Unveiling the Secrets of Shopee Livestream Selling System

Live videos are becoming crucial for promoting and selling stuff in today’s online market. This trend is especially prevalent in Southeast Asian countries like China, Singapore, and Malaysia. People in these regions utilize live-streaming platforms and tools to promote their products. This guide explores one of these platforms called **Shopee Livestream.

We will explain how Shopee’s live videos work to help you create content that will interest people. Keep reading to learn how to be a Shopee live seller to sell things better with this platform and other live-streaming tools.

Part 1. A Review on Shopee Livestream: Learning the Basics

Shopee offers a platform for sellers to host interactive video streaming sessions within its app. This feature lets sellers connect with their audience in real-time to build a stronger bond. It is functional in the Philippines, Indonesia, Thailand, and other Southeast Asian countries. With millions of active users on this forum, sellers have the opportunity to boost sales.

Through this platform, users can get their orders delivered to their door without paying any extra shipping fees. This shopping platform allows you to talk directly to sellers while you shop. You can enjoy fun playing games and free stuff for an exciting shopping experience. Also, sellers and buyers get safe payment choices to ensure reliability.

Live Shopping Features Available on Shopee

With Shopee’s live-streaming service, there are many cool features to improve online shopping. Let’s explore the features of live selling in Shopee to see how this platform works:

1. Livestream call lets the host answer viewer questions and stream with others using audio or video.
2. It has business insights that show live stream data to improve your live selling based on clicks and orders.
3. Different prize popups throughout the stream encourage viewers to follow your shop.
4. The orange bag icon lets the host show products during the stream.
5. Hosts can open a sharing panel to share the live stream on Instagram, WhatsApp, or Facebook.

It’s essential to note that you also need to use the smartphone app to operate the Shopee live show fully. This way, you can get a seamless and optimized experience across Shopee. It makes it easy to watch live streams and buy/sell things whenever you want.

Part 2. Some Basic Guidelines To Perform Live Shopping in Shopee

When starting live shopping at Shopee, it is essential to follow the rules to have a good time. This means you have to do what Shopee says when you’re selling things or buying them on the platform. Let’s explore these guidelines to ensure a better shopping experience:

1. You can only add up to 500 products to the orange bag during one livestream.
2. Sellers can’t use phrases like “Add to Orange Bag” or “Send PM” to share links. It is prohibited during the stream or on social media outside the Shopee app.
3. If you have multiple shops, each shop needs its livestream. Also, ensure the items you promote fit within the live stream frame.
4. Do not upload content with sensitive information, harassment, or cyberbullying.
5. Users can’t use music they don’t own the rights to during their live shopping. Instead, you should use music that is free for anyone to use.
6. You can rearrange the products and edit details like price discounts before you go live.

Part 3. The Simple Guide to Using the Live Shopping Service of Shopee

With the rise of online shopping, Shopee streamlines the process for its users. Users can perform live selling in Shopeethrough mobile apps and desktops. The friendly interface allows you to showcase things in real-time. Let’s discuss a step-by-step guide to elevate your online shopping experience.

Steps of Live Shopping in the Shopee Mobile App

Before starting the process, download the Shopee mobile app on your smartphone. Afterward, pass the eligibility test for being the seller. Next, you need to prepare the required equipment to go for a livestream. To start your Shopee Live, you can follow these steps.

• Step 1. After launching the app on your phone, head to the “Me” tab. Within this tab, press the “Live Streaming” option and then tap on the “Create Stream” feature.

• Step 2. In the upcoming screen, tap “Add a Title” to type in the label. You can also add a description as desired. Next, click the “Add Cover” button below the shopping bag to upload an image of 500x500. Then, hit “Add Related Products” to feature the desired products during a live session.

• Step 3. Once you’ve made changes, press the “Next” button at the bottom. This action will give you a 3-second preview of your video. Proceed by clicking on “Go Live” to stream your video. Now, all your followers get a notification to join the session.

Steps of Live Shopping on Shopee Live Desktop

In addition to the mobile app, you can also utilize Shopee live commerce on your Desktop. In the following section, you’ll find detailed instructions for live streaming on PCs:

• Step 1. First, launch your livestream software, such as OBS, on your desktop. Then, make the required changes for live streaming in the tool settings.
• Step 2. Then, head to the Shopee Live website and sign in with your relevant country page. To create streaming, provide all the details, including the cover photo and title. Now, hit the “Add Related Products” button to insert your desired ones in a live stream. Finally, click the “Next” button to proceed with this livestream generation.

• Step 3. Upon reaching a new window, copy the generated link and Stream key through the app and paste it into OBS. This facilitates the transition of streaming between the software and the Shopee website. After adjusting the settings, select the “Go Live” button to start showcasing your products.

Part 4. Make Livestreaming Selling Efficient With Wondershare Virbo Live

Like Shopee’s live selling tool, many other platforms offer live shopping. However, not all of them provide the comprehensive features needed to set up livestream events across multiple channels. This is where Wondershare Virbo Live stands out. It offers an all-in-one solution to manage a livestream selling system online with exclusive tools. Users can benefit from its ability to carry out continuous 24/7 broadcasting without interruptions.

Its AI-driven avatars or VTubers reduce the dependence on large human teams. You can customize your own AI avatar in different outfits and poses to build a unique identity. The customizable feature of the Q&A repository responds to customer’s queries quickly to engage them. Its compatibility with social platforms makes it the perfect tool to create videos to sell across any platform.

Features of Wondershare Virbo Live You Should Consider

1. AI translation allows users to talk to viewers in their preferred language without a language barrier.
2. You can also utilize AI for script generation to create interactive live streams.
3. Users can simply write text or speak during the live stream to stimulate the AI streamer to respond accordingly.

Get Started Online Free Download

Steps of Creating a Stream Room via Wondershare Virbo Live

If you want to optimize the Shopee live stream, Wondershare Virbo Live can help you with its diverse features. Here are the simple steps to follow for boosting sales through AI-generated avatars:

• Step 1. Get the Tool Online To Create a Blank Livestream Room

First, access the Wondershare Virbo Live website online to enter the primary interface. Now, hit the “Create Stream Room Now” button from the left side to enter a new window. Here, head to the top and press the “Create a Blank Livestream Room” button.

Get Started Online Free Download

• Step 2. Pick and Personalize Your Preferred AI Avatars and AI Backgrounds

In the next step, you’ll be directed to a new window. Click on the “AI avatars” tab, which opens a dialogue box. You’ll find presets of avatars to choose from according to your needs. Afterward, switch the tab by tapping “Background” to modify the product’s outlook. Also, add “Stickers” according to the promotion you are offering against your product.

• Step 3. Generate Scripts for Your Livestreaming Session

After picking the avatar and background, locate the text box on the left side of the window. Now, type in the preferred text or utilize AI-generated scripts. Conversely, you can also use the services of “Human Interaction,” where you only have to add a microphone for live interaction in the “Microphone” section.

• Step 4. Initiate Live Streaming To Display Your Products on Any Platform

Once you’ve made your desired changes, hit the “Start livestream” button from the top right. By doing so, you can livestream on your preferred platform, such as Shopee.

Conclusion

All in all, Shopee’s live selling is changing how businesses reach customers. Throughout the article, we provide you with a genuine review of Shopee and how it operates. However, to streamline your livestreams, you need an AI tool like Wondershare Virbo Live. It is perfect for businesses looking to boost their sales through engaging live streams.

Live videos are becoming crucial for promoting and selling stuff in today’s online market. This trend is especially prevalent in Southeast Asian countries like China, Singapore, and Malaysia. People in these regions utilize live-streaming platforms and tools to promote their products. This guide explores one of these platforms called **Shopee Livestream.

We will explain how Shopee’s live videos work to help you create content that will interest people. Keep reading to learn how to be a Shopee live seller to sell things better with this platform and other live-streaming tools.

Part 1. A Review on Shopee Livestream: Learning the Basics

Shopee offers a platform for sellers to host interactive video streaming sessions within its app. This feature lets sellers connect with their audience in real-time to build a stronger bond. It is functional in the Philippines, Indonesia, Thailand, and other Southeast Asian countries. With millions of active users on this forum, sellers have the opportunity to boost sales.

Through this platform, users can get their orders delivered to their door without paying any extra shipping fees. This shopping platform allows you to talk directly to sellers while you shop. You can enjoy fun playing games and free stuff for an exciting shopping experience. Also, sellers and buyers get safe payment choices to ensure reliability.

Live Shopping Features Available on Shopee

With Shopee’s live-streaming service, there are many cool features to improve online shopping. Let’s explore the features of live selling in Shopee to see how this platform works:

1. Livestream call lets the host answer viewer questions and stream with others using audio or video.
2. It has business insights that show live stream data to improve your live selling based on clicks and orders.
3. Different prize popups throughout the stream encourage viewers to follow your shop.
4. The orange bag icon lets the host show products during the stream.
5. Hosts can open a sharing panel to share the live stream on Instagram, WhatsApp, or Facebook.

It’s essential to note that you also need to use the smartphone app to operate the Shopee live show fully. This way, you can get a seamless and optimized experience across Shopee. It makes it easy to watch live streams and buy/sell things whenever you want.

Part 2. Some Basic Guidelines To Perform Live Shopping in Shopee

When starting live shopping at Shopee, it is essential to follow the rules to have a good time. This means you have to do what Shopee says when you’re selling things or buying them on the platform. Let’s explore these guidelines to ensure a better shopping experience:

1. You can only add up to 500 products to the orange bag during one livestream.
2. Sellers can’t use phrases like “Add to Orange Bag” or “Send PM” to share links. It is prohibited during the stream or on social media outside the Shopee app.
3. If you have multiple shops, each shop needs its livestream. Also, ensure the items you promote fit within the live stream frame.
4. Do not upload content with sensitive information, harassment, or cyberbullying.
5. Users can’t use music they don’t own the rights to during their live shopping. Instead, you should use music that is free for anyone to use.
6. You can rearrange the products and edit details like price discounts before you go live.

Part 3. The Simple Guide to Using the Live Shopping Service of Shopee

With the rise of online shopping, Shopee streamlines the process for its users. Users can perform live selling in Shopeethrough mobile apps and desktops. The friendly interface allows you to showcase things in real-time. Let’s discuss a step-by-step guide to elevate your online shopping experience.

Steps of Live Shopping in the Shopee Mobile App

Before starting the process, download the Shopee mobile app on your smartphone. Afterward, pass the eligibility test for being the seller. Next, you need to prepare the required equipment to go for a livestream. To start your Shopee Live, you can follow these steps.

• Step 1. After launching the app on your phone, head to the “Me” tab. Within this tab, press the “Live Streaming” option and then tap on the “Create Stream” feature.

• Step 2. In the upcoming screen, tap “Add a Title” to type in the label. You can also add a description as desired. Next, click the “Add Cover” button below the shopping bag to upload an image of 500x500. Then, hit “Add Related Products” to feature the desired products during a live session.

• Step 3. Once you’ve made changes, press the “Next” button at the bottom. This action will give you a 3-second preview of your video. Proceed by clicking on “Go Live” to stream your video. Now, all your followers get a notification to join the session.

Steps of Live Shopping on Shopee Live Desktop

In addition to the mobile app, you can also utilize Shopee live commerce on your Desktop. In the following section, you’ll find detailed instructions for live streaming on PCs:

• Step 1. First, launch your livestream software, such as OBS, on your desktop. Then, make the required changes for live streaming in the tool settings.
• Step 2. Then, head to the Shopee Live website and sign in with your relevant country page. To create streaming, provide all the details, including the cover photo and title. Now, hit the “Add Related Products” button to insert your desired ones in a live stream. Finally, click the “Next” button to proceed with this livestream generation.

