Best Live Streaming Platforms To Engage Audiences and Increase Viewership

Today, there are lots of live-streaming sites for different needs and likes. Each of them has unique features that make them different in the market. Plus, each offers different functionalities as they can be used for gaming, fun, and learning.

Read this article to explore the best live-streaming websites based on their functionalities. This insight will help you choose the best one that fits your preferences and requirements.

Part 1. Recognizing the Different Types of Live Streaming Platforms

As live streaming is getting popular, people now watch videos online for entertainment. In addition to fun, the top live-streaming platforms are used in many different areas like entertainment and education. Let us recognize these types and what makes them separate to understand them better:

1. Live Shopping Streaming Platforms

The online places to shop while watching live videos are called live shopping streaming platforms. Through such shopping streams, sellers can directly interact with the buyers to generate revenue.

2. Music and Podcast Streaming Platforms

These are websites or apps where you can listen to music and podcasts. You can make playlists and explore different types of audio content on these streaming sites.

3. Live Gaming Streaming Platforms

For people who love video games, these live-streaming sites are perfect. Game lovers can watch their favorite streamers play games live and have a chat with them.

4. Live TV Series Streaming Platforms

With these platforms, you can watch your favorite TV shows live or catch up on episodes you missed. Plus, they can work like regular TV, but you can watch online without cable.

5. Live Sports Streaming Platforms

If you’re a sports fan, these top live-streaming sites are fit for you. They show live sports events worldwide, so you can watch games in real-time.

Part 2. The Best Live Shopping Live Streaming Platform in 2024

Let’s understand what live shopping is before discussing the best live-streaming websites . Live shopping combines fun and entertainment with online shopping. You can see products showcased in real time and chat with the hosts. This section will discuss the top live shopping sites and see what makes them stand out.

1. TikTok Shop

If you are a TikTok enthusiast, you can shop here without leaving the app. It is built right into the platform to let brands connect with people in a fun way. Sellers can sell things and talk to their customers in one place.

2. Facebook Live

Facebook Live lets businesses talk to their followers right away. Plus, going live on your Facebook Page helps more people see your brand. Other than that, the features of live polls and featured links make the conversation enjoyable.

Make Impressive Live Streaming Content With Wondershare Virbo Live

Using the power of live streaming is essential to maximize revenue in this competitive e-commerce market. With the emergence of many live shopping platforms, it is vital to make your content stand out. To do so, Wondershare Virbo Live can help you create professional live-stream videos to sell products on any platform. It simplifies the setup of your live stream selling system with special tools.

Unlike other platforms, you can stream your live videos on multiple platforms at once to reach more people. Also, its AI script generation feature saves time and keeps your audience engaged with targeted speech. The platform operates directly from the cloud, eliminating the need for downloads. Users can also utilize the platform’s AI-driven avatars to host live shopping events.

Key Features of Wondershare Virbo Live

1. AI Avatars: Wondershare Virbo Live offers AI avatars that speak multiple languages to appeal to a diverse global audience.
2. Support For Variety of Languages: It supports languages like English, Chinese, French, German, and Japanese. This versatility makes it easier for viewers worldwide to understand your content.
3. Q&A Library: The customized Q&A dataset allows you to tackle customer queries instantly.

Steps of Creating a Stream Room for Live Shopping on Wondershare Virbo Live

Creating a specific stream room is simple and easy to follow. Here is the step-by-step guide to carry out the process using Wondershare Virbo Live:

• Step 1. Open the Tool and Make a Blank Livestream Room

First, visit the tool’s official website through your desired web browser. To make a compelling video for live shopping, click the “Create Stream Room Now” button. The tool will proceed with the process on a new window. Select “Create a Blank Livestream Room” at the top to access a range of features.

Get Started Online Free Download

• Step 2. Give Prompt to Virbo To Generate AI Script

With a new window opened, browse the page and press the “AI Smart Script” button. This action opens a dialogue box and allows you to input the details of the product you’re going to sell. Add the product name, key features, and promotional information. Then, select the language and style to engage with the target audience. Later, hit the “Generate” button and use this AI-generated script for marketing.

• Step 3. Customize AI Streamers and Background Before Live Shopping

Afterward, choose one of the available avatars by clicking on the “AI Avatars” tab. Plus, you can adjust the appearance in the “Background” tab. After finalizing the setup, click the “Start livestream” button at the top right corner and start live selling.

Part 3. The Best Game Streaming Platform To Use in 2024

Gamers can now stream while playing video games to earn a hefty amount. As gaming improves, picking the right streaming platform becomes super important. The following are the best live-streaming websites for gamers who want to give audiences an engaging experience.

1. BIGO Live

If you want to show off your gaming skills, BIGO Live should be your preferred choice. It allows you to chat with viewers and grow a fanbase with plenty of opportunities to improve. Gamers can livestream their gameplay and join virtual events with its packed features.

2. Twitch

Twitch is a well-known gaming platform loved by gamers worldwide. The forum has everything from live gameplay to eSports tournaments and gaming discussions. It boasts a vast selection of gaming content and a vibrant community. Users can enjoy its customizable streaming options to discover new content.

Part 4. The Best Music and Podcast Streaming Platforms in 2024

The emerging online stream sites have changed how we listen to music and podcasts. Now, we can listen to songs and shows whenever and wherever we are. Therefore, let’s pick the one that’s best for us to keep up with the latest audio content.

1. Spotify

People all over the world love Spotify because it is friendly and gives suggestions that suit their tastes. It has lots of songs, albums, playlists, and podcasts to choose from. You can find new music, make your playlists, and listen offline.

2. YouTube

You can get entertained with YouTube Music by listening to different audio creators. It has a massive library of content, including stuff made by users and official releases. You can find music and podcasts in categories including new releases, trending, long listening, and more.

Part 5. The Best TV Streaming Platform for Entertainment Purposes

Users can watch lots of shows and movies online with services like Netflix. Various streaming platforms are available, so it’s essential to find the one with what you like. Let’s find out which ones are the best for watching TV in today’s digital world:

1. Tubi TV

Tubi is the largest free live-streaming video website for TV shows and movies in the US. It has a wide range of content, from classic movies to popular TV series. You can browse your desired show by either genre or through specific titles.

2. Popcorn Flix

Popcorn Flix offers free live TV streams and over 1500 full-length movies for viewing on all your devices. It features a variety of genres like spotlight films, comedies, and horror movies. The video quality is decent at 720p HD, which is suitable for watching TV shows.

Part 6. The Best Live Sports Streaming Platform in 2024

For the best sports streaming platform, we should consider the video quality and what games they offer. In the following section, you’ll find the best options for watching sports live:

1. ESPN+

ESPN provides extensive coverage of various sports worldwide. You can benefit from its live streaming capabilities across devices and exclusive content like ESPN Originals. It updates you with comprehensive sports news and analysis to provide the best viewing experiences.

2. Watchsports

Watchsports is the premier sports streaming platform with popular and niche sports. You can watch live games and on-demand highlights for mainstream leagues or international competitions. The variety of games available across Watchsports makes it a good yet simple option for streaming content.

Conclusion

We conclude that each live-streaming site has its unique features for different interests. As mentioned in the article, streaming sites are available for game, music, and sports lovers. Moreover, with the increasing trend of online shopping, live shopping platforms are also introduced in the market. But if you want to optimize live streams on many platforms, Wondershare Virbo Live is the best choice.

Today, there are lots of live-streaming sites for different needs and likes. Each of them has unique features that make them different in the market. Plus, each offers different functionalities as they can be used for gaming, fun, and learning.

Read this article to explore the best live-streaming websites based on their functionalities. This insight will help you choose the best one that fits your preferences and requirements.

Part 1. Recognizing the Different Types of Live Streaming Platforms

As live streaming is getting popular, people now watch videos online for entertainment. In addition to fun, the top live-streaming platforms are used in many different areas like entertainment and education. Let us recognize these types and what makes them separate to understand them better:

1. Live Shopping Streaming Platforms

The online places to shop while watching live videos are called live shopping streaming platforms. Through such shopping streams, sellers can directly interact with the buyers to generate revenue.

2. Music and Podcast Streaming Platforms

These are websites or apps where you can listen to music and podcasts. You can make playlists and explore different types of audio content on these streaming sites.

3. Live Gaming Streaming Platforms

For people who love video games, these live-streaming sites are perfect. Game lovers can watch their favorite streamers play games live and have a chat with them.

4. Live TV Series Streaming Platforms

With these platforms, you can watch your favorite TV shows live or catch up on episodes you missed. Plus, they can work like regular TV, but you can watch online without cable.

5. Live Sports Streaming Platforms

If you’re a sports fan, these top live-streaming sites are fit for you. They show live sports events worldwide, so you can watch games in real-time.

Part 2. The Best Live Shopping Live Streaming Platform in 2024

Let’s understand what live shopping is before discussing the best live-streaming websites . Live shopping combines fun and entertainment with online shopping. You can see products showcased in real time and chat with the hosts. This section will discuss the top live shopping sites and see what makes them stand out.

1. TikTok Shop

If you are a TikTok enthusiast, you can shop here without leaving the app. It is built right into the platform to let brands connect with people in a fun way. Sellers can sell things and talk to their customers in one place.

2. Facebook Live

Facebook Live lets businesses talk to their followers right away. Plus, going live on your Facebook Page helps more people see your brand. Other than that, the features of live polls and featured links make the conversation enjoyable.

Make Impressive Live Streaming Content With Wondershare Virbo Live

Using the power of live streaming is essential to maximize revenue in this competitive e-commerce market. With the emergence of many live shopping platforms, it is vital to make your content stand out. To do so, Wondershare Virbo Live can help you create professional live-stream videos to sell products on any platform. It simplifies the setup of your live stream selling system with special tools.

Unlike other platforms, you can stream your live videos on multiple platforms at once to reach more people. Also, its AI script generation feature saves time and keeps your audience engaged with targeted speech. The platform operates directly from the cloud, eliminating the need for downloads. Users can also utilize the platform’s AI-driven avatars to host live shopping events.

