10 Free Football Streaming Sites To Bookmark

In today’s digital age, football’s popularity remains unmatched, drawing fans from every corner of the globe. With the advent of technology, accessing live matches has become easier than ever. It’s all thanks to the proliferation of free football streaming websites.

The article introduces 10 platforms where you can catch all the action live. The page also unveils an innovative AI-powered tool that enhances your football streaming experience. The tool provides live-streaming analysis and facilitates live-selling opportunities. Get ready to explore 10 websites for free football streaming like never before.

Part 1. Top 10 Free Football Streaming Websites

Football fans worldwide are constantly on the lookout for reliable platforms to stream their favorite matches. Here’s a curated list of the 10best free football streaming sites, each offering unique features and content:

Stream2watch – Watch Sports in Premium Quality

Stream2watch is a popular platform offering sports fans access to premium-quality live streams. It ensures an immersive viewing experience. Stream2watch provides a wide range of sports coverage, including football, with high-definition streams.

Pros

• Stream2watch offers streams in premium quality, ensuring an immersive viewing experience.
• In addition to football, Stream2watch provides coverage of a wide range of sports.
• The platform’s interface is intuitive and easy to navigate.

Cons

• You may encounter frequent advertisements that disrupt the viewing experience.
• During peak times or with slower internet connections, you may experience buffering.

Buffstreams – Watch Games Anywhere in the World

Buffstreams distinguishes itself with its global accessibility. It allows users to watch games from anywhere in the world. Buffstreams offers a diverse selection of sports streams, including football matches.

Pros

• Buffstreams allows users to watch games from anywhere in the world.
• Alongside football, Buffstreams offers streams for various sports.
• The platform experiences minimal downtime, providing users with reliable access to live streams.

Cons

• The user interface of Buffstreams can be overwhelming. It has numerous links and ads competing for attention.
• You will encounter pop-up ads while navigating the site, which can be intrusive and disruptive.

Tubi – Livestream Popular Leagues

Tubi is known for livestreaming popular football leagues. It attracts a wide audience of football fans. Tubi also uses a user-friendly interface and has a diverse content library. It provides an enjoyable viewing experience without the need for a subscription.

Pros

• Tubi boasts an intuitive interface that makes it easy to browse free soccer streams.
• It offers a diverse content library that includes popular TV shows, movies, and documentaries.
• Tubi is completely free to use.

Cons

• Its selection of live sports may be limited compared to dedicated sports streaming platforms.
• Certain football matches may be subject to regional restrictions. It limits access for viewers outside of specific geographical regions.

Footybite – Free Football Live Streaming Service

Footybite caters specifically to football enthusiasts. The platform offers dedicated football streams with minimal ads. It also ensures reliable links for uninterrupted viewing. It’s one of the best soccer streaming websites today.

Pros

• Footybite specializes in providingfree soccer streaming
• Compared to other free streaming platforms, Footybite features fewer ads.
• Footybite ensures that users have access to reliable links for live streams.

Cons

• While Footybite excels in providing football live streams, its coverage of other sports may be limited.
• Footybite may experience occasional downtime during peak times due to high traffic volume.

ESPN – Stream Matches in the US

ESPN is a leading sports network in the US. The network offers access to a wide range of sports content, including live football matches. ESPN provides comprehensive coverage of major leagues and tournaments. It also provides fans in-depth analysis, expert commentary, and official broadcasts of popular events.

Pros

• ESPN offers high-quality streams with minimal buffering and interruptions.
• In addition to live matches, ESPN provides comprehensive sports analysis and commentary.
• ESPN streams official broadcasts of major leagues and tournaments.

Cons

• ESPN focuses on sports events in the US, which limits its appeal to international viewers.
• While ESPN is free to access, certain features and premium content require a subscription.

LiveTV – Watch the Premier League Anywhere

LiveTV is a popular platform for providing live streams of the Premier League. It also streams other top football leagues worldwide. It lets fans engage with each other and discuss matches while watching.

Pros

• LiveTV offers access to a wide range of football leagues and tournaments worldwide.
• The platform supports multiple languages. It allows viewers from different regions to enjoy matches in their preferred language.
• LiveTV enables users to engage with each other and discuss matches in real-time.

Cons

• The quality of the streams may vary. Some users experience occasional issues such as buffering or low resolution.
• There are pop-up ads on the site, which can be intrusive and disruptive.

VIP League – Free Sports Streaming Website

VIP League is one of the best websites for free football streaming that caters to fans of various sports, including football. The platform uses a simple interface, and no subscription is required. VIP League offers viewers access to a diverse selection of sports streams from around the world. It’s one of the go-to destinations for sports enthusiasts.

Pros

• VIP League offers a diverse selection of sports streams. It includes football matches from various leagues and tournaments worldwide.
• The platform is easy to navigate.
• VIP League is free to use. You don’t need to pay for access to live sports streams.

Cons

• Some users encounter unreliable links or dead streams.
• VIP League is filled with ads, which can be frustrating at times.

Sony LIV – Watch Live Sports

Sony LIV is one of the good free football streaming sites in India. It provides access to live sports events, including football matches. With high-quality streams, Sony LIV provides fans with an immersive sports viewing experience.

Pros

• Sony LIV offers high-quality streams for live sports events, including football matches.
• The platform features exclusive sports content, including live matches and highlights.
• Sony LIV makes it easy for viewers to browse and select their desired football matches.

Cons

• Its availability may be limited outside India, restricting access for international viewers.
• Certain features and premium content require a subscription, limiting access for users.

Rojadirecta – Biggest Sporting Events Indexer

Rojadirecta is a comprehensive sports indexing website for free soccer streams. It provides access to live streams and updates for major sporting events, including football matches. With no registration required, Rojadirecta offers fans a hassle-free way to access live sports streams.

Pros

• Rojadirecta serves as an indexer, providing you with access to live streams.
• The platform features user-generated content, enabling fans to share live streams, highlights, and commentary.
• Rojadirecta allows users to access live streams and content without registration or subscription.

Cons

• Some content may infringe on copyright laws, exposing users to legal risks.
• The availability of streams may be inconsistent at times.

BBC iPlayer – Live Games On-Demand

BBC iPlayer is a popular streaming service that offers viewers in the UK access to live games on-demand. The platform offers live streaming for football matches and highlights. BBC iPlayer is preferred for UK viewers looking to catch up on their favorite sports events.

Pros

• BBC iPlayer ensures a seamless viewing experience for users.
• The platform delivers high-quality production for live games on-demand, with professional commentary and analysis.
• BBC iPlayer streams official broadcasts of major events, including football matches.

Cons

• BBC iPlayer primarily focuses on sports events in the UK.
• Certain content on BBC iPlayer may be subject to geo-restrictions, limiting viewer access outside the UK.

Part 2. How To Use Free Football Streaming Websites?

To maximize your experience with free football streaming websites, consider the following tips:

• Using a VPN

If a streaming website is geo-restricted in your region, consider using a VPN. A VPN can change your IP address to access a website from a different location. It grants you access to content that may be otherwise unavailable in your area.

• Optimizing the streaming experience

Ensure a smooth streaming experience by optimizing your internet connection. Close any unnecessary tabs or applications that may be consuming bandwidth. Consider using an ad blocker as well to cut interruptions. Additionally, connect your device via Ethernet for a more stable connection.

• Understanding copyright laws and alternatives

While free football streaming websites offer convenience, it’s important to be aware of copyright laws. Engaging in illegal streaming may result in legal consequences. Instead, consider legal alternatives such as subscribing to legitimate streaming services. You can also watch matches through official broadcasters’ websites. They provide you with access to high-quality, authorized content.

Part 3. How To Boost Your Football Audience With AI Tools

In today’s digital landscape, engaging with your football audience has never been more crucial. Wondershare Virbo Live is an innovative AI-live streaming tool designed to elevate your football streaming experience. It integrates with football live streams supported by OBS. Virbo Live enables you to host live selling sessions within your stream. Let’s delve into the key features:

Get Started Online Free Download

• **Stronger customer relationships.**Virbo empowers you to connect with your audience on a deeper level through interactive AI avatars. These avatars can engage with viewers in real-time.
• **Enhanced digital marketing.**With hundreds of pre-designed assets and templates, Virbo streamlines your digital marketing efforts. Virbo offers everything you need to elevate your football streaming experience.
• 150+ authentic AI avatars. Choose from over 150 authentic AI avatars to represent your brand on social media platforms. These avatars add a unique touch to your content. They help you stand out in a crowded digital landscape.
• **Cross-platform compatibility.**Virbo ensures seamless integration across many platforms. Whether you’re streaming on Twitch, YouTube, or any other platform, it provides the most visibility.

Besides the features above, Virbo Live offers these benefits to enhance your football streaming experience further:

• Multilingual support: Engage with a global audience by speaking their language. Virbo supports many languages and accents. It allows you to connect with viewers from diverse cultural backgrounds.
• AI Live shopping script generation. Transform your football stream into a dynamic shopping experience with Virbo’s AI-powered live shopping script generation. Showcase products, answer questions, and drive sales within your stream.
• Cloud-based operation. Enjoy the flexibility of cloud-based streaming with Virbo Live. Streamline your workflow and access your content from anywhere, anytime, with cloud-based operation.
• 24/7 seamless AI streaming. With Virbo Live, your football stream stays live 24/7. It ensures continuous engagement with your audience even when you’re not streaming.

Now, let’s explore Virbo’s pricing plans (as of Feb 22, 2024), tailored to suit your specific streaming needs:

Creator Plan	Business Plan	Advanced Plan
$89.9/mo	$159.9/mo	$599.9/mo
3600 mins/mo live streaming	10800 mins/mo live streaming	Unlimited live streaming duration

• Creator plan. It offers essential features for building your brand presence through live streaming.
• Business plan. The Business Plan provides advanced tools to take your football streaming to the next level.
• **Advanced plan.**The Advanced Plan offers premium features to maximize your sales conversion.

Conclusion

Free football streaming websites offer convenience for you to enjoy live matches from the comfort of your home. These platforms provide access to a wide array of content. However, it’s essential to be aware of the risks associated with free soccer streams.

When looking for the best soccer streaming websites, consider using Virbo Live for an enjoyable experience. With its AI-powered features, Virbo Live enhances content sharing, football analysis, and live selling. It ensures a seamless and immersive streaming journey for every football enthusiast. Embrace the future of football streaming with Virbo.

Buffstreams – Watch Games Anywhere in the World

Buffstreams distinguishes itself with its global accessibility. It allows users to watch games from anywhere in the world. Buffstreams offers a diverse selection of sports streams, including football matches.

Pros

• Buffstreams allows users to watch games from anywhere in the world.
• Alongside football, Buffstreams offers streams for various sports.
• The platform experiences minimal downtime, providing users with reliable access to live streams.

Cons

• The user interface of Buffstreams can be overwhelming. It has numerous links and ads competing for attention.
• You will encounter pop-up ads while navigating the site, which can be intrusive and disruptive.

Tubi – Livestream Popular Leagues

Tubi is known for livestreaming popular football leagues. It attracts a wide audience of football fans. Tubi also uses a user-friendly interface and has a diverse content library. It provides an enjoyable viewing experience without the need for a subscription.

Pros

• Tubi boasts an intuitive interface that makes it easy to browse free soccer streams.
• It offers a diverse content library that includes popular TV shows, movies, and documentaries.
• Tubi is completely free to use.

Cons

• Its selection of live sports may be limited compared to dedicated sports streaming platforms.
• Certain football matches may be subject to regional restrictions. It limits access for viewers outside of specific geographical regions.

Footybite – Free Football Live Streaming Service

Footybite caters specifically to football enthusiasts. The platform offers dedicated football streams with minimal ads. It also ensures reliable links for uninterrupted viewing. It’s one of the best soccer streaming websites today.