• Step 3. Upon reaching a new window, copy the generated link and Stream key through the app and paste it into OBS. This facilitates the transition of streaming between the software and the Shopee website. After adjusting the settings, select the “Go Live” button to start showcasing your products.

Part 4. Make Livestreaming Selling Efficient With Wondershare Virbo Live

Like Shopee’s live selling tool, many other platforms offer live shopping. However, not all of them provide the comprehensive features needed to set up livestream events across multiple channels. This is where Wondershare Virbo Live stands out. It offers an all-in-one solution to manage a livestream selling system online with exclusive tools. Users can benefit from its ability to carry out continuous 24/7 broadcasting without interruptions.

Its AI-driven avatars or VTubers reduce the dependence on large human teams. You can customize your own AI avatar in different outfits and poses to build a unique identity. The customizable feature of the Q&A repository responds to customer’s queries quickly to engage them. Its compatibility with social platforms makes it the perfect tool to create videos to sell across any platform.

Features of Wondershare Virbo Live You Should Consider

1. AI translation allows users to talk to viewers in their preferred language without a language barrier.
2. You can also utilize AI for script generation to create interactive live streams.
3. Users can simply write text or speak during the live stream to stimulate the AI streamer to respond accordingly.

Get Started Online Free Download

Steps of Creating a Stream Room via Wondershare Virbo Live

If you want to optimize the Shopee live stream, Wondershare Virbo Live can help you with its diverse features. Here are the simple steps to follow for boosting sales through AI-generated avatars:

• Step 1. Get the Tool Online To Create a Blank Livestream Room

First, access the Wondershare Virbo Live website online to enter the primary interface. Now, hit the “Create Stream Room Now” button from the left side to enter a new window. Here, head to the top and press the “Create a Blank Livestream Room” button.

Get Started Online Free Download

• Step 2. Pick and Personalize Your Preferred AI Avatars and AI Backgrounds

In the next step, you’ll be directed to a new window. Click on the “AI avatars” tab, which opens a dialogue box. You’ll find presets of avatars to choose from according to your needs. Afterward, switch the tab by tapping “Background” to modify the product’s outlook. Also, add “Stickers” according to the promotion you are offering against your product.

• Step 3. Generate Scripts for Your Livestreaming Session

After picking the avatar and background, locate the text box on the left side of the window. Now, type in the preferred text or utilize AI-generated scripts. Conversely, you can also use the services of “Human Interaction,” where you only have to add a microphone for live interaction in the “Microphone” section.

• Step 4. Initiate Live Streaming To Display Your Products on Any Platform

Once you’ve made your desired changes, hit the “Start livestream” button from the top right. By doing so, you can livestream on your preferred platform, such as Shopee.

Conclusion

All in all, Shopee’s live selling is changing how businesses reach customers. Throughout the article, we provide you with a genuine review of Shopee and how it operates. However, to streamline your livestreams, you need an AI tool like Wondershare Virbo Live. It is perfect for businesses looking to boost their sales through engaging live streams.

A Detailed Guide To Stream to Instagram With an RTMP

Professionals and content creators now use different social media platforms for live streaming. There are many big names on these platforms, such as Instagram . Instagram is one of the most-used networks, with over 2 billion monthly active users. Using this live-stream platform is always a plus for companies and individuals.

However, the discussion is about how to stream to Instagram with an RTMP. This detailed guide helps you in using RTMP Instagram for live streaming. Furthermore, you will also learn about a recommended tool that offers AI-powered features for broadcasting.

Part 1. Some Rules and Requirements To Understand Before Live Streaming on Instagram

Like every platform, Instagram has some protocols for broadcasting content to global audiences. Therefore, learning the rules and requirements before going live on Instagram is necessary. First, your account should be at least 30 days old; otherwise, they can restrict your stream.

There is a rule that you can go live for 4 hours per stream without retakes. This length was increased from 60 minutes in the recent update. Also, you can repost a live video on your profile if it is more than 15 minutes long. Instagram allows you to schedule a stream from 1 hour to 90 days in advance.

The initial requirement of Instagram Live RTMP is that your content be respectful and updated. Additionally, you need to set your stream to 1920x1080 resolution on a vertical camera. Meanwhile, Instagram gives leverage on the number of followers so that you can start with minimum viewers. Also, there is no need to have a business account for live streaming.

Part 2. How To Live Stream to Instagram With an RTMP?

Setting high-quality live streams encourages people to tune into your broadcast. For this purpose, you need a seamless encoder like OBS . Unfortunately, Instagram doesn’t officially support third-party encoders. To solve this query, you need an effective solution.

Therefore, the following steps guide streaming on Instagram with an RTMP (Real-Time Messaging Protocol). You will also learn how to set the required parameters in this comprehensive guide:

• Step 1. Start with downloading and launching OBS Studio on your PC. The first thing to do is set up vertical camera dimensions for RTMP Instagram live streaming. To access the settings window, hit the “Settings” option in the “Controls” panel.

• Step 2. Look for the “Video” tab in the “Settings” window that opens. After that, enter “1080x1920” in the “Base (Canvas) Resolution” bar. Similarly, add a “1080x1920” value in the “Output (Scaled) Resolution” bar to set a 9:16 aspect ratio for vertical display. Then, hit the “OK” button to apply these changes to your Instagram streams.

• Step 3. After that, you need to add external sources to the scene. Click on the “+” icon in the “Scenes” panel or rename the scene. Once the scene is created, hit the “+” icon of the “Sources” panel. Then, select the “Video Capture Device” option from the menu and rename the device to your liking. After that, choose the video capture device from the “Device” dropdown and hit the “OK” option. Similarly, you can select the “Audio Input Capture” option to introduce an audio device.

• Step 4. To add text overlays on your stream, hit the “+” icon again in the “Sources” panel. Choose the “Text (GDI+)” option and rename your overlay. On the next window, insert your text in the “Text” box. Then, click the “Select Font” button and choose your required font style and size. Additionally, you can change font color, opacity, alignment, background, and more. After customizing the text, hit the “OK” button to save the overlay in the sources section.

• Step 5. Afterward, select the “Stream” option in the settings window of OBS Studio. Set the “Service” to “Custom” from the dropdown. Then, you need to enter the server and stream key to proceed.

• Step 6. To get the server and stream key, visit rtmp.in on your browser. On the main interface of this Instagram RTMP, hit the “GO LIVE ON INSTAGRAM” widget. Then, it asks you to log in to your Instagram account.

• Step 7. Once you’re logged in, it gives you a stream server URL and Stream key. First, copy the Server link and return to the OBS Studio software. Then, paste the link in the “Server” bar. After that, open the RTMP site again and hit the “Create New Broadcast” option.

You can also give a name to your broadcast in the “Broadcast Title” bar. After creating the broadcast, it shows the “Stream Key,” which you can copy. Then, move again to the OBS Stream setting panel and paste the key in the “Stream Key” bar. Lastly, hit the “Apply” option to save all these settings for your stream.

• Step 8. After getting ready, choose the “Start Streaming” option from the “Controls” panel. It starts your stream with selected parameters. To stop the stream, you can select the “Stop Streaming” option.

Part 3. How To Attract a Better Audience During Live Streaming on Instagram?

OBS Studio is an efficient software but offers limited functionality when it comes to engaging streams. Thus, you need an advanced solution that can help you reach global audiences through live streaming. For this purpose, Wondershare Virbo Live becomes an unsung hero for you. It provides AI-powered functions that help to start creative streams and generate more leads.

Moreover, the handy controls of Wondershare Virbo Live allow you to customize live streams to your requirements. Therefore, you can start streaming for different purposes, such as marketing, brand awareness, and more. Additionally, it allows you to set automatic responses and create a Q&A database to keep your audience engaged. Plus, it allows you to select creative AI avatars with different poses and outfits.

Key Features of Virbo Live

1. You can choose different templates and backgrounds for a stunning streaming appearance.
2. Users can write or generate scripts manually using the AI Smart Script feature. For this, they need to add prompts according to the script’s purpose.
3. This tool helps to translate scripts into multiple languages and accents. Also, you can get dubbed audio in different AI voices.

Simple Guide To Start Live Streaming Using Wondershare Virbo Live

Many live streaming tools exist, but Wondershare Virbo Live provides more controls. Now, the thing is how to create a live stream room with this tool. For this, follow the given steps one by one to start live streaming with Virbo Live:

• Step 1. Visit the Official Site To Create a Stream Room

First,open theofficial website of Wondershare Virbo Live tool on your device. Navigate to the window and hit the “Create Stream Room Now” button. Upon doing that, it takes you inside the main interface of the tool.

Get Started Online Free Download

• Step 2. Advance To Create a Blank Livestream Room

Once you get to the tool’s home screen, select the “Create a Blank Livestream Room” option. Then, you can try different customization features to make your livestream room look stunning.

• Step 3. Customize Your Livestream Template and Background

After that, click on the “Template” tab to explore different templates. Choose a template that suits live streaming needs. Furthermore, open the “Background” tab from the same window to check exciting background options. You can select different backgrounds from variating categories in the same window.

• Step 4. Add Script or Use AI Script Generator

Then, you need to provide the script for translation or dubbing. Select the “Text” given in the left side section for this. It provides a text box to type or paste your script text. Choose the “AI Smart Script” option from the bottom left corner if you don’t have a script. Add prompts there, and it will generate your scripts instantly.

• Step 5. Select Creative AI Avatars According to Requirement

Select the “AI avatars” tab to unveil creative avatars. There is also a whole range of AI avatars to choose from. After selecting the one that suits your motive, you can preview your selected AI avatar before launching the stream.

• Step 6. Start Your Livestream With All Selections

After finalizing all the options, you canproceed to start your stream. Select the “Start livestream” option from the top right corner in the same window.

Conclusion

Conclusively, this article intends to provide information about rules and requirements for live streaming on Instagram. You also learned how to live stream to Instagram with an RTMP like OBS Studio. Tools like Wondershare Virbo Live simplify your live streams with AI integration. Also, you can make your broadcast exciting for viewers by using different interactive elements.

Professionals and content creators now use different social media platforms for live streaming. There are many big names on these platforms, such as Instagram . Instagram is one of the most-used networks, with over 2 billion monthly active users. Using this live-stream platform is always a plus for companies and individuals.

However, the discussion is about how to stream to Instagram with an RTMP. This detailed guide helps you in using RTMP Instagram for live streaming. Furthermore, you will also learn about a recommended tool that offers AI-powered features for broadcasting.

Part 1. Some Rules and Requirements To Understand Before Live Streaming on Instagram

Like every platform, Instagram has some protocols for broadcasting content to global audiences. Therefore, learning the rules and requirements before going live on Instagram is necessary. First, your account should be at least 30 days old; otherwise, they can restrict your stream.

There is a rule that you can go live for 4 hours per stream without retakes. This length was increased from 60 minutes in the recent update. Also, you can repost a live video on your profile if it is more than 15 minutes long. Instagram allows you to schedule a stream from 1 hour to 90 days in advance.

The initial requirement of Instagram Live RTMP is that your content be respectful and updated. Additionally, you need to set your stream to 1920x1080 resolution on a vertical camera. Meanwhile, Instagram gives leverage on the number of followers so that you can start with minimum viewers. Also, there is no need to have a business account for live streaming.

