New How To Reach More Users by Using Instagram Live Shopping for 2024

New How To Reach More Users by Using Instagram Live Shopping for 2024

Jeff Lv8

How To Reach More Users by Using Instagram Live Shopping

The live shopping feature gained popularity in 2016 as it changed the online shopping experience. This feature offered a worthwhile experience for customers in the online market. It represented itself as where they engage with products and features in real-time.

With its rising popularity, Instagram live shopping on Instagram helped businesses showcase their brands. It helped them connect with their customers through interactive mediums. Despite that, the developers had to stop the live selling feature on Instagram**.** This article will explain more about it.

understanding more about instagram live shopping

Part 1. Instagram Live Shopping: Things Users Need To Know

Businesses on Instagram used to utilize live broadcasts to sell products directly from the app. It allows them to interact with viewers and drive real-time engagement. Instagram live shopping allowed people to save videos so customers could shop after the broadcast. Using this feature helped companies humanize their brand by telling stories.

According to a report , many Instagram users shopped weekly on the platform. They utilized many features like shopping tags and the “Shop” tab. However, Instagram stopped supporting live shopping on March 16, 2023. It was decided so that Instagram could focus more on other features of their application.

Reason for Discontinuing Live Shopping Feature

Live shopping on Instagram depends on the product quality. About 55% of the customers reported having this issue with live shopping. There are various other drawbacks to Instagram’s live selling feature, which are provided as follows:

  1. More Focus on Other Features: Instagram wanted to focus on other app features. For this reason, they discontinued live shopping, which required utmost attention.
  2. Declining Engagement: After the pandemic, online users became less engaged with livestream shopping. So, Instagram shifted its focus to the Reels feature.
  3. Customer Feedback: The comments and suggestions on the live streams demanded improvements. Also, the live-selling Instagram feature did not bear positive comments from the customers.
  4. Lack of Communication: Sometimes, the online team cannot properly communicate with customers. The lack of communication causes confusion and dissatisfaction among customers.
  5. Limited Availability: The live shopping Instagram feature had geographical limitations. Various brands couldn’t provide their customers with their products in different places. Moreover, such conditions limit customer access and bring negative comments.

Part 2. Wondershare Virbo Live: Enhance Your Livestreaming Selling Experience

Users can still live stream even if the selling live on Instagram no longer exists. If you want to provide a seamless shopping experience, Instagram is not the only platform. You can access many live stream platforms like Twitch, YouTube, and Facebook. However, it is also challenging to create compelling livestream content. That is why Wondershare Virbo Live is the perfect live-stream video development software.

This tool provides you with an AI content generator that gives an engaging script for streams. There is also an issue with how some tools fail to provide the necessary features for live streaming. Wondershare Virbo Live solves this issue with realistic avatars, 20+ languages, 120+ voices, and more. Also, it is compatible with major platforms like YouTube, TikTok, Twitch, and more for live streaming.

Highlighting Features of Wondershare Virbo Live

  1. Wondershare Virbo Live can help streamers reach a global audience with the AI translation feature. This can increase a broad live-streaming shopping experience for customers.
  2. You can set up a customizable Q&A session for an interactive experience. It allows you to connect with your audience for their feedback and suggestions.
  3. There is no need to download the software as it lets you operate online. It provides work flexibility and management with this tool’s cloud-based operation.
  4. If you want to elevate your content, Virbo Live provides AI avatars that can attract others. There are various poses, ethnicities, and attire of avatars for your live stream.

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Steps on Creating a Live Streaming Room With Wondershare Virbo

Wondershare Virbo Live is the perfect alternative to Instagram live-stream shopping. People feel encouraged to use this AI tool as it allows them to film perfect live streams. Now, let’s delve into the steps that will guide you to create a perfect live stream:

  • Step 1. Access Live Streaming Tool To Create a Room

Open Wondershare Virbo Live’s browser page on your device and continue to select the “Create Stream Room Now” button. As it opens a new window, look for the “Create a Blank Livestream Room” under the “Home” section. Select any template from the options provided at the bottom if you wish to quickly create a live stream room.

start creating live stream content

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  • Step 2. Pick the Perfect AI Avatar for the Live Stream

Once the new window opens on your browser, click the “AI avatars” option on the top toolbar. From the drop-down menu, choose any avatar according to your preference. You can select different poses, attires, and ethnicities of avatars from the given option. When picked, it will appear on the right side of your screen.

select avatar for virbo livestream video

  • Step 3. Adjust Background Settings and Include Stickers

Now, hit the “Background” tab from the top toolbar option. Pick one background from the available categories to match your Livestream background and avatar. You can navigate to the “Stickers” tab to select the sticker representing your live selling motive.

set elements including background and stickers

  • Step 4. Generate AI Script and Insert Text

After you’re done with the basic adjustments, go to the text box on the left side of the screen. You can write a script for your live stream or use the AI-assorted feature here. On the same side, tap the “AI Smart Script” button at the bottom left side of the screen. When a small window opens, write the product name, features, and promotions offered. Pick a language or style and hit the “Generate” button for script generation.

create ai script for live stream video

  • Step 5. Start Livestreaming Your Content Through Virbo Live

When satisfied with your avatar, background, and script settings, begin the live streaming. From the top right side of the screen, click the “Start livestream” button.

start livestream after editing

Part 3. The Right Ways To Promote Your Brand for Effective Instagram Live Shopping

As we know, no Instagram live shoppingfeature is available for streamers. However, they can use different tips to promote their brand on Instagram and other livestreams. To create an effective livestream video, you should consider proper planning. In the given section, we’ll look at what key tips are essential for you to become a successful seller:

1. Write High-Quality Live Stream Content

Before selling on Instagram Live, you need a solid live-streaming plan. Users should prepare a quality script that involves information about the product. Also, ensure the content is concise, to the point, and captivating.

2. Create Interactive Online Q&A Sessions

An important tip for a successful live shopping Instagram session is customer interaction. This involves holding a live Q&A session to get valuable insight. You can use this information to understand their preferences and interests.

3. Give Sneak Peaks of New Products

You can also provide the audience with various sneak peeks of your product. This builds up anticipation in the audience and marks you as an excellent seller. Also, you can showcase teasers and reveal specific features of your product.

4. Provide Demonstrations and How-To Video Content

Another important tip for live selling on Instagram is product demo video clips. In these videos, you can illustrate the product’s function, usage, and benefits. Moreover, sellers can provide step-by-step guides via links that empower them to buy.

5. Collaborate and Promote Product Through Online Creators

Finally, set your stage by collaborating with various Instagram influencers and content creators. You can partner with different brands and give them sponsored content and more. This will increase your brand revenue and visibility and drive sales.

Conclusion

As mentioned before, selling on Instagram Live has been discontinued in 2023. However, there are still live-streaming platforms available in the market. We looked at various tips to help you achieve the perfect seller live stream. Among the tips, we recommend you utilize Wondershare Virbo Live , an ideal place to start. You can take your brand to the next with Virbo Live’s live-streaming features.

The live shopping feature gained popularity in 2016 as it changed the online shopping experience. This feature offered a worthwhile experience for customers in the online market. It represented itself as where they engage with products and features in real-time.

With its rising popularity, Instagram live shopping on Instagram helped businesses showcase their brands. It helped them connect with their customers through interactive mediums. Despite that, the developers had to stop the live selling feature on Instagram**.** This article will explain more about it.

understanding more about instagram live shopping

Part 1. Instagram Live Shopping: Things Users Need To Know

Businesses on Instagram used to utilize live broadcasts to sell products directly from the app. It allows them to interact with viewers and drive real-time engagement. Instagram live shopping allowed people to save videos so customers could shop after the broadcast. Using this feature helped companies humanize their brand by telling stories.

According to a report , many Instagram users shopped weekly on the platform. They utilized many features like shopping tags and the “Shop” tab. However, Instagram stopped supporting live shopping on March 16, 2023. It was decided so that Instagram could focus more on other features of their application.

Reason for Discontinuing Live Shopping Feature

Live shopping on Instagram depends on the product quality. About 55% of the customers reported having this issue with live shopping. There are various other drawbacks to Instagram’s live selling feature, which are provided as follows:

  1. More Focus on Other Features: Instagram wanted to focus on other app features. For this reason, they discontinued live shopping, which required utmost attention.
  2. Declining Engagement: After the pandemic, online users became less engaged with livestream shopping. So, Instagram shifted its focus to the Reels feature.
  3. Customer Feedback: The comments and suggestions on the live streams demanded improvements. Also, the live-selling Instagram feature did not bear positive comments from the customers.
  4. Lack of Communication: Sometimes, the online team cannot properly communicate with customers. The lack of communication causes confusion and dissatisfaction among customers.
  5. Limited Availability: The live shopping Instagram feature had geographical limitations. Various brands couldn’t provide their customers with their products in different places. Moreover, such conditions limit customer access and bring negative comments.

Part 2. Wondershare Virbo Live: Enhance Your Livestreaming Selling Experience

Users can still live stream even if the selling live on Instagram no longer exists. If you want to provide a seamless shopping experience, Instagram is not the only platform. You can access many live stream platforms like Twitch, YouTube, and Facebook. However, it is also challenging to create compelling livestream content. That is why Wondershare Virbo Live is the perfect live-stream video development software.

