[Ultimate Guide] How to Live Stream on Facebook?

A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.

However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.

Part 1: Easy-to-follow Step Guidance to Start Facebook Live

Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.

Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.

So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.

01 How to go live on Facebook using a phone

As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.

Here is a complete guide on how to use Facebook Live streaming services on your mobile.

Step 1 Choosing where to go live (Personal Profile, Group, or Page)

The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.

Step 2 Going live

Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.

Step 3 Setting live stream details and going live

Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.

Step 4 Finishing the live stream

Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.

02 How to go live on Facebook using the web

When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.

If you are a Facebook live streamer and want to go live using the web, then follow these steps.

Step 1 Find the Live video option on Facebook

Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.

Step 2 Setting up livestream

Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.

Step 3 Start your live stream on Web

Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.

Part 2: Selected Tool to Elevate Your Facebook Live Experience

If you want to take your Facebook streaming to the next level, then you should tryVirbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.

Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.

For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.

Features of Virbo Live

• Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
• 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
• Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.

Part 3: FAQs about Facebook Live

1. How do you get to Facebook Live?

You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.

2. Can you watch Facebook Live without an account?

Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.

3. Is Facebook Live stream free?

Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.

4. Is YouTube Live better than Facebook Live?

Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.

Conclusion

Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.

And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.

A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.

However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.

Part 1: Easy-to-follow Step Guidance to Start Facebook Live

Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.

Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.

So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.

01 How to go live on Facebook using a phone

As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.

Here is a complete guide on how to use Facebook Live streaming services on your mobile.

Step 1 Choosing where to go live (Personal Profile, Group, or Page)

The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.

Step 2 Going live

Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.

Step 3 Setting live stream details and going live

Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.

Step 4 Finishing the live stream

Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.

02 How to go live on Facebook using the web

When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.

If you are a Facebook live streamer and want to go live using the web, then follow these steps.

Step 1 Find the Live video option on Facebook

Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.

Step 2 Setting up livestream

Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.

Step 3 Start your live stream on Web

Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.

Part 2: Selected Tool to Elevate Your Facebook Live Experience

If you want to take your Facebook streaming to the next level, then you should tryVirbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.

Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.

For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.

Features of Virbo Live

• Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
• 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
• Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.

Part 3: FAQs about Facebook Live

1. How do you get to Facebook Live?

You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.

2. Can you watch Facebook Live without an account?

Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.

3. Is Facebook Live stream free?

Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.

4. Is YouTube Live better than Facebook Live?

Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.

Conclusion

Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.

And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.

Never Miss a Moment With Free World Cup Live Streaming

The World Cup ignites a global frenzy, uniting fans in a whirlwind of excitement. Today, accessing all matches has never been easier. The plethora of free World Cup live streaming options available cater to fans worldwide. They ensure no one misses a moment of the action.

From streaming services to social media platforms, there are many avenues to watch the World Cup live for free. The accessibility revolutionizes how fans engage with the tournament. It amplifies the passion that defines this pinnacle of football. Explore the page to learn free World Cup streaming sites without missing a beat.

Part I. 6 Free World Cup Live Streaming Platforms

The FIFA World Cup is around the corner. With it, fans around the globe are gearing up to catch all the action live. While many use traditional cable or satellite subscriptions, there’s a growing trend towards free streaming platforms. They offer convenience and accessibility without hefty subscription fees. Here’s an overview of some popular free World Cup streaming sites for watching the World Cup.

BBC iPlayer – Broadcast Matches in 4k UHD

BBC iPlayer is renowned for its high-quality broadcasts. It offers matches in stunning 4K Ultra HD resolution. The platform also provides comprehensive coverage of the World Cup. It even covers pre-match analysis and post-match highlights. However, it’s geo-restricted to UK viewers only. The app limits access for international fans.

ITVX – Stream Entire World Cup Online

ITVX allows free World Cup live streaming online. It covers all matches extensively, from the group stage to the final. The platform offers an intuitive interface and seamless streaming experience. Like BBC iPlayer, ITVX is geo-restricted to users within the UK.

SBS – Watch All World Cup Matches Online

SBS is the go-to destination for Australian viewers, offering free online streaming of all World Cup matches. It provides multilingual commentary options and comprehensive coverage of the tournament. However, it’s limited to viewers in Australia, restricting access for international fans.

Tubi – Access the World Cup Without an Account

Tubi stands out for its no-account-required approach. It allows users to watch the World Cup live for free without the hassle of signing up. The platform also offers a diverse range of content, including sports, movies, and TV shows. The availability of World Cup matches may vary depending on licensing agreements and geographical restrictions.

Peacock – Livestream the World Cup in 60FPS

Peacock offers live streaming of the World Cup in smooth 60 frames per second (FPS). It provides an immersive viewing experience for World Cup fans. The app features a wide range of sports content, including exclusive coverage of major events as well. Peacock is geo-restricted to viewers in the United States. It limits access for international audiences.

RTBF Auvio – Watch the World Cup Without Lag

RTBF Auvio provides lag-free streaming of World Cup matches. It ensures viewers don’t miss a moment of the action. The app offers a user-friendly interface and seamless playback. However, it’s limited to viewers in Belgium, restricting access for international fans.

Part II. How To Access Free World Cup Streaming Sites?

Accessing free World Cup streaming sites is possible with a VPN. Here’s a step-by-step guide on how to do it:

• Step 1: Subscribe to VPN

Start by subscribing to a reputable VPN service. Look for providers that offer servers in the UK or Australia. These are the regions where many free World Cup streaming sites are available.

• Step 2: Install VPN on a computer or smartphone

Download and install the VPN app on your computer or smartphone. Most VPN providers offer apps for various devices and operating systems, making installation a breeze.

• Step 3: Connect to the Server in the UK/Australia

Launch the VPN app and log in with your credentials. Then, choose a server located in the UK or Australia from the server list. Connecting to a server in these regions will give you an IP address from that location. It allows you to bypass geo-restrictions.

• Step 4: Go to BBC, ITV, or SBS, and start streaming

Once connected to the VPN server, open your web browser or streaming app. Visit the websites of BBC iPlayer, ITV, or SBS. You can now access free World Cup streaming content and enjoy watching matches live or on-demand.

Now, let’s explore three top VPN services along with their pros and cons:

ExpressVPN

ExpressVPN is one of the leading VPN providers in the industry. It’s known for its reliability, speed, and extensive server network. It boasts over 3,000 servers in 160 locations across 94 countries. ExpressVPN offers a wide range of options for bypassing geo-restrictions. It also provides options for accessing content from around the globe.

Pros

• A vast network of servers with 160 locations worldwide.
• Fast and reliable connections, suitable for streaming and downloading.
• User-friendly app and is available for various devices and operating systems.
• Excellent customer support with 24/7 live chat assistance.

Cons

• Slightly higher priced compared to some other VPN providers.
• Limited to five simultaneous connections per subscription.

CyberGhost

CyberGhost is a budget-friendly VPN option that offers a good balance of performance and affordability. It provides users with access to over 7,000 servers in more than 90 countries. The platform ensures reliable connections and strong privacy protection. CyberGhost is known for its user-friendly apps and customizable features.

Pros

• Cheaper VPN alternative without compromising on performance.
• Large server network spanning over 90 countries.
• User-friendly and suitable for beginners.
• Strong encryption and privacy features, including a strict no-logs policy.

Cons

• The server network may not be as extensive as some other providers.
• Connection speeds may vary depending on server load.

NordVPN

NordVPN is recognized for its emphasis on security and privacy. It offers users advanced encryption protocols and a strict no-logs policy. The app operates a large network of over 5,000 servers in over 60 countries. It provides users with reliable access to geo-restricted content. NordVPN also provides high-speed connections for streaming and downloading.

Pros

• Robust security features with advanced encryption protocols.
• Large server network spanning over 60 countries.
• The app is compatible with various devices and platforms.
• Excellent customer support and 24/7 live chat assistance.

Cons

• The interface may be slightly less intuitive for some users.
• Occasional server congestion during peak hours.

Each of these VPN providers offers unique features and advantages. Choose the one that best fits your needs when accessing free World Cup live-streaming sites.

Part III. Should I Pay for a TV Channel for World Cup Streaming?

Considering whether to pay for a TV channel for World Cup streaming? It’s essential to weigh the costs and benefits against other available options. Subscribing to a TV channel may offer convenience and a dedicated viewing experience. However, it can come with a significant price tag. Here are some alternative options to consider:

US Channels

• FuboTV: $77/month
• Hulu+: $70/month
• Sling Blue: $35/month

Canadian Channel

• BellMedia: $15/month

Spanish Channel

• Telemundo: $70/month

New Zealand Channel

• SkyGo: $24/month

Using VPNs to access free World Cup streaming sites may be more cost-effective. While VPN services need subscription fees, they’re often cheaper than TV channel subscriptions. VPNs also offer the flexibility to access a variety of free streaming platforms from around the world. It expands the range of available content beyond what’s offered by individual channels.

Bonus. Using a Reliable Platform for Uninterrupted Steaming

You may know many streaming platforms like YouTube, Facebook Live, TikTok, Shopee, etc. Here is an emerging player in the live-streaming industry, Wondershare Virbo . It offers a unique approach to hosting live streams with AI-driven avatars.

Virbo integrates with major live-streaming platforms supported by OBS. It provides users with a reliable and versatile tool for uninterrupted streaming. The tool stands out for its innovative features, including:

• **Host live streaming using AI streamer.**Virbo allows users to host live streams with AI streamers. You can choose from various avatars to represent you during live streams.
• **Multiple languages and accents.**Virbo supports many languages and accents. It’s accessible to a global audience and caters to diverse viewer preferences.
• **AI-live shopping.**With AI-live shopping capabilities, you can integrate shopping experiences into your live streams.
• Microphone integration. Virbo ensures clear communication during live streams.
• **Cloud-based access.**You can access Virbo from any device with an internet connection.
• Compatibility with major platforms. Virbo Live is compatible with major live-streaming platforms supported by OBS.