Part 2. How To Live Stream to Instagram With an RTMP?

Setting high-quality live streams encourages people to tune into your broadcast. For this purpose, you need a seamless encoder like OBS . Unfortunately, Instagram doesn’t officially support third-party encoders. To solve this query, you need an effective solution.

Therefore, the following steps guide streaming on Instagram with an RTMP (Real-Time Messaging Protocol). You will also learn how to set the required parameters in this comprehensive guide:

• Step 1. Start with downloading and launching OBS Studio on your PC. The first thing to do is set up vertical camera dimensions for RTMP Instagram live streaming. To access the settings window, hit the “Settings” option in the “Controls” panel.

• Step 2. Look for the “Video” tab in the “Settings” window that opens. After that, enter “1080x1920” in the “Base (Canvas) Resolution” bar. Similarly, add a “1080x1920” value in the “Output (Scaled) Resolution” bar to set a 9:16 aspect ratio for vertical display. Then, hit the “OK” button to apply these changes to your Instagram streams.

• Step 3. After that, you need to add external sources to the scene. Click on the “+” icon in the “Scenes” panel or rename the scene. Once the scene is created, hit the “+” icon of the “Sources” panel. Then, select the “Video Capture Device” option from the menu and rename the device to your liking. After that, choose the video capture device from the “Device” dropdown and hit the “OK” option. Similarly, you can select the “Audio Input Capture” option to introduce an audio device.

• Step 4. To add text overlays on your stream, hit the “+” icon again in the “Sources” panel. Choose the “Text (GDI+)” option and rename your overlay. On the next window, insert your text in the “Text” box. Then, click the “Select Font” button and choose your required font style and size. Additionally, you can change font color, opacity, alignment, background, and more. After customizing the text, hit the “OK” button to save the overlay in the sources section.

• Step 5. Afterward, select the “Stream” option in the settings window of OBS Studio. Set the “Service” to “Custom” from the dropdown. Then, you need to enter the server and stream key to proceed.

• Step 6. To get the server and stream key, visit rtmp.in on your browser. On the main interface of this Instagram RTMP, hit the “GO LIVE ON INSTAGRAM” widget. Then, it asks you to log in to your Instagram account.

• Step 7. Once you’re logged in, it gives you a stream server URL and Stream key. First, copy the Server link and return to the OBS Studio software. Then, paste the link in the “Server” bar. After that, open the RTMP site again and hit the “Create New Broadcast” option.

You can also give a name to your broadcast in the “Broadcast Title” bar. After creating the broadcast, it shows the “Stream Key,” which you can copy. Then, move again to the OBS Stream setting panel and paste the key in the “Stream Key” bar. Lastly, hit the “Apply” option to save all these settings for your stream.

• Step 8. After getting ready, choose the “Start Streaming” option from the “Controls” panel. It starts your stream with selected parameters. To stop the stream, you can select the “Stop Streaming” option.

Part 3. How To Attract a Better Audience During Live Streaming on Instagram?

OBS Studio is an efficient software but offers limited functionality when it comes to engaging streams. Thus, you need an advanced solution that can help you reach global audiences through live streaming. For this purpose, Wondershare Virbo Live becomes an unsung hero for you. It provides AI-powered functions that help to start creative streams and generate more leads.

Moreover, the handy controls of Wondershare Virbo Live allow you to customize live streams to your requirements. Therefore, you can start streaming for different purposes, such as marketing, brand awareness, and more. Additionally, it allows you to set automatic responses and create a Q&A database to keep your audience engaged. Plus, it allows you to select creative AI avatars with different poses and outfits.

Key Features of Virbo Live

1. You can choose different templates and backgrounds for a stunning streaming appearance.
2. Users can write or generate scripts manually using the AI Smart Script feature. For this, they need to add prompts according to the script’s purpose.
3. This tool helps to translate scripts into multiple languages and accents. Also, you can get dubbed audio in different AI voices.

Simple Guide To Start Live Streaming Using Wondershare Virbo Live

Many live streaming tools exist, but Wondershare Virbo Live provides more controls. Now, the thing is how to create a live stream room with this tool. For this, follow the given steps one by one to start live streaming with Virbo Live:

• Step 1. Visit the Official Site To Create a Stream Room

First,open theofficial website of Wondershare Virbo Live tool on your device. Navigate to the window and hit the “Create Stream Room Now” button. Upon doing that, it takes you inside the main interface of the tool.

Get Started Online Free Download

• Step 2. Advance To Create a Blank Livestream Room

Once you get to the tool’s home screen, select the “Create a Blank Livestream Room” option. Then, you can try different customization features to make your livestream room look stunning.

• Step 3. Customize Your Livestream Template and Background

After that, click on the “Template” tab to explore different templates. Choose a template that suits live streaming needs. Furthermore, open the “Background” tab from the same window to check exciting background options. You can select different backgrounds from variating categories in the same window.

• Step 4. Add Script or Use AI Script Generator

Then, you need to provide the script for translation or dubbing. Select the “Text” given in the left side section for this. It provides a text box to type or paste your script text. Choose the “AI Smart Script” option from the bottom left corner if you don’t have a script. Add prompts there, and it will generate your scripts instantly.

• Step 5. Select Creative AI Avatars According to Requirement

Select the “AI avatars” tab to unveil creative avatars. There is also a whole range of AI avatars to choose from. After selecting the one that suits your motive, you can preview your selected AI avatar before launching the stream.

• Step 6. Start Your Livestream With All Selections

After finalizing all the options, you canproceed to start your stream. Select the “Start livestream” option from the top right corner in the same window.

Conclusion

Conclusively, this article intends to provide information about rules and requirements for live streaming on Instagram. You also learned how to live stream to Instagram with an RTMP like OBS Studio. Tools like Wondershare Virbo Live simplify your live streams with AI integration. Also, you can make your broadcast exciting for viewers by using different interactive elements.

Best Live Chat Apps To Try With Shopify

After the pandemic, online shopping became a big trend due to its convenience and availability. For this purpose, there are many online stores available. Shopify is an e-commerce platform that can let you build an online store to sell products. Merchants on Shopify can plug in some software on their website to enhance the customer shopping experience.

These plugins also enhance the functionality and overall outlook of the platform. This article will provide information on plugins that enable chat for Shopify to help you interact with customers.

Part 1. Top Best Shopify Live Chat Apps To Consider for Integration

The integration of other apps with Shopify can improve customer satisfaction. You can integrate live chat apps to give customers a real-time message experience. Let’s discuss the best available options for Shopify live chat to improve the way you deal with buyers:

1. Shopify Inbox

Shopify Inbox benefits sellers by allowing them to chat with customers while shopping. You can start a conversation with customer live information, such as past orders. Based on this information, you can recommend products and discounts to customers. Plus, this app helps you understand customers through profile and cart details.

Key Features

1. Sellers can send product suggestions to buyers without leaving the chat.
2. It has an automatic response feature to answer buyer’s questions quickly.
3. With this tool, you can manage chat from the shop app and online store app.

2. Chatra-Live Chat and Chatbot

It is one of the best live chat apps for Shopify to provide real-time support to customers. With the help of the Chatra live chat feature, you can ensure 24/7 customer support. This is an easy-to-use app that can increase sales of your online store. Other than that, it offers a free plan for small business owners and beginners to cater to various users.

Key Features

1. This app works with social media platforms like Slack, Facebook, Zapier, and Instagram.
2. It provides a list of real-time visitors who visit the website.
3. The chatbot feature of the app can automate repetitive tasks during conversations with customers.

3. JivoChat: Live Chat and WhatsApp

People from all over the world use Shopify to buy products from online stores. You want to integrate an app that can support multiple languages for this. JivoChat is an app that supports multi-language for all customers around the world. It allows the integration of main messaging platforms to improve accessibility with current and potential customers.

Key Features

1. With the built-in CRM of the app, you can send marketing messages to potential customers.
2. It enables you to call directly from your website using your phone number.
3. Using this tool, you can track offers, respond to requests, and expand your customer network.

4. Tidio Live Chat and AI Chatbots

Tidio is the best Shopify chat app to convert regular visitors into potential customers. It has an AI chatbot that can help provide immediate responses to customers. You can customize this live chat feature according to your targeted audience. Moreover, this Shopify app can work with Mailchimp, Google Analytics, and Zendesk, which shows its wide compatibility.

Key Features

1. Tidio has a ticketing system to handle and solve customer problems.
2. Users can easily add this app to Shopify with the add app option.
3. This platform provides a Lyro AI bot feature that automatically responds to potential clients.

5. Gorgias

Customers can have numerous questions and issues while buying products from Shopify. It becomes difficult to handle the queries and issues of customers manually. Gorgias app is a solution that can help you to handle customer inquiries effectively. This app has a ticketing system to track and manage customers’ inquiries and issues.

Key Features

1. It has an order management feature to directly refund, replace, and cancel the order.
2. With the omnichannel feature of the app, you can integrate it with TikTok, email, and Instagram.
3. You can use the data-driven feature of this app to know how the support team generates the sale.

6. Manifest AI Chatbot, Live Chat

Merchants on Shopify can use this app for Shopify live chat. This app has an AI live chat feature to answer and organize customer questions. With this feature, you can recommend customer products in a human-like tone. This leads to an impressive store response rate, attracting more customers. It allows integration with ChatGPT, OpenAI, and MageNative for automated responses.

Key Features

1. The manifest chat support feature can give replies to customers in 95+ languages.
2. You can also use the auto-learn feature to provide answers according to the product catalog.
3. This Shopify plugin offers an AI Quiz feature to generate customized FAQs.

7. SmartBot-AI Chatbot

Suppose you make an online store on Shopify and are looking for a solution that provides customer support. SmartBot is an AI-powered platform that can serve your purpose. Through this app, you can quickly handle 95% of inquiries. The integration of this app with Spotify can enhance your customer satisfaction.

Key Features

1. This app offers a post-sale service to provide order status information to customers.
2. You can tailor your chat widget that aligns with your store’s branding through this app.
3. It has a personalized invitation feature that can increase consultation and conversion volume.

8. NestDesk

Usually, customers visit your website when they have a good customer service experience. With this best Shopify chat app, you can centralize all your messages from different platforms. It can help you to increase sales rates through conversation. NestDesk can allow you to handle more customers in less time with smart management.

Key Features

1. The helpdesk and Chatbot feature of the app can deliver 24/7 customer service.
2. It enables you to explore available stock and create orders during conversations.
3. NestDesk allows you to monitor the website visitor and preview their carts to understand the sales trend in a better way.

9. Channel Talk

Channel Talk integration with Shopify will allow sellers to interact with customers. You can segment the audience to send targeted marketing messages with this app. Also, you can customize a chat button that can align with your brand. Also, this platform is compatible with Kakao Talk, LINE, and email, which improves its efficiency.

Key Features

1. With the unified helpdesk feature of it, you can ensure the best customer experience.
2. Its CRM feature can help you to identify your customers.
3. This tool enables you to provide high-level customer service with marketing and chatbot features.

Part 2. How To Market Your Product Better With Live Streaming Using Wondershare Virbo Live?

These Shopify live chat apps discussed above can help you to increase sales on Shopify. The different features of these apps allow you to customize chat and increase revenue. However, other methods exist to market your product on a large scale. One of those is live streaming to promote your Shopify products, which can increase sales.