This tool provides you with an AI content generator that gives an engaging script for streams. There is also an issue with how some tools fail to provide the necessary features for live streaming. Wondershare Virbo Live solves this issue with realistic avatars, 20+ languages, 120+ voices, and more. Also, it is compatible with major platforms like YouTube, TikTok, Twitch, and more for live streaming.

Highlighting Features of Wondershare Virbo Live

  1. Wondershare Virbo Live can help streamers reach a global audience with the AI translation feature. This can increase a broad live-streaming shopping experience for customers.
  2. You can set up a customizable Q&A session for an interactive experience. It allows you to connect with your audience for their feedback and suggestions.
  3. There is no need to download the software as it lets you operate online. It provides work flexibility and management with this tool’s cloud-based operation.
  4. If you want to elevate your content, Virbo Live provides AI avatars that can attract others. There are various poses, ethnicities, and attire of avatars for your live stream.

Get Started Online Free Download

Steps on Creating a Live Streaming Room With Wondershare Virbo

Wondershare Virbo Live is the perfect alternative to Instagram live-stream shopping. People feel encouraged to use this AI tool as it allows them to film perfect live streams. Now, let’s delve into the steps that will guide you to create a perfect live stream:

  • Step 1. Access Live Streaming Tool To Create a Room

Open Wondershare Virbo Live’s browser page on your device and continue to select the “Create Stream Room Now” button. As it opens a new window, look for the “Create a Blank Livestream Room” under the “Home” section. Select any template from the options provided at the bottom if you wish to quickly create a live stream room.

start creating live stream content

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  • Step 2. Pick the Perfect AI Avatar for the Live Stream

Once the new window opens on your browser, click the “AI avatars” option on the top toolbar. From the drop-down menu, choose any avatar according to your preference. You can select different poses, attires, and ethnicities of avatars from the given option. When picked, it will appear on the right side of your screen.

select avatar for virbo livestream video

  • Step 3. Adjust Background Settings and Include Stickers

Now, hit the “Background” tab from the top toolbar option. Pick one background from the available categories to match your Livestream background and avatar. You can navigate to the “Stickers” tab to select the sticker representing your live selling motive.

set elements including background and stickers

  • Step 4. Generate AI Script and Insert Text

After you’re done with the basic adjustments, go to the text box on the left side of the screen. You can write a script for your live stream or use the AI-assorted feature here. On the same side, tap the “AI Smart Script” button at the bottom left side of the screen. When a small window opens, write the product name, features, and promotions offered. Pick a language or style and hit the “Generate” button for script generation.

create ai script for live stream video

  • Step 5. Start Livestreaming Your Content Through Virbo Live

When satisfied with your avatar, background, and script settings, begin the live streaming. From the top right side of the screen, click the “Start livestream” button.

start livestream after editing

Part 3. The Right Ways To Promote Your Brand for Effective Instagram Live Shopping

As we know, no Instagram live shoppingfeature is available for streamers. However, they can use different tips to promote their brand on Instagram and other livestreams. To create an effective livestream video, you should consider proper planning. In the given section, we’ll look at what key tips are essential for you to become a successful seller:

1. Write High-Quality Live Stream Content

Before selling on Instagram Live, you need a solid live-streaming plan. Users should prepare a quality script that involves information about the product. Also, ensure the content is concise, to the point, and captivating.

2. Create Interactive Online Q&A Sessions

An important tip for a successful live shopping Instagram session is customer interaction. This involves holding a live Q&A session to get valuable insight. You can use this information to understand their preferences and interests.

3. Give Sneak Peaks of New Products

You can also provide the audience with various sneak peeks of your product. This builds up anticipation in the audience and marks you as an excellent seller. Also, you can showcase teasers and reveal specific features of your product.

4. Provide Demonstrations and How-To Video Content

Another important tip for live selling on Instagram is product demo video clips. In these videos, you can illustrate the product’s function, usage, and benefits. Moreover, sellers can provide step-by-step guides via links that empower them to buy.

5. Collaborate and Promote Product Through Online Creators

Finally, set your stage by collaborating with various Instagram influencers and content creators. You can partner with different brands and give them sponsored content and more. This will increase your brand revenue and visibility and drive sales.

Conclusion

As mentioned before, selling on Instagram Live has been discontinued in 2023. However, there are still live-streaming platforms available in the market. We looked at various tips to help you achieve the perfect seller live stream. Among the tips, we recommend you utilize Wondershare Virbo Live , an ideal place to start. You can take your brand to the next with Virbo Live’s live-streaming features.

Must-Use Livestream Shopping Apps for Seamless Online System

Today, we mostly shop online to avoid the hassle of shopping in physical stores. Instead of just clicking on items to buy, you can watch live videos where people show off products. Moreover, live shopping is getting popular because it feels more real and interactive.

However, there is still room for improvement for live shopping apps to make shopping better. This article explores the best live shopping appsto innovate your shopping experience.

top livestream apps for effective selling

Part 1. Top 10 Live Streaming Shopping Platforms To Consider in 2024

People look forward for live-streaming platforms that are easy to use and have many different things to buy. In 2024, some platforms have become popular because they offer features such as live videos. Since this is the highlight of this article, the following are the top 10 livestream shopping apps that are getting attention from shoppers:

1. Wondershare Virbo Live

Wondershare Virbo Live is an innovative platform that simplifies the process of live selling for users. It offers a comprehensive solution in a single place. From creating live shopping rooms to seamless broadcasts, everything is managed within this platform. Plus, AI integration enhances content creation and engagement during live streams. With a cloud-based operation, Virbo Live operates directly without downloading.

You can utilize the platform’s AI avatars or VTubers to host live shopping events. These avatars mimic natural movements and can be customized according to customer needs. They reflect various ethnicities, poses, and attire by ensuring relatability in every interaction.

wondershare virbo live website interface

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Key Features

  1. Wondershare Virbo Live ensures a diverse global audience can connect with the content. It supports multiple languages and accents, including English, German, and Japanese.
  2. This best live shopping appstreamlines content creation with AI-driven script generation. Users can generate engaging shopping scripts for live streams to save time.
  3. It enables users to enhance audience interaction by setting up automatic responses. By creating a customized Q&A database, users can connect with their audience more smartly.

Steps of Creating a Stream Room in Virbo Live

The live streaming selling app uses AI technology and generates customized avatars. This helps sellers connect better with their viewers and sell more products. Let’s learn more on how to make your stream room and start selling with Wondershare Virbo Live:

Step 1. Access the Online Tool for Creating Your Stream Room

Start by opening your preferred web browser and lead to the official Virbo Live website. On the main interface, head to the left side of the screen and click on the “Create Stream Room Now” button.

start creating stream room virbo live

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Step 2. Begin Customizing Your Livestream Room

After entering the editing window of the tool, you’ll be able to personalize your AI avatars for live selling content. Proceed towards the “Create a Blank Livestream Room” button on the upper part of the window.

create blank livestream virbo video

Step 3. Choose Your Favorite AI Avatar

In the next window, select the “AI avatars” tab at the top right corner. This opens a dialog box displaying various avatars in different poses and outfits. From there, opt for the avatar that best suits your needs. You can preview your selection on the right side of the window.

select avatar for livestream video

Step 4. Customize the Background According to Video Requirements

Now, click on the “Background” tab and choose the background that you want to use for showcasing your products. Select the category that suits your needs and proceed with the live-streaming setup. You can also use the “Upload background” button for adding media under defined requirements from Virbo Live.

define background or upload for video

Step 5. Include Text or Add Microphone for Live Interaction

Navigate to the left side of the screen for adding the script or finalize the nature of the content that will be spoken across the live video. Use the “Script lines” option for adding or generating a script for the live video. Conversely, you can access the “Human interaction” section to select the microphone for live interaction during streaming.

use microphone to interact in video

Step 6. Start Broadcasting Your Products Live

After finalizing all your selections, it is time to start live streaming. Simply hit the “Start Livestream” button from the top right corner of the screen to watch as your input comes to life in real time.

create ai script and start livestream

2. TikTok Shop

TikTok Shop offers a platform for seamless shopping experiences within the TikTok app. It integrates entertainment with commerce and allows brands to connect with audiences. With features like scalable ecosystems, TikTok Shop ensures a convenient shopping experience. Additionally, it offers integration with major platforms, including YouTube, Instagram, and Facebook.

tiktok shop livestream shopping

Key Features

  1. Sellers can promote, sell, and engage with their audience in real time through live streaming.
  2. It has an Affiliate Program that allows shoppers to interact with thousands of content creators.
  3. This platform has an integrated in-app checkout to help in buyers’ journey. It streamlines the process by allowing users to discover and purchase items within the same platform.

3. Bambuser

Bambuser stands out due to its ability to increase engagement with social video commerce. It provides an immersive shopping experience that keeps customers coming back for more. Brands can welcome infinite customers into highly engaging shoppable videos on their native site. Also, Bambuser can be integrated into various platforms, including websites, social media channels, and mobile apps.

bambuser livestream shopping

Key Features

  1. The app allows customers to complete their purchases while staying at the platform.
  2. The livestream shopping appoffers full white-labeling capabilities. This capability empowers users to customize the platform for their brand identity.
  3. Bambuser allows you to interact with the buyers with shoppable video calls.

