A Guide to Using OBS Studio To Stream to Facebook

Live streaming has become essential for many brands to promote their products on a large scale. They use different tools to integrate live stream features with social media platforms. Among all the available options, OBS Studio is one such streaming software that provides a cross-platform approach. You can easily use this open-source tool to stream on Facebook Live.

This article provides sufficient information about OBS and Facebook. It also solves the query about how to start OBS Facebook live streaming with proper guidelines. Moreover, you can find an AI-powered tool that intensifies your live streaming experience.

Part 1. A Brief Overview of OBS and Facebook

According to a Statista report, Facebook is the most-used social network, with over 3 billion monthly visitors. Almost everyone knows about Facebook, but most people are unfamiliar with OBS Studio. This section intends to provide essential information about OBS and its compatibility with Facebook Live:

OBS Studio

OBS Studio is an open-source and free software for streaming and screen casting. Its initial version was released in 2012. Now, this tool is available for macOS, Windows, BSD, and Linux distributions. It helps to record, encode, capture, and broadcast through RTMP, WebRTC, and other protocols. Moreover, OBS Studio supports multiple plug-ins to provide more functions.

Facebook

Mark Zuckerberg launched Facebook to help users connect globally. People started to use it for various purposes because of its extended functionality. Currently, it is helping individuals and companies to do wonders together. Many brands are using it for marketing and generating leads. Moreover, Facebook has even established its position as one of the finest live-selling platforms.

Part 2. How To Stream to Facebook With OBS Studio: A Simple Guide

Streaming live on Facebook provides capabilities to reach global audiences and share content. At the same time, you need an efficient tool like OBS to stream live on this largest social network. Due to some complex options, steamers are still confused about how to use OBS for Facebook Live effectively. In this regard, the following steps make it easy for them to stream to Facebook with OBS Studio.

• Step 1. First of all, launch OBS Studio software on your device. On the main interface, it provides a whole range of options. Click on the “+” icon in the “Scenes” panel at the bottom left corner. Then, rename the scene on the prompt and hit the “OK” button to save it for use every time.

• Step 2. After creating a scene, you need to add sources for audio and video. To add audio input, hit the “+” icon in the “Sources” panel. Then, select the “Audio Input Capture” option from the appeared list. After that, rename the audio source in the “Create new” bar and click the “OK” option. Another panel shows here in which you select the device from the dropdown. After that, hit the “OK” button again to save it.

• Step 3. To add a video capture source, click on the “+” icon again given in the “Sources” panel. Afterward, a list appears from where you select the “Video Capture Device” option. You can rename the source on the next displayed panel and then hit the “OK” button. Select the video source from available devices and customize FPS and resolution. Once you confirm the video source, it starts showing the video using that source.

• Step 4. To proceed to the live streaming feature, click the “Settings” option in the “Controls” section. Navigate to the settings page and select the “Stream” option. After that, click “Service” to check the services list and choose “Facebook Live” from there. Upon doing that, hit the “Get Stream Key” button to get a key for streaming.

• Step 5. It opens the browser and shows the Facebook page through a unique URL. On that page, you can see two options, including “Go live” and “Create event.” Here, you must select “Go Live” to proceed further.

• Step 6. On the next window, select the “Streaming software” option with a key icon. This displays the “Stream Key” for further processing. Click the “Copy” button to get the key in your clipboard.

• Step 7. After copying the key, go back to the OBS Studio tool. Paste the key in the “Stream Key” text box within the Stream Settings and hit the “OK” button.

• Step 8. Afterward, click on the “Start Streaming” function in the “Controls” panel. Then, it immediately starts streaming and shows its parameters in the below bar. To terminate live streaming, hit “Stop Streaming” from the same menu.

Part 3. How To Attract More Live Audiences When Streaming to Facebook With OBS Studio?

As we have mentioned, there are many live-streaming tools in the market. These streaming platforms offer handy features that help users to stream simple content. For instance, OBS is helpful but inefficient enough to produce creative live streams. For this, you need a powerful tool with complete customization options. Wondershare Virbo Live is a well-designed tool to tailor your live streams perfectly.

Interestingly, this tool’s AI Smart Script feature helps generate scripts for marketing streams in instant prompts. You can change the live stream template and background according to your desire. Also, there is a range of AI Avatars with different ethnicities, outfits, and poses for all occasions. Moreover, you can use the tool without downloading it because it offers cloud-based support.

Features of Wondershare Virbo Live To Consider

1. Wondershare Virbo Live has an AI Streamer that provides dubbing in different languages and accents. You can also generate AI voices according to your audience.
2. This cost-efficient tool offers a seamless streaming experience 24/7. Thus, it helps to boost the revenue of your live selling on social platforms.
3. You can customize the size and placement of objects or text on live streams. Also, it helps to use stickers that catch the interest of viewers.

Comprehensive Steps To Create a Streaming Room Using Wondershare Virbo Live

Virbo Live would be a perfect solution for creating customized live-stream rooms. It provides intuitive controls with AI-powered features. Here’s how you can make your streaming room step-by-step with this efficient live-streaming tool.

• Step 1. Access Tool and Advance To Create Stream

Initially, visit the official site of Wondershare Virbo Live and navigate on the main interface. Move slightly down and click the “Create Stream Room Now” option. Afterward, it will take you to the main panel of the tool.

• Step 2. Start With Selecting the Livestream Room Template

To start the customization process, pick the best template from the different choices under the “Livestream Room Template” section. After selecting the template, the window opens and displays the template on the right side of the screen.

• Step 3. Utilize Different Controls To Customize the Template

You can customize the template on the same screen by dragging text or objects. Then, you can select creative avatars from the “AI avatars” tab for your live event. Apart from that, open the “Background” tab to choose stunning backgrounds. Plus, you can introduce “Sticker” based on the requirements of your stream.

• Step 4. Access Options for Human Interaction

After taking care of visuals, hit the “Human interaction” tab from the display’s top left and select the “Microphone” option. Upon doing this, click the “Turn microphone on to take over” button to provide access to your local microphone. After that, you can interact with the audience live when livestreaming on Facebook.

• Step 5. Initiate Your Customized Live Stream Successfully

After finalizing all the selections, you can start live streaming. For that, hit the “Start livestream” button given at the top right corner of the screen. The tool instantly starts your live stream with customized features.

Conclusion

Conclusively, we have presented a detailed overview of OBS Studio and its integration with Facebook Live. You can benefit from simple instructions on how to use OBS Studio for Facebook Live. Wondershare Virbo Live provides innovative functions with AI technology to make your live streams even more exciting. Amazingly, users can seamlessly integrate this tool with all major social networks for live streaming.

Transform YouTube Live with These Must-Know Secrets

YouTube Live streams have become popular over the years. From gaming, vlogging, and gambling to some other niches, creators are earning millions of dollars from all over the world. It has come to a point where people do not prefer YouTube Live more than Twitch, which is such an interesting thing because Twitch used to be at the forefront of all streaming.

So, if you want to transform your YouTube streaming journey from zero to hero, here are some must-know secrets that you should know.

Part 1: Must-Know Secrets to YouTube Live

1. Select AI-powered streaming tools to ease the workload

We live in an AI-centric world with YouTube automation coming into play. A lot of YouTubers nowadays go to the automation path since it gives them a positive return on their investment. Let’s say that you are going to start your explainer YouTube channel or an eCommerce-related one.

In that case, you should leverage Virbo Live, which is a cost-effective and multilingual AI avatar tool. You can create explainer videos, host live shopping sessions, and do seamless AI streaming with vTubers and avatars.

Virbo Live makes YouTube video streaming easier, effective and saves you a lot of time and money at the same time. Here are some of the Virbo features that help you upscale your YouTube live streams to become successful streamers.

Virbo Live Features

• Cloud-based operations

Nowadays, it is all about speed and efficiency. While Virbo Live has a Windows version that you can download, if you want to save time and get your AI-streaming career started, you can just use it on the web.

You can access the tool right from your browser, manage your product, and enjoy the flexibility that the cloud provides.

• Compatibility with major platforms

But Virbo Live goes beyond YouTube.It supports all major social media platforms like YouTube, Facebook, Instagram, TikTok, Linkedin In, and more. In other words, you can leverage Virbo Live to stream on various social media platforms.

• Interaction through text

One of the best features of Virbo Live is that it allows you to use real-time text so the AI can read whatever you time on the spot. This makes it easier for you to interact with your audience while going live.