Pros

• Footybite specializes in providingfree soccer streaming
• Compared to other free streaming platforms, Footybite features fewer ads.
• Footybite ensures that users have access to reliable links for live streams.

Cons

• While Footybite excels in providing football live streams, its coverage of other sports may be limited.
• Footybite may experience occasional downtime during peak times due to high traffic volume.

ESPN – Stream Matches in the US

ESPN is a leading sports network in the US. The network offers access to a wide range of sports content, including live football matches. ESPN provides comprehensive coverage of major leagues and tournaments. It also provides fans in-depth analysis, expert commentary, and official broadcasts of popular events.

Pros

• ESPN offers high-quality streams with minimal buffering and interruptions.
• In addition to live matches, ESPN provides comprehensive sports analysis and commentary.
• ESPN streams official broadcasts of major leagues and tournaments.

Cons

• ESPN focuses on sports events in the US, which limits its appeal to international viewers.
• While ESPN is free to access, certain features and premium content require a subscription.

LiveTV – Watch the Premier League Anywhere

LiveTV is a popular platform for providing live streams of the Premier League. It also streams other top football leagues worldwide. It lets fans engage with each other and discuss matches while watching.

Pros

• LiveTV offers access to a wide range of football leagues and tournaments worldwide.
• The platform supports multiple languages. It allows viewers from different regions to enjoy matches in their preferred language.
• LiveTV enables users to engage with each other and discuss matches in real-time.

Cons

• The quality of the streams may vary. Some users experience occasional issues such as buffering or low resolution.
• There are pop-up ads on the site, which can be intrusive and disruptive.

VIP League – Free Sports Streaming Website

VIP League is one of the best websites for free football streaming that caters to fans of various sports, including football. The platform uses a simple interface, and no subscription is required. VIP League offers viewers access to a diverse selection of sports streams from around the world. It’s one of the go-to destinations for sports enthusiasts.

Pros

• VIP League offers a diverse selection of sports streams. It includes football matches from various leagues and tournaments worldwide.
• The platform is easy to navigate.
• VIP League is free to use. You don’t need to pay for access to live sports streams.

Cons

• Some users encounter unreliable links or dead streams.
• VIP League is filled with ads, which can be frustrating at times.

Sony LIV – Watch Live Sports

Sony LIV is one of the good free football streaming sites in India. It provides access to live sports events, including football matches. With high-quality streams, Sony LIV provides fans with an immersive sports viewing experience.

Pros

• Sony LIV offers high-quality streams for live sports events, including football matches.
• The platform features exclusive sports content, including live matches and highlights.
• Sony LIV makes it easy for viewers to browse and select their desired football matches.

Cons

• Its availability may be limited outside India, restricting access for international viewers.
• Certain features and premium content require a subscription, limiting access for users.

Rojadirecta – Biggest Sporting Events Indexer

Rojadirecta is a comprehensive sports indexing website for free soccer streams. It provides access to live streams and updates for major sporting events, including football matches. With no registration required, Rojadirecta offers fans a hassle-free way to access live sports streams.

Pros

• Rojadirecta serves as an indexer, providing you with access to live streams.
• The platform features user-generated content, enabling fans to share live streams, highlights, and commentary.
• Rojadirecta allows users to access live streams and content without registration or subscription.

Cons

• Some content may infringe on copyright laws, exposing users to legal risks.
• The availability of streams may be inconsistent at times.

BBC iPlayer – Live Games On-Demand

BBC iPlayer is a popular streaming service that offers viewers in the UK access to live games on-demand. The platform offers live streaming for football matches and highlights. BBC iPlayer is preferred for UK viewers looking to catch up on their favorite sports events.

Pros

• BBC iPlayer ensures a seamless viewing experience for users.
• The platform delivers high-quality production for live games on-demand, with professional commentary and analysis.
• BBC iPlayer streams official broadcasts of major events, including football matches.

Cons

• BBC iPlayer primarily focuses on sports events in the UK.
• Certain content on BBC iPlayer may be subject to geo-restrictions, limiting viewer access outside the UK.

Part 2. How To Use Free Football Streaming Websites?

To maximize your experience with free football streaming websites, consider the following tips:

• Using a VPN

If a streaming website is geo-restricted in your region, consider using a VPN. A VPN can change your IP address to access a website from a different location. It grants you access to content that may be otherwise unavailable in your area.

• Optimizing the streaming experience

Ensure a smooth streaming experience by optimizing your internet connection. Close any unnecessary tabs or applications that may be consuming bandwidth. Consider using an ad blocker as well to cut interruptions. Additionally, connect your device via Ethernet for a more stable connection.

• Understanding copyright laws and alternatives

While free football streaming websites offer convenience, it’s important to be aware of copyright laws. Engaging in illegal streaming may result in legal consequences. Instead, consider legal alternatives such as subscribing to legitimate streaming services. You can also watch matches through official broadcasters’ websites. They provide you with access to high-quality, authorized content.

Part 3. How To Boost Your Football Audience With AI Tools

In today’s digital landscape, engaging with your football audience has never been more crucial. Wondershare Virbo Live is an innovative AI-live streaming tool designed to elevate your football streaming experience. It integrates with football live streams supported by OBS. Virbo Live enables you to host live selling sessions within your stream. Let’s delve into the key features:

Get Started Online Free Download

• **Stronger customer relationships.**Virbo empowers you to connect with your audience on a deeper level through interactive AI avatars. These avatars can engage with viewers in real-time.
• **Enhanced digital marketing.**With hundreds of pre-designed assets and templates, Virbo streamlines your digital marketing efforts. Virbo offers everything you need to elevate your football streaming experience.
• 150+ authentic AI avatars. Choose from over 150 authentic AI avatars to represent your brand on social media platforms. These avatars add a unique touch to your content. They help you stand out in a crowded digital landscape.
• **Cross-platform compatibility.**Virbo ensures seamless integration across many platforms. Whether you’re streaming on Twitch, YouTube, or any other platform, it provides the most visibility.

Besides the features above, Virbo Live offers these benefits to enhance your football streaming experience further:

• Multilingual support: Engage with a global audience by speaking their language. Virbo supports many languages and accents. It allows you to connect with viewers from diverse cultural backgrounds.
• AI Live shopping script generation. Transform your football stream into a dynamic shopping experience with Virbo’s AI-powered live shopping script generation. Showcase products, answer questions, and drive sales within your stream.
• Cloud-based operation. Enjoy the flexibility of cloud-based streaming with Virbo Live. Streamline your workflow and access your content from anywhere, anytime, with cloud-based operation.
• 24/7 seamless AI streaming. With Virbo Live, your football stream stays live 24/7. It ensures continuous engagement with your audience even when you’re not streaming.

Now, let’s explore Virbo’s pricing plans (as of Feb 22, 2024), tailored to suit your specific streaming needs:

Creator Plan	Business Plan	Advanced Plan
$89.9/mo	$159.9/mo	$599.9/mo
3600 mins/mo live streaming	10800 mins/mo live streaming	Unlimited live streaming duration

• Creator plan. It offers essential features for building your brand presence through live streaming.
• Business plan. The Business Plan provides advanced tools to take your football streaming to the next level.
• **Advanced plan.**The Advanced Plan offers premium features to maximize your sales conversion.

Conclusion

Free football streaming websites offer convenience for you to enjoy live matches from the comfort of your home. These platforms provide access to a wide array of content. However, it’s essential to be aware of the risks associated with free soccer streams.

When looking for the best soccer streaming websites, consider using Virbo Live for an enjoyable experience. With its AI-powered features, Virbo Live enhances content sharing, football analysis, and live selling. It ensures a seamless and immersive streaming journey for every football enthusiast. Embrace the future of football streaming with Virbo.

Unveiling the Secrets of Shopee Livestream Selling System

Live videos are becoming crucial for promoting and selling stuff in today’s online market. This trend is especially prevalent in Southeast Asian countries like China, Singapore, and Malaysia. People in these regions utilize live-streaming platforms and tools to promote their products. This guide explores one of these platforms called **Shopee Livestream.

We will explain how Shopee’s live videos work to help you create content that will interest people. Keep reading to learn how to be a Shopee live seller to sell things better with this platform and other live-streaming tools.

Part 1. A Review on Shopee Livestream: Learning the Basics

Shopee offers a platform for sellers to host interactive video streaming sessions within its app. This feature lets sellers connect with their audience in real-time to build a stronger bond. It is functional in the Philippines, Indonesia, Thailand, and other Southeast Asian countries. With millions of active users on this forum, sellers have the opportunity to boost sales.

Through this platform, users can get their orders delivered to their door without paying any extra shipping fees. This shopping platform allows you to talk directly to sellers while you shop. You can enjoy fun playing games and free stuff for an exciting shopping experience. Also, sellers and buyers get safe payment choices to ensure reliability.

Live Shopping Features Available on Shopee

With Shopee’s live-streaming service, there are many cool features to improve online shopping. Let’s explore the features of live selling in Shopee to see how this platform works:

1. Livestream call lets the host answer viewer questions and stream with others using audio or video.
2. It has business insights that show live stream data to improve your live selling based on clicks and orders.
3. Different prize popups throughout the stream encourage viewers to follow your shop.
4. The orange bag icon lets the host show products during the stream.
5. Hosts can open a sharing panel to share the live stream on Instagram, WhatsApp, or Facebook.

It’s essential to note that you also need to use the smartphone app to operate the Shopee live show fully. This way, you can get a seamless and optimized experience across Shopee. It makes it easy to watch live streams and buy/sell things whenever you want.

Part 2. Some Basic Guidelines To Perform Live Shopping in Shopee

When starting live shopping at Shopee, it is essential to follow the rules to have a good time. This means you have to do what Shopee says when you’re selling things or buying them on the platform. Let’s explore these guidelines to ensure a better shopping experience:

1. You can only add up to 500 products to the orange bag during one livestream.
2. Sellers can’t use phrases like “Add to Orange Bag” or “Send PM” to share links. It is prohibited during the stream or on social media outside the Shopee app.
3. If you have multiple shops, each shop needs its livestream. Also, ensure the items you promote fit within the live stream frame.
4. Do not upload content with sensitive information, harassment, or cyberbullying.
5. Users can’t use music they don’t own the rights to during their live shopping. Instead, you should use music that is free for anyone to use.
6. You can rearrange the products and edit details like price discounts before you go live.

Part 3. The Simple Guide to Using the Live Shopping Service of Shopee

With the rise of online shopping, Shopee streamlines the process for its users. Users can perform live selling in Shopeethrough mobile apps and desktops. The friendly interface allows you to showcase things in real-time. Let’s discuss a step-by-step guide to elevate your online shopping experience.

Steps of Live Shopping in the Shopee Mobile App

Before starting the process, download the Shopee mobile app on your smartphone. Afterward, pass the eligibility test for being the seller. Next, you need to prepare the required equipment to go for a livestream. To start your Shopee Live, you can follow these steps.

• Step 1. After launching the app on your phone, head to the “Me” tab. Within this tab, press the “Live Streaming” option and then tap on the “Create Stream” feature.

• Step 2. In the upcoming screen, tap “Add a Title” to type in the label. You can also add a description as desired. Next, click the “Add Cover” button below the shopping bag to upload an image of 500x500. Then, hit “Add Related Products” to feature the desired products during a live session.

• Step 3. Once you’ve made changes, press the “Next” button at the bottom. This action will give you a 3-second preview of your video. Proceed by clicking on “Go Live” to stream your video. Now, all your followers get a notification to join the session.

Steps of Live Shopping on Shopee Live Desktop

In addition to the mobile app, you can also utilize Shopee live commerce on your Desktop. In the following section, you’ll find detailed instructions for live streaming on PCs:

• Step 1. First, launch your livestream software, such as OBS, on your desktop. Then, make the required changes for live streaming in the tool settings.
• Step 2. Then, head to the Shopee Live website and sign in with your relevant country page. To create streaming, provide all the details, including the cover photo and title. Now, hit the “Add Related Products” button to insert your desired ones in a live stream. Finally, click the “Next” button to proceed with this livestream generation.

