[Top List] Best Livestream Shopping Apps Of

Today, we mostly shop online to avoid the hassle of shopping in physical stores. Instead of just clicking on items to buy, you can watch live videos where people show off products. Moreover, live shopping is getting popular because it feels more real and interactive.

However, there is still room for improvement for live shopping apps to make shopping better. This article explores the best live shopping appsto innovate your shopping experience.

Part 1. Top 10 Live Streaming Shopping Platforms To Consider in 2024

People look forward for live-streaming platforms that are easy to use and have many different things to buy. In 2024, some platforms have become popular because they offer features such as live videos. Since this is the highlight of this article, the following are the top 10 livestream shopping apps that are getting attention from shoppers:

1. Wondershare Virbo Live

Wondershare Virbo Live is an innovative platform that simplifies the process of live selling for users. It offers a comprehensive solution in a single place. From creating live shopping rooms to seamless broadcasts, everything is managed within this platform. Plus, AI integration enhances content creation and engagement during live streams. With a cloud-based operation, Virbo Live operates directly without downloading.

You can utilize the platform’s AI avatars or VTubers to host live shopping events. These avatars mimic natural movements and can be customized according to customer needs. They reflect various ethnicities, poses, and attire by ensuring relatability in every interaction.

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Key Features

1. Wondershare Virbo Live ensures a diverse global audience can connect with the content. It supports multiple languages and accents, including English, German, and Japanese.
2. This best live shopping appstreamlines content creation with AI-driven script generation. Users can generate engaging shopping scripts for live streams to save time.
3. It enables users to enhance audience interaction by setting up automatic responses. By creating a customized Q&A database, users can connect with their audience more smartly.

Steps of Creating a Stream Room in Virbo Live

The live streaming selling app uses AI technology and generates customized avatars. This helps sellers connect better with their viewers and sell more products. Let’s learn more on how to make your stream room and start selling with Wondershare Virbo Live:

Step 1. Access the Online Tool for Creating Your Stream Room

Start by opening your preferred web browser and lead to the official Virbo Live website. On the main interface, head to the left side of the screen and click on the “Create Stream Room Now” button.

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Step 2. Begin Customizing Your Livestream Room

After entering the editing window of the tool, you’ll be able to personalize your AI avatars for live selling content. Proceed towards the “Create a Blank Livestream Room” button on the upper part of the window.

Step 3. Choose Your Favorite AI Avatar

In the next window, select the “AI avatars” tab at the top right corner. This opens a dialog box displaying various avatars in different poses and outfits. From there, opt for the avatar that best suits your needs. You can preview your selection on the right side of the window.

Step 4. Customize the Background According to Video Requirements

Now, click on the “Background” tab and choose the background that you want to use for showcasing your products. Select the category that suits your needs and proceed with the live-streaming setup. You can also use the “Upload background” button for adding media under defined requirements from Virbo Live.

Step 5. Include Text or Add Microphone for Live Interaction

Navigate to the left side of the screen for adding the script or finalize the nature of the content that will be spoken across the live video. Use the “Script lines” option for adding or generating a script for the live video. Conversely, you can access the “Human interaction” section to select the microphone for live interaction during streaming.

Step 6. Start Broadcasting Your Products Live

After finalizing all your selections, it is time to start live streaming. Simply hit the “Start Livestream” button from the top right corner of the screen to watch as your input comes to life in real time.

2. TikTok Shop

TikTok Shop offers a platform for seamless shopping experiences within the TikTok app. It integrates entertainment with commerce and allows brands to connect with audiences. With features like scalable ecosystems, TikTok Shop ensures a convenient shopping experience. Additionally, it offers integration with major platforms, including YouTube, Instagram, and Facebook.

Key Features

1. Sellers can promote, sell, and engage with their audience in real time through live streaming.
2. It has an Affiliate Program that allows shoppers to interact with thousands of content creators.
3. This platform has an integrated in-app checkout to help in buyers’ journey. It streamlines the process by allowing users to discover and purchase items within the same platform.

3. Bambuser

Bambuser stands out due to its ability to increase engagement with social video commerce. It provides an immersive shopping experience that keeps customers coming back for more. Brands can welcome infinite customers into highly engaging shoppable videos on their native site. Also, Bambuser can be integrated into various platforms, including websites, social media channels, and mobile apps.

Key Features

1. The app allows customers to complete their purchases while staying at the platform.
2. The livestream shopping appoffers full white-labeling capabilities. This capability empowers users to customize the platform for their brand identity.
3. Bambuser allows you to interact with the buyers with shoppable video calls.

4. Live Shopping by LiveMeUp

For engaging livestream shopping app, Live Shopping by LiveMeUp is a good option to consider. The platform brings the excitement of TikTok-style live video shopping or shoppable Instagram videos onto the Shopify-influenced ecosystem. This online forum stands out for its customizable video player and deep analytical procession. By integrating it into their Shopify store, businesses can drive higher conversion rates and customer interaction.

Key Features

1. The app instantly loads videos without impacting your store’s speed.
2. The integration with social platforms like YouTube, Facebook, and Instagram maximizes exposure.
3. Live Shopping by LiveMeUp provides sellers with deep analytics related to customer data.

5. CommentSold

CommentSold is revolutionizing the live selling world with its diversified live selling features. This live-streaming selling app empowers businesses to transform their product listings. You can turn your online store into virtual events to broadcast across many channels. Apart from the basic social media platform support, it integrates with platforms like Shopify, Stripe, Sezzle, and more for a diversified experience.

Key Features

1. With one-step integration, businesses can reach customers where they prefer to shop.
2. Customers can easily cart and purchase items during live-stream shopping events.
3. It automates time-consuming administrative tasks such as invoicing and inventory management.

6. SoldLive: FB & IG Live Selling

There aren’t many live-streaming selling app that seamlessly integrate with social platforms such as Facebook and Instagram. With a direct integration into Shopify admin platform, SoldLive simplifies the selling process. This feature makes it easy for shoppers to purchase during live sales. The automation offered by the app streamlines operations and saves businesses valuable resources.

Key Features

1. Its integration with Facebook Live and Instagram Live allows businesses to connect to various social pages.
2. This platform automates the live selling process, including generating invoices.
3. You can live stream on various social platforms simultaneously using SoldLive’s system.

7. QVC Live

The QVC App is a mobile livestreaming shopping app for a seamless smartphone shopping experience. You can get it on iPhone, Android, tablet, and Apple TV. It offers exclusive deals, product discovery, and effortless transactions. Also, it has integration with QVC’s live television, which broadcasts content across 3 networks. The app allows for a transition between browsing products and watching live demonstrations.

Key Features

1. You can make use of Voice Search features to make navigation even easier.
2. With live television broadcasts streamed through the app, users can shop while watching.
3. Timely notifications ensure that users never miss out on special promotions.

8. Showday Live & Shoppable Video

When looking for innovation in online video shopping app, Showday Live offers several exceptional features. Customers can purchase showcased products without leaving the video with an in-video cart. It integrates with every Shopify theme, requiring no code for installation. This integration ensures that product feeds and transactions are in synchronization with the Shopify store.

Key Features

1. Showday can integrate with platforms, including Facebook, YouTube, and Google Analytics.
2. It is equipped with a variety of engagement features like vouchers to convert viewers into customers.
3. This app has marketing tools to gather and analyze valuable consumer data.

9. Facebook Live

Facebook Live enables businesses to connect with their audience or followers in real time. Also, you can drive meaningful communication with live polls and featured links. From personal broadcasts to large-scale events, it provides users with the tools they need. The app supports integrations with video conferencing software providers like Zoom and BlueJeans.

Key Features

1. Sellers can respond to buyers’ questions and comments in real-time.
2. By broadcasting live content directly to the Facebook Page, you can expand your reach.
3. This lives selling apphelps you broadcast to Facebook Live from Messenger Rooms.

10. NTWRK

There are specific options in live selling when users want to showcase their products through live auctions. NTWRK is the premier destination for sellers looking to connect with a dynamic audience. Sellers can choose how they want to upload and manage their inventory. It can be done through the NTWRK seller dashboard or by syncing their Shopify account.

Key Features

1. It provides sellers with innovative ways, including hosting live auctions and selling drops.
2. You can integrate this app into an existing Shopify account.
3. NTWRK is available on Google Play and App Store for mobile access.

Part 2. Comparative Overview of Top Live-Streaming Shopping Platforms

In this section, we’ll compare different the discussed live shopping apps that let businesses live-stream events. Each platform has its own special features, thus let’s see how they measure up against each other:

Platforms	Ratings	Availability and Integration	Effectiveness	AI Avatars	AI Voices	Ease-of-Use
Virbo Live	4.9	Web Based, Integrates with Most of Streaming Platforms	High	✓	✓	✓
TikTok Shop	4.6	TikTok app	High	X	X	✓
Bambuser Live Video Shopping	4.8	Websites, Social Media Channels, Mobile apps	High	X	X	X
Live Shopping by LiveMeUp	4.3	Shopify, YouTube, Facebook, and Instagram	Low	X	X	✓
CommentSold	4.5	Facebook, Instagram, Messenger, Shopify	Medium	X	X	X
SoldLive: FB & IG Live Selling	4.7	Shopify	High	X	X	✓
QVC Live	4.4	iOS, Android, Tablet, Apple TV	Low	X	X	X
Showday Live & Shoppable Video	4.6	Shopify	Medium	X	X	✓
Facebook Live	4.3	Web, Mobile	High	X	X	✓
NTWRK	4.2	Online, iOS, Android	Low	X	X	X

Conclusion

In conclusion, we’ve learned that live streaming is becoming essential for online shopping. Businesses are using it to connect with customers in real-time. In our comparison, we looked at different shoppable video streaming app. One standout platform is Wondershare Virbo Live, which is excellent at helping businesses create engaging streams. Its AI-powered avatars enhance customer interactions and generate more sales.

Conclusion

In conclusion, we’ve learned that live streaming is becoming essential for online shopping. Businesses are using it to connect with customers in real-time. In our comparison, we looked at different shoppable video streaming app. One standout platform is Wondershare Virbo Live, which is excellent at helping businesses create engaging streams. Its AI-powered avatars enhance customer interactions and generate more sales.

Amazon Live for Beginners: Features, Pro Tips & Future Trends

Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.

Part 1: Live on Amazon: A Game-Changer for Sellers

Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.

01 What is Amazon Live Streaming?

Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.

02 Who Can Benefit from Amazon Live?

Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.

1. Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
2. Seller and Brands: Increased product awareness and sales with the potential for building brand image.
3. Influencers: A new income stream and access to a wider audience while building relationships with brands.
4. Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
5. Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.

03 Is Amazon Live Streaming Right for You?

Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:

Pros

• A free live-streaming platform for sellers
• Offers creative tools and resources to effectively promote your products
• Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale

Cons

• Low consumer engagement rates with low-quality videos
• You will still need a creative team with resources to represent your brand well
• Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet

Part 2: Step Guidance: Getting Started with Amazon Live

To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.

With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:

Step 1 Create an Amazon Live Account

Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.

Step 2 Enter Details of your Product or Brand

Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.

Step 3 Add Products to Your Livestream

Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.

Step 4 Set Up Your Amazon Livestream

With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.

Step 5 Go Live

Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.

Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:

• Build a community by communicating and engaging with consumers
• Entice viewers to take action
• Reduce pre-purchase support requests, such as live chat
• Generate sales
• Lower returns by providing essential details and answers

Bonus Tip: Enhanced Live Streaming with AI (Future Trends)

As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.

As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.

02 Simplified workflow and better viewer experience with Virbo Live

Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:

1. Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
2. AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
3. Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
4. Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
5. Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers

Conclusion

Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.

Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.

Part 1: Live on Amazon: A Game-Changer for Sellers

Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.

01 What is Amazon Live Streaming?

Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.

02 Who Can Benefit from Amazon Live?

Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.

1. Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
2. Seller and Brands: Increased product awareness and sales with the potential for building brand image.
3. Influencers: A new income stream and access to a wider audience while building relationships with brands.
4. Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
5. Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.

03 Is Amazon Live Streaming Right for You?

Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:

Pros

• A free live-streaming platform for sellers
• Offers creative tools and resources to effectively promote your products
• Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale

Cons

• Low consumer engagement rates with low-quality videos
• You will still need a creative team with resources to represent your brand well
• Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet

Part 2: Step Guidance: Getting Started with Amazon Live

To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.

With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:

Step 1 Create an Amazon Live Account

Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.

Step 2 Enter Details of your Product or Brand

Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.

Step 3 Add Products to Your Livestream

Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.

Step 4 Set Up Your Amazon Livestream

With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.

Step 5 Go Live

Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.

Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:

• Build a community by communicating and engaging with consumers
• Entice viewers to take action
• Reduce pre-purchase support requests, such as live chat
• Generate sales
• Lower returns by providing essential details and answers

Bonus Tip: Enhanced Live Streaming with AI (Future Trends)

As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.

As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.

02 Simplified workflow and better viewer experience with Virbo Live

Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:

1. Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
2. AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
3. Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
4. Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
5. Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers

Conclusion

Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.

YouTube Live Selling: Boost Your Sales With These Tips

As more people shop online through live channels, big streaming websites are adding this feature to their platforms. YouTube , a significant site for videos, lets people sell things while they stream live. It is not available as a separate feature but as a part of the regular live-streaming setup on YouTube. This benefits creators because they can sell stuff to their viewers while showcasing their content.

Live shopping on YouTube makes it more fun for viewers as well. In this article, we’ll talk about how to use YouTube’s live selling feature by knowing the eligibility criteria. Furthermore, we will introduce a great tool to improve your live streams.

Part 1. How Has YouTube Integrated Live Shopping System Into Its Platform?

YouTube has integrated a live shopping system into its platform. It enables creators to engage with their audiences in real-time to promote and sell products. Creators can set up and connect their own stores or online shopping platforms to YouTube. This involves integrating Shopify , Spring , or other selected retailers with their YouTube channels.

Also, the sellers have functionalities to tag products within their streams. Viewers can quickly discover and purchase items showcased during the broadcast. Interested users can get guidance and support from the app to manage their live shopping sessions. Plus, YouTube’s live selling collects feedback from creators and viewers. By doing so, this platform is able to enable continuous improvements.

Eligibility Criteria of YouTube Live Shopping

If you want to use live selling on YouTube to sell your stuff, you will have to meet the respective eligibility criteria. Users can connect their store to start selling things after fulfilling these guidelines. Provided below are the eligibility criteria required by the YouTube platform for live selling:

1. To perform any live streaming procedure on YouTube, being part of the YouTube Partner Program is necessary.
2. Your channel should have enough subscribers or be recognized as an Official Artist Channel.
3. The videos on your channel shouldn’t be mainly for kids. The target age in live shopping covers teenagers and adults, which is why YouTube also focuses on the niche.
4. Your channel shouldn’t have any strikes for hate speech. The community guideline strikes should be maintained for the promotion of products.

Part 2. How To Use Live Stream Shopping on YouTube?

Selecting products you want to promote on your YouTube channel is essential. Sellers can tag products in their live stream and feature a labeled product by pinning it. Viewers can buy a tagged product by tapping the “Shop” icon without leaving the live session, making the entire process a simple feat. Here are the steps to engage your audience and boost sales using this feature:

• Step 1. You need to tag the product to use the YouTube live-stream shopping feature. For this purpose, access the “Live Control Room” through your “YouTube Studio.” Choose the “Stream” or “Manage” option from the left sidebar to proceed with the process.

• Step 2. Under the live stream preview, you can hit the “Shopping” tab. Afterward, hit the “+” icon to search and choose up to 30 products for your livestream. You can remove any product by tapping the “Trash” icon next to the product. Finally, tap “Save” to apply this setting to individual videos.

Steps of Pinning a Product During Livestream on YouTube

After following the steps mentioned above, you can live stream across YouTube. Furthermore, you can also pin a product to feature prominently during your live video session. Let’s explore this straightforward process of pinning a product while live selling on YouTube :

• Step 1 . Start a live stream using the “Live Control Room” on YouTube. Once your live stream is set up, navigate to the “Shopping” tab. Here, you’ll find a selection of items available for promotion. Choose the specific item you want to promote during your live stream.

• Step 2. Drag or click the chosen item to the “Pinned Products” panel. You can tap “REMOVE PIN” in the live stream preview to remove the selected item from being pinned.

Part 3. Want To Make Better Livestream Content? Use Wondershare Virbo Live

Are you looking to elevate your livestream content and drive better growth? Look no further than Wondershare Virbo Live to stand out from the rest of the streamers. With this tool, you have everything on a single platform to create captivating livestream experiences. It provides scripts for live shopping based on the YouTube viewer’s likings and preferences. The compatibility with YouTube, LinkedIn, and Instagram for live streaming makes it a versatile tool.

In addition to this, it offers a customizable Q&A repository to provide an instant answering system for audiences. The microphone integration for voice-driven AI allows you to connect with a diverse audience in real-time. Plus, the cloud-based operation provides flexibility and convenience for users. AI translation translates text into many languages to provide a global live-streaming experience.

Top Features of Wondershare Virbo Live

1. Virbo Live offers a variety of AI streamers or VTubers that perfectly mimic natural movements. They come in different attire, poses, and ethnicities to suit your brand image.
2. It allows users to take advantage of 24/7 broadcasting without any interruption.
3. Wondershare Virbo Live comes with an AI interaction system that crawls through the content of a live stream room. This effectively helps in enhancing the content of your live streaming tool.

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Step-by-Step Guide to Creating a Stream Room in Wondershare Virbo Live

Like live selling on YouTube , Virbo Live provides a straightforward approach for its users. It lets you connect better with your audience to gain a boost for gathering revenue. Follow the below-mentioned steps to create your stream room to sell stuff through Wondershare Virbo Live:

• Step 1. Create a Livestream Room With Wondershare Virbo Live

Navigate through the main website of Virbo Live and tap “Create Stream Room Now.” You’ll be directed to a new window, which provides different features to make a compelling live-selling video. To proceed, head to the top of the screen and press the “Create a Blank Livestream Room” button.

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• Step 2. Select and Personalize Your Preferred AI Avatar

As a new screen opens, select the “AI avatars” tab to access a dialogue box displaying various avatars. Browse through the options and observe their appearances showcased on the right side. Once you’ve chosen your preferred avatar, switch to the “Background” tab for customization. Choose the one that fits your needs and the nature of your product.

• Step 3. Input Text Script and Change Dubbing Options

Next, navigate to the left side of the window to access the text box. Here, input your desired text or script in the required section. You can also opt for AI-generated scripts to enhance your presentation. To access AI-generated scripts, scroll down the page and locate the “AI Smart Script” button. Click on it, and the tool will generate a script tailored to your product presentation.

Once you are done making your script, lead to the top of the window to access the “Voice Dubbing” option. Change the voice dubbing according to your region and audience preference.

• Step 4. Start Livestreaming Your Products

After making final adjustments, hit the “Start livestream” button. Your live-streaming session is ready to provide an optimized live shopping YouTube experience.

Conclusion

It is evident that creators have to master YouTube live selling to generate revenue.YouTube makes it easy by letting you show products and talk to viewers live to sell more. This way, you can engage with viewers and get an organic boost for your products. However, if you want an even better way to do live to sell, you should seek the services of Wondershare Virbo Live.

As more people shop online through live channels, big streaming websites are adding this feature to their platforms. YouTube , a significant site for videos, lets people sell things while they stream live. It is not available as a separate feature but as a part of the regular live-streaming setup on YouTube. This benefits creators because they can sell stuff to their viewers while showcasing their content.

Live shopping on YouTube makes it more fun for viewers as well. In this article, we’ll talk about how to use YouTube’s live selling feature by knowing the eligibility criteria. Furthermore, we will introduce a great tool to improve your live streams.

Part 1. How Has YouTube Integrated Live Shopping System Into Its Platform?

YouTube has integrated a live shopping system into its platform. It enables creators to engage with their audiences in real-time to promote and sell products. Creators can set up and connect their own stores or online shopping platforms to YouTube. This involves integrating Shopify , Spring , or other selected retailers with their YouTube channels.

Also, the sellers have functionalities to tag products within their streams. Viewers can quickly discover and purchase items showcased during the broadcast. Interested users can get guidance and support from the app to manage their live shopping sessions. Plus, YouTube’s live selling collects feedback from creators and viewers. By doing so, this platform is able to enable continuous improvements.

Eligibility Criteria of YouTube Live Shopping

If you want to use live selling on YouTube to sell your stuff, you will have to meet the respective eligibility criteria. Users can connect their store to start selling things after fulfilling these guidelines. Provided below are the eligibility criteria required by the YouTube platform for live selling:

1. To perform any live streaming procedure on YouTube, being part of the YouTube Partner Program is necessary.
2. Your channel should have enough subscribers or be recognized as an Official Artist Channel.
3. The videos on your channel shouldn’t be mainly for kids. The target age in live shopping covers teenagers and adults, which is why YouTube also focuses on the niche.
4. Your channel shouldn’t have any strikes for hate speech. The community guideline strikes should be maintained for the promotion of products.

Part 2. How To Use Live Stream Shopping on YouTube?

Selecting products you want to promote on your YouTube channel is essential. Sellers can tag products in their live stream and feature a labeled product by pinning it. Viewers can buy a tagged product by tapping the “Shop” icon without leaving the live session, making the entire process a simple feat. Here are the steps to engage your audience and boost sales using this feature:

• Step 1. You need to tag the product to use the YouTube live-stream shopping feature. For this purpose, access the “Live Control Room” through your “YouTube Studio.” Choose the “Stream” or “Manage” option from the left sidebar to proceed with the process.

• Step 2. Under the live stream preview, you can hit the “Shopping” tab. Afterward, hit the “+” icon to search and choose up to 30 products for your livestream. You can remove any product by tapping the “Trash” icon next to the product. Finally, tap “Save” to apply this setting to individual videos.

Steps of Pinning a Product During Livestream on YouTube

After following the steps mentioned above, you can live stream across YouTube. Furthermore, you can also pin a product to feature prominently during your live video session. Let’s explore this straightforward process of pinning a product while live selling on YouTube :

• Step 1 . Start a live stream using the “Live Control Room” on YouTube. Once your live stream is set up, navigate to the “Shopping” tab. Here, you’ll find a selection of items available for promotion. Choose the specific item you want to promote during your live stream.