Enter any text into the box and the AI avatar will generate the words of your choice. You can also choose which language you want the avatar to be in along with the voices that you want to be displayed.

• Realistic AI-driven avatars

Virbo Live improves engagement by providing you with AI streamers or Vtubers that can perfectly mimic human movements. You get avatars of various ethnicities, poses, attires, and accents, giving you all the diverse options for your YouTube video stream.

2. Discuss hot topics your audience wants to talk about

If you are a new creator who is looking to make his mark as a successful streamer, then you should capitalize on what already seems to be working. Most creators make this fatal mistake when they try to invent something new, earlier in their streaming career.

However, you need to have a loyal audience in order to do so. People use YouTube to get information or some sort of entertainment. Whether you are a new creator or someone who already has a set audience, your main focus should be to discuss hot topics or play trending games to get views faster and efficiently.

To make it easier for you, let’s say that a new game rolls out. By discussing the game or playing the game on live stream, you are going to attract the right audience according to your YouTube channel and gain followers instead of being clueless.

3. Ranking live videos

Yes! It is possible to rank videos on the go as you go live. By doing YouTube research, you can leverage different keywords and rank for them as you go online. Most people make evergreen videos and put pre-recorded ones but compared to them, the live world is still small.

That is exactly your ticket to success. First, you need to understand the problems that your audience has. How can you solve them? What concerns do they have on a particular topic? Then, you need to go live, add the right description, choose tags, and talk about that particular topic to gain traction from people all over the world.

It seems like YouTube also pushes live content which means live creators have an edge compared to the ones that don’t go live.

4. Building a community

With other tips on the list, you must be vary of how important your audience is especially when it comes to YouTube Live. The third secret and one of the most important YouTube streaming guidelines is building a community.

As you build your live community, you will have audience retention, meaning more people will come to you whenever you go live. You need to understand your audience deeply, what time you get the most viewers, and what interests your audience.

Once you do that, you also need to talk to them as they come live. Build deep connections with your viewers and you will see a huge increase in your subscribers and overall viewer count.

5. Promote your broadcast

We live in an attention economy where hype is everything. If you look at some of the biggest live streamers, they create so much hype that people from all over the web would be curious enough to leave what they are doing and watch their streams. There are two main aspects to it.

First, you need to create hype and secondly, you need to use social media the right way. Most successful streamers use Discord and then use their servers to recommend live streams before they even start it.

But what’s unique about this approach is that they have the time to create hype. You should tease some exciting content about the livestream and then people will be more interested in joining your podcasts.

6. Collaboration

Once you grow a little bit, you can collaborate with other streamers to join two audiences together. If you look closely, we have multiple streamers connecting with each other and having fun together. For example, Fouseytube sometimes connects with Sneako and both of them then go to N3on to make the biggest live stream in the history of social media.

When you collaborate with someone and entertain the audience in a way that they want to be, You need to not only build a community of people but also collaborate with other streamers which will open new aspects of your streaming journey.

Part 2: Common Problems & Solutions of YouTube Live

YouTube Live can have a plethora of problems like engagement issues, user-interaction issues, stream not starting, and some other technical issues. However, most of these problems have solutions which we are going to cover in this part.

But if you want a complete AI Live Streamer guide, then you should check out Virbo Live Stream User Guide as it moves you through every step and provides a complete guideline of steps to follow to have the perfect stream up and running.

1. Stream not starting

One of the most common problems with YouTube Live is streams not starting. Imagine you have an audience of people waiting but the stream just does not start. It can be unresponsive, which is a common issue with YouTube Live.

Here’s what you can do to fix the issue. Firstly, you need to verify your account and wait for 24 hours for this issue to be fixed. It is because new channels need this type of verification to allow you to start streaming.

However, if that still doesn’t fix the issue, you should try restarting your streaming service and computer. After a good reset, you can start streaming again and it should get you up and running.

2. Poor video and audio quality

We all know many online streams have poor video and audio quality. It can be due to a bad internet connection, and if you are streaming from your cellular data, then it can be inconsistent at times, making your viewers angry with the poor video and audio quality.

Choose a lower-resolution setting in your streaming software. Close unnecessary background applications consuming bandwidth. You can also consider investing in a better internet connection. For audio quality, try to invest in a nice microphone as audio quality can make a day and night difference.

3. Laggy stream

Similar to poor video and audio, a laggy stream can occur due to a bad internet connection. Most streamers have a plethora of applications opened in the background that all take some level of internet.

Consider Steam for example. Applications like Steam will take a big chunk of your internet whenever they are running in the background. If you are suffering from a laggy stream, try to minimize the background applications and close them if unneeded.

4. Lack of interaction on stream

A lot of people suffer from a lack of interaction even if they have slowly started to build a respectable viewer count. So, what should you do in that situation? Actively engage with viewers by responding to comments, asking questions, and running polls/contests.

Encourage viewers to interact with each other. Invite guests or co-hosts to add diverse perspectives. You should always be trying something new that would excite the viewers into taking part.

Conclusion

YouTube Live is one of the best ways for creators to grow their brands. Whether it is using AI avatars with Virbo or doing real streams, we have discussed some of the best ways you can grow your YouTube Live.

YouTube Live streams have become popular over the years. From gaming, vlogging, and gambling to some other niches, creators are earning millions of dollars from all over the world. It has come to a point where people do not prefer YouTube Live more than Twitch, which is such an interesting thing because Twitch used to be at the forefront of all streaming.

So, if you want to transform your YouTube streaming journey from zero to hero, here are some must-know secrets that you should know.

Part 1: Must-Know Secrets to YouTube Live

1. Select AI-powered streaming tools to ease the workload

We live in an AI-centric world with YouTube automation coming into play. A lot of YouTubers nowadays go to the automation path since it gives them a positive return on their investment. Let’s say that you are going to start your explainer YouTube channel or an eCommerce-related one.

In that case, you should leverage Virbo Live, which is a cost-effective and multilingual AI avatar tool. You can create explainer videos, host live shopping sessions, and do seamless AI streaming with vTubers and avatars.

Virbo Live makes YouTube video streaming easier, effective and saves you a lot of time and money at the same time. Here are some of the Virbo features that help you upscale your YouTube live streams to become successful streamers.

Virbo Live Features

• Cloud-based operations

Nowadays, it is all about speed and efficiency. While Virbo Live has a Windows version that you can download, if you want to save time and get your AI-streaming career started, you can just use it on the web.

You can access the tool right from your browser, manage your product, and enjoy the flexibility that the cloud provides.

• Compatibility with major platforms

But Virbo Live goes beyond YouTube.It supports all major social media platforms like YouTube, Facebook, Instagram, TikTok, Linkedin In, and more. In other words, you can leverage Virbo Live to stream on various social media platforms.

• Interaction through text

One of the best features of Virbo Live is that it allows you to use real-time text so the AI can read whatever you time on the spot. This makes it easier for you to interact with your audience while going live.

Enter any text into the box and the AI avatar will generate the words of your choice. You can also choose which language you want the avatar to be in along with the voices that you want to be displayed.

• Realistic AI-driven avatars

Virbo Live improves engagement by providing you with AI streamers or Vtubers that can perfectly mimic human movements. You get avatars of various ethnicities, poses, attires, and accents, giving you all the diverse options for your YouTube video stream.

2. Discuss hot topics your audience wants to talk about

If you are a new creator who is looking to make his mark as a successful streamer, then you should capitalize on what already seems to be working. Most creators make this fatal mistake when they try to invent something new, earlier in their streaming career.

However, you need to have a loyal audience in order to do so. People use YouTube to get information or some sort of entertainment. Whether you are a new creator or someone who already has a set audience, your main focus should be to discuss hot topics or play trending games to get views faster and efficiently.

To make it easier for you, let’s say that a new game rolls out. By discussing the game or playing the game on live stream, you are going to attract the right audience according to your YouTube channel and gain followers instead of being clueless.

3. Ranking live videos

Yes! It is possible to rank videos on the go as you go live. By doing YouTube research, you can leverage different keywords and rank for them as you go online. Most people make evergreen videos and put pre-recorded ones but compared to them, the live world is still small.

That is exactly your ticket to success. First, you need to understand the problems that your audience has. How can you solve them? What concerns do they have on a particular topic? Then, you need to go live, add the right description, choose tags, and talk about that particular topic to gain traction from people all over the world.