• Step 3. Upon reaching a new window, copy the generated link and Stream key through the app and paste it into OBS. This facilitates the transition of streaming between the software and the Shopee website. After adjusting the settings, select the “Go Live” button to start showcasing your products.

Part 4. Make Livestreaming Selling Efficient With Wondershare Virbo Live

Like Shopee’s live selling tool, many other platforms offer live shopping. However, not all of them provide the comprehensive features needed to set up livestream events across multiple channels. This is where Wondershare Virbo Live stands out. It offers an all-in-one solution to manage a livestream selling system online with exclusive tools. Users can benefit from its ability to carry out continuous 24/7 broadcasting without interruptions.

Its AI-driven avatars or VTubers reduce the dependence on large human teams. You can customize your own AI avatar in different outfits and poses to build a unique identity. The customizable feature of the Q&A repository responds to customer’s queries quickly to engage them. Its compatibility with social platforms makes it the perfect tool to create videos to sell across any platform.

Features of Wondershare Virbo Live You Should Consider

1. AI translation allows users to talk to viewers in their preferred language without a language barrier.
2. You can also utilize AI for script generation to create interactive live streams.
3. Users can simply write text or speak during the live stream to stimulate the AI streamer to respond accordingly.

Get Started Online Free Download

Steps of Creating a Stream Room via Wondershare Virbo Live

If you want to optimize the Shopee live stream, Wondershare Virbo Live can help you with its diverse features. Here are the simple steps to follow for boosting sales through AI-generated avatars:

• Step 1. Get the Tool Online To Create a Blank Livestream Room

First, access the Wondershare Virbo Live website online to enter the primary interface. Now, hit the “Create Stream Room Now” button from the left side to enter a new window. Here, head to the top and press the “Create a Blank Livestream Room” button.

Get Started Online Free Download

• Step 2. Pick and Personalize Your Preferred AI Avatars and AI Backgrounds

In the next step, you’ll be directed to a new window. Click on the “AI avatars” tab, which opens a dialogue box. You’ll find presets of avatars to choose from according to your needs. Afterward, switch the tab by tapping “Background” to modify the product’s outlook. Also, add “Stickers” according to the promotion you are offering against your product.

• Step 3. Generate Scripts for Your Livestreaming Session

After picking the avatar and background, locate the text box on the left side of the window. Now, type in the preferred text or utilize AI-generated scripts. Conversely, you can also use the services of “Human Interaction,” where you only have to add a microphone for live interaction in the “Microphone” section.

• Step 4. Initiate Live Streaming To Display Your Products on Any Platform

Once you’ve made your desired changes, hit the “Start livestream” button from the top right. By doing so, you can livestream on your preferred platform, such as Shopee.

Conclusion

All in all, Shopee’s live selling is changing how businesses reach customers. Throughout the article, we provide you with a genuine review of Shopee and how it operates. However, to streamline your livestreams, you need an AI tool like Wondershare Virbo Live. It is perfect for businesses looking to boost their sales through engaging live streams.

Live videos are becoming crucial for promoting and selling stuff in today’s online market. This trend is especially prevalent in Southeast Asian countries like China, Singapore, and Malaysia. People in these regions utilize live-streaming platforms and tools to promote their products. This guide explores one of these platforms called **Shopee Livestream.

We will explain how Shopee’s live videos work to help you create content that will interest people. Keep reading to learn how to be a Shopee live seller to sell things better with this platform and other live-streaming tools.

Part 1. A Review on Shopee Livestream: Learning the Basics

Shopee offers a platform for sellers to host interactive video streaming sessions within its app. This feature lets sellers connect with their audience in real-time to build a stronger bond. It is functional in the Philippines, Indonesia, Thailand, and other Southeast Asian countries. With millions of active users on this forum, sellers have the opportunity to boost sales.

Through this platform, users can get their orders delivered to their door without paying any extra shipping fees. This shopping platform allows you to talk directly to sellers while you shop. You can enjoy fun playing games and free stuff for an exciting shopping experience. Also, sellers and buyers get safe payment choices to ensure reliability.

Live Shopping Features Available on Shopee

With Shopee’s live-streaming service, there are many cool features to improve online shopping. Let’s explore the features of live selling in Shopee to see how this platform works:

1. Livestream call lets the host answer viewer questions and stream with others using audio or video.
2. It has business insights that show live stream data to improve your live selling based on clicks and orders.
3. Different prize popups throughout the stream encourage viewers to follow your shop.
4. The orange bag icon lets the host show products during the stream.
5. Hosts can open a sharing panel to share the live stream on Instagram, WhatsApp, or Facebook.

It’s essential to note that you also need to use the smartphone app to operate the Shopee live show fully. This way, you can get a seamless and optimized experience across Shopee. It makes it easy to watch live streams and buy/sell things whenever you want.

Part 2. Some Basic Guidelines To Perform Live Shopping in Shopee

When starting live shopping at Shopee, it is essential to follow the rules to have a good time. This means you have to do what Shopee says when you’re selling things or buying them on the platform. Let’s explore these guidelines to ensure a better shopping experience:

1. You can only add up to 500 products to the orange bag during one livestream.
2. Sellers can’t use phrases like “Add to Orange Bag” or “Send PM” to share links. It is prohibited during the stream or on social media outside the Shopee app.
3. If you have multiple shops, each shop needs its livestream. Also, ensure the items you promote fit within the live stream frame.
4. Do not upload content with sensitive information, harassment, or cyberbullying.
5. Users can’t use music they don’t own the rights to during their live shopping. Instead, you should use music that is free for anyone to use.
6. You can rearrange the products and edit details like price discounts before you go live.

Part 3. The Simple Guide to Using the Live Shopping Service of Shopee

With the rise of online shopping, Shopee streamlines the process for its users. Users can perform live selling in Shopeethrough mobile apps and desktops. The friendly interface allows you to showcase things in real-time. Let’s discuss a step-by-step guide to elevate your online shopping experience.

Steps of Live Shopping in the Shopee Mobile App

Before starting the process, download the Shopee mobile app on your smartphone. Afterward, pass the eligibility test for being the seller. Next, you need to prepare the required equipment to go for a livestream. To start your Shopee Live, you can follow these steps.

• Step 1. After launching the app on your phone, head to the “Me” tab. Within this tab, press the “Live Streaming” option and then tap on the “Create Stream” feature.

• Step 2. In the upcoming screen, tap “Add a Title” to type in the label. You can also add a description as desired. Next, click the “Add Cover” button below the shopping bag to upload an image of 500x500. Then, hit “Add Related Products” to feature the desired products during a live session.

• Step 3. Once you’ve made changes, press the “Next” button at the bottom. This action will give you a 3-second preview of your video. Proceed by clicking on “Go Live” to stream your video. Now, all your followers get a notification to join the session.

Steps of Live Shopping on Shopee Live Desktop

In addition to the mobile app, you can also utilize Shopee live commerce on your Desktop. In the following section, you’ll find detailed instructions for live streaming on PCs:

• Step 1. First, launch your livestream software, such as OBS, on your desktop. Then, make the required changes for live streaming in the tool settings.
• Step 2. Then, head to the Shopee Live website and sign in with your relevant country page. To create streaming, provide all the details, including the cover photo and title. Now, hit the “Add Related Products” button to insert your desired ones in a live stream. Finally, click the “Next” button to proceed with this livestream generation.

• Step 3. Upon reaching a new window, copy the generated link and Stream key through the app and paste it into OBS. This facilitates the transition of streaming between the software and the Shopee website. After adjusting the settings, select the “Go Live” button to start showcasing your products.

Part 4. Make Livestreaming Selling Efficient With Wondershare Virbo Live

Like Shopee’s live selling tool, many other platforms offer live shopping. However, not all of them provide the comprehensive features needed to set up livestream events across multiple channels. This is where Wondershare Virbo Live stands out. It offers an all-in-one solution to manage a livestream selling system online with exclusive tools. Users can benefit from its ability to carry out continuous 24/7 broadcasting without interruptions.

Its AI-driven avatars or VTubers reduce the dependence on large human teams. You can customize your own AI avatar in different outfits and poses to build a unique identity. The customizable feature of the Q&A repository responds to customer’s queries quickly to engage them. Its compatibility with social platforms makes it the perfect tool to create videos to sell across any platform.

Features of Wondershare Virbo Live You Should Consider

1. AI translation allows users to talk to viewers in their preferred language without a language barrier.
2. You can also utilize AI for script generation to create interactive live streams.
3. Users can simply write text or speak during the live stream to stimulate the AI streamer to respond accordingly.

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Steps of Creating a Stream Room via Wondershare Virbo Live

If you want to optimize the Shopee live stream, Wondershare Virbo Live can help you with its diverse features. Here are the simple steps to follow for boosting sales through AI-generated avatars:

• Step 1. Get the Tool Online To Create a Blank Livestream Room

First, access the Wondershare Virbo Live website online to enter the primary interface. Now, hit the “Create Stream Room Now” button from the left side to enter a new window. Here, head to the top and press the “Create a Blank Livestream Room” button.

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• Step 2. Pick and Personalize Your Preferred AI Avatars and AI Backgrounds

In the next step, you’ll be directed to a new window. Click on the “AI avatars” tab, which opens a dialogue box. You’ll find presets of avatars to choose from according to your needs. Afterward, switch the tab by tapping “Background” to modify the product’s outlook. Also, add “Stickers” according to the promotion you are offering against your product.

• Step 3. Generate Scripts for Your Livestreaming Session

After picking the avatar and background, locate the text box on the left side of the window. Now, type in the preferred text or utilize AI-generated scripts. Conversely, you can also use the services of “Human Interaction,” where you only have to add a microphone for live interaction in the “Microphone” section.

• Step 4. Initiate Live Streaming To Display Your Products on Any Platform

Once you’ve made your desired changes, hit the “Start livestream” button from the top right. By doing so, you can livestream on your preferred platform, such as Shopee.

Conclusion

All in all, Shopee’s live selling is changing how businesses reach customers. Throughout the article, we provide you with a genuine review of Shopee and how it operates. However, to streamline your livestreams, you need an AI tool like Wondershare Virbo Live. It is perfect for businesses looking to boost their sales through engaging live streams.

Live Commerce Success Stories: Lessons Learned & Predictions for the Future

The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.

Part 1: Background Information of Live Commerce

To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?

01 What is Live Commerce?

Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.

To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.

02 Benefits of Ecommerce Live

The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.

Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:

1. Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
2. Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
3. Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
4. Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.

Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement

The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:

1. Michael Kors: Fashionable Collaboration Boosts Engagement

Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.

Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.

Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.

2. Sephora: Beauty Unboxed with Community Building

Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.

Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.

Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.

3. Nike: Live Workouts Drive Brand Advocacy

Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.

Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.

Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.

4. L’Oreal: Personalized Skincare Consultations

L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.

Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.

Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.

Part 3: Future Landscape: Live Streaming with AI

The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.

01 Integrating Virbo Live for Live Commerce

Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.

Advantages of Virbo Live Commerce:

• Continuous 24/7 live commerce broadcasting without interruptions
• Cost-effective streamers with lower personnel and equipment expenses
• Reduced dependence on large human teams
• Seamless language and accent translations to engage a diverse global audience
• Stable and lag-free streaming performance
• Enhanced content safety through AI-driven moderation.

02 Simplified Workflow and Better Viewer Experience with Virbo Live

To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.

Step 2 Choose AI Streamers and Background

Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.

Step 3 Enter Text or Voice

Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.

Step 4 Start Live Streaming

Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.

Step 5 Interact With the Audience

Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.

