Master Amazon Live: Features, Pro Tips and Future Trends

Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.

Part 1: Live on Amazon: A Game-Changer for Sellers

Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.

01 What is Amazon Live Streaming?

Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.

02 Who Can Benefit from Amazon Live?

Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.

1. Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
2. Seller and Brands: Increased product awareness and sales with the potential for building brand image.
3. Influencers: A new income stream and access to a wider audience while building relationships with brands.
4. Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
5. Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.

03 Is Amazon Live Streaming Right for You?

Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:

Pros

• A free live-streaming platform for sellers
• Offers creative tools and resources to effectively promote your products
• Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale

Cons

• Low consumer engagement rates with low-quality videos
• You will still need a creative team with resources to represent your brand well
• Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet

Part 2: Step Guidance: Getting Started with Amazon Live

To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.

With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:

Step 1 Create an Amazon Live Account

Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.

Step 2 Enter Details of your Product or Brand

Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.

Step 3 Add Products to Your Livestream

Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.

Step 4 Set Up Your Amazon Livestream

With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.

Step 5 Go Live

Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.

Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:

• Build a community by communicating and engaging with consumers
• Entice viewers to take action
• Reduce pre-purchase support requests, such as live chat
• Generate sales
• Lower returns by providing essential details and answers

Bonus Tip: Enhanced Live Streaming with AI (Future Trends)

As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.

As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.

02 Simplified workflow and better viewer experience with Virbo Live

Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:

1. Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
2. AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
3. Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
4. Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
5. Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers

Conclusion

Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.

Going live on Amazon is a great way to drive sales and traffic to your product. The platforms work in a similar way to other livestreaming services including Facebook and Taobao. Sellers can use Amazon Live streaming to drive trading and brand awareness of their products. In this article, we explore the Amazon Live streaming shopping experience including the key features and pro tips.

Part 1: Live on Amazon: A Game-Changer for Sellers

Amazon has been hosting many live streams where sellers promote a wide range of products. With Amazon Live Events, thousands of creators and influencers sell products and demonstrate how they work. This type of livestream shopping is an effective marketing strategy. It allows a personable host to demonstrate products while shoppers talk about their experience and ask any burning questions.

01 What is Amazon Live Streaming?

Amazon Live Streaming is an interactive fee that allows brands to show live videos for their products. You can introduce your brands to the audience and demonstrate how products work. With Amazon Live, sellers highlight their product listings and create banners for customers using product promotions on a carousel below each live video. On the other hand, customers interact with the live video by asking questions in the comment sections or chatting with hosts.

02 Who Can Benefit from Amazon Live?

Amazon Live streaming sales focus on the desires of the shoppers to know more about a product. It is also based on the tendency of online shoppers to impulse buy. By providing instant answers to shoppers, sellers can minimize the guesswork and boost sales.

1. Shoppers: Discover new products and see them in demonstrated action before making a purchase. They can also ask questions in real time and get additional information.
2. Seller and Brands: Increased product awareness and sales with the potential for building brand image.
3. Influencers: A new income stream and access to a wider audience while building relationships with brands.
4. Fans of Influencers: Get to know their favorite personalities better and get exclusive deals or discounts from their recommendations.
5. Anyone Seeking Entertainment: Amazon Livestream can be a source of entertainment with DIY projects and demonstrations.

03 Is Amazon Live Streaming Right for You?

Amazon Live is an effective tool for starting a major sale or increasing the overall awareness of your product. The program streams live videos on the Amazon Live homepage to your brand’s product details pages giving you more exposure. You can speak about your products or simply demonstrate how they work. This makes Amazon Live a highly engaging promotional tool that sellers and influencers can use to drive more informed shoppers to buy their products, Here are some pros and cons of using Amazon Sale live streaming:

Pros

• A free live-streaming platform for sellers
• Offers creative tools and resources to effectively promote your products
• Amazon Live selling is a small part of the growing market and offers the opportunity for brands to scale

Cons

• Low consumer engagement rates with low-quality videos
• You will still need a creative team with resources to represent your brand well
• Amazon Live is still a fledging service and does not offer influencer marketing nor have its own place on Amazon’s website navigation yet

Part 2: Step Guidance: Getting Started with Amazon Live

To create a livestream on Amazon, you need to be a U.S. Professional Seller either registered as a U.S. Vendor or in the Amazon Brand Registry. Sellers who meet the requirements can create their livestreams through the Amazon Live Creator mobile app.

With Amazon streaming live service, you can record Livestream in advance and schedule them to go up at a later date or go Live in real-time. This will usually depend on your goals and the kind of interaction you want with your audience. In any case, Amazon recommends the use of an external camera and a video encounter instead of your mobile phone to ensure quality video. Although you can use either, an external camera gives you an edge in terms of quality. Let’s have a look at a detailed step-by-step guide to getting started with Amazon Live:

Step 1 Create an Amazon Live Account

Download the Amazon Live Creator app from the Apps Store. The app is currently only available for iOS and will work on iPhone or iPad. Sign into your Seller, Influencer, or Vendor account and create a Live Account.

Step 2 Enter Details of your Product or Brand

Choose your brand and enter the desired profile name. Edit your profile the way you like to be a true representation of your brand.

Step 3 Add Products to Your Livestream

Choose the products you want to add to your livestream. These are the products that you want to promote and use to engage with your viewers.

Step 4 Set Up Your Amazon Livestream

With the product added, you are ready to set up your live stream. Take some time in the practice mode to familiarize yourself with the platform, and prepare your talking points. Also, come up with responses to possible customer questions and any other important information. Although Amazon Live is free, you can also consider using Amazon advertising to reach a wider audience.

Step 5 Go Live

Once everything is ready, enter your stream time and start time. You can view your analytics from the homepage and see how well the live stream is performing.

Once published, Amazon Live events can be found on the Amazon.com/Live page . They are also discoverable in Amazon stores, product detail pages, and the Amazon mobile app under “Amazon Live.” A well-presented Amazon Live stream will:

• Build a community by communicating and engaging with consumers
• Entice viewers to take action
• Reduce pre-purchase support requests, such as live chat
• Generate sales
• Lower returns by providing essential details and answers

Bonus Tip: Enhanced Live Streaming with AI (Future Trends)

As artificial intelligence continues to touch every aspect of life, brands can leverage this technology to offer more personalized content to their audience. Virbo Live offers you an ultimate AI streamer experience where you can host live shopping with an AI streamer. Instead of creating content from scratch, choose an AI streamer to interact with your audience, saving the time and cost of hiring a human streamer. Embark on this transformative streaming journey, and keep your audience engaged even without your direct involvement.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live offers you access to multi-lingual AI-driven avatars or Vtubers that will sell your products and interact with your viewers in real time. The AI-powered avatars can provide more information about your products and answer questions from your viewers. By automating the streaming process, you can transform your viewers’ experience while boosting your revenue.

As Amazon Live becomes more popular among sellers and buyers, any solution that would make the work of sellers easier is worth exploring. Virbo Live offers you an excellent solution to live stream your products without the heavy budget of hiring a creative team. You only need to select an Avatar of your choice, generate a script, and allow the avatar to do the rest.

02 Simplified workflow and better viewer experience with Virbo Live

Virbo Live offers you a simplified workflow for a better viewer experience by creating a realistic and seamless interaction with the audience. Although the avatars are AI-powered, they can interact freely with the audience, ensuring they have perfect information before making a purchase. Some of the features that make Virbo Live such a powerful tool include:

1. Realistic AI-driven Avatars: Interact with and keep your viewers engaged by mimicking natural movements perfectly.
2. AI Live Shopping Script Generation: Automatically generate a script for your AI streamer by adding details about your product
3. Multiple Languages and Accents: Automatically translate your script to desired a language and integrate the right accent for your viewers
4. Customizable Q&A Repository: Create a personalized Q&A database so that your AI streamer can connect with your viewers better and offer realistic solutions
5. Interaction Through Text: Trigger your AI streamer to automatically speak your text and engage with the viewers

Conclusion

Amazon Live lets sellers and influencers promote products through live streaming. Get started easily, interact with your audience, and showcase your products. Try Virbo Live ‘s AI streamers for a cost-effective and efficient alternative.

Review of LazLive Live Selling Platform [With Guide]

Live shopping on platforms like **LazLive has become a major trend in Southeast Asian regions such as Malaysia. This shopping method involves hosts showcasing and selling their products to viewers in the live videos. Established companies and startups are entering the market to capitalize on this trend.

However, there is a need for tools to make cohesive and better content for seamless live streaming. This article will give you a comprehensive preview of the LazLive live-selling platform. We will also discuss a tool that will help you optimize your live selling experience by creating optimized content.