It seems like YouTube also pushes live content which means live creators have an edge compared to the ones that don’t go live.

4. Building a community

With other tips on the list, you must be vary of how important your audience is especially when it comes to YouTube Live. The third secret and one of the most important YouTube streaming guidelines is building a community.

As you build your live community, you will have audience retention, meaning more people will come to you whenever you go live. You need to understand your audience deeply, what time you get the most viewers, and what interests your audience.

Once you do that, you also need to talk to them as they come live. Build deep connections with your viewers and you will see a huge increase in your subscribers and overall viewer count.

5. Promote your broadcast

We live in an attention economy where hype is everything. If you look at some of the biggest live streamers, they create so much hype that people from all over the web would be curious enough to leave what they are doing and watch their streams. There are two main aspects to it.

First, you need to create hype and secondly, you need to use social media the right way. Most successful streamers use Discord and then use their servers to recommend live streams before they even start it.

But what’s unique about this approach is that they have the time to create hype. You should tease some exciting content about the livestream and then people will be more interested in joining your podcasts.

6. Collaboration

Once you grow a little bit, you can collaborate with other streamers to join two audiences together. If you look closely, we have multiple streamers connecting with each other and having fun together. For example, Fouseytube sometimes connects with Sneako and both of them then go to N3on to make the biggest live stream in the history of social media.

When you collaborate with someone and entertain the audience in a way that they want to be, You need to not only build a community of people but also collaborate with other streamers which will open new aspects of your streaming journey.

Part 2: Common Problems & Solutions of YouTube Live

YouTube Live can have a plethora of problems like engagement issues, user-interaction issues, stream not starting, and some other technical issues. However, most of these problems have solutions which we are going to cover in this part.

But if you want a complete AI Live Streamer guide, then you should check out Virbo Live Stream User Guide as it moves you through every step and provides a complete guideline of steps to follow to have the perfect stream up and running.

1. Stream not starting

One of the most common problems with YouTube Live is streams not starting. Imagine you have an audience of people waiting but the stream just does not start. It can be unresponsive, which is a common issue with YouTube Live.

Here’s what you can do to fix the issue. Firstly, you need to verify your account and wait for 24 hours for this issue to be fixed. It is because new channels need this type of verification to allow you to start streaming.

However, if that still doesn’t fix the issue, you should try restarting your streaming service and computer. After a good reset, you can start streaming again and it should get you up and running.

2. Poor video and audio quality

We all know many online streams have poor video and audio quality. It can be due to a bad internet connection, and if you are streaming from your cellular data, then it can be inconsistent at times, making your viewers angry with the poor video and audio quality.

Choose a lower-resolution setting in your streaming software. Close unnecessary background applications consuming bandwidth. You can also consider investing in a better internet connection. For audio quality, try to invest in a nice microphone as audio quality can make a day and night difference.

3. Laggy stream

Similar to poor video and audio, a laggy stream can occur due to a bad internet connection. Most streamers have a plethora of applications opened in the background that all take some level of internet.

Consider Steam for example. Applications like Steam will take a big chunk of your internet whenever they are running in the background. If you are suffering from a laggy stream, try to minimize the background applications and close them if unneeded.

4. Lack of interaction on stream

A lot of people suffer from a lack of interaction even if they have slowly started to build a respectable viewer count. So, what should you do in that situation? Actively engage with viewers by responding to comments, asking questions, and running polls/contests.

Encourage viewers to interact with each other. Invite guests or co-hosts to add diverse perspectives. You should always be trying something new that would excite the viewers into taking part.

Conclusion

YouTube Live is one of the best ways for creators to grow their brands. Whether it is using AI avatars with Virbo or doing real streams, we have discussed some of the best ways you can grow your YouTube Live.

[Best Options] Top Live Streaming Platforms According to Types

Today, there are lots of live-streaming sites for different needs and likes. Each of them has unique features that make them different in the market. Plus, each offers different functionalities as they can be used for gaming, fun, and learning.

Read this article to explore the best live-streaming websites based on their functionalities. This insight will help you choose the best one that fits your preferences and requirements.

Part 1. Recognizing the Different Types of Live Streaming Platforms

As live streaming is getting popular, people now watch videos online for entertainment. In addition to fun, the top live-streaming platforms are used in many different areas like entertainment and education. Let us recognize these types and what makes them separate to understand them better:

1. Live Shopping Streaming Platforms

The online places to shop while watching live videos are called live shopping streaming platforms. Through such shopping streams, sellers can directly interact with the buyers to generate revenue.

2. Music and Podcast Streaming Platforms

These are websites or apps where you can listen to music and podcasts. You can make playlists and explore different types of audio content on these streaming sites.

3. Live Gaming Streaming Platforms

For people who love video games, these live-streaming sites are perfect. Game lovers can watch their favorite streamers play games live and have a chat with them.

4. Live TV Series Streaming Platforms

With these platforms, you can watch your favorite TV shows live or catch up on episodes you missed. Plus, they can work like regular TV, but you can watch online without cable.

5. Live Sports Streaming Platforms

If you’re a sports fan, these top live-streaming sites are fit for you. They show live sports events worldwide, so you can watch games in real-time.

Part 2. The Best Live Shopping Live Streaming Platform in 2024

Let’s understand what live shopping is before discussing the best live-streaming websites . Live shopping combines fun and entertainment with online shopping. You can see products showcased in real time and chat with the hosts. This section will discuss the top live shopping sites and see what makes them stand out.

1. TikTok Shop

If you are a TikTok enthusiast, you can shop here without leaving the app. It is built right into the platform to let brands connect with people in a fun way. Sellers can sell things and talk to their customers in one place.

2. Facebook Live

Facebook Live lets businesses talk to their followers right away. Plus, going live on your Facebook Page helps more people see your brand. Other than that, the features of live polls and featured links make the conversation enjoyable.

Make Impressive Live Streaming Content With Wondershare Virbo Live

Using the power of live streaming is essential to maximize revenue in this competitive e-commerce market. With the emergence of many live shopping platforms, it is vital to make your content stand out. To do so, Wondershare Virbo Live can help you create professional live-stream videos to sell products on any platform. It simplifies the setup of your live stream selling system with special tools.

Unlike other platforms, you can stream your live videos on multiple platforms at once to reach more people. Also, its AI script generation feature saves time and keeps your audience engaged with targeted speech. The platform operates directly from the cloud, eliminating the need for downloads. Users can also utilize the platform’s AI-driven avatars to host live shopping events.

Key Features of Wondershare Virbo Live

1. AI Avatars: Wondershare Virbo Live offers AI avatars that speak multiple languages to appeal to a diverse global audience.
2. Support For Variety of Languages: It supports languages like English, Chinese, French, German, and Japanese. This versatility makes it easier for viewers worldwide to understand your content.
3. Q&A Library: The customized Q&A dataset allows you to tackle customer queries instantly.

Steps of Creating a Stream Room for Live Shopping on Wondershare Virbo Live

Creating a specific stream room is simple and easy to follow. Here is the step-by-step guide to carry out the process using Wondershare Virbo Live:

• Step 1. Open the Tool and Make a Blank Livestream Room

First, visit the tool’s official website through your desired web browser. To make a compelling video for live shopping, click the “Create Stream Room Now” button. The tool will proceed with the process on a new window. Select “Create a Blank Livestream Room” at the top to access a range of features.

Get Started Online Free Download

• Step 2. Give Prompt to Virbo To Generate AI Script

With a new window opened, browse the page and press the “AI Smart Script” button. This action opens a dialogue box and allows you to input the details of the product you’re going to sell. Add the product name, key features, and promotional information. Then, select the language and style to engage with the target audience. Later, hit the “Generate” button and use this AI-generated script for marketing.

• Step 3. Customize AI Streamers and Background Before Live Shopping

Afterward, choose one of the available avatars by clicking on the “AI Avatars” tab. Plus, you can adjust the appearance in the “Background” tab. After finalizing the setup, click the “Start livestream” button at the top right corner and start live selling.

Part 3. The Best Game Streaming Platform To Use in 2024

Gamers can now stream while playing video games to earn a hefty amount. As gaming improves, picking the right streaming platform becomes super important. The following are the best live-streaming websites for gamers who want to give audiences an engaging experience.

1. BIGO Live

If you want to show off your gaming skills, BIGO Live should be your preferred choice. It allows you to chat with viewers and grow a fanbase with plenty of opportunities to improve. Gamers can livestream their gameplay and join virtual events with its packed features.