• Step 2. Drag or click the chosen item to the “Pinned Products” panel. You can tap “REMOVE PIN” in the live stream preview to remove the selected item from being pinned.

Part 3. Want To Make Better Livestream Content? Use Wondershare Virbo Live

Are you looking to elevate your livestream content and drive better growth? Look no further than Wondershare Virbo Live to stand out from the rest of the streamers. With this tool, you have everything on a single platform to create captivating livestream experiences. It provides scripts for live shopping based on the YouTube viewer’s likings and preferences. The compatibility with YouTube, LinkedIn, and Instagram for live streaming makes it a versatile tool.

In addition to this, it offers a customizable Q&A repository to provide an instant answering system for audiences. The microphone integration for voice-driven AI allows you to connect with a diverse audience in real-time. Plus, the cloud-based operation provides flexibility and convenience for users. AI translation translates text into many languages to provide a global live-streaming experience.

Top Features of Wondershare Virbo Live

1. Virbo Live offers a variety of AI streamers or VTubers that perfectly mimic natural movements. They come in different attire, poses, and ethnicities to suit your brand image.
2. It allows users to take advantage of 24/7 broadcasting without any interruption.
3. Wondershare Virbo Live comes with an AI interaction system that crawls through the content of a live stream room. This effectively helps in enhancing the content of your live streaming tool.

Get Started Online Free Download

Step-by-Step Guide to Creating a Stream Room in Wondershare Virbo Live

Like live selling on YouTube , Virbo Live provides a straightforward approach for its users. It lets you connect better with your audience to gain a boost for gathering revenue. Follow the below-mentioned steps to create your stream room to sell stuff through Wondershare Virbo Live:

• Step 1. Create a Livestream Room With Wondershare Virbo Live

Navigate through the main website of Virbo Live and tap “Create Stream Room Now.” You’ll be directed to a new window, which provides different features to make a compelling live-selling video. To proceed, head to the top of the screen and press the “Create a Blank Livestream Room” button.

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• Step 2. Select and Personalize Your Preferred AI Avatar

As a new screen opens, select the “AI avatars” tab to access a dialogue box displaying various avatars. Browse through the options and observe their appearances showcased on the right side. Once you’ve chosen your preferred avatar, switch to the “Background” tab for customization. Choose the one that fits your needs and the nature of your product.

• Step 3. Input Text Script and Change Dubbing Options

Next, navigate to the left side of the window to access the text box. Here, input your desired text or script in the required section. You can also opt for AI-generated scripts to enhance your presentation. To access AI-generated scripts, scroll down the page and locate the “AI Smart Script” button. Click on it, and the tool will generate a script tailored to your product presentation.

Once you are done making your script, lead to the top of the window to access the “Voice Dubbing” option. Change the voice dubbing according to your region and audience preference.

• Step 4. Start Livestreaming Your Products

After making final adjustments, hit the “Start livestream” button. Your live-streaming session is ready to provide an optimized live shopping YouTube experience.

Conclusion

It is evident that creators have to master YouTube live selling to generate revenue.YouTube makes it easy by letting you show products and talk to viewers live to sell more. This way, you can engage with viewers and get an organic boost for your products. However, if you want an even better way to do live to sell, you should seek the services of Wondershare Virbo Live.

6 Must-Have Tools for Successful Game Streaming

The gaming industry is developing by leaps and bounds in this current digital revolution. Many streamers have become a part of this industry, broadcasting live gameplay footage to earn hefty money. Content creators can showcase their gaming skills through live streams and entertain the audience. This article will discuss the best gaming streaming platform for gamers and their fans.

Part 1. The Advancements in the Gaming Industry: Discussing the Statistics

Technological advancement has resulted in the development of incredible games. Integration of AI technology in gaming provides an interactive and efficient user experience. This technology has allowed developers to automate repetitive tasks while creating games. Also, gamers can enjoy playing in realistic virtual worlds with the help of VR headsets.

Gaming platforms also have the technology to analyze the user’s gaming style with a machine-learning algorithm. Cutting-edge graphics are among the best advancements in the gaming industry. Moreover, the popularity of gaming streams has also bloomed in recent years. The reason for the increased use of gaming streaming is its accessibility. It allows gamers from diverse backgrounds to share their gaming experience with interested fans.

Statistics of Gaming Streaming

No doubt, gaming streaming has witnessed a notable surge in popularity. It can be understood through the following statistics about streaming:

1. In 2024, game live-streaming viewers will probably reach over 900 million.
2. According to estimates, the revenue in this market is expected to reach US$13.65 billion in 2024.
3. io reports that the esports viewership will grow to 640 million by 2025.
4. The game live-streaming market is anticipated to reach around 7 billion users by 2028.

Part 2. The Best Gaming Streaming Platforms in 2024

After knowing about gaming streaming, do you want to know the best platform for streaming games? Many options can help you in accessing live game streams. Below are some of the platforms for gaming streaming so you can choose the best one:

1. BIGO Live

BIGO Live is one of the best live-streaming platforms for gaming. It allows you to watch the streaming of your favorite game in high quality. These games include PUBG, GTA, Free Fire, Fortnite, and others. You can watch multiple streamers broadcast your favorite game to satisfy your craving.

1. There are many gaming streams available on this website in different languages.
2. This platform categorizes the most popular and other gaming streams for your ease.
3. It has a live option that allows you to watch live gaming broadcasts of your beloved streamer.

2. Twitch

If you are a game lover and looking for the best platform for streaming games, Twitch is the leading option. This gaming platform can stream Tekken 8, Apex Legends, and other famous games. With this platform, you can select the desired language for streaming games.

1. You can analyze the popularity of a gamer by seeing the view count of a gaming stream.
2. Twitch provides live channels to watch gaming streams in real time.
3. This website provides a search tab for your favorite game or streamer.

3. Facebook Gaming

People use Facebook to remain connected with friends and family. It is an effective platform for socializing and entertainment purposes. However, it also offers gaming streaming options to its game-loving users. Gamers can watch live streaming of their favorite game on this social media platform.

1. There are many live stream channels of one game on Facebook.
2. Viewers can comment or react to the live stream to interact with the gamer.
3. Fans can search gamers’ profiles to watch live gaming streams.

4. YouTube Gaming

YouTube is the best streaming service for sports, news, and movies. Other than that, it can help you to watch and share gaming streaming with your friends. You can enjoy streaming games like Dota 2, Battleground Mobile, and others on YouTube.

1. People can subscribe to gaming channels on YouTube to get the latest updates.
2. YouTube allows you to search for any gaming stream on the search tab.
3. Based on your watch history and subscription, it recommends gaming videos.

5. Dlive

Game streaming platforms enable the viewers to interact with streamers for an interactive experience. Dlive is one platform that lets you engage with the community. With this website, you can watch live streaming of games in different languages. Moreover, this platform offers the recommended channels for live game streaming.

1. It provides a message box in every gaming streaming section to connect with other people.
2. This website gives rewards to viewers for their engagement in the game streams.
3. Users can enjoy lag-free performance on this platform for smooth streaming.

6. Gosu Gamer

Are you fond of esports and want information about esports from around the world? Gosu Gamers is a unique website that can give news and ranking of esports gamers. It can let you watch gaming streams with a chat option. Plus, you can also get information about past and upcoming e-gaming matches.

1. It also has a replay option to help you enjoy past gaming matches.
2. Gosu Gamer has an on-time notifications feature to inform you about your favorite gaming stream.
3. This is thebest platform to stream games, and it also has live gaming tournament streams.

Part 3. Stream Your Favorite Game by Enhancing Quality With Wondershare Virbo Live

High-quality content videos will always attract the attention of viewers. The best platforms to stream games are those that can provide high-quality content. Therefore, you need a tool that can help you enhance streaming quality. Wondershare Virbo Live is one such tool that enables you to stream quality gaming content.

With this tool, you can edit and customize gaming streaming content. It supports streaming channels, including Facebook and YouTube, to stream your gaming content. Virbo Live has a microphone integration feature for live commentary during streaming. You do not need to download this tool as it has a cloud-based service.

Key Features Highlighting Details About Wondershare Virbo Live

1. You can translate streaming content in the required language for global reach through AI translation. There are a variety of options you can go across for translating the added content.
2. Users can generate scripts for gaming streaming with the AI script feature. By providing the product name, highlights, and promotional points, Wondershare Virbo Live easily generates a comprehensive script.
3. It provides AI avatars with different poses and attire to make your streams attractive.

Step-by-Step Guide To Create Stream Room for Gaming With Wondershare Virbo Live

Wondershare Virbo Live can create high-quality content for your gaming streaming. Below are the steps to create the required stream room for gaming across Virbo Live:

• Step 1. Access Tool Online for Creating Stream Room

Open the Wondershare Virbo Live website and proceed to the main editing platform. After that, click the “Create a Blank Livestream Room” button on the main interface. A new window will open with the many options to make your gaming stream personalized.

• Step 2. Choose Desired AI Avatar for Gaming Streaming

Upon reaching this window, tap the “AI avatar” tab on the top right side of the new window. You will find different avatars with different poses in the dialog box. Later, choose the desired AI avatar for your gaming streaming.

• Step 3. Adjust Changes in Background

Opt for the “Background” tab to make changes in the background. Then, you can choose from the available options for the background.

• Step 4. Integrate Personalized Voice for Live Video

After this, move toward the left side of the screen and opt for the “Script lines” tab. Next, choose the “Audio” section and hit the “Upload local voice” button. This will allow you to add personalized voice during the gaming streaming.

• Step 5. Start Live Streaming of Your Game

Once you have done all the customization, you can start streaming the game. For this, click the “Start Livestream” button to start a live stream of the game.

Click here

Conclusion

The integration of AI technology has improved the gaming experience of users. Also, gaming streaming has emerged as one of the latest trends in this industry. You can choose the best platform to stream games from available options, as provided in this article. However, if you want to optimize these gaming streams, Wondershare Virbo Live is the best solution. It helps you enhance the quality of your game streams with many features.

The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.

Part 1: Background Information of Live Commerce

To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?

01 What is Live Commerce?

Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.

To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.

02 Benefits of Ecommerce Live

The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.

Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:

1. Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
2. Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
3. Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
4. Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.

Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement

The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:

1. Michael Kors: Fashionable Collaboration Boosts Engagement

Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.

Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.

Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.

2. Sephora: Beauty Unboxed with Community Building

Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.

Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.

Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.

3. Nike: Live Workouts Drive Brand Advocacy

Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.

Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.

Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.

4. L’Oreal: Personalized Skincare Consultations

L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.

Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.

Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.

Part 3: Future Landscape: Live Streaming with AI

The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.

01 Integrating Virbo Live for Live Commerce

Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.

Advantages of Virbo Live Commerce:

• Continuous 24/7 live commerce broadcasting without interruptions
• Cost-effective streamers with lower personnel and equipment expenses
• Reduced dependence on large human teams
• Seamless language and accent translations to engage a diverse global audience
• Stable and lag-free streaming performance
• Enhanced content safety through AI-driven moderation.

02 Simplified Workflow and Better Viewer Experience with Virbo Live

To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.

Step 2 Choose AI Streamers and Background

Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.

Step 3 Enter Text or Voice

Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.

Step 4 Start Live Streaming

Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.

Step 5 Interact With the Audience

Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.