Key Features of Wondershare Virbo Live

1. AI Avatars: Wondershare Virbo Live offers AI avatars that speak multiple languages to appeal to a diverse global audience.
2. Support For Variety of Languages: It supports languages like English, Chinese, French, German, and Japanese. This versatility makes it easier for viewers worldwide to understand your content.
3. Q&A Library: The customized Q&A dataset allows you to tackle customer queries instantly.

Steps of Creating a Stream Room for Live Shopping on Wondershare Virbo Live

Creating a specific stream room is simple and easy to follow. Here is the step-by-step guide to carry out the process using Wondershare Virbo Live:

• Step 1. Open the Tool and Make a Blank Livestream Room

First, visit the tool’s official website through your desired web browser. To make a compelling video for live shopping, click the “Create Stream Room Now” button. The tool will proceed with the process on a new window. Select “Create a Blank Livestream Room” at the top to access a range of features.

Get Started Online Free Download

• Step 2. Give Prompt to Virbo To Generate AI Script

With a new window opened, browse the page and press the “AI Smart Script” button. This action opens a dialogue box and allows you to input the details of the product you’re going to sell. Add the product name, key features, and promotional information. Then, select the language and style to engage with the target audience. Later, hit the “Generate” button and use this AI-generated script for marketing.

• Step 3. Customize AI Streamers and Background Before Live Shopping

Afterward, choose one of the available avatars by clicking on the “AI Avatars” tab. Plus, you can adjust the appearance in the “Background” tab. After finalizing the setup, click the “Start livestream” button at the top right corner and start live selling.

Part 3. The Best Game Streaming Platform To Use in 2024

Gamers can now stream while playing video games to earn a hefty amount. As gaming improves, picking the right streaming platform becomes super important. The following are the best live-streaming websites for gamers who want to give audiences an engaging experience.

1. BIGO Live

If you want to show off your gaming skills, BIGO Live should be your preferred choice. It allows you to chat with viewers and grow a fanbase with plenty of opportunities to improve. Gamers can livestream their gameplay and join virtual events with its packed features.

2. Twitch

Twitch is a well-known gaming platform loved by gamers worldwide. The forum has everything from live gameplay to eSports tournaments and gaming discussions. It boasts a vast selection of gaming content and a vibrant community. Users can enjoy its customizable streaming options to discover new content.

Part 4. The Best Music and Podcast Streaming Platforms in 2024

The emerging online stream sites have changed how we listen to music and podcasts. Now, we can listen to songs and shows whenever and wherever we are. Therefore, let’s pick the one that’s best for us to keep up with the latest audio content.

1. Spotify

People all over the world love Spotify because it is friendly and gives suggestions that suit their tastes. It has lots of songs, albums, playlists, and podcasts to choose from. You can find new music, make your playlists, and listen offline.

2. YouTube

You can get entertained with YouTube Music by listening to different audio creators. It has a massive library of content, including stuff made by users and official releases. You can find music and podcasts in categories including new releases, trending, long listening, and more.

Part 5. The Best TV Streaming Platform for Entertainment Purposes

Users can watch lots of shows and movies online with services like Netflix. Various streaming platforms are available, so it’s essential to find the one with what you like. Let’s find out which ones are the best for watching TV in today’s digital world:

1. Tubi TV

Tubi is the largest free live-streaming video website for TV shows and movies in the US. It has a wide range of content, from classic movies to popular TV series. You can browse your desired show by either genre or through specific titles.

2. Popcorn Flix

Popcorn Flix offers free live TV streams and over 1500 full-length movies for viewing on all your devices. It features a variety of genres like spotlight films, comedies, and horror movies. The video quality is decent at 720p HD, which is suitable for watching TV shows.

Part 6. The Best Live Sports Streaming Platform in 2024

For the best sports streaming platform, we should consider the video quality and what games they offer. In the following section, you’ll find the best options for watching sports live:

1. ESPN+

ESPN provides extensive coverage of various sports worldwide. You can benefit from its live streaming capabilities across devices and exclusive content like ESPN Originals. It updates you with comprehensive sports news and analysis to provide the best viewing experiences.

2. Watchsports

Watchsports is the premier sports streaming platform with popular and niche sports. You can watch live games and on-demand highlights for mainstream leagues or international competitions. The variety of games available across Watchsports makes it a good yet simple option for streaming content.

Conclusion

We conclude that each live-streaming site has its unique features for different interests. As mentioned in the article, streaming sites are available for game, music, and sports lovers. Moreover, with the increasing trend of online shopping, live shopping platforms are also introduced in the market. But if you want to optimize live streams on many platforms, Wondershare Virbo Live is the best choice.

Live Shopping Success Secrets: Unveiling Strategies From Real Case Studies

Live shopping has quickly grown in popularity due to the see-no-want-now mentality. Sellers and consumers in most parts of the world have embraced this trend, influencing how products are being sold. In this article, we are going to look at some of the online live shopping success case studies and the lessons we can learn from them.

Part 1: Background Information of Live Stream Shopping

A few years ago, channels like QVC were popular for engaging viewers in live shopping. They would successfully link up entertainment, socializing, and shopping. This meant that customers had the opportunity to interact and shop with their favorite hosts. The same approach has now evolved to live shopping through streaming platforms.

What is live stream shopping?

Live streaming brings the old-time practice of home shopping to modern times, but the concept remains the same. Sellers can now showcase their products in real time while customers can buy them seamlessly online. The highly engaging experience goes beyond simply clicking on items and filling up a shopping cart. It is also about offering product demonstrations and promotions that stay valid during the entire live stream.

One of the factors that have made live stream shopping popular is how much users interact with a brand. Shoppers can tune in to a live show to learn more about the product and leave comments the same way they would in an Instagram or YouTube Live. On the other hand, a seller can flash recommendations and reviews on the screen to guide the audience through their purchasing decision. You can think of live streaming shopping as the way we use social media platforms. Rather than liking a product, you now have the opportunity to directly buy it.

As live stream shopping continues to attract more people, several top brands have stood out for their success in this area. Let’s have a look at some of the brands that have made remarkable progress in this area and the lessons we can learn from them:

Part 2: Success Case with Live Online Shopping 1: Samsung Live Stream

With the help of Smartzer’s Interactive Video Platform , Samsung Panama delivered highly successful live video shopping for its customers. The shoppable livestream featured exclusive, event-based discount deals for the customers. During the livestream shopping experience, sales representatives from Samsung would demonstrate various products to hundreds of viewers. At the same time, customers would communicate with the host through a chatbot using their nicknames.

Achievement: The Samsung livestream shopping created a personalized and bespoke shopping experience, replicating the benefits of in-person shopping. Product demonstrations by sales reps and exclusive deals captivated hundreds of viewers. In addition, the interactive chat that was fueled by personalized nicknames fostered an engaging and lovely atmosphere. This led to a significant boost in sales and customer satisfaction.

Lessons drawn: Livestream shopping combined with interactive features and exclusive deals unlocks a powerful sales channel. With personalized engagement, brands can gain from fostering real-time connections with viewers. It also allows them to create an engaging and informative experience while fostering compelling value propositions.

Part 3: Success Case with Live Online Shopping 2: Giosg One-on-One Live Shop

In one of the game-changing strategies, giosg launched an online live shopping feature that allows sellers to have one-to-one voice and video calls with customers. With this feature, sellers can handhold their customers throughout the entire shopping process. The live online shopping feature works in the same way sales executives approach customers in traditional settings.

Achievement: The live online shopping feature by giosg offers a unique and seamless shopping experience for other sellers and customers. It is like having a virtual shopping or sales assistant that takes the customer’s shopping experience to the next level. This live shopping feature revolutionizes online retail by bridging the gap between traditional sales tactics and e-commerce. Sellers could replicate personalized guidance and build trust through one-on-one video calls. As a result, they reported a surge in customer engagement and conversion rates.

Lessons drawn: Implementing an online live shopping feature is an effective way of giving a more personalized and boutique experience to consumers. When done right, it can boost customer satisfaction in ways that live shopping videos would not achieve on a large scale. Technology is also seen as an enabler in this case. By integrating video calls into an e-commerce platform, the brand created a seamless and engaging experience for the shoppers, blurring the lines between online and offline shopping.

Part 4: Success Case with Live Online Shopping 3: Nordstrom In-person and Live Shopping Blend

The American luxury department store chain Nordstrom launched a live online shop intending to blend its digital and in-person capabilities. The live stream shop allows customers to shop under the expertise of the chain’s store. Shoppers also have access to informative events by experts in fashion, beauty, and home.

Achievement: The live stream shop significantly impacted Nordstrom’s performance in the market. The brand has listed all its upcoming virtual events neatly on the website, ensuring customers do not miss out on the important ones. Interested consumers only need to RSVP and show up for the live stream shop. With this seamless shopping experience, Nordstrom saw an increase in customer engagement that boosted sales and enhanced brand image.

Lessons drawn: The success of Nordstrom’s live shop highlighted the need for personalization in e-commerce. By integrating expert advice into online shopping, the brand created a richer and more engaging experience. In addition, blending physical and digital touchpoints is an effective way of fostering brand loyalty and convenience. Shoppers can relate to the online live shop the same way they do to a physical shop.

Bonus Tip: Enhanced Live Streaming with AI

The future has so much in store for both sellers and shoppers. With technology changing fast, brands that evolve quickly will benefit the most from this development. Among the technological advancements affected the world of eCommerce is the integration of artificial intelligence (AI). Brands and influencers can leverage the power of AI to offer more personalized and engaging experiences to shoppers. One such tool is Virbo Live.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live allows you to host live shopping with AI streamers. By integrating AI-powered avatars, you can save the cost of creating and launching a live shopping experience. With multi-lingual capabilities, the AI-driven avatars or Vtuber will keep your audience engaged, boosting your live shopping events. You also get seamless 24/7 AI streamers to address the needs of your viewers at all times.

