Updated 2024 Approved The Ultimate List of Live Chat Apps for Shopify
The Ultimate List of Live Chat Apps for Shopify
After the pandemic, online shopping became a big trend due to its convenience and availability. For this purpose, there are many online stores available. Shopify is an e-commerce platform that can let you build an online store to sell products. Merchants on Shopify can plug in some software on their website to enhance the customer shopping experience.
These plugins also enhance the functionality and overall outlook of the platform. This article will provide information on plugins that enable chat for Shopify to help you interact with customers.
Part 1. Top Best Shopify Live Chat Apps To Consider for Integration
The integration of other apps with Shopify can improve customer satisfaction. You can integrate live chat apps to give customers a real-time message experience. Let’s discuss the best available options for Shopify live chat to improve the way you deal with buyers:
1. Shopify Inbox
Shopify Inbox benefits sellers by allowing them to chat with customers while shopping. You can start a conversation with customer live information, such as past orders. Based on this information, you can recommend products and discounts to customers. Plus, this app helps you understand customers through profile and cart details.
Key Features
- Sellers can send product suggestions to buyers without leaving the chat.
- It has an automatic response feature to answer buyer’s questions quickly.
- With this tool, you can manage chat from the shop app and online store app.
2. Chatra-Live Chat and Chatbot
It is one of the best live chat apps for Shopify to provide real-time support to customers. With the help of the Chatra live chat feature, you can ensure 24/7 customer support. This is an easy-to-use app that can increase sales of your online store. Other than that, it offers a free plan for small business owners and beginners to cater to various users.
Key Features
- This app works with social media platforms like Slack, Facebook, Zapier, and Instagram.
- It provides a list of real-time visitors who visit the website.
- The chatbot feature of the app can automate repetitive tasks during conversations with customers.
3. JivoChat: Live Chat and WhatsApp
People from all over the world use Shopify to buy products from online stores. You want to integrate an app that can support multiple languages for this. JivoChat is an app that supports multi-language for all customers around the world. It allows the integration of main messaging platforms to improve accessibility with current and potential customers.
Key Features
- With the built-in CRM of the app, you can send marketing messages to potential customers.
- It enables you to call directly from your website using your phone number.
- Using this tool, you can track offers, respond to requests, and expand your customer network.
4. Tidio Live Chat and AI Chatbots
Tidio is the best Shopify chat app to convert regular visitors into potential customers. It has an AI chatbot that can help provide immediate responses to customers. You can customize this live chat feature according to your targeted audience. Moreover, this Shopify app can work with Mailchimp, Google Analytics, and Zendesk, which shows its wide compatibility.
Key Features
- Tidio has a ticketing system to handle and solve customer problems.
- Users can easily add this app to Shopify with the add app option.
- This platform provides a Lyro AI bot feature that automatically responds to potential clients.
5. Gorgias
Customers can have numerous questions and issues while buying products from Shopify. It becomes difficult to handle the queries and issues of customers manually. Gorgias app is a solution that can help you to handle customer inquiries effectively. This app has a ticketing system to track and manage customers’ inquiries and issues.
Key Features
- It has an order management feature to directly refund, replace, and cancel the order.
- With the omnichannel feature of the app, you can integrate it with TikTok, email, and Instagram.
- You can use the data-driven feature of this app to know how the support team generates the sale.
6. Manifest AI Chatbot, Live Chat
Merchants on Shopify can use this app for Shopify live chat. This app has an AI live chat feature to answer and organize customer questions. With this feature, you can recommend customer products in a human-like tone. This leads to an impressive store response rate, attracting more customers. It allows integration with ChatGPT, OpenAI, and MageNative for automated responses.
Key Features
- The manifest chat support feature can give replies to customers in 95+ languages.
- You can also use the auto-learn feature to provide answers according to the product catalog.
- This Shopify plugin offers an AI Quiz feature to generate customized FAQs.
7. SmartBot-AI Chatbot
Suppose you make an online store on Shopify and are looking for a solution that provides customer support. SmartBot is an AI-powered platform that can serve your purpose. Through this app, you can quickly handle 95% of inquiries. The integration of this app with Spotify can enhance your customer satisfaction.
Key Features
- This app offers a post-sale service to provide order status information to customers.
- You can tailor your chat widget that aligns with your store’s branding through this app.
- It has a personalized invitation feature that can increase consultation and conversion volume.
8. NestDesk
Usually, customers visit your website when they have a good customer service experience. With this best Shopify chat app, you can centralize all your messages from different platforms. It can help you to increase sales rates through conversation. NestDesk can allow you to handle more customers in less time with smart management.
Key Features
- The helpdesk and Chatbot feature of the app can deliver 24/7 customer service.
- It enables you to explore available stock and create orders during conversations.
- NestDesk allows you to monitor the website visitor and preview their carts to understand the sales trend in a better way.
9. Channel Talk
Channel Talk integration with Shopify will allow sellers to interact with customers. You can segment the audience to send targeted marketing messages with this app. Also, you can customize a chat button that can align with your brand. Also, this platform is compatible with Kakao Talk, LINE, and email, which improves its efficiency.
Key Features
- With the unified helpdesk feature of it, you can ensure the best customer experience.
- Its CRM feature can help you to identify your customers.
- This tool enables you to provide high-level customer service with marketing and chatbot features.
Part 2. How To Market Your Product Better With Live Streaming Using Wondershare Virbo Live?
These Shopify live chat apps discussed above can help you to increase sales on Shopify. The different features of these apps allow you to customize chat and increase revenue. However, other methods exist to market your product on a large scale. One of those is live streaming to promote your Shopify products, which can increase sales.
Undoubtedly, many tools can help you make videos for live streaming. To fulfill this need at a single platform, Wondershare Virbo Live offers several features to customize your live stream. This tool has an AI avatar feature with an option to customize it to engage your customers in live streaming. You can integrate this streaming tool with platforms like Facebook and TikTok, displaying wide compatibility.
Prominent Features of Wondershare Virbo Live
- Wondershare Virbo Live can create live streams in multiple languages for a global reach.
- You can use the AI script generation feature to create interactive video content.
- This tool enables you to automate responses with a personalized Q&A database.
Step-by-Step Guide to Creating Stream Room With Virbo for Marketing on Shopify
This tool allows you to create stream rooms and share on different platforms. Follow the below steps to create a stream room for marketing the product.
- Step 1. Access Tool Online To Generate Stream Room
Firstly, visit the official website of the tool to access the features of Virbo Live. Tap the “Create Stream Room Now” button to proceed into the editing window.