Get Started Online Free Download

Pros

• Web-accessible, allowing users to access the platform from any device with an internet connection.
• Intuitive interface, suitable for beginners and experienced streamers alike.
• With a single click, Avatar streaming makes it easy to personalize and enhance live streams.

Cons

• Limited AI avatars on the free trial plan. It potentially limits customization options for users exploring the platform before subscribing.

Price Plans

Choosing the right plan can make all the difference in ensuring a seamless and fulfilling experience. Virbo offers a range of plans tailored to meet your diverse needs:

Creator Plan	Business Plan	Advanced Plan
· Price: $89.9/month	· Billing: Automatically renews, cancels anytime.	· 3600 minutes/month of live streaming duration
· Price: $159.9/month	· Billing: Automatically renews, cancels anytime.	· 10800 minutes/month of live streaming duration
· Price: $599.9/month	· Billing: Automatically renews, cancels anytime.	· Unlimited live streaming duration

To see detailed information on AI avatars, cloud storage, and AI scripts of different plans, please visit Virbo Live’s official pricing website .

Conclusion

Accessing free World Cup streaming sites or paid TV channels offers unparalleled excitement and global unity. While free World Cup live streaming provides accessibility and cost-effectiveness, paid channels offer dedicated coverage and convenience.

For seamless live-streaming experiences, consider Virbo. It’s a versatile platform offering AI-driven features and customizable plans. With Virbo, unlock the potential of live streaming and content creation to engage and captivate your audience. Don’t miss out on the action – explore free options or elevate your experience with Virbo today.

CyberGhost

CyberGhost is a budget-friendly VPN option that offers a good balance of performance and affordability. It provides users with access to over 7,000 servers in more than 90 countries. The platform ensures reliable connections and strong privacy protection. CyberGhost is known for its user-friendly apps and customizable features.

Pros

• Cheaper VPN alternative without compromising on performance.
• Large server network spanning over 90 countries.
• User-friendly and suitable for beginners.
• Strong encryption and privacy features, including a strict no-logs policy.

Cons

• The server network may not be as extensive as some other providers.
• Connection speeds may vary depending on server load.

NordVPN

NordVPN is recognized for its emphasis on security and privacy. It offers users advanced encryption protocols and a strict no-logs policy. The app operates a large network of over 5,000 servers in over 60 countries. It provides users with reliable access to geo-restricted content. NordVPN also provides high-speed connections for streaming and downloading.

Pros

• Robust security features with advanced encryption protocols.
• Large server network spanning over 60 countries.
• The app is compatible with various devices and platforms.
• Excellent customer support and 24/7 live chat assistance.

Cons

• The interface may be slightly less intuitive for some users.
• Occasional server congestion during peak hours.

Each of these VPN providers offers unique features and advantages. Choose the one that best fits your needs when accessing free World Cup live-streaming sites.

Part III. Should I Pay for a TV Channel for World Cup Streaming?

Considering whether to pay for a TV channel for World Cup streaming? It’s essential to weigh the costs and benefits against other available options. Subscribing to a TV channel may offer convenience and a dedicated viewing experience. However, it can come with a significant price tag. Here are some alternative options to consider:

US Channels

• FuboTV: $77/month
• Hulu+: $70/month
• Sling Blue: $35/month

Canadian Channel

• BellMedia: $15/month

Spanish Channel

• Telemundo: $70/month

New Zealand Channel

• SkyGo: $24/month

Using VPNs to access free World Cup streaming sites may be more cost-effective. While VPN services need subscription fees, they’re often cheaper than TV channel subscriptions. VPNs also offer the flexibility to access a variety of free streaming platforms from around the world. It expands the range of available content beyond what’s offered by individual channels.

Bonus. Using a Reliable Platform for Uninterrupted Steaming

You may know many streaming platforms like YouTube, Facebook Live, TikTok, Shopee, etc. Here is an emerging player in the live-streaming industry, Wondershare Virbo . It offers a unique approach to hosting live streams with AI-driven avatars.

Virbo integrates with major live-streaming platforms supported by OBS. It provides users with a reliable and versatile tool for uninterrupted streaming. The tool stands out for its innovative features, including:

• **Host live streaming using AI streamer.**Virbo allows users to host live streams with AI streamers. You can choose from various avatars to represent you during live streams.
• **Multiple languages and accents.**Virbo supports many languages and accents. It’s accessible to a global audience and caters to diverse viewer preferences.
• **AI-live shopping.**With AI-live shopping capabilities, you can integrate shopping experiences into your live streams.
• Microphone integration. Virbo ensures clear communication during live streams.
• **Cloud-based access.**You can access Virbo from any device with an internet connection.
• Compatibility with major platforms. Virbo Live is compatible with major live-streaming platforms supported by OBS.

Get Started Online Free Download

Pros

• Web-accessible, allowing users to access the platform from any device with an internet connection.
• Intuitive interface, suitable for beginners and experienced streamers alike.
• With a single click, Avatar streaming makes it easy to personalize and enhance live streams.

Cons

• Limited AI avatars on the free trial plan. It potentially limits customization options for users exploring the platform before subscribing.

Price Plans

Choosing the right plan can make all the difference in ensuring a seamless and fulfilling experience. Virbo offers a range of plans tailored to meet your diverse needs:

Creator Plan	Business Plan	Advanced Plan
· Price: $89.9/month	· Billing: Automatically renews, cancels anytime.	· 3600 minutes/month of live streaming duration
· Price: $159.9/month	· Billing: Automatically renews, cancels anytime.	· 10800 minutes/month of live streaming duration
· Price: $599.9/month	· Billing: Automatically renews, cancels anytime.	· Unlimited live streaming duration

To see detailed information on AI avatars, cloud storage, and AI scripts of different plans, please visit Virbo Live’s official pricing website .

Conclusion

Accessing free World Cup streaming sites or paid TV channels offers unparalleled excitement and global unity. While free World Cup live streaming provides accessibility and cost-effectiveness, paid channels offer dedicated coverage and convenience.

For seamless live-streaming experiences, consider Virbo. It’s a versatile platform offering AI-driven features and customizable plans. With Virbo, unlock the potential of live streaming and content creation to engage and captivate your audience. Don’t miss out on the action – explore free options or elevate your experience with Virbo today.

Reviewing the Live Streaming Shopping Industry in China

Stores are now trying flashy ways to connect with customers in a competitive market. Among those ways, livestream shopping is a cool trend with a fun shopping experience. It became trendy in China in 2020 when the pandemic led to a physical market shutdown. This unfortunate incident led to the growth of the digital industry worldwide, becoming a blessing in disguise.

China’s live shopping keeps growing because of its diversity and advanced AI technology. Learn about how this live shopping experience has developed across the border through this review article.

Part 1. The Basic Concept of Livestream Shopping: What It Is?

Livestream shopping is a practice that involves product promotion through a live video. This innovative concept creates an engaging environment for shopping through live video entertainment. Unlike traditional e-commerce, livestream shopping encourages active audience participation. As a result, viewers can get real-time product demonstrations and responses from the hosts.

Now that you know the concept of livestream shopping in China, let’s head to its requirements. You don’t need any physical platform as it operates completely online. Navigate through this section to learn about the requirements for successful livestream shopping:

1. Video Equipment

You need a fine camera to ensure clear video for high-quality product display. Also, there should be a tripod stand to keep this camera stable and cover multiple angles. You may also use ring lights or LED panels, as good lighting is crucial for better visibility.

2. Audio Equipment

Make sure to use an external microphone, as a dedicated one ensures better audio quality. Also, a hands-free microphone makes operability easier for hosts moving around in the live stream.

3. Live Streaming Setup

You must have a computer to handle streaming software and many applications. Use any of the streaming software, but make sure to have a strong internet connection. You also need a platform that supports live-stream shopping, like Facebook or TikTok.

4. Monitoring and Analytics Tools

You need multiple-screen monitors to keep an eye on the live stream, chat, and any content. Plus, make use of an analytics tool to track viewer engagement and other relevant metrics. Considering all these factors, it is clear that you do not require a physical brand store to run a live campaign. Anyone can conduct live selling China sessions with products.

Part 2. China Live Shopping: Is It Booming or Devaluing?

Livestream shopping took an exciting turn in its success and productivity. It didn’t just happen to grow on its own; there’s a whole course of action and history behind it. To make your understanding clearer, read this brief history of China’s live shopping:

History of China Livestream Shopping

The start of promoting and selling products through live video occurred in China in 2016. The giant social platform “Taobao “ introduced the concept of live-streaming e-commerce. This trend came to the attention of millions of Chinese consumers. Also, it appeared to be a convenient way, as everyone got smartphones and payment cards for easy procession.

Consequently, the COVID-19 pandemic proved to favor this shopping trend. This was because the physical market was almost shut down completely. Thus, China’s live shopping took growth progress to approximately $352 billion by 2021. Yet, there reached a point when it slowed down and devalued. Here are some of the critical reasons for the brief downfall of livestream shopping in China:

1. **Saturated Market:**The market became overcrowded with the gradual increase in livestream shopping. The increased competition among hosts led to its saturation and the pause in its growth.
2. **Consumer Fatigue:**Continuous exposure to livestream shopping events made consumers less enthusiastic. Also, regular promotional messages and a lack of variety made them lose interest.
3. **Scandals:**Mismanagement of live stream events and fraudulent practices hurt audiences’ trust. It made this shopping method less reliable and trustworthy in viewers’ eyes.
4. Decreasing Innovation:Live stream shopping in China gained sudden popularity. Yet, it no longer remained unique when more competition entered the market. It led to a decline in the excitement and engagement of consumers.

Rise of China Live Shopping With Advancement in Technology

As we discussed the downfall of live-streaming shopping in China, there is another point to ponder. The lack of technology was the main factor for all those reasons for downfall. With the advancement of AI and virtual avatars, it has again taken the pace of growth. These new technological systems are offering more versatility and security in livestream shopping.