Undoubtedly, many tools can help you make videos for live streaming. To fulfill this need at a single platform, Wondershare Virbo Live offers several features to customize your live stream. This tool has an AI avatar feature with an option to customize it to engage your customers in live streaming. You can integrate this streaming tool with platforms like Facebook and TikTok, displaying wide compatibility.

Prominent Features of Wondershare Virbo Live

1. Wondershare Virbo Live can create live streams in multiple languages for a global reach.
2. You can use the AI script generation feature to create interactive video content.
3. This tool enables you to automate responses with a personalized Q&A database.

Step-by-Step Guide to Creating Stream Room With Virbo for Marketing on Shopify

This tool allows you to create stream rooms and share on different platforms. Follow the below steps to create a stream room for marketing the product.

• Step 1. Access Tool Online To Generate Stream Room

Firstly, visit the official website of the tool to access the features of Virbo Live. Tap the “Create Stream Room Now” button to proceed into the editing window.

• Step 2. Start Creating a Blank Livestream Room

After accessing the editing preview of the tool, you can customize your personalized live-streaming video. Hit the “Create a Blank Livestream Room” button on top of the new screen. A new window opens with many options to customize live video.

• Step 3. Select the Required AI Avatar

In the new window, opt for the “AI avatars” tab on the right side of the screen. Following this, many options for AI avatars will appear in the dialog box. Select any of them to make them appear on the right side of the screen.

• Step 4. Choose Background for Product Representation

After this, tap the “Background” tab to choose the background for product representation. Now, you can choose one from the available background options or upload your choice.

• Step 5. Integrate Microphone or Text for Chat Support

Next, opt for the “Human Interaction” tab and choose the “Text” option. It will allow you to add interactivity during the live stream. This greatly helps you assist your customers in buying the right product while being on your Shopify store. Furthermore, you can also translate your text into the required language for better interaction.

• Step 6. Initiate Livestreaming of Your Product

After selecting everything according to your requirements, press the “Start livestream” button. It will initiate the livestreaming of your product for marketing.

Conclusion

Integrating other apps for Shopify live chat can improve the customer buying experience. The built-in features of these apps can help you provide customer support. You can use the live stream option to market your online store’s product on Shopify. For this, you need a live-streaming tool such as Wondershare Virbo Live to generate customized marketing live streams.

The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.

Part 1: Background Information of Live Commerce

To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?

01 What is Live Commerce?

Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.

To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.

02 Benefits of Ecommerce Live

The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.

Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:

1. Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
2. Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
3. Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
4. Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.

Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement

The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:

1. Michael Kors: Fashionable Collaboration Boosts Engagement

Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.

Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.

Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.

2. Sephora: Beauty Unboxed with Community Building

Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.

Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.

Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.

3. Nike: Live Workouts Drive Brand Advocacy

Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.

Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.

Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.

4. L’Oreal: Personalized Skincare Consultations

L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.

Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.

Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.

Part 3: Future Landscape: Live Streaming with AI

The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.

01 Integrating Virbo Live for Live Commerce

Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.

Advantages of Virbo Live Commerce:

• Continuous 24/7 live commerce broadcasting without interruptions
• Cost-effective streamers with lower personnel and equipment expenses
• Reduced dependence on large human teams
• Seamless language and accent translations to engage a diverse global audience
• Stable and lag-free streaming performance
• Enhanced content safety through AI-driven moderation.

02 Simplified Workflow and Better Viewer Experience with Virbo Live

To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.

Step 2 Choose AI Streamers and Background

Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.

Step 3 Enter Text or Voice

Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.

Step 4 Start Live Streaming

Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.

Step 5 Interact With the Audience

Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.

FAQs about Live Commerce

1. What are the drawbacks of live commerce?

Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.

2. How do I succeed with live commerce streaming?

To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.

3. What is the difference between regular streaming and live commerce streaming?

Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.

4. Is live commerce streaming better than video recording?

Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.

Conclusion

Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.

The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.

Part 1: Background Information of Live Commerce

To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?

01 What is Live Commerce?

Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.

To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.

02 Benefits of Ecommerce Live

The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.

Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:

1. Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
2. Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
3. Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
4. Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.

Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement

The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:

1. Michael Kors: Fashionable Collaboration Boosts Engagement

Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.

Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.

Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.

2. Sephora: Beauty Unboxed with Community Building

Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.

Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.

Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.

3. Nike: Live Workouts Drive Brand Advocacy

Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.

Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.

Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.

4. L’Oreal: Personalized Skincare Consultations

L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.

Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.

Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.

Part 3: Future Landscape: Live Streaming with AI

The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.

01 Integrating Virbo Live for Live Commerce

Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.

Advantages of Virbo Live Commerce:

• Continuous 24/7 live commerce broadcasting without interruptions
• Cost-effective streamers with lower personnel and equipment expenses
• Reduced dependence on large human teams
• Seamless language and accent translations to engage a diverse global audience
• Stable and lag-free streaming performance
• Enhanced content safety through AI-driven moderation.

02 Simplified Workflow and Better Viewer Experience with Virbo Live

To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.

Step 2 Choose AI Streamers and Background

Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.

Step 3 Enter Text or Voice

Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.

Step 4 Start Live Streaming

Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.

Step 5 Interact With the Audience

Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.

FAQs about Live Commerce

1. What are the drawbacks of live commerce?

Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.

2. How do I succeed with live commerce streaming?

To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.

3. What is the difference between regular streaming and live commerce streaming?

Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.

4. Is live commerce streaming better than video recording?

Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.

Conclusion

Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.

A Basic Guidebook To Live Selling in Today’s Digital World

The spread of the internet has changed consumer purchasing habits in recent years. Now, social media platforms are the growing digital marketplaces for products. The COVID-19 pandemic accelerated the trend of online shopping, and people now prefer buying online. This digital shopping mode eliminates the struggle to leave physical spaces in their busy routines.

The same goes for the marketing field, which has revolutionized with live sales. Venders prefer to sell items online to generate the greatest sales without physical systems. If that interests you, get more insights on livestream selling through this article.

Part 1. A Basic Preview To “Live Shopping”

Livestream selling or live shopping refers to live product demonstrations on digital platforms. The retailer or host has to introduce themselves, their store, and sale before describing products. They explain each detail of the products and their prices while holding them in a direct video call. During that, ensure that followers can see the product and interact through comments.

Customers perceive it as a lively shopping experience instead of websites loading products. It creates a sense of connection as people feel like shopping in physical stores. As live selling has a core element of being in real time, people can question and know about the product. Compared with traditional shopping, one can place an order through links mentioned in the livestream.

Is It Beneficial To Sell Live in This Digital Industry?

Live selling is an emerging way to attract customers to shop on online marketplaces. According to research, 76% of US adults prefer shopping online for clothes and groceries. It focuses on customers’ desire to know about products that generate sales. Thus, it proves beneficial in many terms, among which a few are elaborated below:

1. Engaging and Updating Communication

Businesses can directly engage with a broader audience by entering the live selling industry. They get knowledge about current product trends to introduce similar things. Besides, this method eliminates the need to target customers in-store or via e-mails. Now, businesses can market their product and live sales simultaneously.

2. Reduced Return Rates and Customer Satisfaction

Before live selling, people need to search for what they want by visiting the official sites of brands. Also, they scroll to read honest product reviews for the validity of products. With live selling, customers can view the products and ask questions during the live sessions. Therefore, it lowers the return rates to 40% while increasing customer satisfaction and trust.

3. Potential Growth and Virtual Demonstrations

This online shopping mode has the potential to upscale your business. According to a survey, companies can see top-line growth upward of 25% through live selling. Apart from upscaling, they can see their digital competitors and define new ways to stand out. Sellers can compete by providing discount coupons and virtual demonstrations of products.

Part 2. What’s the Core Elements of a Live Video

Selling products via online videos is a marketing technique that is rapidly growing. Already, 80% of marketers confess that livestream shopping is integral to boosting sales online. If you are going tosell live as a seller, you should read this part for some insights. Here, you will learn the core elements of a live video to make your sale successful:

1. Livestream Selling Platform

To expand the product’s reach, it is essential to carefully select an online live selling platform. It could be a native live shopping platform, social media, or merchant website. As Gen Z and millennials are more attracted to live streaming, social media platforms would be ideal hosts. Many brands are integrating social media with e-commerce to cut the need for two separate apps.

2. Real-Time Session With Host

Upon choosing a suitable platform, a live video session is arranged. For that purpose, you need a host who should seem trustworthy and relatable to the product. There could be more than one person in the live sale to demonstrate products and share tips and benefits. Besides, the host needs to interact with the customers and share thoughts about the product.

3. Points of Product or Video Content

The main object of live selling is to sell products, but the best way is to create hype. In this regard, brands offer special discounts and giveaways valid only during live streams. It increases the tendency of customers to make purchases during the live sessions. The live session must be 20-30 minutes and include click-on links for easy buying.

Significant Statistics To Support Increasing Influence of Live Selling

The concept of livestream sales emerged decades ago but gained a spotlight in 2016 in China. Afterward, it flourished worldwide and grew to 171 billion USD in 2020. An estimation of the US livestream shopping market reveals worth $35 billion by 2024. Live selling is evolving not only in the US but also in other regions of the globe.

Live Streaming Sales in Regions
China	4.9 trillion yuan in 2023
The United States	$17 billion in 2023
Europe	Influenced 50% more than physical or online Purchasing
Livestream shopping Platforms (US 2022)
Facebook Live	55%
YouTube Live	52%
Instagram	46%
Amazon Live	30%

Part 3. Live Selling Strategies To Boost Revenue

Anyone can live sale online because you have to explain products and respond to queries. Yet not everyone generates the same revenue and gets immense popularity. The reason is operative strategies and tips, which you can use in the below discussion to gear up your shopping stream.

1. Use 24/7 Hours Seamless AI Live Streaming Software

Most sellers are unaware of current digital trends and the right actions for live selling. In that context, you need a platform to provide everything from script to selling videos. However, using Wondershare Virbo Live and staying in a single place is suggested to plan and execute the live shopping. Virbo Live is an AI tool that connects sellers with customers through streaming videos.

1. **AI Avatar:**Wondershare Virbo Live offers an AI avatar feature for start-ups and small business owners. It eliminates the need for a well-groomed host or managing crew. AI avatars can perfectly mimic your actions with natural movements to engage the audience.
2. **Q&A Library:**The platform allows the creation of automatic responses with a personalized library of questions. The major advantage of having such an option is that it helps users connect better with the audience.
3. **Text Interaction:**The quality of content can be easily manipulated and managed across Wondershare Virbo Live. You can provide text to trigger your AI streamer to speak within the live stream.

Compatibility with Platforms: YouTube, LinkedIn, Facebook, Instagram, TikTok, Twitch, Alibaba, and X(Twitter).

Get Started Online Free Download

Steps To Create a Complete Livestream Room With Wondershare Virbo Live

Wondershare Virbo Live is available online and offers a cloud-based service. To fully utilize this live selling strategy, follow these steps and explore this all-in-one tool:

• Step 1. Access the Main Interface of Virbo Live

Start the process on Wondershare Virbo Live by clicking the “Create Stream Room Now” button. You need to select the “Create a Blank Livestream Room” button to initiate the livestream room creation.

Get Started Online Free Download

• Step 2. Customize the Live Stream Video in Virbo Live

Once you find yourselves in the editing section, add a script you want to use in your live-stream video. While staying in the “Script lines” section, you can add a script in the form of text or audio. If you wish to add an audio script, go to the “Audio” tab and select “Upload local voice.” This voice will then be used across the live stream video in Virbo Live.