2. Twitch

Twitch is a well-known gaming platform loved by gamers worldwide. The forum has everything from live gameplay to eSports tournaments and gaming discussions. It boasts a vast selection of gaming content and a vibrant community. Users can enjoy its customizable streaming options to discover new content.

Part 4. The Best Music and Podcast Streaming Platforms in 2024

The emerging online stream sites have changed how we listen to music and podcasts. Now, we can listen to songs and shows whenever and wherever we are. Therefore, let’s pick the one that’s best for us to keep up with the latest audio content.

1. Spotify

People all over the world love Spotify because it is friendly and gives suggestions that suit their tastes. It has lots of songs, albums, playlists, and podcasts to choose from. You can find new music, make your playlists, and listen offline.

2. YouTube

You can get entertained with YouTube Music by listening to different audio creators. It has a massive library of content, including stuff made by users and official releases. You can find music and podcasts in categories including new releases, trending, long listening, and more.

Part 5. The Best TV Streaming Platform for Entertainment Purposes

Users can watch lots of shows and movies online with services like Netflix. Various streaming platforms are available, so it’s essential to find the one with what you like. Let’s find out which ones are the best for watching TV in today’s digital world:

1. Tubi TV

Tubi is the largest free live-streaming video website for TV shows and movies in the US. It has a wide range of content, from classic movies to popular TV series. You can browse your desired show by either genre or through specific titles.

2. Popcorn Flix

Popcorn Flix offers free live TV streams and over 1500 full-length movies for viewing on all your devices. It features a variety of genres like spotlight films, comedies, and horror movies. The video quality is decent at 720p HD, which is suitable for watching TV shows.

Part 6. The Best Live Sports Streaming Platform in 2024

For the best sports streaming platform, we should consider the video quality and what games they offer. In the following section, you’ll find the best options for watching sports live:

1. ESPN+

ESPN provides extensive coverage of various sports worldwide. You can benefit from its live streaming capabilities across devices and exclusive content like ESPN Originals. It updates you with comprehensive sports news and analysis to provide the best viewing experiences.

2. Watchsports

Watchsports is the premier sports streaming platform with popular and niche sports. You can watch live games and on-demand highlights for mainstream leagues or international competitions. The variety of games available across Watchsports makes it a good yet simple option for streaming content.

Conclusion

We conclude that each live-streaming site has its unique features for different interests. As mentioned in the article, streaming sites are available for game, music, and sports lovers. Moreover, with the increasing trend of online shopping, live shopping platforms are also introduced in the market. But if you want to optimize live streams on many platforms, Wondershare Virbo Live is the best choice.

Today, there are lots of live-streaming sites for different needs and likes. Each of them has unique features that make them different in the market. Plus, each offers different functionalities as they can be used for gaming, fun, and learning.

Read this article to explore the best live-streaming websites based on their functionalities. This insight will help you choose the best one that fits your preferences and requirements.

Part 1. Recognizing the Different Types of Live Streaming Platforms

As live streaming is getting popular, people now watch videos online for entertainment. In addition to fun, the top live-streaming platforms are used in many different areas like entertainment and education. Let us recognize these types and what makes them separate to understand them better:

1. Live Shopping Streaming Platforms

The online places to shop while watching live videos are called live shopping streaming platforms. Through such shopping streams, sellers can directly interact with the buyers to generate revenue.

2. Music and Podcast Streaming Platforms

These are websites or apps where you can listen to music and podcasts. You can make playlists and explore different types of audio content on these streaming sites.

3. Live Gaming Streaming Platforms

For people who love video games, these live-streaming sites are perfect. Game lovers can watch their favorite streamers play games live and have a chat with them.

4. Live TV Series Streaming Platforms

With these platforms, you can watch your favorite TV shows live or catch up on episodes you missed. Plus, they can work like regular TV, but you can watch online without cable.

5. Live Sports Streaming Platforms

If you’re a sports fan, these top live-streaming sites are fit for you. They show live sports events worldwide, so you can watch games in real-time.

Part 2. The Best Live Shopping Live Streaming Platform in 2024

Let’s understand what live shopping is before discussing the best live-streaming websites . Live shopping combines fun and entertainment with online shopping. You can see products showcased in real time and chat with the hosts. This section will discuss the top live shopping sites and see what makes them stand out.

1. TikTok Shop

If you are a TikTok enthusiast, you can shop here without leaving the app. It is built right into the platform to let brands connect with people in a fun way. Sellers can sell things and talk to their customers in one place.

2. Facebook Live

Facebook Live lets businesses talk to their followers right away. Plus, going live on your Facebook Page helps more people see your brand. Other than that, the features of live polls and featured links make the conversation enjoyable.

Make Impressive Live Streaming Content With Wondershare Virbo Live

Using the power of live streaming is essential to maximize revenue in this competitive e-commerce market. With the emergence of many live shopping platforms, it is vital to make your content stand out. To do so, Wondershare Virbo Live can help you create professional live-stream videos to sell products on any platform. It simplifies the setup of your live stream selling system with special tools.

Unlike other platforms, you can stream your live videos on multiple platforms at once to reach more people. Also, its AI script generation feature saves time and keeps your audience engaged with targeted speech. The platform operates directly from the cloud, eliminating the need for downloads. Users can also utilize the platform’s AI-driven avatars to host live shopping events.

Key Features of Wondershare Virbo Live

1. AI Avatars: Wondershare Virbo Live offers AI avatars that speak multiple languages to appeal to a diverse global audience.
2. Support For Variety of Languages: It supports languages like English, Chinese, French, German, and Japanese. This versatility makes it easier for viewers worldwide to understand your content.
3. Q&A Library: The customized Q&A dataset allows you to tackle customer queries instantly.

Steps of Creating a Stream Room for Live Shopping on Wondershare Virbo Live

Creating a specific stream room is simple and easy to follow. Here is the step-by-step guide to carry out the process using Wondershare Virbo Live:

• Step 1. Open the Tool and Make a Blank Livestream Room

First, visit the tool’s official website through your desired web browser. To make a compelling video for live shopping, click the “Create Stream Room Now” button. The tool will proceed with the process on a new window. Select “Create a Blank Livestream Room” at the top to access a range of features.

Get Started Online Free Download

• Step 2. Give Prompt to Virbo To Generate AI Script

With a new window opened, browse the page and press the “AI Smart Script” button. This action opens a dialogue box and allows you to input the details of the product you’re going to sell. Add the product name, key features, and promotional information. Then, select the language and style to engage with the target audience. Later, hit the “Generate” button and use this AI-generated script for marketing.

• Step 3. Customize AI Streamers and Background Before Live Shopping

Afterward, choose one of the available avatars by clicking on the “AI Avatars” tab. Plus, you can adjust the appearance in the “Background” tab. After finalizing the setup, click the “Start livestream” button at the top right corner and start live selling.

Part 3. The Best Game Streaming Platform To Use in 2024

Gamers can now stream while playing video games to earn a hefty amount. As gaming improves, picking the right streaming platform becomes super important. The following are the best live-streaming websites for gamers who want to give audiences an engaging experience.

1. BIGO Live

If you want to show off your gaming skills, BIGO Live should be your preferred choice. It allows you to chat with viewers and grow a fanbase with plenty of opportunities to improve. Gamers can livestream their gameplay and join virtual events with its packed features.

2. Twitch

Twitch is a well-known gaming platform loved by gamers worldwide. The forum has everything from live gameplay to eSports tournaments and gaming discussions. It boasts a vast selection of gaming content and a vibrant community. Users can enjoy its customizable streaming options to discover new content.

Part 4. The Best Music and Podcast Streaming Platforms in 2024

The emerging online stream sites have changed how we listen to music and podcasts. Now, we can listen to songs and shows whenever and wherever we are. Therefore, let’s pick the one that’s best for us to keep up with the latest audio content.

1. Spotify

People all over the world love Spotify because it is friendly and gives suggestions that suit their tastes. It has lots of songs, albums, playlists, and podcasts to choose from. You can find new music, make your playlists, and listen offline.

2. YouTube

You can get entertained with YouTube Music by listening to different audio creators. It has a massive library of content, including stuff made by users and official releases. You can find music and podcasts in categories including new releases, trending, long listening, and more.

