Live Commerce Success Stories: Lessons Learned & Predictions for the Future

The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.

Part 1: Background Information of Live Commerce

To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?

01 What is Live Commerce?

Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.

To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.

02 Benefits of Ecommerce Live

The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.

Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:

1. Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
2. Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
3. Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
4. Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.

Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement

The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:

1. Michael Kors: Fashionable Collaboration Boosts Engagement

Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.

Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.

Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.

2. Sephora: Beauty Unboxed with Community Building

Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.

Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.

Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.

3. Nike: Live Workouts Drive Brand Advocacy

Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.

Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.

Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.

4. L’Oreal: Personalized Skincare Consultations

L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.

Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.

Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.

Part 3: Future Landscape: Live Streaming with AI

The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.

01 Integrating Virbo Live for Live Commerce

Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.

Advantages of Virbo Live Commerce:

• Continuous 24/7 live commerce broadcasting without interruptions
• Cost-effective streamers with lower personnel and equipment expenses
• Reduced dependence on large human teams
• Seamless language and accent translations to engage a diverse global audience
• Stable and lag-free streaming performance
• Enhanced content safety through AI-driven moderation.

02 Simplified Workflow and Better Viewer Experience with Virbo Live

To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.

Step 2 Choose AI Streamers and Background

Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.

Step 3 Enter Text or Voice

Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.

Step 4 Start Live Streaming

Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.

Step 5 Interact With the Audience

Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.

FAQs about Live Commerce

1. What are the drawbacks of live commerce?

Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.

2. How do I succeed with live commerce streaming?

To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.

3. What is the difference between regular streaming and live commerce streaming?

Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.

4. Is live commerce streaming better than video recording?

Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.

Conclusion

Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.

The world of e-commerce has gone through a tremendous transformation in the recent past, with terms like live commerce, live streaming, live shopping, and live chat becoming a norm. Streaming commerce has become popular and brands are looking for the best live tools to push their products in the market. Businesses that have taken advantage of live streaming e commerce report higher conversion rates and increased sales. In this article, we explore the concept of live streaming as successfully applied by different companies and how artificial intelligence is going to further transform this area of business.

Part 1: Background Information of Live Commerce

To get started, let’s define what is live ecommerce. Is it different from the ecommerce that most people know or just an enhanced version? Do you need any special tools to be successful in live stream ecommerce and how does it boost sales?

01 What is Live Commerce?

Live commerce is the act of selling products online via immersive live shopping platforms. Brands and creators use live commerce in the form of live and shoppable videos to sell their products while shoppers can interact with brands in real-time. In simpler terms, live stream commerce is like a customer watching a livestream event but can shop.

To be successful with live e commerce, you would need certain tools like a live shopping platform, shopping cart integration, and live chat to give your viewers the ultimate user experience. This allows consumers to watch, talk, and shop your products from wherever they are and at any time.

02 Benefits of Ecommerce Live

The e commerce live streaming trend started in China, and spread to other parts of the world quickly. This was back in 2016 when the Chinese retail giant Alibaba launched its live stream shopping event that became an instant success. Within the first 20 minutes, Alibaba had generated over $7.5 billion in transaction value.

Although the same approach had been used by QVC Home Shopping Network years before, the real integration of internet live shopping started with Alibaba. From this success, several notable benefits of e-commerce live streaming can be realized:

1. Sales Acceleration: Live commerce generates sales quicker by exposing brands and products to thousands of viewers in minutes
2. Promotes Better Engagement: With people being 2x more likely to share videos with their friends and families compared to static ads, live commerce generates higher engagement than other forms of content.
3. Encourages Impulse Buying: People are more likely to buy a product when they are involved in an exclusive even for fear of missing out on the limited-time offers.
4. Builds Brand Awareness: Live commerce allows consumers to see the face behind the brand or the influencers pushing the products, which makes them connect more with the brand.

Part 2: Successful Case in Live Online Shopping: Transforming Brands through Engagement

The use of live commerce features has made significant impacts on business industries. From collaboration with influencers to engaging viewers in consultation, the following brands have transformed their engagement through live online shopping:

1. Michael Kors: Fashionable Collaboration Boosts Engagement

Michael Kors partnered with the popular influencer Aimee Song to host a live stream showcasing their new Spring collection. During the ecommerce live streaming event, Aimee styled various looks while offering insights and answering viewers’ questions.

Achievement: The e commerce live streaming event garnered over 1 million views and increased website traffic by 300%. Michael Kors recorded that the sales of featured items surpassed expectations, as the dress that Aimee wore was sold out within minutes.

Lessons Drawn: Collaborations with relatable influencers can drive significant engagement and sales. The live stream event also demonstrated the importance of interactive elements like styling tips and real-time Q&A in fostering connections and building trust with customers.

2. Sephora: Beauty Unboxed with Community Building

Sephora leveraged streaming commerce to host makeup tutorials, product demonstrations, and expert sessions with brands like Fenty Beauty. During the live commerce event, viewers could purchase products directly from the stream and interact with each other via a live chat.

Achievement: The live commerce event boosted Sephora sales by 30% of the featured products. They also saw a 200% rise in engagement on their social media channels, increasing their brand awareness. The live chat fostered a sense of community as viewers could directly share tips and recommendations.

Lessons Drawn: Brands can create a powerful formula for success by combining education, entertainment, and community building. Live streaming e commerce provides valuable product information and real-time interactions that can be used to foster loyalty while building lasting communities.

3. Nike: Live Workouts Drive Brand Advocacy

Nike partnered with professional athletes and trainers to host live workout sessions on their app. The live commerce event allowed viewers to participate in the workouts at home, purchase featured Nike apparel and equipment, and interact with other users.

Achievement: The live workouts event increased app downloads by 40% and sale of features products by 25%. Viewers could actively share their workout experiences during the live stream commerce, creating positive brand buzz and advocating for Nike products.

Lessons Drawn: Live stream commerce can go beyond mere product promotion by offering valuable experiences like workouts. By adding interactive elements and community engagement, sellers can fuel their brand advocacy and create loyal customers.

4. L’Oreal: Personalized Skincare Consultations

L’Oreal launched a live consultation service within its app. The live commerce feature allowed users to connect with dermatologists and beauty advisors for personalized skincare recommendations. They would then purchase recommended products directly from the consultation.

Achievement: The live consultations increased app usage by 50% and grew sales of recommended products by 35%. The e-commerce live-streaming event saw users appreciate the personalized advice they got and a seamless purchasing experience.

Lessons Drawn: Live commerce can be more than entertainment by offering valuable services like consultations. By engaging in personalized experiences, brands can increase customer satisfaction and loyalty, contributing to conversions and repeat purchases.

Part 3: Future Landscape: Live Streaming with AI

The evolution of live commerce is far from over. The next frontier lies in the seamless integration of artificial intelligence (AI), which promises an even more personalized and immersive shopping experience. With features like AI streamers and personalized product recommendations, brands are poised to benefit the most from these developments. Here is a tool that will help you take your live commerce experience to the next level.

01 Integrating Virbo Live for Live Commerce

Virbo Live offers cost-efficient and multilingual AI-driven avatars to boost your viewers’ experience during live shopping. By seamlessly integrating AI streamers into your live commerce events, you can boost your revenue by providing accurate product information and encouraging viewers to make a purchase. The avatars will make your live commerce more engaging, convenient, and interactive.

Advantages of Virbo Live Commerce:

• Continuous 24/7 live commerce broadcasting without interruptions
• Cost-effective streamers with lower personnel and equipment expenses
• Reduced dependence on large human teams
• Seamless language and accent translations to engage a diverse global audience
• Stable and lag-free streaming performance
• Enhanced content safety through AI-driven moderation.

02 Simplified Workflow and Better Viewer Experience with Virbo Live

To get started with Virbo Live, choose an appropriate AI avatar, generate the script, and go live. The process is simple and will take only a few minutes. Here is a detailed step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log into Virbo Live and click “Create a Blank Livestream Room” or select a template from the available options to get started.

Step 2 Choose AI Streamers and Background

Select a virtual streamer from the virtual host library. Customize the avatar and the background to match your brand and live commerce event.

Step 3 Enter Text or Voice

Enter a script or upload your audio for the AI Avatar to seamlessly interact with the viewers. Virbo Live also offers an AI smart scriptwriter and AI translator for automatic script generation.

Step 4 Start Live Streaming

Click Start Live Streaming and connect your AI avatar to your live commerce platform using the OBS OBS software.

Step 5 Interact With the Audience

Activate the Interact With the Audience feature to allow the AI streamer to seamlessly engage your viewers without your involvement.

FAQs about Live Commerce

1. What are the drawbacks of live commerce?

Live commerce allows you to access a wider audience and boost sales revenue, but it comes with a few downsides too. You may have to deal with technical hiccups, poor audio quality, and viewers getting distracted or bored.

2. How do I succeed with live commerce streaming?

To succeed with live commerce streaming, you need to choose the right live shopping platform and keep your viewers engaged with the right content and interactions.

3. What is the difference between regular streaming and live commerce streaming?

Regular streaming involves uploading pre-recorded videos online for viewers to watch at a time of their choosing while live commerce streaming is real-time broadcasting while the video is being recorded.

4. Is live commerce streaming better than video recording?

Yes, live commerce streaming is usually more economical than pre-recorded streaming. It requires less resources and time to produce while keeping the viewers engaged.

Conclusion

Live commerce provides a unique opportunity for brands to reach more audiences and increase their sales revenue. While it has revolutionized online shopping, creating content for live commerce can be expensive and time-consuming. That’s why Virbo Live offers AI streamers to automate live commerce and allow brands to keep their viewers engaged at a lower cost. By leveraging artificial intelligence, you can enhance your viewers’ live shopping experience while getting the best out of the experience.

Live Chat With WooCommerce: Leading Into the Live Selling World

E-commerce has reached an unprecedented level of fame all around the world. It provides convenience for buying and selling goods through accessible platforms. WooCommerce is one of those leading platforms that offer a satisfying e-commerce experience. Also, this platform is well-known for its exceptional functionality and infrastructure, which makes online selling easy.

What if you want a WooCommerce live chat feature to interact with your customers? This article presents benefits and ways to integrate live chat with WooCommerce to interact with customers. You can also learn about an innovative live-streaming platform that boosts your live sales.

Part 1. Overviewing WooCommerce E-Commerce and Its Utility in the Market

WooCommerce is a powerful e-commerce platform renowned for its adaptability. Its scalable nature allows you to start businesses of all sizes. The advanced customization options of WooCommerce make things effortless for users. Moreover, it provides a flexible selling experience, whether you’re selling products or services. Irrespective of its functionality, the live chat WooCommerce feature is absent from the platform.

People can use WooCommerce as a plugin for WordPress, the leading content management system. This open-source plugin helps users customize their online stores. By doing so, it allows sellers to meet their branding requirements. Also, you can manage inventory, order processing, payment gateways, and shipping details. Moreover, it provides a built-in geo-location support to detect customer’s address.

Features of WooCommerce

Many businesses are using WooCommerce for online stores throughout the world. Its impressive usability and accessibility help users in different e-commerce aspects. Provided are some features of WooCommerce that make it special for brand owners:

1. Inventory Management

It provides multiple inventory management options to track stock levels. You can receive notifications for short or out-of-stock products. Moreover, you can sort or filter products by price, popularity, ratings, latest, and more.

2. Pre-installed Payment Methods

To simplify payment processes, WooCommerce provides pre-installed payment gateways. You can choose any payment method, including Cash on Delivery, PayPal, and Credit Card payments.

3. Sell Anything

With WooCommerce, you can sell anything from real products to digital downloads. Moreover, this 100% open-source plugin allows you to sell anywhere with its global support.

4. Mobile Friendliness

WooCommerce ensures that your store looks equally beautiful on desktop and smartphone. Store owners can even turn their existing stores into mobile apps without custom coding.

Part 2. How To Add Live Chat Feature in WooCommerce?

Live chatting is an essential function for interacting with the audience for trustworthiness. Unfortunately, WooCommerce doesn’t provide a dedicated live chat feature. If you want to use this service, integrate it separately with a third-party source. For this purpose, you can use a reliable plugin that enables WooCommerce online chat.

LiveChat is a renowned customer service platform that provides a superb live experience. It helps to chat with customers and share their data with CRM. Moreover, the AI chatbots help to greet your store visitors with automated responses. They allow you to capture more leads and increase sales. Ultimately, LiveChat helps boost your store’s overall revenue.

Comprehensive Guide to Setting Up the LiveChat Plugin on WooCommerce

Using the LiveChat plugin is a good option to get alive chat for WooCommerce. The query is how to set up the plugin across your WooCommerce store. For this, the provided step-by-step resolves all queries involving setting up the LiveChat plugin:

• Step 1. First, you have to access the WordPress dashboard to enter the “Plugins” section. Then, hit the “Add New” button and write “LiveChat WooCommerce” to search for this plugin. Look for the “WordPress Live Chat Plugin for WooCommerce – LiveChat” in the results that appear. Once identified, click the “Install Now” button to proceed.

• Step 2. Upon installation, you need to hit the “Activate” widget. After that, sign up with your account on the “Integrate with LiveChat” screen.

• Step 3. When the log-in and installation process is complete, a chat widget appears on the website. Then, click on “Go to LiveChat” to start live chatting.

• Step 4. If you want to change the settings, select the “LiveChat” option in the WordPress dashboard. Next, hit “Settings” and turn on or turn off the desired options.

Part 3. Wondershare Virbo Live: Assisting Quality Livestream Selling

Live selling has set marketing expectations high for the sellers. Therefore, you should use an efficient live selling tool to stay competitive. To meet the standards, Wondershare Virbo Live is an intuitive and interactive live streaming tool to enhance your streaming quality. Most sellers don’t have the knowledge to market their items on WooCommerce. For this purpose, this simple and easy-to-use medium will help sellers grow revenue.

Moreover, this tool is compatible with all major social media platforms. This allows you to integrate live streams with YouTube, Facebook, Instagram, and more. You don’t need to download the platform as it supports cloud-based service. Another exciting feature is that you can introduce AI avatars or VTubers to your live sessions. Overall, this is the best live-streaming platform with AI-powered features.

Key Highlights of Wondershare Virbo Live

1. The smart AI streamer allows you to translate text for dubbing into different languages. It helps accommodate a wider audience of different regions, ethnicities, and cultures.
2. Wondershare Virbo Live helps create scripts for live selling. Its built-in AI Smart Script feature allows you to type or generate a script with instant prompts.
3. Users can also change live stream templates and backgrounds. Moreover, it allows the addition of creative stickers for better customer engagement.

Get Started Online Free Download

Step-by-Step Guide to Creating a Streaming Room in Virbo Live

Many live-streaming tools exist, but Wondershare Virbo Live is the most recommended. It provides innovative AI-powered functions to facilitate users in a single platform. Here’s how you can create your streaming room using this tool:

• Step 1. Generate a Blank Live Streaming Room

Access the Virbo Live tool from its official website. You must select the “Create Stream Room Now” button from the display. On the new screen, navigate and select the “Create a Black Livestream Room” option. Upon doing so, you will get access to several live-streaming settings.

Get Started Online Free Download

• Step 2. Integrate Microphone for Human-Like Interaction

Now, press the “Human interaction” tab on the left of your screen to integrate the mic with this tool. You have to hit the “Turn Microphone on to Take Over” button under the “Microphone” sub-section. Also, you can move to the “AI Interaction” tab to create an automated Q&A session.

• Step 3. Customize Live Stream Template and Background

Wondershare Virbo Live presents different templates and backgrounds for users. Click on the “Background” tab from the top navigation bar to try stunning backgrounds. You can also select the “Template” tab to explore various templates for quick live streaming setup.