FAQs about Live Commerce

1. What are the drawbacks of live commerce?

Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.

2. How do I succeed with live commerce streaming?

To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.

3. What is the difference between regular streaming and live commerce streaming?

Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.

4. Is live commerce streaming better than video recording?

Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.

Conclusion

Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.

The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.

Part 1: Background Information of Live Commerce

To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?

01 What is Live Commerce?

Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.

To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.

02 Benefits of Ecommerce Live

The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.

Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:

1. Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
2. Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
3. Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
4. Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.

Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement

The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:

1. Michael Kors: Fashionable Collaboration Boosts Engagement

Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.

Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.

Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.

2. Sephora: Beauty Unboxed with Community Building

Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.

Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.

Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.

3. Nike: Live Workouts Drive Brand Advocacy

Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.

Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.

Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.

4. L’Oreal: Personalized Skincare Consultations

L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.

Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.

Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.

Part 3: Future Landscape: Live Streaming with AI

The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.

01 Integrating Virbo Live for Live Commerce

Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.

Advantages of Virbo Live Commerce:

• Continuous 24/7 live commerce broadcasting without interruptions
• Cost-effective streamers with lower personnel and equipment expenses
• Reduced dependence on large human teams
• Seamless language and accent translations to engage a diverse global audience
• Stable and lag-free streaming performance
• Enhanced content safety through AI-driven moderation.

02 Simplified Workflow and Better Viewer Experience with Virbo Live

To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.

Step 2 Choose AI Streamers and Background

Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.

Step 3 Enter Text or Voice

Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.

Step 4 Start Live Streaming

Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.

Step 5 Interact With the Audience

Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.

FAQs about Live Commerce

1. What are the drawbacks of live commerce?

Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.

2. How do I succeed with live commerce streaming?

To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.

3. What is the difference between regular streaming and live commerce streaming?

Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.

4. Is live commerce streaming better than video recording?

Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.

Conclusion

Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.

Beginner’s Tutorial: Stream to Facebook With OBS Studio

Live streaming has become essential for many brands to promote their products on a large scale. They use different tools to integrate live stream features with social media platforms. Among all the available options, OBS Studio is one such streaming software that provides a cross-platform approach. You can easily use this open-source tool to stream on Facebook Live.

This article provides sufficient information about OBS and Facebook. It also solves the query about how to start OBS Facebook live streaming with proper guidelines. Moreover, you can find an AI-powered tool that intensifies your live streaming experience.

Part 1. A Brief Overview of OBS and Facebook

According to a Statista report, Facebook is the most-used social network, with over 3 billion monthly visitors. Almost everyone knows about Facebook, but most people are unfamiliar with OBS Studio. This section intends to provide essential information about OBS and its compatibility with Facebook Live:

OBS Studio

OBS Studio is an open-source and free software for streaming and screen casting. Its initial version was released in 2012. Now, this tool is available for macOS, Windows, BSD, and Linux distributions. It helps to record, encode, capture, and broadcast through RTMP, WebRTC, and other protocols. Moreover, OBS Studio supports multiple plug-ins to provide more functions.

Facebook

Mark Zuckerberg launched Facebook to help users connect globally. People started to use it for various purposes because of its extended functionality. Currently, it is helping individuals and companies to do wonders together. Many brands are using it for marketing and generating leads. Moreover, Facebook has even established its position as one of the finest live-selling platforms.

Part 2. How To Stream to Facebook With OBS Studio: A Simple Guide

Streaming live on Facebook provides capabilities to reach global audiences and share content. At the same time, you need an efficient tool like OBS to stream live on this largest social network. Due to some complex options, steamers are still confused about how to use OBS for Facebook Live effectively. In this regard, the following steps make it easy for them to stream to Facebook with OBS Studio.

• Step 1. First of all, launch OBS Studio software on your device. On the main interface, it provides a whole range of options. Click on the “+” icon in the “Scenes” panel at the bottom left corner. Then, rename the scene on the prompt and hit the “OK” button to save it for use every time.

• Step 2. After creating a scene, you need to add sources for audio and video. To add audio input, hit the “+” icon in the “Sources” panel. Then, select the “Audio Input Capture” option from the appeared list. After that, rename the audio source in the “Create new” bar and click the “OK” option. Another panel shows here in which you select the device from the dropdown. After that, hit the “OK” button again to save it.

• Step 3. To add a video capture source, click on the “+” icon again given in the “Sources” panel. Afterward, a list appears from where you select the “Video Capture Device” option. You can rename the source on the next displayed panel and then hit the “OK” button. Select the video source from available devices and customize FPS and resolution. Once you confirm the video source, it starts showing the video using that source.

• Step 4. To proceed to the live streaming feature, click the “Settings” option in the “Controls” section. Navigate to the settings page and select the “Stream” option. After that, click “Service” to check the services list and choose “Facebook Live” from there. Upon doing that, hit the “Get Stream Key” button to get a key for streaming.

• Step 5. It opens the browser and shows the Facebook page through a unique URL. On that page, you can see two options, including “Go live” and “Create event.” Here, you must select “Go Live” to proceed further.

• Step 6. On the next window, select the “Streaming software” option with a key icon. This displays the “Stream Key” for further processing. Click the “Copy” button to get the key in your clipboard.

• Step 7. After copying the key, go back to the OBS Studio tool. Paste the key in the “Stream Key” text box within the Stream Settings and hit the “OK” button.

• Step 8. Afterward, click on the “Start Streaming” function in the “Controls” panel. Then, it immediately starts streaming and shows its parameters in the below bar. To terminate live streaming, hit “Stop Streaming” from the same menu.

Part 3. How To Attract More Live Audiences When Streaming to Facebook With OBS Studio?

As we have mentioned, there are many live-streaming tools in the market. These streaming platforms offer handy features that help users to stream simple content. For instance, OBS is helpful but inefficient enough to produce creative live streams. For this, you need a powerful tool with complete customization options. Wondershare Virbo Live is a well-designed tool to tailor your live streams perfectly.

Interestingly, this tool’s AI Smart Script feature helps generate scripts for marketing streams in instant prompts. You can change the live stream template and background according to your desire. Also, there is a range of AI Avatars with different ethnicities, outfits, and poses for all occasions. Moreover, you can use the tool without downloading it because it offers cloud-based support.

Features of Wondershare Virbo Live To Consider

1. Wondershare Virbo Live has an AI Streamer that provides dubbing in different languages and accents. You can also generate AI voices according to your audience.
2. This cost-efficient tool offers a seamless streaming experience 24/7. Thus, it helps to boost the revenue of your live selling on social platforms.
3. You can customize the size and placement of objects or text on live streams. Also, it helps to use stickers that catch the interest of viewers.

Comprehensive Steps To Create a Streaming Room Using Wondershare Virbo Live

Virbo Live would be a perfect solution for creating customized live-stream rooms. It provides intuitive controls with AI-powered features. Here’s how you can make your streaming room step-by-step with this efficient live-streaming tool.

• Step 1. Access Tool and Advance To Create Stream

Initially, visit the official site of Wondershare Virbo Live and navigate on the main interface. Move slightly down and click the “Create Stream Room Now” option. Afterward, it will take you to the main panel of the tool.

• Step 2. Start With Selecting the Livestream Room Template

To start the customization process, pick the best template from the different choices under the “Livestream Room Template” section. After selecting the template, the window opens and displays the template on the right side of the screen.

• Step 3. Utilize Different Controls To Customize the Template

You can customize the template on the same screen by dragging text or objects. Then, you can select creative avatars from the “AI avatars” tab for your live event. Apart from that, open the “Background” tab to choose stunning backgrounds. Plus, you can introduce “Sticker” based on the requirements of your stream.

• Step 4. Access Options for Human Interaction

After taking care of visuals, hit the “Human interaction” tab from the display’s top left and select the “Microphone” option. Upon doing this, click the “Turn microphone on to take over” button to provide access to your local microphone. After that, you can interact with the audience live when livestreaming on Facebook.

• Step 5. Initiate Your Customized Live Stream Successfully

After finalizing all the selections, you can start live streaming. For that, hit the “Start livestream” button given at the top right corner of the screen. The tool instantly starts your live stream with customized features.

Conclusion

Conclusively, we have presented a detailed overview of OBS Studio and its integration with Facebook Live. You can benefit from simple instructions on how to use OBS Studio for Facebook Live. Wondershare Virbo Live provides innovative functions with AI technology to make your live streams even more exciting. Amazingly, users can seamlessly integrate this tool with all major social networks for live streaming.

As more people shop online through live channels, big streaming websites are adding this feature to their platforms. YouTube , a significant site for videos, lets people sell things while they stream live. It is not available as a separate feature but as a part of the regular live-streaming setup on YouTube. This benefits creators because they can sell stuff to their viewers while showcasing their content.

Live shopping on YouTube makes it more fun for viewers as well. In this article, we’ll talk about how to use YouTube’s live selling feature by knowing the eligibility criteria. Furthermore, we will introduce a great tool to improve your live streams.

Part 1. How Has YouTube Integrated Live Shopping System Into Its Platform?

YouTube has integrated a live shopping system into its platform. It enables creators to engage with their audiences in real-time to promote and sell products. Creators can set up and connect their own stores or online shopping platforms to YouTube. This involves integrating Shopify , Spring , or other selected retailers with their YouTube channels.

Also, the sellers have functionalities to tag products within their streams. Viewers can quickly discover and purchase items showcased during the broadcast. Interested users can get guidance and support from the app to manage their live shopping sessions. Plus, YouTube’s live selling collects feedback from creators and viewers. By doing so, this platform is able to enable continuous improvements.

Eligibility Criteria of YouTube Live Shopping

If you want to use live selling on YouTube to sell your stuff, you will have to meet the respective eligibility criteria. Users can connect their store to start selling things after fulfilling these guidelines. Provided below are the eligibility criteria required by the YouTube platform for live selling:

1. To perform any live streaming procedure on YouTube, being part of the YouTube Partner Program is necessary.
2. Your channel should have enough subscribers or be recognized as an Official Artist Channel.
3. The videos on your channel shouldn’t be mainly for kids. The target age in live shopping covers teenagers and adults, which is why YouTube also focuses on the niche.
4. Your channel shouldn’t have any strikes for hate speech. The community guideline strikes should be maintained for the promotion of products.

Part 2. How To Use Live Stream Shopping on YouTube?

Selecting products you want to promote on your YouTube channel is essential. Sellers can tag products in their live stream and feature a labeled product by pinning it. Viewers can buy a tagged product by tapping the “Shop” icon without leaving the live session, making the entire process a simple feat. Here are the steps to engage your audience and boost sales using this feature:

• Step 1. You need to tag the product to use the YouTube live-stream shopping feature. For this purpose, access the “Live Control Room” through your “YouTube Studio.” Choose the “Stream” or “Manage” option from the left sidebar to proceed with the process.

• Step 2. Under the live stream preview, you can hit the “Shopping” tab. Afterward, hit the “+” icon to search and choose up to 30 products for your livestream. You can remove any product by tapping the “Trash” icon next to the product. Finally, tap “Save” to apply this setting to individual videos.

Steps of Pinning a Product During Livestream on YouTube

After following the steps mentioned above, you can live stream across YouTube. Furthermore, you can also pin a product to feature prominently during your live video session. Let’s explore this straightforward process of pinning a product while live selling on YouTube :

• Step 1 . Start a live stream using the “Live Control Room” on YouTube. Once your live stream is set up, navigate to the “Shopping” tab. Here, you’ll find a selection of items available for promotion. Choose the specific item you want to promote during your live stream.

• Step 2. Drag or click the chosen item to the “Pinned Products” panel. You can tap “REMOVE PIN” in the live stream preview to remove the selected item from being pinned.