Part 5. The Best TV Streaming Platform for Entertainment Purposes

Users can watch lots of shows and movies online with services like Netflix. Various streaming platforms are available, so it’s essential to find the one with what you like. Let’s find out which ones are the best for watching TV in today’s digital world:

1. Tubi TV

Tubi is the largest free live-streaming video website for TV shows and movies in the US. It has a wide range of content, from classic movies to popular TV series. You can browse your desired show by either genre or through specific titles.

2. Popcorn Flix

Popcorn Flix offers free live TV streams and over 1500 full-length movies for viewing on all your devices. It features a variety of genres like spotlight films, comedies, and horror movies. The video quality is decent at 720p HD, which is suitable for watching TV shows.

Part 6. The Best Live Sports Streaming Platform in 2024

For the best sports streaming platform, we should consider the video quality and what games they offer. In the following section, you’ll find the best options for watching sports live:

1. ESPN+

ESPN provides extensive coverage of various sports worldwide. You can benefit from its live streaming capabilities across devices and exclusive content like ESPN Originals. It updates you with comprehensive sports news and analysis to provide the best viewing experiences.

2. Watchsports

Watchsports is the premier sports streaming platform with popular and niche sports. You can watch live games and on-demand highlights for mainstream leagues or international competitions. The variety of games available across Watchsports makes it a good yet simple option for streaming content.

Conclusion

We conclude that each live-streaming site has its unique features for different interests. As mentioned in the article, streaming sites are available for game, music, and sports lovers. Moreover, with the increasing trend of online shopping, live shopping platforms are also introduced in the market. But if you want to optimize live streams on many platforms, Wondershare Virbo Live is the best choice.

How To Start a Private Live Stream on YouTube

In today’s digital age, live streaming has become a powerful tool for connecting with audiences in real-time. This method has especially been crucial for businesses looking to get into live selling or gamers wanting to stream their games. But say, for example, that you want to keep your stream private, accessible only to select viewers; how do you do that?

Here’s where private live streaming comes in. This option allows you to share your content with specific individuals, ensuring a more intimate and controlled environment. This guide will teach you how to set up private YouTube streams and give you special tips to let AI help you with your streams with Wondershare Virbo.

Part 1: What Do You Need To Get Started With YouTube Private Live Streaming?

Before diving into the exciting world of private live streaming, here is the equipment to ensure a smooth and seamless experience.

• YouTube account. First things first, you’ll need a YouTube account. This is your gateway to the platform and your key to unlock the world of live streaming.
• A capable PC. Next, prepare your PC and the command center for your private stream. While specific requirements vary depending on the complexity of your stream, here are some general recommendations:
  • **Processor:**Intel Core i5 or equivalent (or newer)
  • **RAM:**8GB or more
  • **Graphics Card:**Dedicated GPU recommended for enhanced performance
  • **Internet Connection:**A stable and fast internet connection with sufficient upload bandwidth (consider at least 3 Mbps for standard definition)
• A streaming tool. Now, you’ll need a streaming tool to capture your video and audio and send it live to YouTube. Wondershare Virbo is recommended, especially for live-selling purposes. Other options include OBS and similar stream apps for other purposes.

With these essential elements in place, you’re on your way to launching your private YouTube adventure.

Part 2: How To Start a Private YouTube Live Stream?

Ready to share your talents or ideas with a select audience? Dive into the steps to create a private live stream on YouTube by following the guide below. It’s pretty straightforward.

• Step 1: Access YouTube Studio.Head to your YouTube Studio page (studio.youtube.com) and log in using your Google account linked to your YouTube channel.
• Step 2: Prepare for live streaming**.** Click Create in the top left corner of the Studio dashboard, and select Go Live from the dropdown menu. Alternatively, click the camera icon next to your profile picture and choose Go Live.

• Step 3: Now, set your visibility. Before starting your broadcast, ensure your stream is private. Under the Visibility setting, click the dropdown menu and choose Private. This option restricts viewership to individuals you specifically invite.

• Step 4: There are two methods existing for inviting viewers:
• **Email Invitations:**Click on Share Privately and enter the email addresses of individuals you wish to grant access. You can also choose to notify them via email.
• **Link sharing:**Although not recommended for complete privacy, you can copy the stream link and share it directly with trusted individuals. Remember, anyone with the link can access the stream, even uninvited guests.

• Step 5: Once everything is set and your viewers are invited, click Go Live to launch your private YouTube stream. Remember, only invited individuals using their YouTube accounts can view your content.

Additional Tips for Private YouTube Live Streams

Here are some additional tips that you can follow before starting a private YouTube stream:

• Test streaming. Consider using a test stream before inviting viewers to ensure everything runs smoothly.
• Giving guidelines to your viewers. Encourage guests to use their YouTube accounts for optimal viewing experience and security. Further, you can add house rules, especially for more intimate streams or live selling/auctions.
• **Exploring advanced privacy settings.**Explore advanced privacy settings within YouTube Studio for further control over viewer permissions.
• Using AI. Tools like Wondershare Virbo can help integrate AI into your private YouTube streams. This way, you won’t always have to glue your eyes on your stream. Discover more about this feature in the following section.

By following these steps and keeping privacy in mind, you can effectively host engaging live streams on YouTube, connecting with your chosen audience in a controlled and intimate setting. Remember to personalize your content, interact with your viewers, and enjoy the unique experience of private live streaming.

Part 3: Breaking the Limitations of Live Streams With Wondershare Virbo

Live streaming constantly evolves, offering creators new ways to connect with audiences. While traditional live streams require your physical presence, imagine having an engaging and interactive stream running 24/7, even when you’re not there. This is great, especially for private YouTube streams, where the need to engage the select viewers becomes more apparent.

Enter Wondershare Virbo , a revolutionary tool that leverages AI to create realistic and captivating live streams around the clock.

Introducing Wondershare Virbo

Gone are the days of relying solely on manual effort to keep your audience engaged. Virbo Live transcends these limitations, offering:

Get Started Online Free Download

• **24/7 content delivery.**Whether taking a break or focusing on other tasks, Virbo Live ensures your stream continues with AI-powered content, keeping viewers entertained and informed.
• **Virtual host template library.**No more scrambling for guest hosts or struggling with solo presentations. Virbo Live’s diverse library of 150+ customizable AI avatars can be your virtual co-host, presenter, or even a captivating character, interacting with viewers, answering questions, and conducting interviews.
• Content creation is made easy with templates. Forget starting from scratch. Virbo Live provides 180+ professionally designed video templates across various themes and styles, saving you time and effort. Plus, enjoy a library of royalty-free music to add the perfect soundtrack.
• **Engaging AI voices.**Bring your content to life with 120 AI voices, offering a variety of tones and accents, ensuring your message resonates with a global audience.

Integrating AI into Your Live Stream

Adding Virbo Live to your existing setup is simple and intuitive. Add Virbo as a live OBS window and use the YouTube stream key. Here’s a step-by-step guide:

• Step 1: Install Wondershare Virbo or access the web app.

Get Started Online Free Download

• Step 2: Click Create a Blank Livestream Room to customize your stream’s interface.

• Step 3: Choose from templates, backgrounds, AI avatars, and stickers to create a visually engaging environment.

• Step 4: Under Script Lines, write the script your AI host will deliver throughout the stream. Use AI Interaction to set responses for specific questions and Human interaction for actual responses from your end.

• Step 5: Once everything is set, click Start Livestream and connect it to your preferred platform through OBS. Paste your streaming key for seamless integration.

Use-Cases for Wondershare Virbo and Private YouTube Live Streaming

Virbo Live empowers you to explore new avenues in content creation. Imagine using it for:

• **E-commerce shopping.**Showcase products with AI hosts demonstrating their features and answering customer questions in real-time, even outside business hours.
• **Educational live tutorials.**Host interactive learning experiences with AI tutors delivering engaging lectures and responding to student inquiries.
• **Live Q&A sessions.**Let your AI host manage large-scale Q&A sessions and field questions and keep the conversation flowing smoothly.

With Wondershare Virbo Live, the possibilities are endless. Unleash your creativity, explore new ways to connect with your audience, and experience the power of 24/7 private YouTube streams. Remember, this is just a starting point – personalize your content, experiment with different features, and discover the unique potential Virbo Live brings to your streaming journey.

Conclusion

In today’s digital age, live streaming has become a powerful tool for connecting with audiences in real-time. YouTube live streaming offers a versatile platform to share your passions and connect with a select group of viewers. This article has guided you through setting up a private live stream on YouTube, ensuring your content reaches only your guests.