Using Virbo AI for your live shop streaming is beneficial in many ways:

• Significantly boost your revenue from live-streaming events
• Reduced dependence on large human teams
• Seamlessly integrate multiple languages to match your various viewer groups
• Automatically generate scripts that describe your products while aligning with viewers’ expectations
• Enhanced content safety through AI-driven moderation
• A choice of avatars of different ages and background to match with the target audience
• Stable and lag-free streaming performance

02 Simplified workflow and better viewer experience with Virbo

Virbo Live does more than general multi-lingual avatars for live streaming. It comes with powerful features that will take your live shopping experience to the next level. From supporting multiple languages to effective engagement with viewers, the tool allows you to take full advantage of AI streamers. Some of its powerful features include:

1. Realistic AI-driven Avatars: Engage your live shop audience with AI streamers or Vtubers that mimic natural movements perfectly.
2. Multiple Languages and Accents: Let the avatars interact with your viewers in local language and dialect
3. AI Live Shopping Script Generation: Just enter your product and its description, choose a language and the AI will automatically generate a script for your avatar
4. AI Translation: Translate your live video script automatically to meet the needs of your various audiences
5. Customizable Q&A Repository: Create a personalized Q&A database that allows the AI streamer to interact more naturally with your audience
6. Interaction Through Text: Trigger the AI streamer to speak what you type in and engage your audience in text responses

FAQs About Live Shopping

1. What are the benefits of live shopping?

Live shopping offers a human touch by allowing people to experience what they would in the store. Although it is done online, users get a reliable and engaging experience before clicking to fill a shopping cart.

2. What is a live shopper?

A live shopper is a bridge between traditional in-person shopping and online shopping. Sellers get the opportunity to market their products while customers can buy in real time. Top brands are now using AI live shoppers to automate the process and constantly engage their shoppers. Integrate Virbo Live to enhance your viewers’ experience.

3. What is shopper behavior?

It refers to the emotional responses and actions of buyers during the shopping experience. Sellers can use this behavior to determine which products draw the attention of the shoppers.

Conclusion

The impact of online live shopping on e-commerce cannot be overlooked. Sellers and influencers are actively engaging with shoppers, encouraging them to make purchases in real-time. As more people get attracted to this, the role of technology is become more evident. For those looking to automate the live shopping experience and save the streaming costs, we highly recommend Virbo Live . It offers you AI streamers that will keep your viewers engaged at all times, boosting your online revenue.

Live shopping has quickly grown in popularity due to the see-no-want-now mentality. Sellers and consumers in most parts of the world have embraced this trend, influencing how products are being sold. In this article, we are going to look at some of the online live shopping success case studies and the lessons we can learn from them.

Part 1: Background Information of Live Stream Shopping

A few years ago, channels like QVC were popular for engaging viewers in live shopping. They would successfully link up entertainment, socializing, and shopping. This meant that customers had the opportunity to interact and shop with their favorite hosts. The same approach has now evolved to live shopping through streaming platforms.

What is live stream shopping?

Live streaming brings the old-time practice of home shopping to modern times, but the concept remains the same. Sellers can now showcase their products in real time while customers can buy them seamlessly online. The highly engaging experience goes beyond simply clicking on items and filling up a shopping cart. It is also about offering product demonstrations and promotions that stay valid during the entire live stream.

One of the factors that have made live stream shopping popular is how much users interact with a brand. Shoppers can tune in to a live show to learn more about the product and leave comments the same way they would in an Instagram or YouTube Live. On the other hand, a seller can flash recommendations and reviews on the screen to guide the audience through their purchasing decision. You can think of live streaming shopping as the way we use social media platforms. Rather than liking a product, you now have the opportunity to directly buy it.

As live stream shopping continues to attract more people, several top brands have stood out for their success in this area. Let’s have a look at some of the brands that have made remarkable progress in this area and the lessons we can learn from them:

Part 2: Success Case with Live Online Shopping 1: Samsung Live Stream

With the help of Smartzer’s Interactive Video Platform , Samsung Panama delivered highly successful live video shopping for its customers. The shoppable livestream featured exclusive, event-based discount deals for the customers. During the livestream shopping experience, sales representatives from Samsung would demonstrate various products to hundreds of viewers. At the same time, customers would communicate with the host through a chatbot using their nicknames.

Achievement: The Samsung livestream shopping created a personalized and bespoke shopping experience, replicating the benefits of in-person shopping. Product demonstrations by sales reps and exclusive deals captivated hundreds of viewers. In addition, the interactive chat that was fueled by personalized nicknames fostered an engaging and lovely atmosphere. This led to a significant boost in sales and customer satisfaction.

Lessons drawn: Livestream shopping combined with interactive features and exclusive deals unlocks a powerful sales channel. With personalized engagement, brands can gain from fostering real-time connections with viewers. It also allows them to create an engaging and informative experience while fostering compelling value propositions.

Part 3: Success Case with Live Online Shopping 2: Giosg One-on-One Live Shop

In one of the game-changing strategies, giosg launched an online live shopping feature that allows sellers to have one-to-one voice and video calls with customers. With this feature, sellers can handhold their customers throughout the entire shopping process. The live online shopping feature works in the same way sales executives approach customers in traditional settings.

Achievement: The live online shopping feature by giosg offers a unique and seamless shopping experience for other sellers and customers. It is like having a virtual shopping or sales assistant that takes the customer’s shopping experience to the next level. This live shopping feature revolutionizes online retail by bridging the gap between traditional sales tactics and e-commerce. Sellers could replicate personalized guidance and build trust through one-on-one video calls. As a result, they reported a surge in customer engagement and conversion rates.

Lessons drawn: Implementing an online live shopping feature is an effective way of giving a more personalized and boutique experience to consumers. When done right, it can boost customer satisfaction in ways that live shopping videos would not achieve on a large scale. Technology is also seen as an enabler in this case. By integrating video calls into an e-commerce platform, the brand created a seamless and engaging experience for the shoppers, blurring the lines between online and offline shopping.

Part 4: Success Case with Live Online Shopping 3: Nordstrom In-person and Live Shopping Blend

The American luxury department store chain Nordstrom launched a live online shop intending to blend its digital and in-person capabilities. The live stream shop allows customers to shop under the expertise of the chain’s store. Shoppers also have access to informative events by experts in fashion, beauty, and home.

Achievement: The live stream shop significantly impacted Nordstrom’s performance in the market. The brand has listed all its upcoming virtual events neatly on the website, ensuring customers do not miss out on the important ones. Interested consumers only need to RSVP and show up for the live stream shop. With this seamless shopping experience, Nordstrom saw an increase in customer engagement that boosted sales and enhanced brand image.

Lessons drawn: The success of Nordstrom’s live shop highlighted the need for personalization in e-commerce. By integrating expert advice into online shopping, the brand created a richer and more engaging experience. In addition, blending physical and digital touchpoints is an effective way of fostering brand loyalty and convenience. Shoppers can relate to the online live shop the same way they do to a physical shop.

Bonus Tip: Enhanced Live Streaming with AI

The future has so much in store for both sellers and shoppers. With technology changing fast, brands that evolve quickly will benefit the most from this development. Among the technological advancements affected the world of eCommerce is the integration of artificial intelligence (AI). Brands and influencers can leverage the power of AI to offer more personalized and engaging experiences to shoppers. One such tool is Virbo Live.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live allows you to host live shopping with AI streamers. By integrating AI-powered avatars, you can save the cost of creating and launching a live shopping experience. With multi-lingual capabilities, the AI-driven avatars or Vtuber will keep your audience engaged, boosting your live shopping events. You also get seamless 24/7 AI streamers to address the needs of your viewers at all times.

Using Virbo AI for your live shop streaming is beneficial in many ways:

• Significantly boost your revenue from live-streaming events
• Reduced dependence on large human teams
• Seamlessly integrate multiple languages to match your various viewer groups
• Automatically generate scripts that describe your products while aligning with viewers’ expectations
• Enhanced content safety through AI-driven moderation
• A choice of avatars of different ages and background to match with the target audience
• Stable and lag-free streaming performance

02 Simplified workflow and better viewer experience with Virbo

Virbo Live does more than general multi-lingual avatars for live streaming. It comes with powerful features that will take your live shopping experience to the next level. From supporting multiple languages to effective engagement with viewers, the tool allows you to take full advantage of AI streamers. Some of its powerful features include:

1. Realistic AI-driven Avatars: Engage your live shop audience with AI streamers or Vtubers that mimic natural movements perfectly.
2. Multiple Languages and Accents: Let the avatars interact with your viewers in local language and dialect
3. AI Live Shopping Script Generation: Just enter your product and its description, choose a language and the AI will automatically generate a script for your avatar
4. AI Translation: Translate your live video script automatically to meet the needs of your various audiences
5. Customizable Q&A Repository: Create a personalized Q&A database that allows the AI streamer to interact more naturally with your audience
6. Interaction Through Text: Trigger the AI streamer to speak what you type in and engage your audience in text responses

FAQs About Live Shopping

1. What are the benefits of live shopping?

Live shopping offers a human touch by allowing people to experience what they would in the store. Although it is done online, users get a reliable and engaging experience before clicking to fill a shopping cart.

2. What is a live shopper?

A live shopper is a bridge between traditional in-person shopping and online shopping. Sellers get the opportunity to market their products while customers can buy in real time. Top brands are now using AI live shoppers to automate the process and constantly engage their shoppers. Integrate Virbo Live to enhance your viewers’ experience.

3. What is shopper behavior?

It refers to the emotional responses and actions of buyers during the shopping experience. Sellers can use this behavior to determine which products draw the attention of the shoppers.

Conclusion

The impact of online live shopping on e-commerce cannot be overlooked. Sellers and influencers are actively engaging with shoppers, encouraging them to make purchases in real-time. As more people get attracted to this, the role of technology is become more evident. For those looking to automate the live shopping experience and save the streaming costs, we highly recommend Virbo Live . It offers you AI streamers that will keep your viewers engaged at all times, boosting your online revenue.