FAQs about Live Commerce

1. What are the drawbacks of live commerce?

Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.

2. How do I succeed with live commerce streaming?

To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.

3. What is the difference between regular streaming and live commerce streaming?

Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.

4. Is live commerce streaming better than video recording?

Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.

Conclusion

Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.

The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.

Part 1: Background Information of Live Commerce

To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?

01 What is Live Commerce?

Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.

To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.

02 Benefits of Ecommerce Live

The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.

Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:

1. Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
2. Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
3. Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
4. Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.

Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement

The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:

1. Michael Kors: Fashionable Collaboration Boosts Engagement

Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.

Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.

Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.

2. Sephora: Beauty Unboxed with Community Building

Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.

Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.

Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.

3. Nike: Live Workouts Drive Brand Advocacy

Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.

Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.

Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.

4. L’Oreal: Personalized Skincare Consultations

L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.

Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.

Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.

Part 3: Future Landscape: Live Streaming with AI

The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.

01 Integrating Virbo Live for Live Commerce

Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.

Advantages of Virbo Live Commerce:

• Continuous 24/7 live commerce broadcasting without interruptions
• Cost-effective streamers with lower personnel and equipment expenses
• Reduced dependence on large human teams
• Seamless language and accent translations to engage a diverse global audience
• Stable and lag-free streaming performance
• Enhanced content safety through AI-driven moderation.

02 Simplified Workflow and Better Viewer Experience with Virbo Live

To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.

Step 2 Choose AI Streamers and Background

Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.

Step 3 Enter Text or Voice

Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.

Step 4 Start Live Streaming

Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.

Step 5 Interact With the Audience

Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.

FAQs about Live Commerce

1. What are the drawbacks of live commerce?

Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.

2. How do I succeed with live commerce streaming?

To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.

3. What is the difference between regular streaming and live commerce streaming?

Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.

4. Is live commerce streaming better than video recording?

Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.

Conclusion

Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.

[Best Options] Top Live Streaming Platforms According to Types

Today, there are lots of live-streaming sites for different needs and likes. Each of them has unique features that make them different in the market. Plus, each offers different functionalities as they can be used for gaming, fun, and learning.

Read this article to explore the best live-streaming websites based on their functionalities. This insight will help you choose the best one that fits your preferences and requirements.

Part 1. Recognizing the Different Types of Live Streaming Platforms

As live streaming is getting popular, people now watch videos online for entertainment. In addition to fun, the top live-streaming platforms are used in many different areas like entertainment and education. Let us recognize these types and what makes them separate to understand them better:

1. Live Shopping Streaming Platforms

The online places to shop while watching live videos are called live shopping streaming platforms. Through such shopping streams, sellers can directly interact with the buyers to generate revenue.

2. Music and Podcast Streaming Platforms

These are websites or apps where you can listen to music and podcasts. You can make playlists and explore different types of audio content on these streaming sites.

3. Live Gaming Streaming Platforms

For people who love video games, these live-streaming sites are perfect. Game lovers can watch their favorite streamers play games live and have a chat with them.

4. Live TV Series Streaming Platforms

With these platforms, you can watch your favorite TV shows live or catch up on episodes you missed. Plus, they can work like regular TV, but you can watch online without cable.

5. Live Sports Streaming Platforms

If you’re a sports fan, these top live-streaming sites are fit for you. They show live sports events worldwide, so you can watch games in real-time.

Part 2. The Best Live Shopping Live Streaming Platform in 2024

Let’s understand what live shopping is before discussing the best live-streaming websites . Live shopping combines fun and entertainment with online shopping. You can see products showcased in real time and chat with the hosts. This section will discuss the top live shopping sites and see what makes them stand out.

1. TikTok Shop

If you are a TikTok enthusiast, you can shop here without leaving the app. It is built right into the platform to let brands connect with people in a fun way. Sellers can sell things and talk to their customers in one place.

2. Facebook Live

Facebook Live lets businesses talk to their followers right away. Plus, going live on your Facebook Page helps more people see your brand. Other than that, the features of live polls and featured links make the conversation enjoyable.

Make Impressive Live Streaming Content With Wondershare Virbo Live

Using the power of live streaming is essential to maximize revenue in this competitive e-commerce market. With the emergence of many live shopping platforms, it is vital to make your content stand out. To do so, Wondershare Virbo Live can help you create professional live-stream videos to sell products on any platform. It simplifies the setup of your live stream selling system with special tools.

Unlike other platforms, you can stream your live videos on multiple platforms at once to reach more people. Also, its AI script generation feature saves time and keeps your audience engaged with targeted speech. The platform operates directly from the cloud, eliminating the need for downloads. Users can also utilize the platform’s AI-driven avatars to host live shopping events.

Key Features of Wondershare Virbo Live

1. AI Avatars: Wondershare Virbo Live offers AI avatars that speak multiple languages to appeal to a diverse global audience.
2. Support For Variety of Languages: It supports languages like English, Chinese, French, German, and Japanese. This versatility makes it easier for viewers worldwide to understand your content.
3. Q&A Library: The customized Q&A dataset allows you to tackle customer queries instantly.

Steps of Creating a Stream Room for Live Shopping on Wondershare Virbo Live

Creating a specific stream room is simple and easy to follow. Here is the step-by-step guide to carry out the process using Wondershare Virbo Live:

• Step 1. Open the Tool and Make a Blank Livestream Room

First, visit the tool’s official website through your desired web browser. To make a compelling video for live shopping, click the “Create Stream Room Now” button. The tool will proceed with the process on a new window. Select “Create a Blank Livestream Room” at the top to access a range of features.

Get Started Online Free Download

• Step 2. Give Prompt to Virbo To Generate AI Script

With a new window opened, browse the page and press the “AI Smart Script” button. This action opens a dialogue box and allows you to input the details of the product you’re going to sell. Add the product name, key features, and promotional information. Then, select the language and style to engage with the target audience. Later, hit the “Generate” button and use this AI-generated script for marketing.

• Step 3. Customize AI Streamers and Background Before Live Shopping

Afterward, choose one of the available avatars by clicking on the “AI Avatars” tab. Plus, you can adjust the appearance in the “Background” tab. After finalizing the setup, click the “Start livestream” button at the top right corner and start live selling.

Part 3. The Best Game Streaming Platform To Use in 2024

Gamers can now stream while playing video games to earn a hefty amount. As gaming improves, picking the right streaming platform becomes super important. The following are the best live-streaming websites for gamers who want to give audiences an engaging experience.

1. BIGO Live

If you want to show off your gaming skills, BIGO Live should be your preferred choice. It allows you to chat with viewers and grow a fanbase with plenty of opportunities to improve. Gamers can livestream their gameplay and join virtual events with its packed features.

2. Twitch

Twitch is a well-known gaming platform loved by gamers worldwide. The forum has everything from live gameplay to eSports tournaments and gaming discussions. It boasts a vast selection of gaming content and a vibrant community. Users can enjoy its customizable streaming options to discover new content.

Part 4. The Best Music and Podcast Streaming Platforms in 2024

The emerging online stream sites have changed how we listen to music and podcasts. Now, we can listen to songs and shows whenever and wherever we are. Therefore, let’s pick the one that’s best for us to keep up with the latest audio content.

1. Spotify

People all over the world love Spotify because it is friendly and gives suggestions that suit their tastes. It has lots of songs, albums, playlists, and podcasts to choose from. You can find new music, make your playlists, and listen offline.

2. YouTube

You can get entertained with YouTube Music by listening to different audio creators. It has a massive library of content, including stuff made by users and official releases. You can find music and podcasts in categories including new releases, trending, long listening, and more.

Part 5. The Best TV Streaming Platform for Entertainment Purposes

Users can watch lots of shows and movies online with services like Netflix. Various streaming platforms are available, so it’s essential to find the one with what you like. Let’s find out which ones are the best for watching TV in today’s digital world:

1. Tubi TV

Tubi is the largest free live-streaming video website for TV shows and movies in the US. It has a wide range of content, from classic movies to popular TV series. You can browse your desired show by either genre or through specific titles.

2. Popcorn Flix

Popcorn Flix offers free live TV streams and over 1500 full-length movies for viewing on all your devices. It features a variety of genres like spotlight films, comedies, and horror movies. The video quality is decent at 720p HD, which is suitable for watching TV shows.

Part 6. The Best Live Sports Streaming Platform in 2024

For the best sports streaming platform, we should consider the video quality and what games they offer. In the following section, you’ll find the best options for watching sports live:

1. ESPN+

ESPN provides extensive coverage of various sports worldwide. You can benefit from its live streaming capabilities across devices and exclusive content like ESPN Originals. It updates you with comprehensive sports news and analysis to provide the best viewing experiences.

2. Watchsports

Watchsports is the premier sports streaming platform with popular and niche sports. You can watch live games and on-demand highlights for mainstream leagues or international competitions. The variety of games available across Watchsports makes it a good yet simple option for streaming content.

Conclusion

We conclude that each live-streaming site has its unique features for different interests. As mentioned in the article, streaming sites are available for game, music, and sports lovers. Moreover, with the increasing trend of online shopping, live shopping platforms are also introduced in the market. But if you want to optimize live streams on many platforms, Wondershare Virbo Live is the best choice.

Today, there are lots of live-streaming sites for different needs and likes. Each of them has unique features that make them different in the market. Plus, each offers different functionalities as they can be used for gaming, fun, and learning.

Read this article to explore the best live-streaming websites based on their functionalities. This insight will help you choose the best one that fits your preferences and requirements.

Part 1. Recognizing the Different Types of Live Streaming Platforms

As live streaming is getting popular, people now watch videos online for entertainment. In addition to fun, the top live-streaming platforms are used in many different areas like entertainment and education. Let us recognize these types and what makes them separate to understand them better:

1. Live Shopping Streaming Platforms

The online places to shop while watching live videos are called live shopping streaming platforms. Through such shopping streams, sellers can directly interact with the buyers to generate revenue.

2. Music and Podcast Streaming Platforms

These are websites or apps where you can listen to music and podcasts. You can make playlists and explore different types of audio content on these streaming sites.

3. Live Gaming Streaming Platforms

For people who love video games, these live-streaming sites are perfect. Game lovers can watch their favorite streamers play games live and have a chat with them.

4. Live TV Series Streaming Platforms

With these platforms, you can watch your favorite TV shows live or catch up on episodes you missed. Plus, they can work like regular TV, but you can watch online without cable.

5. Live Sports Streaming Platforms

If you’re a sports fan, these top live-streaming sites are fit for you. They show live sports events worldwide, so you can watch games in real-time.

Part 2. The Best Live Shopping Live Streaming Platform in 2024

Let’s understand what live shopping is before discussing the best live-streaming websites . Live shopping combines fun and entertainment with online shopping. You can see products showcased in real time and chat with the hosts. This section will discuss the top live shopping sites and see what makes them stand out.

1. TikTok Shop

If you are a TikTok enthusiast, you can shop here without leaving the app. It is built right into the platform to let brands connect with people in a fun way. Sellers can sell things and talk to their customers in one place.

2. Facebook Live

Facebook Live lets businesses talk to their followers right away. Plus, going live on your Facebook Page helps more people see your brand. Other than that, the features of live polls and featured links make the conversation enjoyable.