Remember, key considerations include enabling private streaming within YouTube Studio, inviting viewers via email or link sharing, and personalizing your content to create an engaging experience. If you want to take your live streams to the next level, consider Wondershare Virbo, a user-friendly tool designed to simplify private live streaming on YouTube with the help of AI.

In today’s digital age, live streaming has become a powerful tool for connecting with audiences in real-time. This method has especially been crucial for businesses looking to get into live selling or gamers wanting to stream their games. But say, for example, that you want to keep your stream private, accessible only to select viewers; how do you do that?

Here’s where private live streaming comes in. This option allows you to share your content with specific individuals, ensuring a more intimate and controlled environment. This guide will teach you how to set up private YouTube streams and give you special tips to let AI help you with your streams with Wondershare Virbo.

Part 1: What Do You Need To Get Started With YouTube Private Live Streaming?

Before diving into the exciting world of private live streaming, here is the equipment to ensure a smooth and seamless experience.

• YouTube account. First things first, you’ll need a YouTube account. This is your gateway to the platform and your key to unlock the world of live streaming.
• A capable PC. Next, prepare your PC and the command center for your private stream. While specific requirements vary depending on the complexity of your stream, here are some general recommendations:
  • **Processor:**Intel Core i5 or equivalent (or newer)
  • **RAM:**8GB or more
  • **Graphics Card:**Dedicated GPU recommended for enhanced performance
  • **Internet Connection:**A stable and fast internet connection with sufficient upload bandwidth (consider at least 3 Mbps for standard definition)
• A streaming tool. Now, you’ll need a streaming tool to capture your video and audio and send it live to YouTube. Wondershare Virbo is recommended, especially for live-selling purposes. Other options include OBS and similar stream apps for other purposes.

With these essential elements in place, you’re on your way to launching your private YouTube adventure.

Part 2: How To Start a Private YouTube Live Stream?

Ready to share your talents or ideas with a select audience? Dive into the steps to create a private live stream on YouTube by following the guide below. It’s pretty straightforward.

• Step 1: Access YouTube Studio.Head to your YouTube Studio page (studio.youtube.com) and log in using your Google account linked to your YouTube channel.
• Step 2: Prepare for live streaming**.** Click Create in the top left corner of the Studio dashboard, and select Go Live from the dropdown menu. Alternatively, click the camera icon next to your profile picture and choose Go Live.

• Step 3: Now, set your visibility. Before starting your broadcast, ensure your stream is private. Under the Visibility setting, click the dropdown menu and choose Private. This option restricts viewership to individuals you specifically invite.

• Step 4: There are two methods existing for inviting viewers:
• **Email Invitations:**Click on Share Privately and enter the email addresses of individuals you wish to grant access. You can also choose to notify them via email.
• **Link sharing:**Although not recommended for complete privacy, you can copy the stream link and share it directly with trusted individuals. Remember, anyone with the link can access the stream, even uninvited guests.

• Step 5: Once everything is set and your viewers are invited, click Go Live to launch your private YouTube stream. Remember, only invited individuals using their YouTube accounts can view your content.

Additional Tips for Private YouTube Live Streams

Here are some additional tips that you can follow before starting a private YouTube stream:

• Test streaming. Consider using a test stream before inviting viewers to ensure everything runs smoothly.
• Giving guidelines to your viewers. Encourage guests to use their YouTube accounts for optimal viewing experience and security. Further, you can add house rules, especially for more intimate streams or live selling/auctions.
• **Exploring advanced privacy settings.**Explore advanced privacy settings within YouTube Studio for further control over viewer permissions.
• Using AI. Tools like Wondershare Virbo can help integrate AI into your private YouTube streams. This way, you won’t always have to glue your eyes on your stream. Discover more about this feature in the following section.

By following these steps and keeping privacy in mind, you can effectively host engaging live streams on YouTube, connecting with your chosen audience in a controlled and intimate setting. Remember to personalize your content, interact with your viewers, and enjoy the unique experience of private live streaming.

Part 3: Breaking the Limitations of Live Streams With Wondershare Virbo

Live streaming constantly evolves, offering creators new ways to connect with audiences. While traditional live streams require your physical presence, imagine having an engaging and interactive stream running 24/7, even when you’re not there. This is great, especially for private YouTube streams, where the need to engage the select viewers becomes more apparent.

Enter Wondershare Virbo , a revolutionary tool that leverages AI to create realistic and captivating live streams around the clock.

Introducing Wondershare Virbo

Gone are the days of relying solely on manual effort to keep your audience engaged. Virbo Live transcends these limitations, offering:

Get Started Online Free Download

• **24/7 content delivery.**Whether taking a break or focusing on other tasks, Virbo Live ensures your stream continues with AI-powered content, keeping viewers entertained and informed.
• **Virtual host template library.**No more scrambling for guest hosts or struggling with solo presentations. Virbo Live’s diverse library of 150+ customizable AI avatars can be your virtual co-host, presenter, or even a captivating character, interacting with viewers, answering questions, and conducting interviews.
• Content creation is made easy with templates. Forget starting from scratch. Virbo Live provides 180+ professionally designed video templates across various themes and styles, saving you time and effort. Plus, enjoy a library of royalty-free music to add the perfect soundtrack.
• **Engaging AI voices.**Bring your content to life with 120 AI voices, offering a variety of tones and accents, ensuring your message resonates with a global audience.

Integrating AI into Your Live Stream

Adding Virbo Live to your existing setup is simple and intuitive. Add Virbo as a live OBS window and use the YouTube stream key. Here’s a step-by-step guide:

• Step 1: Install Wondershare Virbo or access the web app.

Get Started Online Free Download

• Step 2: Click Create a Blank Livestream Room to customize your stream’s interface.

• Step 3: Choose from templates, backgrounds, AI avatars, and stickers to create a visually engaging environment.

• Step 4: Under Script Lines, write the script your AI host will deliver throughout the stream. Use AI Interaction to set responses for specific questions and Human interaction for actual responses from your end.

• Step 5: Once everything is set, click Start Livestream and connect it to your preferred platform through OBS. Paste your streaming key for seamless integration.

Use-Cases for Wondershare Virbo and Private YouTube Live Streaming

Virbo Live empowers you to explore new avenues in content creation. Imagine using it for:

• **E-commerce shopping.**Showcase products with AI hosts demonstrating their features and answering customer questions in real-time, even outside business hours.
• **Educational live tutorials.**Host interactive learning experiences with AI tutors delivering engaging lectures and responding to student inquiries.
• **Live Q&A sessions.**Let your AI host manage large-scale Q&A sessions and field questions and keep the conversation flowing smoothly.

With Wondershare Virbo Live, the possibilities are endless. Unleash your creativity, explore new ways to connect with your audience, and experience the power of 24/7 private YouTube streams. Remember, this is just a starting point – personalize your content, experiment with different features, and discover the unique potential Virbo Live brings to your streaming journey.

Conclusion

In today’s digital age, live streaming has become a powerful tool for connecting with audiences in real-time. YouTube live streaming offers a versatile platform to share your passions and connect with a select group of viewers. This article has guided you through setting up a private live stream on YouTube, ensuring your content reaches only your guests.

Remember, key considerations include enabling private streaming within YouTube Studio, inviting viewers via email or link sharing, and personalizing your content to create an engaging experience. If you want to take your live streams to the next level, consider Wondershare Virbo, a user-friendly tool designed to simplify private live streaming on YouTube with the help of AI.

A Detailed Guide To Stream to Instagram With an RTMP

Professionals and content creators now use different social media platforms for live streaming. There are many big names on these platforms, such as Instagram . Instagram is one of the most-used networks, with over 2 billion monthly active users. Using this live-stream platform is always a plus for companies and individuals.

However, the discussion is about how to stream to Instagram with an RTMP. This detailed guide helps you in using RTMP Instagram for live streaming. Furthermore, you will also learn about a recommended tool that offers AI-powered features for broadcasting.

Part 1. Some Rules and Requirements To Understand Before Live Streaming on Instagram

Like every platform, Instagram has some protocols for broadcasting content to global audiences. Therefore, learning the rules and requirements before going live on Instagram is necessary. First, your account should be at least 30 days old; otherwise, they can restrict your stream.