Part 3. Want To Make Better Livestream Content? Use Wondershare Virbo Live

Are you looking to elevate your livestream content and drive better growth? Look no further than Wondershare Virbo Live to stand out from the rest of the streamers. With this tool, you have everything on a single platform to create captivating livestream experiences. It provides scripts for live shopping based on the YouTube viewer’s likings and preferences. The compatibility with YouTube, LinkedIn, and Instagram for live streaming makes it a versatile tool.

In addition to this, it offers a customizable Q&A repository to provide an instant answering system for audiences. The microphone integration for voice-driven AI allows you to connect with a diverse audience in real-time. Plus, the cloud-based operation provides flexibility and convenience for users. AI translation translates text into many languages to provide a global live-streaming experience.

Top Features of Wondershare Virbo Live

1. Virbo Live offers a variety of AI streamers or VTubers that perfectly mimic natural movements. They come in different attire, poses, and ethnicities to suit your brand image.
2. It allows users to take advantage of 24/7 broadcasting without any interruption.
3. Wondershare Virbo Live comes with an AI interaction system that crawls through the content of a live stream room. This effectively helps in enhancing the content of your live streaming tool.

Get Started Online Free Download

Step-by-Step Guide to Creating a Stream Room in Wondershare Virbo Live

Like live selling on YouTube , Virbo Live provides a straightforward approach for its users. It lets you connect better with your audience to gain a boost for gathering revenue. Follow the below-mentioned steps to create your stream room to sell stuff through Wondershare Virbo Live:

• Step 1. Create a Livestream Room With Wondershare Virbo Live

Navigate through the main website of Virbo Live and tap “Create Stream Room Now.” You’ll be directed to a new window, which provides different features to make a compelling live-selling video. To proceed, head to the top of the screen and press the “Create a Blank Livestream Room” button.

Get Started Online Free Download

• Step 2. Select and Personalize Your Preferred AI Avatar

As a new screen opens, select the “AI avatars” tab to access a dialogue box displaying various avatars. Browse through the options and observe their appearances showcased on the right side. Once you’ve chosen your preferred avatar, switch to the “Background” tab for customization. Choose the one that fits your needs and the nature of your product.

• Step 3. Input Text Script and Change Dubbing Options

Next, navigate to the left side of the window to access the text box. Here, input your desired text or script in the required section. You can also opt for AI-generated scripts to enhance your presentation. To access AI-generated scripts, scroll down the page and locate the “AI Smart Script” button. Click on it, and the tool will generate a script tailored to your product presentation.

Once you are done making your script, lead to the top of the window to access the “Voice Dubbing” option. Change the voice dubbing according to your region and audience preference.

• Step 4. Start Livestreaming Your Products

After making final adjustments, hit the “Start livestream” button. Your live-streaming session is ready to provide an optimized live shopping YouTube experience.

Conclusion

It is evident that creators have to master YouTube live selling to generate revenue.YouTube makes it easy by letting you show products and talk to viewers live to sell more. This way, you can engage with viewers and get an organic boost for your products. However, if you want an even better way to do live to sell, you should seek the services of Wondershare Virbo Live.

As more people shop online through live channels, big streaming websites are adding this feature to their platforms. YouTube , a significant site for videos, lets people sell things while they stream live. It is not available as a separate feature but as a part of the regular live-streaming setup on YouTube. This benefits creators because they can sell stuff to their viewers while showcasing their content.

Live shopping on YouTube makes it more fun for viewers as well. In this article, we’ll talk about how to use YouTube’s live selling feature by knowing the eligibility criteria. Furthermore, we will introduce a great tool to improve your live streams.

Part 1. How Has YouTube Integrated Live Shopping System Into Its Platform?

YouTube has integrated a live shopping system into its platform. It enables creators to engage with their audiences in real-time to promote and sell products. Creators can set up and connect their own stores or online shopping platforms to YouTube. This involves integrating Shopify , Spring , or other selected retailers with their YouTube channels.

Also, the sellers have functionalities to tag products within their streams. Viewers can quickly discover and purchase items showcased during the broadcast. Interested users can get guidance and support from the app to manage their live shopping sessions. Plus, YouTube’s live selling collects feedback from creators and viewers. By doing so, this platform is able to enable continuous improvements.

Eligibility Criteria of YouTube Live Shopping

If you want to use live selling on YouTube to sell your stuff, you will have to meet the respective eligibility criteria. Users can connect their store to start selling things after fulfilling these guidelines. Provided below are the eligibility criteria required by the YouTube platform for live selling:

1. To perform any live streaming procedure on YouTube, being part of the YouTube Partner Program is necessary.
2. Your channel should have enough subscribers or be recognized as an Official Artist Channel.
3. The videos on your channel shouldn’t be mainly for kids. The target age in live shopping covers teenagers and adults, which is why YouTube also focuses on the niche.
4. Your channel shouldn’t have any strikes for hate speech. The community guideline strikes should be maintained for the promotion of products.

Part 2. How To Use Live Stream Shopping on YouTube?

Selecting products you want to promote on your YouTube channel is essential. Sellers can tag products in their live stream and feature a labeled product by pinning it. Viewers can buy a tagged product by tapping the “Shop” icon without leaving the live session, making the entire process a simple feat. Here are the steps to engage your audience and boost sales using this feature:

• Step 1. You need to tag the product to use the YouTube live-stream shopping feature. For this purpose, access the “Live Control Room” through your “YouTube Studio.” Choose the “Stream” or “Manage” option from the left sidebar to proceed with the process.

• Step 2. Under the live stream preview, you can hit the “Shopping” tab. Afterward, hit the “+” icon to search and choose up to 30 products for your livestream. You can remove any product by tapping the “Trash” icon next to the product. Finally, tap “Save” to apply this setting to individual videos.

Steps of Pinning a Product During Livestream on YouTube

After following the steps mentioned above, you can live stream across YouTube. Furthermore, you can also pin a product to feature prominently during your live video session. Let’s explore this straightforward process of pinning a product while live selling on YouTube :

• Step 1 . Start a live stream using the “Live Control Room” on YouTube. Once your live stream is set up, navigate to the “Shopping” tab. Here, you’ll find a selection of items available for promotion. Choose the specific item you want to promote during your live stream.

• Step 2. Drag or click the chosen item to the “Pinned Products” panel. You can tap “REMOVE PIN” in the live stream preview to remove the selected item from being pinned.

Part 3. Want To Make Better Livestream Content? Use Wondershare Virbo Live

Are you looking to elevate your livestream content and drive better growth? Look no further than Wondershare Virbo Live to stand out from the rest of the streamers. With this tool, you have everything on a single platform to create captivating livestream experiences. It provides scripts for live shopping based on the YouTube viewer’s likings and preferences. The compatibility with YouTube, LinkedIn, and Instagram for live streaming makes it a versatile tool.

In addition to this, it offers a customizable Q&A repository to provide an instant answering system for audiences. The microphone integration for voice-driven AI allows you to connect with a diverse audience in real-time. Plus, the cloud-based operation provides flexibility and convenience for users. AI translation translates text into many languages to provide a global live-streaming experience.

Top Features of Wondershare Virbo Live

1. Virbo Live offers a variety of AI streamers or VTubers that perfectly mimic natural movements. They come in different attire, poses, and ethnicities to suit your brand image.
2. It allows users to take advantage of 24/7 broadcasting without any interruption.
3. Wondershare Virbo Live comes with an AI interaction system that crawls through the content of a live stream room. This effectively helps in enhancing the content of your live streaming tool.

Get Started Online Free Download

Step-by-Step Guide to Creating a Stream Room in Wondershare Virbo Live

Like live selling on YouTube , Virbo Live provides a straightforward approach for its users. It lets you connect better with your audience to gain a boost for gathering revenue. Follow the below-mentioned steps to create your stream room to sell stuff through Wondershare Virbo Live:

• Step 1. Create a Livestream Room With Wondershare Virbo Live

Navigate through the main website of Virbo Live and tap “Create Stream Room Now.” You’ll be directed to a new window, which provides different features to make a compelling live-selling video. To proceed, head to the top of the screen and press the “Create a Blank Livestream Room” button.

Get Started Online Free Download

• Step 2. Select and Personalize Your Preferred AI Avatar

As a new screen opens, select the “AI avatars” tab to access a dialogue box displaying various avatars. Browse through the options and observe their appearances showcased on the right side. Once you’ve chosen your preferred avatar, switch to the “Background” tab for customization. Choose the one that fits your needs and the nature of your product.

• Step 3. Input Text Script and Change Dubbing Options

Next, navigate to the left side of the window to access the text box. Here, input your desired text or script in the required section. You can also opt for AI-generated scripts to enhance your presentation. To access AI-generated scripts, scroll down the page and locate the “AI Smart Script” button. Click on it, and the tool will generate a script tailored to your product presentation.

Once you are done making your script, lead to the top of the window to access the “Voice Dubbing” option. Change the voice dubbing according to your region and audience preference.

• Step 4. Start Livestreaming Your Products

After making final adjustments, hit the “Start livestream” button. Your live-streaming session is ready to provide an optimized live shopping YouTube experience.

Conclusion

It is evident that creators have to master YouTube live selling to generate revenue.YouTube makes it easy by letting you show products and talk to viewers live to sell more. This way, you can engage with viewers and get an organic boost for your products. However, if you want an even better way to do live to sell, you should seek the services of Wondershare Virbo Live.

Secrets for TikTok Live Studio Success

TikTok has changed the streaming world. With millions of users on the platform, TikTok Live Studio is a tool that allows you to stream and go live with ease and better engagement. TikTok has realized the power of streaming and is now competing with some of the biggest platforms like Facebook Live, Twitch, and YouTube.

But if you want to grow your TikTok using the Live Studio, then we have a complete guideline of how to go from a beginner streamer to an advanced one.

Part 1: Basic Knowledge of Pro Tips for TikTok Live Studio Success

We live in an attention economy where live streaming has become the pinnacle of entertainment. You see many creators like Adin Ross, N3on, and Sneako making the move and becoming one of the biggest streamers out there, earning millions of dollars per year.

The studio behind TikTok saw the potential and decided to allow live streaming, which is one of the best ways creators can interact with their audience. However, as the platform got bigger, TikTok introduced its official Live Studio tool that aims to set streamers up for success.

So what exactly is Live Studio? LIVE Studio is TikTok-dedicated streaming software that lets you stream games on TikTok, connect with the community, receive gifts, and subscriptions, and easily create high-quality content for your viewers to enjoy.

So how does it work?

01 How does TikTok Live Studio work?

Being a comprehensive live streaming software, creators who want to use Live Studio will need to at least have 1000 followers to unlock and access this wonderful software. TikTok LIVE Studio has helped gaming creators up their TikTok Live experience, experience true monetization, and connect deeply with their viewers.

However, if you want to be a gaming-related creator, you must have posted game-related short videos or gone live while playing a game of your choice. But with non-gamers, the policy is different. You need at least 10,000 followers to have access to the LIVE Studio.

02 Benefits and Features of TikTok Live Studio

Tik Tok LIVE Studio provides many features that make streaming a breeze. Especially when you are a gamer, you get so many intuitive controls that it turns your TikTok into an analytical dashboard where you can understand your audience a bit better.

Firstly, Live Studio TikTok makes it easier for beginners to go live and get their streaming career started. It is simple to use and easy to get started when there is a dedicated tool for streaming.

Secondly, you can engage with viewers like a pro using streaming-oriented features like LIVE, LIVE Goal, Highlight, and more. It sets up a whole system for you to follow and improve, allowing you to take your streaming career to the next level.

Moreover, with TikTok LIVE Studio, you can also chat with your viewers through an in-game chatbox. From reacting to their comments and receiving gifts, Live Studio provides all the options for streamers to leverage.

Part 2: Pro Tips for TikTok Live Studio Success

1. Select AI-powered streaming tools to ease the workload

We live in an AI-focused world where even gamers tend to move towards AI avatars instead of displaying themselves playing the game. If you have been a fan of vTubers and want a similar streaming style for your gaming TikTok Live, then you should try Virbo Live .