- Step 2. Start Creating a Blank Livestream Room
After accessing the editing preview of the tool, you can customize your personalized live-streaming video. Hit the “Create a Blank Livestream Room” button on top of the new screen. A new window opens with many options to customize live video.
- Step 3. Select the Required AI Avatar
In the new window, opt for the “AI avatars” tab on the right side of the screen. Following this, many options for AI avatars will appear in the dialog box. Select any of them to make them appear on the right side of the screen.
- Step 4. Choose Background for Product Representation
After this, tap the “Background” tab to choose the background for product representation. Now, you can choose one from the available background options or upload your choice.
- Step 5. Integrate Microphone or Text for Chat Support
Next, opt for the “Human Interaction” tab and choose the “Text” option. It will allow you to add interactivity during the live stream. This greatly helps you assist your customers in buying the right product while being on your Shopify store. Furthermore, you can also translate your text into the required language for better interaction.
- Step 6. Initiate Livestreaming of Your Product
After selecting everything according to your requirements, press the “Start livestream” button. It will initiate the livestreaming of your product for marketing.
Conclusion
Integrating other apps for Shopify live chat can improve the customer buying experience. The built-in features of these apps can help you provide customer support. You can use the live stream option to market your online store’s product on Shopify. For this, you need a live-streaming tool such as Wondershare Virbo Live to generate customized marketing live streams.
Top 10 Streaming Services Worth a Try
Gone are the days of flipping through endless channels. Today, people are ditching cable and traditional TV in favor of streaming services, where the content you crave is just a click away. These are great for TV show fanatics or sports enthusiasts. Of course, there’s a streaming service out there tailored to your needs.
Many of these services offer free trials, so you can explore before you commit. In this article, you’ll be guided through the free streaming services available today and those with subscription models (as of Feb 27, 2024) that are indeed worth it. It will highlight their unique offerings and help you find the perfect fit for your entertainment needs.
Part 1. The 10 Best Streaming Video Services
With diverse platforms catering to every taste and budget, choosing the right one can feel overwhelming. But worry not, fellow explorer! This part will unveil the best web streaming services offering unique strengths and features. Get ready to unlock a world of curated content and personalized recommendations, from Hollywood blockbusters to cult classics, binge-worthy shows, and live sports.
Free Streaming Services
First off, here are the free streaming services available today. You can access them scot-free, with the caveat that you must go through advertisements. Don’t worry; these sites offer minimal advertisements, so you can enjoy your shows or streams without pesky ads appearing occasionally.
Tubi
Tubi is a haven for budget-conscious viewers, offering a massive library of free movies and TV shows. Dive into classic comedies, cult favorites, and hidden gems across various genres. While focusing on older content, some recent releases are sprinkled in. Be prepared for frequent ad breaks, but for the price (free!), it’s a fair trade-off.
Peacock
Peacock offers a two-tiered approach. The free tier gives you everything, including movies, shows, popular NBCUniversal titles, news, and sports – but with ads. But the real treasure lies in the Premium subscription ($6 or $12/month). Here, you’ll unlock a vast content library, such as live TV channels. So, consider upgrading for a more comprehensive selection and an ad-free experience.
Crackle
If you’re a fan of Sony Pictures Entertainment, Crackle is your free portal to their content. However, you can also find other shows that you’ll surely love. While the library is smaller than Tubi and Peacock, it’s an excellent option for Sony enthusiasts. Remember, you’ll encounter ads along the way.
Premium Streaming Services
This list will present premium streaming services, meaning the rest of their libraries are not forever accessible with a free plan. Some might offer free trials, but those primarily last for 7 or 30 days – depending on the service.
Disney+
Are you craving a magical escape? Disney+ is your portal to the beloved worlds of Disney, Pixar, Marvel, Star Wars, and National Geographic. Enjoy exclusive originals, timeless classics, animated favorites, and captivating documentaries. Perfect for families and those young at heart seeking a sprinkle of pixie dust.
- **Prices:**Monthly: $13.99; Yearly: $139.99.
- **Free Trial:**None currently offered.
Netflix
Are you looking for a repository of diverse content? Netflix boasts an expansive library of movies, TV shows, documentaries, and stand-up comedy, including award-winning originals like Stranger Things and The Crown. Dive into the unknown, revisit old favorites, or explore hidden gems – Netflix has something for everyone (and every mood).
- **Prices:**Basic Plan: $15.49/month. Other plans with higher streaming quality and screen options are available.
- **Free Trial:**None currently offered.
Prime Video
Already an Amazon Prime member? Unlock even more entertainment with Prime Video. Enjoy movies, TV shows, critically acclaimed originals like The Boys and The Marvelous Mrs. Maisel, and access to select content for free. It’s the perfect add-on for Prime users who want to expand their horizons without breaking the bank.
- Prices: $8.99/month (standalone), $15/month (full Prime membership). Yearly plan available for full Prime membership.
- **Free Trial:**One-month free trial available.
YouTube TV
Ready to cut the cord but still crave live TV? YouTube TV offers over 100 channels, including sports, news, and entertainment, all streamed live. Plus, enjoy cloud DVR storage and the ability to stream on multiple devices. Free yourself from cable bills and embrace the flexibility of live TV streaming.
- Prices:$72.99/month, $62.99 for the first three months.
- **Free Trial:**A free trial is available for new subscribers.
Hulu
Are you seeking a mix of popular shows and original productions? Hulu has you covered with an extensive library of movies and TV shows, including acclaimed originals like The Handmaid’s Tale and Only Murders in the Building. Are you craving live TV too? Add it on for an all-in-one entertainment experience. You can also avail of an all-in-one plan with Disney Plus.
- **Prices:**Starts at $7.99/month (with ads), $12.99/month (ad-free). Live TV add-on available.
- **Free Trial:**Available for new subscribers.
HBO Max
Yearning for high-quality, award-winning content? HBO Max is your haven. Dive into HBO originals like Game of Thrones, Succession, and Euphoria, alongside Warner Bros. movies and TV shows, DC Comics gems, and Studio Ghibli masterpieces. Treat yourself to a premium entertainment experience.
- **Prices:**With Ads: $9.99/month, Ad-Free: $15.99/month, Ultimate Ad-Free:$19.99/month. Yearly plans are available for all tiers.
- **Free Trial:**None currently offered.
Apple TV+
Apple device user and craving original content? Apple TV+ offers exclusive shows like Ted Lasso and Severance alongside select movies and documentaries. Enjoy a seamless viewing experience on your Apple devices and discover captivating stories from Apple Studios.
- Prices:$9.99/month.