There is a rule that you can go live for 4 hours per stream without retakes. This length was increased from 60 minutes in the recent update. Also, you can repost a live video on your profile if it is more than 15 minutes long. Instagram allows you to schedule a stream from 1 hour to 90 days in advance.

The initial requirement of Instagram Live RTMP is that your content be respectful and updated. Additionally, you need to set your stream to 1920x1080 resolution on a vertical camera. Meanwhile, Instagram gives leverage on the number of followers so that you can start with minimum viewers. Also, there is no need to have a business account for live streaming.

Part 2. How To Live Stream to Instagram With an RTMP?

Setting high-quality live streams encourages people to tune into your broadcast. For this purpose, you need a seamless encoder like OBS . Unfortunately, Instagram doesn’t officially support third-party encoders. To solve this query, you need an effective solution.

Therefore, the following steps guide streaming on Instagram with an RTMP (Real-Time Messaging Protocol). You will also learn how to set the required parameters in this comprehensive guide:

• Step 1. Start with downloading and launching OBS Studio on your PC. The first thing to do is set up vertical camera dimensions for RTMP Instagram live streaming. To access the settings window, hit the “Settings” option in the “Controls” panel.

• Step 2. Look for the “Video” tab in the “Settings” window that opens. After that, enter “1080x1920” in the “Base (Canvas) Resolution” bar. Similarly, add a “1080x1920” value in the “Output (Scaled) Resolution” bar to set a 9:16 aspect ratio for vertical display. Then, hit the “OK” button to apply these changes to your Instagram streams.

• Step 3. After that, you need to add external sources to the scene. Click on the “+” icon in the “Scenes” panel or rename the scene. Once the scene is created, hit the “+” icon of the “Sources” panel. Then, select the “Video Capture Device” option from the menu and rename the device to your liking. After that, choose the video capture device from the “Device” dropdown and hit the “OK” option. Similarly, you can select the “Audio Input Capture” option to introduce an audio device.

• Step 4. To add text overlays on your stream, hit the “+” icon again in the “Sources” panel. Choose the “Text (GDI+)” option and rename your overlay. On the next window, insert your text in the “Text” box. Then, click the “Select Font” button and choose your required font style and size. Additionally, you can change font color, opacity, alignment, background, and more. After customizing the text, hit the “OK” button to save the overlay in the sources section.

• Step 5. Afterward, select the “Stream” option in the settings window of OBS Studio. Set the “Service” to “Custom” from the dropdown. Then, you need to enter the server and stream key to proceed.

• Step 6. To get the server and stream key, visit rtmp.in on your browser. On the main interface of this Instagram RTMP, hit the “GO LIVE ON INSTAGRAM” widget. Then, it asks you to log in to your Instagram account.

• Step 7. Once you’re logged in, it gives you a stream server URL and Stream key. First, copy the Server link and return to the OBS Studio software. Then, paste the link in the “Server” bar. After that, open the RTMP site again and hit the “Create New Broadcast” option.

You can also give a name to your broadcast in the “Broadcast Title” bar. After creating the broadcast, it shows the “Stream Key,” which you can copy. Then, move again to the OBS Stream setting panel and paste the key in the “Stream Key” bar. Lastly, hit the “Apply” option to save all these settings for your stream.

• Step 8. After getting ready, choose the “Start Streaming” option from the “Controls” panel. It starts your stream with selected parameters. To stop the stream, you can select the “Stop Streaming” option.

Part 3. How To Attract a Better Audience During Live Streaming on Instagram?

OBS Studio is an efficient software but offers limited functionality when it comes to engaging streams. Thus, you need an advanced solution that can help you reach global audiences through live streaming. For this purpose, Wondershare Virbo Live becomes an unsung hero for you. It provides AI-powered functions that help to start creative streams and generate more leads.

Moreover, the handy controls of Wondershare Virbo Live allow you to customize live streams to your requirements. Therefore, you can start streaming for different purposes, such as marketing, brand awareness, and more. Additionally, it allows you to set automatic responses and create a Q&A database to keep your audience engaged. Plus, it allows you to select creative AI avatars with different poses and outfits.

Key Features of Virbo Live

1. You can choose different templates and backgrounds for a stunning streaming appearance.
2. Users can write or generate scripts manually using the AI Smart Script feature. For this, they need to add prompts according to the script’s purpose.
3. This tool helps to translate scripts into multiple languages and accents. Also, you can get dubbed audio in different AI voices.

Simple Guide To Start Live Streaming Using Wondershare Virbo Live

Many live streaming tools exist, but Wondershare Virbo Live provides more controls. Now, the thing is how to create a live stream room with this tool. For this, follow the given steps one by one to start live streaming with Virbo Live:

• Step 1. Visit the Official Site To Create a Stream Room

First,open theofficial website of Wondershare Virbo Live tool on your device. Navigate to the window and hit the “Create Stream Room Now” button. Upon doing that, it takes you inside the main interface of the tool.

Get Started Online Free Download

• Step 2. Advance To Create a Blank Livestream Room

Once you get to the tool’s home screen, select the “Create a Blank Livestream Room” option. Then, you can try different customization features to make your livestream room look stunning.

• Step 3. Customize Your Livestream Template and Background

After that, click on the “Template” tab to explore different templates. Choose a template that suits live streaming needs. Furthermore, open the “Background” tab from the same window to check exciting background options. You can select different backgrounds from variating categories in the same window.

• Step 4. Add Script or Use AI Script Generator

Then, you need to provide the script for translation or dubbing. Select the “Text” given in the left side section for this. It provides a text box to type or paste your script text. Choose the “AI Smart Script” option from the bottom left corner if you don’t have a script. Add prompts there, and it will generate your scripts instantly.

• Step 5. Select Creative AI Avatars According to Requirement

Select the “AI avatars” tab to unveil creative avatars. There is also a whole range of AI avatars to choose from. After selecting the one that suits your motive, you can preview your selected AI avatar before launching the stream.

• Step 6. Start Your Livestream With All Selections

After finalizing all the options, you canproceed to start your stream. Select the “Start livestream” option from the top right corner in the same window.

Conclusion

Conclusively, this article intends to provide information about rules and requirements for live streaming on Instagram. You also learned how to live stream to Instagram with an RTMP like OBS Studio. Tools like Wondershare Virbo Live simplify your live streams with AI integration. Also, you can make your broadcast exciting for viewers by using different interactive elements.

Professionals and content creators now use different social media platforms for live streaming. There are many big names on these platforms, such as Instagram . Instagram is one of the most-used networks, with over 2 billion monthly active users. Using this live-stream platform is always a plus for companies and individuals.

However, the discussion is about how to stream to Instagram with an RTMP. This detailed guide helps you in using RTMP Instagram for live streaming. Furthermore, you will also learn about a recommended tool that offers AI-powered features for broadcasting.

Part 1. Some Rules and Requirements To Understand Before Live Streaming on Instagram

Like every platform, Instagram has some protocols for broadcasting content to global audiences. Therefore, learning the rules and requirements before going live on Instagram is necessary. First, your account should be at least 30 days old; otherwise, they can restrict your stream.

There is a rule that you can go live for 4 hours per stream without retakes. This length was increased from 60 minutes in the recent update. Also, you can repost a live video on your profile if it is more than 15 minutes long. Instagram allows you to schedule a stream from 1 hour to 90 days in advance.

The initial requirement of Instagram Live RTMP is that your content be respectful and updated. Additionally, you need to set your stream to 1920x1080 resolution on a vertical camera. Meanwhile, Instagram gives leverage on the number of followers so that you can start with minimum viewers. Also, there is no need to have a business account for live streaming.

Part 2. How To Live Stream to Instagram With an RTMP?

Setting high-quality live streams encourages people to tune into your broadcast. For this purpose, you need a seamless encoder like OBS . Unfortunately, Instagram doesn’t officially support third-party encoders. To solve this query, you need an effective solution.

Therefore, the following steps guide streaming on Instagram with an RTMP (Real-Time Messaging Protocol). You will also learn how to set the required parameters in this comprehensive guide:

• Step 1. Start with downloading and launching OBS Studio on your PC. The first thing to do is set up vertical camera dimensions for RTMP Instagram live streaming. To access the settings window, hit the “Settings” option in the “Controls” panel.

• Step 2. Look for the “Video” tab in the “Settings” window that opens. After that, enter “1080x1920” in the “Base (Canvas) Resolution” bar. Similarly, add a “1080x1920” value in the “Output (Scaled) Resolution” bar to set a 9:16 aspect ratio for vertical display. Then, hit the “OK” button to apply these changes to your Instagram streams.