According to Statista , there is a gradual increase in livestream shoppers in China. This increase can be seen in the comparison chart pasted below:

A Chinese tech giant “Tencent” adapted to the challenges of this shopping trend. They released an in-app shopping feature in the “WeChat ” messaging service. It led to a gross profit of almost $14 billion in the overall valuation. Moreover, several tools are now working in favor of livestream shopping, increasing users’ diversity. Provided are three essential types of tools serving in this industry:

1. Social Platforms

Some trending social media platforms like Facebook and TikTok represent different marketing features. The audience is already there, so you just need to go live to catch their attention.

2. Production Tools

These tools can improve your production experience, leading to better conversion rates. Some even let you stream across multiple platforms and get comments.

3. E-commerce Tools

The focus of this type of tool, like Shopify, is on the buying and delivering process. They handle things like bundling, discounts, cart management, and more. Their assistive role in developing live shopping systems is evident across the market.

Provided next is resourceful data obtained from a platform, ECDB , showing the live commerce platforms used across China. The obtained data has been gathered against a decided sample space during the year 2022:

This statistical comparison can verify all the advancements in live selling in China. The following table shows countries with the most livestream e-commerce shoppers:

Asia-Pacific Region Countries	Percentage of Livestream Ecommerce Shoppers
China	77
India	75
Thailand	72
Indonesia	69
Japan	32
Australia	22

Part 3. Wondershare Virbo Live: A New Direction to Innovation in China Live Shopping

As technology progressed, Wondershare Virbo emerged as the pioneer to embrace this progression. Its live streaming feature adapts cutting-edge technology to redefine the streaming experience. The tool offers AI-driven avatars that conduct live shopping events on social media. Also, it incorporates various languages and accents to ensure global reach. This feature enables businesses to connect with audiences worldwide.

Wondershare Virbo Live ensures compatibility with many social apps like YouTube, Facebook, Instagram, and more. Plus, this tool safeguards against unpredictable content issues during live shopping scenarios. Users can get continuous 24/7 broadcasting without interruptions. You can use AI streamers with natural movements in different attire and ethnicities to provide realistic content.

Key Features of Wondershare Virbo Live

1. Virbo Live introduces a personalized Q&A database for businesses. They can set up automatic responses and connect with their audience intelligently.
2. It offers cloud-based operation to its users to enjoy flexibility. Businesses can manage their products without downloading them.
3. You can enter text to trigger AI streamers. This allows for real-time interaction through text input within live streams.
4. The online tool goes beyond language barriers with AI translation. It translates text into multiple languages and generates multi-lingual AI streamers.
5. AI live shopping script generation creates shopping scripts during live streaming.

Get Started Online Free Download

Steps of Creating a Stream Room in Wondershare Virbo Live

Creating a China live shopping stream room is easy with Wondershare Virbo Live. Following is the step-by-step guidance to promote your Chinese products using this tool:

Step 1. Get the Tool Online To Make Stream Room

Begin by accessing the tool online through your favorite web browser. From its official website, open the main interface of Wondershare Virbo Live. On this page, hit the “Create Stream Room Now” button on the left side of the screen.

Get Started Online Free Download

• Step 2. Start Creating a Blank Livestream Room

Once you’ve accessed the editing window of the tool, you can customize your AI avatars. Now, click the “Create a Blank Livestream Room” button at the top middle of the screen. Afterward, you’ll find a new window with many options for customizing your livestream setup.

• Step 3. Select Your Preferred AI Avatar

In the upcoming window, navigate to the top-right and opt for the “AI Avatars” tab. A dialog box will open with different avatars in different poses and dresses. Choose any of them according to your requirements, and it will appear on the right side of the screen.

• Step 4. Make Changes in the Background

Next, tap the “Background” tab and select the background for product representation from various categories. Here, opt for one of them to move forward with this live-streaming process.

• Step 5. Insert the Text Prompt or Access AI Smart Script

Afterward, move to the text box on the window’s left side to enter the text. Type in or paste any dubbing script in the text section. Also, you can prompt the tool to create automated scripts with an AI smart script. For this purpose, scroll down the page and press the “AI smart script” button.

• Step 6. Begin Live Streaming of Your Products

You are ready for live streaming once you’ve selected all the required things. Press the “Start livestream” button at the top right and see your inputs come to life.

Conclusion

Live shopping in China proved to be an effective solution for the market. Advanced AI technology has made its success rate even more promising. We have informed you of the various options you can use to upscale livestream shopping. Moreover, you know that Wondershare Virbo Live is the ultimate solution to raising the bar of live selling toward success.

Part 3. Wondershare Virbo Live: A New Direction to Innovation in China Live Shopping

As technology progressed, Wondershare Virbo emerged as the pioneer to embrace this progression. Its live streaming feature adapts cutting-edge technology to redefine the streaming experience. The tool offers AI-driven avatars that conduct live shopping events on social media. Also, it incorporates various languages and accents to ensure global reach. This feature enables businesses to connect with audiences worldwide.

Wondershare Virbo Live ensures compatibility with many social apps like YouTube, Facebook, Instagram, and more. Plus, this tool safeguards against unpredictable content issues during live shopping scenarios. Users can get continuous 24/7 broadcasting without interruptions. You can use AI streamers with natural movements in different attire and ethnicities to provide realistic content.

Key Features of Wondershare Virbo Live

1. Virbo Live introduces a personalized Q&A database for businesses. They can set up automatic responses and connect with their audience intelligently.
2. It offers cloud-based operation to its users to enjoy flexibility. Businesses can manage their products without downloading them.
3. You can enter text to trigger AI streamers. This allows for real-time interaction through text input within live streams.
4. The online tool goes beyond language barriers with AI translation. It translates text into multiple languages and generates multi-lingual AI streamers.
5. AI live shopping script generation creates shopping scripts during live streaming.

Get Started Online Free Download

Steps of Creating a Stream Room in Wondershare Virbo Live

Creating a China live shopping stream room is easy with Wondershare Virbo Live. Following is the step-by-step guidance to promote your Chinese products using this tool:

Step 1. Get the Tool Online To Make Stream Room

Begin by accessing the tool online through your favorite web browser. From its official website, open the main interface of Wondershare Virbo Live. On this page, hit the “Create Stream Room Now” button on the left side of the screen.

Get Started Online Free Download

• Step 2. Start Creating a Blank Livestream Room

Once you’ve accessed the editing window of the tool, you can customize your AI avatars. Now, click the “Create a Blank Livestream Room” button at the top middle of the screen. Afterward, you’ll find a new window with many options for customizing your livestream setup.

• Step 3. Select Your Preferred AI Avatar

In the upcoming window, navigate to the top-right and opt for the “AI Avatars” tab. A dialog box will open with different avatars in different poses and dresses. Choose any of them according to your requirements, and it will appear on the right side of the screen.

• Step 4. Make Changes in the Background

Next, tap the “Background” tab and select the background for product representation from various categories. Here, opt for one of them to move forward with this live-streaming process.

• Step 5. Insert the Text Prompt or Access AI Smart Script

Afterward, move to the text box on the window’s left side to enter the text. Type in or paste any dubbing script in the text section. Also, you can prompt the tool to create automated scripts with an AI smart script. For this purpose, scroll down the page and press the “AI smart script” button.

• Step 6. Begin Live Streaming of Your Products

You are ready for live streaming once you’ve selected all the required things. Press the “Start livestream” button at the top right and see your inputs come to life.

Conclusion

Live shopping in China proved to be an effective solution for the market. Advanced AI technology has made its success rate even more promising. We have informed you of the various options you can use to upscale livestream shopping. Moreover, you know that Wondershare Virbo Live is the ultimate solution to raising the bar of live selling toward success.

Facebook Live Shopping: A Comprehensive Guide

After the COVID-19 pandemic, people started trusting online shopping. Therefore, a live shopping trend emerged, which felt like a one-on-one conversation between shopkeepers and buyers. In this regard, different platforms developed and facilitated live shopping. Yet, many features and options need to be introduced for an evener shopping experience.

Considering this scenario, major tech giants like Meta entered the market. They released a Facebook live shopping feature and pushed the boundaries of e-commerce. If you are new to this tech-based shopping or selling, this guide is for you. However, read it by the end to get comprehensive insights on Facebook live selling and shopping.

Part 1. A Brief Introduction to Facebook Live Shopping

Facebook live shopping is a free tool to interact directly with sellers during a live video. It is among the top livestream shopping platforms in the US, and it was launched in 2021. Retailers connect with buyers while showing their items in real-world scenarios through this service. Facebook lets them tag their product in live streaming, containing website links to place orders.

According to statistics , 82% of consumers prefer livestream content from brands. Besides, 80% of the brands prefer Facebook to market their product through live videos. Still, the e-commerce market continues to develop and address loopholes in live selling with care. Anyhow, look into the perks of Facebook live selling features discussed ahead:

1. Facebook Live Shopping Notification

To bring viewer traffic, Facebook sends notifications to customers. People get notified via Messenger or Facebook notifications about their favorite brand’s live selling. This way, merchants can attract the maximum number of customers.

2. Product Demonstration

Live shopping has completely changed traditional online shopping. Unlike static photos of a product, selling live on Facebooklive shopping allows you to see how the product works. In the live session, potential customers can see how it looks, in which size it is available, and its exact color.

3. Easy Product Management

Before going live, the host can set up a shopping playlist with categories. Also, they can tag product details and website links before going live. As a result, people can easily navigate to the product, add it to their cart, and purchase directly. During the session, anyone can ask questions through the live chat feature.

Part 2. A Beginner’s Guide to Setting Up a Facebook Live Shopping for Your Product

After understanding these features, sellers can set up their shop. For this purpose, review this section and learn to set up your Facebook shop. Below are some details on how to create a shopping profile on Facebook:

Requirements: Firstly, check your business location, which must be based in the USA. Plus, your business can be located in 21 exempt countries in America, Europe, and Asia. Afterward, create a Facebook business page where you carry an admin role. Then, ensure that Facebook supports your country’s currency. Later, verify your product is complying with Facebook’s commerce policies.

• Step 1. Sign in or create a Facebook page containing all information about your brand. Then, go directly to the Meta Business page and hit the “Live” button in the “Create” section.
• Step 2. From the top bar of your Meta Business page, tap the “Live Shopping” option. There, toggle the “Enable Live Shopping” option and go to stream your first shopping session.