Moreover, in the modern world, TikTok commerce has been blowing up with shops showcasing their products and getting the most return of the content that they are making. But with virtual live avatars in Virbo, you can take it up a notch and get your TikTok store to sell better with greater engagement.

First of all, you are going to save a lot of money when it comes to using an AI avatar since you won’t need to hire a person to do everything for you. Secondly, using these VTubers will give you a boost in revenue especially when there is a live shopping event.

Lastly, with 24/7 seamless AI streaming, you can plan the stream ahead of time and get much more out of your livestreams. Here are some of Virbo’s live-streaming features.

Features of Virbo Live

• AI Live Shopping: Virbo offers 24/7 live avatars that you can use to set up AI live shopping right on your TikTok page. You don’t need any human model present and you can showcase your product on the TikTok page as you like.
• Realistic AI-Driven Avatars: All avatars are realistic and the vTubers can perfectly mimic natural movements. From different ethnicities, poses, and attire, you have the freedom to choose anything.
• Multiple Languages and Accents: Virbo offers multiple languages and accents that various avatars can have. Hence, you can break the language barrier and create live streams in various languages to target the native people.

2. Set your objectives for TikTok Live

When it comes to going live on TikTok, you also need to set your objectives. TikTok Live Studio provides many features that you can leverage. Hence, by planning your actions, you can make the best out of going live on TikTok

For example, before your stream starts, ask yourself, what are your objectives? Do you want more views, more people engaged, more conversations, monetization? Once you have the goal in mind, then you can leverage TikTok Live Studio and make the most return out of your effective live session.

3. Promote your live beforehand

Before you go live using TikTok Live Studio, you need to promote your life. It is important to build up anticipation before actually going live on the platform. Hence, when you announce that you are going live and also tease what is going to be in the video, you improve your chances of getting more viewers to join, especially if you have an audience already.

One of the best ways to promote is simply to make an engaging TikTok that only teases the content of your upcoming live session, sparking the curiosity factor amongst the potential viewers.

4. Timing matters the most

The right time when you push out your content is what matters the most. The same is true with YouTube, Facebook, Instagram, and most other platforms. With TikTok, you must understand where your audience is mostly active in

How do you find that? Well, you need to understand your audience deeply and when they are mostly active. For example, your audience could be active on TikTok on a certain time and that’s where pushing your livestream will get the most results.

5. Take care of technical aspects

Most people ignore the technical aspects of TikTok livestream. This is especially true if you want to come in front of the camera for live streaming purposes. For example, you need to make sure that your lighting, sound, and connectivity are perfect so nothing hinders the experience of your audience.

With TikTok Live Studio, you can handle the hardware, which devices you want to connect, and the overall quality of your live streams. So, when you address the technical aspects the right way, you increase your chances of engaging the audience.

Part 3: Step Guidance to Start TikTok Live Studio

Step 1 Download TikTok Live Studio

Visit the official website of TikTok Live Studio and download it for your Windows. But you can also log in to your TikTok account and download Live Studio from there. But if you don’t see the TikTok Live Studio download button in your TikTok app, then that means the software might not be available in your region.

Step 2 Install and Login TikTok Live Studio

After completing the download, you need to install the software on your Windows PC or laptop. Give it all the permission that it needs and after you are done installing it on your machine, you need to log in just like you log in to your TikTok. The application will allow you to choose various options like Facebook, Google, and Twitter login.

Step 3 Setting up LIVE Studio and going live

Once you are logged in, you can either skip the process or Set Up so that everything will go under your supervision. You will need to select things like Microphone, Camera settings, Streaming Settings, and more. Once everything is set up, you just need to click Go Live, and your live stream will be started.

Conclusion

TikTok Live Studio is one of the best live streaming tools you will find. The regular TikTok app is quite limited, especially if you are a streamer trying to make it on the TikTok world.

There is so much competition on the TikTok streaming service, but with Live Studio, you get a lot of freedom and tools to measure your progress in the competitive TikTok world.

TikTok has changed the streaming world. With millions of users on the platform, TikTok Live Studio is a tool that allows you to stream and go live with ease and better engagement. TikTok has realized the power of streaming and is now competing with some of the biggest platforms like Facebook Live, Twitch, and YouTube.

But if you want to grow your TikTok using the Live Studio, then we have a complete guideline of how to go from a beginner streamer to an advanced one.

Part 1: Basic Knowledge of Pro Tips for TikTok Live Studio Success

We live in an attention economy where live streaming has become the pinnacle of entertainment. You see many creators like Adin Ross, N3on, and Sneako making the move and becoming one of the biggest streamers out there, earning millions of dollars per year.

The studio behind TikTok saw the potential and decided to allow live streaming, which is one of the best ways creators can interact with their audience. However, as the platform got bigger, TikTok introduced its official Live Studio tool that aims to set streamers up for success.

So what exactly is Live Studio? LIVE Studio is TikTok-dedicated streaming software that lets you stream games on TikTok, connect with the community, receive gifts, and subscriptions, and easily create high-quality content for your viewers to enjoy.

So how does it work?

01 How does TikTok Live Studio work?

Being a comprehensive live streaming software, creators who want to use Live Studio will need to at least have 1000 followers to unlock and access this wonderful software. TikTok LIVE Studio has helped gaming creators up their TikTok Live experience, experience true monetization, and connect deeply with their viewers.

However, if you want to be a gaming-related creator, you must have posted game-related short videos or gone live while playing a game of your choice. But with non-gamers, the policy is different. You need at least 10,000 followers to have access to the LIVE Studio.

02 Benefits and Features of TikTok Live Studio

Tik Tok LIVE Studio provides many features that make streaming a breeze. Especially when you are a gamer, you get so many intuitive controls that it turns your TikTok into an analytical dashboard where you can understand your audience a bit better.

Firstly, Live Studio TikTok makes it easier for beginners to go live and get their streaming career started. It is simple to use and easy to get started when there is a dedicated tool for streaming.

Secondly, you can engage with viewers like a pro using streaming-oriented features like LIVE, LIVE Goal, Highlight, and more. It sets up a whole system for you to follow and improve, allowing you to take your streaming career to the next level.

Moreover, with TikTok LIVE Studio, you can also chat with your viewers through an in-game chatbox. From reacting to their comments and receiving gifts, Live Studio provides all the options for streamers to leverage.

Part 2: Pro Tips for TikTok Live Studio Success

1. Select AI-powered streaming tools to ease the workload

We live in an AI-focused world where even gamers tend to move towards AI avatars instead of displaying themselves playing the game. If you have been a fan of vTubers and want a similar streaming style for your gaming TikTok Live, then you should try Virbo Live .

Moreover, in the modern world, TikTok commerce has been blowing up with shops showcasing their products and getting the most return of the content that they are making. But with virtual live avatars in Virbo, you can take it up a notch and get your TikTok store to sell better with greater engagement.

First of all, you are going to save a lot of money when it comes to using an AI avatar since you won’t need to hire a person to do everything for you. Secondly, using these VTubers will give you a boost in revenue especially when there is a live shopping event.

Lastly, with 24/7 seamless AI streaming, you can plan the stream ahead of time and get much more out of your livestreams. Here are some of Virbo’s live-streaming features.

Features of Virbo Live

• AI Live Shopping: Virbo offers 24/7 live avatars that you can use to set up AI live shopping right on your TikTok page. You don’t need any human model present and you can showcase your product on the TikTok page as you like.
• Realistic AI-Driven Avatars: All avatars are realistic and the vTubers can perfectly mimic natural movements. From different ethnicities, poses, and attire, you have the freedom to choose anything.
• Multiple Languages and Accents: Virbo offers multiple languages and accents that various avatars can have. Hence, you can break the language barrier and create live streams in various languages to target the native people.

2. Set your objectives for TikTok Live

When it comes to going live on TikTok, you also need to set your objectives. TikTok Live Studio provides many features that you can leverage. Hence, by planning your actions, you can make the best out of going live on TikTok

For example, before your stream starts, ask yourself, what are your objectives? Do you want more views, more people engaged, more conversations, monetization? Once you have the goal in mind, then you can leverage TikTok Live Studio and make the most return out of your effective live session.

3. Promote your live beforehand

Before you go live using TikTok Live Studio, you need to promote your life. It is important to build up anticipation before actually going live on the platform. Hence, when you announce that you are going live and also tease what is going to be in the video, you improve your chances of getting more viewers to join, especially if you have an audience already.

One of the best ways to promote is simply to make an engaging TikTok that only teases the content of your upcoming live session, sparking the curiosity factor amongst the potential viewers.

4. Timing matters the most

The right time when you push out your content is what matters the most. The same is true with YouTube, Facebook, Instagram, and most other platforms. With TikTok, you must understand where your audience is mostly active in

How do you find that? Well, you need to understand your audience deeply and when they are mostly active. For example, your audience could be active on TikTok on a certain time and that’s where pushing your livestream will get the most results.

5. Take care of technical aspects

Most people ignore the technical aspects of TikTok livestream. This is especially true if you want to come in front of the camera for live streaming purposes. For example, you need to make sure that your lighting, sound, and connectivity are perfect so nothing hinders the experience of your audience.

With TikTok Live Studio, you can handle the hardware, which devices you want to connect, and the overall quality of your live streams. So, when you address the technical aspects the right way, you increase your chances of engaging the audience.

Part 3: Step Guidance to Start TikTok Live Studio

Step 1 Download TikTok Live Studio

Visit the official website of TikTok Live Studio and download it for your Windows. But you can also log in to your TikTok account and download Live Studio from there. But if you don’t see the TikTok Live Studio download button in your TikTok app, then that means the software might not be available in your region.

Step 2 Install and Login TikTok Live Studio

After completing the download, you need to install the software on your Windows PC or laptop. Give it all the permission that it needs and after you are done installing it on your machine, you need to log in just like you log in to your TikTok. The application will allow you to choose various options like Facebook, Google, and Twitter login.

Step 3 Setting up LIVE Studio and going live

Once you are logged in, you can either skip the process or Set Up so that everything will go under your supervision. You will need to select things like Microphone, Camera settings, Streaming Settings, and more. Once everything is set up, you just need to click Go Live, and your live stream will be started.

Conclusion

TikTok Live Studio is one of the best live streaming tools you will find. The regular TikTok app is quite limited, especially if you are a streamer trying to make it on the TikTok world.

There is so much competition on the TikTok streaming service, but with Live Studio, you get a lot of freedom and tools to measure your progress in the competitive TikTok world.

[Top List] Best Livestream Shopping Apps Of

Today, we mostly shop online to avoid the hassle of shopping in physical stores. Instead of just clicking on items to buy, you can watch live videos where people show off products. Moreover, live shopping is getting popular because it feels more real and interactive.

However, there is still room for improvement for live shopping apps to make shopping better. This article explores the best live shopping appsto innovate your shopping experience.

Part 1. Top 10 Live Streaming Shopping Platforms To Consider in 2024

People look forward for live-streaming platforms that are easy to use and have many different things to buy. In 2024, some platforms have become popular because they offer features such as live videos. Since this is the highlight of this article, the following are the top 10 livestream shopping apps that are getting attention from shoppers:

1. Wondershare Virbo Live

Wondershare Virbo Live is an innovative platform that simplifies the process of live selling for users. It offers a comprehensive solution in a single place. From creating live shopping rooms to seamless broadcasts, everything is managed within this platform. Plus, AI integration enhances content creation and engagement during live streams. With a cloud-based operation, Virbo Live operates directly without downloading.

You can utilize the platform’s AI avatars or VTubers to host live shopping events. These avatars mimic natural movements and can be customized according to customer needs. They reflect various ethnicities, poses, and attire by ensuring relatability in every interaction.