• Step 5. Pick Suitable AI Avatars for Your Live Event

To add more fun, hit the “AI Avatars” tab from the top navigation bar. This section shows creative avatars with different outfits and poses. You can choose the suitable one that demonstrates your personality. After selecting the avatar, you can preview it on the right side of the screen.

• Step 6. Start Your Livestream After All Settings

After customizing all the features according to your desire, click on the “Start livestream” button at the top right of the screen. The results will be displayed across the respective selection as you decide which platform you’ll be using for the livestream.

Part 4. Discussion: Why Should We Shift To Live Selling?

Live chatting services add more energy to your live events. As discussed, the WooCommerce online chat feature is essential to engage with potential customers. Some people still feel doubtful about whether they will get benefits or not. This section clarifies some potential benefits of shifting to live selling that users can get in the overall market:

1. **Build Connections:**Live streams add a human touch in the live selling that connects viewers emotionally. So you can easily build relationships to increase your brand awareness.
2. **Successful Selling:**People can understand what to expect from a product during the live stream. So, it results in successful live selling and reduced delivery returns.
3. **Global Audience:**Unlike traditional selling strategies, live selling helps reach international audiences. You can showcase products or services from anywhere to gain worldwide customers.
4. **Digital Experience:**Live selling is far ahead of the offline world. For this digital experience, shoppers don’t need to find reliable physical stores. Also, the digitalized live shopping experience is more entertaining and profitable.

Conclusion

This ultimate guide provides an overview of WooCommerce and its features. We have also explained a way to enable WooCommerce live chat. Moreover, we have introduced a live-streaming tool that can integrate with other social platforms. With Virbo Live, users can optimize their streams with features like AI avatars, script generation, and much more.

E-commerce has reached an unprecedented level of fame all around the world. It provides convenience for buying and selling goods through accessible platforms. WooCommerce is one of those leading platforms that offer a satisfying e-commerce experience. Also, this platform is well-known for its exceptional functionality and infrastructure, which makes online selling easy.

What if you want a WooCommerce live chat feature to interact with your customers? This article presents benefits and ways to integrate live chat with WooCommerce to interact with customers. You can also learn about an innovative live-streaming platform that boosts your live sales.

Part 1. Overviewing WooCommerce E-Commerce and Its Utility in the Market

WooCommerce is a powerful e-commerce platform renowned for its adaptability. Its scalable nature allows you to start businesses of all sizes. The advanced customization options of WooCommerce make things effortless for users. Moreover, it provides a flexible selling experience, whether you’re selling products or services. Irrespective of its functionality, the live chat WooCommerce feature is absent from the platform.

People can use WooCommerce as a plugin for WordPress, the leading content management system. This open-source plugin helps users customize their online stores. By doing so, it allows sellers to meet their branding requirements. Also, you can manage inventory, order processing, payment gateways, and shipping details. Moreover, it provides a built-in geo-location support to detect customer’s address.

Features of WooCommerce

Many businesses are using WooCommerce for online stores throughout the world. Its impressive usability and accessibility help users in different e-commerce aspects. Provided are some features of WooCommerce that make it special for brand owners:

1. Inventory Management

It provides multiple inventory management options to track stock levels. You can receive notifications for short or out-of-stock products. Moreover, you can sort or filter products by price, popularity, ratings, latest, and more.

2. Pre-installed Payment Methods

To simplify payment processes, WooCommerce provides pre-installed payment gateways. You can choose any payment method, including Cash on Delivery, PayPal, and Credit Card payments.

3. Sell Anything

With WooCommerce, you can sell anything from real products to digital downloads. Moreover, this 100% open-source plugin allows you to sell anywhere with its global support.

4. Mobile Friendliness

WooCommerce ensures that your store looks equally beautiful on desktop and smartphone. Store owners can even turn their existing stores into mobile apps without custom coding.

Part 2. How To Add Live Chat Feature in WooCommerce?

Live chatting is an essential function for interacting with the audience for trustworthiness. Unfortunately, WooCommerce doesn’t provide a dedicated live chat feature. If you want to use this service, integrate it separately with a third-party source. For this purpose, you can use a reliable plugin that enables WooCommerce online chat.

LiveChat is a renowned customer service platform that provides a superb live experience. It helps to chat with customers and share their data with CRM. Moreover, the AI chatbots help to greet your store visitors with automated responses. They allow you to capture more leads and increase sales. Ultimately, LiveChat helps boost your store’s overall revenue.

Comprehensive Guide to Setting Up the LiveChat Plugin on WooCommerce

Using the LiveChat plugin is a good option to get alive chat for WooCommerce. The query is how to set up the plugin across your WooCommerce store. For this, the provided step-by-step resolves all queries involving setting up the LiveChat plugin:

• Step 1. First, you have to access the WordPress dashboard to enter the “Plugins” section. Then, hit the “Add New” button and write “LiveChat WooCommerce” to search for this plugin. Look for the “WordPress Live Chat Plugin for WooCommerce – LiveChat” in the results that appear. Once identified, click the “Install Now” button to proceed.

• Step 2. Upon installation, you need to hit the “Activate” widget. After that, sign up with your account on the “Integrate with LiveChat” screen.

• Step 3. When the log-in and installation process is complete, a chat widget appears on the website. Then, click on “Go to LiveChat” to start live chatting.

• Step 4. If you want to change the settings, select the “LiveChat” option in the WordPress dashboard. Next, hit “Settings” and turn on or turn off the desired options.

Part 3. Wondershare Virbo Live: Assisting Quality Livestream Selling

Live selling has set marketing expectations high for the sellers. Therefore, you should use an efficient live selling tool to stay competitive. To meet the standards, Wondershare Virbo Live is an intuitive and interactive live streaming tool to enhance your streaming quality. Most sellers don’t have the knowledge to market their items on WooCommerce. For this purpose, this simple and easy-to-use medium will help sellers grow revenue.

Moreover, this tool is compatible with all major social media platforms. This allows you to integrate live streams with YouTube, Facebook, Instagram, and more. You don’t need to download the platform as it supports cloud-based service. Another exciting feature is that you can introduce AI avatars or VTubers to your live sessions. Overall, this is the best live-streaming platform with AI-powered features.

Key Highlights of Wondershare Virbo Live

1. The smart AI streamer allows you to translate text for dubbing into different languages. It helps accommodate a wider audience of different regions, ethnicities, and cultures.
2. Wondershare Virbo Live helps create scripts for live selling. Its built-in AI Smart Script feature allows you to type or generate a script with instant prompts.
3. Users can also change live stream templates and backgrounds. Moreover, it allows the addition of creative stickers for better customer engagement.

Get Started Online Free Download

Step-by-Step Guide to Creating a Streaming Room in Virbo Live

Many live-streaming tools exist, but Wondershare Virbo Live is the most recommended. It provides innovative AI-powered functions to facilitate users in a single platform. Here’s how you can create your streaming room using this tool:

• Step 1. Generate a Blank Live Streaming Room

Access the Virbo Live tool from its official website. You must select the “Create Stream Room Now” button from the display. On the new screen, navigate and select the “Create a Black Livestream Room” option. Upon doing so, you will get access to several live-streaming settings.

Get Started Online Free Download

• Step 2. Integrate Microphone for Human-Like Interaction

Now, press the “Human interaction” tab on the left of your screen to integrate the mic with this tool. You have to hit the “Turn Microphone on to Take Over” button under the “Microphone” sub-section. Also, you can move to the “AI Interaction” tab to create an automated Q&A session.

• Step 3. Customize Live Stream Template and Background

Wondershare Virbo Live presents different templates and backgrounds for users. Click on the “Background” tab from the top navigation bar to try stunning backgrounds. You can also select the “Template” tab to explore various templates for quick live streaming setup.

• Step 5. Pick Suitable AI Avatars for Your Live Event

To add more fun, hit the “AI Avatars” tab from the top navigation bar. This section shows creative avatars with different outfits and poses. You can choose the suitable one that demonstrates your personality. After selecting the avatar, you can preview it on the right side of the screen.

• Step 6. Start Your Livestream After All Settings

After customizing all the features according to your desire, click on the “Start livestream” button at the top right of the screen. The results will be displayed across the respective selection as you decide which platform you’ll be using for the livestream.

Part 4. Discussion: Why Should We Shift To Live Selling?

Live chatting services add more energy to your live events. As discussed, the WooCommerce online chat feature is essential to engage with potential customers. Some people still feel doubtful about whether they will get benefits or not. This section clarifies some potential benefits of shifting to live selling that users can get in the overall market:

1. **Build Connections:**Live streams add a human touch in the live selling that connects viewers emotionally. So you can easily build relationships to increase your brand awareness.
2. **Successful Selling:**People can understand what to expect from a product during the live stream. So, it results in successful live selling and reduced delivery returns.
3. **Global Audience:**Unlike traditional selling strategies, live selling helps reach international audiences. You can showcase products or services from anywhere to gain worldwide customers.
4. **Digital Experience:**Live selling is far ahead of the offline world. For this digital experience, shoppers don’t need to find reliable physical stores. Also, the digitalized live shopping experience is more entertaining and profitable.

Conclusion

This ultimate guide provides an overview of WooCommerce and its features. We have also explained a way to enable WooCommerce live chat. Moreover, we have introduced a live-streaming tool that can integrate with other social platforms. With Virbo Live, users can optimize their streams with features like AI avatars, script generation, and much more.

RTMP Streaming on Instagram: A Comprehensive Tutorial

Professionals and content creators now use different social media platforms for live streaming. There are many big names on these platforms, such as Instagram . Instagram is one of the most-used networks, with over 2 billion monthly active users. Using this live-stream platform is always a plus for companies and individuals.

However, the discussion is about how to stream to Instagram with an RTMP. This detailed guide helps you in using RTMP Instagram for live streaming. Furthermore, you will also learn about a recommended tool that offers AI-powered features for broadcasting.

Part 1. Some Rules and Requirements To Understand Before Live Streaming on Instagram

Like every platform, Instagram has some protocols for broadcasting content to global audiences. Therefore, learning the rules and requirements before going live on Instagram is necessary. First, your account should be at least 30 days old; otherwise, they can restrict your stream.

There is a rule that you can go live for 4 hours per stream without retakes. This length was increased from 60 minutes in the recent update. Also, you can repost a live video on your profile if it is more than 15 minutes long. Instagram allows you to schedule a stream from 1 hour to 90 days in advance.

The initial requirement of Instagram Live RTMP is that your content be respectful and updated. Additionally, you need to set your stream to 1920x1080 resolution on a vertical camera. Meanwhile, Instagram gives leverage on the number of followers so that you can start with minimum viewers. Also, there is no need to have a business account for live streaming.

Part 2. How To Live Stream to Instagram With an RTMP?

Setting high-quality live streams encourages people to tune into your broadcast. For this purpose, you need a seamless encoder like OBS . Unfortunately, Instagram doesn’t officially support third-party encoders. To solve this query, you need an effective solution.

Therefore, the following steps guide streaming on Instagram with an RTMP (Real-Time Messaging Protocol). You will also learn how to set the required parameters in this comprehensive guide:

• Step 1. Start with downloading and launching OBS Studio on your PC. The first thing to do is set up vertical camera dimensions for RTMP Instagram live streaming. To access the settings window, hit the “Settings” option in the “Controls” panel.

• Step 2. Look for the “Video” tab in the “Settings” window that opens. After that, enter “1080x1920” in the “Base (Canvas) Resolution” bar. Similarly, add a “1080x1920” value in the “Output (Scaled) Resolution” bar to set a 9:16 aspect ratio for vertical display. Then, hit the “OK” button to apply these changes to your Instagram streams.

• Step 3. After that, you need to add external sources to the scene. Click on the “+” icon in the “Scenes” panel or rename the scene. Once the scene is created, hit the “+” icon of the “Sources” panel. Then, select the “Video Capture Device” option from the menu and rename the device to your liking. After that, choose the video capture device from the “Device” dropdown and hit the “OK” option. Similarly, you can select the “Audio Input Capture” option to introduce an audio device.

• Step 4. To add text overlays on your stream, hit the “+” icon again in the “Sources” panel. Choose the “Text (GDI+)” option and rename your overlay. On the next window, insert your text in the “Text” box. Then, click the “Select Font” button and choose your required font style and size. Additionally, you can change font color, opacity, alignment, background, and more. After customizing the text, hit the “OK” button to save the overlay in the sources section.

• Step 5. Afterward, select the “Stream” option in the settings window of OBS Studio. Set the “Service” to “Custom” from the dropdown. Then, you need to enter the server and stream key to proceed.

• Step 6. To get the server and stream key, visit rtmp.in on your browser. On the main interface of this Instagram RTMP, hit the “GO LIVE ON INSTAGRAM” widget. Then, it asks you to log in to your Instagram account.

• Step 7. Once you’re logged in, it gives you a stream server URL and Stream key. First, copy the Server link and return to the OBS Studio software. Then, paste the link in the “Server” bar. After that, open the RTMP site again and hit the “Create New Broadcast” option.

You can also give a name to your broadcast in the “Broadcast Title” bar. After creating the broadcast, it shows the “Stream Key,” which you can copy. Then, move again to the OBS Stream setting panel and paste the key in the “Stream Key” bar. Lastly, hit the “Apply” option to save all these settings for your stream.

• Step 8. After getting ready, choose the “Start Streaming” option from the “Controls” panel. It starts your stream with selected parameters. To stop the stream, you can select the “Stop Streaming” option.

Part 3. How To Attract a Better Audience During Live Streaming on Instagram?

OBS Studio is an efficient software but offers limited functionality when it comes to engaging streams. Thus, you need an advanced solution that can help you reach global audiences through live streaming. For this purpose, Wondershare Virbo Live becomes an unsung hero for you. It provides AI-powered functions that help to start creative streams and generate more leads.

Moreover, the handy controls of Wondershare Virbo Live allow you to customize live streams to your requirements. Therefore, you can start streaming for different purposes, such as marketing, brand awareness, and more. Additionally, it allows you to set automatic responses and create a Q&A database to keep your audience engaged. Plus, it allows you to select creative AI avatars with different poses and outfits.

Key Features of Virbo Live

1. You can choose different templates and backgrounds for a stunning streaming appearance.
2. Users can write or generate scripts manually using the AI Smart Script feature. For this, they need to add prompts according to the script’s purpose.
3. This tool helps to translate scripts into multiple languages and accents. Also, you can get dubbed audio in different AI voices.

Simple Guide To Start Live Streaming Using Wondershare Virbo Live

Many live streaming tools exist, but Wondershare Virbo Live provides more controls. Now, the thing is how to create a live stream room with this tool. For this, follow the given steps one by one to start live streaming with Virbo Live:

• Step 1. Visit the Official Site To Create a Stream Room

First,open theofficial website of Wondershare Virbo Live tool on your device. Navigate to the window and hit the “Create Stream Room Now” button. Upon doing that, it takes you inside the main interface of the tool.

Get Started Online Free Download

• Step 2. Advance To Create a Blank Livestream Room

Once you get to the tool’s home screen, select the “Create a Blank Livestream Room” option. Then, you can try different customization features to make your livestream room look stunning.

• Step 3. Customize Your Livestream Template and Background

After that, click on the “Template” tab to explore different templates. Choose a template that suits live streaming needs. Furthermore, open the “Background” tab from the same window to check exciting background options. You can select different backgrounds from variating categories in the same window.

• Step 4. Add Script or Use AI Script Generator

Then, you need to provide the script for translation or dubbing. Select the “Text” given in the left side section for this. It provides a text box to type or paste your script text. Choose the “AI Smart Script” option from the bottom left corner if you don’t have a script. Add prompts there, and it will generate your scripts instantly.

• Step 5. Select Creative AI Avatars According to Requirement

Select the “AI avatars” tab to unveil creative avatars. There is also a whole range of AI avatars to choose from. After selecting the one that suits your motive, you can preview your selected AI avatar before launching the stream.