4. Live Shopping by LiveMeUp

For engaging livestream shopping app, Live Shopping by LiveMeUp is a good option to consider. The platform brings the excitement of TikTok-style live video shopping or shoppable Instagram videos onto the Shopify-influenced ecosystem. This online forum stands out for its customizable video player and deep analytical procession. By integrating it into their Shopify store, businesses can drive higher conversion rates and customer interaction.

livemeup livestream shopping

Key Features

  1. The app instantly loads videos without impacting your store’s speed.
  2. The integration with social platforms like YouTube, Facebook, and Instagram maximizes exposure.
  3. Live Shopping by LiveMeUp provides sellers with deep analytics related to customer data.

5. CommentSold

CommentSold is revolutionizing the live selling world with its diversified live selling features. This live-streaming selling app empowers businesses to transform their product listings. You can turn your online store into virtual events to broadcast across many channels. Apart from the basic social media platform support, it integrates with platforms like Shopify, Stripe, Sezzle, and more for a diversified experience.

commentsold livestream shopping

Key Features

  1. With one-step integration, businesses can reach customers where they prefer to shop.
  2. Customers can easily cart and purchase items during live-stream shopping events.
  3. It automates time-consuming administrative tasks such as invoicing and inventory management.

6. SoldLive: FB & IG Live Selling

There aren’t many live-streaming selling app that seamlessly integrate with social platforms such as Facebook and Instagram. With a direct integration into Shopify admin platform, SoldLive simplifies the selling process. This feature makes it easy for shoppers to purchase during live sales. The automation offered by the app streamlines operations and saves businesses valuable resources.

soldlive livestream shopping

Key Features

  1. Its integration with Facebook Live and Instagram Live allows businesses to connect to various social pages.
  2. This platform automates the live selling process, including generating invoices.
  3. You can live stream on various social platforms simultaneously using SoldLive’s system.

7. QVC Live

The QVC App is a mobile livestreaming shopping app for a seamless smartphone shopping experience. You can get it on iPhone, Android, tablet, and Apple TV. It offers exclusive deals, product discovery, and effortless transactions. Also, it has integration with QVC’s live television, which broadcasts content across 3 networks. The app allows for a transition between browsing products and watching live demonstrations.

qvc live livestream shopping

Key Features

  1. You can make use of Voice Search features to make navigation even easier.
  2. With live television broadcasts streamed through the app, users can shop while watching.
  3. Timely notifications ensure that users never miss out on special promotions.

8. Showday Live & Shoppable Video

When looking for innovation in online video shopping app, Showday Live offers several exceptional features. Customers can purchase showcased products without leaving the video with an in-video cart. It integrates with every Shopify theme, requiring no code for installation. This integration ensures that product feeds and transactions are in synchronization with the Shopify store.

showday live livestream shopping

Key Features

  1. Showday can integrate with platforms, including Facebook, YouTube, and Google Analytics.
  2. It is equipped with a variety of engagement features like vouchers to convert viewers into customers.
  3. This app has marketing tools to gather and analyze valuable consumer data.

9. Facebook Live

Facebook Live enables businesses to connect with their audience or followers in real time. Also, you can drive meaningful communication with live polls and featured links. From personal broadcasts to large-scale events, it provides users with the tools they need. The app supports integrations with video conferencing software providers like Zoom and BlueJeans.

faceboook livestream shopping

Key Features

  1. Sellers can respond to buyers’ questions and comments in real-time.
  2. By broadcasting live content directly to the Facebook Page, you can expand your reach.
  3. This lives selling apphelps you broadcast to Facebook Live from Messenger Rooms.

10. NTWRK

There are specific options in live selling when users want to showcase their products through live auctions. NTWRK is the premier destination for sellers looking to connect with a dynamic audience. Sellers can choose how they want to upload and manage their inventory. It can be done through the NTWRK seller dashboard or by syncing their Shopify account.

ntwrk livestream shopping

Key Features

  1. It provides sellers with innovative ways, including hosting live auctions and selling drops.
  2. You can integrate this app into an existing Shopify account.
  3. NTWRK is available on Google Play and App Store for mobile access.

Part 2. Comparative Overview of Top Live-Streaming Shopping Platforms

In this section, we’ll compare different the discussed live shopping apps that let businesses live-stream events. Each platform has its own special features, thus let’s see how they measure up against each other:

Platforms Ratings Availability and Integration Effectiveness AI Avatars AI Voices Ease-of-Use
Virbo Live 4.9 Web Based, Integrates with Most of Streaming Platforms High
TikTok Shop 4.6 TikTok app High X X
Bambuser Live Video Shopping 4.8 Websites, Social Media Channels, Mobile apps High X X X
Live Shopping by LiveMeUp 4.3 Shopify, YouTube, Facebook, and Instagram Low X X
CommentSold 4.5 Facebook, Instagram, Messenger, Shopify Medium X X X
SoldLive: FB & IG Live Selling 4.7 Shopify High X X
QVC Live 4.4 iOS, Android, Tablet, Apple TV Low X X X
Showday Live & Shoppable Video 4.6 Shopify Medium X X
Facebook Live 4.3 Web, Mobile High X X
NTWRK 4.2 Online, iOS, Android Low X X X

Conclusion

In conclusion, we’ve learned that live streaming is becoming essential for online shopping. Businesses are using it to connect with customers in real-time. In our comparison, we looked at different shoppable video streaming app. One standout platform is Wondershare Virbo Live, which is excellent at helping businesses create engaging streams. Its AI-powered avatars enhance customer interactions and generate more sales.

Conclusion

In conclusion, we’ve learned that live streaming is becoming essential for online shopping. Businesses are using it to connect with customers in real-time. In our comparison, we looked at different shoppable video streaming app. One standout platform is Wondershare Virbo Live, which is excellent at helping businesses create engaging streams. Its AI-powered avatars enhance customer interactions and generate more sales.

Live Commerce Success Stories: Lessons Learned & Predictions for the Future

The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.

Part 1: Background Information of Live Commerce

To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?

01 What is Live Commerce?

Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.

live commerce

To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.

02 Benefits of Ecommerce Live

The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.

Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:

  1. Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
  2. Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
  3. Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
  4. Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.

Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement

The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:

1. Michael Kors: Fashionable Collaboration Boosts Engagement

Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.

aimee song

Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.

Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.

2. Sephora: Beauty Unboxed with Community Building

Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.

sephora

Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.

Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.

3. Nike: Live Workouts Drive Brand Advocacy

Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.

nike

Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.

Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.

4. L’Oreal: Personalized Skincare Consultations

L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.

l’oreal

Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.

Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.

Part 3: Future Landscape: Live Streaming with AI

The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.

01 Integrating Virbo Live for Live Commerce

Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.

live-commerce-next-chapter-can-ai-unlock-its-true-potential-6.jpg

Advantages of Virbo Live Commerce:

  • Continuous 24/7 live commerce broadcasting without interruptions
  • Cost-effective streamers with lower personnel and equipment expenses
  • Reduced dependence on large human teams
  • Seamless language and accent translations to engage a diverse global audience
  • Stable and lag-free streaming performance
  • Enhanced content safety through AI-driven moderation.

02 Simplified Workflow and Better Viewer Experience with Virbo Live

To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.

virbo live sign in

Step 2 Choose AI Streamers and Background

Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.

choose avatar

Step 3 Enter Text or Voice

Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.

generate script

Step 4 Start Live Streaming

Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.

live stream

Step 5 Interact With the Audience

Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.

interact with audience

FAQs about Live Commerce

1. What are the drawbacks of live commerce?

Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.

2. How do I succeed with live commerce streaming?

To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.

3. What is the difference between regular streaming and live commerce streaming?

Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.

4. Is live commerce streaming better than video recording?

Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.

Conclusion

Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.

The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.

Part 1: Background Information of Live Commerce

To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?

01 What is Live Commerce?

Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.

live commerce

To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.

02 Benefits of Ecommerce Live

The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.

Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:

  1. Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
  2. Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
  3. Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
  4. Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.

Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement

The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:

1. Michael Kors: Fashionable Collaboration Boosts Engagement

Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.

aimee song

Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.

Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.

2. Sephora: Beauty Unboxed with Community Building

Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.

sephora

Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.

Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.

3. Nike: Live Workouts Drive Brand Advocacy

Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.

nike

Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.

Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.

4. L’Oreal: Personalized Skincare Consultations

L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.

l’oreal

Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.

Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.

Part 3: Future Landscape: Live Streaming with AI

The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.

01 Integrating Virbo Live for Live Commerce

Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.

live-commerce-next-chapter-can-ai-unlock-its-true-potential-6.jpg

Advantages of Virbo Live Commerce:

  • Continuous 24/7 live commerce broadcasting without interruptions
  • Cost-effective streamers with lower personnel and equipment expenses
  • Reduced dependence on large human teams
  • Seamless language and accent translations to engage a diverse global audience
  • Stable and lag-free streaming performance
  • Enhanced content safety through AI-driven moderation.

02 Simplified Workflow and Better Viewer Experience with Virbo Live

To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.

virbo live sign in

Step 2 Choose AI Streamers and Background

Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.

choose avatar

Step 3 Enter Text or Voice

Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.

generate script

Step 4 Start Live Streaming

Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.

live stream

Step 5 Interact With the Audience

Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.

interact with audience

FAQs about Live Commerce

1. What are the drawbacks of live commerce?

Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.

2. How do I succeed with live commerce streaming?

To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.

3. What is the difference between regular streaming and live commerce streaming?

Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.

4. Is live commerce streaming better than video recording?

Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.