Upon creating an account and choosing a suitable product niche, it’s time to feature them. To learn how sellers feature products, review these steps and make your items visible to viewers:

• Step 1. As you enable the live shopping option earlier, click the “Commerce Manager” to discover the Live Shopping feature in the “Promotions” tab. Continue to select the “Create Playlist” button for setting up a product playlist for live shopping.

• Step 2. This opens up a new window where you have to provide all the details involving the product. Add the product and their respective details, and review the result in the playlist. After you’ve created the playlist, select where you wish to go live on Facebook, i.e., desktop or mobile app. On selecting the right option, click the “Go Live” button to conclude the process.

What Products Are Suitable for Facebook Live?

Determining the top-selling product would help retailers to increase sales. Notably, clothing and accessories are the most selling products of 2022 on Facebook. Meanwhile, self-grooming products stand second, followed by furniture and electronic appliances. Provided is a list of the products that seem suitable for Facebook live shopping:

• Electronics
• Home and Garden
• Vehicles
• Clothing and Accessories
• Furniture
• Mobile Accessories

Part 3. Some Progressive Tips To Excel in Facebook Live Shopping

After learning about setting up a Facebook shop, you should look into some tips for settling down in the market. Thus, the following are some strategies that you need to focus on before selling live on Facebook:

1. Promote Your Shopping Event

Build anticipation of your event a couple of days before. Following that, announce or promote your event and encourage people to subscribe to your page. You can invite them via other channels like Instagram posts, blogs, and social media groups.

2. Keep It Short and Engaging

Consider the first few minutes of the live event important. Show an energetic attitude and grab the audience’s attention initially. According to research, social media users prefer to watch videos in under 1 minute.

3. Plan Things and Be Organized

It is better to plan your points of discussion before the event. You should write the outline and transition lines to shift from one product to another. Besides, keep your surroundings organized to give viewers a good impression.

4. Energetically Communicate

Make your audience as much involved in the event as you can. For this, it is suggested that they respond to their questions and ask them to comment. You can show your product trials and ask a friend or family to create more engaging discussions.

5. Don’t Let Your Work Wasted

You should not let your Facebook live online selling sessions be wasted. Save it in your timeline for people to watch anytime and get information about items. It will also attract new audiences who couldn’t join the live session.

Part 4. Sell Better With Simplicity: Wondershare Virbo Live

Live selling on Facebook seems easy, but you need effective tools to attract the most customers. In this regard, people still don’t have enough knowledge to plan and execute live streaming. Therefore, using Wondershare Virbo Live is the ultimate solution to perform the entire process in one place. It is an AI tool that offers multilingual AI-driven avatars for seamless shopping broadcasting.

You can set up a customized Q/A database for automatic queries using this tool. Plus, it is compatible with almost all social media platforms, such as YouTube, Facebook, and Instagram. Not only that, but you can also dive into its prominent features, which are explained below for more insights:

1. **AI Live Script Generation:**Are you unable to brainstorm engaging pinpoints for your product selling? Use the AI Script feature of Wondershare Virbo Live and get a compelling script by describing your needs. You can even select a script tone from marketing to specialization options.
2. **AI Translation:**To attract a diverse audience, you need videos in different languages. Therefore, Virbo Live offers a feature to translate your script into another language. Apart from that, a dubbing option holds AI voices of different languages and accents.
3. **AI Avatars:**If you are a camera-shy person but live selling is a need of your business, use AI Avatars as a dynamic shift to progress. They can mimic real-life nuances while showing various ethnicities and attires. You pick one via scrolling, standing, or sitting pose avatars.

Get Started Online Free Download

Steps To Sell Better With Wondershare Virbo Live

Another notable option is that Wondershare Virbo Live lets you import an image or video background for effective enhancement. To explore that option, follow these steps and use Wondershare Virbo Live to the maximum:

• Step 1. Access Virbo Live and Create a Blank Live Stream Room

Enter the official Virbo Live website and proceed to select the “Create Stream Room Now” button. Select the “Create a Blank Livestream Room” button to initiate the live stream system as you lead into the main interface.

Get Started Online Free Download

• Step 2. Customize Your AI Avatar for Streaming

From the editing screen of Virbo Live, press the “AI avatars” option from the top bar. Scroll and pick one avatar that suits you best. Then, hit the “Background” option next to AI Avatar and choose one background.

• Step 3. Add Script for Livestream Video

Move to the left and enter the words you want the AI Avatar to speak under the “Script lines” section. Alternatively, you can choose the “AI Smart Script” button from the bottom left corner. You can describe your product, set a Style, and adjust other parameters to get an AI script there.

• Step 4. Pick a Dubbing Voice for Avatar To Live Stream

After customizing the avatar, head to the “Dubbing” option from the top. Using it, pick one language and accent of the AI voice to proceed with the “Confirm” button. Finally, your live-selling video is ready to post via the “Start livestream” button at the top right corner.

Conclusion

To summarize, livestream selling is becoming a competition between platforms. Meta isn’t behind in this situation and offers live shopping on Facebook, which is highlighted in this guide. Undoubtedly, Facebook is setting trends, but it is difficult for many users to comprehend. Therefore, Wondershare Virbo Live is a perfect solution to plan and execute live selling seamlessly in one place.

After the COVID-19 pandemic, people started trusting online shopping. Therefore, a live shopping trend emerged, which felt like a one-on-one conversation between shopkeepers and buyers. In this regard, different platforms developed and facilitated live shopping. Yet, many features and options need to be introduced for an evener shopping experience.

Considering this scenario, major tech giants like Meta entered the market. They released a Facebook live shopping feature and pushed the boundaries of e-commerce. If you are new to this tech-based shopping or selling, this guide is for you. However, read it by the end to get comprehensive insights on Facebook live selling and shopping.

Part 1. A Brief Introduction to Facebook Live Shopping

Facebook live shopping is a free tool to interact directly with sellers during a live video. It is among the top livestream shopping platforms in the US, and it was launched in 2021. Retailers connect with buyers while showing their items in real-world scenarios through this service. Facebook lets them tag their product in live streaming, containing website links to place orders.

According to statistics , 82% of consumers prefer livestream content from brands. Besides, 80% of the brands prefer Facebook to market their product through live videos. Still, the e-commerce market continues to develop and address loopholes in live selling with care. Anyhow, look into the perks of Facebook live selling features discussed ahead:

1. Facebook Live Shopping Notification

To bring viewer traffic, Facebook sends notifications to customers. People get notified via Messenger or Facebook notifications about their favorite brand’s live selling. This way, merchants can attract the maximum number of customers.

2. Product Demonstration

Live shopping has completely changed traditional online shopping. Unlike static photos of a product, selling live on Facebooklive shopping allows you to see how the product works. In the live session, potential customers can see how it looks, in which size it is available, and its exact color.

3. Easy Product Management

Before going live, the host can set up a shopping playlist with categories. Also, they can tag product details and website links before going live. As a result, people can easily navigate to the product, add it to their cart, and purchase directly. During the session, anyone can ask questions through the live chat feature.

Part 2. A Beginner’s Guide to Setting Up a Facebook Live Shopping for Your Product

After understanding these features, sellers can set up their shop. For this purpose, review this section and learn to set up your Facebook shop. Below are some details on how to create a shopping profile on Facebook:

Requirements: Firstly, check your business location, which must be based in the USA. Plus, your business can be located in 21 exempt countries in America, Europe, and Asia. Afterward, create a Facebook business page where you carry an admin role. Then, ensure that Facebook supports your country’s currency. Later, verify your product is complying with Facebook’s commerce policies.

• Step 1. Sign in or create a Facebook page containing all information about your brand. Then, go directly to the Meta Business page and hit the “Live” button in the “Create” section.
• Step 2. From the top bar of your Meta Business page, tap the “Live Shopping” option. There, toggle the “Enable Live Shopping” option and go to stream your first shopping session.

Upon creating an account and choosing a suitable product niche, it’s time to feature them. To learn how sellers feature products, review these steps and make your items visible to viewers:

• Step 1. As you enable the live shopping option earlier, click the “Commerce Manager” to discover the Live Shopping feature in the “Promotions” tab. Continue to select the “Create Playlist” button for setting up a product playlist for live shopping.

• Step 2. This opens up a new window where you have to provide all the details involving the product. Add the product and their respective details, and review the result in the playlist. After you’ve created the playlist, select where you wish to go live on Facebook, i.e., desktop or mobile app. On selecting the right option, click the “Go Live” button to conclude the process.

What Products Are Suitable for Facebook Live?

Determining the top-selling product would help retailers to increase sales. Notably, clothing and accessories are the most selling products of 2022 on Facebook. Meanwhile, self-grooming products stand second, followed by furniture and electronic appliances. Provided is a list of the products that seem suitable for Facebook live shopping:

• Electronics
• Home and Garden
• Vehicles
• Clothing and Accessories
• Furniture
• Mobile Accessories

Part 3. Some Progressive Tips To Excel in Facebook Live Shopping

After learning about setting up a Facebook shop, you should look into some tips for settling down in the market. Thus, the following are some strategies that you need to focus on before selling live on Facebook:

1. Promote Your Shopping Event

Build anticipation of your event a couple of days before. Following that, announce or promote your event and encourage people to subscribe to your page. You can invite them via other channels like Instagram posts, blogs, and social media groups.

2. Keep It Short and Engaging

Consider the first few minutes of the live event important. Show an energetic attitude and grab the audience’s attention initially. According to research, social media users prefer to watch videos in under 1 minute.

3. Plan Things and Be Organized

It is better to plan your points of discussion before the event. You should write the outline and transition lines to shift from one product to another. Besides, keep your surroundings organized to give viewers a good impression.

4. Energetically Communicate

Make your audience as much involved in the event as you can. For this, it is suggested that they respond to their questions and ask them to comment. You can show your product trials and ask a friend or family to create more engaging discussions.