Part 1. A Basic Preview of LazLive Shopping Platform

Many content creators usually connect with their audience through live streaming. Audiences all around the world like to engage with sellers to buy products. For this purpose, LazLive provides an interactive experience with its live-streaming feature. Plus, it offers a compelling product line to its users to cater to everyone’s needs. Their products include basic necessities, self-care, entertainment, and fashion products.

Along with the diverse product range, the main interface of this live-streaming app is user-friendly. You will find vouchers and exclusive discounts on the main interface of this platform. Also, there is a search tab for ease, allowing you to search specific product names.

Reviews of Sellers and Buyers on LazLive Shopping

Throughout the internet, you will mostly find negative reviews about this platform. According to users’ responses, the app has insufficient product information. Buyers have to spend extra time watching uninterested products on this Lazada live selling platform. Besides this, sometimes the platform delivers the wrong item that is hard to return.

Sellers of products can’t schedule live streaming on this live shopping platform. Based on seller reviews, the app’s live stream performance does not meet basic standards. With all the responses in line, LazLive still has considerable user inflow and outflow in the Southeast Asian region.

How is LazLive a Good Option for Live Selling?

LazLive can be a good option for startups and small businesses looking for a cheap platform to grow. It can help in brand marketing and selling products by providing the following benefits:

1. You can interact with customers directly with this live-streaming platform.
2. This live shopping platform features your product in 360°.
3. Users can have real-time purchasing options with this live-streaming platform.
4. It helps you to promote vouchers and endorse your featured products through live streams.

Part 2. How To Create the Perfect Livestream Selling Environment in LazLive?

You can make your brand attractive and likable with live stream selling. It is a two-way communication that enhances the loyalty of customers. With some tips, you can make the selling environment more attractive in LazLive. Follow the below tips to create a perfect livestream selling environment:

1. Plan Your Content

Sellers should plan attractive content and storylines for live streaming. This content should be informative and engaging for the audience. Developing a script or outline will optimize your livestream presentation. You can present the features and benefits of the product to attract the audience.

2. Increase Your Audience Engagement With Live Giveaways

Audience engagement on live streams can increase through running giveaway campaigns. It will make your audience excited to try your products. Live-selling platforms such as LazLive offer live-stream vouchers to win customers’ attention. With the help of this feature, you can create anticipation among the audience for your future livestream.

3. Promote Live Sale Before and After

It is essential to create hype around your selling events. You can share video ad teasers on social media platforms and email your target leads to promote your stream. Lazada’s live selling platform provides a sharing option to help you promote your live sale. Also, you can encourage your audience to share live videos while streaming.

4. Use the Power of Influencers

Influencers can engage their followers and empower them to buy products. These influencers might help you increase the efficiency of the live-selling Lazada events. You should collaborate with influencers who have loyal followers to boost your brand image.

5. Select a Sophisticated Livestreaming Tool

You can use a livestreaming tool to effectively showcase your product. Tools have some features to facilitate you in creating professional-looking live streams. With this, you don’t need to generate live-stream videos from scratch. Wondershare Virbo Live is one of those tools that has advanced features, allowing you to make engaging videos.

Get Started Online Free Download

Part 3. Improve Live Selling Revenue in LazLive With Wondershare Virbo Live

As mentioned earlier, one of the most important elements for successful live selling is selecting the right tool for streaming. When it comes to improving revenue, you can integrate some features in streams to generate sales. Streamers can look to incorporate engaging concepts and visuals to attract the audience. Wondershare Virbo Live offers AI-driven avatars to create a visually engaging atmosphere during live events.

These AI avatars or VTubers can perfectly mimic natural movements to engage the buyers. This will ensure authenticity and connection in every interaction during live shopping. You can also use multiple language features of the tool to break language barriers. With the help of such language options, you can reach a diverse audience through a single platform.

Noting the Best Features of Wondershare Virbo Live

1. It offers a customizable Q&A repository to set an automatic response to audience questions. It instantly helps users interact with their audience by answering their most frequently asked questions.
2. This tool allows microphone integration to drive AI streamers to speak in real-time. Not only does this promote live audience interaction, but it is also a great way to keep actual identity behind the curtains.
3. Wondershare Virbo Live is compatible with many platforms like YouTube and TikTok. It also supports live streaming on LazLive, Shopee, and similar platforms.

Steps To Create Stream Room Using Wondershare Virbo Live

Sellers can use this tool to create optimized live-stream videos for audiences. Below are the steps to create a stream room using Wondershare Virbo Live:

• Step 1. Access Tool To Create Stream Room

Firstly, access this tool online by visiting the official website on your browser. Open its main interface and click the “Create Stream Room Now” button on the left.

Get Started Online Free Download

• Step 2. Create a Blank Live Stream Room

Upon reaching a new window, hit the “Create a Blank Live Stream Room” button at the top of the screen. Next, you will find many options to help you create a personalized video stream.

• Step 3. Choose Your Required AI Avatar

Once you reach the editing window, select the “AI avatars” tab on the top. A dialog box will open with different avatars in different dresses and poses. Then, as required, choose any of them, and it will appear on the right side of the screen.

• Step 4. Adjust Changes in Background

Afterward, opt for the “Background” tab to choose a background for product representation. You can choose different options or add your personalized background with the “Upload background” option.

• Step 5. Add Script for Livestream Video

To add the script for the live stream video, you are provided with 3 different scenarios. If you intend to have more human interaction, go to the respective section. Select the appropriate sub-section through which you want to interact with your audience. If you go for “Text,” add the text, which will be limited to 1000 words or less. Set up the dubbing audio using the respective option on the top.

On the other hand, you can define the language through the “Translate to” menu and click “Translate.” If you are not going to translate the text, click “Add text” to conclude by adding the script for the live stream video.

• Step 6. Initiate Livestreaming of Your Products

After defining all settings, press the “Start Livestream” button at the top right to start interacting with your customers.

Conclusion

Platforms like LazLive will allow you to do live streaming with its easy-to-use interface. This platform allows you to interact with the target audience to increase revenue. We recommend using tools like Wondershare Virbo Live to polish your streams further. It is an AI-powered tool that can help you create live-streaming videos in multiple languages to make your streaming effective.

Live shopping on platforms like **LazLive has become a major trend in Southeast Asian regions such as Malaysia. This shopping method involves hosts showcasing and selling their products to viewers in the live videos. Established companies and startups are entering the market to capitalize on this trend.

However, there is a need for tools to make cohesive and better content for seamless live streaming. This article will give you a comprehensive preview of the LazLive live-selling platform. We will also discuss a tool that will help you optimize your live selling experience by creating optimized content.

Part 1. A Basic Preview of LazLive Shopping Platform

Many content creators usually connect with their audience through live streaming. Audiences all around the world like to engage with sellers to buy products. For this purpose, LazLive provides an interactive experience with its live-streaming feature. Plus, it offers a compelling product line to its users to cater to everyone’s needs. Their products include basic necessities, self-care, entertainment, and fashion products.

Along with the diverse product range, the main interface of this live-streaming app is user-friendly. You will find vouchers and exclusive discounts on the main interface of this platform. Also, there is a search tab for ease, allowing you to search specific product names.

Reviews of Sellers and Buyers on LazLive Shopping

Throughout the internet, you will mostly find negative reviews about this platform. According to users’ responses, the app has insufficient product information. Buyers have to spend extra time watching uninterested products on this Lazada live selling platform. Besides this, sometimes the platform delivers the wrong item that is hard to return.

Sellers of products can’t schedule live streaming on this live shopping platform. Based on seller reviews, the app’s live stream performance does not meet basic standards. With all the responses in line, LazLive still has considerable user inflow and outflow in the Southeast Asian region.

How is LazLive a Good Option for Live Selling?

LazLive can be a good option for startups and small businesses looking for a cheap platform to grow. It can help in brand marketing and selling products by providing the following benefits:

1. You can interact with customers directly with this live-streaming platform.
2. This live shopping platform features your product in 360°.
3. Users can have real-time purchasing options with this live-streaming platform.
4. It helps you to promote vouchers and endorse your featured products through live streams.

Part 2. How To Create the Perfect Livestream Selling Environment in LazLive?

You can make your brand attractive and likable with live stream selling. It is a two-way communication that enhances the loyalty of customers. With some tips, you can make the selling environment more attractive in LazLive. Follow the below tips to create a perfect livestream selling environment:

1. Plan Your Content

Sellers should plan attractive content and storylines for live streaming. This content should be informative and engaging for the audience. Developing a script or outline will optimize your livestream presentation. You can present the features and benefits of the product to attract the audience.

2. Increase Your Audience Engagement With Live Giveaways

Audience engagement on live streams can increase through running giveaway campaigns. It will make your audience excited to try your products. Live-selling platforms such as LazLive offer live-stream vouchers to win customers’ attention. With the help of this feature, you can create anticipation among the audience for your future livestream.