Make Impressive Live Streaming Content With Wondershare Virbo Live

Using the power of live streaming is essential to maximize revenue in this competitive e-commerce market. With the emergence of many live shopping platforms, it is vital to make your content stand out. To do so, Wondershare Virbo Live can help you create professional live-stream videos to sell products on any platform. It simplifies the setup of your live stream selling system with special tools.

Unlike other platforms, you can stream your live videos on multiple platforms at once to reach more people. Also, its AI script generation feature saves time and keeps your audience engaged with targeted speech. The platform operates directly from the cloud, eliminating the need for downloads. Users can also utilize the platform’s AI-driven avatars to host live shopping events.

Key Features of Wondershare Virbo Live

1. AI Avatars: Wondershare Virbo Live offers AI avatars that speak multiple languages to appeal to a diverse global audience.
2. Support For Variety of Languages: It supports languages like English, Chinese, French, German, and Japanese. This versatility makes it easier for viewers worldwide to understand your content.
3. Q&A Library: The customized Q&A dataset allows you to tackle customer queries instantly.

Steps of Creating a Stream Room for Live Shopping on Wondershare Virbo Live

Creating a specific stream room is simple and easy to follow. Here is the step-by-step guide to carry out the process using Wondershare Virbo Live:

• Step 1. Open the Tool and Make a Blank Livestream Room

First, visit the tool’s official website through your desired web browser. To make a compelling video for live shopping, click the “Create Stream Room Now” button. The tool will proceed with the process on a new window. Select “Create a Blank Livestream Room” at the top to access a range of features.

Get Started Online Free Download

• Step 2. Give Prompt to Virbo To Generate AI Script

With a new window opened, browse the page and press the “AI Smart Script” button. This action opens a dialogue box and allows you to input the details of the product you’re going to sell. Add the product name, key features, and promotional information. Then, select the language and style to engage with the target audience. Later, hit the “Generate” button and use this AI-generated script for marketing.

• Step 3. Customize AI Streamers and Background Before Live Shopping

Afterward, choose one of the available avatars by clicking on the “AI Avatars” tab. Plus, you can adjust the appearance in the “Background” tab. After finalizing the setup, click the “Start livestream” button at the top right corner and start live selling.

Part 3. The Best Game Streaming Platform To Use in 2024

Gamers can now stream while playing video games to earn a hefty amount. As gaming improves, picking the right streaming platform becomes super important. The following are the best live-streaming websites for gamers who want to give audiences an engaging experience.

1. BIGO Live

If you want to show off your gaming skills, BIGO Live should be your preferred choice. It allows you to chat with viewers and grow a fanbase with plenty of opportunities to improve. Gamers can livestream their gameplay and join virtual events with its packed features.

2. Twitch

Twitch is a well-known gaming platform loved by gamers worldwide. The forum has everything from live gameplay to eSports tournaments and gaming discussions. It boasts a vast selection of gaming content and a vibrant community. Users can enjoy its customizable streaming options to discover new content.

Part 4. The Best Music and Podcast Streaming Platforms in 2024

The emerging online stream sites have changed how we listen to music and podcasts. Now, we can listen to songs and shows whenever and wherever we are. Therefore, let’s pick the one that’s best for us to keep up with the latest audio content.

1. Spotify

People all over the world love Spotify because it is friendly and gives suggestions that suit their tastes. It has lots of songs, albums, playlists, and podcasts to choose from. You can find new music, make your playlists, and listen offline.

2. YouTube

You can get entertained with YouTube Music by listening to different audio creators. It has a massive library of content, including stuff made by users and official releases. You can find music and podcasts in categories including new releases, trending, long listening, and more.

Part 5. The Best TV Streaming Platform for Entertainment Purposes

Users can watch lots of shows and movies online with services like Netflix. Various streaming platforms are available, so it’s essential to find the one with what you like. Let’s find out which ones are the best for watching TV in today’s digital world:

1. Tubi TV

Tubi is the largest free live-streaming video website for TV shows and movies in the US. It has a wide range of content, from classic movies to popular TV series. You can browse your desired show by either genre or through specific titles.

2. Popcorn Flix

Popcorn Flix offers free live TV streams and over 1500 full-length movies for viewing on all your devices. It features a variety of genres like spotlight films, comedies, and horror movies. The video quality is decent at 720p HD, which is suitable for watching TV shows.

Part 6. The Best Live Sports Streaming Platform in 2024

For the best sports streaming platform, we should consider the video quality and what games they offer. In the following section, you’ll find the best options for watching sports live:

1. ESPN+

ESPN provides extensive coverage of various sports worldwide. You can benefit from its live streaming capabilities across devices and exclusive content like ESPN Originals. It updates you with comprehensive sports news and analysis to provide the best viewing experiences.

2. Watchsports

Watchsports is the premier sports streaming platform with popular and niche sports. You can watch live games and on-demand highlights for mainstream leagues or international competitions. The variety of games available across Watchsports makes it a good yet simple option for streaming content.

Conclusion

We conclude that each live-streaming site has its unique features for different interests. As mentioned in the article, streaming sites are available for game, music, and sports lovers. Moreover, with the increasing trend of online shopping, live shopping platforms are also introduced in the market. But if you want to optimize live streams on many platforms, Wondershare Virbo Live is the best choice.

‘S Top 8 Live Selling Platforms: Beginner’s Tool Tip

Live selling platforms are widely considered as the future of commerce. As more live selling platforms emerge, it can be confusing to figure out which one is best for your needs. You will likely want to work with a live stream shopping platform that allows you to create an interactive and engaging shopping experience for your viewers. Such a platform will allow your viewers to watch live product demonstrations, ask questions, and make purchases directly. In this article, we review our top 8 handpicked livestream shopping platforms and recommend a tool to help in making the right choice for your brand.

Part 1: Choosing from 8 Major Live Selling Platforms

When choosing the best live shopping platforms, you will want to consider the ability to host real-time video streams where you showcase and sell your products. A good live commerce platform will combine the immediacy of live video with online shopping convenience that allows viewers to make purchases on the spot. The following is an overview of our handpicked best live shopping platforms:

1. Smartzer

Being one of the leading live shopping and interactive video platforms, Smartzer works well with international brands. It helps customers discover products more easily and instantly add them to their cart for a seamless shopping experience. Brands such as Adidas, Mini, and Jo Malone have used Smartzer to boost their view engagement rate to an average of 55% and a click-through rate of 25%.

Integrations: Shopify, Magento, WooCommerce, BigCommerce, and Salesforce

Pricing: Pricing upon request. Subscription is based on product features, usage levels, and integration.

Standout Features:

• Real-time comments and likes
• Catalog integration
• Detailed video performance data

Limitations:

• Higher pricing compares to other service providers
• Limited platform integrations
• Some advanced features have a steeper learning curve

2. NTWRK

NTWK blends entertainment, pop culture, and commerce. The live stream selling platform is designed to create a unique experience for viewers by combining live-streamed content with limited-time product drops. It also often features hard-to-find and exclusive items from various artists and brands.

Integrations: Connect to most social media platforms

Pricing: Pricing upon request

Standout Features:

• Virtual festival feature where users can participate in immersive online events with experiential content, exclusive drops, and interactive experiences
• Display of exclusive and highly-coveted product releases from brands and artists
• Users can purchase limited-editing items available only during the festival

Limitations:

• Does not embed on other platforms
• Does not provide customer activity data

3. Amazon Live

The live shopping platform is found within Amazon, allowing US Amazon vendors, US Professional Sellers, and Amazon influencers with storefronts to promote and sell their products during livestream shopping events. Store owners can create shoppable live streams where they educate and interact with shoppers in real-time. They can also partner with influencers to promote their products.

Integrations: Integrates with other Amazon systems quickly

Pricing: Free to Use

Standout Features:

• Product highlighting feature that allows store owners and users to showcase their products during live streams
• A metrics feature where users can measure their performance and improve their next live stream
• Channel Analytics dashboard within the Amazon Live Creator app provides a snapshot of total views, product clicks, and unmuted views

Limitations:

• Can only promote Amazon products
• Users cannot redirect traffic to their own websites

4. Facebook Live Shopping

This live shopping feature within Facebook combines live video streaming with ecommerce. Businesses can sell their products using live video broadcasts on Facebook. With Facebook having a huge user base, the live shopping platform is ideal for businesses of all shapes and sizes. Local businesses and craftsmen can use the platform to reach a broader audience while fashion and beauty industry businesses can leverage the platform to demonstrate makeup techniques or provide styling tips.

Integrations: Integrates with other META platforms

Pricing: Free to Use

Standout Features:

• Live stream notifications reminding users when the event is about to begin
• Brands and creators can collaborate on shows seamlessly
• Live streaming directly from a Facebook page

Limitations:

• Limited features
• Not scalable

5. TikTok Live Shop

The live shopping feature of TikTok offers a great opportunity for sellers to reach a large audience. With over 1 billion users and about 50 million daily active users in the United States, TikTok is one of the most popular social media channels. Users can increase their brand exposure, especially among millennials and Gen-Z.

Integrations: Prestashop, Square, Base, BigCommerce, Ecwid, OpenCart, and Shopline

Pricing: Free to start using, but charges from 2% for a commission fee

Standout Features:

• Effects and filters that improve the quality of live-stream videos
• Users can co-host, which allows collaboration with influencers
• In-app checkout

Limitations:

• Analytics data is only available for 28 days
• Limited functionalities

6. YouTube Live Shopping

The live shopping feature by YouTube allows creators with more than 1,000 subscribers to conduct live stream events. You can showcase your products on live streams and take advantage of live redirects. This means redirecting viewers from the premier or live stream to another one on a different channel. With the YouTube-Shopify partnership, you have the option for onsite checkout and syncing of inventory.

Integrations: Although not listed on the Website, YouTube has partnered with Shopify to enhance live shopping experience

Pricing: Free to use

Standout Features:

• Live chat moderation tools that enhance audience engagement while preventing online harassment
• Shopify integration that enables on-site checkout

Limitations:

• Users require at least 1,000 subscribers
• Available in limited countries

7. Channelize.io

Channelize.io is an end-to-end solution that enables ecommerce brands to add live shopping experiences to their apps and websites. It offers a wide range of features that allow sellers to interact live with customers. These include product demonstrations and live chat for enhanced live shopping experience.

Integrations: Shopify, Magento, WooCommerce, Wix, PrestaShop, and Shoplazza

Pricing: Free plan + demo available, with pricing starting from $49/month

Standout Features:

• Live chat and a floating video player for buyers to check the product page without leaving the live shopping experience
• In-show product promotion, spotlight, show analytics, and custom RTMP support
• Audience analytics that include unique insights about user behaviors and preferences

Limitations:

• Multi-streaming is only available in top plans
• Additional add-ons can be expensive

8. ShopShops

ShopShops was founded in 2016 as an international shopping app to replicate the fun of in-person shopping through a livestream video. The app allows sellers to grow their followers and shoppers to browse through products they are interested in.

Integrations: PayPal, Stripe, Shopify, Instagram, Meta for Business, Square for Retail, TikTok, Shippo, Intercom, and Avalara

Pricing: 30-day free trial, with pricing starting from $134/month plus 5% of sales

Standout Features:

• Real-time inventory and a waitlist where e-commerce businesses can manage inventory across channels from a single dashboard
• Updates inventory in real-time, allowing users to keep track of stock levels and avoid overselling

Limitations:

• Limited customizations
• Limited customer support

Part 2: Future Trends of AI-Powered Live Selling

Live selling is redefining e-commerce and how people buy products online. However, setting up an account and live streaming your products can be time-consuming and a costly affair. That’s why Virbo Live aims to automate the process and give you more time to focus on your products while still making sales.