5. Don’t Let Your Work Wasted

You should not let your Facebook live online selling sessions be wasted. Save it in your timeline for people to watch anytime and get information about items. It will also attract new audiences who couldn’t join the live session.

Part 4. Sell Better With Simplicity: Wondershare Virbo Live

Live selling on Facebook seems easy, but you need effective tools to attract the most customers. In this regard, people still don’t have enough knowledge to plan and execute live streaming. Therefore, using Wondershare Virbo Live is the ultimate solution to perform the entire process in one place. It is an AI tool that offers multilingual AI-driven avatars for seamless shopping broadcasting.

You can set up a customized Q/A database for automatic queries using this tool. Plus, it is compatible with almost all social media platforms, such as YouTube, Facebook, and Instagram. Not only that, but you can also dive into its prominent features, which are explained below for more insights:

1. **AI Live Script Generation:**Are you unable to brainstorm engaging pinpoints for your product selling? Use the AI Script feature of Wondershare Virbo Live and get a compelling script by describing your needs. You can even select a script tone from marketing to specialization options.
2. **AI Translation:**To attract a diverse audience, you need videos in different languages. Therefore, Virbo Live offers a feature to translate your script into another language. Apart from that, a dubbing option holds AI voices of different languages and accents.
3. **AI Avatars:**If you are a camera-shy person but live selling is a need of your business, use AI Avatars as a dynamic shift to progress. They can mimic real-life nuances while showing various ethnicities and attires. You pick one via scrolling, standing, or sitting pose avatars.

Get Started Online Free Download

Steps To Sell Better With Wondershare Virbo Live

Another notable option is that Wondershare Virbo Live lets you import an image or video background for effective enhancement. To explore that option, follow these steps and use Wondershare Virbo Live to the maximum:

• Step 1. Access Virbo Live and Create a Blank Live Stream Room

Enter the official Virbo Live website and proceed to select the “Create Stream Room Now” button. Select the “Create a Blank Livestream Room” button to initiate the live stream system as you lead into the main interface.

Get Started Online Free Download

• Step 2. Customize Your AI Avatar for Streaming

From the editing screen of Virbo Live, press the “AI avatars” option from the top bar. Scroll and pick one avatar that suits you best. Then, hit the “Background” option next to AI Avatar and choose one background.

• Step 3. Add Script for Livestream Video

Move to the left and enter the words you want the AI Avatar to speak under the “Script lines” section. Alternatively, you can choose the “AI Smart Script” button from the bottom left corner. You can describe your product, set a Style, and adjust other parameters to get an AI script there.

• Step 4. Pick a Dubbing Voice for Avatar To Live Stream

After customizing the avatar, head to the “Dubbing” option from the top. Using it, pick one language and accent of the AI voice to proceed with the “Confirm” button. Finally, your live-selling video is ready to post via the “Start livestream” button at the top right corner.

Conclusion

To summarize, livestream selling is becoming a competition between platforms. Meta isn’t behind in this situation and offers live shopping on Facebook, which is highlighted in this guide. Undoubtedly, Facebook is setting trends, but it is difficult for many users to comprehend. Therefore, Wondershare Virbo Live is a perfect solution to plan and execute live selling seamlessly in one place.

Your Selling Strategy With LazLive Live Selling

Live shopping on platforms like **LazLive has become a major trend in Southeast Asian regions such as Malaysia. This shopping method involves hosts showcasing and selling their products to viewers in the live videos. Established companies and startups are entering the market to capitalize on this trend.

However, there is a need for tools to make cohesive and better content for seamless live streaming. This article will give you a comprehensive preview of the LazLive live-selling platform. We will also discuss a tool that will help you optimize your live selling experience by creating optimized content.

Part 1. A Basic Preview of LazLive Shopping Platform

Many content creators usually connect with their audience through live streaming. Audiences all around the world like to engage with sellers to buy products. For this purpose, LazLive provides an interactive experience with its live-streaming feature. Plus, it offers a compelling product line to its users to cater to everyone’s needs. Their products include basic necessities, self-care, entertainment, and fashion products.

Along with the diverse product range, the main interface of this live-streaming app is user-friendly. You will find vouchers and exclusive discounts on the main interface of this platform. Also, there is a search tab for ease, allowing you to search specific product names.

Reviews of Sellers and Buyers on LazLive Shopping

Throughout the internet, you will mostly find negative reviews about this platform. According to users’ responses, the app has insufficient product information. Buyers have to spend extra time watching uninterested products on this Lazada live selling platform. Besides this, sometimes the platform delivers the wrong item that is hard to return.

Sellers of products can’t schedule live streaming on this live shopping platform. Based on seller reviews, the app’s live stream performance does not meet basic standards. With all the responses in line, LazLive still has considerable user inflow and outflow in the Southeast Asian region.

How is LazLive a Good Option for Live Selling?

LazLive can be a good option for startups and small businesses looking for a cheap platform to grow. It can help in brand marketing and selling products by providing the following benefits:

1. You can interact with customers directly with this live-streaming platform.
2. This live shopping platform features your product in 360°.
3. Users can have real-time purchasing options with this live-streaming platform.
4. It helps you to promote vouchers and endorse your featured products through live streams.

Part 2. How To Create the Perfect Livestream Selling Environment in LazLive?

You can make your brand attractive and likable with live stream selling. It is a two-way communication that enhances the loyalty of customers. With some tips, you can make the selling environment more attractive in LazLive. Follow the below tips to create a perfect livestream selling environment:

1. Plan Your Content

Sellers should plan attractive content and storylines for live streaming. This content should be informative and engaging for the audience. Developing a script or outline will optimize your livestream presentation. You can present the features and benefits of the product to attract the audience.

2. Increase Your Audience Engagement With Live Giveaways

Audience engagement on live streams can increase through running giveaway campaigns. It will make your audience excited to try your products. Live-selling platforms such as LazLive offer live-stream vouchers to win customers’ attention. With the help of this feature, you can create anticipation among the audience for your future livestream.

3. Promote Live Sale Before and After

It is essential to create hype around your selling events. You can share video ad teasers on social media platforms and email your target leads to promote your stream. Lazada’s live selling platform provides a sharing option to help you promote your live sale. Also, you can encourage your audience to share live videos while streaming.

4. Use the Power of Influencers

Influencers can engage their followers and empower them to buy products. These influencers might help you increase the efficiency of the live-selling Lazada events. You should collaborate with influencers who have loyal followers to boost your brand image.

5. Select a Sophisticated Livestreaming Tool

You can use a livestreaming tool to effectively showcase your product. Tools have some features to facilitate you in creating professional-looking live streams. With this, you don’t need to generate live-stream videos from scratch. Wondershare Virbo Live is one of those tools that has advanced features, allowing you to make engaging videos.

Get Started Online Free Download

Part 3. Improve Live Selling Revenue in LazLive With Wondershare Virbo Live

As mentioned earlier, one of the most important elements for successful live selling is selecting the right tool for streaming. When it comes to improving revenue, you can integrate some features in streams to generate sales. Streamers can look to incorporate engaging concepts and visuals to attract the audience. Wondershare Virbo Live offers AI-driven avatars to create a visually engaging atmosphere during live events.

These AI avatars or VTubers can perfectly mimic natural movements to engage the buyers. This will ensure authenticity and connection in every interaction during live shopping. You can also use multiple language features of the tool to break language barriers. With the help of such language options, you can reach a diverse audience through a single platform.

Noting the Best Features of Wondershare Virbo Live

1. It offers a customizable Q&A repository to set an automatic response to audience questions. It instantly helps users interact with their audience by answering their most frequently asked questions.
2. This tool allows microphone integration to drive AI streamers to speak in real-time. Not only does this promote live audience interaction, but it is also a great way to keep actual identity behind the curtains.
3. Wondershare Virbo Live is compatible with many platforms like YouTube and TikTok. It also supports live streaming on LazLive, Shopee, and similar platforms.

Steps To Create Stream Room Using Wondershare Virbo Live

Sellers can use this tool to create optimized live-stream videos for audiences. Below are the steps to create a stream room using Wondershare Virbo Live:

• Step 1. Access Tool To Create Stream Room

Firstly, access this tool online by visiting the official website on your browser. Open its main interface and click the “Create Stream Room Now” button on the left.

Get Started Online Free Download

• Step 2. Create a Blank Live Stream Room

Upon reaching a new window, hit the “Create a Blank Live Stream Room” button at the top of the screen. Next, you will find many options to help you create a personalized video stream.

• Step 3. Choose Your Required AI Avatar

Once you reach the editing window, select the “AI avatars” tab on the top. A dialog box will open with different avatars in different dresses and poses. Then, as required, choose any of them, and it will appear on the right side of the screen.

• Step 4. Adjust Changes in Background

Afterward, opt for the “Background” tab to choose a background for product representation. You can choose different options or add your personalized background with the “Upload background” option.

• Step 5. Add Script for Livestream Video

To add the script for the live stream video, you are provided with 3 different scenarios. If you intend to have more human interaction, go to the respective section. Select the appropriate sub-section through which you want to interact with your audience. If you go for “Text,” add the text, which will be limited to 1000 words or less. Set up the dubbing audio using the respective option on the top.

On the other hand, you can define the language through the “Translate to” menu and click “Translate.” If you are not going to translate the text, click “Add text” to conclude by adding the script for the live stream video.

• Step 6. Initiate Livestreaming of Your Products

After defining all settings, press the “Start Livestream” button at the top right to start interacting with your customers.

Conclusion

Platforms like LazLive will allow you to do live streaming with its easy-to-use interface. This platform allows you to interact with the target audience to increase revenue. We recommend using tools like Wondershare Virbo Live to polish your streams further. It is an AI-powered tool that can help you create live-streaming videos in multiple languages to make your streaming effective.

Live shopping on platforms like **LazLive has become a major trend in Southeast Asian regions such as Malaysia. This shopping method involves hosts showcasing and selling their products to viewers in the live videos. Established companies and startups are entering the market to capitalize on this trend.