A Basic Guidebook To Live Selling in Today’s Digital World

The spread of the internet has changed consumer purchasing habits in recent years. Now, social media platforms are the growing digital marketplaces for products. The COVID-19 pandemic accelerated the trend of online shopping, and people now prefer buying online. This digital shopping mode eliminates the struggle to leave physical spaces in their busy routines.

The same goes for the marketing field, which has revolutionized with live sales. Venders prefer to sell items online to generate the greatest sales without physical systems. If that interests you, get more insights on livestream selling through this article.

Part 1. A Basic Preview To “Live Shopping”

Livestream selling or live shopping refers to live product demonstrations on digital platforms. The retailer or host has to introduce themselves, their store, and sale before describing products. They explain each detail of the products and their prices while holding them in a direct video call. During that, ensure that followers can see the product and interact through comments.

Customers perceive it as a lively shopping experience instead of websites loading products. It creates a sense of connection as people feel like shopping in physical stores. As live selling has a core element of being in real time, people can question and know about the product. Compared with traditional shopping, one can place an order through links mentioned in the livestream.

Is It Beneficial To Sell Live in This Digital Industry?

Live selling is an emerging way to attract customers to shop on online marketplaces. According to research, 76% of US adults prefer shopping online for clothes and groceries. It focuses on customers’ desire to know about products that generate sales. Thus, it proves beneficial in many terms, among which a few are elaborated below:

1. Engaging and Updating Communication

Businesses can directly engage with a broader audience by entering the live selling industry. They get knowledge about current product trends to introduce similar things. Besides, this method eliminates the need to target customers in-store or via e-mails. Now, businesses can market their product and live sales simultaneously.

2. Reduced Return Rates and Customer Satisfaction

Before live selling, people need to search for what they want by visiting the official sites of brands. Also, they scroll to read honest product reviews for the validity of products. With live selling, customers can view the products and ask questions during the live sessions. Therefore, it lowers the return rates to 40% while increasing customer satisfaction and trust.

3. Potential Growth and Virtual Demonstrations

This online shopping mode has the potential to upscale your business. According to a survey, companies can see top-line growth upward of 25% through live selling. Apart from upscaling, they can see their digital competitors and define new ways to stand out. Sellers can compete by providing discount coupons and virtual demonstrations of products.

Part 2. What’s the Core Elements of a Live Video

Selling products via online videos is a marketing technique that is rapidly growing. Already, 80% of marketers confess that livestream shopping is integral to boosting sales online. If you are going tosell live as a seller, you should read this part for some insights. Here, you will learn the core elements of a live video to make your sale successful:

1. Livestream Selling Platform

To expand the product’s reach, it is essential to carefully select an online live selling platform. It could be a native live shopping platform, social media, or merchant website. As Gen Z and millennials are more attracted to live streaming, social media platforms would be ideal hosts. Many brands are integrating social media with e-commerce to cut the need for two separate apps.

2. Real-Time Session With Host

Upon choosing a suitable platform, a live video session is arranged. For that purpose, you need a host who should seem trustworthy and relatable to the product. There could be more than one person in the live sale to demonstrate products and share tips and benefits. Besides, the host needs to interact with the customers and share thoughts about the product.

3. Points of Product or Video Content

The main object of live selling is to sell products, but the best way is to create hype. In this regard, brands offer special discounts and giveaways valid only during live streams. It increases the tendency of customers to make purchases during the live sessions. The live session must be 20-30 minutes and include click-on links for easy buying.

Significant Statistics To Support Increasing Influence of Live Selling

The concept of livestream sales emerged decades ago but gained a spotlight in 2016 in China. Afterward, it flourished worldwide and grew to 171 billion USD in 2020. An estimation of the US livestream shopping market reveals worth $35 billion by 2024. Live selling is evolving not only in the US but also in other regions of the globe.

Live Streaming Sales in Regions
China	4.9 trillion yuan in 2023
The United States	$17 billion in 2023
Europe	Influenced 50% more than physical or online Purchasing
Livestream shopping Platforms (US 2022)
Facebook Live	55%
YouTube Live	52%
Instagram	46%
Amazon Live	30%

Part 3. Live Selling Strategies To Boost Revenue

Anyone can live sale online because you have to explain products and respond to queries. Yet not everyone generates the same revenue and gets immense popularity. The reason is operative strategies and tips, which you can use in the below discussion to gear up your shopping stream.

1. Use 24/7 Hours Seamless AI Live Streaming Software

Most sellers are unaware of current digital trends and the right actions for live selling. In that context, you need a platform to provide everything from script to selling videos. However, using Wondershare Virbo Live and staying in a single place is suggested to plan and execute the live shopping. Virbo Live is an AI tool that connects sellers with customers through streaming videos.

1. **AI Avatar:**Wondershare Virbo Live offers an AI avatar feature for start-ups and small business owners. It eliminates the need for a well-groomed host or managing crew. AI avatars can perfectly mimic your actions with natural movements to engage the audience.
2. **Q&A Library:**The platform allows the creation of automatic responses with a personalized library of questions. The major advantage of having such an option is that it helps users connect better with the audience.
3. **Text Interaction:**The quality of content can be easily manipulated and managed across Wondershare Virbo Live. You can provide text to trigger your AI streamer to speak within the live stream.

Compatibility with Platforms: YouTube, LinkedIn, Facebook, Instagram, TikTok, Twitch, Alibaba, and X(Twitter).

Get Started Online Free Download

Steps To Create a Complete Livestream Room With Wondershare Virbo Live

Wondershare Virbo Live is available online and offers a cloud-based service. To fully utilize this live selling strategy, follow these steps and explore this all-in-one tool:

• Step 1. Access the Main Interface of Virbo Live

Start the process on Wondershare Virbo Live by clicking the “Create Stream Room Now” button. You need to select the “Create a Blank Livestream Room” button to initiate the livestream room creation.

Get Started Online Free Download

• Step 2. Customize the Live Stream Video in Virbo Live

Once you find yourselves in the editing section, add a script you want to use in your live-stream video. While staying in the “Script lines” section, you can add a script in the form of text or audio. If you wish to add an audio script, go to the “Audio” tab and select “Upload local voice.” This voice will then be used across the live stream video in Virbo Live.

• Step 3. Set Avatar and Other Elements Before Starting Livestreaming

Following this, you can add your required avatars, background, and stickers to the video with the options at the top of the window. Finally, when you are done exploring, hit the “Start livestream” option and live sell on any of the supported platforms.

2. Pick an Appropriate Date and Time

Another tip to consider is choosing the right time and date for the maximum viewers. In this regard, retailers should avoid a popular shopping period such as Black Friday. In contrast, it is suggested to pick weekends or holidays where customers must be free to join. Also, never choose the working hours of any day and consider the time zones for a global audience.

3. Keep the Conversation Engaging and Funny

Customers can read the product details and see how it looks, so what difference will they get from a live sale? Considering this perspective, sellers should bring something unique to the shopping stream. For this purpose, they can explain the product’s benefits and use cases. Furthermore, they should keep their tone friendly and humorous for the targeted audience.

Conclusion

To summarize, livestream sale s is an emerging concept to boost revenue and sales. As shown in this article, it is fruitful for retailers and significantly contributes to generating sales. Like China’s ever-changing live selling industry, Wondershare Virbo Live is also an emerging tool. It is emerging to change virtual selling dynamics by providing seamless live-stream videos.

The spread of the internet has changed consumer purchasing habits in recent years. Now, social media platforms are the growing digital marketplaces for products. The COVID-19 pandemic accelerated the trend of online shopping, and people now prefer buying online. This digital shopping mode eliminates the struggle to leave physical spaces in their busy routines.

The same goes for the marketing field, which has revolutionized with live sales. Venders prefer to sell items online to generate the greatest sales without physical systems. If that interests you, get more insights on livestream selling through this article.

Part 1. A Basic Preview To “Live Shopping”

Livestream selling or live shopping refers to live product demonstrations on digital platforms. The retailer or host has to introduce themselves, their store, and sale before describing products. They explain each detail of the products and their prices while holding them in a direct video call. During that, ensure that followers can see the product and interact through comments.

Customers perceive it as a lively shopping experience instead of websites loading products. It creates a sense of connection as people feel like shopping in physical stores. As live selling has a core element of being in real time, people can question and know about the product. Compared with traditional shopping, one can place an order through links mentioned in the livestream.

Is It Beneficial To Sell Live in This Digital Industry?

Live selling is an emerging way to attract customers to shop on online marketplaces. According to research, 76% of US adults prefer shopping online for clothes and groceries. It focuses on customers’ desire to know about products that generate sales. Thus, it proves beneficial in many terms, among which a few are elaborated below:

1. Engaging and Updating Communication

Businesses can directly engage with a broader audience by entering the live selling industry. They get knowledge about current product trends to introduce similar things. Besides, this method eliminates the need to target customers in-store or via e-mails. Now, businesses can market their product and live sales simultaneously.

2. Reduced Return Rates and Customer Satisfaction

Before live selling, people need to search for what they want by visiting the official sites of brands. Also, they scroll to read honest product reviews for the validity of products. With live selling, customers can view the products and ask questions during the live sessions. Therefore, it lowers the return rates to 40% while increasing customer satisfaction and trust.

3. Potential Growth and Virtual Demonstrations

This online shopping mode has the potential to upscale your business. According to a survey, companies can see top-line growth upward of 25% through live selling. Apart from upscaling, they can see their digital competitors and define new ways to stand out. Sellers can compete by providing discount coupons and virtual demonstrations of products.

Part 2. What’s the Core Elements of a Live Video

Selling products via online videos is a marketing technique that is rapidly growing. Already, 80% of marketers confess that livestream shopping is integral to boosting sales online. If you are going tosell live as a seller, you should read this part for some insights. Here, you will learn the core elements of a live video to make your sale successful:

1. Livestream Selling Platform

To expand the product’s reach, it is essential to carefully select an online live selling platform. It could be a native live shopping platform, social media, or merchant website. As Gen Z and millennials are more attracted to live streaming, social media platforms would be ideal hosts. Many brands are integrating social media with e-commerce to cut the need for two separate apps.