3. Promote Live Sale Before and After

It is essential to create hype around your selling events. You can share video ad teasers on social media platforms and email your target leads to promote your stream. Lazada’s live selling platform provides a sharing option to help you promote your live sale. Also, you can encourage your audience to share live videos while streaming.

4. Use the Power of Influencers

Influencers can engage their followers and empower them to buy products. These influencers might help you increase the efficiency of the live-selling Lazada events. You should collaborate with influencers who have loyal followers to boost your brand image.

5. Select a Sophisticated Livestreaming Tool

You can use a livestreaming tool to effectively showcase your product. Tools have some features to facilitate you in creating professional-looking live streams. With this, you don’t need to generate live-stream videos from scratch. Wondershare Virbo Live is one of those tools that has advanced features, allowing you to make engaging videos.

Get Started Online Free Download

Part 3. Improve Live Selling Revenue in LazLive With Wondershare Virbo Live

As mentioned earlier, one of the most important elements for successful live selling is selecting the right tool for streaming. When it comes to improving revenue, you can integrate some features in streams to generate sales. Streamers can look to incorporate engaging concepts and visuals to attract the audience. Wondershare Virbo Live offers AI-driven avatars to create a visually engaging atmosphere during live events.

These AI avatars or VTubers can perfectly mimic natural movements to engage the buyers. This will ensure authenticity and connection in every interaction during live shopping. You can also use multiple language features of the tool to break language barriers. With the help of such language options, you can reach a diverse audience through a single platform.

Noting the Best Features of Wondershare Virbo Live

1. It offers a customizable Q&A repository to set an automatic response to audience questions. It instantly helps users interact with their audience by answering their most frequently asked questions.
2. This tool allows microphone integration to drive AI streamers to speak in real-time. Not only does this promote live audience interaction, but it is also a great way to keep actual identity behind the curtains.
3. Wondershare Virbo Live is compatible with many platforms like YouTube and TikTok. It also supports live streaming on LazLive, Shopee, and similar platforms.

Steps To Create Stream Room Using Wondershare Virbo Live

Sellers can use this tool to create optimized live-stream videos for audiences. Below are the steps to create a stream room using Wondershare Virbo Live:

• Step 1. Access Tool To Create Stream Room

Firstly, access this tool online by visiting the official website on your browser. Open its main interface and click the “Create Stream Room Now” button on the left.

Get Started Online Free Download

• Step 2. Create a Blank Live Stream Room

Upon reaching a new window, hit the “Create a Blank Live Stream Room” button at the top of the screen. Next, you will find many options to help you create a personalized video stream.

• Step 3. Choose Your Required AI Avatar

Once you reach the editing window, select the “AI avatars” tab on the top. A dialog box will open with different avatars in different dresses and poses. Then, as required, choose any of them, and it will appear on the right side of the screen.

• Step 4. Adjust Changes in Background

Afterward, opt for the “Background” tab to choose a background for product representation. You can choose different options or add your personalized background with the “Upload background” option.

• Step 5. Add Script for Livestream Video

To add the script for the live stream video, you are provided with 3 different scenarios. If you intend to have more human interaction, go to the respective section. Select the appropriate sub-section through which you want to interact with your audience. If you go for “Text,” add the text, which will be limited to 1000 words or less. Set up the dubbing audio using the respective option on the top.

On the other hand, you can define the language through the “Translate to” menu and click “Translate.” If you are not going to translate the text, click “Add text” to conclude by adding the script for the live stream video.

• Step 6. Initiate Livestreaming of Your Products

After defining all settings, press the “Start Livestream” button at the top right to start interacting with your customers.

Conclusion

Platforms like LazLive will allow you to do live streaming with its easy-to-use interface. This platform allows you to interact with the target audience to increase revenue. We recommend using tools like Wondershare Virbo Live to polish your streams further. It is an AI-powered tool that can help you create live-streaming videos in multiple languages to make your streaming effective.

Live Shopping Success Secrets: Unveiling Strategies From Real Case Studies

Live shopping has quickly grown in popularity due to the see-no-want-now mentality. Sellers and consumers in most parts of the world have embraced this trend, influencing how products are being sold. In this article, we are going to look at some of the online live shopping success case studies and the lessons we can learn from them.

Part 1: Background Information of Live Stream Shopping

A few years ago, channels like QVC were popular for engaging viewers in live shopping. They would successfully link up entertainment, socializing, and shopping. This meant that customers had the opportunity to interact and shop with their favorite hosts. The same approach has now evolved to live shopping through streaming platforms.

What is live stream shopping?

Live streaming brings the old-time practice of home shopping to modern times, but the concept remains the same. Sellers can now showcase their products in real time while customers can buy them seamlessly online. The highly engaging experience goes beyond simply clicking on items and filling up a shopping cart. It is also about offering product demonstrations and promotions that stay valid during the entire live stream.

One of the factors that have made live stream shopping popular is how much users interact with a brand. Shoppers can tune in to a live show to learn more about the product and leave comments the same way they would in an Instagram or YouTube Live. On the other hand, a seller can flash recommendations and reviews on the screen to guide the audience through their purchasing decision. You can think of live streaming shopping as the way we use social media platforms. Rather than liking a product, you now have the opportunity to directly buy it.

As live stream shopping continues to attract more people, several top brands have stood out for their success in this area. Let’s have a look at some of the brands that have made remarkable progress in this area and the lessons we can learn from them:

Part 2: Success Case with Live Online Shopping 1: Samsung Live Stream

With the help of Smartzer’s Interactive Video Platform , Samsung Panama delivered highly successful live video shopping for its customers. The shoppable livestream featured exclusive, event-based discount deals for the customers. During the livestream shopping experience, sales representatives from Samsung would demonstrate various products to hundreds of viewers. At the same time, customers would communicate with the host through a chatbot using their nicknames.

Achievement: The Samsung livestream shopping created a personalized and bespoke shopping experience, replicating the benefits of in-person shopping. Product demonstrations by sales reps and exclusive deals captivated hundreds of viewers. In addition, the interactive chat that was fueled by personalized nicknames fostered an engaging and lovely atmosphere. This led to a significant boost in sales and customer satisfaction.

Lessons drawn: Livestream shopping combined with interactive features and exclusive deals unlocks a powerful sales channel. With personalized engagement, brands can gain from fostering real-time connections with viewers. It also allows them to create an engaging and informative experience while fostering compelling value propositions.

Part 3: Success Case with Live Online Shopping 2: Giosg One-on-One Live Shop

In one of the game-changing strategies, giosg launched an online live shopping feature that allows sellers to have one-to-one voice and video calls with customers. With this feature, sellers can handhold their customers throughout the entire shopping process. The live online shopping feature works in the same way sales executives approach customers in traditional settings.

Achievement: The live online shopping feature by giosg offers a unique and seamless shopping experience for other sellers and customers. It is like having a virtual shopping or sales assistant that takes the customer’s shopping experience to the next level. This live shopping feature revolutionizes online retail by bridging the gap between traditional sales tactics and e-commerce. Sellers could replicate personalized guidance and build trust through one-on-one video calls. As a result, they reported a surge in customer engagement and conversion rates.

Lessons drawn: Implementing an online live shopping feature is an effective way of giving a more personalized and boutique experience to consumers. When done right, it can boost customer satisfaction in ways that live shopping videos would not achieve on a large scale. Technology is also seen as an enabler in this case. By integrating video calls into an e-commerce platform, the brand created a seamless and engaging experience for the shoppers, blurring the lines between online and offline shopping.

Part 4: Success Case with Live Online Shopping 3: Nordstrom In-person and Live Shopping Blend

The American luxury department store chain Nordstrom launched a live online shop intending to blend its digital and in-person capabilities. The live stream shop allows customers to shop under the expertise of the chain’s store. Shoppers also have access to informative events by experts in fashion, beauty, and home.

Achievement: The live stream shop significantly impacted Nordstrom’s performance in the market. The brand has listed all its upcoming virtual events neatly on the website, ensuring customers do not miss out on the important ones. Interested consumers only need to RSVP and show up for the live stream shop. With this seamless shopping experience, Nordstrom saw an increase in customer engagement that boosted sales and enhanced brand image.

Lessons drawn: The success of Nordstrom’s live shop highlighted the need for personalization in e-commerce. By integrating expert advice into online shopping, the brand created a richer and more engaging experience. In addition, blending physical and digital touchpoints is an effective way of fostering brand loyalty and convenience. Shoppers can relate to the online live shop the same way they do to a physical shop.