However, there is a need for tools to make cohesive and better content for seamless live streaming. This article will give you a comprehensive preview of the LazLive live-selling platform. We will also discuss a tool that will help you optimize your live selling experience by creating optimized content.

Part 1. A Basic Preview of LazLive Shopping Platform

Many content creators usually connect with their audience through live streaming. Audiences all around the world like to engage with sellers to buy products. For this purpose, LazLive provides an interactive experience with its live-streaming feature. Plus, it offers a compelling product line to its users to cater to everyone’s needs. Their products include basic necessities, self-care, entertainment, and fashion products.

Along with the diverse product range, the main interface of this live-streaming app is user-friendly. You will find vouchers and exclusive discounts on the main interface of this platform. Also, there is a search tab for ease, allowing you to search specific product names.

Reviews of Sellers and Buyers on LazLive Shopping

Throughout the internet, you will mostly find negative reviews about this platform. According to users’ responses, the app has insufficient product information. Buyers have to spend extra time watching uninterested products on this Lazada live selling platform. Besides this, sometimes the platform delivers the wrong item that is hard to return.

Sellers of products can’t schedule live streaming on this live shopping platform. Based on seller reviews, the app’s live stream performance does not meet basic standards. With all the responses in line, LazLive still has considerable user inflow and outflow in the Southeast Asian region.

How is LazLive a Good Option for Live Selling?

LazLive can be a good option for startups and small businesses looking for a cheap platform to grow. It can help in brand marketing and selling products by providing the following benefits:

1. You can interact with customers directly with this live-streaming platform.
2. This live shopping platform features your product in 360°.
3. Users can have real-time purchasing options with this live-streaming platform.
4. It helps you to promote vouchers and endorse your featured products through live streams.

Part 2. How To Create the Perfect Livestream Selling Environment in LazLive?

You can make your brand attractive and likable with live stream selling. It is a two-way communication that enhances the loyalty of customers. With some tips, you can make the selling environment more attractive in LazLive. Follow the below tips to create a perfect livestream selling environment:

1. Plan Your Content

Sellers should plan attractive content and storylines for live streaming. This content should be informative and engaging for the audience. Developing a script or outline will optimize your livestream presentation. You can present the features and benefits of the product to attract the audience.

2. Increase Your Audience Engagement With Live Giveaways

Audience engagement on live streams can increase through running giveaway campaigns. It will make your audience excited to try your products. Live-selling platforms such as LazLive offer live-stream vouchers to win customers’ attention. With the help of this feature, you can create anticipation among the audience for your future livestream.

3. Promote Live Sale Before and After

It is essential to create hype around your selling events. You can share video ad teasers on social media platforms and email your target leads to promote your stream. Lazada’s live selling platform provides a sharing option to help you promote your live sale. Also, you can encourage your audience to share live videos while streaming.

4. Use the Power of Influencers

Influencers can engage their followers and empower them to buy products. These influencers might help you increase the efficiency of the live-selling Lazada events. You should collaborate with influencers who have loyal followers to boost your brand image.

5. Select a Sophisticated Livestreaming Tool

You can use a livestreaming tool to effectively showcase your product. Tools have some features to facilitate you in creating professional-looking live streams. With this, you don’t need to generate live-stream videos from scratch. Wondershare Virbo Live is one of those tools that has advanced features, allowing you to make engaging videos.

Get Started Online Free Download

Part 3. Improve Live Selling Revenue in LazLive With Wondershare Virbo Live

As mentioned earlier, one of the most important elements for successful live selling is selecting the right tool for streaming. When it comes to improving revenue, you can integrate some features in streams to generate sales. Streamers can look to incorporate engaging concepts and visuals to attract the audience. Wondershare Virbo Live offers AI-driven avatars to create a visually engaging atmosphere during live events.

These AI avatars or VTubers can perfectly mimic natural movements to engage the buyers. This will ensure authenticity and connection in every interaction during live shopping. You can also use multiple language features of the tool to break language barriers. With the help of such language options, you can reach a diverse audience through a single platform.

Noting the Best Features of Wondershare Virbo Live

1. It offers a customizable Q&A repository to set an automatic response to audience questions. It instantly helps users interact with their audience by answering their most frequently asked questions.
2. This tool allows microphone integration to drive AI streamers to speak in real-time. Not only does this promote live audience interaction, but it is also a great way to keep actual identity behind the curtains.
3. Wondershare Virbo Live is compatible with many platforms like YouTube and TikTok. It also supports live streaming on LazLive, Shopee, and similar platforms.

Steps To Create Stream Room Using Wondershare Virbo Live

Sellers can use this tool to create optimized live-stream videos for audiences. Below are the steps to create a stream room using Wondershare Virbo Live:

• Step 1. Access Tool To Create Stream Room

Firstly, access this tool online by visiting the official website on your browser. Open its main interface and click the “Create Stream Room Now” button on the left.

Get Started Online Free Download

• Step 2. Create a Blank Live Stream Room

Upon reaching a new window, hit the “Create a Blank Live Stream Room” button at the top of the screen. Next, you will find many options to help you create a personalized video stream.

• Step 3. Choose Your Required AI Avatar

Once you reach the editing window, select the “AI avatars” tab on the top. A dialog box will open with different avatars in different dresses and poses. Then, as required, choose any of them, and it will appear on the right side of the screen.

• Step 4. Adjust Changes in Background

Afterward, opt for the “Background” tab to choose a background for product representation. You can choose different options or add your personalized background with the “Upload background” option.

• Step 5. Add Script for Livestream Video

To add the script for the live stream video, you are provided with 3 different scenarios. If you intend to have more human interaction, go to the respective section. Select the appropriate sub-section through which you want to interact with your audience. If you go for “Text,” add the text, which will be limited to 1000 words or less. Set up the dubbing audio using the respective option on the top.

On the other hand, you can define the language through the “Translate to” menu and click “Translate.” If you are not going to translate the text, click “Add text” to conclude by adding the script for the live stream video.

• Step 6. Initiate Livestreaming of Your Products

After defining all settings, press the “Start Livestream” button at the top right to start interacting with your customers.

Conclusion

Platforms like LazLive will allow you to do live streaming with its easy-to-use interface. This platform allows you to interact with the target audience to increase revenue. We recommend using tools like Wondershare Virbo Live to polish your streams further. It is an AI-powered tool that can help you create live-streaming videos in multiple languages to make your streaming effective.

Beginner’s Tutorial: Stream to Facebook With OBS Studio

Live streaming has become essential for many brands to promote their products on a large scale. They use different tools to integrate live stream features with social media platforms. Among all the available options, OBS Studio is one such streaming software that provides a cross-platform approach. You can easily use this open-source tool to stream on Facebook Live.

This article provides sufficient information about OBS and Facebook. It also solves the query about how to start OBS Facebook live streaming with proper guidelines. Moreover, you can find an AI-powered tool that intensifies your live streaming experience.

Part 1. A Brief Overview of OBS and Facebook

According to a Statista report, Facebook is the most-used social network, with over 3 billion monthly visitors. Almost everyone knows about Facebook, but most people are unfamiliar with OBS Studio. This section intends to provide essential information about OBS and its compatibility with Facebook Live:

OBS Studio

OBS Studio is an open-source and free software for streaming and screen casting. Its initial version was released in 2012. Now, this tool is available for macOS, Windows, BSD, and Linux distributions. It helps to record, encode, capture, and broadcast through RTMP, WebRTC, and other protocols. Moreover, OBS Studio supports multiple plug-ins to provide more functions.

Facebook

Mark Zuckerberg launched Facebook to help users connect globally. People started to use it for various purposes because of its extended functionality. Currently, it is helping individuals and companies to do wonders together. Many brands are using it for marketing and generating leads. Moreover, Facebook has even established its position as one of the finest live-selling platforms.

Part 2. How To Stream to Facebook With OBS Studio: A Simple Guide

Streaming live on Facebook provides capabilities to reach global audiences and share content. At the same time, you need an efficient tool like OBS to stream live on this largest social network. Due to some complex options, steamers are still confused about how to use OBS for Facebook Live effectively. In this regard, the following steps make it easy for them to stream to Facebook with OBS Studio.

• Step 1. First of all, launch OBS Studio software on your device. On the main interface, it provides a whole range of options. Click on the “+” icon in the “Scenes” panel at the bottom left corner. Then, rename the scene on the prompt and hit the “OK” button to save it for use every time.

• Step 2. After creating a scene, you need to add sources for audio and video. To add audio input, hit the “+” icon in the “Sources” panel. Then, select the “Audio Input Capture” option from the appeared list. After that, rename the audio source in the “Create new” bar and click the “OK” option. Another panel shows here in which you select the device from the dropdown. After that, hit the “OK” button again to save it.

• Step 3. To add a video capture source, click on the “+” icon again given in the “Sources” panel. Afterward, a list appears from where you select the “Video Capture Device” option. You can rename the source on the next displayed panel and then hit the “OK” button. Select the video source from available devices and customize FPS and resolution. Once you confirm the video source, it starts showing the video using that source.

• Step 4. To proceed to the live streaming feature, click the “Settings” option in the “Controls” section. Navigate to the settings page and select the “Stream” option. After that, click “Service” to check the services list and choose “Facebook Live” from there. Upon doing that, hit the “Get Stream Key” button to get a key for streaming.

• Step 5. It opens the browser and shows the Facebook page through a unique URL. On that page, you can see two options, including “Go live” and “Create event.” Here, you must select “Go Live” to proceed further.

• Step 6. On the next window, select the “Streaming software” option with a key icon. This displays the “Stream Key” for further processing. Click the “Copy” button to get the key in your clipboard.

• Step 7. After copying the key, go back to the OBS Studio tool. Paste the key in the “Stream Key” text box within the Stream Settings and hit the “OK” button.

• Step 8. Afterward, click on the “Start Streaming” function in the “Controls” panel. Then, it immediately starts streaming and shows its parameters in the below bar. To terminate live streaming, hit “Stop Streaming” from the same menu.

Part 3. How To Attract More Live Audiences When Streaming to Facebook With OBS Studio?