2. Real-Time Session With Host

Upon choosing a suitable platform, a live video session is arranged. For that purpose, you need a host who should seem trustworthy and relatable to the product. There could be more than one person in the live sale to demonstrate products and share tips and benefits. Besides, the host needs to interact with the customers and share thoughts about the product.

3. Points of Product or Video Content

The main object of live selling is to sell products, but the best way is to create hype. In this regard, brands offer special discounts and giveaways valid only during live streams. It increases the tendency of customers to make purchases during the live sessions. The live session must be 20-30 minutes and include click-on links for easy buying.

Significant Statistics To Support Increasing Influence of Live Selling

The concept of livestream sales emerged decades ago but gained a spotlight in 2016 in China. Afterward, it flourished worldwide and grew to 171 billion USD in 2020. An estimation of the US livestream shopping market reveals worth $35 billion by 2024. Live selling is evolving not only in the US but also in other regions of the globe.

Live Streaming Sales in Regions
China	4.9 trillion yuan in 2023
The United States	$17 billion in 2023
Europe	Influenced 50% more than physical or online Purchasing
Livestream shopping Platforms (US 2022)
Facebook Live	55%
YouTube Live	52%
Instagram	46%
Amazon Live	30%

Part 3. Live Selling Strategies To Boost Revenue

Anyone can live sale online because you have to explain products and respond to queries. Yet not everyone generates the same revenue and gets immense popularity. The reason is operative strategies and tips, which you can use in the below discussion to gear up your shopping stream.

1. Use 24/7 Hours Seamless AI Live Streaming Software

Most sellers are unaware of current digital trends and the right actions for live selling. In that context, you need a platform to provide everything from script to selling videos. However, using Wondershare Virbo Live and staying in a single place is suggested to plan and execute the live shopping. Virbo Live is an AI tool that connects sellers with customers through streaming videos.

1. **AI Avatar:**Wondershare Virbo Live offers an AI avatar feature for start-ups and small business owners. It eliminates the need for a well-groomed host or managing crew. AI avatars can perfectly mimic your actions with natural movements to engage the audience.
2. **Q&A Library:**The platform allows the creation of automatic responses with a personalized library of questions. The major advantage of having such an option is that it helps users connect better with the audience.
3. **Text Interaction:**The quality of content can be easily manipulated and managed across Wondershare Virbo Live. You can provide text to trigger your AI streamer to speak within the live stream.

Compatibility with Platforms: YouTube, LinkedIn, Facebook, Instagram, TikTok, Twitch, Alibaba, and X(Twitter).

Get Started Online Free Download

Steps To Create a Complete Livestream Room With Wondershare Virbo Live

Wondershare Virbo Live is available online and offers a cloud-based service. To fully utilize this live selling strategy, follow these steps and explore this all-in-one tool:

• Step 1. Access the Main Interface of Virbo Live

Start the process on Wondershare Virbo Live by clicking the “Create Stream Room Now” button. You need to select the “Create a Blank Livestream Room” button to initiate the livestream room creation.

Get Started Online Free Download

• Step 2. Customize the Live Stream Video in Virbo Live

Once you find yourselves in the editing section, add a script you want to use in your live-stream video. While staying in the “Script lines” section, you can add a script in the form of text or audio. If you wish to add an audio script, go to the “Audio” tab and select “Upload local voice.” This voice will then be used across the live stream video in Virbo Live.

• Step 3. Set Avatar and Other Elements Before Starting Livestreaming

Following this, you can add your required avatars, background, and stickers to the video with the options at the top of the window. Finally, when you are done exploring, hit the “Start livestream” option and live sell on any of the supported platforms.

2. Pick an Appropriate Date and Time

Another tip to consider is choosing the right time and date for the maximum viewers. In this regard, retailers should avoid a popular shopping period such as Black Friday. In contrast, it is suggested to pick weekends or holidays where customers must be free to join. Also, never choose the working hours of any day and consider the time zones for a global audience.

3. Keep the Conversation Engaging and Funny

Customers can read the product details and see how it looks, so what difference will they get from a live sale? Considering this perspective, sellers should bring something unique to the shopping stream. For this purpose, they can explain the product’s benefits and use cases. Furthermore, they should keep their tone friendly and humorous for the targeted audience.

Conclusion

To summarize, livestream sale s is an emerging concept to boost revenue and sales. As shown in this article, it is fruitful for retailers and significantly contributes to generating sales. Like China’s ever-changing live selling industry, Wondershare Virbo Live is also an emerging tool. It is emerging to change virtual selling dynamics by providing seamless live-stream videos.

YouTube Live Selling: Boost Your Sales With These Tips

As more people shop online through live channels, big streaming websites are adding this feature to their platforms. YouTube , a significant site for videos, lets people sell things while they stream live. It is not available as a separate feature but as a part of the regular live-streaming setup on YouTube. This benefits creators because they can sell stuff to their viewers while showcasing their content.

Live shopping on YouTube makes it more fun for viewers as well. In this article, we’ll talk about how to use YouTube’s live selling feature by knowing the eligibility criteria. Furthermore, we will introduce a great tool to improve your live streams.

Part 1. How Has YouTube Integrated Live Shopping System Into Its Platform?

YouTube has integrated a live shopping system into its platform. It enables creators to engage with their audiences in real-time to promote and sell products. Creators can set up and connect their own stores or online shopping platforms to YouTube. This involves integrating Shopify , Spring , or other selected retailers with their YouTube channels.

Also, the sellers have functionalities to tag products within their streams. Viewers can quickly discover and purchase items showcased during the broadcast. Interested users can get guidance and support from the app to manage their live shopping sessions. Plus, YouTube’s live selling collects feedback from creators and viewers. By doing so, this platform is able to enable continuous improvements.

Eligibility Criteria of YouTube Live Shopping

If you want to use live selling on YouTube to sell your stuff, you will have to meet the respective eligibility criteria. Users can connect their store to start selling things after fulfilling these guidelines. Provided below are the eligibility criteria required by the YouTube platform for live selling:

1. To perform any live streaming procedure on YouTube, being part of the YouTube Partner Program is necessary.
2. Your channel should have enough subscribers or be recognized as an Official Artist Channel.
3. The videos on your channel shouldn’t be mainly for kids. The target age in live shopping covers teenagers and adults, which is why YouTube also focuses on the niche.
4. Your channel shouldn’t have any strikes for hate speech. The community guideline strikes should be maintained for the promotion of products.

Part 2. How To Use Live Stream Shopping on YouTube?

Selecting products you want to promote on your YouTube channel is essential. Sellers can tag products in their live stream and feature a labeled product by pinning it. Viewers can buy a tagged product by tapping the “Shop” icon without leaving the live session, making the entire process a simple feat. Here are the steps to engage your audience and boost sales using this feature:

• Step 1. You need to tag the product to use the YouTube live-stream shopping feature. For this purpose, access the “Live Control Room” through your “YouTube Studio.” Choose the “Stream” or “Manage” option from the left sidebar to proceed with the process.

• Step 2. Under the live stream preview, you can hit the “Shopping” tab. Afterward, hit the “+” icon to search and choose up to 30 products for your livestream. You can remove any product by tapping the “Trash” icon next to the product. Finally, tap “Save” to apply this setting to individual videos.

Steps of Pinning a Product During Livestream on YouTube

After following the steps mentioned above, you can live stream across YouTube. Furthermore, you can also pin a product to feature prominently during your live video session. Let’s explore this straightforward process of pinning a product while live selling on YouTube :

• Step 1 . Start a live stream using the “Live Control Room” on YouTube. Once your live stream is set up, navigate to the “Shopping” tab. Here, you’ll find a selection of items available for promotion. Choose the specific item you want to promote during your live stream.

• Step 2. Drag or click the chosen item to the “Pinned Products” panel. You can tap “REMOVE PIN” in the live stream preview to remove the selected item from being pinned.

Part 3. Want To Make Better Livestream Content? Use Wondershare Virbo Live

Are you looking to elevate your livestream content and drive better growth? Look no further than Wondershare Virbo Live to stand out from the rest of the streamers. With this tool, you have everything on a single platform to create captivating livestream experiences. It provides scripts for live shopping based on the YouTube viewer’s likings and preferences. The compatibility with YouTube, LinkedIn, and Instagram for live streaming makes it a versatile tool.

In addition to this, it offers a customizable Q&A repository to provide an instant answering system for audiences. The microphone integration for voice-driven AI allows you to connect with a diverse audience in real-time. Plus, the cloud-based operation provides flexibility and convenience for users. AI translation translates text into many languages to provide a global live-streaming experience.

Top Features of Wondershare Virbo Live

1. Virbo Live offers a variety of AI streamers or VTubers that perfectly mimic natural movements. They come in different attire, poses, and ethnicities to suit your brand image.
2. It allows users to take advantage of 24/7 broadcasting without any interruption.
3. Wondershare Virbo Live comes with an AI interaction system that crawls through the content of a live stream room. This effectively helps in enhancing the content of your live streaming tool.

Get Started Online Free Download

Step-by-Step Guide to Creating a Stream Room in Wondershare Virbo Live

Like live selling on YouTube , Virbo Live provides a straightforward approach for its users. It lets you connect better with your audience to gain a boost for gathering revenue. Follow the below-mentioned steps to create your stream room to sell stuff through Wondershare Virbo Live:

• Step 1. Create a Livestream Room With Wondershare Virbo Live

Navigate through the main website of Virbo Live and tap “Create Stream Room Now.” You’ll be directed to a new window, which provides different features to make a compelling live-selling video. To proceed, head to the top of the screen and press the “Create a Blank Livestream Room” button.