- **Free Trial:**Seven-day free trial available.
Part 2. Bonus: How To Start a 24/7 On-Demand Live Stream
In today’s digital age, web streaming services have become the go-to source for entertainment and information. Services like Netflix, Hulu, and YouTube have revolutionized how we consume content, offering vast libraries accessible anytime, anywhere. This on-demand approach empowers viewers to watch what they want, when they want, eliminating the constraints of traditional scheduled programming.
However, what about live streaming? While it offers the thrill of real-time interaction and engagement, viewers are often limited by time zones and broadcast schedules. This can restrict your reach and prevent potential viewers from experiencing your content. That’s where innovative tools like Virbo Live come in, bridging the gap between on-demand convenience and live interaction.
Introducing Virbo Live: Your 24/7 Streaming Solution
Wondershare Virbo Live is a powerful live-streaming tool that empowers you to create continuous, on-demand live streams, even when you’re not physically present. Leveraging the magic of artificial intelligence (AI), Virbo Live generates realistic and engaging content that keeps your audience entertained around the clock.
Get Started Online Free Download
Imagine having a virtual host interacting with viewers, answering questions, and even conducting interviews, all while you’re away from the camera. Here are Virbo’s key features:
- **Seamless compatibility.**Virbo works across various operating systems, so you don’t have to worry about compatibility issues. Plus, a single premium account lets you manage your live streams on multiple devices, giving you ultimate flexibility.
- **Diverse AI avatars.**Forget the green screen! Virbo Live offers a staggering 150+ AI Avatars to choose from. They can seamlessly step in as your virtual co-hosts, presenters, or even play the role of a captivating YouTuber. Customize them based on age, style, and ethnicity to create a persona that resonates with your audience.
- Ready-made content library. Virbo Live equips you with 180+ video templates to jumpstart your live streams. These professionally designed templates cover various themes and styles, saving you precious time and effort. Plus, royalty-free music is included to add the perfect soundtrack to your content.
- **Engaging AI voices.**Virbo Live boasts an impressive 120 AI Voices, offering a variety of tones and accents to bring your content to life.
Getting Started With Virbo Live
Adding Virbo Live to your existing streaming setup is simple. Virbo Live’s intuitive interface guides you through creating your virtual host and customizing your content. Here’s a step-by-step guide:
- Step 1: Install, download, and launch Wondershare Virbo . Alternatively, you can access the web app.
Get Started Online Free Download
- Step 2: Click Create a Blank Livestream Room to edit your livestream’s interface.
- Step 3: Use the Template, Background, AI avatars, or Sticker menus to look for elements to add to your stream room.
- Step 4: Add the lines/script under Script lines that your AI live streamer will say throughout the stream. You can set responses for certain questions through AI Interaction and manually respond to other queries through Human Interaction.
- Step 5: Once you’re done setting it up, click Start livestream on the upper right of the browser. Make sure to connect it as a live stream window through OBS. Then, paste your preferred streaming platform’s streaming key to OBS.
Conclusion
Remember the days of limited TV channels and rigid schedules? Today, free streaming services offer a world of content at your fingertips but even live streams can feel restrictive. This guide explored how you can reach your audience anytime, anywhere, with the power of 24/7, on-demand live streaming.
With Wondershare Virbo, you can unlock this potential and keep your audience engaged around the clock. No more scheduling limitations – your virtual host, powered by a diverse library of 150+ AI Avatars, can interact with viewers and deliver captivating content even when you’re offline.
Gone are the days of flipping through endless channels. Today, people are ditching cable and traditional TV in favor of streaming services, where the content you crave is just a click away. These are great for TV show fanatics or sports enthusiasts. Of course, there’s a streaming service out there tailored to your needs.
Many of these services offer free trials, so you can explore before you commit. In this article, you’ll be guided through the free streaming services available today and those with subscription models (as of Feb 27, 2024) that are indeed worth it. It will highlight their unique offerings and help you find the perfect fit for your entertainment needs.
Part 1. The 10 Best Streaming Video Services
With diverse platforms catering to every taste and budget, choosing the right one can feel overwhelming. But worry not, fellow explorer! This part will unveil the best web streaming services offering unique strengths and features. Get ready to unlock a world of curated content and personalized recommendations, from Hollywood blockbusters to cult classics, binge-worthy shows, and live sports.
Free Streaming Services
First off, here are the free streaming services available today. You can access them scot-free, with the caveat that you must go through advertisements. Don’t worry; these sites offer minimal advertisements, so you can enjoy your shows or streams without pesky ads appearing occasionally.
Tubi
Tubi is a haven for budget-conscious viewers, offering a massive library of free movies and TV shows. Dive into classic comedies, cult favorites, and hidden gems across various genres. While focusing on older content, some recent releases are sprinkled in. Be prepared for frequent ad breaks, but for the price (free!), it’s a fair trade-off.
Peacock
Peacock offers a two-tiered approach. The free tier gives you everything, including movies, shows, popular NBCUniversal titles, news, and sports – but with ads. But the real treasure lies in the Premium subscription ($6 or $12/month). Here, you’ll unlock a vast content library, such as live TV channels. So, consider upgrading for a more comprehensive selection and an ad-free experience.
Crackle
If you’re a fan of Sony Pictures Entertainment, Crackle is your free portal to their content. However, you can also find other shows that you’ll surely love. While the library is smaller than Tubi and Peacock, it’s an excellent option for Sony enthusiasts. Remember, you’ll encounter ads along the way.
Premium Streaming Services
This list will present premium streaming services, meaning the rest of their libraries are not forever accessible with a free plan. Some might offer free trials, but those primarily last for 7 or 30 days – depending on the service.
Disney+
Are you craving a magical escape? Disney+ is your portal to the beloved worlds of Disney, Pixar, Marvel, Star Wars, and National Geographic. Enjoy exclusive originals, timeless classics, animated favorites, and captivating documentaries. Perfect for families and those young at heart seeking a sprinkle of pixie dust.
- **Prices:**Monthly: $13.99; Yearly: $139.99.
- **Free Trial:**None currently offered.
Netflix
Are you looking for a repository of diverse content? Netflix boasts an expansive library of movies, TV shows, documentaries, and stand-up comedy, including award-winning originals like Stranger Things and The Crown. Dive into the unknown, revisit old favorites, or explore hidden gems – Netflix has something for everyone (and every mood).
- **Prices:**Basic Plan: $15.49/month. Other plans with higher streaming quality and screen options are available.
- **Free Trial:**None currently offered.