Bonus Tip: Enhanced Live Streaming with AI

The future has so much in store for both sellers and shoppers. With technology changing fast, brands that evolve quickly will benefit the most from this development. Among the technological advancements affected the world of eCommerce is the integration of artificial intelligence (AI). Brands and influencers can leverage the power of AI to offer more personalized and engaging experiences to shoppers. One such tool is Virbo Live.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live allows you to host live shopping with AI streamers. By integrating AI-powered avatars, you can save the cost of creating and launching a live shopping experience. With multi-lingual capabilities, the AI-driven avatars or Vtuber will keep your audience engaged, boosting your live shopping events. You also get seamless 24/7 AI streamers to address the needs of your viewers at all times.

Using Virbo AI for your live shop streaming is beneficial in many ways:

• Significantly boost your revenue from live-streaming events
• Reduced dependence on large human teams
• Seamlessly integrate multiple languages to match your various viewer groups
• Automatically generate scripts that describe your products while aligning with viewers’ expectations
• Enhanced content safety through AI-driven moderation
• A choice of avatars of different ages and background to match with the target audience
• Stable and lag-free streaming performance

02 Simplified workflow and better viewer experience with Virbo

Virbo Live does more than general multi-lingual avatars for live streaming. It comes with powerful features that will take your live shopping experience to the next level. From supporting multiple languages to effective engagement with viewers, the tool allows you to take full advantage of AI streamers. Some of its powerful features include:

1. Realistic AI-driven Avatars: Engage your live shop audience with AI streamers or Vtubers that mimic natural movements perfectly.
2. Multiple Languages and Accents: Let the avatars interact with your viewers in local language and dialect
3. AI Live Shopping Script Generation: Just enter your product and its description, choose a language and the AI will automatically generate a script for your avatar
4. AI Translation: Translate your live video script automatically to meet the needs of your various audiences
5. Customizable Q&A Repository: Create a personalized Q&A database that allows the AI streamer to interact more naturally with your audience
6. Interaction Through Text: Trigger the AI streamer to speak what you type in and engage your audience in text responses

FAQs About Live Shopping

1. What are the benefits of live shopping?

Live shopping offers a human touch by allowing people to experience what they would in the store. Although it is done online, users get a reliable and engaging experience before clicking to fill a shopping cart.

2. What is a live shopper?

A live shopper is a bridge between traditional in-person shopping and online shopping. Sellers get the opportunity to market their products while customers can buy in real time. Top brands are now using AI live shoppers to automate the process and constantly engage their shoppers. Integrate Virbo Live to enhance your viewers’ experience.

3. What is shopper behavior?

It refers to the emotional responses and actions of buyers during the shopping experience. Sellers can use this behavior to determine which products draw the attention of the shoppers.

Conclusion

The impact of online live shopping on e-commerce cannot be overlooked. Sellers and influencers are actively engaging with shoppers, encouraging them to make purchases in real-time. As more people get attracted to this, the role of technology is become more evident. For those looking to automate the live shopping experience and save the streaming costs, we highly recommend Virbo Live . It offers you AI streamers that will keep your viewers engaged at all times, boosting your online revenue.

Live shopping has quickly grown in popularity due to the see-no-want-now mentality. Sellers and consumers in most parts of the world have embraced this trend, influencing how products are being sold. In this article, we are going to look at some of the online live shopping success case studies and the lessons we can learn from them.

Part 1: Background Information of Live Stream Shopping

A few years ago, channels like QVC were popular for engaging viewers in live shopping. They would successfully link up entertainment, socializing, and shopping. This meant that customers had the opportunity to interact and shop with their favorite hosts. The same approach has now evolved to live shopping through streaming platforms.

What is live stream shopping?

Live streaming brings the old-time practice of home shopping to modern times, but the concept remains the same. Sellers can now showcase their products in real time while customers can buy them seamlessly online. The highly engaging experience goes beyond simply clicking on items and filling up a shopping cart. It is also about offering product demonstrations and promotions that stay valid during the entire live stream.

One of the factors that have made live stream shopping popular is how much users interact with a brand. Shoppers can tune in to a live show to learn more about the product and leave comments the same way they would in an Instagram or YouTube Live. On the other hand, a seller can flash recommendations and reviews on the screen to guide the audience through their purchasing decision. You can think of live streaming shopping as the way we use social media platforms. Rather than liking a product, you now have the opportunity to directly buy it.

As live stream shopping continues to attract more people, several top brands have stood out for their success in this area. Let’s have a look at some of the brands that have made remarkable progress in this area and the lessons we can learn from them:

Part 2: Success Case with Live Online Shopping 1: Samsung Live Stream

With the help of Smartzer’s Interactive Video Platform , Samsung Panama delivered highly successful live video shopping for its customers. The shoppable livestream featured exclusive, event-based discount deals for the customers. During the livestream shopping experience, sales representatives from Samsung would demonstrate various products to hundreds of viewers. At the same time, customers would communicate with the host through a chatbot using their nicknames.

Achievement: The Samsung livestream shopping created a personalized and bespoke shopping experience, replicating the benefits of in-person shopping. Product demonstrations by sales reps and exclusive deals captivated hundreds of viewers. In addition, the interactive chat that was fueled by personalized nicknames fostered an engaging and lovely atmosphere. This led to a significant boost in sales and customer satisfaction.

Lessons drawn: Livestream shopping combined with interactive features and exclusive deals unlocks a powerful sales channel. With personalized engagement, brands can gain from fostering real-time connections with viewers. It also allows them to create an engaging and informative experience while fostering compelling value propositions.

Part 3: Success Case with Live Online Shopping 2: Giosg One-on-One Live Shop

In one of the game-changing strategies, giosg launched an online live shopping feature that allows sellers to have one-to-one voice and video calls with customers. With this feature, sellers can handhold their customers throughout the entire shopping process. The live online shopping feature works in the same way sales executives approach customers in traditional settings.

Achievement: The live online shopping feature by giosg offers a unique and seamless shopping experience for other sellers and customers. It is like having a virtual shopping or sales assistant that takes the customer’s shopping experience to the next level. This live shopping feature revolutionizes online retail by bridging the gap between traditional sales tactics and e-commerce. Sellers could replicate personalized guidance and build trust through one-on-one video calls. As a result, they reported a surge in customer engagement and conversion rates.

Lessons drawn: Implementing an online live shopping feature is an effective way of giving a more personalized and boutique experience to consumers. When done right, it can boost customer satisfaction in ways that live shopping videos would not achieve on a large scale. Technology is also seen as an enabler in this case. By integrating video calls into an e-commerce platform, the brand created a seamless and engaging experience for the shoppers, blurring the lines between online and offline shopping.

Part 4: Success Case with Live Online Shopping 3: Nordstrom In-person and Live Shopping Blend

The American luxury department store chain Nordstrom launched a live online shop intending to blend its digital and in-person capabilities. The live stream shop allows customers to shop under the expertise of the chain’s store. Shoppers also have access to informative events by experts in fashion, beauty, and home.

Achievement: The live stream shop significantly impacted Nordstrom’s performance in the market. The brand has listed all its upcoming virtual events neatly on the website, ensuring customers do not miss out on the important ones. Interested consumers only need to RSVP and show up for the live stream shop. With this seamless shopping experience, Nordstrom saw an increase in customer engagement that boosted sales and enhanced brand image.

Lessons drawn: The success of Nordstrom’s live shop highlighted the need for personalization in e-commerce. By integrating expert advice into online shopping, the brand created a richer and more engaging experience. In addition, blending physical and digital touchpoints is an effective way of fostering brand loyalty and convenience. Shoppers can relate to the online live shop the same way they do to a physical shop.

Bonus Tip: Enhanced Live Streaming with AI

The future has so much in store for both sellers and shoppers. With technology changing fast, brands that evolve quickly will benefit the most from this development. Among the technological advancements affected the world of eCommerce is the integration of artificial intelligence (AI). Brands and influencers can leverage the power of AI to offer more personalized and engaging experiences to shoppers. One such tool is Virbo Live.

01 Leveraging Virbo AI streaming for sales and shopping

Virbo Live allows you to host live shopping with AI streamers. By integrating AI-powered avatars, you can save the cost of creating and launching a live shopping experience. With multi-lingual capabilities, the AI-driven avatars or Vtuber will keep your audience engaged, boosting your live shopping events. You also get seamless 24/7 AI streamers to address the needs of your viewers at all times.