Get Started Online Free Download

• Step 2. Select and Personalize Your Preferred AI Avatar

As a new screen opens, select the “AI avatars” tab to access a dialogue box displaying various avatars. Browse through the options and observe their appearances showcased on the right side. Once you’ve chosen your preferred avatar, switch to the “Background” tab for customization. Choose the one that fits your needs and the nature of your product.

• Step 3. Input Text Script and Change Dubbing Options

Next, navigate to the left side of the window to access the text box. Here, input your desired text or script in the required section. You can also opt for AI-generated scripts to enhance your presentation. To access AI-generated scripts, scroll down the page and locate the “AI Smart Script” button. Click on it, and the tool will generate a script tailored to your product presentation.

Once you are done making your script, lead to the top of the window to access the “Voice Dubbing” option. Change the voice dubbing according to your region and audience preference.

• Step 4. Start Livestreaming Your Products

After making final adjustments, hit the “Start livestream” button. Your live-streaming session is ready to provide an optimized live shopping YouTube experience.

Conclusion

It is evident that creators have to master YouTube live selling to generate revenue.YouTube makes it easy by letting you show products and talk to viewers live to sell more. This way, you can engage with viewers and get an organic boost for your products. However, if you want an even better way to do live to sell, you should seek the services of Wondershare Virbo Live.

As more people shop online through live channels, big streaming websites are adding this feature to their platforms. YouTube , a significant site for videos, lets people sell things while they stream live. It is not available as a separate feature but as a part of the regular live-streaming setup on YouTube. This benefits creators because they can sell stuff to their viewers while showcasing their content.

Live shopping on YouTube makes it more fun for viewers as well. In this article, we’ll talk about how to use YouTube’s live selling feature by knowing the eligibility criteria. Furthermore, we will introduce a great tool to improve your live streams.

Part 1. How Has YouTube Integrated Live Shopping System Into Its Platform?

YouTube has integrated a live shopping system into its platform. It enables creators to engage with their audiences in real-time to promote and sell products. Creators can set up and connect their own stores or online shopping platforms to YouTube. This involves integrating Shopify , Spring , or other selected retailers with their YouTube channels.

Also, the sellers have functionalities to tag products within their streams. Viewers can quickly discover and purchase items showcased during the broadcast. Interested users can get guidance and support from the app to manage their live shopping sessions. Plus, YouTube’s live selling collects feedback from creators and viewers. By doing so, this platform is able to enable continuous improvements.

Eligibility Criteria of YouTube Live Shopping

If you want to use live selling on YouTube to sell your stuff, you will have to meet the respective eligibility criteria. Users can connect their store to start selling things after fulfilling these guidelines. Provided below are the eligibility criteria required by the YouTube platform for live selling:

1. To perform any live streaming procedure on YouTube, being part of the YouTube Partner Program is necessary.
2. Your channel should have enough subscribers or be recognized as an Official Artist Channel.
3. The videos on your channel shouldn’t be mainly for kids. The target age in live shopping covers teenagers and adults, which is why YouTube also focuses on the niche.
4. Your channel shouldn’t have any strikes for hate speech. The community guideline strikes should be maintained for the promotion of products.

Part 2. How To Use Live Stream Shopping on YouTube?

Selecting products you want to promote on your YouTube channel is essential. Sellers can tag products in their live stream and feature a labeled product by pinning it. Viewers can buy a tagged product by tapping the “Shop” icon without leaving the live session, making the entire process a simple feat. Here are the steps to engage your audience and boost sales using this feature:

• Step 1. You need to tag the product to use the YouTube live-stream shopping feature. For this purpose, access the “Live Control Room” through your “YouTube Studio.” Choose the “Stream” or “Manage” option from the left sidebar to proceed with the process.

• Step 2. Under the live stream preview, you can hit the “Shopping” tab. Afterward, hit the “+” icon to search and choose up to 30 products for your livestream. You can remove any product by tapping the “Trash” icon next to the product. Finally, tap “Save” to apply this setting to individual videos.

Steps of Pinning a Product During Livestream on YouTube

After following the steps mentioned above, you can live stream across YouTube. Furthermore, you can also pin a product to feature prominently during your live video session. Let’s explore this straightforward process of pinning a product while live selling on YouTube :

• Step 1 . Start a live stream using the “Live Control Room” on YouTube. Once your live stream is set up, navigate to the “Shopping” tab. Here, you’ll find a selection of items available for promotion. Choose the specific item you want to promote during your live stream.

• Step 2. Drag or click the chosen item to the “Pinned Products” panel. You can tap “REMOVE PIN” in the live stream preview to remove the selected item from being pinned.

Part 3. Want To Make Better Livestream Content? Use Wondershare Virbo Live

Are you looking to elevate your livestream content and drive better growth? Look no further than Wondershare Virbo Live to stand out from the rest of the streamers. With this tool, you have everything on a single platform to create captivating livestream experiences. It provides scripts for live shopping based on the YouTube viewer’s likings and preferences. The compatibility with YouTube, LinkedIn, and Instagram for live streaming makes it a versatile tool.

In addition to this, it offers a customizable Q&A repository to provide an instant answering system for audiences. The microphone integration for voice-driven AI allows you to connect with a diverse audience in real-time. Plus, the cloud-based operation provides flexibility and convenience for users. AI translation translates text into many languages to provide a global live-streaming experience.

Top Features of Wondershare Virbo Live

1. Virbo Live offers a variety of AI streamers or VTubers that perfectly mimic natural movements. They come in different attire, poses, and ethnicities to suit your brand image.
2. It allows users to take advantage of 24/7 broadcasting without any interruption.
3. Wondershare Virbo Live comes with an AI interaction system that crawls through the content of a live stream room. This effectively helps in enhancing the content of your live streaming tool.

Get Started Online Free Download

Step-by-Step Guide to Creating a Stream Room in Wondershare Virbo Live

Like live selling on YouTube , Virbo Live provides a straightforward approach for its users. It lets you connect better with your audience to gain a boost for gathering revenue. Follow the below-mentioned steps to create your stream room to sell stuff through Wondershare Virbo Live:

• Step 1. Create a Livestream Room With Wondershare Virbo Live

Navigate through the main website of Virbo Live and tap “Create Stream Room Now.” You’ll be directed to a new window, which provides different features to make a compelling live-selling video. To proceed, head to the top of the screen and press the “Create a Blank Livestream Room” button.

Get Started Online Free Download

• Step 2. Select and Personalize Your Preferred AI Avatar

As a new screen opens, select the “AI avatars” tab to access a dialogue box displaying various avatars. Browse through the options and observe their appearances showcased on the right side. Once you’ve chosen your preferred avatar, switch to the “Background” tab for customization. Choose the one that fits your needs and the nature of your product.

• Step 3. Input Text Script and Change Dubbing Options

Next, navigate to the left side of the window to access the text box. Here, input your desired text or script in the required section. You can also opt for AI-generated scripts to enhance your presentation. To access AI-generated scripts, scroll down the page and locate the “AI Smart Script” button. Click on it, and the tool will generate a script tailored to your product presentation.

Once you are done making your script, lead to the top of the window to access the “Voice Dubbing” option. Change the voice dubbing according to your region and audience preference.

• Step 4. Start Livestreaming Your Products

After making final adjustments, hit the “Start livestream” button. Your live-streaming session is ready to provide an optimized live shopping YouTube experience.

Conclusion

It is evident that creators have to master YouTube live selling to generate revenue.YouTube makes it easy by letting you show products and talk to viewers live to sell more. This way, you can engage with viewers and get an organic boost for your products. However, if you want an even better way to do live to sell, you should seek the services of Wondershare Virbo Live.

[Ultimate Guide] How to Live Stream on Facebook?

A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.

However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.

Part 1: Easy-to-follow Step Guidance to Start Facebook Live

Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.

Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.

So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.

01 How to go live on Facebook using a phone

As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.

Here is a complete guide on how to use Facebook Live streaming services on your mobile.

Step 1 Choosing where to go live (Personal Profile, Group, or Page)

The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.

Step 2 Going live

Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.

Step 3 Setting live stream details and going live

Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.

Step 4 Finishing the live stream

Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.

02 How to go live on Facebook using the web

When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.

If you are a Facebook live streamer and want to go live using the web, then follow these steps.

Step 1 Find the Live video option on Facebook

Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.

Step 2 Setting up livestream

Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.

Step 3 Start your live stream on Web

Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.

Part 2: Selected Tool to Elevate Your Facebook Live Experience

If you want to take your Facebook streaming to the next level, then you should try Virbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.

Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.

For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.

Features of Virbo Live

• Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
• 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
• Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.

Part 3: FAQs about Facebook Live

1. How do you get to Facebook Live?

You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.

2. Can you watch Facebook Live without an account?

Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.

3. Is Facebook Live stream free?

Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.

4. Is YouTube Live better than Facebook Live?

Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.

Conclusion

Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.

And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.

A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.

However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.

Part 1: Easy-to-follow Step Guidance to Start Facebook Live

Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.

Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.

So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.

01 How to go live on Facebook using a phone

As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.

Here is a complete guide on how to use Facebook Live streaming services on your mobile.

Step 1 Choosing where to go live (Personal Profile, Group, or Page)

The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.

Step 2 Going live

Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.

Step 3 Setting live stream details and going live

Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.

Step 4 Finishing the live stream

Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.

02 How to go live on Facebook using the web

When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.

If you are a Facebook live streamer and want to go live using the web, then follow these steps.

Step 1 Find the Live video option on Facebook

Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.

Step 2 Setting up livestream

Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.

Step 3 Start your live stream on Web

Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.

Part 2: Selected Tool to Elevate Your Facebook Live Experience

If you want to take your Facebook streaming to the next level, then you should try Virbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.

Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.

For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.

Features of Virbo Live

• Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
• 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
• Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.

Part 3: FAQs about Facebook Live

1. How do you get to Facebook Live?

You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.

2. Can you watch Facebook Live without an account?

Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.

3. Is Facebook Live stream free?

Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.

4. Is YouTube Live better than Facebook Live?

Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.

Conclusion

Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.

And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.

Master Amazon Live: Features, Pro Tips and Future Trends

Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.