As we have mentioned, there are many live-streaming tools in the market. These streaming platforms offer handy features that help users to stream simple content. For instance, OBS is helpful but inefficient enough to produce creative live streams. For this, you need a powerful tool with complete customization options. Wondershare Virbo Live is a well-designed tool to tailor your live streams perfectly.

Interestingly, this tool’s AI Smart Script feature helps generate scripts for marketing streams in instant prompts. You can change the live stream template and background according to your desire. Also, there is a range of AI Avatars with different ethnicities, outfits, and poses for all occasions. Moreover, you can use the tool without downloading it because it offers cloud-based support.

Features of Wondershare Virbo Live To Consider

1. Wondershare Virbo Live has an AI Streamer that provides dubbing in different languages and accents. You can also generate AI voices according to your audience.
2. This cost-efficient tool offers a seamless streaming experience 24/7. Thus, it helps to boost the revenue of your live selling on social platforms.
3. You can customize the size and placement of objects or text on live streams. Also, it helps to use stickers that catch the interest of viewers.

Comprehensive Steps To Create a Streaming Room Using Wondershare Virbo Live

Virbo Live would be a perfect solution for creating customized live-stream rooms. It provides intuitive controls with AI-powered features. Here’s how you can make your streaming room step-by-step with this efficient live-streaming tool.

• Step 1. Access Tool and Advance To Create Stream

Initially, visit the official site of Wondershare Virbo Live and navigate on the main interface. Move slightly down and click the “Create Stream Room Now” option. Afterward, it will take you to the main panel of the tool.

• Step 2. Start With Selecting the Livestream Room Template

To start the customization process, pick the best template from the different choices under the “Livestream Room Template” section. After selecting the template, the window opens and displays the template on the right side of the screen.

• Step 3. Utilize Different Controls To Customize the Template

You can customize the template on the same screen by dragging text or objects. Then, you can select creative avatars from the “AI avatars” tab for your live event. Apart from that, open the “Background” tab to choose stunning backgrounds. Plus, you can introduce “Sticker” based on the requirements of your stream.

• Step 4. Access Options for Human Interaction

After taking care of visuals, hit the “Human interaction” tab from the display’s top left and select the “Microphone” option. Upon doing this, click the “Turn microphone on to take over” button to provide access to your local microphone. After that, you can interact with the audience live when livestreaming on Facebook.

• Step 5. Initiate Your Customized Live Stream Successfully

After finalizing all the selections, you can start live streaming. For that, hit the “Start livestream” button given at the top right corner of the screen. The tool instantly starts your live stream with customized features.

Conclusion

Conclusively, we have presented a detailed overview of OBS Studio and its integration with Facebook Live. You can benefit from simple instructions on how to use OBS Studio for Facebook Live. Wondershare Virbo Live provides innovative functions with AI technology to make your live streams even more exciting. Amazingly, users can seamlessly integrate this tool with all major social networks for live streaming.

Various social media platforms are helping businesses to elevate live shopping industry trends. TikTok is one of them and has become an integral part of content creators’ lives. Besides producing content, many professionals use TikTok for its selling ecosystem. It even allows people to adapt new online advertising techniques through live-stream events.

In this article, you will get insights about the working algorithm and rules of TikTok livestream shopping. You will also explore an advanced live-streaming platform. Moreover, you can learn some practical tips here to stand out as a leading seller on TikTok.

Part 1. What Is TikTok Live Shopping and How Does It Operate?

**TikTok Live Shopping is an innovative online advertising strategy introduced by TikTok in 2021. This feature has integrated live streaming into the e-commerce environment. Brands can showcase their products through real-time events. Unlike traditional marketing tactics, it helps to engage with customers directly for a global reach. Other than that, brands can advertise with engaging in-feed videos on TikTok to increase sales.

Shoppers can discover and purchase products and checkout directly within TikTok. They can also explore new brands by tapping the shop icon and checking the items recommended by the TikTok community. According to legitimate statistics , 67% of users say that TikTok marketing inspires them to buy something when they don’t even think about it.

How Does TikTok Live Shopping Operates?

Marketers can operate TikTok Live selling through live streaming and e-commerce. For this process, sellers start live streams and demonstrate their products or services. After going live, they can pin specific items to make them appear on screen for buyers. Also, they can schedule a live stream to get more time for preparation and promotion.

When shoppers interact with them, they can buy directly within the app by providing links or buttons. So, there is no need to go out of the platform and surf other websites. Moreover, they can make transactions through integrated payment gateways. Then, sellers ensure fulfillment and smooth delivery of the produce.

Why Is TikTok Live Shopping Beneficial in the Current Digital Industry?

TikTok is the fastest-evolving network, with over one billion users worldwide. Therefore, it is attractive for brands to advertise products and grow their profile. The following are some major benefits of the TikTok Live shopping experience:

1. Global Reach: An extensive user base makes TikTok more beneficial for professionals. They can go live from anywhere and showcase their products or services to find potential customers.
2. Sales Boost: Sellers can provide discounts or offers to shoppers during live stream to increase their sales. A report shows that 40% of Gen Z TikTok users have purchased at least one product while watching live-streaming content.
3. Real-Time Interaction: The TikTok algorithm lets sellers connect with audiences in real time. It even helps build trustworthy customer relationships that increase sales over time.
4. Engaging Platform: TikTok has cemented its position as one of the top-most engaging platforms. It provides exceptional broadcast features and controls. About 18% of marketers and brands use TikTok for marketing and live shopping events.

Part 2. Rules To Obey While Using TikTok Live Selling Feature

Like every social media platform, TikTok has some requirements to use the live session feature. For this, you need to be at least 18 years old and have a minimum of 1000 followers. Besides, there are some rules to obey while using TikTok live. According to TikTok’s community guidelines , your content should be respectful and updated. Also, it should not address deceptive terms or violate human life.

How To Go Live on TikTok for Live Selling?

After knowing the requirements and rules, the query is how to do TikTok live selling through livestream. For this purpose, follow the simple steps to go live with your TikTok account.

Step 1. Launch the TikTok app and tap on the “+” icon at the bottom-center of the app display. It takes you into the video creation mode, and there, you slide the bottom menu bar to select the “LIVE” option.

Step 2. After that, tap “Add a Title” to write a creative title for the livestream within 32 characters. Lastly, hit the “Go Live” button to initiate your live streaming.

How To Schedule a Live Shopping Event on TikTok?

Apart from going live simply, TikTok allows you to schedule live shopping events to get more time for preparation. Here’s how to schedule a TikTok livestream shopping event step by step.

Step 1. First, open the TikTok app and tap the “Calendar” icon at the top-right corner. Proceed to select “Create an event” on the continuing page. It then asks you to enter “Event Name” of a maximum of 32 characters and “Start Time” to set the event duration.

Step 2. Afterward, write a “Description” of the event to define it within 200 characters. Lastly, tap on “Create,” and your event will go under review for approval. Once your live shopping TikTok event gets approved, you can see it on your profile.

Part 3. Tips That Can Make You the Next Big Seller on TikTok Live Shopping

Many platforms are out there for selling on TikTok Live, and the competition is touching the sky. Therefore, you have to take smart steps to survive in the live shopping ecosystem. To help you become the next big seller on TikTok live shopping**,** we have discussed some simple tips here:

Tip 1. Using Wondershare Virbo Live To Make Engaging Livestreaming Content

For effective live selling, you need an efficient live-streaming platform. At the moment, Wondershare Virbo Live stands out as the best platform to host result-oriented live shopping events on social media. It helps you counter the language barriers with AI integration of multiple accents and languages.

It allows you to generate creative scripts for live shopping to save time and effort. Moreover, the built-in AI system helps you translate text and generate AI voice. So, you can reach a global audience to allow them to experience live shopping. It enables you to interact with the audience smartly through automatic responses. You can also set up a personal Q&A database for prompt responses.

Important Characteristics of Wondershare Virbo Live

1. Wondershare Virbo Live offers a wide range of compatibility to go live on different social media platforms. You can integrate live streaming with all major platforms, including YouTube, TikTok, and more.
2. You also get to use different AI avatars or VTubers that reflect different attire, poses, and ethnicities. Plus, it allows you to customize your avatar for every live session.
3. The cloud-based support helps you manage things without downloading. You can also operate the platform flexibly without any restrictions.

Get Started Online Free Download

Comprehensive Guide to Creating a Streaming Room in Wondershare Virbo Live

Wondershare Virbo Live redefines your way of interacting with viewers. It has even made TikTok livestream shopping fun for sellers and shoppers with advanced AI features. Therefore, analyze the following steps to know how to create a stream room with this interactive tool:

Step 1. Open the Platform and Create Your Stream Room

First, open the official website of Virbo Live to access the online tool. Once you open the platform, you will see the information on the main interface. Select the “Create Stream Room Now” function on this window to proceed.

Get Started Online Free Download

Step 2. Create a Blank Livestream Room To Access Editing Window

After that, the tool’s home screen opens with several customization options. Next, click the “Create a Blank Livestream Room” button to create your livestream room with personalization.

Step 3. Insert Text or Navigate to the AI Smart Script Function

The next screen shows multiple features to let you create a live stream. For that, click on the “Text” option on the left side of the display. Type or paste your dubbing content in the text box. You can also choose the “AI Smart Script” option at the bottom left corner to instantly add your prompt and generate a script.

Step 4. Choose AI Avatars To Showcase Your Personality

Choose the “AI Avatars” tab from the given options in the top bar. It displays various avatars with a variety of poses and attire. Before moving forward, preview your favorite AI avatar on the right side.

Step 5. Try Different Backgrounds and Templates

In the top navigation bar, hit the “Background” tab to see different background options. Depending on live streaming requirements, you can customize the background. Conversely, you can try the “Template” section according to your needs and wants.

Step 6. Initiate Your Livestream for Live Selling

Once you have selected everything according to the requirements, you can start. Lastly, hit the “Start livestream” button at the top right corner to give your viewers a personalized experience.