Using Virbo AI for your live shop streaming is beneficial in many ways:

• Significantly boost your revenue from live-streaming events
• Reduced dependence on large human teams
• Seamlessly integrate multiple languages to match your various viewer groups
• Automatically generate scripts that describe your products while aligning with viewers’ expectations
• Enhanced content safety through AI-driven moderation
• A choice of avatars of different ages and background to match with the target audience
• Stable and lag-free streaming performance

02 Simplified workflow and better viewer experience with Virbo

Virbo Live does more than general multi-lingual avatars for live streaming. It comes with powerful features that will take your live shopping experience to the next level. From supporting multiple languages to effective engagement with viewers, the tool allows you to take full advantage of AI streamers. Some of its powerful features include:

1. Realistic AI-driven Avatars: Engage your live shop audience with AI streamers or Vtubers that mimic natural movements perfectly.
2. Multiple Languages and Accents: Let the avatars interact with your viewers in local language and dialect
3. AI Live Shopping Script Generation: Just enter your product and its description, choose a language and the AI will automatically generate a script for your avatar
4. AI Translation: Translate your live video script automatically to meet the needs of your various audiences
5. Customizable Q&A Repository: Create a personalized Q&A database that allows the AI streamer to interact more naturally with your audience
6. Interaction Through Text: Trigger the AI streamer to speak what you type in and engage your audience in text responses

FAQs About Live Shopping

1. What are the benefits of live shopping?

Live shopping offers a human touch by allowing people to experience what they would in the store. Although it is done online, users get a reliable and engaging experience before clicking to fill a shopping cart.

2. What is a live shopper?

A live shopper is a bridge between traditional in-person shopping and online shopping. Sellers get the opportunity to market their products while customers can buy in real time. Top brands are now using AI live shoppers to automate the process and constantly engage their shoppers. Integrate Virbo Live to enhance your viewers’ experience.

3. What is shopper behavior?

It refers to the emotional responses and actions of buyers during the shopping experience. Sellers can use this behavior to determine which products draw the attention of the shoppers.

Conclusion

The impact of online live shopping on e-commerce cannot be overlooked. Sellers and influencers are actively engaging with shoppers, encouraging them to make purchases in real-time. As more people get attracted to this, the role of technology is become more evident. For those looking to automate the live shopping experience and save the streaming costs, we highly recommend Virbo Live . It offers you AI streamers that will keep your viewers engaged at all times, boosting your online revenue.

Mastering Facebook Live: Your Complete Guide to Successful Streaming

A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.

However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.

Part 1: Easy-to-follow Step Guidance to Start Facebook Live

Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.

Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.

So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.

01 How to go live on Facebook using a phone

As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.

Here is a complete guide on how to use Facebook Live streaming services on your mobile.

Step 1 Choosing where to go live (Personal Profile, Group, or Page)

The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.

Step 2 Going live

Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.

Step 3 Setting live stream details and going live

Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.

Step 4 Finishing the live stream

Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.

02 How to go live on Facebook using the web

When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.

If you are a Facebook live streamer and want to go live using the web, then follow these steps.

Step 1 Find the Live video option on Facebook

Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.

Step 2 Setting up livestream

Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.

Step 3 Start your live stream on Web

Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.

Part 2: Selected Tool to Elevate Your Facebook Live Experience

If you want to take your Facebook streaming to the next level, then you should tryVirbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.

Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.

For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.

Features of Virbo Live

• Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
• 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
• Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.

Part 3: FAQs about Facebook Live

1. How do you get to Facebook Live?

You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.

2. Can you watch Facebook Live without an account?

Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.

3. Is Facebook Live stream free?

Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.

4. Is YouTube Live better than Facebook Live?

Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.

Conclusion

Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.

And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.

A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.

However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.

Part 1: Easy-to-follow Step Guidance to Start Facebook Live

Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.

Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.

So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.

01 How to go live on Facebook using a phone

As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.

Here is a complete guide on how to use Facebook Live streaming services on your mobile.

Step 1 Choosing where to go live (Personal Profile, Group, or Page)

The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.

Step 2 Going live

Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.

Step 3 Setting live stream details and going live

Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.

Step 4 Finishing the live stream

Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.

02 How to go live on Facebook using the web

When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.

If you are a Facebook live streamer and want to go live using the web, then follow these steps.

Step 1 Find the Live video option on Facebook

Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.

Step 2 Setting up livestream

Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.

Step 3 Start your live stream on Web

Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.

Part 2: Selected Tool to Elevate Your Facebook Live Experience

If you want to take your Facebook streaming to the next level, then you should tryVirbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.

Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.

For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.

Features of Virbo Live

• Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
• 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
• Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.

Part 3: FAQs about Facebook Live

1. How do you get to Facebook Live?

You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.

2. Can you watch Facebook Live without an account?

Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.

3. Is Facebook Live stream free?

Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.

4. Is YouTube Live better than Facebook Live?

Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.

Conclusion

Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.

And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.

6 Must-Have Tools for Successful Game Streaming

The gaming industry is developing by leaps and bounds in this current digital revolution. Many streamers have become a part of this industry, broadcasting live gameplay footage to earn hefty money. Content creators can showcase their gaming skills through live streams and entertain the audience. This article will discuss the best gaming streaming platform for gamers and their fans.

Part 1. The Advancements in the Gaming Industry: Discussing the Statistics

Technological advancement has resulted in the development of incredible games. Integration of AI technology in gaming provides an interactive and efficient user experience. This technology has allowed developers to automate repetitive tasks while creating games. Also, gamers can enjoy playing in realistic virtual worlds with the help of VR headsets.

Gaming platforms also have the technology to analyze the user’s gaming style with a machine-learning algorithm. Cutting-edge graphics are among the best advancements in the gaming industry. Moreover, the popularity of gaming streams has also bloomed in recent years. The reason for the increased use of gaming streaming is its accessibility. It allows gamers from diverse backgrounds to share their gaming experience with interested fans.

Statistics of Gaming Streaming

No doubt, gaming streaming has witnessed a notable surge in popularity. It can be understood through the following statistics about streaming:

1. In 2024, game live-streaming viewerswill probably reach over 900 million.
2. According to estimates, the revenue in this market is expected to reach US$13.65 billion in 2024.
3. io reports that the esports viewership will grow to 640 million by 2025.
4. The game live-streaming market is anticipated to reach around 7 billion users by 2028.

Part 2. The Best Gaming Streaming Platforms in 2024

After knowing about gaming streaming, do you want to know the best platform for streaming games? Many options can help you in accessing live game streams. Below are some of the platforms for gaming streaming so you can choose the best one:

1. BIGO Live

BIGO Live is one of the best live-streaming platforms for gaming. It allows you to watch the streaming of your favorite game in high quality. These games include PUBG, GTA, Free Fire, Fortnite, and others. You can watch multiple streamers broadcast your favorite game to satisfy your craving.

1. There are many gaming streams available on this website in different languages.
2. This platform categorizes the most popular and other gaming streams for your ease.
3. It has a live option that allows you to watch live gaming broadcasts of your beloved streamer.

2. Twitch

If you are a game lover and looking for the best platform for streaming games, Twitch is the leading option. This gaming platform can stream Tekken 8, Apex Legends, and other famous games. With this platform, you can select the desired language for streaming games.

1. You can analyze the popularity of a gamer by seeing the view count of a gaming stream.
2. Twitch provides live channels to watch gaming streams in real time.
3. This website provides a search tab for your favorite game or streamer.

3. Facebook Gaming

People use Facebook to remain connected with friends and family. It is an effective platform for socializing and entertainment purposes. However, it also offers gaming streaming options to its game-loving users. Gamers can watch live streaming of their favorite game on this social media platform.

1. There are many live stream channels of one game on Facebook.
2. Viewers can comment or react to the live stream to interact with the gamer.
3. Fans can search gamers’ profiles to watch live gaming streams.

4. YouTube Gaming

YouTube is the best streaming service for sports, news, and movies. Other than that, it can help you to watch and share gaming streaming with your friends. You can enjoy streaming games like Dota 2, Battleground Mobile, and others on YouTube.

1. People can subscribe to gaming channels on YouTube to get the latest updates.
2. YouTube allows you to search for any gaming stream on the search tab.
3. Based on your watch history and subscription, it recommends gaming videos.

5. Dlive

Game streaming platforms enable the viewers to interact with streamers for an interactive experience. Dlive is one platform that lets you engage with the community. With this website, you can watch live streaming of games in different languages. Moreover, this platform offers the recommended channels for live game streaming.

1. It provides a message box in every gaming streaming section to connect with other people.
2. This website gives rewards to viewers for their engagement in the game streams.
3. Users can enjoy lag-free performance on this platform for smooth streaming.

6. Gosu Gamer

Are you fond of esports and want information about esports from around the world? Gosu Gamers is a unique website that can give news and ranking of esports gamers. It can let you watch gaming streams with a chat option. Plus, you can also get information about past and upcoming e-gaming matches.

1. It also has a replay option to help you enjoy past gaming matches.
2. Gosu Gamer has an on-time notifications feature to inform you about your favorite gaming stream.
3. This is thebest platform to stream games, and it also has live gaming tournament streams.