Prime Video
Already an Amazon Prime member? Unlock even more entertainment with Prime Video. Enjoy movies, TV shows, critically acclaimed originals like The Boys and The Marvelous Mrs. Maisel, and access to select content for free. It’s the perfect add-on for Prime users who want to expand their horizons without breaking the bank.
- Prices: $8.99/month (standalone), $15/month (full Prime membership). Yearly plan available for full Prime membership.
- **Free Trial:**One-month free trial available.
YouTube TV
Ready to cut the cord but still crave live TV? YouTube TV offers over 100 channels, including sports, news, and entertainment, all streamed live. Plus, enjoy cloud DVR storage and the ability to stream on multiple devices. Free yourself from cable bills and embrace the flexibility of live TV streaming.
- Prices:$72.99/month, $62.99 for the first three months.
- **Free Trial:**A free trial is available for new subscribers.
Hulu
Are you seeking a mix of popular shows and original productions? Hulu has you covered with an extensive library of movies and TV shows, including acclaimed originals like The Handmaid’s Tale and Only Murders in the Building. Are you craving live TV too? Add it on for an all-in-one entertainment experience. You can also avail of an all-in-one plan with Disney Plus.
- **Prices:**Starts at $7.99/month (with ads), $12.99/month (ad-free). Live TV add-on available.
- **Free Trial:**Available for new subscribers.
HBO Max
Yearning for high-quality, award-winning content? HBO Max is your haven. Dive into HBO originals like Game of Thrones, Succession, and Euphoria, alongside Warner Bros. movies and TV shows, DC Comics gems, and Studio Ghibli masterpieces. Treat yourself to a premium entertainment experience.
- **Prices:**With Ads: $9.99/month, Ad-Free: $15.99/month, Ultimate Ad-Free:$19.99/month. Yearly plans are available for all tiers.
- **Free Trial:**None currently offered.
Apple TV+
Apple device user and craving original content? Apple TV+ offers exclusive shows like Ted Lasso and Severance alongside select movies and documentaries. Enjoy a seamless viewing experience on your Apple devices and discover captivating stories from Apple Studios.
- Prices:$9.99/month.
- **Free Trial:**Seven-day free trial available.
Part 2. Bonus: How To Start a 24/7 On-Demand Live Stream
In today’s digital age, web streaming services have become the go-to source for entertainment and information. Services like Netflix, Hulu, and YouTube have revolutionized how we consume content, offering vast libraries accessible anytime, anywhere. This on-demand approach empowers viewers to watch what they want, when they want, eliminating the constraints of traditional scheduled programming.
However, what about live streaming? While it offers the thrill of real-time interaction and engagement, viewers are often limited by time zones and broadcast schedules. This can restrict your reach and prevent potential viewers from experiencing your content. That’s where innovative tools like Virbo Live come in, bridging the gap between on-demand convenience and live interaction.
Introducing Virbo Live: Your 24/7 Streaming Solution
Wondershare Virbo Live is a powerful live-streaming tool that empowers you to create continuous, on-demand live streams, even when you’re not physically present. Leveraging the magic of artificial intelligence (AI), Virbo Live generates realistic and engaging content that keeps your audience entertained around the clock.
Get Started Online Free Download
Imagine having a virtual host interacting with viewers, answering questions, and even conducting interviews, all while you’re away from the camera. Here are Virbo’s key features:
- **Seamless compatibility.**Virbo works across various operating systems, so you don’t have to worry about compatibility issues. Plus, a single premium account lets you manage your live streams on multiple devices, giving you ultimate flexibility.
- **Diverse AI avatars.**Forget the green screen! Virbo Live offers a staggering 150+ AI Avatars to choose from. They can seamlessly step in as your virtual co-hosts, presenters, or even play the role of a captivating YouTuber. Customize them based on age, style, and ethnicity to create a persona that resonates with your audience.
- Ready-made content library. Virbo Live equips you with 180+ video templates to jumpstart your live streams. These professionally designed templates cover various themes and styles, saving you precious time and effort. Plus, royalty-free music is included to add the perfect soundtrack to your content.
- **Engaging AI voices.**Virbo Live boasts an impressive 120 AI Voices, offering a variety of tones and accents to bring your content to life.
Getting Started With Virbo Live
Adding Virbo Live to your existing streaming setup is simple. Virbo Live’s intuitive interface guides you through creating your virtual host and customizing your content. Here’s a step-by-step guide:
- Step 1: Install, download, and launch Wondershare Virbo . Alternatively, you can access the web app.
Get Started Online Free Download
- Step 2: Click Create a Blank Livestream Room to edit your livestream’s interface.
- Step 3: Use the Template, Background, AI avatars, or Sticker menus to look for elements to add to your stream room.
- Step 4: Add the lines/script under Script lines that your AI live streamer will say throughout the stream. You can set responses for certain questions through AI Interaction and manually respond to other queries through Human Interaction.
- Step 5: Once you’re done setting it up, click Start livestream on the upper right of the browser. Make sure to connect it as a live stream window through OBS. Then, paste your preferred streaming platform’s streaming key to OBS.
Conclusion
Remember the days of limited TV channels and rigid schedules? Today, free streaming services offer a world of content at your fingertips but even live streams can feel restrictive. This guide explored how you can reach your audience anytime, anywhere, with the power of 24/7, on-demand live streaming.
With Wondershare Virbo, you can unlock this potential and keep your audience engaged around the clock. No more scheduling limitations – your virtual host, powered by a diverse library of 150+ AI Avatars, can interact with viewers and deliver captivating content even when you’re offline.
Live Commerce Success Stories: Lessons Learned & Predictions for the Future
The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.
Part 1: Background Information of Live Commerce
To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?
01 What is Live Commerce?
Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.
To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.
02 Benefits of Ecommerce Live
The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.
Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:
- Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
- Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
- Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
- Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.
Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement
The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:
1. Michael Kors: Fashionable Collaboration Boosts Engagement
Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.
Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.
Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.
2. Sephora: Beauty Unboxed with Community Building
Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.
Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.
Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.
3. Nike: Live Workouts Drive Brand Advocacy
Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.
Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.
Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.
4. L’Oreal: Personalized Skincare Consultations
L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.
Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.
Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.
Part 3: Future Landscape: Live Streaming with AI
The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.
01 Integrating Virbo Live for Live Commerce
Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.
Advantages of Virbo Live Commerce:
- Continuous 24/7 live commerce broadcasting without interruptions
- Cost-effective streamers with lower personnel and equipment expenses
- Reduced dependence on large human teams
- Seamless language and accent translations to engage a diverse global audience
- Stable and lag-free streaming performance
- Enhanced content safety through AI-driven moderation.