• Step 6. Start Your Livestream With All Selections

After finalizing all the options, you canproceed to start your stream. Select the “Start livestream” option from the top right corner in the same window.

Conclusion

Conclusively, this article intends to provide information about rules and requirements for live streaming on Instagram. You also learned how to live stream to Instagram with an RTMP like OBS Studio. Tools like Wondershare Virbo Live simplify your live streams with AI integration. Also, you can make your broadcast exciting for viewers by using different interactive elements.

Professionals and content creators now use different social media platforms for live streaming. There are many big names on these platforms, such as Instagram . Instagram is one of the most-used networks, with over 2 billion monthly active users. Using this live-stream platform is always a plus for companies and individuals.

However, the discussion is about how to stream to Instagram with an RTMP. This detailed guide helps you in using RTMP Instagram for live streaming. Furthermore, you will also learn about a recommended tool that offers AI-powered features for broadcasting.

Part 1. Some Rules and Requirements To Understand Before Live Streaming on Instagram

Like every platform, Instagram has some protocols for broadcasting content to global audiences. Therefore, learning the rules and requirements before going live on Instagram is necessary. First, your account should be at least 30 days old; otherwise, they can restrict your stream.

There is a rule that you can go live for 4 hours per stream without retakes. This length was increased from 60 minutes in the recent update. Also, you can repost a live video on your profile if it is more than 15 minutes long. Instagram allows you to schedule a stream from 1 hour to 90 days in advance.

The initial requirement of Instagram Live RTMP is that your content be respectful and updated. Additionally, you need to set your stream to 1920x1080 resolution on a vertical camera. Meanwhile, Instagram gives leverage on the number of followers so that you can start with minimum viewers. Also, there is no need to have a business account for live streaming.

Part 2. How To Live Stream to Instagram With an RTMP?

Setting high-quality live streams encourages people to tune into your broadcast. For this purpose, you need a seamless encoder like OBS . Unfortunately, Instagram doesn’t officially support third-party encoders. To solve this query, you need an effective solution.

Therefore, the following steps guide streaming on Instagram with an RTMP (Real-Time Messaging Protocol). You will also learn how to set the required parameters in this comprehensive guide:

• Step 1. Start with downloading and launching OBS Studio on your PC. The first thing to do is set up vertical camera dimensions for RTMP Instagram live streaming. To access the settings window, hit the “Settings” option in the “Controls” panel.

• Step 2. Look for the “Video” tab in the “Settings” window that opens. After that, enter “1080x1920” in the “Base (Canvas) Resolution” bar. Similarly, add a “1080x1920” value in the “Output (Scaled) Resolution” bar to set a 9:16 aspect ratio for vertical display. Then, hit the “OK” button to apply these changes to your Instagram streams.

• Step 3. After that, you need to add external sources to the scene. Click on the “+” icon in the “Scenes” panel or rename the scene. Once the scene is created, hit the “+” icon of the “Sources” panel. Then, select the “Video Capture Device” option from the menu and rename the device to your liking. After that, choose the video capture device from the “Device” dropdown and hit the “OK” option. Similarly, you can select the “Audio Input Capture” option to introduce an audio device.

• Step 4. To add text overlays on your stream, hit the “+” icon again in the “Sources” panel. Choose the “Text (GDI+)” option and rename your overlay. On the next window, insert your text in the “Text” box. Then, click the “Select Font” button and choose your required font style and size. Additionally, you can change font color, opacity, alignment, background, and more. After customizing the text, hit the “OK” button to save the overlay in the sources section.

• Step 5. Afterward, select the “Stream” option in the settings window of OBS Studio. Set the “Service” to “Custom” from the dropdown. Then, you need to enter the server and stream key to proceed.

• Step 6. To get the server and stream key, visit rtmp.in on your browser. On the main interface of this Instagram RTMP, hit the “GO LIVE ON INSTAGRAM” widget. Then, it asks you to log in to your Instagram account.

• Step 7. Once you’re logged in, it gives you a stream server URL and Stream key. First, copy the Server link and return to the OBS Studio software. Then, paste the link in the “Server” bar. After that, open the RTMP site again and hit the “Create New Broadcast” option.

You can also give a name to your broadcast in the “Broadcast Title” bar. After creating the broadcast, it shows the “Stream Key,” which you can copy. Then, move again to the OBS Stream setting panel and paste the key in the “Stream Key” bar. Lastly, hit the “Apply” option to save all these settings for your stream.

• Step 8. After getting ready, choose the “Start Streaming” option from the “Controls” panel. It starts your stream with selected parameters. To stop the stream, you can select the “Stop Streaming” option.

Part 3. How To Attract a Better Audience During Live Streaming on Instagram?

OBS Studio is an efficient software but offers limited functionality when it comes to engaging streams. Thus, you need an advanced solution that can help you reach global audiences through live streaming. For this purpose, Wondershare Virbo Live becomes an unsung hero for you. It provides AI-powered functions that help to start creative streams and generate more leads.

Moreover, the handy controls of Wondershare Virbo Live allow you to customize live streams to your requirements. Therefore, you can start streaming for different purposes, such as marketing, brand awareness, and more. Additionally, it allows you to set automatic responses and create a Q&A database to keep your audience engaged. Plus, it allows you to select creative AI avatars with different poses and outfits.

Key Features of Virbo Live

1. You can choose different templates and backgrounds for a stunning streaming appearance.
2. Users can write or generate scripts manually using the AI Smart Script feature. For this, they need to add prompts according to the script’s purpose.
3. This tool helps to translate scripts into multiple languages and accents. Also, you can get dubbed audio in different AI voices.

Simple Guide To Start Live Streaming Using Wondershare Virbo Live

Many live streaming tools exist, but Wondershare Virbo Live provides more controls. Now, the thing is how to create a live stream room with this tool. For this, follow the given steps one by one to start live streaming with Virbo Live:

• Step 1. Visit the Official Site To Create a Stream Room

First,open theofficial website of Wondershare Virbo Live tool on your device. Navigate to the window and hit the “Create Stream Room Now” button. Upon doing that, it takes you inside the main interface of the tool.

Get Started Online Free Download

• Step 2. Advance To Create a Blank Livestream Room

Once you get to the tool’s home screen, select the “Create a Blank Livestream Room” option. Then, you can try different customization features to make your livestream room look stunning.

• Step 3. Customize Your Livestream Template and Background

After that, click on the “Template” tab to explore different templates. Choose a template that suits live streaming needs. Furthermore, open the “Background” tab from the same window to check exciting background options. You can select different backgrounds from variating categories in the same window.

• Step 4. Add Script or Use AI Script Generator

Then, you need to provide the script for translation or dubbing. Select the “Text” given in the left side section for this. It provides a text box to type or paste your script text. Choose the “AI Smart Script” option from the bottom left corner if you don’t have a script. Add prompts there, and it will generate your scripts instantly.

• Step 5. Select Creative AI Avatars According to Requirement

Select the “AI avatars” tab to unveil creative avatars. There is also a whole range of AI avatars to choose from. After selecting the one that suits your motive, you can preview your selected AI avatar before launching the stream.

• Step 6. Start Your Livestream With All Selections

After finalizing all the options, you canproceed to start your stream. Select the “Start livestream” option from the top right corner in the same window.

Conclusion

Conclusively, this article intends to provide information about rules and requirements for live streaming on Instagram. You also learned how to live stream to Instagram with an RTMP like OBS Studio. Tools like Wondershare Virbo Live simplify your live streams with AI integration. Also, you can make your broadcast exciting for viewers by using different interactive elements.

Becoming a Pro in TikTok Live Shopping: Your Complete Guide

Various social media platforms are helping businesses to elevate live shopping industry trends. TikTok is one of them and has become an integral part of content creators’ lives. Besides producing content, many professionals use TikTok for its selling ecosystem. It even allows people to adapt new online advertising techniques through live-stream events.

In this article, you will get insights about the working algorithm and rules of TikTok livestream shopping. You will also explore an advanced live-streaming platform. Moreover, you can learn some practical tips here to stand out as a leading seller on TikTok.

Part 1. What Is TikTok Live Shopping and How Does It Operate?

**TikTok Live Shopping is an innovative online advertising strategy introduced by TikTok in 2021. This feature has integrated live streaming into the e-commerce environment. Brands can showcase their products through real-time events. Unlike traditional marketing tactics, it helps to engage with customers directly for a global reach. Other than that, brands can advertise with engaging in-feed videos on TikTok to increase sales.

Shoppers can discover and purchase products and checkout directly within TikTok. They can also explore new brands by tapping the shop icon and checking the items recommended by the TikTok community. According to legitimate statistics , 67% of users say that TikTok marketing inspires them to buy something when they don’t even think about it.

How Does TikTok Live Shopping Operates?

Marketers can operate TikTok Live selling through live streaming and e-commerce. For this process, sellers start live streams and demonstrate their products or services. After going live, they can pin specific items to make them appear on screen for buyers. Also, they can schedule a live stream to get more time for preparation and promotion.

When shoppers interact with them, they can buy directly within the app by providing links or buttons. So, there is no need to go out of the platform and surf other websites. Moreover, they can make transactions through integrated payment gateways. Then, sellers ensure fulfillment and smooth delivery of the produce.

Why Is TikTok Live Shopping Beneficial in the Current Digital Industry?

TikTok is the fastest-evolving network, with over one billion users worldwide. Therefore, it is attractive for brands to advertise products and grow their profile. The following are some major benefits of the TikTok Live shopping experience:

1. Global Reach: An extensive user base makes TikTok more beneficial for professionals. They can go live from anywhere and showcase their products or services to find potential customers.
2. Sales Boost: Sellers can provide discounts or offers to shoppers during live stream to increase their sales. A report shows that 40% of Gen Z TikTok users have purchased at least one product while watching live-streaming content.
3. Real-Time Interaction: The TikTok algorithm lets sellers connect with audiences in real time. It even helps build trustworthy customer relationships that increase sales over time.
4. Engaging Platform: TikTok has cemented its position as one of the top-most engaging platforms. It provides exceptional broadcast features and controls. About 18% of marketers and brands use TikTok for marketing and live shopping events.

Part 2. Rules To Obey While Using TikTok Live Selling Feature

Like every social media platform, TikTok has some requirements to use the live session feature. For this, you need to be at least 18 years old and have a minimum of 1000 followers. Besides, there are some rules to obey while using TikTok live. According to TikTok’s community guidelines , your content should be respectful and updated. Also, it should not address deceptive terms or violate human life.

How To Go Live on TikTok for Live Selling?

After knowing the requirements and rules, the query is how to do TikTok live selling through livestream. For this purpose, follow the simple steps to go live with your TikTok account.

Step 1. Launch the TikTok app and tap on the “+” icon at the bottom-center of the app display. It takes you into the video creation mode, and there, you slide the bottom menu bar to select the “LIVE” option.

Step 2. After that, tap “Add a Title” to write a creative title for the livestream within 32 characters. Lastly, hit the “Go Live” button to initiate your live streaming.

How To Schedule a Live Shopping Event on TikTok?

Apart from going live simply, TikTok allows you to schedule live shopping events to get more time for preparation. Here’s how to schedule a TikTok livestream shopping event step by step.

Step 1. First, open the TikTok app and tap the “Calendar” icon at the top-right corner. Proceed to select “Create an event” on the continuing page. It then asks you to enter “Event Name” of a maximum of 32 characters and “Start Time” to set the event duration.

Step 2. Afterward, write a “Description” of the event to define it within 200 characters. Lastly, tap on “Create,” and your event will go under review for approval. Once your live shopping TikTok event gets approved, you can see it on your profile.

Part 3. Tips That Can Make You the Next Big Seller on TikTok Live Shopping

Many platforms are out there for selling on TikTok Live, and the competition is touching the sky. Therefore, you have to take smart steps to survive in the live shopping ecosystem. To help you become the next big seller on TikTok live shopping**,** we have discussed some simple tips here:

Tip 1. Using Wondershare Virbo Live To Make Engaging Livestreaming Content

For effective live selling, you need an efficient live-streaming platform. At the moment, Wondershare Virbo Live stands out as the best platform to host result-oriented live shopping events on social media. It helps you counter the language barriers with AI integration of multiple accents and languages.

It allows you to generate creative scripts for live shopping to save time and effort. Moreover, the built-in AI system helps you translate text and generate AI voice. So, you can reach a global audience to allow them to experience live shopping. It enables you to interact with the audience smartly through automatic responses. You can also set up a personal Q&A database for prompt responses.

Important Characteristics of Wondershare Virbo Live

1. Wondershare Virbo Live offers a wide range of compatibility to go live on different social media platforms. You can integrate live streaming with all major platforms, including YouTube, TikTok, and more.
2. You also get to use different AI avatars or VTubers that reflect different attire, poses, and ethnicities. Plus, it allows you to customize your avatar for every live session.
3. The cloud-based support helps you manage things without downloading. You can also operate the platform flexibly without any restrictions.

Get Started Online Free Download

Comprehensive Guide to Creating a Streaming Room in Wondershare Virbo Live

Wondershare Virbo Live redefines your way of interacting with viewers. It has even made TikTok livestream shopping fun for sellers and shoppers with advanced AI features. Therefore, analyze the following steps to know how to create a stream room with this interactive tool:

Step 1. Open the Platform and Create Your Stream Room

First, open the official website of Virbo Live to access the online tool. Once you open the platform, you will see the information on the main interface. Select the “Create Stream Room Now” function on this window to proceed.

Get Started Online Free Download

Step 2. Create a Blank Livestream Room To Access Editing Window

After that, the tool’s home screen opens with several customization options. Next, click the “Create a Blank Livestream Room” button to create your livestream room with personalization.

Step 3. Insert Text or Navigate to the AI Smart Script Function

The next screen shows multiple features to let you create a live stream. For that, click on the “Text” option on the left side of the display. Type or paste your dubbing content in the text box. You can also choose the “AI Smart Script” option at the bottom left corner to instantly add your prompt and generate a script.

Step 4. Choose AI Avatars To Showcase Your Personality

Choose the “AI Avatars” tab from the given options in the top bar. It displays various avatars with a variety of poses and attire. Before moving forward, preview your favorite AI avatar on the right side.

Step 5. Try Different Backgrounds and Templates

In the top navigation bar, hit the “Background” tab to see different background options. Depending on live streaming requirements, you can customize the background. Conversely, you can try the “Template” section according to your needs and wants.

Step 6. Initiate Your Livestream for Live Selling

Once you have selected everything according to the requirements, you can start. Lastly, hit the “Start livestream” button at the top right corner to give your viewers a personalized experience.

Tip 2. Properly Plan Your Livestream

It won’t be a good impression if you make mistakes in real-time interaction with viewers. Thus, make sure to prepare yourself before going to a live stream. To plan appropriately, collect the data and make an outline or presentation. You can livestream according to outlines and present your products.

Tip 3. Gain Expertise in TikTok Features

Becoming a proficient user of TikTok features would be a plus for you. The first feature is its “Enhance” mode, which presents beauty filters to improve your appearance. The flip camera helps show something in front during live without moving the camera away. You can also share your live stream and filter your comments in real-time using TikTok.

Tip 4. Check TikTok Analytics

Having a huge number of followers is not enough. You should also analyze when most of your audience stays active for a greater reach. For this, TikTok Analytics helps to supervise the viewers’ activities during specific intervals. Besides, you can also survey viewers to better understand which time is preferable for the maximum audience.

Tip 5. Promote Your Broadcast

TikTok live selling improves when you engage with a broad audience. You can try multiple ways to promote your livestream and get more viewers. One way is to share your live stream link on other platforms or directly text the people. The second method is that you can create a promotional video of the scheduled live event. Viewers can watch your video as a trailer of the event to hype their interest.