• Step 3. Set Avatar and Other Elements Before Starting Livestreaming

Following this, you can add your required avatars, background, and stickers to the video with the options at the top of the window. Finally, when you are done exploring, hit the “Start livestream” option and live sell on any of the supported platforms.

2. Pick an Appropriate Date and Time

Another tip to consider is choosing the right time and date for the maximum viewers. In this regard, retailers should avoid a popular shopping period such as Black Friday. In contrast, it is suggested to pick weekends or holidays where customers must be free to join. Also, never choose the working hours of any day and consider the time zones for a global audience.

3. Keep the Conversation Engaging and Funny

Customers can read the product details and see how it looks, so what difference will they get from a live sale? Considering this perspective, sellers should bring something unique to the shopping stream. For this purpose, they can explain the product’s benefits and use cases. Furthermore, they should keep their tone friendly and humorous for the targeted audience.

Conclusion

To summarize, livestream sale s is an emerging concept to boost revenue and sales. As shown in this article, it is fruitful for retailers and significantly contributes to generating sales. Like China’s ever-changing live selling industry, Wondershare Virbo Live is also an emerging tool. It is emerging to change virtual selling dynamics by providing seamless live-stream videos.

The spread of the internet has changed consumer purchasing habits in recent years. Now, social media platforms are the growing digital marketplaces for products. The COVID-19 pandemic accelerated the trend of online shopping, and people now prefer buying online. This digital shopping mode eliminates the struggle to leave physical spaces in their busy routines.

The same goes for the marketing field, which has revolutionized with live sales. Venders prefer to sell items online to generate the greatest sales without physical systems. If that interests you, get more insights on livestream selling through this article.

Part 1. A Basic Preview To “Live Shopping”

Livestream selling or live shopping refers to live product demonstrations on digital platforms. The retailer or host has to introduce themselves, their store, and sale before describing products. They explain each detail of the products and their prices while holding them in a direct video call. During that, ensure that followers can see the product and interact through comments.

Customers perceive it as a lively shopping experience instead of websites loading products. It creates a sense of connection as people feel like shopping in physical stores. As live selling has a core element of being in real time, people can question and know about the product. Compared with traditional shopping, one can place an order through links mentioned in the livestream.

Is It Beneficial To Sell Live in This Digital Industry?

Live selling is an emerging way to attract customers to shop on online marketplaces. According to research, 76% of US adults prefer shopping online for clothes and groceries. It focuses on customers’ desire to know about products that generate sales. Thus, it proves beneficial in many terms, among which a few are elaborated below:

1. Engaging and Updating Communication

Businesses can directly engage with a broader audience by entering the live selling industry. They get knowledge about current product trends to introduce similar things. Besides, this method eliminates the need to target customers in-store or via e-mails. Now, businesses can market their product and live sales simultaneously.

2. Reduced Return Rates and Customer Satisfaction

Before live selling, people need to search for what they want by visiting the official sites of brands. Also, they scroll to read honest product reviews for the validity of products. With live selling, customers can view the products and ask questions during the live sessions. Therefore, it lowers the return rates to 40% while increasing customer satisfaction and trust.

3. Potential Growth and Virtual Demonstrations

This online shopping mode has the potential to upscale your business. According to a survey, companies can see top-line growth upward of 25% through live selling. Apart from upscaling, they can see their digital competitors and define new ways to stand out. Sellers can compete by providing discount coupons and virtual demonstrations of products.

Part 2. What’s the Core Elements of a Live Video

Selling products via online videos is a marketing technique that is rapidly growing. Already, 80% of marketers confess that livestream shopping is integral to boosting sales online. If you are going tosell live as a seller, you should read this part for some insights. Here, you will learn the core elements of a live video to make your sale successful:

1. Livestream Selling Platform

To expand the product’s reach, it is essential to carefully select an online live selling platform. It could be a native live shopping platform, social media, or merchant website. As Gen Z and millennials are more attracted to live streaming, social media platforms would be ideal hosts. Many brands are integrating social media with e-commerce to cut the need for two separate apps.

2. Real-Time Session With Host

Upon choosing a suitable platform, a live video session is arranged. For that purpose, you need a host who should seem trustworthy and relatable to the product. There could be more than one person in the live sale to demonstrate products and share tips and benefits. Besides, the host needs to interact with the customers and share thoughts about the product.

3. Points of Product or Video Content

The main object of live selling is to sell products, but the best way is to create hype. In this regard, brands offer special discounts and giveaways valid only during live streams. It increases the tendency of customers to make purchases during the live sessions. The live session must be 20-30 minutes and include click-on links for easy buying.

Significant Statistics To Support Increasing Influence of Live Selling

The concept of livestream sales emerged decades ago but gained a spotlight in 2016 in China. Afterward, it flourished worldwide and grew to 171 billion USD in 2020. An estimation of the US livestream shopping market reveals worth $35 billion by 2024. Live selling is evolving not only in the US but also in other regions of the globe.

Live Streaming Sales in Regions
China	4.9 trillion yuan in 2023
The United States	$17 billion in 2023
Europe	Influenced 50% more than physical or online Purchasing
Livestream shopping Platforms (US 2022)
Facebook Live	55%
YouTube Live	52%
Instagram	46%
Amazon Live	30%

Part 3. Live Selling Strategies To Boost Revenue

Anyone can live sale online because you have to explain products and respond to queries. Yet not everyone generates the same revenue and gets immense popularity. The reason is operative strategies and tips, which you can use in the below discussion to gear up your shopping stream.

1. Use 24/7 Hours Seamless AI Live Streaming Software

Most sellers are unaware of current digital trends and the right actions for live selling. In that context, you need a platform to provide everything from script to selling videos. However, using Wondershare Virbo Live and staying in a single place is suggested to plan and execute the live shopping. Virbo Live is an AI tool that connects sellers with customers through streaming videos.

1. **AI Avatar:**Wondershare Virbo Live offers an AI avatar feature for start-ups and small business owners. It eliminates the need for a well-groomed host or managing crew. AI avatars can perfectly mimic your actions with natural movements to engage the audience.
2. **Q&A Library:**The platform allows the creation of automatic responses with a personalized library of questions. The major advantage of having such an option is that it helps users connect better with the audience.
3. **Text Interaction:**The quality of content can be easily manipulated and managed across Wondershare Virbo Live. You can provide text to trigger your AI streamer to speak within the live stream.

Compatibility with Platforms: YouTube, LinkedIn, Facebook, Instagram, TikTok, Twitch, Alibaba, and X(Twitter).

Get Started Online Free Download

Steps To Create a Complete Livestream Room With Wondershare Virbo Live

Wondershare Virbo Live is available online and offers a cloud-based service. To fully utilize this live selling strategy, follow these steps and explore this all-in-one tool:

• Step 1. Access the Main Interface of Virbo Live

Start the process on Wondershare Virbo Live by clicking the “Create Stream Room Now” button. You need to select the “Create a Blank Livestream Room” button to initiate the livestream room creation.

Get Started Online Free Download

• Step 2. Customize the Live Stream Video in Virbo Live

Once you find yourselves in the editing section, add a script you want to use in your live-stream video. While staying in the “Script lines” section, you can add a script in the form of text or audio. If you wish to add an audio script, go to the “Audio” tab and select “Upload local voice.” This voice will then be used across the live stream video in Virbo Live.

• Step 3. Set Avatar and Other Elements Before Starting Livestreaming

Following this, you can add your required avatars, background, and stickers to the video with the options at the top of the window. Finally, when you are done exploring, hit the “Start livestream” option and live sell on any of the supported platforms.

2. Pick an Appropriate Date and Time

Another tip to consider is choosing the right time and date for the maximum viewers. In this regard, retailers should avoid a popular shopping period such as Black Friday. In contrast, it is suggested to pick weekends or holidays where customers must be free to join. Also, never choose the working hours of any day and consider the time zones for a global audience.

3. Keep the Conversation Engaging and Funny

Customers can read the product details and see how it looks, so what difference will they get from a live sale? Considering this perspective, sellers should bring something unique to the shopping stream. For this purpose, they can explain the product’s benefits and use cases. Furthermore, they should keep their tone friendly and humorous for the targeted audience.

Conclusion

To summarize, livestream sale s is an emerging concept to boost revenue and sales. As shown in this article, it is fruitful for retailers and significantly contributes to generating sales. Like China’s ever-changing live selling industry, Wondershare Virbo Live is also an emerging tool. It is emerging to change virtual selling dynamics by providing seamless live-stream videos.

Top 8 Live Selling Platforms & Beginner’s Tool Suggestion

Live selling platforms are widely considered as the future of commerce. As more live selling platforms emerge, it can be confusing to figure out which one is best for your needs. You will likely want to work with a live stream shopping platform that allows you to create an interactive and engaging shopping experience for your viewers. Such a platform will allow your viewers to watch live product demonstrations, ask questions, and make purchases directly. In this article, we review our top 8 handpicked livestream shopping platforms and recommend a tool to help in making the right choice for your brand.

Part 1: Choosing from 8 Major Live Selling Platforms

When choosing the best live shopping platforms, you will want to consider the ability to host real-time video streams where you showcase and sell your products. A good live commerce platform will combine the immediacy of live video with online shopping convenience that allows viewers to make purchases on the spot. The following is an overview of our handpicked best live shopping platforms:

1. Smartzer

Being one of the leading live shopping and interactive video platforms, Smartzer works well with international brands. It helps customers discover products more easily and instantly add them to their cart for a seamless shopping experience. Brands such as Adidas, Mini, and Jo Malone have used Smartzer to boost their view engagement rate to an average of 55% and a click-through rate of 25%.

Integrations: Shopify, Magento, WooCommerce, BigCommerce, and Salesforce

Pricing: Pricing upon request. Subscription is based on product features, usage levels, and integration.

Standout Features:

• Real-time comments and likes
• Catalog integration
• Detailed video performance data

Limitations:

• Higher pricing compares to other service providers
• Limited platform integrations
• Some advanced features have a steeper learning curve

2. NTWRK

NTWK blends entertainment, pop culture, and commerce. The live stream selling platform is designed to create a unique experience for viewers by combining live-streamed content with limited-time product drops. It also often features hard-to-find and exclusive items from various artists and brands.

Integrations: Connect to most social media platforms

Pricing: Pricing upon request

Standout Features:

• Virtual festival feature where users can participate in immersive online events with experiential content, exclusive drops, and interactive experiences
• Display of exclusive and highly-coveted product releases from brands and artists
• Users can purchase limited-editing items available only during the festival

Limitations:

• Does not embed on other platforms
• Does not provide customer activity data

3. Amazon Live

The live shopping platform is found within Amazon, allowing US Amazon vendors, US Professional Sellers, and Amazon influencers with storefronts to promote and sell their products during livestream shopping events. Store owners can create shoppable live streams where they educate and interact with shoppers in real-time. They can also partner with influencers to promote their products.

Integrations: Integrates with other Amazon systems quickly

Pricing: Free to Use

Standout Features:

• Product highlighting feature that allows store owners and users to showcase their products during live streams
• A metrics feature where users can measure their performance and improve their next live stream
• Channel Analytics dashboard within the Amazon Live Creator app provides a snapshot of total views, product clicks, and unmuted views

Limitations:

• Can only promote Amazon products
• Users cannot redirect traffic to their own websites

4. Facebook Live Shopping

This live shopping feature within Facebook combines live video streaming with ecommerce. Businesses can sell their products using live video broadcasts on Facebook. With Facebook having a huge user base, the live shopping platform is ideal for businesses of all shapes and sizes. Local businesses and craftsmen can use the platform to reach a broader audience while fashion and beauty industry businesses can leverage the platform to demonstrate makeup techniques or provide styling tips.