02 Simplified Workflow and Better Viewer Experience with Virbo Live
To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :
Step 1 Create a Live Shopping Rooms
Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.
Step 2 Choose AI Streamers and Background
Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.
Step 3 Enter Text or Voice
Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.
Step 4 Start Live Streaming
Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.
Step 5 Interact With the Audience
Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.
FAQs about Live Commerce
1. What are the drawbacks of live commerce?
Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.
2. How do I succeed with live commerce streaming?
To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.
3. What is the difference between regular streaming and live commerce streaming?
Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.
4. Is live commerce streaming better than video recording?
Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.
Conclusion
Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.
The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.
Part 1: Background Information of Live Commerce
To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?
01 What is Live Commerce?
Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.
To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.
02 Benefits of Ecommerce Live
The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.
Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:
- Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
- Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
- Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
- Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.
Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement
The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:
1. Michael Kors: Fashionable Collaboration Boosts Engagement
Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.
Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.
Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.
2. Sephora: Beauty Unboxed with Community Building
Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.
Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.
Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.
3. Nike: Live Workouts Drive Brand Advocacy
Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.
Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.
Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.
4. L’Oreal: Personalized Skincare Consultations
L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.
Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.
Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.
Part 3: Future Landscape: Live Streaming with AI
The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.
01 Integrating Virbo Live for Live Commerce
Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.
Advantages of Virbo Live Commerce:
- Continuous 24/7 live commerce broadcasting without interruptions
- Cost-effective streamers with lower personnel and equipment expenses
- Reduced dependence on large human teams
- Seamless language and accent translations to engage a diverse global audience
- Stable and lag-free streaming performance
- Enhanced content safety through AI-driven moderation.
02 Simplified Workflow and Better Viewer Experience with Virbo Live
To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :
Step 1 Create a Live Shopping Rooms
Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.
Step 2 Choose AI Streamers and Background
Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.
Step 3 Enter Text or Voice
Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.
Step 4 Start Live Streaming
Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.
Step 5 Interact With the Audience
Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.
FAQs about Live Commerce
1. What are the drawbacks of live commerce?
Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.
2. How do I succeed with live commerce streaming?
To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.
3. What is the difference between regular streaming and live commerce streaming?
Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.
4. Is live commerce streaming better than video recording?
Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.
Conclusion
Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.
6 Must-Have Tools for Successful Game Streaming
The gaming industry is developing by leaps and bounds in this current digital revolution. Many streamers have become a part of this industry, broadcasting live gameplay footage to earn hefty money. Content creators can showcase their gaming skills through live streams and entertain the audience. This article will discuss the best gaming streaming platform for gamers and their fans.
Part 1. The Advancements in the Gaming Industry: Discussing the Statistics
Technological advancement has resulted in the development of incredible games. Integration of AI technology in gaming provides an interactive and efficient user experience. This technology has allowed developers to automate repetitive tasks while creating games. Also, gamers can enjoy playing in realistic virtual worlds with the help of VR headsets.
Gaming platforms also have the technology to analyze the user’s gaming style with a machine-learning algorithm. Cutting-edge graphics are among the best advancements in the gaming industry. Moreover, the popularity of gaming streams has also bloomed in recent years. The reason for the increased use of gaming streaming is its accessibility. It allows gamers from diverse backgrounds to share their gaming experience with interested fans.
Statistics of Gaming Streaming
No doubt, gaming streaming has witnessed a notable surge in popularity. It can be understood through the following statistics about streaming:
- In 2024, game live-streaming viewers will probably reach over 900 million.
- According to estimates, the revenue in this market is expected to reach US$13.65 billion in 2024.
- io reports that the esports viewership will grow to 640 million by 2025.
- The game live-streaming market is anticipated to reach around 7 billion users by 2028.
Part 2. The Best Gaming Streaming Platforms in 2024
After knowing about gaming streaming, do you want to know the best platform for streaming games? Many options can help you in accessing live game streams. Below are some of the platforms for gaming streaming so you can choose the best one:
1. BIGO Live
BIGO Live is one of the best live-streaming platforms for gaming. It allows you to watch the streaming of your favorite game in high quality. These games include PUBG, GTA, Free Fire, Fortnite, and others. You can watch multiple streamers broadcast your favorite game to satisfy your craving.
- There are many gaming streams available on this website in different languages.
- This platform categorizes the most popular and other gaming streams for your ease.
- It has a live option that allows you to watch live gaming broadcasts of your beloved streamer.
2. Twitch
If you are a game lover and looking for the best platform for streaming games, Twitch is the leading option. This gaming platform can stream Tekken 8, Apex Legends, and other famous games. With this platform, you can select the desired language for streaming games.
- You can analyze the popularity of a gamer by seeing the view count of a gaming stream.
- Twitch provides live channels to watch gaming streams in real time.
- This website provides a search tab for your favorite game or streamer.
3. Facebook Gaming
People use Facebook to remain connected with friends and family. It is an effective platform for socializing and entertainment purposes. However, it also offers gaming streaming options to its game-loving users. Gamers can watch live streaming of their favorite game on this social media platform.
- There are many live stream channels of one game on Facebook.
- Viewers can comment or react to the live stream to interact with the gamer.
- Fans can search gamers’ profiles to watch live gaming streams.
4. YouTube Gaming
YouTube is the best streaming service for sports, news, and movies. Other than that, it can help you to watch and share gaming streaming with your friends. You can enjoy streaming games like Dota 2, Battleground Mobile, and others on YouTube.
- People can subscribe to gaming channels on YouTube to get the latest updates.
- YouTube allows you to search for any gaming stream on the search tab.
- Based on your watch history and subscription, it recommends gaming videos.
5. Dlive
Game streaming platforms enable the viewers to interact with streamers for an interactive experience. Dlive is one platform that lets you engage with the community. With this website, you can watch live streaming of games in different languages. Moreover, this platform offers the recommended channels for live game streaming.
- It provides a message box in every gaming streaming section to connect with other people.
- This website gives rewards to viewers for their engagement in the game streams.
- Users can enjoy lag-free performance on this platform for smooth streaming.
6. Gosu Gamer
Are you fond of esports and want information about esports from around the world? Gosu Gamers is a unique website that can give news and ranking of esports gamers. It can let you watch gaming streams with a chat option. Plus, you can also get information about past and upcoming e-gaming matches.
- It also has a replay option to help you enjoy past gaming matches.
- Gosu Gamer has an on-time notifications feature to inform you about your favorite gaming stream.
- This is thebest platform to stream games, and it also has live gaming tournament streams.