Tip 2. Properly Plan Your Livestream

It won’t be a good impression if you make mistakes in real-time interaction with viewers. Thus, make sure to prepare yourself before going to a live stream. To plan appropriately, collect the data and make an outline or presentation. You can livestream according to outlines and present your products.

Tip 3. Gain Expertise in TikTok Features

Becoming a proficient user of TikTok features would be a plus for you. The first feature is its “Enhance” mode, which presents beauty filters to improve your appearance. The flip camera helps show something in front during live without moving the camera away. You can also share your live stream and filter your comments in real-time using TikTok.

Tip 4. Check TikTok Analytics

Having a huge number of followers is not enough. You should also analyze when most of your audience stays active for a greater reach. For this, TikTok Analytics helps to supervise the viewers’ activities during specific intervals. Besides, you can also survey viewers to better understand which time is preferable for the maximum audience.

Tip 5. Promote Your Broadcast

TikTok live selling improves when you engage with a broad audience. You can try multiple ways to promote your livestream and get more viewers. One way is to share your live stream link on other platforms or directly text the people. The second method is that you can create a promotional video of the scheduled live event. Viewers can watch your video as a trailer of the event to hype their interest.

Conclusion

Apart from creating content, TikTok live shopping trends are rising gradually. Therefore, this article presents a detailed guide about working, rules, benefits, and process of live selling on TikTok. We have also introduced Wondershare Virbo Live, which helps you grow on different platforms like TikTok. It provides exceptional compatibility and usability to facilitate users anytime and anywhere.

Various social media platforms are helping businesses to elevate live shopping industry trends. TikTok is one of them and has become an integral part of content creators’ lives. Besides producing content, many professionals use TikTok for its selling ecosystem. It even allows people to adapt new online advertising techniques through live-stream events.

In this article, you will get insights about the working algorithm and rules of TikTok livestream shopping. You will also explore an advanced live-streaming platform. Moreover, you can learn some practical tips here to stand out as a leading seller on TikTok.

Part 1. What Is TikTok Live Shopping and How Does It Operate?

**TikTok Live Shopping is an innovative online advertising strategy introduced by TikTok in 2021. This feature has integrated live streaming into the e-commerce environment. Brands can showcase their products through real-time events. Unlike traditional marketing tactics, it helps to engage with customers directly for a global reach. Other than that, brands can advertise with engaging in-feed videos on TikTok to increase sales.

Shoppers can discover and purchase products and checkout directly within TikTok. They can also explore new brands by tapping the shop icon and checking the items recommended by the TikTok community. According to legitimate statistics , 67% of users say that TikTok marketing inspires them to buy something when they don’t even think about it.

How Does TikTok Live Shopping Operates?

Marketers can operate TikTok Live selling through live streaming and e-commerce. For this process, sellers start live streams and demonstrate their products or services. After going live, they can pin specific items to make them appear on screen for buyers. Also, they can schedule a live stream to get more time for preparation and promotion.

When shoppers interact with them, they can buy directly within the app by providing links or buttons. So, there is no need to go out of the platform and surf other websites. Moreover, they can make transactions through integrated payment gateways. Then, sellers ensure fulfillment and smooth delivery of the produce.

Why Is TikTok Live Shopping Beneficial in the Current Digital Industry?

TikTok is the fastest-evolving network, with over one billion users worldwide. Therefore, it is attractive for brands to advertise products and grow their profile. The following are some major benefits of the TikTok Live shopping experience:

1. Global Reach: An extensive user base makes TikTok more beneficial for professionals. They can go live from anywhere and showcase their products or services to find potential customers.
2. Sales Boost: Sellers can provide discounts or offers to shoppers during live stream to increase their sales. A report shows that 40% of Gen Z TikTok users have purchased at least one product while watching live-streaming content.
3. Real-Time Interaction: The TikTok algorithm lets sellers connect with audiences in real time. It even helps build trustworthy customer relationships that increase sales over time.
4. Engaging Platform: TikTok has cemented its position as one of the top-most engaging platforms. It provides exceptional broadcast features and controls. About 18% of marketers and brands use TikTok for marketing and live shopping events.

Part 2. Rules To Obey While Using TikTok Live Selling Feature

Like every social media platform, TikTok has some requirements to use the live session feature. For this, you need to be at least 18 years old and have a minimum of 1000 followers. Besides, there are some rules to obey while using TikTok live. According to TikTok’s community guidelines , your content should be respectful and updated. Also, it should not address deceptive terms or violate human life.

How To Go Live on TikTok for Live Selling?

After knowing the requirements and rules, the query is how to do TikTok live selling through livestream. For this purpose, follow the simple steps to go live with your TikTok account.

Step 1. Launch the TikTok app and tap on the “+” icon at the bottom-center of the app display. It takes you into the video creation mode, and there, you slide the bottom menu bar to select the “LIVE” option.

Step 2. After that, tap “Add a Title” to write a creative title for the livestream within 32 characters. Lastly, hit the “Go Live” button to initiate your live streaming.

How To Schedule a Live Shopping Event on TikTok?

Apart from going live simply, TikTok allows you to schedule live shopping events to get more time for preparation. Here’s how to schedule a TikTok livestream shopping event step by step.

Step 1. First, open the TikTok app and tap the “Calendar” icon at the top-right corner. Proceed to select “Create an event” on the continuing page. It then asks you to enter “Event Name” of a maximum of 32 characters and “Start Time” to set the event duration.

Step 2. Afterward, write a “Description” of the event to define it within 200 characters. Lastly, tap on “Create,” and your event will go under review for approval. Once your live shopping TikTok event gets approved, you can see it on your profile.

Part 3. Tips That Can Make You the Next Big Seller on TikTok Live Shopping

Many platforms are out there for selling on TikTok Live, and the competition is touching the sky. Therefore, you have to take smart steps to survive in the live shopping ecosystem. To help you become the next big seller on TikTok live shopping**,** we have discussed some simple tips here:

Tip 1. Using Wondershare Virbo Live To Make Engaging Livestreaming Content

For effective live selling, you need an efficient live-streaming platform. At the moment, Wondershare Virbo Live stands out as the best platform to host result-oriented live shopping events on social media. It helps you counter the language barriers with AI integration of multiple accents and languages.

It allows you to generate creative scripts for live shopping to save time and effort. Moreover, the built-in AI system helps you translate text and generate AI voice. So, you can reach a global audience to allow them to experience live shopping. It enables you to interact with the audience smartly through automatic responses. You can also set up a personal Q&A database for prompt responses.

Important Characteristics of Wondershare Virbo Live

1. Wondershare Virbo Live offers a wide range of compatibility to go live on different social media platforms. You can integrate live streaming with all major platforms, including YouTube, TikTok, and more.
2. You also get to use different AI avatars or VTubers that reflect different attire, poses, and ethnicities. Plus, it allows you to customize your avatar for every live session.
3. The cloud-based support helps you manage things without downloading. You can also operate the platform flexibly without any restrictions.

Get Started Online Free Download

Comprehensive Guide to Creating a Streaming Room in Wondershare Virbo Live

Wondershare Virbo Live redefines your way of interacting with viewers. It has even made TikTok livestream shopping fun for sellers and shoppers with advanced AI features. Therefore, analyze the following steps to know how to create a stream room with this interactive tool:

Step 1. Open the Platform and Create Your Stream Room

First, open the official website of Virbo Live to access the online tool. Once you open the platform, you will see the information on the main interface. Select the “Create Stream Room Now” function on this window to proceed.

Get Started Online Free Download

Step 2. Create a Blank Livestream Room To Access Editing Window

After that, the tool’s home screen opens with several customization options. Next, click the “Create a Blank Livestream Room” button to create your livestream room with personalization.

Step 3. Insert Text or Navigate to the AI Smart Script Function

The next screen shows multiple features to let you create a live stream. For that, click on the “Text” option on the left side of the display. Type or paste your dubbing content in the text box. You can also choose the “AI Smart Script” option at the bottom left corner to instantly add your prompt and generate a script.

Step 4. Choose AI Avatars To Showcase Your Personality

Choose the “AI Avatars” tab from the given options in the top bar. It displays various avatars with a variety of poses and attire. Before moving forward, preview your favorite AI avatar on the right side.

Step 5. Try Different Backgrounds and Templates

In the top navigation bar, hit the “Background” tab to see different background options. Depending on live streaming requirements, you can customize the background. Conversely, you can try the “Template” section according to your needs and wants.

Step 6. Initiate Your Livestream for Live Selling

Once you have selected everything according to the requirements, you can start. Lastly, hit the “Start livestream” button at the top right corner to give your viewers a personalized experience.

Tip 2. Properly Plan Your Livestream

It won’t be a good impression if you make mistakes in real-time interaction with viewers. Thus, make sure to prepare yourself before going to a live stream. To plan appropriately, collect the data and make an outline or presentation. You can livestream according to outlines and present your products.

Tip 3. Gain Expertise in TikTok Features

Becoming a proficient user of TikTok features would be a plus for you. The first feature is its “Enhance” mode, which presents beauty filters to improve your appearance. The flip camera helps show something in front during live without moving the camera away. You can also share your live stream and filter your comments in real-time using TikTok.

Tip 4. Check TikTok Analytics

Having a huge number of followers is not enough. You should also analyze when most of your audience stays active for a greater reach. For this, TikTok Analytics helps to supervise the viewers’ activities during specific intervals. Besides, you can also survey viewers to better understand which time is preferable for the maximum audience.

Tip 5. Promote Your Broadcast

TikTok live selling improves when you engage with a broad audience. You can try multiple ways to promote your livestream and get more viewers. One way is to share your live stream link on other platforms or directly text the people. The second method is that you can create a promotional video of the scheduled live event. Viewers can watch your video as a trailer of the event to hype their interest.

Conclusion

Apart from creating content, TikTok live shopping trends are rising gradually. Therefore, this article presents a detailed guide about working, rules, benefits, and process of live selling on TikTok. We have also introduced Wondershare Virbo Live, which helps you grow on different platforms like TikTok. It provides exceptional compatibility and usability to facilitate users anytime and anywhere.

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