Conclusion

Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.

Transform YouTube Live with These Must-Know Secrets

YouTube Live streams have become popular over the years. From gaming, vlogging, and gambling to some other niches, creators are earning millions of dollars from all over the world. It has come to a point where people do not prefer YouTube Live more than Twitch, which is such an interesting thing because Twitch used to be at the forefront of all streaming.

So, if you want to transform your YouTube streaming journey from zero to hero, here are some must-know secrets that you should know.

Part 1: Must-Know Secrets to YouTube Live

1. Select AI-powered streaming tools to ease the workload

Virbo Live

We live in an AI-centric world with YouTube automation coming into play. A lot of YouTubers nowadays go to the automation path since it gives them a positive return on their investment. Let’s say that you are going to start your explainer YouTube channel or an eCommerce-related one.

In that case, you should leverage Virbo Live, which is a cost-effective and multilingual AI avatar tool. You can create explainer videos, host live shopping sessions, and do seamless AI streaming with vTubers and avatars.

Virbo Live makes YouTube video streaming easier, effective and saves you a lot of time and money at the same time. Here are some of the Virbo features that help you upscale your YouTube live streams to become successful streamers.

Virbo Live Features

Features

  • Cloud-based operations

Nowadays, it is all about speed and efficiency. While Virbo Live has a Windows version that you can download, if you want to save time and get your AI-streaming career started, you can just use it on the web.

You can access the tool right from your browser, manage your product, and enjoy the flexibility that the cloud provides.

  • Compatibility with major platforms

But Virbo Live goes beyond YouTube.It supports all major social media platforms like YouTube, Facebook, Instagram, TikTok, Linkedin In, and more. In other words, you can leverage Virbo Live to stream on various social media platforms.

  • Interaction through text

One of the best features of Virbo Live is that it allows you to use real-time text so the AI can read whatever you time on the spot. This makes it easier for you to interact with your audience while going live.

Enter any text into the box and the AI avatar will generate the words of your choice. You can also choose which language you want the avatar to be in along with the voices that you want to be displayed.

  • Realistic AI-driven avatars

Virbo Live improves engagement by providing you with AI streamers or Vtubers that can perfectly mimic human movements. You get avatars of various ethnicities, poses, attires, and accents, giving you all the diverse options for your YouTube video stream.

2. Discuss hot topics your audience wants to talk about

Hot Topic

If you are a new creator who is looking to make his mark as a successful streamer, then you should capitalize on what already seems to be working. Most creators make this fatal mistake when they try to invent something new, earlier in their streaming career.

However, you need to have a loyal audience in order to do so. People use YouTube to get information or some sort of entertainment. Whether you are a new creator or someone who already has a set audience, your main focus should be to discuss hot topics or play trending games to get views faster and efficiently.

To make it easier for you, let’s say that a new game rolls out. By discussing the game or playing the game on live stream, you are going to attract the right audience according to your YouTube channel and gain followers instead of being clueless.

3. Ranking live videos

Ranking Live Videos

Yes! It is possible to rank videos on the go as you go live. By doing YouTube research, you can leverage different keywords and rank for them as you go online. Most people make evergreen videos and put pre-recorded ones but compared to them, the live world is still small.

That is exactly your ticket to success. First, you need to understand the problems that your audience has. How can you solve them? What concerns do they have on a particular topic? Then, you need to go live, add the right description, choose tags, and talk about that particular topic to gain traction from people all over the world.

It seems like YouTube also pushes live content which means live creators have an edge compared to the ones that don’t go live.

4. Building a community

Building a community

With other tips on the list, you must be vary of how important your audience is especially when it comes to YouTube Live. The third secret and one of the most important YouTube streaming guidelines is building a community.

As you build your live community, you will have audience retention, meaning more people will come to you whenever you go live. You need to understand your audience deeply, what time you get the most viewers, and what interests your audience.

Once you do that, you also need to talk to them as they come live. Build deep connections with your viewers and you will see a huge increase in your subscribers and overall viewer count.

5. Promote your broadcast

Promote your broadcast

We live in an attention economy where hype is everything. If you look at some of the biggest live streamers, they create so much hype that people from all over the web would be curious enough to leave what they are doing and watch their streams. There are two main aspects to it.

First, you need to create hype and secondly, you need to use social media the right way. Most successful streamers use Discord and then use their servers to recommend live streams before they even start it.

But what’s unique about this approach is that they have the time to create hype. You should tease some exciting content about the livestream and then people will be more interested in joining your podcasts.

6. Collaboration

Collaboration

Once you grow a little bit, you can collaborate with other streamers to join two audiences together. If you look closely, we have multiple streamers connecting with each other and having fun together. For example, Fouseytube sometimes connects with Sneako and both of them then go to N3on to make the biggest live stream in the history of social media.

When you collaborate with someone and entertain the audience in a way that they want to be, You need to not only build a community of people but also collaborate with other streamers which will open new aspects of your streaming journey.

Part 2: Common Problems & Solutions of YouTube Live

YouTube Live can have a plethora of problems like engagement issues, user-interaction issues, stream not starting, and some other technical issues. However, most of these problems have solutions which we are going to cover in this part.

But if you want a complete AI Live Streamer guide, then you should check out Virbo Live Stream User Guide as it moves you through every step and provides a complete guideline of steps to follow to have the perfect stream up and running.

1. Stream not starting

Stream not starting

One of the most common problems with YouTube Live is streams not starting. Imagine you have an audience of people waiting but the stream just does not start. It can be unresponsive, which is a common issue with YouTube Live.

Here’s what you can do to fix the issue. Firstly, you need to verify your account and wait for 24 hours for this issue to be fixed. It is because new channels need this type of verification to allow you to start streaming.

However, if that still doesn’t fix the issue, you should try restarting your streaming service and computer. After a good reset, you can start streaming again and it should get you up and running.

2. Poor video and audio quality

Poor video and audio quality

We all know many online streams have poor video and audio quality. It can be due to a bad internet connection, and if you are streaming from your cellular data, then it can be inconsistent at times, making your viewers angry with the poor video and audio quality.

Choose a lower-resolution setting in your streaming software. Close unnecessary background applications consuming bandwidth. You can also consider investing in a better internet connection. For audio quality, try to invest in a nice microphone as audio quality can make a day and night difference.

3. Laggy stream

Laggy stream

Similar to poor video and audio, a laggy stream can occur due to a bad internet connection. Most streamers have a plethora of applications opened in the background that all take some level of internet.

Consider Steam for example. Applications like Steam will take a big chunk of your internet whenever they are running in the background. If you are suffering from a laggy stream, try to minimize the background applications and close them if unneeded.

4. Lack of interaction on stream

Lack of interaction on stream

A lot of people suffer from a lack of interaction even if they have slowly started to build a respectable viewer count. So, what should you do in that situation? Actively engage with viewers by responding to comments, asking questions, and running polls/contests.

Encourage viewers to interact with each other. Invite guests or co-hosts to add diverse perspectives. You should always be trying something new that would excite the viewers into taking part.

Conclusion

YouTube Live is one of the best ways for creators to grow their brands. Whether it is using AI avatars with Virbo or doing real streams, we have discussed some of the best ways you can grow your YouTube Live.

YouTube Live streams have become popular over the years. From gaming, vlogging, and gambling to some other niches, creators are earning millions of dollars from all over the world. It has come to a point where people do not prefer YouTube Live more than Twitch, which is such an interesting thing because Twitch used to be at the forefront of all streaming.

So, if you want to transform your YouTube streaming journey from zero to hero, here are some must-know secrets that you should know.

Part 1: Must-Know Secrets to YouTube Live

1. Select AI-powered streaming tools to ease the workload

Virbo Live

We live in an AI-centric world with YouTube automation coming into play. A lot of YouTubers nowadays go to the automation path since it gives them a positive return on their investment. Let’s say that you are going to start your explainer YouTube channel or an eCommerce-related one.

In that case, you should leverage Virbo Live, which is a cost-effective and multilingual AI avatar tool. You can create explainer videos, host live shopping sessions, and do seamless AI streaming with vTubers and avatars.

Virbo Live makes YouTube video streaming easier, effective and saves you a lot of time and money at the same time. Here are some of the Virbo features that help you upscale your YouTube live streams to become successful streamers.

Virbo Live Features

Features

  • Cloud-based operations

Nowadays, it is all about speed and efficiency. While Virbo Live has a Windows version that you can download, if you want to save time and get your AI-streaming career started, you can just use it on the web.

You can access the tool right from your browser, manage your product, and enjoy the flexibility that the cloud provides.

  • Compatibility with major platforms

But Virbo Live goes beyond YouTube.It supports all major social media platforms like YouTube, Facebook, Instagram, TikTok, Linkedin In, and more. In other words, you can leverage Virbo Live to stream on various social media platforms.

  • Interaction through text

One of the best features of Virbo Live is that it allows you to use real-time text so the AI can read whatever you time on the spot. This makes it easier for you to interact with your audience while going live.

Enter any text into the box and the AI avatar will generate the words of your choice. You can also choose which language you want the avatar to be in along with the voices that you want to be displayed.

  • Realistic AI-driven avatars

Virbo Live improves engagement by providing you with AI streamers or Vtubers that can perfectly mimic human movements. You get avatars of various ethnicities, poses, attires, and accents, giving you all the diverse options for your YouTube video stream.