Part 3. Stream Your Favorite Game by Enhancing Quality With Wondershare Virbo Live

High-quality content videos will always attract the attention of viewers. The best platforms to stream games are those that can provide high-quality content. Therefore, you need a tool that can help you enhance streaming quality. Wondershare Virbo Live is one such tool that enables you to stream quality gaming content.

With this tool, you can edit and customize gaming streaming content. It supports streaming channels, including Facebook and YouTube, to stream your gaming content. Virbo Live has a microphone integration feature for live commentary during streaming. You do not need to download this tool as it has a cloud-based service.

Key Features Highlighting Details About Wondershare Virbo Live

1. You can translate streaming content in the required language for global reach through AI translation. There are a variety of options you can go across for translating the added content.
2. Users can generate scripts for gaming streaming with the AI script feature. By providing the product name, highlights, and promotional points, Wondershare Virbo Live easily generates a comprehensive script.
3. It provides AI avatars with different poses and attire to make your streams attractive.

Step-by-Step Guide To Create Stream Room for Gaming With Wondershare Virbo Live

Wondershare Virbo Live can create high-quality content for your gaming streaming. Below are the steps to create the required stream room for gaming across Virbo Live:

• Step 1. Access Tool Online for Creating Stream Room

Open the Wondershare Virbo Live website and proceed to the main editing platform. After that, click the “Create a Blank Livestream Room” button on the main interface. A new window will open with the many options to make your gaming stream personalized.

• Step 2. Choose Desired AI Avatar for Gaming Streaming

Upon reaching this window, tap the “AI avatar” tab on the top right side of the new window. You will find different avatars with different poses in the dialog box. Later, choose the desired AI avatar for your gaming streaming.

• Step 3. Adjust Changes in Background

Opt for the “Background” tab to make changes in the background. Then, you can choose from the available options for the background.

• Step 4. Integrate Personalized Voice for Live Video

After this, move toward the left side of the screen and opt for the “Script lines” tab. Next, choose the “Audio” section and hit the “Upload local voice” button. This will allow you to add personalized voice during the gaming streaming.

• Step 5. Start Live Streaming of Your Game

Once you have done all the customization, you can start streaming the game. For this, click the “Start Livestream” button to start a live stream of the game.

Conclusion

The integration of AI technology has improved the gaming experience of users. Also, gaming streaming has emerged as one of the latest trends in this industry. You can choose the best platform to stream games from available options, as provided in this article. However, if you want to optimize these gaming streams, Wondershare Virbo Live is the best solution. It helps you enhance the quality of your game streams with many features.

Top 5 Free Streaming Options for Watching MLB Matches

Global sports lovers face many restrictions when watching any region-specific match. These limitations are because major rights are purchased by corresponding regional sports networks. Major League Baseball (MLB) is one of the captivating sports for enthusiasts around the globe. This sport also has restrictions on exclusive broadcasting.

Therefore, finding the best MLB streaming sites is the only hope for viewers worldwide. To make their research easy, this article presents some free MLB streaming sites for fans.

Part 1. Why is MLB Restricted in Different Regions for Users?

TV viewership of MLB games is declining due to geographical restrictions. Local TV channels purchase the broadcasting rights and impose a blackout policy. This policy restricts the game and makes it unavailable in other regions. In this way, blackouts protect the rights of local broadcasters and live-streaming services.

Moreover, the blackout policy varies according to different factors. They include league agreements, regional broadcasting rights, and teams’ home territories. For instance, at least one team is blackout out in every region of the United States. Even some surrounding regions of specific teams also have blackout restrictions. Lowa is the worst blackout out in the USA state, with six teams blacked out.

Due to having limitations, fans are forced to find MLB streaming sites to watch matches. By doing so, they can utilize live stream channels to bypass region-locked restrictions.

Part 2. Find the Best Free MLB Streaming Sites for Watching Your Favorite Matches

Millions of worldwide MLB fans love to watch every match. Meanwhile, the irritating regional restrictions frustrate them. So, they have to find the best streaming platform for gaming. To help out their ventures, we have enlisted here the five best free MLB streaming sites.

1. MLB Webcast

When you’re struggling to watch Major League Baseball games, MLB Webcast is the primary solution. This efficient game-streaming site allows free access to all MLB live streams. You can watch your favorite matches with no buffering or lag. Interestingly, the adaptive bitrate of the platform delivers high-quality video and audio for the best watching experience.

Key Features

1. There are no geo-restrictions, so fans from anywhere can watch MLB matches.
2. You can find multiple commentary options and choose the best one according to your preference.
3. With MLB Webcast, viewers can access live streams on all devices, including phones and laptops.

2. Stream2Watch

Stream2Watch is another top-notch platform that provides MLB streaming services. You can enjoy live events and access a library of highlights through this platform. Moreover, viewers can watch expert analysis and behind-the-scene videos for better insights. Amazingly, this platform supports all devices like smartphones, laptops, tablets, or TVs.

Key Features

1. You can access the latest news about MLB matches, players, teams, and coaches.
2. Stream2Watch offers HD streaming with the latest technology to double the fun for viewers.
3. This platform provides a seamless viewing experience regardless of your current location.

3. MLB66

With its intuitive options, MLB66 provides a dedicated platform for MLB fans. They can enjoy the live chatting feature while watching live matches. Moreover, users can customize device settings according to requirements. Apart from that, you can enable or disable auto-play and live chat functions.

Key Features

1. Viewers can change the layout and theme for a better viewing experience.
2. A built-in betting simulator helps improve betting skills for free with virtual money.
3. MLB66’s Stats & History section shows betting predictions and ranking history.

4. Fubo TV

Fubo is an innovative sports streaming site that supports all devices for watching MLB matches. Most importantly, you can watch live streams anytime and anywhere without restrictions. Moreover, this platform allows you to experience a trial for free. Once you purchase a plan, you can cancel the contract anytime.

Key Features

1. This platform provides cloud DVR to record games for up to 1000 hours.
2. Fubo allows you to access live TV streams from 200+ renowned channels.
3. Along with MLB streams, this streaming service lets you watch MLS, MMA, and NBA.

5. Sportsurge

Watching MLB matches with Sportsurge doubles the fun for sports lovers. This platform presents a dedicated section to experience HD live MLB streams. You don’t even need to look into your pocket to pay a heavy subscription price, as it is completely free. Overall, this is one of the best sports streaming sites to watch all popular sports like MLB, NBA, and Football.

Key Features

1. Sportsurge provides an easy way to check upcoming MLB matches.
2. This platform has a user-centric interface to facilitate users with intuitive live streaming options.
3. No region-based restrictions exist, so you want to watch sports from anywhere.

Part 3. Comparison of the Best MLB Streaming Sites [Made Easy]

As a matter of fact, every tool provides benefits with some drawbacks as well. In the above section, we have included the five best MLB streaming sites. These sites also offer both perks and negatives. So, here is a clear comparison of the sites to help you pick the best one.

Features	MLB Webcast	Stream2Watch	MLB66	Fubo	Sportsurge
MLB Live Streaming	✓	✓	✓	✓	✓
Geographic-Restrictions	No	No	No	Available in US territories only	No
Ad-Free Experience	X	X	X	✓	X
Live Chat Feature	X	X	✓	X	X
HD Streaming	Yes	Yes	Yes	Yes	Yes

After going through all these points, you have a clear idea about each platform. You can easily choose the best streaming platform for gaming and sports matches.

Bonus Part. Make Personalized Live Stream Videos Using Wondershare Virbo Live

Streaming live content has become a productive technique for different sectors. Streamers use various streaming tools to create all types of content. So, whether you want to livestream for marketing or display casual content, you need the right tool to engage the audience. For this purpose, Wondershare Virbo Live is the best live-streaming tool for sports or other such streams.

This tool provides a wide range of AI-powered features to level up your live-streaming game. You can translate text into multiple languages and use different accents for global reach. In addition, it is compatible with seamless cloud-based service. Plus, you can see automatic responses to engage more of the audience in real time.

Top-Rated Functions of Wondershare Virbo Live

1. With the Wondershare Virbo Live tool, you can choose creative AI avatars and Vtubers for your live game streams. They have various poses, attire, and ethnicities.
2. Moreover, it has an advanced AI smart script feature that enables you to generate scripts. You just need to write a command and let it create scripts according to your needs.
3. Users can generate dubbing of content into multiple languages with AI Streamer. Also, they can try different AI voices.

Easy Guide To Create a Streaming Room Using Wondershare Virbo Live

Virbo Live lets you start virtual streams instantly with AI-integrated functions. Following are the steps to create your streaming room in Virbo Live.

• Step 1. Open the Website and Navigate To Create Stream Room

Begin with opening the official website of Virbo Live to find the streaming options. Scroll down and hit the “Create Stream Room Now” button. After choosing the option, it takes you inside the main editing display of the tool.