Conclusion

Apart from creating content, TikTok live shopping trends are rising gradually. Therefore, this article presents a detailed guide about working, rules, benefits, and process of live selling on TikTok. We have also introduced Wondershare Virbo Live, which helps you grow on different platforms like TikTok. It provides exceptional compatibility and usability to facilitate users anytime and anywhere.

Various social media platforms are helping businesses to elevate live shopping industry trends. TikTok is one of them and has become an integral part of content creators’ lives. Besides producing content, many professionals use TikTok for its selling ecosystem. It even allows people to adapt new online advertising techniques through live-stream events.

In this article, you will get insights about the working algorithm and rules of TikTok livestream shopping. You will also explore an advanced live-streaming platform. Moreover, you can learn some practical tips here to stand out as a leading seller on TikTok.

Part 1. What Is TikTok Live Shopping and How Does It Operate?

**TikTok Live Shopping is an innovative online advertising strategy introduced by TikTok in 2021. This feature has integrated live streaming into the e-commerce environment. Brands can showcase their products through real-time events. Unlike traditional marketing tactics, it helps to engage with customers directly for a global reach. Other than that, brands can advertise with engaging in-feed videos on TikTok to increase sales.

Shoppers can discover and purchase products and checkout directly within TikTok. They can also explore new brands by tapping the shop icon and checking the items recommended by the TikTok community. According to legitimate statistics , 67% of users say that TikTok marketing inspires them to buy something when they don’t even think about it.

How Does TikTok Live Shopping Operates?

Marketers can operate TikTok Live selling through live streaming and e-commerce. For this process, sellers start live streams and demonstrate their products or services. After going live, they can pin specific items to make them appear on screen for buyers. Also, they can schedule a live stream to get more time for preparation and promotion.

When shoppers interact with them, they can buy directly within the app by providing links or buttons. So, there is no need to go out of the platform and surf other websites. Moreover, they can make transactions through integrated payment gateways. Then, sellers ensure fulfillment and smooth delivery of the produce.

Why Is TikTok Live Shopping Beneficial in the Current Digital Industry?

TikTok is the fastest-evolving network, with over one billion users worldwide. Therefore, it is attractive for brands to advertise products and grow their profile. The following are some major benefits of the TikTok Live shopping experience:

1. Global Reach: An extensive user base makes TikTok more beneficial for professionals. They can go live from anywhere and showcase their products or services to find potential customers.
2. Sales Boost: Sellers can provide discounts or offers to shoppers during live stream to increase their sales. A report shows that 40% of Gen Z TikTok users have purchased at least one product while watching live-streaming content.
3. Real-Time Interaction: The TikTok algorithm lets sellers connect with audiences in real time. It even helps build trustworthy customer relationships that increase sales over time.
4. Engaging Platform: TikTok has cemented its position as one of the top-most engaging platforms. It provides exceptional broadcast features and controls. About 18% of marketers and brands use TikTok for marketing and live shopping events.

Part 2. Rules To Obey While Using TikTok Live Selling Feature

Like every social media platform, TikTok has some requirements to use the live session feature. For this, you need to be at least 18 years old and have a minimum of 1000 followers. Besides, there are some rules to obey while using TikTok live. According to TikTok’s community guidelines , your content should be respectful and updated. Also, it should not address deceptive terms or violate human life.

How To Go Live on TikTok for Live Selling?

After knowing the requirements and rules, the query is how to do TikTok live selling through livestream. For this purpose, follow the simple steps to go live with your TikTok account.

Step 1. Launch the TikTok app and tap on the “+” icon at the bottom-center of the app display. It takes you into the video creation mode, and there, you slide the bottom menu bar to select the “LIVE” option.

Step 2. After that, tap “Add a Title” to write a creative title for the livestream within 32 characters. Lastly, hit the “Go Live” button to initiate your live streaming.

How To Schedule a Live Shopping Event on TikTok?

Apart from going live simply, TikTok allows you to schedule live shopping events to get more time for preparation. Here’s how to schedule a TikTok livestream shopping event step by step.

Step 1. First, open the TikTok app and tap the “Calendar” icon at the top-right corner. Proceed to select “Create an event” on the continuing page. It then asks you to enter “Event Name” of a maximum of 32 characters and “Start Time” to set the event duration.

Step 2. Afterward, write a “Description” of the event to define it within 200 characters. Lastly, tap on “Create,” and your event will go under review for approval. Once your live shopping TikTok event gets approved, you can see it on your profile.

Part 3. Tips That Can Make You the Next Big Seller on TikTok Live Shopping

Many platforms are out there for selling on TikTok Live, and the competition is touching the sky. Therefore, you have to take smart steps to survive in the live shopping ecosystem. To help you become the next big seller on TikTok live shopping**,** we have discussed some simple tips here:

Tip 1. Using Wondershare Virbo Live To Make Engaging Livestreaming Content

For effective live selling, you need an efficient live-streaming platform. At the moment, Wondershare Virbo Live stands out as the best platform to host result-oriented live shopping events on social media. It helps you counter the language barriers with AI integration of multiple accents and languages.

It allows you to generate creative scripts for live shopping to save time and effort. Moreover, the built-in AI system helps you translate text and generate AI voice. So, you can reach a global audience to allow them to experience live shopping. It enables you to interact with the audience smartly through automatic responses. You can also set up a personal Q&A database for prompt responses.

Important Characteristics of Wondershare Virbo Live

1. Wondershare Virbo Live offers a wide range of compatibility to go live on different social media platforms. You can integrate live streaming with all major platforms, including YouTube, TikTok, and more.
2. You also get to use different AI avatars or VTubers that reflect different attire, poses, and ethnicities. Plus, it allows you to customize your avatar for every live session.
3. The cloud-based support helps you manage things without downloading. You can also operate the platform flexibly without any restrictions.

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Comprehensive Guide to Creating a Streaming Room in Wondershare Virbo Live

Wondershare Virbo Live redefines your way of interacting with viewers. It has even made TikTok livestream shopping fun for sellers and shoppers with advanced AI features. Therefore, analyze the following steps to know how to create a stream room with this interactive tool:

Step 1. Open the Platform and Create Your Stream Room

First, open the official website of Virbo Live to access the online tool. Once you open the platform, you will see the information on the main interface. Select the “Create Stream Room Now” function on this window to proceed.

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Step 2. Create a Blank Livestream Room To Access Editing Window

After that, the tool’s home screen opens with several customization options. Next, click the “Create a Blank Livestream Room” button to create your livestream room with personalization.

Step 3. Insert Text or Navigate to the AI Smart Script Function

The next screen shows multiple features to let you create a live stream. For that, click on the “Text” option on the left side of the display. Type or paste your dubbing content in the text box. You can also choose the “AI Smart Script” option at the bottom left corner to instantly add your prompt and generate a script.

Step 4. Choose AI Avatars To Showcase Your Personality

Choose the “AI Avatars” tab from the given options in the top bar. It displays various avatars with a variety of poses and attire. Before moving forward, preview your favorite AI avatar on the right side.

Step 5. Try Different Backgrounds and Templates

In the top navigation bar, hit the “Background” tab to see different background options. Depending on live streaming requirements, you can customize the background. Conversely, you can try the “Template” section according to your needs and wants.

Step 6. Initiate Your Livestream for Live Selling

Once you have selected everything according to the requirements, you can start. Lastly, hit the “Start livestream” button at the top right corner to give your viewers a personalized experience.

Tip 2. Properly Plan Your Livestream

It won’t be a good impression if you make mistakes in real-time interaction with viewers. Thus, make sure to prepare yourself before going to a live stream. To plan appropriately, collect the data and make an outline or presentation. You can livestream according to outlines and present your products.

Tip 3. Gain Expertise in TikTok Features

Becoming a proficient user of TikTok features would be a plus for you. The first feature is its “Enhance” mode, which presents beauty filters to improve your appearance. The flip camera helps show something in front during live without moving the camera away. You can also share your live stream and filter your comments in real-time using TikTok.

Tip 4. Check TikTok Analytics

Having a huge number of followers is not enough. You should also analyze when most of your audience stays active for a greater reach. For this, TikTok Analytics helps to supervise the viewers’ activities during specific intervals. Besides, you can also survey viewers to better understand which time is preferable for the maximum audience.

Tip 5. Promote Your Broadcast

TikTok live selling improves when you engage with a broad audience. You can try multiple ways to promote your livestream and get more viewers. One way is to share your live stream link on other platforms or directly text the people. The second method is that you can create a promotional video of the scheduled live event. Viewers can watch your video as a trailer of the event to hype their interest.

Conclusion

Apart from creating content, TikTok live shopping trends are rising gradually. Therefore, this article presents a detailed guide about working, rules, benefits, and process of live selling on TikTok. We have also introduced Wondershare Virbo Live, which helps you grow on different platforms like TikTok. It provides exceptional compatibility and usability to facilitate users anytime and anywhere.

Facebook Live Shopping: A Comprehensive Guide

After the COVID-19 pandemic, people started trusting online shopping. Therefore, a live shopping trend emerged, which felt like a one-on-one conversation between shopkeepers and buyers. In this regard, different platforms developed and facilitated live shopping. Yet, many features and options need to be introduced for an evener shopping experience.

Considering this scenario, major tech giants like Meta entered the market. They released a Facebook live shopping feature and pushed the boundaries of e-commerce. If you are new to this tech-based shopping or selling, this guide is for you. However, read it by the end to get comprehensive insights on Facebook live selling and shopping.

Part 1. A Brief Introduction to Facebook Live Shopping

Facebook live shopping is a free tool to interact directly with sellers during a live video. It is among the top livestream shopping platforms in the US, and it was launched in 2021. Retailers connect with buyers while showing their items in real-world scenarios through this service. Facebook lets them tag their product in live streaming, containing website links to place orders.

According to statistics , 82% of consumers prefer livestream content from brands. Besides, 80% of the brands prefer Facebook to market their product through live videos. Still, the e-commerce market continues to develop and address loopholes in live selling with care. Anyhow, look into the perks of Facebook live selling features discussed ahead:

1. Facebook Live Shopping Notification

To bring viewer traffic, Facebook sends notifications to customers. People get notified via Messenger or Facebook notifications about their favorite brand’s live selling. This way, merchants can attract the maximum number of customers.

2. Product Demonstration

Live shopping has completely changed traditional online shopping. Unlike static photos of a product, selling live on Facebooklive shopping allows you to see how the product works. In the live session, potential customers can see how it looks, in which size it is available, and its exact color.

3. Easy Product Management

Before going live, the host can set up a shopping playlist with categories. Also, they can tag product details and website links before going live. As a result, people can easily navigate to the product, add it to their cart, and purchase directly. During the session, anyone can ask questions through the live chat feature.

Part 2. A Beginner’s Guide to Setting Up a Facebook Live Shopping for Your Product

After understanding these features, sellers can set up their shop. For this purpose, review this section and learn to set up your Facebook shop. Below are some details on how to create a shopping profile on Facebook:

Requirements: Firstly, check your business location, which must be based in the USA. Plus, your business can be located in 21 exempt countries in America, Europe, and Asia. Afterward, create a Facebook business page where you carry an admin role. Then, ensure that Facebook supports your country’s currency. Later, verify your product is complying with Facebook’s commerce policies.

• Step 1. Sign in or create a Facebook page containing all information about your brand. Then, go directly to the Meta Business page and hit the “Live” button in the “Create” section.
• Step 2. From the top bar of your Meta Business page, tap the “Live Shopping” option. There, toggle the “Enable Live Shopping” option and go to stream your first shopping session.

Upon creating an account and choosing a suitable product niche, it’s time to feature them. To learn how sellers feature products, review these steps and make your items visible to viewers:

• Step 1. As you enable the live shopping option earlier, click the “Commerce Manager” to discover the Live Shopping feature in the “Promotions” tab. Continue to select the “Create Playlist” button for setting up a product playlist for live shopping.

• Step 2. This opens up a new window where you have to provide all the details involving the product. Add the product and their respective details, and review the result in the playlist. After you’ve created the playlist, select where you wish to go live on Facebook, i.e., desktop or mobile app. On selecting the right option, click the “Go Live” button to conclude the process.

What Products Are Suitable for Facebook Live?

Determining the top-selling product would help retailers to increase sales. Notably, clothing and accessories are the most selling products of 2022 on Facebook. Meanwhile, self-grooming products stand second, followed by furniture and electronic appliances. Provided is a list of the products that seem suitable for Facebook live shopping:

• Electronics
• Home and Garden
• Vehicles
• Clothing and Accessories
• Furniture
• Mobile Accessories

Part 3. Some Progressive Tips To Excel in Facebook Live Shopping

After learning about setting up a Facebook shop, you should look into some tips for settling down in the market. Thus, the following are some strategies that you need to focus on before selling live on Facebook:

1. Promote Your Shopping Event

Build anticipation of your event a couple of days before. Following that, announce or promote your event and encourage people to subscribe to your page. You can invite them via other channels like Instagram posts, blogs, and social media groups.

2. Keep It Short and Engaging

Consider the first few minutes of the live event important. Show an energetic attitude and grab the audience’s attention initially. According to research, social media users prefer to watch videos in under 1 minute.

3. Plan Things and Be Organized

It is better to plan your points of discussion before the event. You should write the outline and transition lines to shift from one product to another. Besides, keep your surroundings organized to give viewers a good impression.

4. Energetically Communicate

Make your audience as much involved in the event as you can. For this, it is suggested that they respond to their questions and ask them to comment. You can show your product trials and ask a friend or family to create more engaging discussions.

5. Don’t Let Your Work Wasted

You should not let your Facebook live online selling sessions be wasted. Save it in your timeline for people to watch anytime and get information about items. It will also attract new audiences who couldn’t join the live session.

Part 4. Sell Better With Simplicity: Wondershare Virbo Live

Live selling on Facebook seems easy, but you need effective tools to attract the most customers. In this regard, people still don’t have enough knowledge to plan and execute live streaming. Therefore, using Wondershare Virbo Live is the ultimate solution to perform the entire process in one place. It is an AI tool that offers multilingual AI-driven avatars for seamless shopping broadcasting.

You can set up a customized Q/A database for automatic queries using this tool. Plus, it is compatible with almost all social media platforms, such as YouTube, Facebook, and Instagram. Not only that, but you can also dive into its prominent features, which are explained below for more insights:

1. **AI Live Script Generation:**Are you unable to brainstorm engaging pinpoints for your product selling? Use the AI Script feature of Wondershare Virbo Live and get a compelling script by describing your needs. You can even select a script tone from marketing to specialization options.
2. **AI Translation:**To attract a diverse audience, you need videos in different languages. Therefore, Virbo Live offers a feature to translate your script into another language. Apart from that, a dubbing option holds AI voices of different languages and accents.
3. **AI Avatars:**If you are a camera-shy person but live selling is a need of your business, use AI Avatars as a dynamic shift to progress. They can mimic real-life nuances while showing various ethnicities and attires. You pick one via scrolling, standing, or sitting pose avatars.

Get Started Online Free Download

Steps To Sell Better With Wondershare Virbo Live

Another notable option is that Wondershare Virbo Live lets you import an image or video background for effective enhancement. To explore that option, follow these steps and use Wondershare Virbo Live to the maximum:

• Step 1. Access Virbo Live and Create a Blank Live Stream Room

Enter the official Virbo Live website and proceed to select the “Create Stream Room Now” button. Select the “Create a Blank Livestream Room” button to initiate the live stream system as you lead into the main interface.

Get Started Online Free Download

• Step 2. Customize Your AI Avatar for Streaming

From the editing screen of Virbo Live, press the “AI avatars” option from the top bar. Scroll and pick one avatar that suits you best. Then, hit the “Background” option next to AI Avatar and choose one background.