Get Started Online Free Download

Key Features

1. Wondershare Virbo Live ensures a diverse global audience can connect with the content. It supports multiple languages and accents, including English, German, and Japanese.
2. This best live shopping appstreamlines content creation with AI-driven script generation. Users can generate engaging shopping scripts for live streams to save time.
3. It enables users to enhance audience interaction by setting up automatic responses. By creating a customized Q&A database, users can connect with their audience more smartly.

Steps of Creating a Stream Room in Virbo Live

The live streaming selling app uses AI technology and generates customized avatars. This helps sellers connect better with their viewers and sell more products. Let’s learn more on how to make your stream room and start selling with Wondershare Virbo Live:

Step 1. Access the Online Tool for Creating Your Stream Room

Start by opening your preferred web browser and lead to the official Virbo Live website. On the main interface, head to the left side of the screen and click on the “Create Stream Room Now” button.

Get Started Online Free Download

Step 2. Begin Customizing Your Livestream Room

After entering the editing window of the tool, you’ll be able to personalize your AI avatars for live selling content. Proceed towards the “Create a Blank Livestream Room” button on the upper part of the window.

Step 3. Choose Your Favorite AI Avatar

In the next window, select the “AI avatars” tab at the top right corner. This opens a dialog box displaying various avatars in different poses and outfits. From there, opt for the avatar that best suits your needs. You can preview your selection on the right side of the window.

Step 4. Customize the Background According to Video Requirements

Now, click on the “Background” tab and choose the background that you want to use for showcasing your products. Select the category that suits your needs and proceed with the live-streaming setup. You can also use the “Upload background” button for adding media under defined requirements from Virbo Live.

Step 5. Include Text or Add Microphone for Live Interaction

Navigate to the left side of the screen for adding the script or finalize the nature of the content that will be spoken across the live video. Use the “Script lines” option for adding or generating a script for the live video. Conversely, you can access the “Human interaction” section to select the microphone for live interaction during streaming.

Step 6. Start Broadcasting Your Products Live

After finalizing all your selections, it is time to start live streaming. Simply hit the “Start Livestream” button from the top right corner of the screen to watch as your input comes to life in real time.

2. TikTok Shop

TikTok Shop offers a platform for seamless shopping experiences within the TikTok app. It integrates entertainment with commerce and allows brands to connect with audiences. With features like scalable ecosystems, TikTok Shop ensures a convenient shopping experience. Additionally, it offers integration with major platforms, including YouTube, Instagram, and Facebook.

Key Features

1. Sellers can promote, sell, and engage with their audience in real time through live streaming.
2. It has an Affiliate Program that allows shoppers to interact with thousands of content creators.
3. This platform has an integrated in-app checkout to help in buyers’ journey. It streamlines the process by allowing users to discover and purchase items within the same platform.

3. Bambuser

Bambuser stands out due to its ability to increase engagement with social video commerce. It provides an immersive shopping experience that keeps customers coming back for more. Brands can welcome infinite customers into highly engaging shoppable videos on their native site. Also, Bambuser can be integrated into various platforms, including websites, social media channels, and mobile apps.

Key Features

1. The app allows customers to complete their purchases while staying at the platform.
2. The livestream shopping appoffers full white-labeling capabilities. This capability empowers users to customize the platform for their brand identity.
3. Bambuser allows you to interact with the buyers with shoppable video calls.

4. Live Shopping by LiveMeUp

For engaging livestream shopping app, Live Shopping by LiveMeUp is a good option to consider. The platform brings the excitement of TikTok-style live video shopping or shoppable Instagram videos onto the Shopify-influenced ecosystem. This online forum stands out for its customizable video player and deep analytical procession. By integrating it into their Shopify store, businesses can drive higher conversion rates and customer interaction.

Key Features

1. The app instantly loads videos without impacting your store’s speed.
2. The integration with social platforms like YouTube, Facebook, and Instagram maximizes exposure.
3. Live Shopping by LiveMeUp provides sellers with deep analytics related to customer data.

5. CommentSold

CommentSold is revolutionizing the live selling world with its diversified live selling features. This live-streaming selling app empowers businesses to transform their product listings. You can turn your online store into virtual events to broadcast across many channels. Apart from the basic social media platform support, it integrates with platforms like Shopify, Stripe, Sezzle, and more for a diversified experience.

Key Features

1. With one-step integration, businesses can reach customers where they prefer to shop.
2. Customers can easily cart and purchase items during live-stream shopping events.
3. It automates time-consuming administrative tasks such as invoicing and inventory management.

6. SoldLive: FB & IG Live Selling

There aren’t many live-streaming selling app that seamlessly integrate with social platforms such as Facebook and Instagram. With a direct integration into Shopify admin platform, SoldLive simplifies the selling process. This feature makes it easy for shoppers to purchase during live sales. The automation offered by the app streamlines operations and saves businesses valuable resources.

Key Features

1. Its integration with Facebook Live and Instagram Live allows businesses to connect to various social pages.
2. This platform automates the live selling process, including generating invoices.
3. You can live stream on various social platforms simultaneously using SoldLive’s system.

7. QVC Live

The QVC App is a mobile livestreaming shopping app for a seamless smartphone shopping experience. You can get it on iPhone, Android, tablet, and Apple TV. It offers exclusive deals, product discovery, and effortless transactions. Also, it has integration with QVC’s live television, which broadcasts content across 3 networks. The app allows for a transition between browsing products and watching live demonstrations.

Key Features

1. You can make use of Voice Search features to make navigation even easier.
2. With live television broadcasts streamed through the app, users can shop while watching.
3. Timely notifications ensure that users never miss out on special promotions.

8. Showday Live & Shoppable Video

When looking for innovation in online video shopping app, Showday Live offers several exceptional features. Customers can purchase showcased products without leaving the video with an in-video cart. It integrates with every Shopify theme, requiring no code for installation. This integration ensures that product feeds and transactions are in synchronization with the Shopify store.

Key Features

1. Showday can integrate with platforms, including Facebook, YouTube, and Google Analytics.
2. It is equipped with a variety of engagement features like vouchers to convert viewers into customers.
3. This app has marketing tools to gather and analyze valuable consumer data.

9. Facebook Live

Facebook Live enables businesses to connect with their audience or followers in real time. Also, you can drive meaningful communication with live polls and featured links. From personal broadcasts to large-scale events, it provides users with the tools they need. The app supports integrations with video conferencing software providers like Zoom and BlueJeans.

Key Features

1. Sellers can respond to buyers’ questions and comments in real-time.
2. By broadcasting live content directly to the Facebook Page, you can expand your reach.
3. This lives selling apphelps you broadcast to Facebook Live from Messenger Rooms.

10. NTWRK

There are specific options in live selling when users want to showcase their products through live auctions. NTWRK is the premier destination for sellers looking to connect with a dynamic audience. Sellers can choose how they want to upload and manage their inventory. It can be done through the NTWRK seller dashboard or by syncing their Shopify account.

Key Features

1. It provides sellers with innovative ways, including hosting live auctions and selling drops.
2. You can integrate this app into an existing Shopify account.
3. NTWRK is available on Google Play and App Store for mobile access.

Part 2. Comparative Overview of Top Live-Streaming Shopping Platforms

In this section, we’ll compare different the discussed live shopping apps that let businesses live-stream events. Each platform has its own special features, thus let’s see how they measure up against each other:

Platforms	Ratings	Availability and Integration	Effectiveness	AI Avatars	AI Voices	Ease-of-Use
Virbo Live	4.9	Web Based, Integrates with Most of Streaming Platforms	High	✓	✓	✓
TikTok Shop	4.6	TikTok app	High	X	X	✓
Bambuser Live Video Shopping	4.8	Websites, Social Media Channels, Mobile apps	High	X	X	X
Live Shopping by LiveMeUp	4.3	Shopify, YouTube, Facebook, and Instagram	Low	X	X	✓
CommentSold	4.5	Facebook, Instagram, Messenger, Shopify	Medium	X	X	X
SoldLive: FB & IG Live Selling	4.7	Shopify	High	X	X	✓
QVC Live	4.4	iOS, Android, Tablet, Apple TV	Low	X	X	X
Showday Live & Shoppable Video	4.6	Shopify	Medium	X	X	✓
Facebook Live	4.3	Web, Mobile	High	X	X	✓
NTWRK	4.2	Online, iOS, Android	Low	X	X	X

Conclusion

In conclusion, we’ve learned that live streaming is becoming essential for online shopping. Businesses are using it to connect with customers in real-time. In our comparison, we looked at different shoppable video streaming app. One standout platform is Wondershare Virbo Live, which is excellent at helping businesses create engaging streams. Its AI-powered avatars enhance customer interactions and generate more sales.

Conclusion

In conclusion, we’ve learned that live streaming is becoming essential for online shopping. Businesses are using it to connect with customers in real-time. In our comparison, we looked at different shoppable video streaming app. One standout platform is Wondershare Virbo Live, which is excellent at helping businesses create engaging streams. Its AI-powered avatars enhance customer interactions and generate more sales.

Live Selling: A Comprehensive Starter’s Guide

The spread of the internet has changed consumer purchasing habits in recent years. Now, social media platforms are the growing digital marketplaces for products. The COVID-19 pandemic accelerated the trend of online shopping, and people now prefer buying online. This digital shopping mode eliminates the struggle to leave physical spaces in their busy routines.

The same goes for the marketing field, which has revolutionized with live sales. Venders prefer to sell items online to generate the greatest sales without physical systems. If that interests you, get more insights on livestream selling through this article.

Part 1. A Basic Preview To “Live Shopping”

Livestream selling or live shopping refers to live product demonstrations on digital platforms. The retailer or host has to introduce themselves, their store, and sale before describing products. They explain each detail of the products and their prices while holding them in a direct video call. During that, ensure that followers can see the product and interact through comments.

Customers perceive it as a lively shopping experience instead of websites loading products. It creates a sense of connection as people feel like shopping in physical stores. As live selling has a core element of being in real time, people can question and know about the product. Compared with traditional shopping, one can place an order through links mentioned in the livestream.

Is It Beneficial To Sell Live in This Digital Industry?

Live selling is an emerging way to attract customers to shop on online marketplaces. According to research, 76% of US adults prefer shopping online for clothes and groceries. It focuses on customers’ desire to know about products that generate sales. Thus, it proves beneficial in many terms, among which a few are elaborated below:

1. Engaging and Updating Communication

Businesses can directly engage with a broader audience by entering the live selling industry. They get knowledge about current product trends to introduce similar things. Besides, this method eliminates the need to target customers in-store or via e-mails. Now, businesses can market their product and live sales simultaneously.

2. Reduced Return Rates and Customer Satisfaction

Before live selling, people need to search for what they want by visiting the official sites of brands. Also, they scroll to read honest product reviews for the validity of products. With live selling, customers can view the products and ask questions during the live sessions. Therefore, it lowers the return rates to 40% while increasing customer satisfaction and trust.

3. Potential Growth and Virtual Demonstrations

This online shopping mode has the potential to upscale your business. According to a survey, companies can see top-line growth upward of 25% through live selling. Apart from upscaling, they can see their digital competitors and define new ways to stand out. Sellers can compete by providing discount coupons and virtual demonstrations of products.

Part 2. What’s the Core Elements of a Live Video

Selling products via online videos is a marketing technique that is rapidly growing. Already, 80% of marketers confess that livestream shopping is integral to boosting sales online. If you are going tosell live as a seller, you should read this part for some insights. Here, you will learn the core elements of a live video to make your sale successful:

1. Livestream Selling Platform

To expand the product’s reach, it is essential to carefully select an online live selling platform. It could be a native live shopping platform, social media, or merchant website. As Gen Z and millennials are more attracted to live streaming, social media platforms would be ideal hosts. Many brands are integrating social media with e-commerce to cut the need for two separate apps.