• Step 2. Choose an Appropriate Livestream Room Template

On the interface, choose a well-suited livestream room template for your live event. Once you click on a template, the tool opens the next window and shows you the selected template on the right side.

• Step 3. Customize Livestream Template With Exciting Options

Then, you can drag objects or text given on the template to change their positions. Also, you can customize their sizes according to your marketing or content streaming needs. Besides, click on the “Background” to apply different backgrounds. Then, choose the “AI avatars” tab to select elegant avatars. Additionally, you can also add stickers to your livestream.

• Step 4. Move To Script Lines To Get Dubbed Audio

Next, click on the “Script Lines” tab at the top left corner. Choose the “Audio” option on the same screen. After that, hit the “Upload Local Voice” button to upload your local voice audio. Then, select the language and accent. Considering your selections, it generates AI-dubbed audio within a few seconds.

• Step 5. Start Your Personalized Live Stream

Once you complete all the customizations, you can start your live stream. At the window’s top right corner, hit the “Start livestream” button to initiate your live stream.

Conclusion

Watching MLB matches is always fun for viewers, but it becomes hectic when facing region-based restrictions. To overcome those limitations, this article introduces free MLB streaming sites. With these platforms, you can watch all the matches on any device from anywhere. Besides, we have introduced you to Virbo Live, which can assist you in creating your live streams with different AI functions.

After going through all these points, you have a clear idea about each platform. You can easily choose the best streaming platform for gaming and sports matches.

Bonus Part. Make Personalized Live Stream Videos Using Wondershare Virbo Live

Streaming live content has become a productive technique for different sectors. Streamers use various streaming tools to create all types of content. So, whether you want to livestream for marketing or display casual content, you need the right tool to engage the audience. For this purpose, Wondershare Virbo Live is the best live-streaming tool for sports or other such streams.

This tool provides a wide range of AI-powered features to level up your live-streaming game. You can translate text into multiple languages and use different accents for global reach. In addition, it is compatible with seamless cloud-based service. Plus, you can see automatic responses to engage more of the audience in real time.

Top-Rated Functions of Wondershare Virbo Live

1. With the Wondershare Virbo Live tool, you can choose creative AI avatars and Vtubers for your live game streams. They have various poses, attire, and ethnicities.
2. Moreover, it has an advanced AI smart script feature that enables you to generate scripts. You just need to write a command and let it create scripts according to your needs.
3. Users can generate dubbing of content into multiple languages with AI Streamer. Also, they can try different AI voices.

Easy Guide To Create a Streaming Room Using Wondershare Virbo Live

Virbo Live lets you start virtual streams instantly with AI-integrated functions. Following are the steps to create your streaming room in Virbo Live.

• Step 1. Open the Website and Navigate To Create Stream Room

Begin with opening the official website of Virbo Live to find the streaming options. Scroll down and hit the “Create Stream Room Now” button. After choosing the option, it takes you inside the main editing display of the tool.

• Step 2. Choose an Appropriate Livestream Room Template

On the interface, choose a well-suited livestream room template for your live event. Once you click on a template, the tool opens the next window and shows you the selected template on the right side.

• Step 3. Customize Livestream Template With Exciting Options

Then, you can drag objects or text given on the template to change their positions. Also, you can customize their sizes according to your marketing or content streaming needs. Besides, click on the “Background” to apply different backgrounds. Then, choose the “AI avatars” tab to select elegant avatars. Additionally, you can also add stickers to your livestream.

• Step 4. Move To Script Lines To Get Dubbed Audio

Next, click on the “Script Lines” tab at the top left corner. Choose the “Audio” option on the same screen. After that, hit the “Upload Local Voice” button to upload your local voice audio. Then, select the language and accent. Considering your selections, it generates AI-dubbed audio within a few seconds.

• Step 5. Start Your Personalized Live Stream

Once you complete all the customizations, you can start your live stream. At the window’s top right corner, hit the “Start livestream” button to initiate your live stream.

Conclusion

Watching MLB matches is always fun for viewers, but it becomes hectic when facing region-based restrictions. To overcome those limitations, this article introduces free MLB streaming sites. With these platforms, you can watch all the matches on any device from anywhere. Besides, we have introduced you to Virbo Live, which can assist you in creating your live streams with different AI functions.

How To Reach More Users by Using Instagram Live Shopping

The live shopping feature gained popularity in 2016 as it changed the online shopping experience. This feature offered a worthwhile experience for customers in the online market. It represented itself as where they engage with products and features in real-time.

With its rising popularity, Instagram live shopping on Instagram helped businesses showcase their brands. It helped them connect with their customers through interactive mediums. Despite that, the developers had to stop the live selling feature on Instagram**.** This article will explain more about it.

Part 1. Instagram Live Shopping: Things Users Need To Know

Businesses on Instagram used to utilize live broadcasts to sell products directly from the app. It allows them to interact with viewers and drive real-time engagement. Instagram live shopping allowed people to save videos so customers could shop after the broadcast. Using this feature helped companies humanize their brand by telling stories.

According to a report , many Instagram users shopped weekly on the platform. They utilized many features like shopping tags and the “Shop” tab. However, Instagram stopped supporting live shopping on March 16, 2023. It was decided so that Instagram could focus more on other features of their application.

Reason for Discontinuing Live Shopping Feature

Live shopping on Instagram depends on the product quality. About 55% of the customers reported having this issue with live shopping. There are various other drawbacks to Instagram’s live selling feature, which are provided as follows:

1. More Focus on Other Features: Instagram wanted to focus on other app features. For this reason, they discontinued live shopping, which required utmost attention.
2. Declining Engagement: After the pandemic, online users became less engaged with livestream shopping. So, Instagram shifted its focus to the Reels feature.
3. Customer Feedback: The comments and suggestions on the live streams demanded improvements. Also, the live-selling Instagram feature did not bear positive comments from the customers.
4. Lack of Communication: Sometimes, the online team cannot properly communicate with customers. The lack of communication causes confusion and dissatisfaction among customers.
5. Limited Availability: The live shopping Instagram feature had geographical limitations. Various brands couldn’t provide their customers with their products in different places. Moreover, such conditions limit customer access and bring negative comments.

Part 2. Wondershare Virbo Live: Enhance Your Livestreaming Selling Experience

Users can still live stream even if the selling live on Instagram no longer exists. If you want to provide a seamless shopping experience, Instagram is not the only platform. You can access many live stream platforms like Twitch, YouTube, and Facebook. However, it is also challenging to create compelling livestream content. That is why Wondershare Virbo Live is the perfect live-stream video development software.

This tool provides you with an AI content generator that gives an engaging script for streams. There is also an issue with how some tools fail to provide the necessary features for live streaming. Wondershare Virbo Live solves this issue with realistic avatars, 20+ languages, 120+ voices, and more. Also, it is compatible with major platforms like YouTube, TikTok, Twitch, and more for live streaming.

Highlighting Features of Wondershare Virbo Live

1. Wondershare Virbo Live can help streamers reach a global audience with the AI translation feature. This can increase a broad live-streaming shopping experience for customers.
2. You can set up a customizable Q&A session for an interactive experience. It allows you to connect with your audience for their feedback and suggestions.
3. There is no need to download the software as it lets you operate online. It provides work flexibility and management with this tool’s cloud-based operation.
4. If you want to elevate your content, Virbo Live provides AI avatars that can attract others. There are various poses, ethnicities, and attire of avatars for your live stream.

Get Started Online Free Download

Steps on Creating a Live Streaming Room With Wondershare Virbo

Wondershare Virbo Live is the perfect alternative to Instagram live-stream shopping. People feel encouraged to use this AI tool as it allows them to film perfect live streams. Now, let’s delve into the steps that will guide you to create a perfect live stream:

• Step 1. Access Live Streaming Tool To Create a Room

Open Wondershare Virbo Live’s browser page on your device and continue to select the “Create Stream Room Now” button. As it opens a new window, look for the “Create a Blank Livestream Room” under the “Home” section. Select any template from the options provided at the bottom if you wish to quickly create a live stream room.

Get Started Online Free Download

• Step 2. Pick the Perfect AI Avatar for the Live Stream

Once the new window opens on your browser, click the “AI avatars” option on the top toolbar. From the drop-down menu, choose any avatar according to your preference. You can select different poses, attires, and ethnicities of avatars from the given option. When picked, it will appear on the right side of your screen.

• Step 3. Adjust Background Settings and Include Stickers

Now, hit the “Background” tab from the top toolbar option. Pick one background from the available categories to match your Livestream background and avatar. You can navigate to the “Stickers” tab to select the sticker representing your live selling motive.