Integrations: Integrates with other META platforms

Pricing: Free to Use

Standout Features:

• Live stream notifications reminding users when the event is about to begin
• Brands and creators can collaborate on shows seamlessly
• Live streaming directly from a Facebook page

Limitations:

• Limited features
• Not scalable

5. TikTok Live Shop

The live shopping feature of TikTok offers a great opportunity for sellers to reach a large audience. With over 1 billion users and about 50 million daily active users in the United States, TikTok is one of the most popular social media channels. Users can increase their brand exposure, especially among millennials and Gen-Z.

Integrations: Prestashop, Square, Base, BigCommerce, Ecwid, OpenCart, and Shopline

Pricing: Free to start using, but charges from 2% for a commission fee

Standout Features:

• Effects and filters that improve the quality of live-stream videos
• Users can co-host, which allows collaboration with influencers
• In-app checkout

Limitations:

• Analytics data is only available for 28 days
• Limited functionalities

6. YouTube Live Shopping

The live shopping feature by YouTube allows creators with more than 1,000 subscribers to conduct live stream events. You can showcase your products on live streams and take advantage of live redirects. This means redirecting viewers from the premier or live stream to another one on a different channel. With the YouTube-Shopify partnership, you have the option for onsite checkout and syncing of inventory.

Integrations: Although not listed on the Website, YouTube has partnered with Shopify to enhance live shopping experience

Pricing: Free to use

Standout Features:

• Live chat moderation tools that enhance audience engagement while preventing online harassment
• Shopify integration that enables on-site checkout

Limitations:

• Users require at least 1,000 subscribers
• Available in limited countries

7. Channelize.io

Channelize.io is an end-to-end solution that enables ecommerce brands to add live shopping experiences to their apps and websites. It offers a wide range of features that allow sellers to interact live with customers. These include product demonstrations and live chat for enhanced live shopping experience.

Integrations: Shopify, Magento, WooCommerce, Wix, PrestaShop, and Shoplazza

Pricing: Free plan + demo available, with pricing starting from $49/month

Standout Features:

• Live chat and a floating video player for buyers to check the product page without leaving the live shopping experience
• In-show product promotion, spotlight, show analytics, and custom RTMP support
• Audience analytics that include unique insights about user behaviors and preferences

Limitations:

• Multi-streaming is only available in top plans
• Additional add-ons can be expensive

8. ShopShops

ShopShops was founded in 2016 as an international shopping app to replicate the fun of in-person shopping through a livestream video. The app allows sellers to grow their followers and shoppers to browse through products they are interested in.

Integrations: PayPal, Stripe, Shopify, Instagram, Meta for Business, Square for Retail, TikTok, Shippo, Intercom, and Avalara

Pricing: 30-day free trial, with pricing starting from $134/month plus 5% of sales

Standout Features:

• Real-time inventory and a waitlist where e-commerce businesses can manage inventory across channels from a single dashboard
• Updates inventory in real-time, allowing users to keep track of stock levels and avoid overselling

Limitations:

• Limited customizations
• Limited customer support

Part 2: Future Trends of AI-Powered Live Selling

Live selling is redefining e-commerce and how people buy products online. However, setting up an account and live streaming your products can be time-consuming and a costly affair. That’s why Virbo Live aims to automate the process and give you more time to focus on your products while still making sales.

01 Leveraging Virbo Live for effective live selling

Virbo Live allows users to create AI streamers that keep live shoppers engaged. The realistic AI-powered avatars will provide your viewers will all the information they need to make a purchase decision. With multi-lingual capabilities and the ability to interact with the audience in real-time, you can boost your sales even without being directly involved.

02 Simplified live selling experience with Virbo

Starting with Virbo Live is quite easy and straightforward. You only need to choose an avatar and provide information about your product, and AI will handle the rest. Here is a step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log in to your account on the official Virbo Live website , and click “Create a Black Livestream Room” to get started. You may also select a template of choice to start your livestream room.

Step 2 Choose AI Streamers and Background

Choose an AI avatar from the virtual host library to become your virtual streamer. Add the avatar to your livestream room and make appropriate customizations.

Step 3 Enter Text or Voice

Upload your audio or enter a script for the AI avatar. You may choose to effortlessly generate a script using the AI smart scriptwriter or AI translator by Virbo Love.

Step 4 Start Live Streaming

Click Start Live Streaming in the top right corner and choose the OBS software. This will allow you to integrate the Avatar to your live shopping platform that you are using.

Step 5 Interact With the Audience

Turn on Interact with the Audience feature once your avatar has gone live. This will allow the AI streamer to freely interact with your audience by responding to their questions.

FAQs about Live Selling Platforms

1. What is live selling?

Also known as live streaming shopping, live selling is engaging with shoppers online given the same experience they would in an in-person shopping scenario.

1. How do you use live selling platforms?

To use live selling platforms effectively, interact with your viewers, demonstrating your products and encouraging them to make a purchase.

1. Can you use Virbo Live AI avatars for commercial purposes?

Yes, you can use the Virbo Live AI avatars commercially by taking a paid subscription. All in-built assets on Virbo Live are copyrighted by Wondershare ad all subscription users can use these resources commercially. However, commercial use is not supported for free users.

Conclusion

Live shopping platforms are a great choice when you want to engage with your viewers in real-time and boost your sales. Although it can feel overwhelming when looking for the right live shopping platform, your goals and target audience should be our major consideration. Once you have established the platform that works well for your brand, we recommend usingVirbo Live to create content for your live event. With the AI streamer, you can automate your live events, ensuring your audience is catered for at all times.

Live selling platforms are widely considered as the future of commerce. As more live selling platforms emerge, it can be confusing to figure out which one is best for your needs. You will likely want to work with a live stream shopping platform that allows you to create an interactive and engaging shopping experience for your viewers. Such a platform will allow your viewers to watch live product demonstrations, ask questions, and make purchases directly. In this article, we review our top 8 handpicked livestream shopping platforms and recommend a tool to help in making the right choice for your brand.

Part 1: Choosing from 8 Major Live Selling Platforms

When choosing the best live shopping platforms, you will want to consider the ability to host real-time video streams where you showcase and sell your products. A good live commerce platform will combine the immediacy of live video with online shopping convenience that allows viewers to make purchases on the spot. The following is an overview of our handpicked best live shopping platforms:

1. Smartzer

Being one of the leading live shopping and interactive video platforms, Smartzer works well with international brands. It helps customers discover products more easily and instantly add them to their cart for a seamless shopping experience. Brands such as Adidas, Mini, and Jo Malone have used Smartzer to boost their view engagement rate to an average of 55% and a click-through rate of 25%.

Integrations: Shopify, Magento, WooCommerce, BigCommerce, and Salesforce

Pricing: Pricing upon request. Subscription is based on product features, usage levels, and integration.

Standout Features:

• Real-time comments and likes
• Catalog integration
• Detailed video performance data

Limitations:

• Higher pricing compares to other service providers
• Limited platform integrations
• Some advanced features have a steeper learning curve

2. NTWRK

NTWK blends entertainment, pop culture, and commerce. The live stream selling platform is designed to create a unique experience for viewers by combining live-streamed content with limited-time product drops. It also often features hard-to-find and exclusive items from various artists and brands.

Integrations: Connect to most social media platforms

Pricing: Pricing upon request

Standout Features:

• Virtual festival feature where users can participate in immersive online events with experiential content, exclusive drops, and interactive experiences
• Display of exclusive and highly-coveted product releases from brands and artists
• Users can purchase limited-editing items available only during the festival

Limitations:

• Does not embed on other platforms
• Does not provide customer activity data

3. Amazon Live

The live shopping platform is found within Amazon, allowing US Amazon vendors, US Professional Sellers, and Amazon influencers with storefronts to promote and sell their products during livestream shopping events. Store owners can create shoppable live streams where they educate and interact with shoppers in real-time. They can also partner with influencers to promote their products.

Integrations: Integrates with other Amazon systems quickly

Pricing: Free to Use

Standout Features:

• Product highlighting feature that allows store owners and users to showcase their products during live streams
• A metrics feature where users can measure their performance and improve their next live stream
• Channel Analytics dashboard within the Amazon Live Creator app provides a snapshot of total views, product clicks, and unmuted views

Limitations:

• Can only promote Amazon products
• Users cannot redirect traffic to their own websites

4. Facebook Live Shopping

This live shopping feature within Facebook combines live video streaming with ecommerce. Businesses can sell their products using live video broadcasts on Facebook. With Facebook having a huge user base, the live shopping platform is ideal for businesses of all shapes and sizes. Local businesses and craftsmen can use the platform to reach a broader audience while fashion and beauty industry businesses can leverage the platform to demonstrate makeup techniques or provide styling tips.

Integrations: Integrates with other META platforms

Pricing: Free to Use

Standout Features:

• Live stream notifications reminding users when the event is about to begin
• Brands and creators can collaborate on shows seamlessly
• Live streaming directly from a Facebook page

Limitations:

• Limited features
• Not scalable

5. TikTok Live Shop

The live shopping feature of TikTok offers a great opportunity for sellers to reach a large audience. With over 1 billion users and about 50 million daily active users in the United States, TikTok is one of the most popular social media channels. Users can increase their brand exposure, especially among millennials and Gen-Z.

Integrations: Prestashop, Square, Base, BigCommerce, Ecwid, OpenCart, and Shopline

Pricing: Free to start using, but charges from 2% for a commission fee

Standout Features:

• Effects and filters that improve the quality of live-stream videos
• Users can co-host, which allows collaboration with influencers
• In-app checkout

Limitations:

• Analytics data is only available for 28 days
• Limited functionalities

6. YouTube Live Shopping

The live shopping feature by YouTube allows creators with more than 1,000 subscribers to conduct live stream events. You can showcase your products on live streams and take advantage of live redirects. This means redirecting viewers from the premier or live stream to another one on a different channel. With the YouTube-Shopify partnership, you have the option for onsite checkout and syncing of inventory.

Integrations: Although not listed on the Website, YouTube has partnered with Shopify to enhance live shopping experience

Pricing: Free to use

Standout Features:

• Live chat moderation tools that enhance audience engagement while preventing online harassment
• Shopify integration that enables on-site checkout

Limitations:

• Users require at least 1,000 subscribers
• Available in limited countries

7. Channelize.io

Channelize.io is an end-to-end solution that enables ecommerce brands to add live shopping experiences to their apps and websites. It offers a wide range of features that allow sellers to interact live with customers. These include product demonstrations and live chat for enhanced live shopping experience.

Integrations: Shopify, Magento, WooCommerce, Wix, PrestaShop, and Shoplazza

Pricing: Free plan + demo available, with pricing starting from $49/month

Standout Features:

• Live chat and a floating video player for buyers to check the product page without leaving the live shopping experience
• In-show product promotion, spotlight, show analytics, and custom RTMP support
• Audience analytics that include unique insights about user behaviors and preferences

Limitations:

• Multi-streaming is only available in top plans
• Additional add-ons can be expensive

8. ShopShops

ShopShops was founded in 2016 as an international shopping app to replicate the fun of in-person shopping through a livestream video. The app allows sellers to grow their followers and shoppers to browse through products they are interested in.