Part 3. Stream Your Favorite Game by Enhancing Quality With Wondershare Virbo Live
High-quality content videos will always attract the attention of viewers. The best platforms to stream games are those that can provide high-quality content. Therefore, you need a tool that can help you enhance streaming quality. Wondershare Virbo Live is one such tool that enables you to stream quality gaming content.
With this tool, you can edit and customize gaming streaming content. It supports streaming channels, including Facebook and YouTube, to stream your gaming content. Virbo Live has a microphone integration feature for live commentary during streaming. You do not need to download this tool as it has a cloud-based service.
Key Features Highlighting Details About Wondershare Virbo Live
- You can translate streaming content in the required language for global reach through AI translation. There are a variety of options you can go across for translating the added content.
- Users can generate scripts for gaming streaming with the AI script feature. By providing the product name, highlights, and promotional points, Wondershare Virbo Live easily generates a comprehensive script.
- It provides AI avatars with different poses and attire to make your streams attractive.
Step-by-Step Guide To Create Stream Room for Gaming With Wondershare Virbo Live
Wondershare Virbo Live can create high-quality content for your gaming streaming. Below are the steps to create the required stream room for gaming across Virbo Live:
- Step 1. Access Tool Online for Creating Stream Room
Open the Wondershare Virbo Live website and proceed to the main editing platform. After that, click the “Create a Blank Livestream Room” button on the main interface. A new window will open with the many options to make your gaming stream personalized.
- Step 2. Choose Desired AI Avatar for Gaming Streaming
Upon reaching this window, tap the “AI avatar” tab on the top right side of the new window. You will find different avatars with different poses in the dialog box. Later, choose the desired AI avatar for your gaming streaming.
- Step 3. Adjust Changes in Background
Opt for the “Background” tab to make changes in the background. Then, you can choose from the available options for the background.
- Step 4. Integrate Personalized Voice for Live Video
After this, move toward the left side of the screen and opt for the “Script lines” tab. Next, choose the “Audio” section and hit the “Upload local voice” button. This will allow you to add personalized voice during the gaming streaming.
- Step 5. Start Live Streaming of Your Game
Once you have done all the customization, you can start streaming the game. For this, click the “Start Livestream” button to start a live stream of the game.
Conclusion
The integration of AI technology has improved the gaming experience of users. Also, gaming streaming has emerged as one of the latest trends in this industry. You can choose the best platform to stream games from available options, as provided in this article. However, if you want to optimize these gaming streams, Wondershare Virbo Live is the best solution. It helps you enhance the quality of your game streams with many features.
A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.
Part 1: Easy-to-follow Step Guidance to Start Facebook Live
Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.
Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.
So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.
01 How to go live on Facebook using a phone
As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.
Here is a complete guide on how to use Facebook Live streaming services on your mobile.
Step 1 Choosing where to go live (Personal Profile, Group, or Page)
The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.
Step 2 Going live
Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.
Step 3 Setting live stream details and going live
Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.
Step 4 Finishing the live stream
Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.
02 How to go live on Facebook using the web
When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.
If you are a Facebook live streamer and want to go live using the web, then follow these steps.
Step 1 Find the Live video option on Facebook
Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.
Step 2 Setting up livestream
Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.
Step 3 Start your live stream on Web
Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.
Part 2: Selected Tool to Elevate Your Facebook Live Experience
If you want to take your Facebook streaming to the next level, then you should try Virbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.
Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.
For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.
Features of Virbo Live
- Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
- 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
- Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.
Part 3: FAQs about Facebook Live
1. How do you get to Facebook Live?
You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.
2. Can you watch Facebook Live without an account?
Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.
3. Is Facebook Live stream free?
Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.
4. Is YouTube Live better than Facebook Live?
Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.
Conclusion
Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.
And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.
A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.
However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.
Part 1: Easy-to-follow Step Guidance to Start Facebook Live
Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.
Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.
So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.
01 How to go live on Facebook using a phone
As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.
Here is a complete guide on how to use Facebook Live streaming services on your mobile.
Step 1 Choosing where to go live (Personal Profile, Group, or Page)
The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.
Step 2 Going live
Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.
Step 3 Setting live stream details and going live
Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.
Step 4 Finishing the live stream
Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.
02 How to go live on Facebook using the web
When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.
If you are a Facebook live streamer and want to go live using the web, then follow these steps.
Step 1 Find the Live video option on Facebook
Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.
Step 2 Setting up livestream
Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.
Step 3 Start your live stream on Web
Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.
Part 2: Selected Tool to Elevate Your Facebook Live Experience
If you want to take your Facebook streaming to the next level, then you should try Virbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.
Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.
For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.
Features of Virbo Live
- Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
- 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
- Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.
Part 3: FAQs about Facebook Live
1. How do you get to Facebook Live?
You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.
2. Can you watch Facebook Live without an account?
Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.
3. Is Facebook Live stream free?
Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.
4. Is YouTube Live better than Facebook Live?
Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.
Conclusion
Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.
And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.
Reviewing the Live Streaming Shopping Industry in China
Stores are now trying flashy ways to connect with customers in a competitive market. Among those ways, livestream shopping is a cool trend with a fun shopping experience. It became trendy in China in 2020 when the pandemic led to a physical market shutdown. This unfortunate incident led to the growth of the digital industry worldwide, becoming a blessing in disguise.
China’s live shopping keeps growing because of its diversity and advanced AI technology. Learn about how this live shopping experience has developed across the border through this review article.
Part 1. The Basic Concept of Livestream Shopping: What It Is?
Livestream shopping is a practice that involves product promotion through a live video. This innovative concept creates an engaging environment for shopping through live video entertainment. Unlike traditional e-commerce, livestream shopping encourages active audience participation. As a result, viewers can get real-time product demonstrations and responses from the hosts.
Now that you know the concept of livestream shopping in China, let’s head to its requirements. You don’t need any physical platform as it operates completely online. Navigate through this section to learn about the requirements for successful livestream shopping:
1. Video Equipment
You need a fine camera to ensure clear video for high-quality product display. Also, there should be a tripod stand to keep this camera stable and cover multiple angles. You may also use ring lights or LED panels, as good lighting is crucial for better visibility.
2. Audio Equipment
Make sure to use an external microphone, as a dedicated one ensures better audio quality. Also, a hands-free microphone makes operability easier for hosts moving around in the live stream.
3. Live Streaming Setup
You must have a computer to handle streaming software and many applications. Use any of the streaming software, but make sure to have a strong internet connection. You also need a platform that supports live-stream shopping, like Facebook or TikTok.
4. Monitoring and Analytics Tools
You need multiple-screen monitors to keep an eye on the live stream, chat, and any content. Plus, make use of an analytics tool to track viewer engagement and other relevant metrics. Considering all these factors, it is clear that you do not require a physical brand store to run a live campaign. Anyone can conduct live selling China sessions with products.