01 Leveraging Virbo Live for effective live selling

Virbo Live allows users to create AI streamers that keep live shoppers engaged. The realistic AI-powered avatars will provide your viewers will all the information they need to make a purchase decision. With multi-lingual capabilities and the ability to interact with the audience in real-time, you can boost your sales even without being directly involved.

02 Simplified live selling experience with Virbo

Starting with Virbo Live is quite easy and straightforward. You only need to choose an avatar and provide information about your product, and AI will handle the rest. Here is a step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log in to your account on the official Virbo Live website , and click “Create a Black Livestream Room” to get started. You may also select a template of choice to start your livestream room.

Step 2 Choose AI Streamers and Background

Choose an AI avatar from the virtual host library to become your virtual streamer. Add the avatar to your livestream room and make appropriate customizations.

Step 3 Enter Text or Voice

Upload your audio or enter a script for the AI avatar. You may choose to effortlessly generate a script using the AI smart scriptwriter or AI translator by Virbo Love.

Step 4 Start Live Streaming

Click Start Live Streaming in the top right corner and choose the OBS software. This will allow you to integrate the Avatar to your live shopping platform that you are using.

Step 5 Interact With the Audience

Turn on Interact with the Audience feature once your avatar has gone live. This will allow the AI streamer to freely interact with your audience by responding to their questions.

FAQs about Live Selling Platforms

1. What is live selling?

Also known as live streaming shopping, live selling is engaging with shoppers online given the same experience they would in an in-person shopping scenario.

1. How do you use live selling platforms?

To use live selling platforms effectively, interact with your viewers, demonstrating your products and encouraging them to make a purchase.

1. Can you use Virbo Live AI avatars for commercial purposes?

Yes, you can use the Virbo Live AI avatars commercially by taking a paid subscription. All in-built assets on Virbo Live are copyrighted by Wondershare ad all subscription users can use these resources commercially. However, commercial use is not supported for free users.

Conclusion

Live shopping platforms are a great choice when you want to engage with your viewers in real-time and boost your sales. Although it can feel overwhelming when looking for the right live shopping platform, your goals and target audience should be our major consideration. Once you have established the platform that works well for your brand, we recommend using Virbo Live to create content for your live event. With the AI streamer, you can automate your live events, ensuring your audience is catered for at all times.

Live selling platforms are widely considered as the future of commerce. As more live selling platforms emerge, it can be confusing to figure out which one is best for your needs. You will likely want to work with a live stream shopping platform that allows you to create an interactive and engaging shopping experience for your viewers. Such a platform will allow your viewers to watch live product demonstrations, ask questions, and make purchases directly. In this article, we review our top 8 handpicked livestream shopping platforms and recommend a tool to help in making the right choice for your brand.

Part 1: Choosing from 8 Major Live Selling Platforms

When choosing the best live shopping platforms, you will want to consider the ability to host real-time video streams where you showcase and sell your products. A good live commerce platform will combine the immediacy of live video with online shopping convenience that allows viewers to make purchases on the spot. The following is an overview of our handpicked best live shopping platforms:

1. Smartzer

Being one of the leading live shopping and interactive video platforms, Smartzer works well with international brands. It helps customers discover products more easily and instantly add them to their cart for a seamless shopping experience. Brands such as Adidas, Mini, and Jo Malone have used Smartzer to boost their view engagement rate to an average of 55% and a click-through rate of 25%.

Integrations: Shopify, Magento, WooCommerce, BigCommerce, and Salesforce

Pricing: Pricing upon request. Subscription is based on product features, usage levels, and integration.

Standout Features:

• Real-time comments and likes
• Catalog integration
• Detailed video performance data

Limitations:

• Higher pricing compares to other service providers
• Limited platform integrations
• Some advanced features have a steeper learning curve

2. NTWRK

NTWK blends entertainment, pop culture, and commerce. The live stream selling platform is designed to create a unique experience for viewers by combining live-streamed content with limited-time product drops. It also often features hard-to-find and exclusive items from various artists and brands.

Integrations: Connect to most social media platforms

Pricing: Pricing upon request

Standout Features:

• Virtual festival feature where users can participate in immersive online events with experiential content, exclusive drops, and interactive experiences
• Display of exclusive and highly-coveted product releases from brands and artists
• Users can purchase limited-editing items available only during the festival

Limitations:

• Does not embed on other platforms
• Does not provide customer activity data

3. Amazon Live

The live shopping platform is found within Amazon, allowing US Amazon vendors, US Professional Sellers, and Amazon influencers with storefronts to promote and sell their products during livestream shopping events. Store owners can create shoppable live streams where they educate and interact with shoppers in real-time. They can also partner with influencers to promote their products.

Integrations: Integrates with other Amazon systems quickly

Pricing: Free to Use

Standout Features:

• Product highlighting feature that allows store owners and users to showcase their products during live streams
• A metrics feature where users can measure their performance and improve their next live stream
• Channel Analytics dashboard within the Amazon Live Creator app provides a snapshot of total views, product clicks, and unmuted views

Limitations:

• Can only promote Amazon products
• Users cannot redirect traffic to their own websites

4. Facebook Live Shopping

This live shopping feature within Facebook combines live video streaming with ecommerce. Businesses can sell their products using live video broadcasts on Facebook. With Facebook having a huge user base, the live shopping platform is ideal for businesses of all shapes and sizes. Local businesses and craftsmen can use the platform to reach a broader audience while fashion and beauty industry businesses can leverage the platform to demonstrate makeup techniques or provide styling tips.

Integrations: Integrates with other META platforms

Pricing: Free to Use

Standout Features:

• Live stream notifications reminding users when the event is about to begin
• Brands and creators can collaborate on shows seamlessly
• Live streaming directly from a Facebook page

Limitations:

• Limited features
• Not scalable

5. TikTok Live Shop

The live shopping feature of TikTok offers a great opportunity for sellers to reach a large audience. With over 1 billion users and about 50 million daily active users in the United States, TikTok is one of the most popular social media channels. Users can increase their brand exposure, especially among millennials and Gen-Z.

Integrations: Prestashop, Square, Base, BigCommerce, Ecwid, OpenCart, and Shopline

Pricing: Free to start using, but charges from 2% for a commission fee

Standout Features:

• Effects and filters that improve the quality of live-stream videos
• Users can co-host, which allows collaboration with influencers
• In-app checkout

Limitations:

• Analytics data is only available for 28 days
• Limited functionalities

6. YouTube Live Shopping

The live shopping feature by YouTube allows creators with more than 1,000 subscribers to conduct live stream events. You can showcase your products on live streams and take advantage of live redirects. This means redirecting viewers from the premier or live stream to another one on a different channel. With the YouTube-Shopify partnership, you have the option for onsite checkout and syncing of inventory.

Integrations: Although not listed on the Website, YouTube has partnered with Shopify to enhance live shopping experience

Pricing: Free to use

Standout Features:

• Live chat moderation tools that enhance audience engagement while preventing online harassment
• Shopify integration that enables on-site checkout

Limitations:

• Users require at least 1,000 subscribers
• Available in limited countries

7. Channelize.io

Channelize.io is an end-to-end solution that enables ecommerce brands to add live shopping experiences to their apps and websites. It offers a wide range of features that allow sellers to interact live with customers. These include product demonstrations and live chat for enhanced live shopping experience.

Integrations: Shopify, Magento, WooCommerce, Wix, PrestaShop, and Shoplazza

Pricing: Free plan + demo available, with pricing starting from $49/month

Standout Features:

• Live chat and a floating video player for buyers to check the product page without leaving the live shopping experience
• In-show product promotion, spotlight, show analytics, and custom RTMP support
• Audience analytics that include unique insights about user behaviors and preferences

Limitations:

• Multi-streaming is only available in top plans
• Additional add-ons can be expensive

8. ShopShops

ShopShops was founded in 2016 as an international shopping app to replicate the fun of in-person shopping through a livestream video. The app allows sellers to grow their followers and shoppers to browse through products they are interested in.

Integrations: PayPal, Stripe, Shopify, Instagram, Meta for Business, Square for Retail, TikTok, Shippo, Intercom, and Avalara

Pricing: 30-day free trial, with pricing starting from $134/month plus 5% of sales

Standout Features:

• Real-time inventory and a waitlist where e-commerce businesses can manage inventory across channels from a single dashboard
• Updates inventory in real-time, allowing users to keep track of stock levels and avoid overselling

Limitations:

• Limited customizations
• Limited customer support

Part 2: Future Trends of AI-Powered Live Selling

Live selling is redefining e-commerce and how people buy products online. However, setting up an account and live streaming your products can be time-consuming and a costly affair. That’s why Virbo Live aims to automate the process and give you more time to focus on your products while still making sales.

01 Leveraging Virbo Live for effective live selling

Virbo Live allows users to create AI streamers that keep live shoppers engaged. The realistic AI-powered avatars will provide your viewers will all the information they need to make a purchase decision. With multi-lingual capabilities and the ability to interact with the audience in real-time, you can boost your sales even without being directly involved.

02 Simplified live selling experience with Virbo

Starting with Virbo Live is quite easy and straightforward. You only need to choose an avatar and provide information about your product, and AI will handle the rest. Here is a step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log in to your account on the official Virbo Live website , and click “Create a Black Livestream Room” to get started. You may also select a template of choice to start your livestream room.

Step 2 Choose AI Streamers and Background

Choose an AI avatar from the virtual host library to become your virtual streamer. Add the avatar to your livestream room and make appropriate customizations.

Step 3 Enter Text or Voice

Upload your audio or enter a script for the AI avatar. You may choose to effortlessly generate a script using the AI smart scriptwriter or AI translator by Virbo Love.

Step 4 Start Live Streaming

Click Start Live Streaming in the top right corner and choose the OBS software. This will allow you to integrate the Avatar to your live shopping platform that you are using.

Step 5 Interact With the Audience

Turn on Interact with the Audience feature once your avatar has gone live. This will allow the AI streamer to freely interact with your audience by responding to their questions.

FAQs about Live Selling Platforms

1. What is live selling?

Also known as live streaming shopping, live selling is engaging with shoppers online given the same experience they would in an in-person shopping scenario.

1. How do you use live selling platforms?

To use live selling platforms effectively, interact with your viewers, demonstrating your products and encouraging them to make a purchase.

1. Can you use Virbo Live AI avatars for commercial purposes?

Yes, you can use the Virbo Live AI avatars commercially by taking a paid subscription. All in-built assets on Virbo Live are copyrighted by Wondershare ad all subscription users can use these resources commercially. However, commercial use is not supported for free users.

Conclusion

Live shopping platforms are a great choice when you want to engage with your viewers in real-time and boost your sales. Although it can feel overwhelming when looking for the right live shopping platform, your goals and target audience should be our major consideration. Once you have established the platform that works well for your brand, we recommend using Virbo Live to create content for your live event. With the AI streamer, you can automate your live events, ensuring your audience is catered for at all times.