Integrations: PayPal, Stripe, Shopify, Instagram, Meta for Business, Square for Retail, TikTok, Shippo, Intercom, and Avalara

Pricing: 30-day free trial, with pricing starting from $134/month plus 5% of sales

Standout Features:

• Real-time inventory and a waitlist where e-commerce businesses can manage inventory across channels from a single dashboard
• Updates inventory in real-time, allowing users to keep track of stock levels and avoid overselling

Limitations:

• Limited customizations
• Limited customer support

Part 2: Future Trends of AI-Powered Live Selling

Live selling is redefining e-commerce and how people buy products online. However, setting up an account and live streaming your products can be time-consuming and a costly affair. That’s why Virbo Live aims to automate the process and give you more time to focus on your products while still making sales.

01 Leveraging Virbo Live for effective live selling

Virbo Live allows users to create AI streamers that keep live shoppers engaged. The realistic AI-powered avatars will provide your viewers will all the information they need to make a purchase decision. With multi-lingual capabilities and the ability to interact with the audience in real-time, you can boost your sales even without being directly involved.

02 Simplified live selling experience with Virbo

Starting with Virbo Live is quite easy and straightforward. You only need to choose an avatar and provide information about your product, and AI will handle the rest. Here is a step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log in to your account on the official Virbo Live website , and click “Create a Black Livestream Room” to get started. You may also select a template of choice to start your livestream room.

Step 2 Choose AI Streamers and Background

Choose an AI avatar from the virtual host library to become your virtual streamer. Add the avatar to your livestream room and make appropriate customizations.

Step 3 Enter Text or Voice

Upload your audio or enter a script for the AI avatar. You may choose to effortlessly generate a script using the AI smart scriptwriter or AI translator by Virbo Love.

Step 4 Start Live Streaming

Click Start Live Streaming in the top right corner and choose the OBS software. This will allow you to integrate the Avatar to your live shopping platform that you are using.

Step 5 Interact With the Audience

Turn on Interact with the Audience feature once your avatar has gone live. This will allow the AI streamer to freely interact with your audience by responding to their questions.

FAQs about Live Selling Platforms

1. What is live selling?

Also known as live streaming shopping, live selling is engaging with shoppers online given the same experience they would in an in-person shopping scenario.

1. How do you use live selling platforms?

To use live selling platforms effectively, interact with your viewers, demonstrating your products and encouraging them to make a purchase.

1. Can you use Virbo Live AI avatars for commercial purposes?

Yes, you can use the Virbo Live AI avatars commercially by taking a paid subscription. All in-built assets on Virbo Live are copyrighted by Wondershare ad all subscription users can use these resources commercially. However, commercial use is not supported for free users.

Conclusion

Live shopping platforms are a great choice when you want to engage with your viewers in real-time and boost your sales. Although it can feel overwhelming when looking for the right live shopping platform, your goals and target audience should be our major consideration. Once you have established the platform that works well for your brand, we recommend usingVirbo Live to create content for your live event. With the AI streamer, you can automate your live events, ensuring your audience is catered for at all times.

Can’t Watch MLB Matches? Get Free MLB Streaming Options Now

Global sports lovers face many restrictions when watching any region-specific match. These limitations are because major rights are purchased by corresponding regional sports networks. Major League Baseball (MLB) is one of the captivating sports for enthusiasts around the globe. This sport also has restrictions on exclusive broadcasting.

Therefore, finding the best MLB streaming sites is the only hope for viewers worldwide. To make their research easy, this article presents some free MLB streaming sites for fans.

Part 1. Why is MLB Restricted in Different Regions for Users?

TV viewership of MLB games is declining due to geographical restrictions. Local TV channels purchase the broadcasting rights and impose a blackout policy. This policy restricts the game and makes it unavailable in other regions. In this way, blackouts protect the rights of local broadcasters and live-streaming services.

Moreover, the blackout policy varies according to different factors. They include league agreements, regional broadcasting rights, and teams’ home territories. For instance, at least one team is blackout out in every region of the United States. Even some surrounding regions of specific teams also have blackout restrictions. Lowa is the worst blackout out in the USA state, with six teams blacked out.

Due to having limitations, fans are forced to find MLB streaming sites to watch matches. By doing so, they can utilize live stream channels to bypass region-locked restrictions.

Part 2. Find the Best Free MLB Streaming Sites for Watching Your Favorite Matches

Millions of worldwide MLB fans love to watch every match. Meanwhile, the irritating regional restrictions frustrate them. So, they have to find the best streaming platform for gaming. To help out their ventures, we have enlisted here the five best free MLB streaming sites.

1. MLB Webcast

When you’re struggling to watch Major League Baseball games, MLB Webcast is the primary solution. This efficient game-streaming site allows free access to all MLB live streams. You can watch your favorite matches with no buffering or lag. Interestingly, the adaptive bitrate of the platform delivers high-quality video and audio for the best watching experience.

Key Features

1. There are no geo-restrictions, so fans from anywhere can watch MLB matches.
2. You can find multiple commentary options and choose the best one according to your preference.
3. With MLB Webcast, viewers can access live streams on all devices, including phones and laptops.

2. Stream2Watch

Stream2Watch is another top-notch platform that provides MLB streaming services. You can enjoy live events and access a library of highlights through this platform. Moreover, viewers can watch expert analysis and behind-the-scene videos for better insights. Amazingly, this platform supports all devices like smartphones, laptops, tablets, or TVs.

Key Features

1. You can access the latest news about MLB matches, players, teams, and coaches.
2. Stream2Watch offers HD streaming with the latest technology to double the fun for viewers.
3. This platform provides a seamless viewing experience regardless of your current location.

3. MLB66

With its intuitive options, MLB66 provides a dedicated platform for MLB fans. They can enjoy the live chatting feature while watching live matches. Moreover, users can customize device settings according to requirements. Apart from that, you can enable or disable auto-play and live chat functions.

Key Features

1. Viewers can change the layout and theme for a better viewing experience.
2. A built-in betting simulator helps improve betting skills for free with virtual money.
3. MLB66’s Stats & History section shows betting predictions and ranking history.

4. Fubo TV

Fubo is an innovative sports streaming site that supports all devices for watching MLB matches. Most importantly, you can watch live streams anytime and anywhere without restrictions. Moreover, this platform allows you to experience a trial for free. Once you purchase a plan, you can cancel the contract anytime.

Key Features

1. This platform provides cloud DVR to record games for up to 1000 hours.
2. Fubo allows you to access live TV streams from 200+ renowned channels.
3. Along with MLB streams, this streaming service lets you watch MLS, MMA, and NBA.

5. Sportsurge

Watching MLB matches with Sportsurge doubles the fun for sports lovers. This platform presents a dedicated section to experience HD live MLB streams. You don’t even need to look into your pocket to pay a heavy subscription price, as it is completely free. Overall, this is one of the best sports streaming sites to watch all popular sports like MLB, NBA, and Football.

Key Features

1. Sportsurge provides an easy way to check upcoming MLB matches.
2. This platform has a user-centric interface to facilitate users with intuitive live streaming options.
3. No region-based restrictions exist, so you want to watch sports from anywhere.

Part 3. Comparison of the Best MLB Streaming Sites [Made Easy]

As a matter of fact, every tool provides benefits with some drawbacks as well. In the above section, we have included the five best MLB streaming sites. These sites also offer both perks and negatives. So, here is a clear comparison of the sites to help you pick the best one.

Features	MLB Webcast	Stream2Watch	MLB66	Fubo	Sportsurge
MLB Live Streaming	✓	✓	✓	✓	✓
Geographic-Restrictions	No	No	No	Available in US territories only	No
Ad-Free Experience	X	X	X	✓	X
Live Chat Feature	X	X	✓	X	X
HD Streaming	Yes	Yes	Yes	Yes	Yes

After going through all these points, you have a clear idea about each platform. You can easily choose the best streaming platform for gaming and sports matches.

Bonus Part. Make Personalized Live Stream Videos Using Wondershare Virbo Live

Streaming live content has become a productive technique for different sectors. Streamers use various streaming tools to create all types of content. So, whether you want to livestream for marketing or display casual content, you need the right tool to engage the audience. For this purpose, Wondershare Virbo Live is the best live-streaming tool for sports or other such streams.

This tool provides a wide range of AI-powered features to level up your live-streaming game. You can translate text into multiple languages and use different accents for global reach. In addition, it is compatible with seamless cloud-based service. Plus, you can see automatic responses to engage more of the audience in real time.

Top-Rated Functions of Wondershare Virbo Live

1. With the Wondershare Virbo Live tool, you can choose creative AI avatars and Vtubers for your live game streams. They have various poses, attire, and ethnicities.
2. Moreover, it has an advanced AI smart script feature that enables you to generate scripts. You just need to write a command and let it create scripts according to your needs.
3. Users can generate dubbing of content into multiple languages with AI Streamer. Also, they can try different AI voices.

Easy Guide To Create a Streaming Room Using Wondershare Virbo Live

Virbo Live lets you start virtual streams instantly with AI-integrated functions. Following are the steps to create your streaming room in Virbo Live.

• Step 1. Open the Website and Navigate To Create Stream Room

Begin with opening the official website of Virbo Live to find the streaming options. Scroll down and hit the “Create Stream Room Now” button. After choosing the option, it takes you inside the main editing display of the tool.

• Step 2. Choose an Appropriate Livestream Room Template

On the interface, choose a well-suited livestream room template for your live event. Once you click on a template, the tool opens the next window and shows you the selected template on the right side.

• Step 3. Customize Livestream Template With Exciting Options

Then, you can drag objects or text given on the template to change their positions. Also, you can customize their sizes according to your marketing or content streaming needs. Besides, click on the “Background” to apply different backgrounds. Then, choose the “AI avatars” tab to select elegant avatars. Additionally, you can also add stickers to your livestream.

• Step 4. Move To Script Lines To Get Dubbed Audio

Next, click on the “Script Lines” tab at the top left corner. Choose the “Audio” option on the same screen. After that, hit the “Upload Local Voice” button to upload your local voice audio. Then, select the language and accent. Considering your selections, it generates AI-dubbed audio within a few seconds.

• Step 5. Start Your Personalized Live Stream

Once you complete all the customizations, you can start your live stream. At the window’s top right corner, hit the “Start livestream” button to initiate your live stream.

Conclusion

Watching MLB matches is always fun for viewers, but it becomes hectic when facing region-based restrictions. To overcome those limitations, this article introduces free MLB streaming sites. With these platforms, you can watch all the matches on any device from anywhere. Besides, we have introduced you to Virbo Live, which can assist you in creating your live streams with different AI functions.

After going through all these points, you have a clear idea about each platform. You can easily choose the best streaming platform for gaming and sports matches.

Bonus Part. Make Personalized Live Stream Videos Using Wondershare Virbo Live

Streaming live content has become a productive technique for different sectors. Streamers use various streaming tools to create all types of content. So, whether you want to livestream for marketing or display casual content, you need the right tool to engage the audience. For this purpose, Wondershare Virbo Live is the best live-streaming tool for sports or other such streams.

This tool provides a wide range of AI-powered features to level up your live-streaming game. You can translate text into multiple languages and use different accents for global reach. In addition, it is compatible with seamless cloud-based service. Plus, you can see automatic responses to engage more of the audience in real time.

Top-Rated Functions of Wondershare Virbo Live

1. With the Wondershare Virbo Live tool, you can choose creative AI avatars and Vtubers for your live game streams. They have various poses, attire, and ethnicities.
2. Moreover, it has an advanced AI smart script feature that enables you to generate scripts. You just need to write a command and let it create scripts according to your needs.
3. Users can generate dubbing of content into multiple languages with AI Streamer. Also, they can try different AI voices.