Part 2. China Live Shopping: Is It Booming or Devaluing?
Livestream shopping took an exciting turn in its success and productivity. It didn’t just happen to grow on its own; there’s a whole course of action and history behind it. To make your understanding clearer, read this brief history of China’s live shopping:
History of China Livestream Shopping
The start of promoting and selling products through live video occurred in China in 2016. The giant social platform “Taobao “ introduced the concept of live-streaming e-commerce. This trend came to the attention of millions of Chinese consumers. Also, it appeared to be a convenient way, as everyone got smartphones and payment cards for easy procession.
Consequently, the COVID-19 pandemic proved to favor this shopping trend. This was because the physical market was almost shut down completely. Thus, China’s live shopping took growth progress to approximately $352 billion by 2021. Yet, there reached a point when it slowed down and devalued. Here are some of the critical reasons for the brief downfall of livestream shopping in China:
- **Saturated Market:**The market became overcrowded with the gradual increase in livestream shopping. The increased competition among hosts led to its saturation and the pause in its growth.
- **Consumer Fatigue:**Continuous exposure to livestream shopping events made consumers less enthusiastic. Also, regular promotional messages and a lack of variety made them lose interest.
- **Scandals:**Mismanagement of live stream events and fraudulent practices hurt audiences’ trust. It made this shopping method less reliable and trustworthy in viewers’ eyes.
- Decreasing Innovation:Live stream shopping in China gained sudden popularity. Yet, it no longer remained unique when more competition entered the market. It led to a decline in the excitement and engagement of consumers.
Rise of China Live Shopping With Advancement in Technology
As we discussed the downfall of live-streaming shopping in China, there is another point to ponder. The lack of technology was the main factor for all those reasons for downfall. With the advancement of AI and virtual avatars, it has again taken the pace of growth. These new technological systems are offering more versatility and security in livestream shopping.
According to Statista , there is a gradual increase in livestream shoppers in China. This increase can be seen in the comparison chart pasted below:
A Chinese tech giant “Tencent” adapted to the challenges of this shopping trend. They released an in-app shopping feature in the “WeChat ” messaging service. It led to a gross profit of almost $14 billion in the overall valuation. Moreover, several tools are now working in favor of livestream shopping, increasing users’ diversity. Provided are three essential types of tools serving in this industry:
1. Social Platforms
Some trending social media platforms like Facebook and TikTok represent different marketing features. The audience is already there, so you just need to go live to catch their attention.
2. Production Tools
These tools can improve your production experience, leading to better conversion rates. Some even let you stream across multiple platforms and get comments.
3. E-commerce Tools
The focus of this type of tool, like Shopify, is on the buying and delivering process. They handle things like bundling, discounts, cart management, and more. Their assistive role in developing live shopping systems is evident across the market.
Provided next is resourceful data obtained from a platform, ECDB , showing the live commerce platforms used across China. The obtained data has been gathered against a decided sample space during the year 2022:
This statistical comparison can verify all the advancements in live selling in China. The following table shows countries with the most livestream e-commerce shoppers:
Asia-Pacific Region Countries | Percentage of Livestream Ecommerce Shoppers |
---|---|
China | 77 |
India | 75 |
Thailand | 72 |
Indonesia | 69 |
Japan | 32 |
Australia | 22 |
Part 3. Wondershare Virbo Live: A New Direction to Innovation in China Live Shopping
As technology progressed, Wondershare Virbo emerged as the pioneer to embrace this progression. Its live streaming feature adapts cutting-edge technology to redefine the streaming experience. The tool offers AI-driven avatars that conduct live shopping events on social media. Also, it incorporates various languages and accents to ensure global reach. This feature enables businesses to connect with audiences worldwide.
Wondershare Virbo Live ensures compatibility with many social apps like YouTube, Facebook, Instagram, and more. Plus, this tool safeguards against unpredictable content issues during live shopping scenarios. Users can get continuous 24/7 broadcasting without interruptions. You can use AI streamers with natural movements in different attire and ethnicities to provide realistic content.
Key Features of Wondershare Virbo Live
- Virbo Live introduces a personalized Q&A database for businesses. They can set up automatic responses and connect with their audience intelligently.
- It offers cloud-based operation to its users to enjoy flexibility. Businesses can manage their products without downloading them.
- You can enter text to trigger AI streamers. This allows for real-time interaction through text input within live streams.
- The online tool goes beyond language barriers with AI translation. It translates text into multiple languages and generates multi-lingual AI streamers.
- AI live shopping script generation creates shopping scripts during live streaming.
Get Started Online Free Download
Steps of Creating a Stream Room in Wondershare Virbo Live
Creating a China live shopping stream room is easy with Wondershare Virbo Live. Following is the step-by-step guidance to promote your Chinese products using this tool:
Step 1. Get the Tool Online To Make Stream Room
Begin by accessing the tool online through your favorite web browser. From its official website, open the main interface of Wondershare Virbo Live. On this page, hit the “Create Stream Room Now” button on the left side of the screen.
Get Started Online Free Download
- Step 2. Start Creating a Blank Livestream Room
Once you’ve accessed the editing window of the tool, you can customize your AI avatars. Now, click the “Create a Blank Livestream Room” button at the top middle of the screen. Afterward, you’ll find a new window with many options for customizing your livestream setup.
- Step 3. Select Your Preferred AI Avatar
In the upcoming window, navigate to the top-right and opt for the “AI Avatars” tab. A dialog box will open with different avatars in different poses and dresses. Choose any of them according to your requirements, and it will appear on the right side of the screen.
- Step 4. Make Changes in the Background
Next, tap the “Background” tab and select the background for product representation from various categories. Here, opt for one of them to move forward with this live-streaming process.
- Step 5. Insert the Text Prompt or Access AI Smart Script
Afterward, move to the text box on the window’s left side to enter the text. Type in or paste any dubbing script in the text section. Also, you can prompt the tool to create automated scripts with an AI smart script. For this purpose, scroll down the page and press the “AI smart script” button.
- Step 6. Begin Live Streaming of Your Products
You are ready for live streaming once you’ve selected all the required things. Press the “Start livestream” button at the top right and see your inputs come to life.
Conclusion
Live shopping in China proved to be an effective solution for the market. Advanced AI technology has made its success rate even more promising. We have informed you of the various options you can use to upscale livestream shopping. Moreover, you know that Wondershare Virbo Live is the ultimate solution to raising the bar of live selling toward success.