• Step 3. Add Script for Livestream Video

Move to the left and enter the words you want the AI Avatar to speak under the “Script lines” section. Alternatively, you can choose the “AI Smart Script” button from the bottom left corner. You can describe your product, set a Style, and adjust other parameters to get an AI script there.

• Step 4. Pick a Dubbing Voice for Avatar To Live Stream

After customizing the avatar, head to the “Dubbing” option from the top. Using it, pick one language and accent of the AI voice to proceed with the “Confirm” button. Finally, your live-selling video is ready to post via the “Start livestream” button at the top right corner.

Conclusion

To summarize, livestream selling is becoming a competition between platforms. Meta isn’t behind in this situation and offers live shopping on Facebook, which is highlighted in this guide. Undoubtedly, Facebook is setting trends, but it is difficult for many users to comprehend. Therefore, Wondershare Virbo Live is a perfect solution to plan and execute live selling seamlessly in one place.

After the COVID-19 pandemic, people started trusting online shopping. Therefore, a live shopping trend emerged, which felt like a one-on-one conversation between shopkeepers and buyers. In this regard, different platforms developed and facilitated live shopping. Yet, many features and options need to be introduced for an evener shopping experience.

Considering this scenario, major tech giants like Meta entered the market. They released a Facebook live shopping feature and pushed the boundaries of e-commerce. If you are new to this tech-based shopping or selling, this guide is for you. However, read it by the end to get comprehensive insights on Facebook live selling and shopping.

Part 1. A Brief Introduction to Facebook Live Shopping

Facebook live shopping is a free tool to interact directly with sellers during a live video. It is among the top livestream shopping platforms in the US, and it was launched in 2021. Retailers connect with buyers while showing their items in real-world scenarios through this service. Facebook lets them tag their product in live streaming, containing website links to place orders.

According to statistics , 82% of consumers prefer livestream content from brands. Besides, 80% of the brands prefer Facebook to market their product through live videos. Still, the e-commerce market continues to develop and address loopholes in live selling with care. Anyhow, look into the perks of Facebook live selling features discussed ahead:

1. Facebook Live Shopping Notification

To bring viewer traffic, Facebook sends notifications to customers. People get notified via Messenger or Facebook notifications about their favorite brand’s live selling. This way, merchants can attract the maximum number of customers.

2. Product Demonstration

Live shopping has completely changed traditional online shopping. Unlike static photos of a product, selling live on Facebooklive shopping allows you to see how the product works. In the live session, potential customers can see how it looks, in which size it is available, and its exact color.

3. Easy Product Management

Before going live, the host can set up a shopping playlist with categories. Also, they can tag product details and website links before going live. As a result, people can easily navigate to the product, add it to their cart, and purchase directly. During the session, anyone can ask questions through the live chat feature.

Part 2. A Beginner’s Guide to Setting Up a Facebook Live Shopping for Your Product

After understanding these features, sellers can set up their shop. For this purpose, review this section and learn to set up your Facebook shop. Below are some details on how to create a shopping profile on Facebook:

Requirements: Firstly, check your business location, which must be based in the USA. Plus, your business can be located in 21 exempt countries in America, Europe, and Asia. Afterward, create a Facebook business page where you carry an admin role. Then, ensure that Facebook supports your country’s currency. Later, verify your product is complying with Facebook’s commerce policies.

• Step 1. Sign in or create a Facebook page containing all information about your brand. Then, go directly to the Meta Business page and hit the “Live” button in the “Create” section.
• Step 2. From the top bar of your Meta Business page, tap the “Live Shopping” option. There, toggle the “Enable Live Shopping” option and go to stream your first shopping session.

Upon creating an account and choosing a suitable product niche, it’s time to feature them. To learn how sellers feature products, review these steps and make your items visible to viewers:

• Step 1. As you enable the live shopping option earlier, click the “Commerce Manager” to discover the Live Shopping feature in the “Promotions” tab. Continue to select the “Create Playlist” button for setting up a product playlist for live shopping.

• Step 2. This opens up a new window where you have to provide all the details involving the product. Add the product and their respective details, and review the result in the playlist. After you’ve created the playlist, select where you wish to go live on Facebook, i.e., desktop or mobile app. On selecting the right option, click the “Go Live” button to conclude the process.

What Products Are Suitable for Facebook Live?

Determining the top-selling product would help retailers to increase sales. Notably, clothing and accessories are the most selling products of 2022 on Facebook. Meanwhile, self-grooming products stand second, followed by furniture and electronic appliances. Provided is a list of the products that seem suitable for Facebook live shopping:

• Electronics
• Home and Garden
• Vehicles
• Clothing and Accessories
• Furniture
• Mobile Accessories

Part 3. Some Progressive Tips To Excel in Facebook Live Shopping

After learning about setting up a Facebook shop, you should look into some tips for settling down in the market. Thus, the following are some strategies that you need to focus on before selling live on Facebook:

1. Promote Your Shopping Event

Build anticipation of your event a couple of days before. Following that, announce or promote your event and encourage people to subscribe to your page. You can invite them via other channels like Instagram posts, blogs, and social media groups.

2. Keep It Short and Engaging

Consider the first few minutes of the live event important. Show an energetic attitude and grab the audience’s attention initially. According to research, social media users prefer to watch videos in under 1 minute.

3. Plan Things and Be Organized

It is better to plan your points of discussion before the event. You should write the outline and transition lines to shift from one product to another. Besides, keep your surroundings organized to give viewers a good impression.

4. Energetically Communicate

Make your audience as much involved in the event as you can. For this, it is suggested that they respond to their questions and ask them to comment. You can show your product trials and ask a friend or family to create more engaging discussions.

5. Don’t Let Your Work Wasted

You should not let your Facebook live online selling sessions be wasted. Save it in your timeline for people to watch anytime and get information about items. It will also attract new audiences who couldn’t join the live session.

Part 4. Sell Better With Simplicity: Wondershare Virbo Live

Live selling on Facebook seems easy, but you need effective tools to attract the most customers. In this regard, people still don’t have enough knowledge to plan and execute live streaming. Therefore, using Wondershare Virbo Live is the ultimate solution to perform the entire process in one place. It is an AI tool that offers multilingual AI-driven avatars for seamless shopping broadcasting.

You can set up a customized Q/A database for automatic queries using this tool. Plus, it is compatible with almost all social media platforms, such as YouTube, Facebook, and Instagram. Not only that, but you can also dive into its prominent features, which are explained below for more insights:

1. **AI Live Script Generation:**Are you unable to brainstorm engaging pinpoints for your product selling? Use the AI Script feature of Wondershare Virbo Live and get a compelling script by describing your needs. You can even select a script tone from marketing to specialization options.
2. **AI Translation:**To attract a diverse audience, you need videos in different languages. Therefore, Virbo Live offers a feature to translate your script into another language. Apart from that, a dubbing option holds AI voices of different languages and accents.
3. **AI Avatars:**If you are a camera-shy person but live selling is a need of your business, use AI Avatars as a dynamic shift to progress. They can mimic real-life nuances while showing various ethnicities and attires. You pick one via scrolling, standing, or sitting pose avatars.

Get Started Online Free Download

Steps To Sell Better With Wondershare Virbo Live

Another notable option is that Wondershare Virbo Live lets you import an image or video background for effective enhancement. To explore that option, follow these steps and use Wondershare Virbo Live to the maximum:

• Step 1. Access Virbo Live and Create a Blank Live Stream Room

Enter the official Virbo Live website and proceed to select the “Create Stream Room Now” button. Select the “Create a Blank Livestream Room” button to initiate the live stream system as you lead into the main interface.

Get Started Online Free Download

• Step 2. Customize Your AI Avatar for Streaming

From the editing screen of Virbo Live, press the “AI avatars” option from the top bar. Scroll and pick one avatar that suits you best. Then, hit the “Background” option next to AI Avatar and choose one background.

• Step 3. Add Script for Livestream Video

Move to the left and enter the words you want the AI Avatar to speak under the “Script lines” section. Alternatively, you can choose the “AI Smart Script” button from the bottom left corner. You can describe your product, set a Style, and adjust other parameters to get an AI script there.

• Step 4. Pick a Dubbing Voice for Avatar To Live Stream

After customizing the avatar, head to the “Dubbing” option from the top. Using it, pick one language and accent of the AI voice to proceed with the “Confirm” button. Finally, your live-selling video is ready to post via the “Start livestream” button at the top right corner.

Conclusion

To summarize, livestream selling is becoming a competition between platforms. Meta isn’t behind in this situation and offers live shopping on Facebook, which is highlighted in this guide. Undoubtedly, Facebook is setting trends, but it is difficult for many users to comprehend. Therefore, Wondershare Virbo Live is a perfect solution to plan and execute live selling seamlessly in one place.

Beginner’s Tutorial: Stream to Facebook With OBS Studio

Live streaming has become essential for many brands to promote their products on a large scale. They use different tools to integrate live stream features with social media platforms. Among all the available options, OBS Studio is one such streaming software that provides a cross-platform approach. You can easily use this open-source tool to stream on Facebook Live.

This article provides sufficient information about OBS and Facebook. It also solves the query about how to start OBS Facebook live streaming with proper guidelines. Moreover, you can find an AI-powered tool that intensifies your live streaming experience.

Part 1. A Brief Overview of OBS and Facebook

According to a Statista report, Facebook is the most-used social network, with over 3 billion monthly visitors. Almost everyone knows about Facebook, but most people are unfamiliar with OBS Studio. This section intends to provide essential information about OBS and its compatibility with Facebook Live:

OBS Studio

OBS Studio is an open-source and free software for streaming and screen casting. Its initial version was released in 2012. Now, this tool is available for macOS, Windows, BSD, and Linux distributions. It helps to record, encode, capture, and broadcast through RTMP, WebRTC, and other protocols. Moreover, OBS Studio supports multiple plug-ins to provide more functions.

Facebook

Mark Zuckerberg launched Facebook to help users connect globally. People started to use it for various purposes because of its extended functionality. Currently, it is helping individuals and companies to do wonders together. Many brands are using it for marketing and generating leads. Moreover, Facebook has even established its position as one of the finest live-selling platforms.

Part 2. How To Stream to Facebook With OBS Studio: A Simple Guide

Streaming live on Facebook provides capabilities to reach global audiences and share content. At the same time, you need an efficient tool like OBS to stream live on this largest social network. Due to some complex options, steamers are still confused about how to use OBS for Facebook Live effectively. In this regard, the following steps make it easy for them to stream to Facebook with OBS Studio.

• Step 1. First of all, launch OBS Studio software on your device. On the main interface, it provides a whole range of options. Click on the “+” icon in the “Scenes” panel at the bottom left corner. Then, rename the scene on the prompt and hit the “OK” button to save it for use every time.

• Step 2. After creating a scene, you need to add sources for audio and video. To add audio input, hit the “+” icon in the “Sources” panel. Then, select the “Audio Input Capture” option from the appeared list. After that, rename the audio source in the “Create new” bar and click the “OK” option. Another panel shows here in which you select the device from the dropdown. After that, hit the “OK” button again to save it.

• Step 3. To add a video capture source, click on the “+” icon again given in the “Sources” panel. Afterward, a list appears from where you select the “Video Capture Device” option. You can rename the source on the next displayed panel and then hit the “OK” button. Select the video source from available devices and customize FPS and resolution. Once you confirm the video source, it starts showing the video using that source.

• Step 4. To proceed to the live streaming feature, click the “Settings” option in the “Controls” section. Navigate to the settings page and select the “Stream” option. After that, click “Service” to check the services list and choose “Facebook Live” from there. Upon doing that, hit the “Get Stream Key” button to get a key for streaming.

• Step 5. It opens the browser and shows the Facebook page through a unique URL. On that page, you can see two options, including “Go live” and “Create event.” Here, you must select “Go Live” to proceed further.

• Step 6. On the next window, select the “Streaming software” option with a key icon. This displays the “Stream Key” for further processing. Click the “Copy” button to get the key in your clipboard.

• Step 7. After copying the key, go back to the OBS Studio tool. Paste the key in the “Stream Key” text box within the Stream Settings and hit the “OK” button.

• Step 8. Afterward, click on the “Start Streaming” function in the “Controls” panel. Then, it immediately starts streaming and shows its parameters in the below bar. To terminate live streaming, hit “Stop Streaming” from the same menu.

Part 3. How To Attract More Live Audiences When Streaming to Facebook With OBS Studio?

As we have mentioned, there are many live-streaming tools in the market. These streaming platforms offer handy features that help users to stream simple content. For instance, OBS is helpful but inefficient enough to produce creative live streams. For this, you need a powerful tool with complete customization options. Wondershare Virbo Live is a well-designed tool to tailor your live streams perfectly.

Interestingly, this tool’s AI Smart Script feature helps generate scripts for marketing streams in instant prompts. You can change the live stream template and background according to your desire. Also, there is a range of AI Avatars with different ethnicities, outfits, and poses for all occasions. Moreover, you can use the tool without downloading it because it offers cloud-based support.

Features of Wondershare Virbo Live To Consider

1. Wondershare Virbo Live has an AI Streamer that provides dubbing in different languages and accents. You can also generate AI voices according to your audience.
2. This cost-efficient tool offers a seamless streaming experience 24/7. Thus, it helps to boost the revenue of your live selling on social platforms.
3. You can customize the size and placement of objects or text on live streams. Also, it helps to use stickers that catch the interest of viewers.

Comprehensive Steps To Create a Streaming Room Using Wondershare Virbo Live

Virbo Live would be a perfect solution for creating customized live-stream rooms. It provides intuitive controls with AI-powered features. Here’s how you can make your streaming room step-by-step with this efficient live-streaming tool.

• Step 1. Access Tool and Advance To Create Stream

Initially, visit the official site of Wondershare Virbo Live and navigate on the main interface. Move slightly down and click the “Create Stream Room Now” option. Afterward, it will take you to the main panel of the tool.

• Step 2. Start With Selecting the Livestream Room Template

To start the customization process, pick the best template from the different choices under the “Livestream Room Template” section. After selecting the template, the window opens and displays the template on the right side of the screen.

• Step 3. Utilize Different Controls To Customize the Template

You can customize the template on the same screen by dragging text or objects. Then, you can select creative avatars from the “AI avatars” tab for your live event. Apart from that, open the “Background” tab to choose stunning backgrounds. Plus, you can introduce “Sticker” based on the requirements of your stream.

• Step 4. Access Options for Human Interaction

After taking care of visuals, hit the “Human interaction” tab from the display’s top left and select the “Microphone” option. Upon doing this, click the “Turn microphone on to take over” button to provide access to your local microphone. After that, you can interact with the audience live when livestreaming on Facebook.

• Step 5. Initiate Your Customized Live Stream Successfully

After finalizing all the selections, you can start live streaming. For that, hit the “Start livestream” button given at the top right corner of the screen. The tool instantly starts your live stream with customized features.

Conclusion

Conclusively, we have presented a detailed overview of OBS Studio and its integration with Facebook Live. You can benefit from simple instructions on how to use OBS Studio for Facebook Live. Wondershare Virbo Live provides innovative functions with AI technology to make your live streams even more exciting. Amazingly, users can seamlessly integrate this tool with all major social networks for live streaming.

TikTok has changed the streaming world. With millions of users on the platform, TikTok Live Studio is a tool that allows you to stream and go live with ease and better engagement. TikTok has realized the power of streaming and is now competing with some of the biggest platforms like Facebook Live, Twitch, and YouTube.

But if you want to grow your TikTok using the Live Studio, then we have a complete guideline of how to go from a beginner streamer to an advanced one.