Part 1: Live on Amazon: A Game-Changer for Sellers

Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.

01 What is Amazon Live Streaming?

Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.

02 Who Can Benefit from Amazon Live?

Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.

1. Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
2. Seller and Brands: Increased product awareness and sales with the potential for building brand image.
3. Influencers: A new income stream and access to a wider audience while building relationships with brands.
4. Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
5. Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.

03 Is Amazon Live Streaming Right for You?

Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:

Pros

• A free live-streaming platform for sellers
• Offers creative tools and resources to effectively promote your products
• Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale

Cons

• Low consumer engagement rates with low-quality videos
• You will still need a creative team with resources to represent your brand well
• Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet

Part 2: Step Guidance: Getting Started with Amazon Live

To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.

With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:

Step 1 Create an Amazon Live Account

Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.

Step 2 Enter Details of your Product or Brand

Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.

Step 3 Add Products to Your Livestream

Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.

Step 4 Set Up Your Amazon Livestream

With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.

Step 5 Go Live

Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.

Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:

• Build a community by communicating and engaging with consumers
• Entice viewers to take action
• Reduce pre-purchase support requests, such as live chat
• Generate sales
• Lower returns by providing essential details and answers

Bonus Tip: Enhanced Live Streaming with AI (Future Trends)

As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.

As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.

02 Simplified workflow and better viewer experience with Virbo Live

Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:

1. Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
2. AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
3. Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
4. Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
5. Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers

Conclusion

Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.

Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.

Part 1: Live on Amazon: A Game-Changer for Sellers

Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.

01 What is Amazon Live Streaming?

Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.

02 Who Can Benefit from Amazon Live?

Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.

1. Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
2. Seller and Brands: Increased product awareness and sales with the potential for building brand image.
3. Influencers: A new income stream and access to a wider audience while building relationships with brands.
4. Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
5. Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.

03 Is Amazon Live Streaming Right for You?

Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:

Pros

• A free live-streaming platform for sellers
• Offers creative tools and resources to effectively promote your products
• Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale

Cons

• Low consumer engagement rates with low-quality videos
• You will still need a creative team with resources to represent your brand well
• Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet

Part 2: Step Guidance: Getting Started with Amazon Live

To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.

With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:

Step 1 Create an Amazon Live Account

Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.

Step 2 Enter Details of your Product or Brand

Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.

Step 3 Add Products to Your Livestream

Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.

Step 4 Set Up Your Amazon Livestream

With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.

Step 5 Go Live

Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.

Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:

• Build a community by communicating and engaging with consumers
• Entice viewers to take action
• Reduce pre-purchase support requests, such as live chat
• Generate sales
• Lower returns by providing essential details and answers

Bonus Tip: Enhanced Live Streaming with AI (Future Trends)

As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.

As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.

02 Simplified workflow and better viewer experience with Virbo Live

Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:

1. Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
2. AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
3. Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
4. Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
5. Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers

Conclusion

Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.

Top 10 Streaming Services Worth a Try

Gone are the days of flipping through endless channels. Today, people are ditching cable and traditional TV in favor of streaming services, where the content you crave is just a click away. These are great for TV show fanatics or sports enthusiasts. Of course, there’s a streaming service out there tailored to your needs.

Many of these services offer free trials, so you can explore before you commit. In this article, you’ll be guided through the free streaming services available today and those with subscription models (as of Feb 27, 2024) that are indeed worth it. It will highlight their unique offerings and help you find the perfect fit for your entertainment needs.

Part 1. The 10 Best Streaming Video Services

With diverse platforms catering to every taste and budget, choosing the right one can feel overwhelming. But worry not, fellow explorer! This part will unveil the best web streaming services offering unique strengths and features. Get ready to unlock a world of curated content and personalized recommendations, from Hollywood blockbusters to cult classics, binge-worthy shows, and live sports.

Free Streaming Services

First off, here are the free streaming services available today. You can access them scot-free, with the caveat that you must go through advertisements. Don’t worry; these sites offer minimal advertisements, so you can enjoy your shows or streams without pesky ads appearing occasionally.

Tubi

Tubi is a haven for budget-conscious viewers, offering a massive library of free movies and TV shows. Dive into classic comedies, cult favorites, and hidden gems across various genres. While focusing on older content, some recent releases are sprinkled in. Be prepared for frequent ad breaks, but for the price (free!), it’s a fair trade-off.

Peacock

Peacock offers a two-tiered approach. The free tier gives you everything, including movies, shows, popular NBCUniversal titles, news, and sports – but with ads. But the real treasure lies in the Premium subscription ($6 or $12/month). Here, you’ll unlock a vast content library, such as live TV channels. So, consider upgrading for a more comprehensive selection and an ad-free experience.

Crackle

If you’re a fan of Sony Pictures Entertainment, Crackle is your free portal to their content. However, you can also find other shows that you’ll surely love. While the library is smaller than Tubi and Peacock, it’s an excellent option for Sony enthusiasts. Remember, you’ll encounter ads along the way.

Premium Streaming Services

This list will present premium streaming services, meaning the rest of their libraries are not forever accessible with a free plan. Some might offer free trials, but those primarily last for 7 or 30 days – depending on the service.

Disney+

Are you craving a magical escape? Disney+ is your portal to the beloved worlds of Disney, Pixar, Marvel, Star Wars, and National Geographic. Enjoy exclusive originals, timeless classics, animated favorites, and captivating documentaries. Perfect for families and those young at heart seeking a sprinkle of pixie dust.

• **Prices:**Monthly: $13.99; Yearly: $139.99.
• **Free Trial:**None currently offered.

Netflix

Are you looking for a repository of diverse content? Netflix boasts an expansive library of movies, TV shows, documentaries, and stand-up comedy, including award-winning originals like Stranger Things and The Crown. Dive into the unknown, revisit old favorites, or explore hidden gems – Netflix has something for everyone (and every mood).

• **Prices:**Basic Plan: $15.49/month. Other plans with higher streaming quality and screen options are available.
• **Free Trial:**None currently offered.

Prime Video

Already an Amazon Prime member? Unlock even more entertainment with Prime Video. Enjoy movies, TV shows, critically acclaimed originals like The Boys and The Marvelous Mrs. Maisel, and access to select content for free. It’s the perfect add-on for Prime users who want to expand their horizons without breaking the bank.

• Prices: $8.99/month (standalone), $15/month (full Prime membership). Yearly plan available for full Prime membership.
• **Free Trial:**One-month free trial available.

YouTube TV

Ready to cut the cord but still crave live TV? YouTube TV offers over 100 channels, including sports, news, and entertainment, all streamed live. Plus, enjoy cloud DVR storage and the ability to stream on multiple devices. Free yourself from cable bills and embrace the flexibility of live TV streaming.

• Prices:$72.99/month, $62.99 for the first three months.
• **Free Trial:**A free trial is available for new subscribers.

Hulu

Are you seeking a mix of popular shows and original productions? Hulu has you covered with an extensive library of movies and TV shows, including acclaimed originals like The Handmaid’s Tale and Only Murders in the Building. Are you craving live TV too? Add it on for an all-in-one entertainment experience. You can also avail of an all-in-one plan with Disney Plus.

• **Prices:**Starts at $7.99/month (with ads), $12.99/month (ad-free). Live TV add-on available.
• **Free Trial:**Available for new subscribers.

HBO Max

Yearning for high-quality, award-winning content? HBO Max is your haven. Dive into HBO originals like Game of Thrones, Succession, and Euphoria, alongside Warner Bros. movies and TV shows, DC Comics gems, and Studio Ghibli masterpieces. Treat yourself to a premium entertainment experience.

• **Prices:**With Ads: $9.99/month, Ad-Free: $15.99/month, Ultimate Ad-Free:$19.99/month. Yearly plans are available for all tiers.
• **Free Trial:**None currently offered.

Apple TV+

Apple device user and craving original content? Apple TV+ offers exclusive shows like Ted Lasso and Severance alongside select movies and documentaries. Enjoy a seamless viewing experience on your Apple devices and discover captivating stories from Apple Studios.

• Prices:$9.99/month.
• **Free Trial:**Seven-day free trial available.

Click here

Part 2. Bonus: How To Start a 24/7 On-Demand Live Stream

In today’s digital age, web streaming services have become the go-to source for entertainment and information. Services like Netflix, Hulu, and YouTube have revolutionized how we consume content, offering vast libraries accessible anytime, anywhere. This on-demand approach empowers viewers to watch what they want, when they want, eliminating the constraints of traditional scheduled programming.

However, what about live streaming? While it offers the thrill of real-time interaction and engagement, viewers are often limited by time zones and broadcast schedules. This can restrict your reach and prevent potential viewers from experiencing your content. That’s where innovative tools like Virbo Live come in, bridging the gap between on-demand convenience and live interaction.

Introducing Virbo Live: Your 24/7 Streaming Solution

Wondershare Virbo Live is a powerful live-streaming tool that empowers you to create continuous, on-demand live streams, even when you’re not physically present. Leveraging the magic of artificial intelligence (AI), Virbo Live generates realistic and engaging content that keeps your audience entertained around the clock.

Get Started Online Free Download

Imagine having a virtual host interacting with viewers, answering questions, and even conducting interviews, all while you’re away from the camera. Here are Virbo’s key features:

• **Seamless compatibility.**Virbo works across various operating systems, so you don’t have to worry about compatibility issues. Plus, a single premium account lets you manage your live streams on multiple devices, giving you ultimate flexibility.
• **Diverse AI avatars.**Forget the green screen! Virbo Live offers a staggering 150+ AI Avatars to choose from. They can seamlessly step in as your virtual co-hosts, presenters, or even play the role of a captivating YouTuber. Customize them based on age, style, and ethnicity to create a persona that resonates with your audience.
• Ready-made content library. Virbo Live equips you with 180+ video templates to jumpstart your live streams. These professionally designed templates cover various themes and styles, saving you precious time and effort. Plus, royalty-free music is included to add the perfect soundtrack to your content.
• **Engaging AI voices.**Virbo Live boasts an impressive 120 AI Voices, offering a variety of tones and accents to bring your content to life.