• Step 4. Generate AI Script and Insert Text

After you’re done with the basic adjustments, go to the text box on the left side of the screen. You can write a script for your live stream or use the AI-assorted feature here. On the same side, tap the “AI Smart Script” button at the bottom left side of the screen. When a small window opens, write the product name, features, and promotions offered. Pick a language or style and hit the “Generate” button for script generation.

• Step 5. Start Livestreaming Your Content Through Virbo Live

When satisfied with your avatar, background, and script settings, begin the live streaming. From the top right side of the screen, click the “Start livestream” button.

Part 3. The Right Ways To Promote Your Brand for Effective Instagram Live Shopping

As we know, no Instagram live shoppingfeature is available for streamers. However, they can use different tips to promote their brand on Instagram and other livestreams. To create an effective livestream video, you should consider proper planning. In the given section, we’ll look at what key tips are essential for you to become a successful seller:

1. Write High-Quality Live Stream Content

Before selling on Instagram Live, you need a solid live-streaming plan. Users should prepare a quality script that involves information about the product. Also, ensure the content is concise, to the point, and captivating.

2. Create Interactive Online Q&A Sessions

An important tip for a successful live shopping Instagram session is customer interaction. This involves holding a live Q&A session to get valuable insight. You can use this information to understand their preferences and interests.

3. Give Sneak Peaks of New Products

You can also provide the audience with various sneak peeks of your product. This builds up anticipation in the audience and marks you as an excellent seller. Also, you can showcase teasers and reveal specific features of your product.

4. Provide Demonstrations and How-To Video Content

Another important tip for live selling on Instagram is product demo video clips. In these videos, you can illustrate the product’s function, usage, and benefits. Moreover, sellers can provide step-by-step guides via links that empower them to buy.

5. Collaborate and Promote Product Through Online Creators

Finally, set your stage by collaborating with various Instagram influencers and content creators. You can partner with different brands and give them sponsored content and more. This will increase your brand revenue and visibility and drive sales.

Conclusion

As mentioned before, selling on Instagram Live has been discontinued in 2023. However, there are still live-streaming platforms available in the market. We looked at various tips to help you achieve the perfect seller live stream. Among the tips, we recommend you utilize Wondershare Virbo Live , an ideal place to start. You can take your brand to the next with Virbo Live’s live-streaming features.

The live shopping feature gained popularity in 2016 as it changed the online shopping experience. This feature offered a worthwhile experience for customers in the online market. It represented itself as where they engage with products and features in real-time.

With its rising popularity, Instagram live shopping on Instagram helped businesses showcase their brands. It helped them connect with their customers through interactive mediums. Despite that, the developers had to stop the live selling feature on Instagram**.** This article will explain more about it.

Part 1. Instagram Live Shopping: Things Users Need To Know

Businesses on Instagram used to utilize live broadcasts to sell products directly from the app. It allows them to interact with viewers and drive real-time engagement. Instagram live shopping allowed people to save videos so customers could shop after the broadcast. Using this feature helped companies humanize their brand by telling stories.

According to a report , many Instagram users shopped weekly on the platform. They utilized many features like shopping tags and the “Shop” tab. However, Instagram stopped supporting live shopping on March 16, 2023. It was decided so that Instagram could focus more on other features of their application.

Reason for Discontinuing Live Shopping Feature

Live shopping on Instagram depends on the product quality. About 55% of the customers reported having this issue with live shopping. There are various other drawbacks to Instagram’s live selling feature, which are provided as follows:

1. More Focus on Other Features: Instagram wanted to focus on other app features. For this reason, they discontinued live shopping, which required utmost attention.
2. Declining Engagement: After the pandemic, online users became less engaged with livestream shopping. So, Instagram shifted its focus to the Reels feature.
3. Customer Feedback: The comments and suggestions on the live streams demanded improvements. Also, the live-selling Instagram feature did not bear positive comments from the customers.
4. Lack of Communication: Sometimes, the online team cannot properly communicate with customers. The lack of communication causes confusion and dissatisfaction among customers.
5. Limited Availability: The live shopping Instagram feature had geographical limitations. Various brands couldn’t provide their customers with their products in different places. Moreover, such conditions limit customer access and bring negative comments.

Part 2. Wondershare Virbo Live: Enhance Your Livestreaming Selling Experience

Users can still live stream even if the selling live on Instagram no longer exists. If you want to provide a seamless shopping experience, Instagram is not the only platform. You can access many live stream platforms like Twitch, YouTube, and Facebook. However, it is also challenging to create compelling livestream content. That is why Wondershare Virbo Live is the perfect live-stream video development software.

This tool provides you with an AI content generator that gives an engaging script for streams. There is also an issue with how some tools fail to provide the necessary features for live streaming. Wondershare Virbo Live solves this issue with realistic avatars, 20+ languages, 120+ voices, and more. Also, it is compatible with major platforms like YouTube, TikTok, Twitch, and more for live streaming.

Highlighting Features of Wondershare Virbo Live

1. Wondershare Virbo Live can help streamers reach a global audience with the AI translation feature. This can increase a broad live-streaming shopping experience for customers.
2. You can set up a customizable Q&A session for an interactive experience. It allows you to connect with your audience for their feedback and suggestions.
3. There is no need to download the software as it lets you operate online. It provides work flexibility and management with this tool’s cloud-based operation.
4. If you want to elevate your content, Virbo Live provides AI avatars that can attract others. There are various poses, ethnicities, and attire of avatars for your live stream.

Get Started Online Free Download

Steps on Creating a Live Streaming Room With Wondershare Virbo

Wondershare Virbo Live is the perfect alternative to Instagram live-stream shopping. People feel encouraged to use this AI tool as it allows them to film perfect live streams. Now, let’s delve into the steps that will guide you to create a perfect live stream:

• Step 1. Access Live Streaming Tool To Create a Room

Open Wondershare Virbo Live’s browser page on your device and continue to select the “Create Stream Room Now” button. As it opens a new window, look for the “Create a Blank Livestream Room” under the “Home” section. Select any template from the options provided at the bottom if you wish to quickly create a live stream room.

Get Started Online Free Download

• Step 2. Pick the Perfect AI Avatar for the Live Stream

Once the new window opens on your browser, click the “AI avatars” option on the top toolbar. From the drop-down menu, choose any avatar according to your preference. You can select different poses, attires, and ethnicities of avatars from the given option. When picked, it will appear on the right side of your screen.

• Step 3. Adjust Background Settings and Include Stickers

Now, hit the “Background” tab from the top toolbar option. Pick one background from the available categories to match your Livestream background and avatar. You can navigate to the “Stickers” tab to select the sticker representing your live selling motive.

• Step 4. Generate AI Script and Insert Text

After you’re done with the basic adjustments, go to the text box on the left side of the screen. You can write a script for your live stream or use the AI-assorted feature here. On the same side, tap the “AI Smart Script” button at the bottom left side of the screen. When a small window opens, write the product name, features, and promotions offered. Pick a language or style and hit the “Generate” button for script generation.

• Step 5. Start Livestreaming Your Content Through Virbo Live

When satisfied with your avatar, background, and script settings, begin the live streaming. From the top right side of the screen, click the “Start livestream” button.

Part 3. The Right Ways To Promote Your Brand for Effective Instagram Live Shopping

As we know, no Instagram live shoppingfeature is available for streamers. However, they can use different tips to promote their brand on Instagram and other livestreams. To create an effective livestream video, you should consider proper planning. In the given section, we’ll look at what key tips are essential for you to become a successful seller:

1. Write High-Quality Live Stream Content

Before selling on Instagram Live, you need a solid live-streaming plan. Users should prepare a quality script that involves information about the product. Also, ensure the content is concise, to the point, and captivating.

2. Create Interactive Online Q&A Sessions

An important tip for a successful live shopping Instagram session is customer interaction. This involves holding a live Q&A session to get valuable insight. You can use this information to understand their preferences and interests.

3. Give Sneak Peaks of New Products

You can also provide the audience with various sneak peeks of your product. This builds up anticipation in the audience and marks you as an excellent seller. Also, you can showcase teasers and reveal specific features of your product.

4. Provide Demonstrations and How-To Video Content

Another important tip for live selling on Instagram is product demo video clips. In these videos, you can illustrate the product’s function, usage, and benefits. Moreover, sellers can provide step-by-step guides via links that empower them to buy.

5. Collaborate and Promote Product Through Online Creators

Finally, set your stage by collaborating with various Instagram influencers and content creators. You can partner with different brands and give them sponsored content and more. This will increase your brand revenue and visibility and drive sales.

Conclusion

As mentioned before, selling on Instagram Live has been discontinued in 2023. However, there are still live-streaming platforms available in the market. We looked at various tips to help you achieve the perfect seller live stream. Among the tips, we recommend you utilize Wondershare Virbo Live , an ideal place to start. You can take your brand to the next with Virbo Live’s live-streaming features.

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