Part 1: Basic Knowledge of Pro Tips for TikTok Live Studio Success

We live in an attention economy where live streaming has become the pinnacle of entertainment. You see many creators like Adin Ross, N3on, and Sneako making the move and becoming one of the biggest streamers out there, earning millions of dollars per year.

The studio behind TikTok saw the potential and decided to allow live streaming, which is one of the best ways creators can interact with their audience. However, as the platform got bigger, TikTok introduced its official Live Studio tool that aims to set streamers up for success.

So what exactly is Live Studio? LIVE Studio is TikTok-dedicated streaming software that lets you stream games on TikTok, connect with the community, receive gifts, and subscriptions, and easily create high-quality content for your viewers to enjoy.

So how does it work?

01 How does TikTok Live Studio work?

Being a comprehensive live streaming software, creators who want to use Live Studio will need to at least have 1000 followers to unlock and access this wonderful software. TikTok LIVE Studio has helped gaming creators up their TikTok Live experience, experience true monetization, and connect deeply with their viewers.

However, if you want to be a gaming-related creator, you must have posted game-related short videos or gone live while playing a game of your choice. But with non-gamers, the policy is different. You need at least 10,000 followers to have access to the LIVE Studio.

02 Benefits and Features of TikTok Live Studio

Tik Tok LIVE Studio provides many features that make streaming a breeze. Especially when you are a gamer, you get so many intuitive controls that it turns your TikTok into an analytical dashboard where you can understand your audience a bit better.

Firstly, Live Studio TikTok makes it easier for beginners to go live and get their streaming career started. It is simple to use and easy to get started when there is a dedicated tool for streaming.

Secondly, you can engage with viewers like a pro using streaming-oriented features like LIVE, LIVE Goal, Highlight, and more. It sets up a whole system for you to follow and improve, allowing you to take your streaming career to the next level.

Moreover, with TikTok LIVE Studio, you can also chat with your viewers through an in-game chatbox. From reacting to their comments and receiving gifts, Live Studio provides all the options for streamers to leverage.

Part 2: Pro Tips for TikTok Live Studio Success

1. Select AI-powered streaming tools to ease the workload

We live in an AI-focused world where even gamers tend to move towards AI avatars instead of displaying themselves playing the game. If you have been a fan of vTubers and want a similar streaming style for your gaming TikTok Live, then you should try Virbo Live .

Moreover, in the modern world, TikTok commerce has been blowing up with shops showcasing their products and getting the most return of the content that they are making. But with virtual live avatars in Virbo, you can take it up a notch and get your TikTok store to sell better with greater engagement.

First of all, you are going to save a lot of money when it comes to using an AI avatar since you won’t need to hire a person to do everything for you. Secondly, using these VTubers will give you a boost in revenue especially when there is a live shopping event.

Lastly, with 24/7 seamless AI streaming, you can plan the stream ahead of time and get much more out of your livestreams. Here are some of Virbo’s live-streaming features.

Features of Virbo Live

• AI Live Shopping: Virbo offers 24/7 live avatars that you can use to set up AI live shopping right on your TikTok page. You don’t need any human model present and you can showcase your product on the TikTok page as you like.
• Realistic AI-Driven Avatars: All avatars are realistic and the vTubers can perfectly mimic natural movements. From different ethnicities, poses, and attire, you have the freedom to choose anything.
• Multiple Languages and Accents: Virbo offers multiple languages and accents that various avatars can have. Hence, you can break the language barrier and create live streams in various languages to target the native people.

2. Set your objectives for TikTok Live

When it comes to going live on TikTok, you also need to set your objectives. TikTok Live Studio provides many features that you can leverage. Hence, by planning your actions, you can make the best out of going live on TikTok

For example, before your stream starts, ask yourself, what are your objectives? Do you want more views, more people engaged, more conversations, monetization? Once you have the goal in mind, then you can leverage TikTok Live Studio and make the most return out of your effective live session.

3. Promote your live beforehand

Before you go live using TikTok Live Studio, you need to promote your life. It is important to build up anticipation before actually going live on the platform. Hence, when you announce that you are going live and also tease what is going to be in the video, you improve your chances of getting more viewers to join, especially if you have an audience already.

One of the best ways to promote is simply to make an engaging TikTok that only teases the content of your upcoming live session, sparking the curiosity factor amongst the potential viewers.

4. Timing matters the most

The right time when you push out your content is what matters the most. The same is true with YouTube, Facebook, Instagram, and most other platforms. With TikTok, you must understand where your audience is mostly active in

How do you find that? Well, you need to understand your audience deeply and when they are mostly active. For example, your audience could be active on TikTok on a certain time and that’s where pushing your livestream will get the most results.

5. Take care of technical aspects

Most people ignore the technical aspects of TikTok livestream. This is especially true if you want to come in front of the camera for live streaming purposes. For example, you need to make sure that your lighting, sound, and connectivity are perfect so nothing hinders the experience of your audience.

With TikTok Live Studio, you can handle the hardware, which devices you want to connect, and the overall quality of your live streams. So, when you address the technical aspects the right way, you increase your chances of engaging the audience.

Part 3: Step Guidance to Start TikTok Live Studio

Step 1 Download TikTok Live Studio

Visit the official website of TikTok Live Studio and download it for your Windows. But you can also log in to your TikTok account and download Live Studio from there. But if you don’t see the TikTok Live Studio download button in your TikTok app, then that means the software might not be available in your region.

Step 2 Install and Login TikTok Live Studio

After completing the download, you need to install the software on your Windows PC or laptop. Give it all the permission that it needs and after you are done installing it on your machine, you need to log in just like you log in to your TikTok. The application will allow you to choose various options like Facebook, Google, and Twitter login.

Step 3 Setting up LIVE Studio and going live

Once you are logged in, you can either skip the process or Set Up so that everything will go under your supervision. You will need to select things like Microphone, Camera settings, Streaming Settings, and more. Once everything is set up, you just need to click Go Live, and your live stream will be started.

Conclusion

TikTok Live Studio is one of the best live streaming tools you will find. The regular TikTok app is quite limited, especially if you are a streamer trying to make it on the TikTok world.

There is so much competition on the TikTok streaming service, but with Live Studio, you get a lot of freedom and tools to measure your progress in the competitive TikTok world.

TikTok has changed the streaming world. With millions of users on the platform, TikTok Live Studio is a tool that allows you to stream and go live with ease and better engagement. TikTok has realized the power of streaming and is now competing with some of the biggest platforms like Facebook Live, Twitch, and YouTube.

But if you want to grow your TikTok using the Live Studio, then we have a complete guideline of how to go from a beginner streamer to an advanced one.

Part 1: Basic Knowledge of Pro Tips for TikTok Live Studio Success

We live in an attention economy where live streaming has become the pinnacle of entertainment. You see many creators like Adin Ross, N3on, and Sneako making the move and becoming one of the biggest streamers out there, earning millions of dollars per year.

The studio behind TikTok saw the potential and decided to allow live streaming, which is one of the best ways creators can interact with their audience. However, as the platform got bigger, TikTok introduced its official Live Studio tool that aims to set streamers up for success.

So what exactly is Live Studio? LIVE Studio is TikTok-dedicated streaming software that lets you stream games on TikTok, connect with the community, receive gifts, and subscriptions, and easily create high-quality content for your viewers to enjoy.

So how does it work?

01 How does TikTok Live Studio work?

Being a comprehensive live streaming software, creators who want to use Live Studio will need to at least have 1000 followers to unlock and access this wonderful software. TikTok LIVE Studio has helped gaming creators up their TikTok Live experience, experience true monetization, and connect deeply with their viewers.

However, if you want to be a gaming-related creator, you must have posted game-related short videos or gone live while playing a game of your choice. But with non-gamers, the policy is different. You need at least 10,000 followers to have access to the LIVE Studio.

02 Benefits and Features of TikTok Live Studio

Tik Tok LIVE Studio provides many features that make streaming a breeze. Especially when you are a gamer, you get so many intuitive controls that it turns your TikTok into an analytical dashboard where you can understand your audience a bit better.

Firstly, Live Studio TikTok makes it easier for beginners to go live and get their streaming career started. It is simple to use and easy to get started when there is a dedicated tool for streaming.

Secondly, you can engage with viewers like a pro using streaming-oriented features like LIVE, LIVE Goal, Highlight, and more. It sets up a whole system for you to follow and improve, allowing you to take your streaming career to the next level.

Moreover, with TikTok LIVE Studio, you can also chat with your viewers through an in-game chatbox. From reacting to their comments and receiving gifts, Live Studio provides all the options for streamers to leverage.

Part 2: Pro Tips for TikTok Live Studio Success

1. Select AI-powered streaming tools to ease the workload

We live in an AI-focused world where even gamers tend to move towards AI avatars instead of displaying themselves playing the game. If you have been a fan of vTubers and want a similar streaming style for your gaming TikTok Live, then you should try Virbo Live .

Moreover, in the modern world, TikTok commerce has been blowing up with shops showcasing their products and getting the most return of the content that they are making. But with virtual live avatars in Virbo, you can take it up a notch and get your TikTok store to sell better with greater engagement.

First of all, you are going to save a lot of money when it comes to using an AI avatar since you won’t need to hire a person to do everything for you. Secondly, using these VTubers will give you a boost in revenue especially when there is a live shopping event.

Lastly, with 24/7 seamless AI streaming, you can plan the stream ahead of time and get much more out of your livestreams. Here are some of Virbo’s live-streaming features.

Features of Virbo Live

• AI Live Shopping: Virbo offers 24/7 live avatars that you can use to set up AI live shopping right on your TikTok page. You don’t need any human model present and you can showcase your product on the TikTok page as you like.
• Realistic AI-Driven Avatars: All avatars are realistic and the vTubers can perfectly mimic natural movements. From different ethnicities, poses, and attire, you have the freedom to choose anything.
• Multiple Languages and Accents: Virbo offers multiple languages and accents that various avatars can have. Hence, you can break the language barrier and create live streams in various languages to target the native people.

2. Set your objectives for TikTok Live

When it comes to going live on TikTok, you also need to set your objectives. TikTok Live Studio provides many features that you can leverage. Hence, by planning your actions, you can make the best out of going live on TikTok

For example, before your stream starts, ask yourself, what are your objectives? Do you want more views, more people engaged, more conversations, monetization? Once you have the goal in mind, then you can leverage TikTok Live Studio and make the most return out of your effective live session.

3. Promote your live beforehand

Before you go live using TikTok Live Studio, you need to promote your life. It is important to build up anticipation before actually going live on the platform. Hence, when you announce that you are going live and also tease what is going to be in the video, you improve your chances of getting more viewers to join, especially if you have an audience already.

One of the best ways to promote is simply to make an engaging TikTok that only teases the content of your upcoming live session, sparking the curiosity factor amongst the potential viewers.

4. Timing matters the most

The right time when you push out your content is what matters the most. The same is true with YouTube, Facebook, Instagram, and most other platforms. With TikTok, you must understand where your audience is mostly active in

How do you find that? Well, you need to understand your audience deeply and when they are mostly active. For example, your audience could be active on TikTok on a certain time and that’s where pushing your livestream will get the most results.

5. Take care of technical aspects

Most people ignore the technical aspects of TikTok livestream. This is especially true if you want to come in front of the camera for live streaming purposes. For example, you need to make sure that your lighting, sound, and connectivity are perfect so nothing hinders the experience of your audience.

With TikTok Live Studio, you can handle the hardware, which devices you want to connect, and the overall quality of your live streams. So, when you address the technical aspects the right way, you increase your chances of engaging the audience.

Part 3: Step Guidance to Start TikTok Live Studio

Step 1 Download TikTok Live Studio

Visit the official website of TikTok Live Studio and download it for your Windows. But you can also log in to your TikTok account and download Live Studio from there. But if you don’t see the TikTok Live Studio download button in your TikTok app, then that means the software might not be available in your region.

Step 2 Install and Login TikTok Live Studio

After completing the download, you need to install the software on your Windows PC or laptop. Give it all the permission that it needs and after you are done installing it on your machine, you need to log in just like you log in to your TikTok. The application will allow you to choose various options like Facebook, Google, and Twitter login.

Step 3 Setting up LIVE Studio and going live

Once you are logged in, you can either skip the process or Set Up so that everything will go under your supervision. You will need to select things like Microphone, Camera settings, Streaming Settings, and more. Once everything is set up, you just need to click Go Live, and your live stream will be started.

Conclusion

TikTok Live Studio is one of the best live streaming tools you will find. The regular TikTok app is quite limited, especially if you are a streamer trying to make it on the TikTok world.

There is so much competition on the TikTok streaming service, but with Live Studio, you get a lot of freedom and tools to measure your progress in the competitive TikTok world.

Top 8 Live Selling Platforms & Beginner’s Tool Suggestion

Live selling platforms are widely considered as the future of commerce. As more live selling platforms emerge, it can be confusing to figure out which one is best for your needs. You will likely want to work with a live stream shopping platform that allows you to create an interactive and engaging shopping experience for your viewers. Such a platform will allow your viewers to watch live product demonstrations, ask questions, and make purchases directly. In this article, we review our top 8 handpicked livestream shopping platforms and recommend a tool to help in making the right choice for your brand.

Part 1: Choosing from 8 Major Live Selling Platforms

When choosing the best live shopping platforms, you will want to consider the ability to host real-time video streams where you showcase and sell your products. A good live commerce platform will combine the immediacy of live video with online shopping convenience that allows viewers to make purchases on the spot. The following is an overview of our handpicked best live shopping platforms:

1. Smartzer

Being one of the leading live shopping and interactive video platforms, Smartzer works well with international brands. It helps customers discover products more easily and instantly add them to their cart for a seamless shopping experience. Brands such as Adidas, Mini, and Jo Malone have used Smartzer to boost their view engagement rate to an average of 55% and a click-through rate of 25%.

Integrations: Shopify, Magento, WooCommerce, BigCommerce, and Salesforce

Pricing: Pricing upon request. Subscription is based on product features, usage levels, and integration.

Standout Features:

• Real-time comments and likes
• Catalog integration
• Detailed video performance data

Limitations:

• Higher pricing compares to other service providers
• Limited platform integrations
• Some advanced features have a steeper learning curve

2. NTWRK

NTWK blends entertainment, pop culture, and commerce. The live stream selling platform is designed to create a unique experience for viewers by combining live-streamed content with limited-time product drops. It also often features hard-to-find and exclusive items from various artists and brands.

Integrations: Connect to most social media platforms

Pricing: Pricing upon request

Standout Features:

• Virtual festival feature where users can participate in immersive online events with experiential content, exclusive drops, and interactive experiences
• Display of exclusive and highly-coveted product releases from brands and artists
• Users can purchase limited-editing items available only during the festival

Limitations:

• Does not embed on other platforms
• Does not provide customer activity data

3. Amazon Live

The live shopping platform is found within Amazon, allowing US Amazon vendors, US Professional Sellers, and Amazon influencers with storefronts to promote and sell their products during livestream shopping events. Store owners can create shoppable live streams where they educate and interact with shoppers in real-time. They can also partner with influencers to promote their products.

Integrations: Integrates with other Amazon systems quickly

Pricing: Free to Use

Standout Features:

• Product highlighting feature that allows store owners and users to showcase their products during live streams
• A metrics feature where users can measure their performance and improve their next live stream
• Channel Analytics dashboard within the Amazon Live Creator app provides a snapshot of total views, product clicks, and unmuted views

Limitations:

• Can only promote Amazon products
• Users cannot redirect traffic to their own websites

4. Facebook Live Shopping

This live shopping feature within Facebook combines live video streaming with ecommerce. Businesses can sell their products using live video broadcasts on Facebook. With Facebook having a huge user base, the live shopping platform is ideal for businesses of all shapes and sizes. Local businesses and craftsmen can use the platform to reach a broader audience while fashion and beauty industry businesses can leverage the platform to demonstrate makeup techniques or provide styling tips.