2. Discuss hot topics your audience wants to talk about

Hot Topic

If you are a new creator who is looking to make his mark as a successful streamer, then you should capitalize on what already seems to be working. Most creators make this fatal mistake when they try to invent something new, earlier in their streaming career.

However, you need to have a loyal audience in order to do so. People use YouTube to get information or some sort of entertainment. Whether you are a new creator or someone who already has a set audience, your main focus should be to discuss hot topics or play trending games to get views faster and efficiently.

To make it easier for you, let’s say that a new game rolls out. By discussing the game or playing the game on live stream, you are going to attract the right audience according to your YouTube channel and gain followers instead of being clueless.

3. Ranking live videos

Ranking Live Videos

Yes! It is possible to rank videos on the go as you go live. By doing YouTube research, you can leverage different keywords and rank for them as you go online. Most people make evergreen videos and put pre-recorded ones but compared to them, the live world is still small.

That is exactly your ticket to success. First, you need to understand the problems that your audience has. How can you solve them? What concerns do they have on a particular topic? Then, you need to go live, add the right description, choose tags, and talk about that particular topic to gain traction from people all over the world.

It seems like YouTube also pushes live content which means live creators have an edge compared to the ones that don’t go live.

4. Building a community

Building a community

With other tips on the list, you must be vary of how important your audience is especially when it comes to YouTube Live. The third secret and one of the most important YouTube streaming guidelines is building a community.

As you build your live community, you will have audience retention, meaning more people will come to you whenever you go live. You need to understand your audience deeply, what time you get the most viewers, and what interests your audience.

Once you do that, you also need to talk to them as they come live. Build deep connections with your viewers and you will see a huge increase in your subscribers and overall viewer count.

5. Promote your broadcast

Promote your broadcast

We live in an attention economy where hype is everything. If you look at some of the biggest live streamers, they create so much hype that people from all over the web would be curious enough to leave what they are doing and watch their streams. There are two main aspects to it.

First, you need to create hype and secondly, you need to use social media the right way. Most successful streamers use Discord and then use their servers to recommend live streams before they even start it.

But what’s unique about this approach is that they have the time to create hype. You should tease some exciting content about the livestream and then people will be more interested in joining your podcasts.

6. Collaboration

Collaboration

Once you grow a little bit, you can collaborate with other streamers to join two audiences together. If you look closely, we have multiple streamers connecting with each other and having fun together. For example, Fouseytube sometimes connects with Sneako and both of them then go to N3on to make the biggest live stream in the history of social media.

When you collaborate with someone and entertain the audience in a way that they want to be, You need to not only build a community of people but also collaborate with other streamers which will open new aspects of your streaming journey.

Part 2: Common Problems & Solutions of YouTube Live

YouTube Live can have a plethora of problems like engagement issues, user-interaction issues, stream not starting, and some other technical issues. However, most of these problems have solutions which we are going to cover in this part.

But if you want a complete AI Live Streamer guide, then you should check out Virbo Live Stream User Guide as it moves you through every step and provides a complete guideline of steps to follow to have the perfect stream up and running.

1. Stream not starting

Stream not starting

One of the most common problems with YouTube Live is streams not starting. Imagine you have an audience of people waiting but the stream just does not start. It can be unresponsive, which is a common issue with YouTube Live.

Here’s what you can do to fix the issue. Firstly, you need to verify your account and wait for 24 hours for this issue to be fixed. It is because new channels need this type of verification to allow you to start streaming.

However, if that still doesn’t fix the issue, you should try restarting your streaming service and computer. After a good reset, you can start streaming again and it should get you up and running.

2. Poor video and audio quality

Poor video and audio quality

We all know many online streams have poor video and audio quality. It can be due to a bad internet connection, and if you are streaming from your cellular data, then it can be inconsistent at times, making your viewers angry with the poor video and audio quality.

Choose a lower-resolution setting in your streaming software. Close unnecessary background applications consuming bandwidth. You can also consider investing in a better internet connection. For audio quality, try to invest in a nice microphone as audio quality can make a day and night difference.

3. Laggy stream

Laggy stream

Similar to poor video and audio, a laggy stream can occur due to a bad internet connection. Most streamers have a plethora of applications opened in the background that all take some level of internet.

Consider Steam for example. Applications like Steam will take a big chunk of your internet whenever they are running in the background. If you are suffering from a laggy stream, try to minimize the background applications and close them if unneeded.

4. Lack of interaction on stream

Lack of interaction on stream

A lot of people suffer from a lack of interaction even if they have slowly started to build a respectable viewer count. So, what should you do in that situation? Actively engage with viewers by responding to comments, asking questions, and running polls/contests.

Encourage viewers to interact with each other. Invite guests or co-hosts to add diverse perspectives. You should always be trying something new that would excite the viewers into taking part.

Conclusion

YouTube Live is one of the best ways for creators to grow their brands. Whether it is using AI avatars with Virbo or doing real streams, we have discussed some of the best ways you can grow your YouTube Live.

Unlocking TalkShopLive: Pros and Tips for Live Shopping Success

With the launch of its Studio App for brands and creators, TalkShopLive empowered sellers to live stream their shows in HD. The broadcast-quality app is lauded for its multiple capabilities, including a built-in broadcast studio and HD-quality streaming. In this article, we introduce Talk Shop Live as a live shopping platform and provide a brief guide on how to start your livestream on the platform.

Part 1: What is TalkShopLive?

TalkShopLive is a social-selling network for home shopping and live streaming shows. It comes with a built-in buying experience for all kinds of shoppers. With Talk Shop Live, anyone can sell and buy products from anywhere through interactive video shows. You can think of ShopTalk Live as a combination of HSN, QVC, and social media tolled into one.

talk shop live

The TalkShopLive studio app for brands and creators brings an array of broadcast and management tools to mobile. The platform boasts of enabling users to promote and sell their shows before and after going live. This means that you can create a shoppable and shareable video for promoting your show even before it goes live. Technically, you do not have to worry about the aftermath since your content will remain shoppable after the live streaming event comes to an end.

You also get to do a whole range of other cool things with Talk Shop Live. With this studio app, you can virtually collaborate with four people in a live stream, simulcast on Facebook, pin comments, and more. The platform is embeddable and shoppable anywhere, allowing you to host shows across platforms.

Part 2: Who Can Benefit from Talkshoplive?

The Walmart Talk Shop Live can potentially benefit a wide range of people. It offers an exceptional way of promoting products that can complement traditional shopping methods. This makes it an ideal live shopping platform for anyone with reliable internet and who is interested in quality products.

talk shop live benefits

Here are some specific groups who might find it particularly beneficial:

  • Sellers: Display item details at the bottom of the screen, track sales while streaming, highlight key products during moments in the show, get access to viewership metrics, and interact with customers in real time.
  • Creators: Sellers can enlist people on their team to be producers who will work behind the screens. The producer or moderator can be part of the live stream without being on the screen, manage sales, pin lie comments, highlight items, and perform other duties.
  • Customers: Use the proprietary multi-embedded point-of-sale technology to purchase an item during a live show without interrupting the live shopping experience.

Part 3: Should You Start Talkshoplive Live Shopping Event?

TalkShopLive does more than just live streaming. Creators, hosts, and brands can broadcast live shows to demonstrate their products to viewers. On the other hand, viewers experience interactive shopping by chatting with the host, asking questions, and purchasing products directly within the live stream.

talk shop live beginners

As a social selling network, Talk Shop Live is a community of viewers who follow their favorite hosts, discover new products, and connect with other shoppers. Based on TalkShopLive reviews, here are the pros and cons of the platform:

Pros

  1. Convenient shopping experience: Shoppers can browse and buy products directly from the livestream.
  2. Interactive and engaging: Shoppers can ask questions, chat with the host and other viewers, and get product demonstrations
  3. Access to exclusive products and deals: Sellers can offer special deals and discounts available only during live streams
  4. Discover new products and brands: Shoppers get real-time recommendations from hosts and influencers.
  5. Sense of a Community: TalkShopLive fosters a sense of community where users connect

Cons

  • Limited product selection: The selection of products on TalkShopLive may be skewed towards certain categories.
  • Impulse buying: The fast-paced nature of live shows and persuasive hosts often leads to impulse purchases.
  • Potentially misleading claims: Some hosts may make misleading or exaggerated claims about their products

Deciding whether TalkShopLive is right for you will depend on your individual shopping habits and preferences. The platform is great for finding deals and discovering new products. It also helps in supporting creators and finding the right products. For sellers and brands, Talk Shop Live reviews indicate that the platform can help reach a wider audience and boost sales.

Part 4: Live Shop Hacks: Unleash AI Power for Sales Success

Choosing TalkShopLive as your live shopping platform keeps you on the right track. In addition to getting access to a wider audience, you also become more competitive in the market. However, it can be time-consuming and expensive to live stream all the time. This is where artificial intelligence (AI) promises a simplified future for sellers and creators. In particular, AI streamers can be used as a powerful tool for live shopping.

AI streamers are avatars that replicate human streamers, keeping your viewers engaged. They offer a unique advantage over traditional human hosts in that they are available 24/7 and work based on your product information. They also have multi-lingua and multi-tasking capabilities that allow you to serve diverse groups of audiences.