Getting Started With Virbo Live

Adding Virbo Live to your existing streaming setup is simple. Virbo Live’s intuitive interface guides you through creating your virtual host and customizing your content. Here’s a step-by-step guide:

• Step 1: Install, download, and launch Wondershare Virbo . Alternatively, you can access the web app.

Get Started Online Free Download

• Step 2: Click Create a Blank Livestream Room to edit your livestream’s interface.

• Step 3: Use the Template, Background, AI avatars, or Sticker menus to look for elements to add to your stream room.

• Step 4: Add the lines/script under Script lines that your AI live streamer will say throughout the stream. You can set responses for certain questions through AI Interaction and manually respond to other queries through Human Interaction.

• Step 5: Once you’re done setting it up, click Start livestream on the upper right of the browser. Make sure to connect it as a live stream window through OBS. Then, paste your preferred streaming platform’s streaming key to OBS.

Conclusion

Remember the days of limited TV channels and rigid schedules? Today, free streaming services offer a world of content at your fingertips but even live streams can feel restrictive. This guide explored how you can reach your audience anytime, anywhere, with the power of 24/7, on-demand live streaming.

With Wondershare Virbo, you can unlock this potential and keep your audience engaged around the clock. No more scheduling limitations – your virtual host, powered by a diverse library of 150+ AI Avatars, can interact with viewers and deliver captivating content even when you’re offline.

Gone are the days of flipping through endless channels. Today, people are ditching cable and traditional TV in favor of streaming services, where the content you crave is just a click away. These are great for TV show fanatics or sports enthusiasts. Of course, there’s a streaming service out there tailored to your needs.

Many of these services offer free trials, so you can explore before you commit. In this article, you’ll be guided through the free streaming services available today and those with subscription models (as of Feb 27, 2024) that are indeed worth it. It will highlight their unique offerings and help you find the perfect fit for your entertainment needs.

Part 1. The 10 Best Streaming Video Services

With diverse platforms catering to every taste and budget, choosing the right one can feel overwhelming. But worry not, fellow explorer! This part will unveil the best web streaming services offering unique strengths and features. Get ready to unlock a world of curated content and personalized recommendations, from Hollywood blockbusters to cult classics, binge-worthy shows, and live sports.

Free Streaming Services

First off, here are the free streaming services available today. You can access them scot-free, with the caveat that you must go through advertisements. Don’t worry; these sites offer minimal advertisements, so you can enjoy your shows or streams without pesky ads appearing occasionally.

Tubi

Tubi is a haven for budget-conscious viewers, offering a massive library of free movies and TV shows. Dive into classic comedies, cult favorites, and hidden gems across various genres. While focusing on older content, some recent releases are sprinkled in. Be prepared for frequent ad breaks, but for the price (free!), it’s a fair trade-off.

Peacock

Peacock offers a two-tiered approach. The free tier gives you everything, including movies, shows, popular NBCUniversal titles, news, and sports – but with ads. But the real treasure lies in the Premium subscription ($6 or $12/month). Here, you’ll unlock a vast content library, such as live TV channels. So, consider upgrading for a more comprehensive selection and an ad-free experience.

Crackle

If you’re a fan of Sony Pictures Entertainment, Crackle is your free portal to their content. However, you can also find other shows that you’ll surely love. While the library is smaller than Tubi and Peacock, it’s an excellent option for Sony enthusiasts. Remember, you’ll encounter ads along the way.

Premium Streaming Services

This list will present premium streaming services, meaning the rest of their libraries are not forever accessible with a free plan. Some might offer free trials, but those primarily last for 7 or 30 days – depending on the service.

Disney+

Are you craving a magical escape? Disney+ is your portal to the beloved worlds of Disney, Pixar, Marvel, Star Wars, and National Geographic. Enjoy exclusive originals, timeless classics, animated favorites, and captivating documentaries. Perfect for families and those young at heart seeking a sprinkle of pixie dust.

• **Prices:**Monthly: $13.99; Yearly: $139.99.
• **Free Trial:**None currently offered.

Netflix

Are you looking for a repository of diverse content? Netflix boasts an expansive library of movies, TV shows, documentaries, and stand-up comedy, including award-winning originals like Stranger Things and The Crown. Dive into the unknown, revisit old favorites, or explore hidden gems – Netflix has something for everyone (and every mood).

• **Prices:**Basic Plan: $15.49/month. Other plans with higher streaming quality and screen options are available.
• **Free Trial:**None currently offered.

Prime Video

Already an Amazon Prime member? Unlock even more entertainment with Prime Video. Enjoy movies, TV shows, critically acclaimed originals like The Boys and The Marvelous Mrs. Maisel, and access to select content for free. It’s the perfect add-on for Prime users who want to expand their horizons without breaking the bank.

• Prices: $8.99/month (standalone), $15/month (full Prime membership). Yearly plan available for full Prime membership.
• **Free Trial:**One-month free trial available.

YouTube TV

Ready to cut the cord but still crave live TV? YouTube TV offers over 100 channels, including sports, news, and entertainment, all streamed live. Plus, enjoy cloud DVR storage and the ability to stream on multiple devices. Free yourself from cable bills and embrace the flexibility of live TV streaming.

• Prices:$72.99/month, $62.99 for the first three months.
• **Free Trial:**A free trial is available for new subscribers.

Hulu

Are you seeking a mix of popular shows and original productions? Hulu has you covered with an extensive library of movies and TV shows, including acclaimed originals like The Handmaid’s Tale and Only Murders in the Building. Are you craving live TV too? Add it on for an all-in-one entertainment experience. You can also avail of an all-in-one plan with Disney Plus.

• **Prices:**Starts at $7.99/month (with ads), $12.99/month (ad-free). Live TV add-on available.
• **Free Trial:**Available for new subscribers.

HBO Max

Yearning for high-quality, award-winning content? HBO Max is your haven. Dive into HBO originals like Game of Thrones, Succession, and Euphoria, alongside Warner Bros. movies and TV shows, DC Comics gems, and Studio Ghibli masterpieces. Treat yourself to a premium entertainment experience.

• **Prices:**With Ads: $9.99/month, Ad-Free: $15.99/month, Ultimate Ad-Free:$19.99/month. Yearly plans are available for all tiers.
• **Free Trial:**None currently offered.

Apple TV+

Apple device user and craving original content? Apple TV+ offers exclusive shows like Ted Lasso and Severance alongside select movies and documentaries. Enjoy a seamless viewing experience on your Apple devices and discover captivating stories from Apple Studios.

• Prices:$9.99/month.
• **Free Trial:**Seven-day free trial available.

Part 2. Bonus: How To Start a 24/7 On-Demand Live Stream

In today’s digital age, web streaming services have become the go-to source for entertainment and information. Services like Netflix, Hulu, and YouTube have revolutionized how we consume content, offering vast libraries accessible anytime, anywhere. This on-demand approach empowers viewers to watch what they want, when they want, eliminating the constraints of traditional scheduled programming.

However, what about live streaming? While it offers the thrill of real-time interaction and engagement, viewers are often limited by time zones and broadcast schedules. This can restrict your reach and prevent potential viewers from experiencing your content. That’s where innovative tools like Virbo Live come in, bridging the gap between on-demand convenience and live interaction.

Introducing Virbo Live: Your 24/7 Streaming Solution

Wondershare Virbo Live is a powerful live-streaming tool that empowers you to create continuous, on-demand live streams, even when you’re not physically present. Leveraging the magic of artificial intelligence (AI), Virbo Live generates realistic and engaging content that keeps your audience entertained around the clock.

Get Started Online Free Download

Imagine having a virtual host interacting with viewers, answering questions, and even conducting interviews, all while you’re away from the camera. Here are Virbo’s key features:

• **Seamless compatibility.**Virbo works across various operating systems, so you don’t have to worry about compatibility issues. Plus, a single premium account lets you manage your live streams on multiple devices, giving you ultimate flexibility.
• **Diverse AI avatars.**Forget the green screen! Virbo Live offers a staggering 150+ AI Avatars to choose from. They can seamlessly step in as your virtual co-hosts, presenters, or even play the role of a captivating YouTuber. Customize them based on age, style, and ethnicity to create a persona that resonates with your audience.
• Ready-made content library. Virbo Live equips you with 180+ video templates to jumpstart your live streams. These professionally designed templates cover various themes and styles, saving you precious time and effort. Plus, royalty-free music is included to add the perfect soundtrack to your content.
• **Engaging AI voices.**Virbo Live boasts an impressive 120 AI Voices, offering a variety of tones and accents to bring your content to life.

Getting Started With Virbo Live

Adding Virbo Live to your existing streaming setup is simple. Virbo Live’s intuitive interface guides you through creating your virtual host and customizing your content. Here’s a step-by-step guide:

• Step 1: Install, download, and launch Wondershare Virbo . Alternatively, you can access the web app.

Get Started Online Free Download

• Step 2: Click Create a Blank Livestream Room to edit your livestream’s interface.

• Step 3: Use the Template, Background, AI avatars, or Sticker menus to look for elements to add to your stream room.

• Step 4: Add the lines/script under Script lines that your AI live streamer will say throughout the stream. You can set responses for certain questions through AI Interaction and manually respond to other queries through Human Interaction.

• Step 5: Once you’re done setting it up, click Start livestream on the upper right of the browser. Make sure to connect it as a live stream window through OBS. Then, paste your preferred streaming platform’s streaming key to OBS.

Conclusion

Remember the days of limited TV channels and rigid schedules? Today, free streaming services offer a world of content at your fingertips but even live streams can feel restrictive. This guide explored how you can reach your audience anytime, anywhere, with the power of 24/7, on-demand live streaming.

With Wondershare Virbo, you can unlock this potential and keep your audience engaged around the clock. No more scheduling limitations – your virtual host, powered by a diverse library of 150+ AI Avatars, can interact with viewers and deliver captivating content even when you’re offline.

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