Ultimate Guide to Shopee Livestream Selling: Maximize Profits

Live videos are becoming crucial for promoting and selling stuff in today’s online market. This trend is especially prevalent in Southeast Asian countries like China, Singapore, and Malaysia. People in these regions utilize live-streaming platforms and tools to promote their products. This guide explores one of these platforms called **Shopee Livestream.

We will explain how Shopee’s live videos work to help you create content that will interest people. Keep reading to learn how to be a Shopee live seller to sell things better with this platform and other live-streaming tools.

Part 1. A Review on Shopee Livestream: Learning the Basics

Shopee offers a platform for sellers to host interactive video streaming sessions within its app. This feature lets sellers connect with their audience in real-time to build a stronger bond. It is functional in the Philippines, Indonesia, Thailand, and other Southeast Asian countries. With millions of active users on this forum, sellers have the opportunity to boost sales.

Through this platform, users can get their orders delivered to their door without paying any extra shipping fees. This shopping platform allows you to talk directly to sellers while you shop. You can enjoy fun playing games and free stuff for an exciting shopping experience. Also, sellers and buyers get safe payment choices to ensure reliability.

Live Shopping Features Available on Shopee

With Shopee’s live-streaming service, there are many cool features to improve online shopping. Let’s explore the features of live selling in Shopee to see how this platform works:

1. Livestream call lets the host answer viewer questions and stream with others using audio or video.
2. It has business insights that show live stream data to improve your live selling based on clicks and orders.
3. Different prize popups throughout the stream encourage viewers to follow your shop.
4. The orange bag icon lets the host show products during the stream.
5. Hosts can open a sharing panel to share the live stream on Instagram, WhatsApp, or Facebook.

It’s essential to note that you also need to use the smartphone app to operate the Shopee live show fully. This way, you can get a seamless and optimized experience across Shopee. It makes it easy to watch live streams and buy/sell things whenever you want.

Part 2. Some Basic Guidelines To Perform Live Shopping in Shopee

When starting live shopping at Shopee, it is essential to follow the rules to have a good time. This means you have to do what Shopee says when you’re selling things or buying them on the platform. Let’s explore these guidelines to ensure a better shopping experience:

1. You can only add up to 500 products to the orange bag during one livestream.
2. Sellers can’t use phrases like “Add to Orange Bag” or “Send PM” to share links. It is prohibited during the stream or on social media outside the Shopee app.
3. If you have multiple shops, each shop needs its livestream. Also, ensure the items you promote fit within the live stream frame.
4. Do not upload content with sensitive information, harassment, or cyberbullying.
5. Users can’t use music they don’t own the rights to during their live shopping. Instead, you should use music that is free for anyone to use.
6. You can rearrange the products and edit details like price discounts before you go live.

Part 3. The Simple Guide to Using the Live Shopping Service of Shopee

With the rise of online shopping, Shopee streamlines the process for its users. Users can perform live selling in Shopeethrough mobile apps and desktops. The friendly interface allows you to showcase things in real-time. Let’s discuss a step-by-step guide to elevate your online shopping experience.

Steps of Live Shopping in the Shopee Mobile App

Before starting the process, download the Shopee mobile app on your smartphone. Afterward, pass the eligibility test for being the seller. Next, you need to prepare the required equipment to go for a livestream. To start your Shopee Live, you can follow these steps.

• Step 1. After launching the app on your phone, head to the “Me” tab. Within this tab, press the “Live Streaming” option and then tap on the “Create Stream” feature.

• Step 2. In the upcoming screen, tap “Add a Title” to type in the label. You can also add a description as desired. Next, click the “Add Cover” button below the shopping bag to upload an image of 500x500. Then, hit “Add Related Products” to feature the desired products during a live session.

• Step 3. Once you’ve made changes, press the “Next” button at the bottom. This action will give you a 3-second preview of your video. Proceed by clicking on “Go Live” to stream your video. Now, all your followers get a notification to join the session.

Steps of Live Shopping on Shopee Live Desktop

In addition to the mobile app, you can also utilize Shopee live commerce on your Desktop. In the following section, you’ll find detailed instructions for live streaming on PCs:

• Step 1. First, launch your livestream software, such as OBS, on your desktop. Then, make the required changes for live streaming in the tool settings.
• Step 2. Then, head to the Shopee Live website and sign in with your relevant country page. To create streaming, provide all the details, including the cover photo and title. Now, hit the “Add Related Products” button to insert your desired ones in a live stream. Finally, click the “Next” button to proceed with this livestream generation.

• Step 3. Upon reaching a new window, copy the generated link and Stream key through the app and paste it into OBS. This facilitates the transition of streaming between the software and the Shopee website. After adjusting the settings, select the “Go Live” button to start showcasing your products.

Part 4. Make Livestreaming Selling Efficient With Wondershare Virbo Live

Like Shopee’s live selling tool, many other platforms offer live shopping. However, not all of them provide the comprehensive features needed to set up livestream events across multiple channels. This is where Wondershare Virbo Live stands out. It offers an all-in-one solution to manage a livestream selling system online with exclusive tools. Users can benefit from its ability to carry out continuous 24/7 broadcasting without interruptions.

Its AI-driven avatars or VTubers reduce the dependence on large human teams. You can customize your own AI avatar in different outfits and poses to build a unique identity. The customizable feature of the Q&A repository responds to customer’s queries quickly to engage them. Its compatibility with social platforms makes it the perfect tool to create videos to sell across any platform.

Features of Wondershare Virbo Live You Should Consider

1. AI translation allows users to talk to viewers in their preferred language without a language barrier.
2. You can also utilize AI for script generation to create interactive live streams.
3. Users can simply write text or speak during the live stream to stimulate the AI streamer to respond accordingly.

Get Started Online Free Download

Steps of Creating a Stream Room via Wondershare Virbo Live

If you want to optimize the Shopee live stream, Wondershare Virbo Live can help you with its diverse features. Here are the simple steps to follow for boosting sales through AI-generated avatars:

• Step 1. Get the Tool Online To Create a Blank Livestream Room

First, access the Wondershare Virbo Live website online to enter the primary interface. Now, hit the “Create Stream Room Now” button from the left side to enter a new window. Here, head to the top and press the “Create a Blank Livestream Room” button.

Get Started Online Free Download

• Step 2. Pick and Personalize Your Preferred AI Avatars and AI Backgrounds

In the next step, you’ll be directed to a new window. Click on the “AI avatars” tab, which opens a dialogue box. You’ll find presets of avatars to choose from according to your needs. Afterward, switch the tab by tapping “Background” to modify the product’s outlook. Also, add “Stickers” according to the promotion you are offering against your product.

• Step 3. Generate Scripts for Your Livestreaming Session

After picking the avatar and background, locate the text box on the left side of the window. Now, type in the preferred text or utilize AI-generated scripts. Conversely, you can also use the services of “Human Interaction,” where you only have to add a microphone for live interaction in the “Microphone” section.

• Step 4. Initiate Live Streaming To Display Your Products on Any Platform

Once you’ve made your desired changes, hit the “Start livestream” button from the top right. By doing so, you can livestream on your preferred platform, such as Shopee.

Click here

Conclusion

All in all, Shopee’s live selling is changing how businesses reach customers. Throughout the article, we provide you with a genuine review of Shopee and how it operates. However, to streamline your livestreams, you need an AI tool like Wondershare Virbo Live. It is perfect for businesses looking to boost their sales through engaging live streams.

Live videos are becoming crucial for promoting and selling stuff in today’s online market. This trend is especially prevalent in Southeast Asian countries like China, Singapore, and Malaysia. People in these regions utilize live-streaming platforms and tools to promote their products. This guide explores one of these platforms called **Shopee Livestream.

We will explain how Shopee’s live videos work to help you create content that will interest people. Keep reading to learn how to be a Shopee live seller to sell things better with this platform and other live-streaming tools.

Part 1. A Review on Shopee Livestream: Learning the Basics

Shopee offers a platform for sellers to host interactive video streaming sessions within its app. This feature lets sellers connect with their audience in real-time to build a stronger bond. It is functional in the Philippines, Indonesia, Thailand, and other Southeast Asian countries. With millions of active users on this forum, sellers have the opportunity to boost sales.

Through this platform, users can get their orders delivered to their door without paying any extra shipping fees. This shopping platform allows you to talk directly to sellers while you shop. You can enjoy fun playing games and free stuff for an exciting shopping experience. Also, sellers and buyers get safe payment choices to ensure reliability.

Live Shopping Features Available on Shopee

With Shopee’s live-streaming service, there are many cool features to improve online shopping. Let’s explore the features of live selling in Shopee to see how this platform works:

1. Livestream call lets the host answer viewer questions and stream with others using audio or video.
2. It has business insights that show live stream data to improve your live selling based on clicks and orders.
3. Different prize popups throughout the stream encourage viewers to follow your shop.
4. The orange bag icon lets the host show products during the stream.
5. Hosts can open a sharing panel to share the live stream on Instagram, WhatsApp, or Facebook.

It’s essential to note that you also need to use the smartphone app to operate the Shopee live show fully. This way, you can get a seamless and optimized experience across Shopee. It makes it easy to watch live streams and buy/sell things whenever you want.

Part 2. Some Basic Guidelines To Perform Live Shopping in Shopee

When starting live shopping at Shopee, it is essential to follow the rules to have a good time. This means you have to do what Shopee says when you’re selling things or buying them on the platform. Let’s explore these guidelines to ensure a better shopping experience:

1. You can only add up to 500 products to the orange bag during one livestream.
2. Sellers can’t use phrases like “Add to Orange Bag” or “Send PM” to share links. It is prohibited during the stream or on social media outside the Shopee app.
3. If you have multiple shops, each shop needs its livestream. Also, ensure the items you promote fit within the live stream frame.
4. Do not upload content with sensitive information, harassment, or cyberbullying.
5. Users can’t use music they don’t own the rights to during their live shopping. Instead, you should use music that is free for anyone to use.
6. You can rearrange the products and edit details like price discounts before you go live.

Part 3. The Simple Guide to Using the Live Shopping Service of Shopee

With the rise of online shopping, Shopee streamlines the process for its users. Users can perform live selling in Shopeethrough mobile apps and desktops. The friendly interface allows you to showcase things in real-time. Let’s discuss a step-by-step guide to elevate your online shopping experience.

Steps of Live Shopping in the Shopee Mobile App

Before starting the process, download the Shopee mobile app on your smartphone. Afterward, pass the eligibility test for being the seller. Next, you need to prepare the required equipment to go for a livestream. To start your Shopee Live, you can follow these steps.

• Step 1. After launching the app on your phone, head to the “Me” tab. Within this tab, press the “Live Streaming” option and then tap on the “Create Stream” feature.

• Step 2. In the upcoming screen, tap “Add a Title” to type in the label. You can also add a description as desired. Next, click the “Add Cover” button below the shopping bag to upload an image of 500x500. Then, hit “Add Related Products” to feature the desired products during a live session.

• Step 3. Once you’ve made changes, press the “Next” button at the bottom. This action will give you a 3-second preview of your video. Proceed by clicking on “Go Live” to stream your video. Now, all your followers get a notification to join the session.

Steps of Live Shopping on Shopee Live Desktop

In addition to the mobile app, you can also utilize Shopee live commerce on your Desktop. In the following section, you’ll find detailed instructions for live streaming on PCs:

• Step 1. First, launch your livestream software, such as OBS, on your desktop. Then, make the required changes for live streaming in the tool settings.
• Step 2. Then, head to the Shopee Live website and sign in with your relevant country page. To create streaming, provide all the details, including the cover photo and title. Now, hit the “Add Related Products” button to insert your desired ones in a live stream. Finally, click the “Next” button to proceed with this livestream generation.

• Step 3. Upon reaching a new window, copy the generated link and Stream key through the app and paste it into OBS. This facilitates the transition of streaming between the software and the Shopee website. After adjusting the settings, select the “Go Live” button to start showcasing your products.

Part 4. Make Livestreaming Selling Efficient With Wondershare Virbo Live

Like Shopee’s live selling tool, many other platforms offer live shopping. However, not all of them provide the comprehensive features needed to set up livestream events across multiple channels. This is where Wondershare Virbo Live stands out. It offers an all-in-one solution to manage a livestream selling system online with exclusive tools. Users can benefit from its ability to carry out continuous 24/7 broadcasting without interruptions.

Its AI-driven avatars or VTubers reduce the dependence on large human teams. You can customize your own AI avatar in different outfits and poses to build a unique identity. The customizable feature of the Q&A repository responds to customer’s queries quickly to engage them. Its compatibility with social platforms makes it the perfect tool to create videos to sell across any platform.

Features of Wondershare Virbo Live You Should Consider

1. AI translation allows users to talk to viewers in their preferred language without a language barrier.
2. You can also utilize AI for script generation to create interactive live streams.
3. Users can simply write text or speak during the live stream to stimulate the AI streamer to respond accordingly.

Get Started Online Free Download

Steps of Creating a Stream Room via Wondershare Virbo Live

If you want to optimize the Shopee live stream, Wondershare Virbo Live can help you with its diverse features. Here are the simple steps to follow for boosting sales through AI-generated avatars:

• Step 1. Get the Tool Online To Create a Blank Livestream Room

First, access the Wondershare Virbo Live website online to enter the primary interface. Now, hit the “Create Stream Room Now” button from the left side to enter a new window. Here, head to the top and press the “Create a Blank Livestream Room” button.

Get Started Online Free Download

• Step 2. Pick and Personalize Your Preferred AI Avatars and AI Backgrounds

In the next step, you’ll be directed to a new window. Click on the “AI avatars” tab, which opens a dialogue box. You’ll find presets of avatars to choose from according to your needs. Afterward, switch the tab by tapping “Background” to modify the product’s outlook. Also, add “Stickers” according to the promotion you are offering against your product.

• Step 3. Generate Scripts for Your Livestreaming Session

After picking the avatar and background, locate the text box on the left side of the window. Now, type in the preferred text or utilize AI-generated scripts. Conversely, you can also use the services of “Human Interaction,” where you only have to add a microphone for live interaction in the “Microphone” section.

• Step 4. Initiate Live Streaming To Display Your Products on Any Platform

Once you’ve made your desired changes, hit the “Start livestream” button from the top right. By doing so, you can livestream on your preferred platform, such as Shopee.

Conclusion

All in all, Shopee’s live selling is changing how businesses reach customers. Throughout the article, we provide you with a genuine review of Shopee and how it operates. However, to streamline your livestreams, you need an AI tool like Wondershare Virbo Live. It is perfect for businesses looking to boost their sales through engaging live streams.

The Ultimate List of Live Chat Apps for Shopify

After the pandemic, online shopping became a big trend due to its convenience and availability. For this purpose, there are many online stores available. Shopify is an e-commerce platform that can let you build an online store to sell products. Merchants on Shopify can plug in some software on their website to enhance the customer shopping experience.

These plugins also enhance the functionality and overall outlook of the platform. This article will provide information on plugins that enable chat for Shopify to help you interact with customers.

Part 1. Top Best Shopify Live Chat Apps To Consider for Integration

The integration of other apps with Shopify can improve customer satisfaction. You can integrate live chat apps to give customers a real-time message experience. Let’s discuss the best available options for Shopify live chat to improve the way you deal with buyers:

1. Shopify Inbox

Shopify Inbox benefits sellers by allowing them to chat with customers while shopping. You can start a conversation with customer live information, such as past orders. Based on this information, you can recommend products and discounts to customers. Plus, this app helps you understand customers through profile and cart details.

Key Features

1. Sellers can send product suggestions to buyers without leaving the chat.
2. It has an automatic response feature to answer buyer’s questions quickly.
3. With this tool, you can manage chat from the shop app and online store app.

2. Chatra-Live Chat and Chatbot

It is one of the best live chat apps for Shopify to provide real-time support to customers. With the help of the Chatra live chat feature, you can ensure 24/7 customer support. This is an easy-to-use app that can increase sales of your online store. Other than that, it offers a free plan for small business owners and beginners to cater to various users.

Key Features

1. This app works with social media platforms like Slack, Facebook, Zapier, and Instagram.
2. It provides a list of real-time visitors who visit the website.
3. The chatbot feature of the app can automate repetitive tasks during conversations with customers.

3. JivoChat: Live Chat and WhatsApp

People from all over the world use Shopify to buy products from online stores. You want to integrate an app that can support multiple languages for this. JivoChat is an app that supports multi-language for all customers around the world. It allows the integration of main messaging platforms to improve accessibility with current and potential customers.

Key Features

1. With the built-in CRM of the app, you can send marketing messages to potential customers.
2. It enables you to call directly from your website using your phone number.
3. Using this tool, you can track offers, respond to requests, and expand your customer network.

4. Tidio Live Chat and AI Chatbots

Tidio is the best Shopify chat app to convert regular visitors into potential customers. It has an AI chatbot that can help provide immediate responses to customers. You can customize this live chat feature according to your targeted audience. Moreover, this Shopify app can work with Mailchimp, Google Analytics, and Zendesk, which shows its wide compatibility.

Key Features

1. Tidio has a ticketing system to handle and solve customer problems.
2. Users can easily add this app to Shopify with the add app option.
3. This platform provides a Lyro AI bot feature that automatically responds to potential clients.

5. Gorgias

Customers can have numerous questions and issues while buying products from Shopify. It becomes difficult to handle the queries and issues of customers manually. Gorgias app is a solution that can help you to handle customer inquiries effectively. This app has a ticketing system to track and manage customers’ inquiries and issues.

Key Features

1. It has an order management feature to directly refund, replace, and cancel the order.
2. With the omnichannel feature of the app, you can integrate it with TikTok, email, and Instagram.
3. You can use the data-driven feature of this app to know how the support team generates the sale.

6. Manifest AI Chatbot, Live Chat

Merchants on Shopify can use this app for Shopify live chat. This app has an AI live chat feature to answer and organize customer questions. With this feature, you can recommend customer products in a human-like tone. This leads to an impressive store response rate, attracting more customers. It allows integration with ChatGPT, OpenAI, and MageNative for automated responses.

Key Features

1. The manifest chat support feature can give replies to customers in 95+ languages.
2. You can also use the auto-learn feature to provide answers according to the product catalog.
3. This Shopify plugin offers an AI Quiz feature to generate customized FAQs.

7. SmartBot-AI Chatbot

Suppose you make an online store on Shopify and are looking for a solution that provides customer support. SmartBot is an AI-powered platform that can serve your purpose. Through this app, you can quickly handle 95% of inquiries. The integration of this app with Spotify can enhance your customer satisfaction.

Key Features

1. This app offers a post-sale service to provide order status information to customers.
2. You can tailor your chat widget that aligns with your store’s branding through this app.
3. It has a personalized invitation feature that can increase consultation and conversion volume.

8. NestDesk

Usually, customers visit your website when they have a good customer service experience. With this best Shopify chat app, you can centralize all your messages from different platforms. It can help you to increase sales rates through conversation. NestDesk can allow you to handle more customers in less time with smart management.

Key Features

1. The helpdesk and Chatbot feature of the app can deliver 24/7 customer service.
2. It enables you to explore available stock and create orders during conversations.
3. NestDesk allows you to monitor the website visitor and preview their carts to understand the sales trend in a better way.

9. Channel Talk

Channel Talk integration with Shopify will allow sellers to interact with customers. You can segment the audience to send targeted marketing messages with this app. Also, you can customize a chat button that can align with your brand. Also, this platform is compatible with Kakao Talk, LINE, and email, which improves its efficiency.

Key Features

1. With the unified helpdesk feature of it, you can ensure the best customer experience.
2. Its CRM feature can help you to identify your customers.
3. This tool enables you to provide high-level customer service with marketing and chatbot features.

Part 2. How To Market Your Product Better With Live Streaming Using Wondershare Virbo Live?

These Shopify live chat apps discussed above can help you to increase sales on Shopify. The different features of these apps allow you to customize chat and increase revenue. However, other methods exist to market your product on a large scale. One of those is live streaming to promote your Shopify products, which can increase sales.

Undoubtedly, many tools can help you make videos for live streaming. To fulfill this need at a single platform, Wondershare Virbo Live offers several features to customize your live stream. This tool has an AI avatar feature with an option to customize it to engage your customers in live streaming. You can integrate this streaming tool with platforms like Facebook and TikTok, displaying wide compatibility.

Prominent Features of Wondershare Virbo Live

1. Wondershare Virbo Live can create live streams in multiple languages for a global reach.
2. You can use the AI script generation feature to create interactive video content.
3. This tool enables you to automate responses with a personalized Q&A database.

Step-by-Step Guide to Creating Stream Room With Virbo for Marketing on Shopify

This tool allows you to create stream rooms and share on different platforms. Follow the below steps to create a stream room for marketing the product.

• Step 1. Access Tool Online To Generate Stream Room

Firstly, visit the official website of the tool to access the features of Virbo Live. Tap the “Create Stream Room Now” button to proceed into the editing window.

• Step 2. Start Creating a Blank Livestream Room

After accessing the editing preview of the tool, you can customize your personalized live-streaming video. Hit the “Create a Blank Livestream Room” button on top of the new screen. A new window opens with many options to customize live video.

• Step 3. Select the Required AI Avatar

In the new window, opt for the “AI avatars” tab on the right side of the screen. Following this, many options for AI avatars will appear in the dialog box. Select any of them to make them appear on the right side of the screen.

• Step 4. Choose Background for Product Representation

After this, tap the “Background” tab to choose the background for product representation. Now, you can choose one from the available background options or upload your choice.

• Step 5. Integrate Microphone or Text for Chat Support

Next, opt for the “Human Interaction” tab and choose the “Text” option. It will allow you to add interactivity during the live stream. This greatly helps you assist your customers in buying the right product while being on your Shopify store. Furthermore, you can also translate your text into the required language for better interaction.

• Step 6. Initiate Livestreaming of Your Product

After selecting everything according to your requirements, press the “Start livestream” button. It will initiate the livestreaming of your product for marketing.

Conclusion

Integrating other apps for Shopify live chat can improve the customer buying experience. The built-in features of these apps can help you provide customer support. You can use the live stream option to market your online store’s product on Shopify. For this, you need a live-streaming tool such as Wondershare Virbo Live to generate customized marketing live streams.

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