2. Real-Time Session With Host

Upon choosing a suitable platform, a live video session is arranged. For that purpose, you need a host who should seem trustworthy and relatable to the product. There could be more than one person in the live sale to demonstrate products and share tips and benefits. Besides, the host needs to interact with the customers and share thoughts about the product.

3. Points of Product or Video Content

The main object of live selling is to sell products, but the best way is to create hype. In this regard, brands offer special discounts and giveaways valid only during live streams. It increases the tendency of customers to make purchases during the live sessions. The live session must be 20-30 minutes and include click-on links for easy buying.

Significant Statistics To Support Increasing Influence of Live Selling

The concept of livestream sales emerged decades ago but gained a spotlight in 2016 in China. Afterward, it flourished worldwide and grew to 171 billion USD in 2020. An estimation of the US livestream shopping market reveals worth $35 billion by 2024. Live selling is evolving not only in the US but also in other regions of the globe.

Live Streaming Sales in Regions
China	4.9 trillion yuan in 2023
The United States	$17 billion in 2023
Europe	Influenced 50% more than physical or online Purchasing
Livestream shopping Platforms (US 2022)
Facebook Live	55%
YouTube Live	52%
Instagram	46%
Amazon Live	30%

Part 3. Live Selling Strategies To Boost Revenue

Anyone can live sale online because you have to explain products and respond to queries. Yet not everyone generates the same revenue and gets immense popularity. The reason is operative strategies and tips, which you can use in the below discussion to gear up your shopping stream.

1. Use 24/7 Hours Seamless AI Live Streaming Software

Most sellers are unaware of current digital trends and the right actions for live selling. In that context, you need a platform to provide everything from script to selling videos. However, using Wondershare Virbo Live and staying in a single place is suggested to plan and execute the live shopping. Virbo Live is an AI tool that connects sellers with customers through streaming videos.

1. **AI Avatar:**Wondershare Virbo Live offers an AI avatar feature for start-ups and small business owners. It eliminates the need for a well-groomed host or managing crew. AI avatars can perfectly mimic your actions with natural movements to engage the audience.
2. **Q&A Library:**The platform allows the creation of automatic responses with a personalized library of questions. The major advantage of having such an option is that it helps users connect better with the audience.
3. **Text Interaction:**The quality of content can be easily manipulated and managed across Wondershare Virbo Live. You can provide text to trigger your AI streamer to speak within the live stream.

Compatibility with Platforms: YouTube, LinkedIn, Facebook, Instagram, TikTok, Twitch, Alibaba, and X(Twitter).

Get Started Online Free Download

Steps To Create a Complete Livestream Room With Wondershare Virbo Live

Wondershare Virbo Live is available online and offers a cloud-based service. To fully utilize this live selling strategy, follow these steps and explore this all-in-one tool:

• Step 1. Access the Main Interface of Virbo Live

Start the process on Wondershare Virbo Live by clicking the “Create Stream Room Now” button. You need to select the “Create a Blank Livestream Room” button to initiate the livestream room creation.

Get Started Online Free Download

• Step 2. Customize the Live Stream Video in Virbo Live

Once you find yourselves in the editing section, add a script you want to use in your live-stream video. While staying in the “Script lines” section, you can add a script in the form of text or audio. If you wish to add an audio script, go to the “Audio” tab and select “Upload local voice.” This voice will then be used across the live stream video in Virbo Live.

• Step 3. Set Avatar and Other Elements Before Starting Livestreaming

Following this, you can add your required avatars, background, and stickers to the video with the options at the top of the window. Finally, when you are done exploring, hit the “Start livestream” option and live sell on any of the supported platforms.

2. Pick an Appropriate Date and Time

Another tip to consider is choosing the right time and date for the maximum viewers. In this regard, retailers should avoid a popular shopping period such as Black Friday. In contrast, it is suggested to pick weekends or holidays where customers must be free to join. Also, never choose the working hours of any day and consider the time zones for a global audience.

3. Keep the Conversation Engaging and Funny

Customers can read the product details and see how it looks, so what difference will they get from a live sale? Considering this perspective, sellers should bring something unique to the shopping stream. For this purpose, they can explain the product’s benefits and use cases. Furthermore, they should keep their tone friendly and humorous for the targeted audience.

Conclusion

To summarize, livestream sale s is an emerging concept to boost revenue and sales. As shown in this article, it is fruitful for retailers and significantly contributes to generating sales. Like China’s ever-changing live selling industry, Wondershare Virbo Live is also an emerging tool. It is emerging to change virtual selling dynamics by providing seamless live-stream videos.

The spread of the internet has changed consumer purchasing habits in recent years. Now, social media platforms are the growing digital marketplaces for products. The COVID-19 pandemic accelerated the trend of online shopping, and people now prefer buying online. This digital shopping mode eliminates the struggle to leave physical spaces in their busy routines.

The same goes for the marketing field, which has revolutionized with live sales. Venders prefer to sell items online to generate the greatest sales without physical systems. If that interests you, get more insights on livestream selling through this article.

Part 1. A Basic Preview To “Live Shopping”

Livestream selling or live shopping refers to live product demonstrations on digital platforms. The retailer or host has to introduce themselves, their store, and sale before describing products. They explain each detail of the products and their prices while holding them in a direct video call. During that, ensure that followers can see the product and interact through comments.

Customers perceive it as a lively shopping experience instead of websites loading products. It creates a sense of connection as people feel like shopping in physical stores. As live selling has a core element of being in real time, people can question and know about the product. Compared with traditional shopping, one can place an order through links mentioned in the livestream.

Is It Beneficial To Sell Live in This Digital Industry?

Live selling is an emerging way to attract customers to shop on online marketplaces. According to research, 76% of US adults prefer shopping online for clothes and groceries. It focuses on customers’ desire to know about products that generate sales. Thus, it proves beneficial in many terms, among which a few are elaborated below:

1. Engaging and Updating Communication

Businesses can directly engage with a broader audience by entering the live selling industry. They get knowledge about current product trends to introduce similar things. Besides, this method eliminates the need to target customers in-store or via e-mails. Now, businesses can market their product and live sales simultaneously.

2. Reduced Return Rates and Customer Satisfaction

Before live selling, people need to search for what they want by visiting the official sites of brands. Also, they scroll to read honest product reviews for the validity of products. With live selling, customers can view the products and ask questions during the live sessions. Therefore, it lowers the return rates to 40% while increasing customer satisfaction and trust.

3. Potential Growth and Virtual Demonstrations

This online shopping mode has the potential to upscale your business. According to a survey, companies can see top-line growth upward of 25% through live selling. Apart from upscaling, they can see their digital competitors and define new ways to stand out. Sellers can compete by providing discount coupons and virtual demonstrations of products.

Part 2. What’s the Core Elements of a Live Video

Selling products via online videos is a marketing technique that is rapidly growing. Already, 80% of marketers confess that livestream shopping is integral to boosting sales online. If you are going tosell live as a seller, you should read this part for some insights. Here, you will learn the core elements of a live video to make your sale successful:

1. Livestream Selling Platform

To expand the product’s reach, it is essential to carefully select an online live selling platform. It could be a native live shopping platform, social media, or merchant website. As Gen Z and millennials are more attracted to live streaming, social media platforms would be ideal hosts. Many brands are integrating social media with e-commerce to cut the need for two separate apps.

2. Real-Time Session With Host

Upon choosing a suitable platform, a live video session is arranged. For that purpose, you need a host who should seem trustworthy and relatable to the product. There could be more than one person in the live sale to demonstrate products and share tips and benefits. Besides, the host needs to interact with the customers and share thoughts about the product.

3. Points of Product or Video Content

The main object of live selling is to sell products, but the best way is to create hype. In this regard, brands offer special discounts and giveaways valid only during live streams. It increases the tendency of customers to make purchases during the live sessions. The live session must be 20-30 minutes and include click-on links for easy buying.

Significant Statistics To Support Increasing Influence of Live Selling

The concept of livestream sales emerged decades ago but gained a spotlight in 2016 in China. Afterward, it flourished worldwide and grew to 171 billion USD in 2020. An estimation of the US livestream shopping market reveals worth $35 billion by 2024. Live selling is evolving not only in the US but also in other regions of the globe.

Live Streaming Sales in Regions
China	4.9 trillion yuan in 2023
The United States	$17 billion in 2023
Europe	Influenced 50% more than physical or online Purchasing
Livestream shopping Platforms (US 2022)
Facebook Live	55%
YouTube Live	52%
Instagram	46%
Amazon Live	30%

Part 3. Live Selling Strategies To Boost Revenue

Anyone can live sale online because you have to explain products and respond to queries. Yet not everyone generates the same revenue and gets immense popularity. The reason is operative strategies and tips, which you can use in the below discussion to gear up your shopping stream.

1. Use 24/7 Hours Seamless AI Live Streaming Software

Most sellers are unaware of current digital trends and the right actions for live selling. In that context, you need a platform to provide everything from script to selling videos. However, using Wondershare Virbo Live and staying in a single place is suggested to plan and execute the live shopping. Virbo Live is an AI tool that connects sellers with customers through streaming videos.

1. **AI Avatar:**Wondershare Virbo Live offers an AI avatar feature for start-ups and small business owners. It eliminates the need for a well-groomed host or managing crew. AI avatars can perfectly mimic your actions with natural movements to engage the audience.
2. **Q&A Library:**The platform allows the creation of automatic responses with a personalized library of questions. The major advantage of having such an option is that it helps users connect better with the audience.
3. **Text Interaction:**The quality of content can be easily manipulated and managed across Wondershare Virbo Live. You can provide text to trigger your AI streamer to speak within the live stream.

Compatibility with Platforms: YouTube, LinkedIn, Facebook, Instagram, TikTok, Twitch, Alibaba, and X(Twitter).

Get Started Online Free Download

Steps To Create a Complete Livestream Room With Wondershare Virbo Live

Wondershare Virbo Live is available online and offers a cloud-based service. To fully utilize this live selling strategy, follow these steps and explore this all-in-one tool:

• Step 1. Access the Main Interface of Virbo Live

Start the process on Wondershare Virbo Live by clicking the “Create Stream Room Now” button. You need to select the “Create a Blank Livestream Room” button to initiate the livestream room creation.

Get Started Online Free Download

• Step 2. Customize the Live Stream Video in Virbo Live

Once you find yourselves in the editing section, add a script you want to use in your live-stream video. While staying in the “Script lines” section, you can add a script in the form of text or audio. If you wish to add an audio script, go to the “Audio” tab and select “Upload local voice.” This voice will then be used across the live stream video in Virbo Live.

• Step 3. Set Avatar and Other Elements Before Starting Livestreaming

Following this, you can add your required avatars, background, and stickers to the video with the options at the top of the window. Finally, when you are done exploring, hit the “Start livestream” option and live sell on any of the supported platforms.

2. Pick an Appropriate Date and Time

Another tip to consider is choosing the right time and date for the maximum viewers. In this regard, retailers should avoid a popular shopping period such as Black Friday. In contrast, it is suggested to pick weekends or holidays where customers must be free to join. Also, never choose the working hours of any day and consider the time zones for a global audience.

3. Keep the Conversation Engaging and Funny

Customers can read the product details and see how it looks, so what difference will they get from a live sale? Considering this perspective, sellers should bring something unique to the shopping stream. For this purpose, they can explain the product’s benefits and use cases. Furthermore, they should keep their tone friendly and humorous for the targeted audience.

Conclusion

To summarize, livestream sale s is an emerging concept to boost revenue and sales. As shown in this article, it is fruitful for retailers and significantly contributes to generating sales. Like China’s ever-changing live selling industry, Wondershare Virbo Live is also an emerging tool. It is emerging to change virtual selling dynamics by providing seamless live-stream videos.

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