01 What is Virbo Live Streaming?

Virbo Live offers a host of AI streamers that you can use in your TalkShopLive shows to keep your viewers engaged. By automating live shopping events, Virbo Live promises to save you the costs and time often incurred when hiring a human streamer. You get access to AI-driven avatars or Vtubers that will interact with your audience, provide information about your products, and answer customer questions. This way, you can boost your revenue during live shopping events and address more customer needs.

virbo live

02 Why choose Virbo Live Shop

As live shopping becomes more common among buyers and sellers, choosing the right content is integral to success. Virbo Live allows you to experience cost-effective and multilingual AI streamers that will boost your revenues during your live shopping experience. By using Virbo Live, you can transform the live experience in the following ways:

1. Realistic AI-driven Avatars

Elevate your live shop engagement with an AI streamer or Vtuber that will mimic natural movement naturally when presenting and interacting with the audience. The AI-powered avatars mirror real-life nuances, including poses and attire. By being authentic and relatable, the AI streamers will make the live shopping experience as realistic as possible.

2. Multiple Languages and Accents

Integrate the right language and accent to match your audience through the AI streamers. By breaking the language barriers, the AI streamer allows you to reach a diverse audience and make sure they connect with your content.

3. AI Translation

Effortlessly translate your text into multiple languages and generate a script for your AI streamer. This broadens your product reach, allowing you to achieve a global live shopping experience for your target audience.

4. AI Live Shopping Script Generation

Generate a script for your AI streamer automatically, saving you time and effort. Allow your AI streamer to speak your mind and ensure a seamless flow of captivating content during the live shopping experience.

5. Customizable Q&A Repository

Create a personalized Q&A database for your AI streamer to connect more naturally with your audience. This feature allows you to set up automatic responses to questions, ensuring your viewers feel valued.

6. Microphone Integration for Voice-Driven AI

Get your AI-powered avatar to speak in real time by connecting and speaking into the microphone. What you speak into the microphone is automatically replicated by the AI streamer during the event.

7. Interaction Through Text

Trigger and get your AI streamer to speak based on your own written text. You only need to enter the text that you want and click Send. The AI streamer will then speech what you have typed.

8. Cloud-Based Operation

Virbo Live offers you more freedom with the cloud-based operation. All the features are available online, and you do not have to struggle downloading any software. Operate directly from the cloud and freely manage your product.

Conclusion

TalkShopLive offers sellers and shoppers a unique experience to sell and buy products during live shows. The platform is specially designed to help in the distribution, collaboration, and sharing of a truly shoppable and social video experience.

As a social-selling network, Talk Shop Live allows users to interact with each other and make informed purchase decisions. However, hiring a human streamer and preparing their content can be time-consuming and expensive. That’s why we recommend Virbo Live as the future of live-stream shopping. Get access to AI-powered avatars that will keep your viewers engaged while boosting your revenue from live-stream events.

With the launch of its Studio App for brands and creators, TalkShopLive empowered sellers to live stream their shows in HD. The broadcast-quality app is lauded for its multiple capabilities, including a built-in broadcast studio and HD-quality streaming. In this article, we introduce Talk Shop Live as a live shopping platform and provide a brief guide on how to start your livestream on the platform.

Part 1: What is TalkShopLive?

TalkShopLive is a social-selling network for home shopping and live streaming shows. It comes with a built-in buying experience for all kinds of shoppers. With Talk Shop Live, anyone can sell and buy products from anywhere through interactive video shows. You can think of ShopTalk Live as a combination of HSN, QVC, and social media tolled into one.

talk shop live

The TalkShopLive studio app for brands and creators brings an array of broadcast and management tools to mobile. The platform boasts of enabling users to promote and sell their shows before and after going live. This means that you can create a shoppable and shareable video for promoting your show even before it goes live. Technically, you do not have to worry about the aftermath since your content will remain shoppable after the live streaming event comes to an end.

You also get to do a whole range of other cool things with Talk Shop Live. With this studio app, you can virtually collaborate with four people in a live stream, simulcast on Facebook, pin comments, and more. The platform is embeddable and shoppable anywhere, allowing you to host shows across platforms.

Part 2: Who Can Benefit from Talkshoplive?

The Walmart Talk Shop Live can potentially benefit a wide range of people. It offers an exceptional way of promoting products that can complement traditional shopping methods. This makes it an ideal live shopping platform for anyone with reliable internet and who is interested in quality products.

talk shop live benefits

Here are some specific groups who might find it particularly beneficial:

  • Sellers: Display item details at the bottom of the screen, track sales while streaming, highlight key products during moments in the show, get access to viewership metrics, and interact with customers in real time.
  • Creators: Sellers can enlist people on their team to be producers who will work behind the screens. The producer or moderator can be part of the live stream without being on the screen, manage sales, pin lie comments, highlight items, and perform other duties.
  • Customers: Use the proprietary multi-embedded point-of-sale technology to purchase an item during a live show without interrupting the live shopping experience.

Part 3: Should You Start Talkshoplive Live Shopping Event?

TalkShopLive does more than just live streaming. Creators, hosts, and brands can broadcast live shows to demonstrate their products to viewers. On the other hand, viewers experience interactive shopping by chatting with the host, asking questions, and purchasing products directly within the live stream.

talk shop live beginners

As a social selling network, Talk Shop Live is a community of viewers who follow their favorite hosts, discover new products, and connect with other shoppers. Based on TalkShopLive reviews, here are the pros and cons of the platform:

Pros

  1. Convenient shopping experience: Shoppers can browse and buy products directly from the livestream.
  2. Interactive and engaging: Shoppers can ask questions, chat with the host and other viewers, and get product demonstrations
  3. Access to exclusive products and deals: Sellers can offer special deals and discounts available only during live streams
  4. Discover new products and brands: Shoppers get real-time recommendations from hosts and influencers.
  5. Sense of a Community: TalkShopLive fosters a sense of community where users connect

Cons

  • Limited product selection: The selection of products on TalkShopLive may be skewed towards certain categories.
  • Impulse buying: The fast-paced nature of live shows and persuasive hosts often leads to impulse purchases.
  • Potentially misleading claims: Some hosts may make misleading or exaggerated claims about their products

Deciding whether TalkShopLive is right for you will depend on your individual shopping habits and preferences. The platform is great for finding deals and discovering new products. It also helps in supporting creators and finding the right products. For sellers and brands, Talk Shop Live reviews indicate that the platform can help reach a wider audience and boost sales.

Part 4: Live Shop Hacks: Unleash AI Power for Sales Success

Choosing TalkShopLive as your live shopping platform keeps you on the right track. In addition to getting access to a wider audience, you also become more competitive in the market. However, it can be time-consuming and expensive to live stream all the time. This is where artificial intelligence (AI) promises a simplified future for sellers and creators. In particular, AI streamers can be used as a powerful tool for live shopping.

AI streamers are avatars that replicate human streamers, keeping your viewers engaged. They offer a unique advantage over traditional human hosts in that they are available 24/7 and work based on your product information. They also have multi-lingua and multi-tasking capabilities that allow you to serve diverse groups of audiences.

01 What is Virbo Live Streaming?

Virbo Live offers a host of AI streamers that you can use in your TalkShopLive shows to keep your viewers engaged. By automating live shopping events, Virbo Live promises to save you the costs and time often incurred when hiring a human streamer. You get access to AI-driven avatars or Vtubers that will interact with your audience, provide information about your products, and answer customer questions. This way, you can boost your revenue during live shopping events and address more customer needs.

virbo live

02 Why choose Virbo Live Shop

As live shopping becomes more common among buyers and sellers, choosing the right content is integral to success. Virbo Live allows you to experience cost-effective and multilingual AI streamers that will boost your revenues during your live shopping experience. By using Virbo Live, you can transform the live experience in the following ways:

1. Realistic AI-driven Avatars

Elevate your live shop engagement with an AI streamer or Vtuber that will mimic natural movement naturally when presenting and interacting with the audience. The AI-powered avatars mirror real-life nuances, including poses and attire. By being authentic and relatable, the AI streamers will make the live shopping experience as realistic as possible.

2. Multiple Languages and Accents

Integrate the right language and accent to match your audience through the AI streamers. By breaking the language barriers, the AI streamer allows you to reach a diverse audience and make sure they connect with your content.

3. AI Translation

Effortlessly translate your text into multiple languages and generate a script for your AI streamer. This broadens your product reach, allowing you to achieve a global live shopping experience for your target audience.

4. AI Live Shopping Script Generation

Generate a script for your AI streamer automatically, saving you time and effort. Allow your AI streamer to speak your mind and ensure a seamless flow of captivating content during the live shopping experience.

5. Customizable Q&A Repository

Create a personalized Q&A database for your AI streamer to connect more naturally with your audience. This feature allows you to set up automatic responses to questions, ensuring your viewers feel valued.

6. Microphone Integration for Voice-Driven AI

Get your AI-powered avatar to speak in real time by connecting and speaking into the microphone. What you speak into the microphone is automatically replicated by the AI streamer during the event.

7. Interaction Through Text

Trigger and get your AI streamer to speak based on your own written text. You only need to enter the text that you want and click Send. The AI streamer will then speech what you have typed.

8. Cloud-Based Operation

Virbo Live offers you more freedom with the cloud-based operation. All the features are available online, and you do not have to struggle downloading any software. Operate directly from the cloud and freely manage your product.

Conclusion

TalkShopLive offers sellers and shoppers a unique experience to sell and buy products during live shows. The platform is specially designed to help in the distribution, collaboration, and sharing of a truly shoppable and social video experience.

As a social-selling network, Talk Shop Live allows users to interact with each other and make informed purchase decisions. However, hiring a human streamer and preparing their content can be time-consuming and expensive. That’s why we recommend Virbo Live as the future of live-stream shopping. Get access to AI-powered avatars that will keep your viewers engaged while boosting your revenue from live-stream events.

Your Selling Strategy With LazLive Live Selling

Live shopping on platforms like **LazLive has become a major trend in Southeast Asian regions such as Malaysia. This shopping method involves hosts showcasing and selling their products to viewers in the live videos. Established companies and startups are entering the market to capitalize on this trend.

However, there is a need for tools to make cohesive and better content for seamless live streaming. This article will give you a comprehensive preview of the LazLive live-selling platform. We will also discuss a tool that will help you optimize your live selling experience by creating optimized content.

enhancing-knowledge-about-lazlive-live-selling-1.jpg

Part 1. A Basic Preview of LazLive Shopping Platform

Many content creators usually connect with their audience through live streaming. Audiences all around the world like to engage with sellers to buy products. For this purpose, LazLive provides an interactive experience with its live-streaming feature. Plus, it offers a compelling product line to its users to cater to everyone’s needs. Their products include basic necessities, self-care, entertainment, and fashion products.

Along with the diverse product range, the main interface of this live-streaming app is user-friendly. You will find vouchers and exclusive discounts on the main interface of this platform. Also, there is a search tab for ease, allowing you to search specific product names.

enhancing-knowledge-about-lazlive-live-selling-2.jpg

Reviews of Sellers and Buyers on LazLive Shopping

Throughout the internet, you will mostly find negative reviews about this platform. According to users’ responses, the app has insufficient product information. Buyers have to spend extra time watching uninterested products on this Lazada live selling platform. Besides this, sometimes the platform delivers the wrong item that is hard to return.

Sellers of products can’t schedule live streaming on this live shopping platform. Based on seller reviews, the app’s live stream performance does not meet basic standards. With all the responses in line, LazLive still has considerable user inflow and outflow in the Southeast Asian region.

How is LazLive a Good Option for Live Selling?

LazLive can be a good option for startups and small businesses looking for a cheap platform to grow. It can help in brand marketing and selling products by providing the following benefits:

  1. You can interact with customers directly with this live-streaming platform.
  2. This live shopping platform features your product in 360°.
  3. Users can have real-time purchasing options with this live-streaming platform.
  4. It helps you to promote vouchers and endorse your featured products through live streams.

Part 2. How To Create the Perfect Livestream Selling Environment in LazLive?

You can make your brand attractive and likable with live stream selling. It is a two-way communication that enhances the loyalty of customers. With some tips, you can make the selling environment more attractive in LazLive. Follow the below tips to create a perfect livestream selling environment:

1. Plan Your Content

Sellers should plan attractive content and storylines for live streaming. This content should be informative and engaging for the audience. Developing a script or outline will optimize your livestream presentation. You can present the features and benefits of the product to attract the audience.

enhancing-knowledge-about-lazlive-live-selling-3.jpg

2. Increase Your Audience Engagement With Live Giveaways

Audience engagement on live streams can increase through running giveaway campaigns. It will make your audience excited to try your products. Live-selling platforms such as LazLive offer live-stream vouchers to win customers’ attention. With the help of this feature, you can create anticipation among the audience for your future livestream.

enhancing-knowledge-about-lazlive-live-selling-4.jpg

3. Promote Live Sale Before and After

It is essential to create hype around your selling events. You can share video ad teasers on social media platforms and email your target leads to promote your stream. Lazada’s live selling platform provides a sharing option to help you promote your live sale. Also, you can encourage your audience to share live videos while streaming.

enhancing-knowledge-about-lazlive-live-selling-5.jpg

4. Use the Power of Influencers

Influencers can engage their followers and empower them to buy products. These influencers might help you increase the efficiency of the live-selling Lazada events. You should collaborate with influencers who have loyal followers to boost your brand image.

enhancing-knowledge-about-lazlive-live-selling-6.jpg

5. Select a Sophisticated Livestreaming Tool

You can use a livestreaming tool to effectively showcase your product. Tools have some features to facilitate you in creating professional-looking live streams. With this, you don’t need to generate live-stream videos from scratch. Wondershare Virbo Live is one of those tools that has advanced features, allowing you to make engaging videos.

enhancing-knowledge-about-lazlive-live-selling-7.jpg

Get Started Online Free Download

Part 3. Improve Live Selling Revenue in LazLive With Wondershare Virbo Live

As mentioned earlier, one of the most important elements for successful live selling is selecting the right tool for streaming. When it comes to improving revenue, you can integrate some features in streams to generate sales. Streamers can look to incorporate engaging concepts and visuals to attract the audience. Wondershare Virbo Live offers AI-driven avatars to create a visually engaging atmosphere during live events.

These AI avatars or VTubers can perfectly mimic natural movements to engage the buyers. This will ensure authenticity and connection in every interaction during live shopping. You can also use multiple language features of the tool to break language barriers. With the help of such language options, you can reach a diverse audience through a single platform.

Noting the Best Features of Wondershare Virbo Live

  1. It offers a customizable Q&A repository to set an automatic response to audience questions. It instantly helps users interact with their audience by answering their most frequently asked questions.
  2. This tool allows microphone integration to drive AI streamers to speak in real-time. Not only does this promote live audience interaction, but it is also a great way to keep actual identity behind the curtains.
  3. Wondershare Virbo Live is compatible with many platforms like YouTube and TikTok. It also supports live streaming on LazLive, Shopee, and similar platforms.

Steps To Create Stream Room Using Wondershare Virbo Live

Sellers can use this tool to create optimized live-stream videos for audiences. Below are the steps to create a stream room using Wondershare Virbo Live:

  • Step 1. Access Tool To Create Stream Room

Firstly, access this tool online by visiting the official website on your browser. Open its main interface and click the “Create Stream Room Now” button on the left.

enhancing-knowledge-about-lazlive-live-selling-8.jpg

Get Started Online Free Download

  • Step 2. Create a Blank Live Stream Room

Upon reaching a new window, hit the “Create a Blank Live Stream Room” button at the top of the screen. Next, you will find many options to help you create a personalized video stream.

enhancing-knowledge-about-lazlive-live-selling-9.jpg

  • Step 3. Choose Your Required AI Avatar

Once you reach the editing window, select the “AI avatars” tab on the top. A dialog box will open with different avatars in different dresses and poses. Then, as required, choose any of them, and it will appear on the right side of the screen.

enhancing-knowledge-about-lazlive-live-selling-10.jpg

  • Step 4. Adjust Changes in Background

Afterward, opt for the “Background” tab to choose a background for product representation. You can choose different options or add your personalized background with the “Upload background” option.

enhancing-knowledge-about-lazlive-live-selling-11.jpg

  • Step 5. Add Script for Livestream Video

To add the script for the live stream video, you are provided with 3 different scenarios. If you intend to have more human interaction, go to the respective section. Select the appropriate sub-section through which you want to interact with your audience. If you go for “Text,” add the text, which will be limited to 1000 words or less. Set up the dubbing audio using the respective option on the top.

On the other hand, you can define the language through the “Translate to” menu and click “Translate.” If you are not going to translate the text, click “Add text” to conclude by adding the script for the live stream video.

enhancing-knowledge-about-lazlive-live-selling-12.jpg

  • Step 6. Initiate Livestreaming of Your Products

After defining all settings, press the “Start Livestream” button at the top right to start interacting with your customers.

enhancing-knowledge-about-lazlive-live-selling-13.jpg

Conclusion

Platforms like LazLive will allow you to do live streaming with its easy-to-use interface. This platform allows you to interact with the target audience to increase revenue. We recommend using tools like Wondershare Virbo Live to polish your streams further. It is an AI-powered tool that can help you create live-streaming videos in multiple languages to make your streaming effective.

Live shopping on platforms like **LazLive has become a major trend in Southeast Asian regions such as Malaysia. This shopping method involves hosts showcasing and selling their products to viewers in the live videos. Established companies and startups are entering the market to capitalize on this trend.

However, there is a need for tools to make cohesive and better content for seamless live streaming. This article will give you a comprehensive preview of the LazLive live-selling platform. We will also discuss a tool that will help you optimize your live selling experience by creating optimized content.

enhancing-knowledge-about-lazlive-live-selling-1.jpg

Part 1. A Basic Preview of LazLive Shopping Platform

Many content creators usually connect with their audience through live streaming. Audiences all around the world like to engage with sellers to buy products. For this purpose, LazLive provides an interactive experience with its live-streaming feature. Plus, it offers a compelling product line to its users to cater to everyone’s needs. Their products include basic necessities, self-care, entertainment, and fashion products.

Along with the diverse product range, the main interface of this live-streaming app is user-friendly. You will find vouchers and exclusive discounts on the main interface of this platform. Also, there is a search tab for ease, allowing you to search specific product names.

enhancing-knowledge-about-lazlive-live-selling-2.jpg

Reviews of Sellers and Buyers on LazLive Shopping

Throughout the internet, you will mostly find negative reviews about this platform. According to users’ responses, the app has insufficient product information. Buyers have to spend extra time watching uninterested products on this Lazada live selling platform. Besides this, sometimes the platform delivers the wrong item that is hard to return.

Sellers of products can’t schedule live streaming on this live shopping platform. Based on seller reviews, the app’s live stream performance does not meet basic standards. With all the responses in line, LazLive still has considerable user inflow and outflow in the Southeast Asian region.

How is LazLive a Good Option for Live Selling?

LazLive can be a good option for startups and small businesses looking for a cheap platform to grow. It can help in brand marketing and selling products by providing the following benefits:

  1. You can interact with customers directly with this live-streaming platform.
  2. This live shopping platform features your product in 360°.
  3. Users can have real-time purchasing options with this live-streaming platform.
  4. It helps you to promote vouchers and endorse your featured products through live streams.

Part 2. How To Create the Perfect Livestream Selling Environment in LazLive?

You can make your brand attractive and likable with live stream selling. It is a two-way communication that enhances the loyalty of customers. With some tips, you can make the selling environment more attractive in LazLive. Follow the below tips to create a perfect livestream selling environment:

1. Plan Your Content

Sellers should plan attractive content and storylines for live streaming. This content should be informative and engaging for the audience. Developing a script or outline will optimize your livestream presentation. You can present the features and benefits of the product to attract the audience.

enhancing-knowledge-about-lazlive-live-selling-3.jpg

2. Increase Your Audience Engagement With Live Giveaways

Audience engagement on live streams can increase through running giveaway campaigns. It will make your audience excited to try your products. Live-selling platforms such as LazLive offer live-stream vouchers to win customers’ attention. With the help of this feature, you can create anticipation among the audience for your future livestream.

enhancing-knowledge-about-lazlive-live-selling-4.jpg

3. Promote Live Sale Before and After

It is essential to create hype around your selling events. You can share video ad teasers on social media platforms and email your target leads to promote your stream. Lazada’s live selling platform provides a sharing option to help you promote your live sale. Also, you can encourage your audience to share live videos while streaming.

enhancing-knowledge-about-lazlive-live-selling-5.jpg

4. Use the Power of Influencers

Influencers can engage their followers and empower them to buy products. These influencers might help you increase the efficiency of the live-selling Lazada events. You should collaborate with influencers who have loyal followers to boost your brand image.

enhancing-knowledge-about-lazlive-live-selling-6.jpg

5. Select a Sophisticated Livestreaming Tool

You can use a livestreaming tool to effectively showcase your product. Tools have some features to facilitate you in creating professional-looking live streams. With this, you don’t need to generate live-stream videos from scratch. Wondershare Virbo Live is one of those tools that has advanced features, allowing you to make engaging videos.

enhancing-knowledge-about-lazlive-live-selling-7.jpg

Get Started Online Free Download

Part 3. Improve Live Selling Revenue in LazLive With Wondershare Virbo Live

As mentioned earlier, one of the most important elements for successful live selling is selecting the right tool for streaming. When it comes to improving revenue, you can integrate some features in streams to generate sales. Streamers can look to incorporate engaging concepts and visuals to attract the audience. Wondershare Virbo Live offers AI-driven avatars to create a visually engaging atmosphere during live events.

These AI avatars or VTubers can perfectly mimic natural movements to engage the buyers. This will ensure authenticity and connection in every interaction during live shopping. You can also use multiple language features of the tool to break language barriers. With the help of such language options, you can reach a diverse audience through a single platform.

Noting the Best Features of Wondershare Virbo Live

  1. It offers a customizable Q&A repository to set an automatic response to audience questions. It instantly helps users interact with their audience by answering their most frequently asked questions.
  2. This tool allows microphone integration to drive AI streamers to speak in real-time. Not only does this promote live audience interaction, but it is also a great way to keep actual identity behind the curtains.
  3. Wondershare Virbo Live is compatible with many platforms like YouTube and TikTok. It also supports live streaming on LazLive, Shopee, and similar platforms.

Steps To Create Stream Room Using Wondershare Virbo Live

Sellers can use this tool to create optimized live-stream videos for audiences. Below are the steps to create a stream room using Wondershare Virbo Live:

  • Step 1. Access Tool To Create Stream Room

Firstly, access this tool online by visiting the official website on your browser. Open its main interface and click the “Create Stream Room Now” button on the left.

enhancing-knowledge-about-lazlive-live-selling-8.jpg

Get Started Online Free Download

  • Step 2. Create a Blank Live Stream Room

Upon reaching a new window, hit the “Create a Blank Live Stream Room” button at the top of the screen. Next, you will find many options to help you create a personalized video stream.

enhancing-knowledge-about-lazlive-live-selling-9.jpg

  • Step 3. Choose Your Required AI Avatar

Once you reach the editing window, select the “AI avatars” tab on the top. A dialog box will open with different avatars in different dresses and poses. Then, as required, choose any of them, and it will appear on the right side of the screen.

enhancing-knowledge-about-lazlive-live-selling-10.jpg

  • Step 4. Adjust Changes in Background

Afterward, opt for the “Background” tab to choose a background for product representation. You can choose different options or add your personalized background with the “Upload background” option.

enhancing-knowledge-about-lazlive-live-selling-11.jpg

  • Step 5. Add Script for Livestream Video

To add the script for the live stream video, you are provided with 3 different scenarios. If you intend to have more human interaction, go to the respective section. Select the appropriate sub-section through which you want to interact with your audience. If you go for “Text,” add the text, which will be limited to 1000 words or less. Set up the dubbing audio using the respective option on the top.

On the other hand, you can define the language through the “Translate to” menu and click “Translate.” If you are not going to translate the text, click “Add text” to conclude by adding the script for the live stream video.

enhancing-knowledge-about-lazlive-live-selling-12.jpg

  • Step 6. Initiate Livestreaming of Your Products

After defining all settings, press the “Start Livestream” button at the top right to start interacting with your customers.

enhancing-knowledge-about-lazlive-live-selling-13.jpg

Conclusion

Platforms like LazLive will allow you to do live streaming with its easy-to-use interface. This platform allows you to interact with the target audience to increase revenue. We recommend using tools like Wondershare Virbo Live to polish your streams further. It is an AI-powered tool that can help you create live-streaming videos in multiple languages to make your streaming effective.

[Ultimate Guide] How to Live Stream on Facebook?

A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.

However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.

Part 1: Easy-to-follow Step Guidance to Start Facebook Live

Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.

Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.

So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.

01 How to go live on Facebook using a phone

As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.

Here is a complete guide on how to use Facebook Live streaming services on your mobile.

Step 1 Choosing where to go live (Personal Profile, Group, or Page)

The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.

Step 2 Going live

Live Video

Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.

Step 3 Setting live stream details and going live

Go Live

Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.

Step 4 Finishing the live stream

Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.

02 How to go live on Facebook using the web

When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.

If you are a Facebook live streamer and want to go live using the web, then follow these steps.

Step 1 Find the Live video option on Facebook

Live Video

Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.

Step 2 Setting up livestream

Go Live

Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.

Step 3 Start your live stream on Web

Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.

Part 2: Selected Tool to Elevate Your Facebook Live Experience

Virbo Live

If you want to take your Facebook streaming to the next level, then you should tryVirbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.

Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.

For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.

Features of Virbo Live

Virbo Live Features

  • Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
  • 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
  • Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.

Part 3: FAQs about Facebook Live

1. How do you get to Facebook Live?

You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.

2. Can you watch Facebook Live without an account?

Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.

3. Is Facebook Live stream free?

Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.

4. Is YouTube Live better than Facebook Live?

Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.

Conclusion

Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.

And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.

A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.

However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.

Part 1: Easy-to-follow Step Guidance to Start Facebook Live

Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.

Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.

So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.

01 How to go live on Facebook using a phone

As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.

Here is a complete guide on how to use Facebook Live streaming services on your mobile.

Step 1 Choosing where to go live (Personal Profile, Group, or Page)

The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.

Step 2 Going live

Live Video

Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.

Step 3 Setting live stream details and going live

Go Live

Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.

Step 4 Finishing the live stream

Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.

02 How to go live on Facebook using the web

When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.

If you are a Facebook live streamer and want to go live using the web, then follow these steps.

Step 1 Find the Live video option on Facebook

Live Video

Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.

Step 2 Setting up livestream

Go Live

Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.

Step 3 Start your live stream on Web

Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.

Part 2: Selected Tool to Elevate Your Facebook Live Experience

Virbo Live

If you want to take your Facebook streaming to the next level, then you should tryVirbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.

Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.

For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.

Features of Virbo Live

Virbo Live Features

  • Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
  • 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
  • Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.

Part 3: FAQs about Facebook Live

1. How do you get to Facebook Live?

You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.

2. Can you watch Facebook Live without an account?

Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.

3. Is Facebook Live stream free?

Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.

4. Is YouTube Live better than Facebook Live?

Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.

Conclusion

Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.

And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.

Also read:

  • Title: New How To Reach More Users by Using Instagram Live Shopping for 2024
  • Author: Jeff
  • Created at : 2024-05-19 02:23:38
  • Updated at : 2024-05-20 02:23:38
  • Link: https://ai-live-streaming.techidaily.com/new-how-to-reach-more-users-by-using-instagram-live-shopping-for-2024/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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New How To Reach More Users by Using Instagram Live Shopping for 2024