Integrations: Integrates with other META platforms

Pricing: Free to Use

Standout Features:

• Live stream notifications reminding users when the event is about to begin
• Brands and creators can collaborate on shows seamlessly
• Live streaming directly from a Facebook page

Limitations:

• Limited features
• Not scalable

5. TikTok Live Shop

The live shopping feature of TikTok offers a great opportunity for sellers to reach a large audience. With over 1 billion users and about 50 million daily active users in the United States, TikTok is one of the most popular social media channels. Users can increase their brand exposure, especially among millennials and Gen-Z.

Integrations: Prestashop, Square, Base, BigCommerce, Ecwid, OpenCart, and Shopline

Pricing: Free to start using, but charges from 2% for a commission fee

Standout Features:

• Effects and filters that improve the quality of live-stream videos
• Users can co-host, which allows collaboration with influencers
• In-app checkout

Limitations:

• Analytics data is only available for 28 days
• Limited functionalities

6. YouTube Live Shopping

The live shopping feature by YouTube allows creators with more than 1,000 subscribers to conduct live stream events. You can showcase your products on live streams and take advantage of live redirects. This means redirecting viewers from the premier or live stream to another one on a different channel. With the YouTube-Shopify partnership, you have the option for onsite checkout and syncing of inventory.

Integrations: Although not listed on the Website, YouTube has partnered with Shopify to enhance live shopping experience

Pricing: Free to use

Standout Features:

• Live chat moderation tools that enhance audience engagement while preventing online harassment
• Shopify integration that enables on-site checkout

Limitations:

• Users require at least 1,000 subscribers
• Available in limited countries

7. Channelize.io

Channelize.io is an end-to-end solution that enables ecommerce brands to add live shopping experiences to their apps and websites. It offers a wide range of features that allow sellers to interact live with customers. These include product demonstrations and live chat for enhanced live shopping experience.

Integrations: Shopify, Magento, WooCommerce, Wix, PrestaShop, and Shoplazza

Pricing: Free plan + demo available, with pricing starting from $49/month

Standout Features:

• Live chat and a floating video player for buyers to check the product page without leaving the live shopping experience
• In-show product promotion, spotlight, show analytics, and custom RTMP support
• Audience analytics that include unique insights about user behaviors and preferences

Limitations:

• Multi-streaming is only available in top plans
• Additional add-ons can be expensive

8. ShopShops

ShopShops was founded in 2016 as an international shopping app to replicate the fun of in-person shopping through a livestream video. The app allows sellers to grow their followers and shoppers to browse through products they are interested in.

Integrations: PayPal, Stripe, Shopify, Instagram, Meta for Business, Square for Retail, TikTok, Shippo, Intercom, and Avalara

Pricing: 30-day free trial, with pricing starting from $134/month plus 5% of sales

Standout Features:

• Real-time inventory and a waitlist where e-commerce businesses can manage inventory across channels from a single dashboard
• Updates inventory in real-time, allowing users to keep track of stock levels and avoid overselling

Limitations:

• Limited customizations
• Limited customer support

Part 2: Future Trends of AI-Powered Live Selling

Live selling is redefining e-commerce and how people buy products online. However, setting up an account and live streaming your products can be time-consuming and a costly affair. That’s why Virbo Live aims to automate the process and give you more time to focus on your products while still making sales.

01 Leveraging Virbo Live for effective live selling

Virbo Live allows users to create AI streamers that keep live shoppers engaged. The realistic AI-powered avatars will provide your viewers will all the information they need to make a purchase decision. With multi-lingual capabilities and the ability to interact with the audience in real-time, you can boost your sales even without being directly involved.

02 Simplified live selling experience with Virbo

Starting with Virbo Live is quite easy and straightforward. You only need to choose an avatar and provide information about your product, and AI will handle the rest. Here is a step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log in to your account on the official Virbo Live website , and click “Create a Black Livestream Room” to get started. You may also select a template of choice to start your livestream room.

Step 2 Choose AI Streamers and Background

Choose an AI avatar from the virtual host library to become your virtual streamer. Add the avatar to your livestream room and make appropriate customizations.

Step 3 Enter Text or Voice

Upload your audio or enter a script for the AI avatar. You may choose to effortlessly generate a script using the AI smart scriptwriter or AI translator by Virbo Love.

Step 4 Start Live Streaming

Click Start Live Streaming in the top right corner and choose the OBS software. This will allow you to integrate the Avatar to your live shopping platform that you are using.

Step 5 Interact With the Audience

Turn on Interact with the Audience feature once your avatar has gone live. This will allow the AI streamer to freely interact with your audience by responding to their questions.

FAQs about Live Selling Platforms

1. What is live selling?

Also known as live streaming shopping, live selling is engaging with shoppers online given the same experience they would in an in-person shopping scenario.

1. How do you use live selling platforms?

To use live selling platforms effectively, interact with your viewers, demonstrating your products and encouraging them to make a purchase.

1. Can you use Virbo Live AI avatars for commercial purposes?

Yes, you can use the Virbo Live AI avatars commercially by taking a paid subscription. All in-built assets on Virbo Live are copyrighted by Wondershare ad all subscription users can use these resources commercially. However, commercial use is not supported for free users.

Conclusion

Live shopping platforms are a great choice when you want to engage with your viewers in real-time and boost your sales. Although it can feel overwhelming when looking for the right live shopping platform, your goals and target audience should be our major consideration. Once you have established the platform that works well for your brand, we recommend usingVirbo Live to create content for your live event. With the AI streamer, you can automate your live events, ensuring your audience is catered for at all times.

Live selling platforms are widely considered as the future of commerce. As more live selling platforms emerge, it can be confusing to figure out which one is best for your needs. You will likely want to work with a live stream shopping platform that allows you to create an interactive and engaging shopping experience for your viewers. Such a platform will allow your viewers to watch live product demonstrations, ask questions, and make purchases directly. In this article, we review our top 8 handpicked livestream shopping platforms and recommend a tool to help in making the right choice for your brand.

Part 1: Choosing from 8 Major Live Selling Platforms

When choosing the best live shopping platforms, you will want to consider the ability to host real-time video streams where you showcase and sell your products. A good live commerce platform will combine the immediacy of live video with online shopping convenience that allows viewers to make purchases on the spot. The following is an overview of our handpicked best live shopping platforms:

1. Smartzer

Being one of the leading live shopping and interactive video platforms, Smartzer works well with international brands. It helps customers discover products more easily and instantly add them to their cart for a seamless shopping experience. Brands such as Adidas, Mini, and Jo Malone have used Smartzer to boost their view engagement rate to an average of 55% and a click-through rate of 25%.

Integrations: Shopify, Magento, WooCommerce, BigCommerce, and Salesforce

Pricing: Pricing upon request. Subscription is based on product features, usage levels, and integration.

Standout Features:

• Real-time comments and likes
• Catalog integration
• Detailed video performance data

Limitations:

• Higher pricing compares to other service providers
• Limited platform integrations
• Some advanced features have a steeper learning curve

2. NTWRK

NTWK blends entertainment, pop culture, and commerce. The live stream selling platform is designed to create a unique experience for viewers by combining live-streamed content with limited-time product drops. It also often features hard-to-find and exclusive items from various artists and brands.

Integrations: Connect to most social media platforms

Pricing: Pricing upon request

Standout Features:

• Virtual festival feature where users can participate in immersive online events with experiential content, exclusive drops, and interactive experiences
• Display of exclusive and highly-coveted product releases from brands and artists
• Users can purchase limited-editing items available only during the festival

Limitations:

• Does not embed on other platforms
• Does not provide customer activity data

3. Amazon Live

The live shopping platform is found within Amazon, allowing US Amazon vendors, US Professional Sellers, and Amazon influencers with storefronts to promote and sell their products during livestream shopping events. Store owners can create shoppable live streams where they educate and interact with shoppers in real-time. They can also partner with influencers to promote their products.

Integrations: Integrates with other Amazon systems quickly

Pricing: Free to Use

Standout Features:

• Product highlighting feature that allows store owners and users to showcase their products during live streams
• A metrics feature where users can measure their performance and improve their next live stream
• Channel Analytics dashboard within the Amazon Live Creator app provides a snapshot of total views, product clicks, and unmuted views

Limitations:

• Can only promote Amazon products
• Users cannot redirect traffic to their own websites

4. Facebook Live Shopping

This live shopping feature within Facebook combines live video streaming with ecommerce. Businesses can sell their products using live video broadcasts on Facebook. With Facebook having a huge user base, the live shopping platform is ideal for businesses of all shapes and sizes. Local businesses and craftsmen can use the platform to reach a broader audience while fashion and beauty industry businesses can leverage the platform to demonstrate makeup techniques or provide styling tips.

Integrations: Integrates with other META platforms

Pricing: Free to Use

Standout Features:

• Live stream notifications reminding users when the event is about to begin
• Brands and creators can collaborate on shows seamlessly
• Live streaming directly from a Facebook page

Limitations:

• Limited features
• Not scalable

5. TikTok Live Shop

The live shopping feature of TikTok offers a great opportunity for sellers to reach a large audience. With over 1 billion users and about 50 million daily active users in the United States, TikTok is one of the most popular social media channels. Users can increase their brand exposure, especially among millennials and Gen-Z.

Integrations: Prestashop, Square, Base, BigCommerce, Ecwid, OpenCart, and Shopline

Pricing: Free to start using, but charges from 2% for a commission fee

Standout Features:

• Effects and filters that improve the quality of live-stream videos
• Users can co-host, which allows collaboration with influencers
• In-app checkout

Limitations:

• Analytics data is only available for 28 days
• Limited functionalities

6. YouTube Live Shopping

The live shopping feature by YouTube allows creators with more than 1,000 subscribers to conduct live stream events. You can showcase your products on live streams and take advantage of live redirects. This means redirecting viewers from the premier or live stream to another one on a different channel. With the YouTube-Shopify partnership, you have the option for onsite checkout and syncing of inventory.

Integrations: Although not listed on the Website, YouTube has partnered with Shopify to enhance live shopping experience

Pricing: Free to use

Standout Features:

• Live chat moderation tools that enhance audience engagement while preventing online harassment
• Shopify integration that enables on-site checkout

Limitations:

• Users require at least 1,000 subscribers
• Available in limited countries

7. Channelize.io

Channelize.io is an end-to-end solution that enables ecommerce brands to add live shopping experiences to their apps and websites. It offers a wide range of features that allow sellers to interact live with customers. These include product demonstrations and live chat for enhanced live shopping experience.

Integrations: Shopify, Magento, WooCommerce, Wix, PrestaShop, and Shoplazza

Pricing: Free plan + demo available, with pricing starting from $49/month

Standout Features:

• Live chat and a floating video player for buyers to check the product page without leaving the live shopping experience
• In-show product promotion, spotlight, show analytics, and custom RTMP support
• Audience analytics that include unique insights about user behaviors and preferences

Limitations:

• Multi-streaming is only available in top plans
• Additional add-ons can be expensive

8. ShopShops

ShopShops was founded in 2016 as an international shopping app to replicate the fun of in-person shopping through a livestream video. The app allows sellers to grow their followers and shoppers to browse through products they are interested in.

Integrations: PayPal, Stripe, Shopify, Instagram, Meta for Business, Square for Retail, TikTok, Shippo, Intercom, and Avalara

Pricing: 30-day free trial, with pricing starting from $134/month plus 5% of sales

Standout Features:

• Real-time inventory and a waitlist where e-commerce businesses can manage inventory across channels from a single dashboard
• Updates inventory in real-time, allowing users to keep track of stock levels and avoid overselling

Limitations:

• Limited customizations
• Limited customer support

Part 2: Future Trends of AI-Powered Live Selling

Live selling is redefining e-commerce and how people buy products online. However, setting up an account and live streaming your products can be time-consuming and a costly affair. That’s why Virbo Live aims to automate the process and give you more time to focus on your products while still making sales.

01 Leveraging Virbo Live for effective live selling

Virbo Live allows users to create AI streamers that keep live shoppers engaged. The realistic AI-powered avatars will provide your viewers will all the information they need to make a purchase decision. With multi-lingual capabilities and the ability to interact with the audience in real-time, you can boost your sales even without being directly involved.

02 Simplified live selling experience with Virbo

Starting with Virbo Live is quite easy and straightforward. You only need to choose an avatar and provide information about your product, and AI will handle the rest. Here is a step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log in to your account on the official Virbo Live website , and click “Create a Black Livestream Room” to get started. You may also select a template of choice to start your livestream room.

Step 2 Choose AI Streamers and Background

Choose an AI avatar from the virtual host library to become your virtual streamer. Add the avatar to your livestream room and make appropriate customizations.

Step 3 Enter Text or Voice

Upload your audio or enter a script for the AI avatar. You may choose to effortlessly generate a script using the AI smart scriptwriter or AI translator by Virbo Love.

Step 4 Start Live Streaming

Click Start Live Streaming in the top right corner and choose the OBS software. This will allow you to integrate the Avatar to your live shopping platform that you are using.

Step 5 Interact With the Audience

Turn on Interact with the Audience feature once your avatar has gone live. This will allow the AI streamer to freely interact with your audience by responding to their questions.

FAQs about Live Selling Platforms

1. What is live selling?

Also known as live streaming shopping, live selling is engaging with shoppers online given the same experience they would in an in-person shopping scenario.

1. How do you use live selling platforms?

To use live selling platforms effectively, interact with your viewers, demonstrating your products and encouraging them to make a purchase.

1. Can you use Virbo Live AI avatars for commercial purposes?

Yes, you can use the Virbo Live AI avatars commercially by taking a paid subscription. All in-built assets on Virbo Live are copyrighted by Wondershare ad all subscription users can use these resources commercially. However, commercial use is not supported for free users.

Conclusion

Live shopping platforms are a great choice when you want to engage with your viewers in real-time and boost your sales. Although it can feel overwhelming when looking for the right live shopping platform, your goals and target audience should be our major consideration. Once you have established the platform that works well for your brand, we recommend usingVirbo Live to create content for your live event. With the AI streamer, you can automate your live events, ensuring your audience is catered for at all times.

Free MSNBC Live: Online Stream for the Latest Shows for All Devices

MSNBC is amongst the top cable news networks especially on Facebook, edging even Fox News and CNN. It contains some of the hottest shows that are loved by most Americans. MSNBC delivers news, articles, videos, and TV shows for all devices and across all audiences.

But being a paid service, it chases away a lot of the users. So, if you want to watch the MSNBC live stream free, we have got the perfect list of websites that will allow you to watch your favorite shows without spending credits or money.

Part 1: Best 5 Free MSNBC Live Streaming Sites

1. LiveNewsChat

LiveNewsChat is one of the most comprehensive and fastest websites if you want to watch the live stream of MSNBC. When it comes to MSNBC Live, this website allows you to watch your favorite shows on the device of your choice.

For example, if you are using your mobile, then you can simply visit the website from our link and play the video player. Similarly, if you are on the web, you can open the website and start watching some of your favorite shows right away.

What’s amazing about LiveNewsChat is that it is simple to use. You don’t get many unique design aesthetics or amazing user interfaces. When you go into the app, you will be greeted with the MSNBC Live stream box that you can use to click and start watching shows right away.

One aspect of LiveNewsChat that we did not like is that it has a lot of annoying pop-up ads. But the quality pays for the hindered user experience which makes LiveNewsChat one of the best platforms for MSNBC live streaming free online.