Easy Guide To Create a Streaming Room Using Wondershare Virbo Live

Virbo Live lets you start virtual streams instantly with AI-integrated functions. Following are the steps to create your streaming room in Virbo Live.

• Step 1. Open the Website and Navigate To Create Stream Room

Begin with opening the official website of Virbo Live to find the streaming options. Scroll down and hit the “Create Stream Room Now” button. After choosing the option, it takes you inside the main editing display of the tool.

• Step 2. Choose an Appropriate Livestream Room Template

On the interface, choose a well-suited livestream room template for your live event. Once you click on a template, the tool opens the next window and shows you the selected template on the right side.

• Step 3. Customize Livestream Template With Exciting Options

Then, you can drag objects or text given on the template to change their positions. Also, you can customize their sizes according to your marketing or content streaming needs. Besides, click on the “Background” to apply different backgrounds. Then, choose the “AI avatars” tab to select elegant avatars. Additionally, you can also add stickers to your livestream.

• Step 4. Move To Script Lines To Get Dubbed Audio

Next, click on the “Script Lines” tab at the top left corner. Choose the “Audio” option on the same screen. After that, hit the “Upload Local Voice” button to upload your local voice audio. Then, select the language and accent. Considering your selections, it generates AI-dubbed audio within a few seconds.

• Step 5. Start Your Personalized Live Stream

Once you complete all the customizations, you can start your live stream. At the window’s top right corner, hit the “Start livestream” button to initiate your live stream.

Conclusion

Watching MLB matches is always fun for viewers, but it becomes hectic when facing region-based restrictions. To overcome those limitations, this article introduces free MLB streaming sites. With these platforms, you can watch all the matches on any device from anywhere. Besides, we have introduced you to Virbo Live, which can assist you in creating your live streams with different AI functions.

How To Stream Your Favorite Games Online

The gaming industry is developing by leaps and bounds in this current digital revolution. Many streamers have become a part of this industry, broadcasting live gameplay footage to earn hefty money. Content creators can showcase their gaming skills through live streams and entertain the audience. This article will discuss the best gaming streaming platform for gamers and their fans.

Part 1. The Advancements in the Gaming Industry: Discussing the Statistics

Technological advancement has resulted in the development of incredible games. Integration of AI technology in gaming provides an interactive and efficient user experience. This technology has allowed developers to automate repetitive tasks while creating games. Also, gamers can enjoy playing in realistic virtual worlds with the help of VR headsets.

Gaming platforms also have the technology to analyze the user’s gaming style with a machine-learning algorithm. Cutting-edge graphics are among the best advancements in the gaming industry. Moreover, the popularity of gaming streams has also bloomed in recent years. The reason for the increased use of gaming streaming is its accessibility. It allows gamers from diverse backgrounds to share their gaming experience with interested fans.

Statistics of Gaming Streaming

No doubt, gaming streaming has witnessed a notable surge in popularity. It can be understood through the following statistics about streaming:

1. In 2024, game live-streaming viewerswill probably reach over 900 million.
2. According to estimates, the revenue in this market is expected to reach US$13.65 billion in 2024.
3. io reports that the esports viewership will grow to 640 million by 2025.
4. The game live-streaming market is anticipated to reach around 7 billion users by 2028.

Part 2. The Best Gaming Streaming Platforms in 2024

After knowing about gaming streaming, do you want to know the best platform for streaming games? Many options can help you in accessing live game streams. Below are some of the platforms for gaming streaming so you can choose the best one:

1. BIGO Live

BIGO Live is one of the best live-streaming platforms for gaming. It allows you to watch the streaming of your favorite game in high quality. These games include PUBG, GTA, Free Fire, Fortnite, and others. You can watch multiple streamers broadcast your favorite game to satisfy your craving.

1. There are many gaming streams available on this website in different languages.
2. This platform categorizes the most popular and other gaming streams for your ease.
3. It has a live option that allows you to watch live gaming broadcasts of your beloved streamer.

2. Twitch

If you are a game lover and looking for the best platform for streaming games, Twitch is the leading option. This gaming platform can stream Tekken 8, Apex Legends, and other famous games. With this platform, you can select the desired language for streaming games.

1. You can analyze the popularity of a gamer by seeing the view count of a gaming stream.
2. Twitch provides live channels to watch gaming streams in real time.
3. This website provides a search tab for your favorite game or streamer.

3. Facebook Gaming

People use Facebook to remain connected with friends and family. It is an effective platform for socializing and entertainment purposes. However, it also offers gaming streaming options to its game-loving users. Gamers can watch live streaming of their favorite game on this social media platform.

1. There are many live stream channels of one game on Facebook.
2. Viewers can comment or react to the live stream to interact with the gamer.
3. Fans can search gamers’ profiles to watch live gaming streams.

4. YouTube Gaming

YouTube is the best streaming service for sports, news, and movies. Other than that, it can help you to watch and share gaming streaming with your friends. You can enjoy streaming games like Dota 2, Battleground Mobile, and others on YouTube.

1. People can subscribe to gaming channels on YouTube to get the latest updates.
2. YouTube allows you to search for any gaming stream on the search tab.
3. Based on your watch history and subscription, it recommends gaming videos.

5. Dlive

Game streaming platforms enable the viewers to interact with streamers for an interactive experience. Dlive is one platform that lets you engage with the community. With this website, you can watch live streaming of games in different languages. Moreover, this platform offers the recommended channels for live game streaming.

1. It provides a message box in every gaming streaming section to connect with other people.
2. This website gives rewards to viewers for their engagement in the game streams.
3. Users can enjoy lag-free performance on this platform for smooth streaming.

6. Gosu Gamer

Are you fond of esports and want information about esports from around the world? Gosu Gamers is a unique website that can give news and ranking of esports gamers. It can let you watch gaming streams with a chat option. Plus, you can also get information about past and upcoming e-gaming matches.

1. It also has a replay option to help you enjoy past gaming matches.
2. Gosu Gamer has an on-time notifications feature to inform you about your favorite gaming stream.
3. This is thebest platform to stream games, and it also has live gaming tournament streams.

Part 3. Stream Your Favorite Game by Enhancing Quality With Wondershare Virbo Live

High-quality content videos will always attract the attention of viewers. The best platforms to stream games are those that can provide high-quality content. Therefore, you need a tool that can help you enhance streaming quality. Wondershare Virbo Live is one such tool that enables you to stream quality gaming content.

With this tool, you can edit and customize gaming streaming content. It supports streaming channels, including Facebook and YouTube, to stream your gaming content. Virbo Live has a microphone integration feature for live commentary during streaming. You do not need to download this tool as it has a cloud-based service.

Key Features Highlighting Details About Wondershare Virbo Live

1. You can translate streaming content in the required language for global reach through AI translation. There are a variety of options you can go across for translating the added content.
2. Users can generate scripts for gaming streaming with the AI script feature. By providing the product name, highlights, and promotional points, Wondershare Virbo Live easily generates a comprehensive script.
3. It provides AI avatars with different poses and attire to make your streams attractive.

Step-by-Step Guide To Create Stream Room for Gaming With Wondershare Virbo Live

Wondershare Virbo Live can create high-quality content for your gaming streaming. Below are the steps to create the required stream room for gaming across Virbo Live:

• Step 1. Access Tool Online for Creating Stream Room

Open the Wondershare Virbo Live website and proceed to the main editing platform. After that, click the “Create a Blank Livestream Room” button on the main interface. A new window will open with the many options to make your gaming stream personalized.

• Step 2. Choose Desired AI Avatar for Gaming Streaming

Upon reaching this window, tap the “AI avatar” tab on the top right side of the new window. You will find different avatars with different poses in the dialog box. Later, choose the desired AI avatar for your gaming streaming.

• Step 3. Adjust Changes in Background

Opt for the “Background” tab to make changes in the background. Then, you can choose from the available options for the background.

• Step 4. Integrate Personalized Voice for Live Video

After this, move toward the left side of the screen and opt for the “Script lines” tab. Next, choose the “Audio” section and hit the “Upload local voice” button. This will allow you to add personalized voice during the gaming streaming.

• Step 5. Start Live Streaming of Your Game

Once you have done all the customization, you can start streaming the game. For this, click the “Start Livestream” button to start a live stream of the game.

Conclusion

The integration of AI technology has improved the gaming experience of users. Also, gaming streaming has emerged as one of the latest trends in this industry. You can choose the best platform to stream games from available options, as provided in this article. However, if you want to optimize these gaming streams, Wondershare Virbo Live is the best solution. It helps you enhance the quality of your game streams with many features.

Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.

Part 1: Live on Amazon: A Game-Changer for Sellers

Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.

01 What is Amazon Live Streaming?

Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.

02 Who Can Benefit from Amazon Live?

Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.

1. Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
2. Seller and Brands: Increased product awareness and sales with the potential for building brand image.
3. Influencers: A new income stream and access to a wider audience while building relationships with brands.
4. Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
5. Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.

03 Is Amazon Live Streaming Right for You?

Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:

Pros

• A free live-streaming platform for sellers
• Offers creative tools and resources to effectively promote your products
• Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale

Cons

• Low consumer engagement rates with low-quality videos
• You will still need a creative team with resources to represent your brand well
• Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet

Part 2: Step Guidance: Getting Started with Amazon Live

To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.

With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:

Step 1 Create an Amazon Live Account

Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.

Step 2 Enter Details of your Product or Brand

Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.

Step 3 Add Products to Your Livestream

Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.

Step 4 Set Up Your Amazon Livestream

With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.

Step 5 Go Live

Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.

Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:

• Build a community by communicating and engaging with consumers
• Entice viewers to take action
• Reduce pre-purchase support requests, such as live chat
• Generate sales
• Lower returns by providing essential details and answers

Bonus Tip: Enhanced Live Streaming with AI (Future Trends)

As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.

As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.

02 Simplified workflow and better viewer experience with Virbo Live

Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:

1. Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
2. AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
3. Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
4. Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
5. Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers

Conclusion

Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.

Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.

Part 1: Live on Amazon: A Game-Changer for Sellers

Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.

01 What is Amazon Live Streaming?

Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.

02 Who Can Benefit from Amazon Live?

Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.

1. Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
2. Seller and Brands: Increased product awareness and sales with the potential for building brand image.
3. Influencers: A new income stream and access to a wider audience while building relationships with brands.
4. Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
5. Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.

03 Is Amazon Live Streaming Right for You?

Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:

Pros

• A free live-streaming platform for sellers
• Offers creative tools and resources to effectively promote your products
• Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale

Cons

• Low consumer engagement rates with low-quality videos
• You will still need a creative team with resources to represent your brand well
• Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet

Part 2: Step Guidance: Getting Started with Amazon Live

To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.

With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:

Step 1 Create an Amazon Live Account

Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.

Step 2 Enter Details of your Product or Brand

Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.

Step 3 Add Products to Your Livestream

Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.

Step 4 Set Up Your Amazon Livestream

With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.

Step 5 Go Live

Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.

Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:

• Build a community by communicating and engaging with consumers
• Entice viewers to take action
• Reduce pre-purchase support requests, such as live chat
• Generate sales
• Lower returns by providing essential details and answers

Bonus Tip: Enhanced Live Streaming with AI (Future Trends)

As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.

As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.

02 Simplified workflow and better viewer experience with Virbo Live

Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:

1. Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
2. AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
3. Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
4. Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
5. Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers

Conclusion

Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.

Also read: