New Learn The Best 6 Alternative Streaming Platforms for 2024
Learn The Best 6 Alternative Streaming Platforms
Fans worldwide love watching others play video games online, which is becoming a big deal in entertainment. In addition to being fun for viewers, these livestreams are also an excellent source for gamers to make money. For this purpose, Twitch is the most prominent place for live-streaming games, with a traffic of around 140 million people.
However, various other streaming platforms, like Twitch, are coming out as better alternatives. In this article, we’ll explore the best Twitch alternatives for gamers to maximize their gaming talents.
Part 1. A General Overview of Twitch Platform
As mentioned earlier, Twitch is one of the biggest platforms where people can watch others play games live. It started in 2011 and has over 140 million people using it monthly. You can freely chat and follow streamers playing games on this platform. Also, this site helps popular streamers make money through subscriptions, ads, and sponsorships.
Other than that, they have events like TwitchCon, where people in the industry get together. To stream on Twitch, you must have an account first. You can create your channel where your streams will be shown. However, registration is not necessary to view live-streaming events:
Key Features of Twitch
- On Twitch, viewers can talk to streamers through live chat while streaming online.
- Game streams on Twitch are organized into different categories for the viewers’ ease.
- Various social tools translate chat for people from different countries to understand polls.
- It has a Moobot feature that helps streamers automate messages to interact with viewers.
Part 2. Discovering the Best Alternatives to Twitch Available in 2024
Since Twitch is famous for gaming and live streaming, many other platforms are emerging, too. All these Twitch alternatives have excellent features to engage their users. They can fit your interests better with advanced capabilities. The following are other live streaming platforms like Twitch to assist you in choosing the best alternative:
1. Kick
Kick.com is one of the best live-streaming platforms, challenging Twitch’s dominance. This site was founded in December 2022 with the partnerships of Adin Ross, xQc, and others. Its viewership skyrocketed by 404%, attracting millions of active streamers and viewers alike. During broadcasting live sessions, the host can mute any viewer, spreading negativity. It allows you to pop out the chat to display on the big screen to engage your audience.
Key Features
- Kick has a lower entry barrier, making it easier for newcomers to get noticed.
- It offers a massive 95% revenue split to content creators, compared to Twitch’s 50%.
- You can find various communities on this forum, each with a unique vibe and rules.
Pricing
Free to Use
2. Facebook Gaming
If you want to expand your gameplay streaming, Facebook is streaming services like Twitch. It allows you to use its mobile app to go live from your phone, wherever you are. You can connect streaming software like Streamlabs, OBS, and XSplit with your Facebook page and go for a live session. One of its leading advantages over Twitch is using an existing fan base to get an organic boost.
Key Features
- You can find your expiring, saved, and dismissed streams in an organized way to track the record.
- Before going live, you can customize the chat rules for your viewers for a smooth experience.
- The posts and stories tab manages live videos and upcoming content items for you.
Pricing
Free to Use
3.Trovo
The ultimate destination for gamers where they can take center stage is Trovo. This live streaming platform, like Twitch,offers a range of advanced features to elevate your stream. It stands out from Twitch with its focus on building community by providing discoverability tools. The streaming service makes it easy for viewers to find you and find your audience for you.
Key Features
- With Boost Rocket and Vibetags, you can get featured on the front page and explore trends.
- You can engage with the audience with features like earning gems and winning treasure boxes.
- It allows you to attend Discord discussions and Dev Corner Stream events with fellow gamers.
Pricing
Tier-up paid subscription for every channel.
4. Dlive
Dlive serves as a revolutionary streaming website like Twitch.This platform aims to empower creators and viewers through a unique reward system. Unlike Twitch, it is built on blockchain technology to put platform ownership in the hands of its users. Its 75% distribution of each subscription and gift to the content creator’s wallet sets it apart.
Key Features
- Users can earn rewards for watching, chatting, and sharing content through virtual currencies like Lemon and BTT.
- It offers an ad-free experience for viewers to enjoy uninterrupted videos without commercials.
- The platform provides a supportive community of broadcasters and viewers to share interests.
Pricing
No Premium Subscription
5. YouTube Gaming
YouTube Gaming is a live streaming platform like Twitch where gamers can stream their gameplay. Also, it allows them to interact with viewers. Audiences can get an enjoyable experience by watching live streams with chat rooms. Also, this platform enables you to create thumbnails for live streams. Hosts can keep up to 70% of the subscription revenue using this platform.
Key Features
- Better discoverability and the monetization of on-demand videos make it a preferred option.
- Viewers don’t need to subscribe to the channel to interact with streaming content on YouTube.
- It allows for streaming in 4K resolution to enhance the viewership.
Pricing
Free to Use
6. Caffeine
Caffeine offers opportunities to connect with your audience in real-time during live streaming. You can monetize your content without hurdles on this streaming service like Twitch. Also, it has many games, so you can find something you like. Compared to Twitch, Caffeine is easier to use, has less clutter, and has fewer ads.
Key Features
- The fast video streaming technology lets you connect with fans with instant reactions.
- It allows you to immediately make money from your content; no partner program is needed.
- Users can enjoy exclusive partnership opportunities with finance, production, and marketing teams.
Pricing
No charges except paid invitations.
Part 3. Stream Better Gaming Content With Wondershare Virbo Live
In a crowded online world, we can find diverse content for entertainment purposes. However, to make yourself stand out, you need to do something new in the online ecosystem. One big problem is finding the best engaging material for publishing online to win the audience’s attention. However, many innovative solutions have emerged to address these concerns.
Wondershare Virbo Live emerges as one of the leading tools to let you elevate your gaming content. You can create customizable Q&A repositories to respond to viewer questions and comments in real-time. It offers continuous 24/7 broadcasting on different social platforms without interruptions. The microphone integration enables voice-driven interactions during your stream.
Features That Highlight Wondershare Virbo Live
- Adding Interactivity For User Communication: AI-driven streamers can add excitement and interactivity to gaming sessions for your audience.
- Supports Multiple Language Translations: It offers the integration of multiple languages and accents to connect with gamers across the world.
- AI Script Generation: You can keep your viewers hooked with engaging AI scripts to fill every moment with action.
Step-by-Step Guide to Creating a Stream Room on Wondershare Virbo Live
With Wondershare Virbo Live, you have everything you need to create compelling gaming content. After creating interactive content, you can go live on streaming platforms like Twitch. Here are the simple steps to follow for creating a steam room for your gaming sessions:
- Step 1. Visit the Official Website To Create Stream Room
To start the process, search the official website of the tool through the internet. After accessing the main page, choose the “Create Stream Room Now” button from the left side. This will move you to a new window to select a template from the available options.
- Step 2. Choose Your Preferred Preset Template
Under the “Livestream Room Template,” opt for the template that fits your requirements. Now, you’ll be directed to a new window for further customization of the selected template.
- Step 3. Upload Audio From the System
In the upcoming window, head to the left and click on the “Audio” tab under the “Script lines” section. Then, tap the “Upload Local Voice” button to browse the audio file from the system to use from gameplay.
- Step 4. Customize the Template and Go for Live Streaming
Next, you can click the “Background” tab to alter the background according to the game. You can change the streamer within the same template after pressing the “AI Avatars” tab. Finally, select the “Start Livestream” button at the top right to publish your video on streaming websites like Twitch.
Conclusion
Technological evolution opens a new gateway for gamers to show their skills. Throughout the article, we explored the best Twitch alternatives to stream the content. We also discussed the need for new, better ways to get noticed online. This is where Wondershare Virbo Live is a great option for users, as they can utilize its AI capabilities to elevate their gameplay sessions.
Live Selling: A Comprehensive Starter’s Guide
The spread of the internet has changed consumer purchasing habits in recent years. Now, social media platforms are the growing digital marketplaces for products. The COVID-19 pandemic accelerated the trend of online shopping, and people now prefer buying online. This digital shopping mode eliminates the struggle to leave physical spaces in their busy routines.
The same goes for the marketing field, which has revolutionized with live sales. Venders prefer to sell items online to generate the greatest sales without physical systems. If that interests you, get more insights on livestream selling through this article.
Part 1. A Basic Preview To “Live Shopping”
Livestream selling or live shopping refers to live product demonstrations on digital platforms. The retailer or host has to introduce themselves, their store, and sale before describing products. They explain each detail of the products and their prices while holding them in a direct video call. During that, ensure that followers can see the product and interact through comments.
Customers perceive it as a lively shopping experience instead of websites loading products. It creates a sense of connection as people feel like shopping in physical stores. As live selling has a core element of being in real time, people can question and know about the product. Compared with traditional shopping, one can place an order through links mentioned in the livestream.
Is It Beneficial To Sell Live in This Digital Industry?
Live selling is an emerging way to attract customers to shop on online marketplaces. According to research, 76% of US adults prefer shopping online for clothes and groceries. It focuses on customers’ desire to know about products that generate sales. Thus, it proves beneficial in many terms, among which a few are elaborated below:
1. Engaging and Updating Communication
Businesses can directly engage with a broader audience by entering the live selling industry. They get knowledge about current product trends to introduce similar things. Besides, this method eliminates the need to target customers in-store or via e-mails. Now, businesses can market their product and live sales simultaneously.
2. Reduced Return Rates and Customer Satisfaction
Before live selling, people need to search for what they want by visiting the official sites of brands. Also, they scroll to read honest product reviews for the validity of products. With live selling, customers can view the products and ask questions during the live sessions. Therefore, it lowers the return rates to 40% while increasing customer satisfaction and trust.
3. Potential Growth and Virtual Demonstrations
This online shopping mode has the potential to upscale your business. According to a survey, companies can see top-line growth upward of 25% through live selling. Apart from upscaling, they can see their digital competitors and define new ways to stand out. Sellers can compete by providing discount coupons and virtual demonstrations of products.
Part 2. What’s the Core Elements of a Live Video
Selling products via online videos is a marketing technique that is rapidly growing. Already, 80% of marketers confess that livestream shopping is integral to boosting sales online. If you are going tosell live as a seller, you should read this part for some insights. Here, you will learn the core elements of a live video to make your sale successful:
1. Livestream Selling Platform
To expand the product’s reach, it is essential to carefully select an online live selling platform. It could be a native live shopping platform, social media, or merchant website. As Gen Z and millennials are more attracted to live streaming, social media platforms would be ideal hosts. Many brands are integrating social media with e-commerce to cut the need for two separate apps.
2. Real-Time Session With Host
Upon choosing a suitable platform, a live video session is arranged. For that purpose, you need a host who should seem trustworthy and relatable to the product. There could be more than one person in the live sale to demonstrate products and share tips and benefits. Besides, the host needs to interact with the customers and share thoughts about the product.
3. Points of Product or Video Content
The main object of live selling is to sell products, but the best way is to create hype. In this regard, brands offer special discounts and giveaways valid only during live streams. It increases the tendency of customers to make purchases during the live sessions. The live session must be 20-30 minutes and include click-on links for easy buying.
Significant Statistics To Support Increasing Influence of Live Selling
The concept of livestream sales emerged decades ago but gained a spotlight in 2016 in China. Afterward, it flourished worldwide and grew to 171 billion USD in 2020. An estimation of the US livestream shopping market reveals worth $35 billion by 2024. Live selling is evolving not only in the US but also in other regions of the globe.
| Live Streaming Sales in Regions | |
|---|---|
| China | 4.9 trillion yuan in 2023 |
| The United States | $17 billion in 2023 |
| Europe | Influenced 50% more than physical or online Purchasing |
| Livestream shopping Platforms (US 2022) | |
| Facebook Live | 55% |
| YouTube Live | 52% |
| 46% | |
| Amazon Live | 30% |
Part 3. Live Selling Strategies To Boost Revenue
Anyone can live sale online because you have to explain products and respond to queries. Yet not everyone generates the same revenue and gets immense popularity. The reason is operative strategies and tips, which you can use in the below discussion to gear up your shopping stream.
1. Use 24/7 Hours Seamless AI Live Streaming Software
Most sellers are unaware of current digital trends and the right actions for live selling. In that context, you need a platform to provide everything from script to selling videos. However, using Wondershare Virbo Live and staying in a single place is suggested to plan and execute the live shopping. Virbo Live is an AI tool that connects sellers with customers through streaming videos.
- **AI Avatar:**Wondershare Virbo Live offers an AI avatar feature for start-ups and small business owners. It eliminates the need for a well-groomed host or managing crew. AI avatars can perfectly mimic your actions with natural movements to engage the audience.
- **Q&A Library:**The platform allows the creation of automatic responses with a personalized library of questions. The major advantage of having such an option is that it helps users connect better with the audience.
- **Text Interaction:**The quality of content can be easily manipulated and managed across Wondershare Virbo Live. You can provide text to trigger your AI streamer to speak within the live stream.
Compatibility with Platforms: YouTube, LinkedIn, Facebook, Instagram, TikTok, Twitch, Alibaba, and X(Twitter).
Get Started Online Free Download
Steps To Create a Complete Livestream Room With Wondershare Virbo Live
Wondershare Virbo Live is available online and offers a cloud-based service. To fully utilize this live selling strategy, follow these steps and explore this all-in-one tool:
- Step 1. Access the Main Interface of Virbo Live
Start the process on Wondershare Virbo Live by clicking the “Create Stream Room Now” button. You need to select the “Create a Blank Livestream Room” button to initiate the livestream room creation.
Get Started Online Free Download
- Step 2. Customize the Live Stream Video in Virbo Live
Once you find yourselves in the editing section, add a script you want to use in your live-stream video. While staying in the “Script lines” section, you can add a script in the form of text or audio. If you wish to add an audio script, go to the “Audio” tab and select “Upload local voice.” This voice will then be used across the live stream video in Virbo Live.
- Step 3. Set Avatar and Other Elements Before Starting Livestreaming
Following this, you can add your required avatars, background, and stickers to the video with the options at the top of the window. Finally, when you are done exploring, hit the “Start livestream” option and live sell on any of the supported platforms.
2. Pick an Appropriate Date and Time
Another tip to consider is choosing the right time and date for the maximum viewers. In this regard, retailers should avoid a popular shopping period such as Black Friday. In contrast, it is suggested to pick weekends or holidays where customers must be free to join. Also, never choose the working hours of any day and consider the time zones for a global audience.
3. Keep the Conversation Engaging and Funny
Customers can read the product details and see how it looks, so what difference will they get from a live sale? Considering this perspective, sellers should bring something unique to the shopping stream. For this purpose, they can explain the product’s benefits and use cases. Furthermore, they should keep their tone friendly and humorous for the targeted audience.
Conclusion
To summarize, livestream sale s is an emerging concept to boost revenue and sales. As shown in this article, it is fruitful for retailers and significantly contributes to generating sales. Like China’s ever-changing live selling industry, Wondershare Virbo Live is also an emerging tool. It is emerging to change virtual selling dynamics by providing seamless live-stream videos.
The spread of the internet has changed consumer purchasing habits in recent years. Now, social media platforms are the growing digital marketplaces for products. The COVID-19 pandemic accelerated the trend of online shopping, and people now prefer buying online. This digital shopping mode eliminates the struggle to leave physical spaces in their busy routines.
The same goes for the marketing field, which has revolutionized with live sales. Venders prefer to sell items online to generate the greatest sales without physical systems. If that interests you, get more insights on livestream selling through this article.
Part 1. A Basic Preview To “Live Shopping”
Livestream selling or live shopping refers to live product demonstrations on digital platforms. The retailer or host has to introduce themselves, their store, and sale before describing products. They explain each detail of the products and their prices while holding them in a direct video call. During that, ensure that followers can see the product and interact through comments.
Customers perceive it as a lively shopping experience instead of websites loading products. It creates a sense of connection as people feel like shopping in physical stores. As live selling has a core element of being in real time, people can question and know about the product. Compared with traditional shopping, one can place an order through links mentioned in the livestream.
Is It Beneficial To Sell Live in This Digital Industry?
Live selling is an emerging way to attract customers to shop on online marketplaces. According to research, 76% of US adults prefer shopping online for clothes and groceries. It focuses on customers’ desire to know about products that generate sales. Thus, it proves beneficial in many terms, among which a few are elaborated below:
1. Engaging and Updating Communication
Businesses can directly engage with a broader audience by entering the live selling industry. They get knowledge about current product trends to introduce similar things. Besides, this method eliminates the need to target customers in-store or via e-mails. Now, businesses can market their product and live sales simultaneously.
2. Reduced Return Rates and Customer Satisfaction
Before live selling, people need to search for what they want by visiting the official sites of brands. Also, they scroll to read honest product reviews for the validity of products. With live selling, customers can view the products and ask questions during the live sessions. Therefore, it lowers the return rates to 40% while increasing customer satisfaction and trust.
3. Potential Growth and Virtual Demonstrations
This online shopping mode has the potential to upscale your business. According to a survey, companies can see top-line growth upward of 25% through live selling. Apart from upscaling, they can see their digital competitors and define new ways to stand out. Sellers can compete by providing discount coupons and virtual demonstrations of products.
Part 2. What’s the Core Elements of a Live Video
Selling products via online videos is a marketing technique that is rapidly growing. Already, 80% of marketers confess that livestream shopping is integral to boosting sales online. If you are going tosell live as a seller, you should read this part for some insights. Here, you will learn the core elements of a live video to make your sale successful:
1. Livestream Selling Platform
To expand the product’s reach, it is essential to carefully select an online live selling platform. It could be a native live shopping platform, social media, or merchant website. As Gen Z and millennials are more attracted to live streaming, social media platforms would be ideal hosts. Many brands are integrating social media with e-commerce to cut the need for two separate apps.
2. Real-Time Session With Host
Upon choosing a suitable platform, a live video session is arranged. For that purpose, you need a host who should seem trustworthy and relatable to the product. There could be more than one person in the live sale to demonstrate products and share tips and benefits. Besides, the host needs to interact with the customers and share thoughts about the product.
3. Points of Product or Video Content
The main object of live selling is to sell products, but the best way is to create hype. In this regard, brands offer special discounts and giveaways valid only during live streams. It increases the tendency of customers to make purchases during the live sessions. The live session must be 20-30 minutes and include click-on links for easy buying.
Significant Statistics To Support Increasing Influence of Live Selling
The concept of livestream sales emerged decades ago but gained a spotlight in 2016 in China. Afterward, it flourished worldwide and grew to 171 billion USD in 2020. An estimation of the US livestream shopping market reveals worth $35 billion by 2024. Live selling is evolving not only in the US but also in other regions of the globe.
| Live Streaming Sales in Regions | |
|---|---|
| China | 4.9 trillion yuan in 2023 |
| The United States | $17 billion in 2023 |
| Europe | Influenced 50% more than physical or online Purchasing |
| Livestream shopping Platforms (US 2022) | |
| Facebook Live | 55% |
| YouTube Live | 52% |
| 46% | |
| Amazon Live | 30% |
Part 3. Live Selling Strategies To Boost Revenue
Anyone can live sale online because you have to explain products and respond to queries. Yet not everyone generates the same revenue and gets immense popularity. The reason is operative strategies and tips, which you can use in the below discussion to gear up your shopping stream.
1. Use 24/7 Hours Seamless AI Live Streaming Software
Most sellers are unaware of current digital trends and the right actions for live selling. In that context, you need a platform to provide everything from script to selling videos. However, using Wondershare Virbo Live and staying in a single place is suggested to plan and execute the live shopping. Virbo Live is an AI tool that connects sellers with customers through streaming videos.
- **AI Avatar:**Wondershare Virbo Live offers an AI avatar feature for start-ups and small business owners. It eliminates the need for a well-groomed host or managing crew. AI avatars can perfectly mimic your actions with natural movements to engage the audience.
- **Q&A Library:**The platform allows the creation of automatic responses with a personalized library of questions. The major advantage of having such an option is that it helps users connect better with the audience.
- **Text Interaction:**The quality of content can be easily manipulated and managed across Wondershare Virbo Live. You can provide text to trigger your AI streamer to speak within the live stream.
Compatibility with Platforms: YouTube, LinkedIn, Facebook, Instagram, TikTok, Twitch, Alibaba, and X(Twitter).
Get Started Online Free Download
Steps To Create a Complete Livestream Room With Wondershare Virbo Live
Wondershare Virbo Live is available online and offers a cloud-based service. To fully utilize this live selling strategy, follow these steps and explore this all-in-one tool:
- Step 1. Access the Main Interface of Virbo Live
Start the process on Wondershare Virbo Live by clicking the “Create Stream Room Now” button. You need to select the “Create a Blank Livestream Room” button to initiate the livestream room creation.
Get Started Online Free Download
- Step 2. Customize the Live Stream Video in Virbo Live
Once you find yourselves in the editing section, add a script you want to use in your live-stream video. While staying in the “Script lines” section, you can add a script in the form of text or audio. If you wish to add an audio script, go to the “Audio” tab and select “Upload local voice.” This voice will then be used across the live stream video in Virbo Live.
- Step 3. Set Avatar and Other Elements Before Starting Livestreaming
Following this, you can add your required avatars, background, and stickers to the video with the options at the top of the window. Finally, when you are done exploring, hit the “Start livestream” option and live sell on any of the supported platforms.
2. Pick an Appropriate Date and Time
Another tip to consider is choosing the right time and date for the maximum viewers. In this regard, retailers should avoid a popular shopping period such as Black Friday. In contrast, it is suggested to pick weekends or holidays where customers must be free to join. Also, never choose the working hours of any day and consider the time zones for a global audience.
3. Keep the Conversation Engaging and Funny
Customers can read the product details and see how it looks, so what difference will they get from a live sale? Considering this perspective, sellers should bring something unique to the shopping stream. For this purpose, they can explain the product’s benefits and use cases. Furthermore, they should keep their tone friendly and humorous for the targeted audience.
Conclusion
To summarize, livestream sale s is an emerging concept to boost revenue and sales. As shown in this article, it is fruitful for retailers and significantly contributes to generating sales. Like China’s ever-changing live selling industry, Wondershare Virbo Live is also an emerging tool. It is emerging to change virtual selling dynamics by providing seamless live-stream videos.
Master Amazon Live: Features, Pro Tips and Future Trends
Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.
Part 1: Live on Amazon: A Game-Changer for Sellers
Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.
01 What is Amazon Live Streaming?
Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.
02 Who Can Benefit from Amazon Live?
Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.
- Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
- Seller and Brands: Increased product awareness and sales with the potential for building brand image.
- Influencers: A new income stream and access to a wider audience while building relationships with brands.
- Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
- Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.
03 Is Amazon Live Streaming Right for You?
Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:
Pros
- A free live-streaming platform for sellers
- Offers creative tools and resources to effectively promote your products
- Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale
Cons
- Low consumer engagement rates with low-quality videos
- You will still need a creative team with resources to represent your brand well
- Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet
Part 2: Step Guidance: Getting Started with Amazon Live
To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.
With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:
Step 1 Create an Amazon Live Account
Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.
Step 2 Enter Details of your Product or Brand
Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.
Step 3 Add Products to Your Livestream
Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.
Step 4 Set Up Your Amazon Livestream
With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.
Step 5 Go Live
Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.
Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:
- Build a community by communicating and engaging with consumers
- Entice viewers to take action
- Reduce pre-purchase support requests, such as live chat
- Generate sales
- Lower returns by providing essential details and answers
Bonus Tip: Enhanced Live Streaming with AI (Future Trends)
As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.
01 Leveraging Virbo AI streaming for sales and shopping
Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.
As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.
02 Simplified workflow and better viewer experience with Virbo Live
Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:
- Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
- AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
- Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
- Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
- Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers
Conclusion
Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.
Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.
Part 1: Live on Amazon: A Game-Changer for Sellers
Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.
01 What is Amazon Live Streaming?
Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.
02 Who Can Benefit from Amazon Live?
Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.
- Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
- Seller and Brands: Increased product awareness and sales with the potential for building brand image.
- Influencers: A new income stream and access to a wider audience while building relationships with brands.
- Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
- Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.
03 Is Amazon Live Streaming Right for You?
Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:
Pros
- A free live-streaming platform for sellers
- Offers creative tools and resources to effectively promote your products
- Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale
Cons
- Low consumer engagement rates with low-quality videos
- You will still need a creative team with resources to represent your brand well
- Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet
Part 2: Step Guidance: Getting Started with Amazon Live
To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.
With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:
Step 1 Create an Amazon Live Account
Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.
Step 2 Enter Details of your Product or Brand
Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.
Step 3 Add Products to Your Livestream
Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.
Step 4 Set Up Your Amazon Livestream
With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.
Step 5 Go Live
Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.
Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:
- Build a community by communicating and engaging with consumers
- Entice viewers to take action
- Reduce pre-purchase support requests, such as live chat
- Generate sales
- Lower returns by providing essential details and answers
Bonus Tip: Enhanced Live Streaming with AI (Future Trends)
As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.
01 Leveraging Virbo AI streaming for sales and shopping
Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.
As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.
02 Simplified workflow and better viewer experience with Virbo Live
Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:
- Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
- AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
- Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
- Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
- Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers
Conclusion
Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.
[Top List] Best Livestream Shopping Apps Of
Today, we mostly shop online to avoid the hassle of shopping in physical stores. Instead of just clicking on items to buy, you can watch live videos where people show off products. Moreover, live shopping is getting popular because it feels more real and interactive.
However, there is still room for improvement for live shopping apps to make shopping better. This article explores the best live shopping appsto innovate your shopping experience.
Part 1. Top 10 Live Streaming Shopping Platforms To Consider in 2024
People look forward for live-streaming platforms that are easy to use and have many different things to buy. In 2024, some platforms have become popular because they offer features such as live videos. Since this is the highlight of this article, the following are the top 10 livestream shopping apps that are getting attention from shoppers:
1. Wondershare Virbo Live
Wondershare Virbo Live is an innovative platform that simplifies the process of live selling for users. It offers a comprehensive solution in a single place. From creating live shopping rooms to seamless broadcasts, everything is managed within this platform. Plus, AI integration enhances content creation and engagement during live streams. With a cloud-based operation, Virbo Live operates directly without downloading.
You can utilize the platform’s AI avatars or VTubers to host live shopping events. These avatars mimic natural movements and can be customized according to customer needs. They reflect various ethnicities, poses, and attire by ensuring relatability in every interaction.
Get Started Online Free Download
Key Features
- Wondershare Virbo Live ensures a diverse global audience can connect with the content. It supports multiple languages and accents, including English, German, and Japanese.
- This best live shopping appstreamlines content creation with AI-driven script generation. Users can generate engaging shopping scripts for live streams to save time.
- It enables users to enhance audience interaction by setting up automatic responses. By creating a customized Q&A database, users can connect with their audience more smartly.
Steps of Creating a Stream Room in Virbo Live
The live streaming selling app uses AI technology and generates customized avatars. This helps sellers connect better with their viewers and sell more products. Let’s learn more on how to make your stream room and start selling with Wondershare Virbo Live:
Step 1. Access the Online Tool for Creating Your Stream Room
Start by opening your preferred web browser and lead to the official Virbo Live website. On the main interface, head to the left side of the screen and click on the “Create Stream Room Now” button.
Get Started Online Free Download
Step 2. Begin Customizing Your Livestream Room
After entering the editing window of the tool, you’ll be able to personalize your AI avatars for live selling content. Proceed towards the “Create a Blank Livestream Room” button on the upper part of the window.
Step 3. Choose Your Favorite AI Avatar
In the next window, select the “AI avatars” tab at the top right corner. This opens a dialog box displaying various avatars in different poses and outfits. From there, opt for the avatar that best suits your needs. You can preview your selection on the right side of the window.
Step 4. Customize the Background According to Video Requirements
Now, click on the “Background” tab and choose the background that you want to use for showcasing your products. Select the category that suits your needs and proceed with the live-streaming setup. You can also use the “Upload background” button for adding media under defined requirements from Virbo Live.
Step 5. Include Text or Add Microphone for Live Interaction
Navigate to the left side of the screen for adding the script or finalize the nature of the content that will be spoken across the live video. Use the “Script lines” option for adding or generating a script for the live video. Conversely, you can access the “Human interaction” section to select the microphone for live interaction during streaming.
Step 6. Start Broadcasting Your Products Live
After finalizing all your selections, it is time to start live streaming. Simply hit the “Start Livestream” button from the top right corner of the screen to watch as your input comes to life in real time.
2. TikTok Shop
TikTok Shop offers a platform for seamless shopping experiences within the TikTok app. It integrates entertainment with commerce and allows brands to connect with audiences. With features like scalable ecosystems, TikTok Shop ensures a convenient shopping experience. Additionally, it offers integration with major platforms, including YouTube, Instagram, and Facebook.
Key Features
- Sellers can promote, sell, and engage with their audience in real time through live streaming.
- It has an Affiliate Program that allows shoppers to interact with thousands of content creators.
- This platform has an integrated in-app checkout to help in buyers’ journey. It streamlines the process by allowing users to discover and purchase items within the same platform.
3. Bambuser
Bambuser stands out due to its ability to increase engagement with social video commerce. It provides an immersive shopping experience that keeps customers coming back for more. Brands can welcome infinite customers into highly engaging shoppable videos on their native site. Also, Bambuser can be integrated into various platforms, including websites, social media channels, and mobile apps.
Key Features
- The app allows customers to complete their purchases while staying at the platform.
- The livestream shopping appoffers full white-labeling capabilities. This capability empowers users to customize the platform for their brand identity.
- Bambuser allows you to interact with the buyers with shoppable video calls.
4. Live Shopping by LiveMeUp
For engaging livestream shopping app, Live Shopping by LiveMeUp is a good option to consider. The platform brings the excitement of TikTok-style live video shopping or shoppable Instagram videos onto the Shopify-influenced ecosystem. This online forum stands out for its customizable video player and deep analytical procession. By integrating it into their Shopify store, businesses can drive higher conversion rates and customer interaction.
Key Features
- The app instantly loads videos without impacting your store’s speed.
- The integration with social platforms like YouTube, Facebook, and Instagram maximizes exposure.
- Live Shopping by LiveMeUp provides sellers with deep analytics related to customer data.
5. CommentSold
CommentSold is revolutionizing the live selling world with its diversified live selling features. This live-streaming selling app empowers businesses to transform their product listings. You can turn your online store into virtual events to broadcast across many channels. Apart from the basic social media platform support, it integrates with platforms like Shopify, Stripe, Sezzle, and more for a diversified experience.
Key Features
- With one-step integration, businesses can reach customers where they prefer to shop.
- Customers can easily cart and purchase items during live-stream shopping events.
- It automates time-consuming administrative tasks such as invoicing and inventory management.
6. SoldLive: FB & IG Live Selling
There aren’t many live-streaming selling app that seamlessly integrate with social platforms such as Facebook and Instagram. With a direct integration into Shopify admin platform, SoldLive simplifies the selling process. This feature makes it easy for shoppers to purchase during live sales. The automation offered by the app streamlines operations and saves businesses valuable resources.
Key Features
- Its integration with Facebook Live and Instagram Live allows businesses to connect to various social pages.
- This platform automates the live selling process, including generating invoices.
- You can live stream on various social platforms simultaneously using SoldLive’s system.
7. QVC Live
The QVC App is a mobile livestreaming shopping app for a seamless smartphone shopping experience. You can get it on iPhone, Android, tablet, and Apple TV. It offers exclusive deals, product discovery, and effortless transactions. Also, it has integration with QVC’s live television, which broadcasts content across 3 networks. The app allows for a transition between browsing products and watching live demonstrations.
Key Features
- You can make use of Voice Search features to make navigation even easier.
- With live television broadcasts streamed through the app, users can shop while watching.
- Timely notifications ensure that users never miss out on special promotions.
8. Showday Live & Shoppable Video
When looking for innovation in online video shopping app, Showday Live offers several exceptional features. Customers can purchase showcased products without leaving the video with an in-video cart. It integrates with every Shopify theme, requiring no code for installation. This integration ensures that product feeds and transactions are in synchronization with the Shopify store.
Key Features
- Showday can integrate with platforms, including Facebook, YouTube, and Google Analytics.
- It is equipped with a variety of engagement features like vouchers to convert viewers into customers.
- This app has marketing tools to gather and analyze valuable consumer data.
9. Facebook Live
Facebook Live enables businesses to connect with their audience or followers in real time. Also, you can drive meaningful communication with live polls and featured links. From personal broadcasts to large-scale events, it provides users with the tools they need. The app supports integrations with video conferencing software providers like Zoom and BlueJeans.
Key Features
- Sellers can respond to buyers’ questions and comments in real-time.
- By broadcasting live content directly to the Facebook Page, you can expand your reach.
- This lives selling apphelps you broadcast to Facebook Live from Messenger Rooms.
10. NTWRK
There are specific options in live selling when users want to showcase their products through live auctions. NTWRK is the premier destination for sellers looking to connect with a dynamic audience. Sellers can choose how they want to upload and manage their inventory. It can be done through the NTWRK seller dashboard or by syncing their Shopify account.
Key Features
- It provides sellers with innovative ways, including hosting live auctions and selling drops.
- You can integrate this app into an existing Shopify account.
- NTWRK is available on Google Play and App Store for mobile access.
Part 2. Comparative Overview of Top Live-Streaming Shopping Platforms
In this section, we’ll compare different the discussed live shopping apps that let businesses live-stream events. Each platform has its own special features, thus let’s see how they measure up against each other:
| Platforms | Ratings | Availability and Integration | Effectiveness | AI Avatars | AI Voices | Ease-of-Use |
|---|---|---|---|---|---|---|
| Virbo Live | 4.9 | Web Based, Integrates with Most of Streaming Platforms | High | ✓ | ✓ | ✓ |
| TikTok Shop | 4.6 | TikTok app | High | X | X | ✓ |
| Bambuser Live Video Shopping | 4.8 | Websites, Social Media Channels, Mobile apps | High | X | X | X |
| Live Shopping by LiveMeUp | 4.3 | Shopify, YouTube, Facebook, and Instagram | Low | X | X | ✓ |
| CommentSold | 4.5 | Facebook, Instagram, Messenger, Shopify | Medium | X | X | X |
| SoldLive: FB & IG Live Selling | 4.7 | Shopify | High | X | X | ✓ |
| QVC Live | 4.4 | iOS, Android, Tablet, Apple TV | Low | X | X | X |
| Showday Live & Shoppable Video | 4.6 | Shopify | Medium | X | X | ✓ |
| Facebook Live | 4.3 | Web, Mobile | High | X | X | ✓ |
| NTWRK | 4.2 | Online, iOS, Android | Low | X | X | X |
Conclusion
In conclusion, we’ve learned that live streaming is becoming essential for online shopping. Businesses are using it to connect with customers in real-time. In our comparison, we looked at different shoppable video streaming app. One standout platform is Wondershare Virbo Live, which is excellent at helping businesses create engaging streams. Its AI-powered avatars enhance customer interactions and generate more sales.
Conclusion
In conclusion, we’ve learned that live streaming is becoming essential for online shopping. Businesses are using it to connect with customers in real-time. In our comparison, we looked at different shoppable video streaming app. One standout platform is Wondershare Virbo Live, which is excellent at helping businesses create engaging streams. Its AI-powered avatars enhance customer interactions and generate more sales.
The Ultimate List of Live Chat Apps for Shopify
After the pandemic, online shopping became a big trend due to its convenience and availability. For this purpose, there are many online stores available. Shopify is an e-commerce platform that can let you build an online store to sell products. Merchants on Shopify can plug in some software on their website to enhance the customer shopping experience.
These plugins also enhance the functionality and overall outlook of the platform. This article will provide information on plugins that enable chat for Shopify to help you interact with customers.
Part 1. Top Best Shopify Live Chat Apps To Consider for Integration
The integration of other apps with Shopify can improve customer satisfaction. You can integrate live chat apps to give customers a real-time message experience. Let’s discuss the best available options for Shopify live chat to improve the way you deal with buyers:
1. Shopify Inbox
Shopify Inbox benefits sellers by allowing them to chat with customers while shopping. You can start a conversation with customer live information, such as past orders. Based on this information, you can recommend products and discounts to customers. Plus, this app helps you understand customers through profile and cart details.
Key Features
- Sellers can send product suggestions to buyers without leaving the chat.
- It has an automatic response feature to answer buyer’s questions quickly.
- With this tool, you can manage chat from the shop app and online store app.
2. Chatra-Live Chat and Chatbot
It is one of the best live chat apps for Shopify to provide real-time support to customers. With the help of the Chatra live chat feature, you can ensure 24/7 customer support. This is an easy-to-use app that can increase sales of your online store. Other than that, it offers a free plan for small business owners and beginners to cater to various users.
Key Features
- This app works with social media platforms like Slack, Facebook, Zapier, and Instagram.
- It provides a list of real-time visitors who visit the website.
- The chatbot feature of the app can automate repetitive tasks during conversations with customers.
3. JivoChat: Live Chat and WhatsApp
People from all over the world use Shopify to buy products from online stores. You want to integrate an app that can support multiple languages for this. JivoChat is an app that supports multi-language for all customers around the world. It allows the integration of main messaging platforms to improve accessibility with current and potential customers.
Key Features
- With the built-in CRM of the app, you can send marketing messages to potential customers.
- It enables you to call directly from your website using your phone number.
- Using this tool, you can track offers, respond to requests, and expand your customer network.
4. Tidio Live Chat and AI Chatbots
Tidio is the best Shopify chat app to convert regular visitors into potential customers. It has an AI chatbot that can help provide immediate responses to customers. You can customize this live chat feature according to your targeted audience. Moreover, this Shopify app can work with Mailchimp, Google Analytics, and Zendesk, which shows its wide compatibility.
Key Features
- Tidio has a ticketing system to handle and solve customer problems.
- Users can easily add this app to Shopify with the add app option.
- This platform provides a Lyro AI bot feature that automatically responds to potential clients.
5. Gorgias
Customers can have numerous questions and issues while buying products from Shopify. It becomes difficult to handle the queries and issues of customers manually. Gorgias app is a solution that can help you to handle customer inquiries effectively. This app has a ticketing system to track and manage customers’ inquiries and issues.
Key Features
- It has an order management feature to directly refund, replace, and cancel the order.
- With the omnichannel feature of the app, you can integrate it with TikTok, email, and Instagram.
- You can use the data-driven feature of this app to know how the support team generates the sale.
6. Manifest AI Chatbot, Live Chat
Merchants on Shopify can use this app for Shopify live chat. This app has an AI live chat feature to answer and organize customer questions. With this feature, you can recommend customer products in a human-like tone. This leads to an impressive store response rate, attracting more customers. It allows integration with ChatGPT, OpenAI, and MageNative for automated responses.
Key Features
- The manifest chat support feature can give replies to customers in 95+ languages.
- You can also use the auto-learn feature to provide answers according to the product catalog.
- This Shopify plugin offers an AI Quiz feature to generate customized FAQs.
7. SmartBot-AI Chatbot
Suppose you make an online store on Shopify and are looking for a solution that provides customer support. SmartBot is an AI-powered platform that can serve your purpose. Through this app, you can quickly handle 95% of inquiries. The integration of this app with Spotify can enhance your customer satisfaction.
Key Features
- This app offers a post-sale service to provide order status information to customers.
- You can tailor your chat widget that aligns with your store’s branding through this app.
- It has a personalized invitation feature that can increase consultation and conversion volume.
8. NestDesk
Usually, customers visit your website when they have a good customer service experience. With this best Shopify chat app, you can centralize all your messages from different platforms. It can help you to increase sales rates through conversation. NestDesk can allow you to handle more customers in less time with smart management.
Key Features
- The helpdesk and Chatbot feature of the app can deliver 24/7 customer service.
- It enables you to explore available stock and create orders during conversations.
- NestDesk allows you to monitor the website visitor and preview their carts to understand the sales trend in a better way.
9. Channel Talk
Channel Talk integration with Shopify will allow sellers to interact with customers. You can segment the audience to send targeted marketing messages with this app. Also, you can customize a chat button that can align with your brand. Also, this platform is compatible with Kakao Talk, LINE, and email, which improves its efficiency.
Key Features
- With the unified helpdesk feature of it, you can ensure the best customer experience.
- Its CRM feature can help you to identify your customers.
- This tool enables you to provide high-level customer service with marketing and chatbot features.
Part 2. How To Market Your Product Better With Live Streaming Using Wondershare Virbo Live?
These Shopify live chat apps discussed above can help you to increase sales on Shopify. The different features of these apps allow you to customize chat and increase revenue. However, other methods exist to market your product on a large scale. One of those is live streaming to promote your Shopify products, which can increase sales.
Undoubtedly, many tools can help you make videos for live streaming. To fulfill this need at a single platform, Wondershare Virbo Live offers several features to customize your live stream. This tool has an AI avatar feature with an option to customize it to engage your customers in live streaming. You can integrate this streaming tool with platforms like Facebook and TikTok, displaying wide compatibility.
Prominent Features of Wondershare Virbo Live
- Wondershare Virbo Live can create live streams in multiple languages for a global reach.
- You can use the AI script generation feature to create interactive video content.
- This tool enables you to automate responses with a personalized Q&A database.
Step-by-Step Guide to Creating Stream Room With Virbo for Marketing on Shopify
This tool allows you to create stream rooms and share on different platforms. Follow the below steps to create a stream room for marketing the product.
- Step 1. Access Tool Online To Generate Stream Room
Firstly, visit the official website of the tool to access the features of Virbo Live. Tap the “Create Stream Room Now” button to proceed into the editing window.
- Step 2. Start Creating a Blank Livestream Room
After accessing the editing preview of the tool, you can customize your personalized live-streaming video. Hit the “Create a Blank Livestream Room” button on top of the new screen. A new window opens with many options to customize live video.
- Step 3. Select the Required AI Avatar
In the new window, opt for the “AI avatars” tab on the right side of the screen. Following this, many options for AI avatars will appear in the dialog box. Select any of them to make them appear on the right side of the screen.
- Step 4. Choose Background for Product Representation
After this, tap the “Background” tab to choose the background for product representation. Now, you can choose one from the available background options or upload your choice.
- Step 5. Integrate Microphone or Text for Chat Support
Next, opt for the “Human Interaction” tab and choose the “Text” option. It will allow you to add interactivity during the live stream. This greatly helps you assist your customers in buying the right product while being on your Shopify store. Furthermore, you can also translate your text into the required language for better interaction.
- Step 6. Initiate Livestreaming of Your Product
After selecting everything according to your requirements, press the “Start livestream” button. It will initiate the livestreaming of your product for marketing.
Conclusion
Integrating other apps for Shopify live chat can improve the customer buying experience. The built-in features of these apps can help you provide customer support. You can use the live stream option to market your online store’s product on Shopify. For this, you need a live-streaming tool such as Wondershare Virbo Live to generate customized marketing live streams.
The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.Part 1: Background Information of Live Commerce
To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?
01 What is Live Commerce?
Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.
To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.
02 Benefits of Ecommerce Live
The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.
Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:
- Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
- Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
- Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
- Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.
Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement
The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:
1. Michael Kors: Fashionable Collaboration Boosts Engagement
Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.
Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.
Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.
2. Sephora: Beauty Unboxed with Community Building
Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.
Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.
Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.
3. Nike: Live Workouts Drive Brand Advocacy
Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.
Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.
Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.
4. L’Oreal: Personalized Skincare Consultations
L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.
Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.
Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.
Part 3: Future Landscape: Live Streaming with AI
The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.
01 Integrating Virbo Live for Live Commerce
Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.
Advantages of Virbo Live Commerce:
- Continuous 24/7 live commerce broadcasting without interruptions
- Cost-effective streamers with lower personnel and equipment expenses
- Reduced dependence on large human teams
- Seamless language and accent translations to engage a diverse global audience
- Stable and lag-free streaming performance
- Enhanced content safety through AI-driven moderation.
02 Simplified Workflow and Better Viewer Experience with Virbo Live
To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :
Step 1 Create a Live Shopping Rooms
Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.
Step 2 Choose AI Streamers and Background
Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.
Step 3 Enter Text or Voice
Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.
Step 4 Start Live Streaming
Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.
Step 5 Interact With the Audience
Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.
FAQs about Live Commerce
1. What are the drawbacks of live commerce?
Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.
2. How do I succeed with live commerce streaming?
To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.
3. What is the difference between regular streaming and live commerce streaming?
Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.
4. Is live commerce streaming better than video recording?
Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.
Conclusion
Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.
The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.
Part 1: Background Information of Live Commerce
To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?
01 What is Live Commerce?
Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.
To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.
02 Benefits of Ecommerce Live
The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.
Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:
- Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
- Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
- Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
- Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.
Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement
The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:
1. Michael Kors: Fashionable Collaboration Boosts Engagement
Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.
Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.
Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.
2. Sephora: Beauty Unboxed with Community Building
Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.
Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.
Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.
3. Nike: Live Workouts Drive Brand Advocacy
Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.
Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.
Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.
4. L’Oreal: Personalized Skincare Consultations
L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.
Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.
Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.
Part 3: Future Landscape: Live Streaming with AI
The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.
01 Integrating Virbo Live for Live Commerce
Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.
Advantages of Virbo Live Commerce:
- Continuous 24/7 live commerce broadcasting without interruptions
- Cost-effective streamers with lower personnel and equipment expenses
- Reduced dependence on large human teams
- Seamless language and accent translations to engage a diverse global audience
- Stable and lag-free streaming performance
- Enhanced content safety through AI-driven moderation.
02 Simplified Workflow and Better Viewer Experience with Virbo Live
To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :
Step 1 Create a Live Shopping Rooms
Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.
Step 2 Choose AI Streamers and Background
Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.
Step 3 Enter Text or Voice
Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.
Step 4 Start Live Streaming
Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.
Step 5 Interact With the Audience
Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.
FAQs about Live Commerce
1. What are the drawbacks of live commerce?
Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.
2. How do I succeed with live commerce streaming?
To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.
3. What is the difference between regular streaming and live commerce streaming?
Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.
4. Is live commerce streaming better than video recording?
Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.
Conclusion
Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.
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- Title: New Learn The Best 6 Alternative Streaming Platforms for 2024
- Author: Jeff
- Created at : 2024-11-08 23:53:29
- Updated at : 2024-11-13 16:38:34
- Link: https://ai-live-streaming.techidaily.com/new-learn-the-best-6-alternative-streaming-platforms-for-2024/
- License: This work is licensed under CC BY-NC-SA 4.0.