Part 3. Wondershare Virbo Live: A New Direction to Innovation in China Live Shopping
As technology progressed, Wondershare Virbo emerged as the pioneer to embrace this progression. Its live streaming feature adapts cutting-edge technology to redefine the streaming experience. The tool offers AI-driven avatars that conduct live shopping events on social media. Also, it incorporates various languages and accents to ensure global reach. This feature enables businesses to connect with audiences worldwide.
Wondershare Virbo Live ensures compatibility with many social apps like YouTube, Facebook, Instagram, and more. Plus, this tool safeguards against unpredictable content issues during live shopping scenarios. Users can get continuous 24/7 broadcasting without interruptions. You can use AI streamers with natural movements in different attire and ethnicities to provide realistic content.
Key Features of Wondershare Virbo Live
- Virbo Live introduces a personalized Q&A database for businesses. They can set up automatic responses and connect with their audience intelligently.
- It offers cloud-based operation to its users to enjoy flexibility. Businesses can manage their products without downloading them.
- You can enter text to trigger AI streamers. This allows for real-time interaction through text input within live streams.
- The online tool goes beyond language barriers with AI translation. It translates text into multiple languages and generates multi-lingual AI streamers.
- AI live shopping script generation creates shopping scripts during live streaming.
Get Started Online Free Download
Steps of Creating a Stream Room in Wondershare Virbo Live
Creating a China live shopping stream room is easy with Wondershare Virbo Live. Following is the step-by-step guidance to promote your Chinese products using this tool:
Step 1. Get the Tool Online To Make Stream Room
Begin by accessing the tool online through your favorite web browser. From its official website, open the main interface of Wondershare Virbo Live. On this page, hit the “Create Stream Room Now” button on the left side of the screen.
Get Started Online Free Download
- Step 2. Start Creating a Blank Livestream Room
Once you’ve accessed the editing window of the tool, you can customize your AI avatars. Now, click the “Create a Blank Livestream Room” button at the top middle of the screen. Afterward, you’ll find a new window with many options for customizing your livestream setup.
- Step 3. Select Your Preferred AI Avatar
In the upcoming window, navigate to the top-right and opt for the “AI Avatars” tab. A dialog box will open with different avatars in different poses and dresses. Choose any of them according to your requirements, and it will appear on the right side of the screen.
- Step 4. Make Changes in the Background
Next, tap the “Background” tab and select the background for product representation from various categories. Here, opt for one of them to move forward with this live-streaming process.
- Step 5. Insert the Text Prompt or Access AI Smart Script
Afterward, move to the text box on the window’s left side to enter the text. Type in or paste any dubbing script in the text section. Also, you can prompt the tool to create automated scripts with an AI smart script. For this purpose, scroll down the page and press the “AI smart script” button.
- Step 6. Begin Live Streaming of Your Products
You are ready for live streaming once you’ve selected all the required things. Press the “Start livestream” button at the top right and see your inputs come to life.
Conclusion
Live shopping in China proved to be an effective solution for the market. Advanced AI technology has made its success rate even more promising. We have informed you of the various options you can use to upscale livestream shopping. Moreover, you know that Wondershare Virbo Live is the ultimate solution to raising the bar of live selling toward success.
Master Amazon Live: Features, Pro Tips and Future Trends
Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.
Part 1: Live on Amazon: A Game-Changer for Sellers
Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.
01 What is Amazon Live Streaming?
Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.
02 Who Can Benefit from Amazon Live?
Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.
- Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
- Seller and Brands: Increased product awareness and sales with the potential for building brand image.
- Influencers: A new income stream and access to a wider audience while building relationships with brands.
- Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
- Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.
03 Is Amazon Live Streaming Right for You?
Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:
Pros
- A free live-streaming platform for sellers
- Offers creative tools and resources to effectively promote your products
- Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale
Cons
- Low consumer engagement rates with low-quality videos
- You will still need a creative team with resources to represent your brand well
- Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet
Part 2: Step Guidance: Getting Started with Amazon Live
To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.
With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:
Step 1 Create an Amazon Live Account
Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.
Step 2 Enter Details of your Product or Brand
Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.
Step 3 Add Products to Your Livestream
Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.
Step 4 Set Up Your Amazon Livestream
With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.
Step 5 Go Live
Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.
Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:
- Build a community by communicating and engaging with consumers
- Entice viewers to take action
- Reduce pre-purchase support requests, such as live chat
- Generate sales
- Lower returns by providing essential details and answers
Bonus Tip: Enhanced Live Streaming with AI (Future Trends)
As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.
01 Leveraging Virbo AI streaming for sales and shopping
Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.
As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.
02 Simplified workflow and better viewer experience with Virbo Live
Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:
- Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
- AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
- Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
- Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
- Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers
Conclusion
Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.
Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.
Part 1: Live on Amazon: A Game-Changer for Sellers
Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.
01 What is Amazon Live Streaming?
Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.
02 Who Can Benefit from Amazon Live?
Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.
- Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
- Seller and Brands: Increased product awareness and sales with the potential for building brand image.
- Influencers: A new income stream and access to a wider audience while building relationships with brands.
- Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
- Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.
03 Is Amazon Live Streaming Right for You?
Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:
Pros
- A free live-streaming platform for sellers
- Offers creative tools and resources to effectively promote your products
- Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale
Cons
- Low consumer engagement rates with low-quality videos
- You will still need a creative team with resources to represent your brand well
- Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet
Part 2: Step Guidance: Getting Started with Amazon Live
To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.
With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:
Step 1 Create an Amazon Live Account
Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.
Step 2 Enter Details of your Product or Brand
Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.
Step 3 Add Products to Your Livestream
Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.
Step 4 Set Up Your Amazon Livestream
With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.
Step 5 Go Live
Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.
Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:
- Build a community by communicating and engaging with consumers
- Entice viewers to take action
- Reduce pre-purchase support requests, such as live chat
- Generate sales
- Lower returns by providing essential details and answers
Bonus Tip: Enhanced Live Streaming with AI (Future Trends)
As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.
01 Leveraging Virbo AI streaming for sales and shopping
Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.
As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.
02 Simplified workflow and better viewer experience with Virbo Live
Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:
- Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
- AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
- Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
- Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
- Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers
Conclusion
Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.
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- Title: Updated 2024 Approved The Ultimate List of Live Chat Apps for Shopify
- Author: Jeff
- Created at : 2024-11-07 01:31:08
- Updated at : 2024-11-13 23:51:13
- Link: https://ai-live-streaming.techidaily.com/updated-2024-approved-the-ultimate-list-of-live-chat-apps-for-shopify/
- License: This work is licensed under CC BY-NC-SA 4.0.