Features

Aspects	Performance
Ads	Occasional ads
Loading Speed	Fast loading speeds
Quality	Up to 720p (HD)
User Experience	Simple to use and understand

2. Live HD TV

Live HD TV is amongst the nicest-looking websites on the list. However, it doesn’t just look nice but has a utility that would boost your user experience to the fullest. Aside from MSNBC, there are a plethora of other channels as well like CBC, ABC, CBS, and other news channels.

What’s unique about Live HD TV is that it provides you with multiple servers for MSNBC, which means that you can switch the servers if one of the links is not working. The platform also displays ads minimally, with the player box not showing ads, which basically means that ads are nowhere to be found on this platform. So, if you want to watch MSNBC live, then there is no better choice than a platform like Live HD TV.

Features

Aspects	Performance
Ads	Ad free
Loading Speed	Good loading speeds
Quality	Up to 720p (HD)
User Experience	Great design and aesthetics.

3. STREAMFARE

STREAMFARE takes things to the next level by providing the simplest experience you can demand. As soon as you enter the website, you are greeted with a video player that would instantly play the live MSNBC show.

But what’s more interesting is that the video player and the servers that are used in this platform also allow you to have complete control over your video quality. Sure, you are not getting the 4K quality here but you can still control it up to 720p.

There are advanced options too that are related to ad control, latency, and more. So, if you are ever having a problem on the platform, you can manually fix it. All in all, STREAMFARE is one of the best MSNBC live streams free online that you can experience and have fun watching.

Features

Aspects	Performance
Ads	Occasional ads
Loading Speed	Great loading speeds
Quality	Up to 720p (HD) adjustable
User Experience	Simple design

4. LiveNewsMag

LiveNewsMag has one of the prettiest website designs and it allows you to watch MSNBC Live for free. However, there’s a catch. You will need to experience ads since the website won’t even work even if you have an ad blocker installed and activated.

However, you can join LiveNewsPro which will disable ads for your particular account on the platform. LiveNewsMag provides one of the fastest loading times and although you will be greeted with ads from time to time, you are still getting live news on MSNBC right in the LiveNewsMag platform.

Features

Aspects	Performance
Ads	Lots of ads
Loading Speed	Excellent loading speed
Quality	Up to 720p (HD)
User Experience	Eye-catching and professional design

5. FreeInterTV

FreeInterTV is an all-in-one package that also displays MSNBC news online. It is a great platform and a free alternative to the original website. However, the magic of this platform is that it provides you with most TV channels from all across the world.

The loading speeds are insanely fast but the quality does suffer depending on your internet connection. Unlike a couple of previous websites we have mentioned before, FreeInterTV does not allow you to change the quality according to your liking.

Moreover, you also do not have the ability to choose servers, which can be problematic especially when there are too many people watching on the single server.

Features

Aspects	Performance
Ads	Ad free
Loading Speed	Excellent loading speed
Quality	Up to 720p (HD) but usually 480p
User Experience	Confusing design

Part 2: FAQs about MSNBC Live

1. Is MSNBC free on YouTube?

No, MSNBC is not free on YouTube. However, it can be found on YouTube TV which you will have to pay a hefty amount for. If you want to buy MSNBC, we recommend you go through the YouTube TV route because you get so many more news channels that you can leverage and watch your favorite TV shows on

2. Is there a streaming app for MSNBC?

Yes, MSNBC has a streaming app that supports most platforms like Android, iOS, and more. The MSNBC app supports most TV providers, including DirecTV, Xfinity, Spectrum, AT&T, and Verizon. All in all, no matter which platform you are on, there is a chance that you are getting a great experience thanks to the applications and the website.

3. What shows does MSNBC have?

Being a news channel, MSNBC mostly covers news-related shows. However, some of the most popular shows on the platform are The Rachel Maddow Show, Morning Joe, All In with Chris Hayes, and a plethora of others.

4. Can I get MSNBC only?

Yes! You can use any of the links that we have mentioned above to get free MSNBC without getting a full cable package. You can also watch MSNBC without cable on DirecTV Stream, Sling TV Orange + Blue, Sling TV Blue, Hulu with Live TV, Fubo TV, YouTube TV, DirecTV Stream Ultimate, Fubo TV Elite, Spectrum TV Choice, or Xfinity Choice TV.

5. Do I have to pay to stream MSNBC?

If you buy it from the official website, then yes, MSNBC is paid. However, if you stream from a third-party website, then you will not pay anything to use and watch MSNBC live TV shows.

Conclusion

Most streaming services require a cable connection to stream MSNBC. However, in this list, we have covered five tools that will let you watch MSNBC Live for free and without having to invest in cable.

These platforms are fast and efficient, and most of them don’t even display ads, which means the user experience will also be perfect.

2. Live HD TV

Live HD TV is amongst the nicest-looking websites on the list. However, it doesn’t just look nice but has a utility that would boost your user experience to the fullest. Aside from MSNBC, there are a plethora of other channels as well like CBC, ABC, CBS, and other news channels.

What’s unique about Live HD TV is that it provides you with multiple servers for MSNBC, which means that you can switch the servers if one of the links is not working. The platform also displays ads minimally, with the player box not showing ads, which basically means that ads are nowhere to be found on this platform. So, if you want to watch MSNBC live, then there is no better choice than a platform like Live HD TV.

Features

Aspects	Performance
Ads	Ad free
Loading Speed	Good loading speeds
Quality	Up to 720p (HD)
User Experience	Great design and aesthetics.

3. STREAMFARE

STREAMFARE takes things to the next level by providing the simplest experience you can demand. As soon as you enter the website, you are greeted with a video player that would instantly play the live MSNBC show.

But what’s more interesting is that the video player and the servers that are used in this platform also allow you to have complete control over your video quality. Sure, you are not getting the 4K quality here but you can still control it up to 720p.

There are advanced options too that are related to ad control, latency, and more. So, if you are ever having a problem on the platform, you can manually fix it. All in all, STREAMFARE is one of the best MSNBC live streams free online that you can experience and have fun watching.

Features

Aspects	Performance
Ads	Occasional ads
Loading Speed	Great loading speeds
Quality	Up to 720p (HD) adjustable
User Experience	Simple design

4. LiveNewsMag

LiveNewsMag has one of the prettiest website designs and it allows you to watch MSNBC Live for free. However, there’s a catch. You will need to experience ads since the website won’t even work even if you have an ad blocker installed and activated.

However, you can join LiveNewsPro which will disable ads for your particular account on the platform. LiveNewsMag provides one of the fastest loading times and although you will be greeted with ads from time to time, you are still getting live news on MSNBC right in the LiveNewsMag platform.

Features

Aspects	Performance
Ads	Lots of ads
Loading Speed	Excellent loading speed
Quality	Up to 720p (HD)
User Experience	Eye-catching and professional design

5. FreeInterTV

FreeInterTV is an all-in-one package that also displays MSNBC news online. It is a great platform and a free alternative to the original website. However, the magic of this platform is that it provides you with most TV channels from all across the world.

The loading speeds are insanely fast but the quality does suffer depending on your internet connection. Unlike a couple of previous websites we have mentioned before, FreeInterTV does not allow you to change the quality according to your liking.

Moreover, you also do not have the ability to choose servers, which can be problematic especially when there are too many people watching on the single server.

Features

Aspects	Performance
Ads	Ad free
Loading Speed	Excellent loading speed
Quality	Up to 720p (HD) but usually 480p
User Experience	Confusing design

Part 2: FAQs about MSNBC Live

1. Is MSNBC free on YouTube?

No, MSNBC is not free on YouTube. However, it can be found on YouTube TV which you will have to pay a hefty amount for. If you want to buy MSNBC, we recommend you go through the YouTube TV route because you get so many more news channels that you can leverage and watch your favorite TV shows on

2. Is there a streaming app for MSNBC?

Yes, MSNBC has a streaming app that supports most platforms like Android, iOS, and more. The MSNBC app supports most TV providers, including DirecTV, Xfinity, Spectrum, AT&T, and Verizon. All in all, no matter which platform you are on, there is a chance that you are getting a great experience thanks to the applications and the website.

3. What shows does MSNBC have?

Being a news channel, MSNBC mostly covers news-related shows. However, some of the most popular shows on the platform are The Rachel Maddow Show, Morning Joe, All In with Chris Hayes, and a plethora of others.

4. Can I get MSNBC only?

Yes! You can use any of the links that we have mentioned above to get free MSNBC without getting a full cable package. You can also watch MSNBC without cable on DirecTV Stream, Sling TV Orange + Blue, Sling TV Blue, Hulu with Live TV, Fubo TV, YouTube TV, DirecTV Stream Ultimate, Fubo TV Elite, Spectrum TV Choice, or Xfinity Choice TV.

5. Do I have to pay to stream MSNBC?

If you buy it from the official website, then yes, MSNBC is paid. However, if you stream from a third-party website, then you will not pay anything to use and watch MSNBC live TV shows.

Conclusion

Most streaming services require a cable connection to stream MSNBC. However, in this list, we have covered five tools that will let you watch MSNBC Live for free and without having to invest in cable.

These platforms are fast and efficient, and most of them don’t even display ads, which means the user experience will also be perfect.

Mastering Facebook Live: Your Complete Guide to Successful Streaming

A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.

However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.

Part 1: Easy-to-follow Step Guidance to Start Facebook Live

Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.

Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.

So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.

01 How to go live on Facebook using a phone

As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.

Here is a complete guide on how to use Facebook Live streaming services on your mobile.

Step 1 Choosing where to go live (Personal Profile, Group, or Page)

The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.

Step 2 Going live

Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.

Step 3 Setting live stream details and going live

Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.

Step 4 Finishing the live stream

Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.

02 How to go live on Facebook using the web

When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.

If you are a Facebook live streamer and want to go live using the web, then follow these steps.

Step 1 Find the Live video option on Facebook

Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.

Step 2 Setting up livestream

Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.

Step 3 Start your live stream on Web

Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.

Part 2: Selected Tool to Elevate Your Facebook Live Experience

If you want to take your Facebook streaming to the next level, then you should tryVirbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.

Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.

For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.

Features of Virbo Live

• Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
• 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
• Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.

Part 3: FAQs about Facebook Live

1. How do you get to Facebook Live?

You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.

2. Can you watch Facebook Live without an account?

Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.

3. Is Facebook Live stream free?

Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.

4. Is YouTube Live better than Facebook Live?

Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.

Conclusion

Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.

And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.

A lot of people consume Facebook Live content as it provides a fun experience for the audience. Today, Facebook Live is being displayed across all genres. From gaming, vlogging, and sports, to basically anything under the Sun, going live on Facebook has become a new trend.

However, even to this date, a lot of users are confused about how to livestream on Facebook. That is why we have created this guide so you can livestream on Facebook without any hassle.

Part 1: Easy-to-follow Step Guidance to Start Facebook Live

Facebook Live video is one of the most sought-after features of all time. Not only does it help creators connect with their audience but it lets them generate more revenue, ultimately bringing more money to their account.

Moreover, it is an awesome way to reach a broader audience and let people discover your content in real-time. A lot of people are confused about how to use Facebook Live because the methods to use it on the mobile app, the web, and Creator Studio are all different.

So, let’s talk about how to go live on Facebook. Before you start, you should understand that you can live stream to your page, group, profile, and event using the Facebook app or using a camera and streaming software.

01 How to go live on Facebook using a phone

As we have already discovered, you can go live on your Facebook page, group, profile, and event from anywhere in the world. The best way to go about life in the modern world is to use the Facebook app which is available on both Android and iOS.

Here is a complete guide on how to use Facebook Live streaming services on your mobile.

Step 1 Choosing where to go live (Personal Profile, Group, or Page)

The first step is choosing where you want to live. Ask yourself where are you trying to go live. Is it on your personal profile, a Facebook page that you own, or in some group? Navigate to wherever you want to go live.

Step 2 Going live

Let’s say that you want to go live on your personal Facebook profile. Then, you need to click on the Facebook app, and click on What’s on your mind? Select Live Video which will be an option available. Now, you will start to see that new features will appear and you will need to set details about your livestreams in the next step.

Step 3 Setting live stream details and going live

Now you will need to give Facebook access to your camera and microphone, add a description to your video, set effects of your liking, and adjust everything accordingly. You can also invite your friends to join and watch the live video. So set those options and click on Go Live.

Step 4 Finishing the live stream

Once you have completed the live stream, simply click the Finish button to end your broadcast. In just a couple of minutes, your livestream will be ready in the form of a video.

02 How to go live on Facebook using the web

When you use the web version of Facebook, you will be redirected to Live Producer, which is a tool that allows you to use higher-end production equipment and streaming software. This happens on both laptops and PCs.

If you are a Facebook live streamer and want to go live using the web, then follow these steps.

Step 1 Find the Live video option on Facebook

Firstly, you will need to be logged in to your Facebook account. Once you are logged in, at the top of the News Feed, click on the What’s on your mind section and click on the three dots action button. There, you will find Live Video which will ultimately redirect you to Live Producer. So click on it.

Step 2 Setting up livestream

Once you are on Facebook Live Producer, you can add your title, and description, choose the equipment, and set a lot of things right on your Facebook account. You can do this before the live stream starts which is great because you can start live in a professional manner.

Step 3 Start your live stream on Web

Once everything is good to go, simply click on Go Live and you will be able to share your story with the rest of the world. You can also end the live stream whenever you like.

Part 2: Selected Tool to Elevate Your Facebook Live Experience

If you want to take your Facebook streaming to the next level, then you should tryVirbo Live . Virbo is an all-in-one AI platform that allows users to create high-quality content with 300+ voices and a plethora of powerful features.

Virbo Live aims to transform the live experience by adding AI into play and improving traditional Facebook live streaming. Using Virbo Live is simple. You need to create a live shopping room where you can create a room or simply select a template. Then, you can choose the AI models and background. You can also choose the text and the voice that you want to be played during the live stream. And lastly, you can interact with your audience in the most user-friendly way possible.

For Facebook live streaming, Virbo Live is one of the most amazing tools that is transforming traditional boring live shopping into an AI-driven shopping experience. Let’s discover some of the features related to Facebook Live.

Features of Virbo Live

• Cost-effective: When it comes to going live on Facebook using the traditional method, you will need a lot of equipment like a camera, mic, and more. With Virbo Live, you don’t need anything because everything is handled by AI.
• 24/7 broadcasting: The regular Facebook live stream can be interrupted but with Virbo Live, you get continuous 24/7 broadcasting without interruptions.
• Live shopping made it easier: Virbo Live makes it easier for brands to showcase their products in the most user-friendly way possible. You can have the AI describe everything as your product gets bought by the audience.

Part 3: FAQs about Facebook Live

1. How do you get to Facebook Live?

You get a live stream on Facebook by using the live streaming feature. To do that, you either need to have a PC, Android, or iOS device. If you are on PC, you can simply log in to Facebook Web. But on mobile devices, you need to have the Facebook app or the Creators app downloaded to go live.

2. Can you watch Facebook Live without an account?

Facebook live videos are public, meaning you can watch them on any device as long as you have the internet. Moreover, Facebook live videos don’t require an active Facebook account to be played as they are usually public.

3. Is Facebook Live stream free?

Yes, Facebook live streaming is 100% free, meaning you don’t have to pay a penny to use any of the features. However, if you use a third-party tool, then you might need to pay to get some features unlocked.

4. Is YouTube Live better than Facebook Live?

Both YouTube Live and Facebook Live are perfect for streaming. However, if your goal is monetization and making money, then using YouTube Live would be better. However, if you want to interact with your audience and make your community grow, then Facebook Live is the best choice.

Conclusion

Facebook streams are a fun and engaging way to interact with the audience. In this guide, we have covered a complete guide that you can follow to get live on your Facebook and reach a broader audience.

And if you want to take your Facebook live streaming to the next level, then a tool like Virbo AI will be perfect for businesses that want to bring in more revenue and reach a bigger audience.

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