• Step 3. After that, you need to add external sources to the scene. Click on the “+” icon in the “Scenes” panel or rename the scene. Once the scene is created, hit the “+” icon of the “Sources” panel. Then, select the “Video Capture Device” option from the menu and rename the device to your liking. After that, choose the video capture device from the “Device” dropdown and hit the “OK” option. Similarly, you can select the “Audio Input Capture” option to introduce an audio device.

• Step 4. To add text overlays on your stream, hit the “+” icon again in the “Sources” panel. Choose the “Text (GDI+)” option and rename your overlay. On the next window, insert your text in the “Text” box. Then, click the “Select Font” button and choose your required font style and size. Additionally, you can change font color, opacity, alignment, background, and more. After customizing the text, hit the “OK” button to save the overlay in the sources section.

• Step 5. Afterward, select the “Stream” option in the settings window of OBS Studio. Set the “Service” to “Custom” from the dropdown. Then, you need to enter the server and stream key to proceed.

• Step 6. To get the server and stream key, visit rtmp.in on your browser. On the main interface of this Instagram RTMP, hit the “GO LIVE ON INSTAGRAM” widget. Then, it asks you to log in to your Instagram account.

• Step 7. Once you’re logged in, it gives you a stream server URL and Stream key. First, copy the Server link and return to the OBS Studio software. Then, paste the link in the “Server” bar. After that, open the RTMP site again and hit the “Create New Broadcast” option.

You can also give a name to your broadcast in the “Broadcast Title” bar. After creating the broadcast, it shows the “Stream Key,” which you can copy. Then, move again to the OBS Stream setting panel and paste the key in the “Stream Key” bar. Lastly, hit the “Apply” option to save all these settings for your stream.

• Step 8. After getting ready, choose the “Start Streaming” option from the “Controls” panel. It starts your stream with selected parameters. To stop the stream, you can select the “Stop Streaming” option.

Part 3. How To Attract a Better Audience During Live Streaming on Instagram?

OBS Studio is an efficient software but offers limited functionality when it comes to engaging streams. Thus, you need an advanced solution that can help you reach global audiences through live streaming. For this purpose, Wondershare Virbo Live becomes an unsung hero for you. It provides AI-powered functions that help to start creative streams and generate more leads.

Moreover, the handy controls of Wondershare Virbo Live allow you to customize live streams to your requirements. Therefore, you can start streaming for different purposes, such as marketing, brand awareness, and more. Additionally, it allows you to set automatic responses and create a Q&A database to keep your audience engaged. Plus, it allows you to select creative AI avatars with different poses and outfits.

Key Features of Virbo Live

1. You can choose different templates and backgrounds for a stunning streaming appearance.
2. Users can write or generate scripts manually using the AI Smart Script feature. For this, they need to add prompts according to the script’s purpose.
3. This tool helps to translate scripts into multiple languages and accents. Also, you can get dubbed audio in different AI voices.

Simple Guide To Start Live Streaming Using Wondershare Virbo Live

Many live streaming tools exist, but Wondershare Virbo Live provides more controls. Now, the thing is how to create a live stream room with this tool. For this, follow the given steps one by one to start live streaming with Virbo Live:

• Step 1. Visit the Official Site To Create a Stream Room

First,open theofficial website of Wondershare Virbo Live tool on your device. Navigate to the window and hit the “Create Stream Room Now” button. Upon doing that, it takes you inside the main interface of the tool.

Get Started Online Free Download

• Step 2. Advance To Create a Blank Livestream Room

Once you get to the tool’s home screen, select the “Create a Blank Livestream Room” option. Then, you can try different customization features to make your livestream room look stunning.

• Step 3. Customize Your Livestream Template and Background

After that, click on the “Template” tab to explore different templates. Choose a template that suits live streaming needs. Furthermore, open the “Background” tab from the same window to check exciting background options. You can select different backgrounds from variating categories in the same window.

• Step 4. Add Script or Use AI Script Generator

Then, you need to provide the script for translation or dubbing. Select the “Text” given in the left side section for this. It provides a text box to type or paste your script text. Choose the “AI Smart Script” option from the bottom left corner if you don’t have a script. Add prompts there, and it will generate your scripts instantly.

• Step 5. Select Creative AI Avatars According to Requirement

Select the “AI avatars” tab to unveil creative avatars. There is also a whole range of AI avatars to choose from. After selecting the one that suits your motive, you can preview your selected AI avatar before launching the stream.

• Step 6. Start Your Livestream With All Selections

After finalizing all the options, you canproceed to start your stream. Select the “Start livestream” option from the top right corner in the same window.

Conclusion

Conclusively, this article intends to provide information about rules and requirements for live streaming on Instagram. You also learned how to live stream to Instagram with an RTMP like OBS Studio. Tools like Wondershare Virbo Live simplify your live streams with AI integration. Also, you can make your broadcast exciting for viewers by using different interactive elements.

The Ultimate List of Live Chat Apps for Shopify

After the pandemic, online shopping became a big trend due to its convenience and availability. For this purpose, there are many online stores available. Shopify is an e-commerce platform that can let you build an online store to sell products. Merchants on Shopify can plug in some software on their website to enhance the customer shopping experience.

These plugins also enhance the functionality and overall outlook of the platform. This article will provide information on plugins that enable chat for Shopify to help you interact with customers.

Part 1. Top Best Shopify Live Chat Apps To Consider for Integration

The integration of other apps with Shopify can improve customer satisfaction. You can integrate live chat apps to give customers a real-time message experience. Let’s discuss the best available options for Shopify live chat to improve the way you deal with buyers:

1. Shopify Inbox

Shopify Inbox benefits sellers by allowing them to chat with customers while shopping. You can start a conversation with customer live information, such as past orders. Based on this information, you can recommend products and discounts to customers. Plus, this app helps you understand customers through profile and cart details.

Key Features

1. Sellers can send product suggestions to buyers without leaving the chat.
2. It has an automatic response feature to answer buyer’s questions quickly.
3. With this tool, you can manage chat from the shop app and online store app.

2. Chatra-Live Chat and Chatbot

It is one of the best live chat apps for Shopify to provide real-time support to customers. With the help of the Chatra live chat feature, you can ensure 24/7 customer support. This is an easy-to-use app that can increase sales of your online store. Other than that, it offers a free plan for small business owners and beginners to cater to various users.

Key Features

1. This app works with social media platforms like Slack, Facebook, Zapier, and Instagram.
2. It provides a list of real-time visitors who visit the website.
3. The chatbot feature of the app can automate repetitive tasks during conversations with customers.

3. JivoChat: Live Chat and WhatsApp

People from all over the world use Shopify to buy products from online stores. You want to integrate an app that can support multiple languages for this. JivoChat is an app that supports multi-language for all customers around the world. It allows the integration of main messaging platforms to improve accessibility with current and potential customers.

Key Features

1. With the built-in CRM of the app, you can send marketing messages to potential customers.
2. It enables you to call directly from your website using your phone number.
3. Using this tool, you can track offers, respond to requests, and expand your customer network.

4. Tidio Live Chat and AI Chatbots

Tidio is the best Shopify chat app to convert regular visitors into potential customers. It has an AI chatbot that can help provide immediate responses to customers. You can customize this live chat feature according to your targeted audience. Moreover, this Shopify app can work with Mailchimp, Google Analytics, and Zendesk, which shows its wide compatibility.

Key Features

1. Tidio has a ticketing system to handle and solve customer problems.
2. Users can easily add this app to Shopify with the add app option.
3. This platform provides a Lyro AI bot feature that automatically responds to potential clients.

5. Gorgias

Customers can have numerous questions and issues while buying products from Shopify. It becomes difficult to handle the queries and issues of customers manually. Gorgias app is a solution that can help you to handle customer inquiries effectively. This app has a ticketing system to track and manage customers’ inquiries and issues.

Key Features

1. It has an order management feature to directly refund, replace, and cancel the order.
2. With the omnichannel feature of the app, you can integrate it with TikTok, email, and Instagram.
3. You can use the data-driven feature of this app to know how the support team generates the sale.

6. Manifest AI Chatbot, Live Chat

Merchants on Shopify can use this app for Shopify live chat. This app has an AI live chat feature to answer and organize customer questions. With this feature, you can recommend customer products in a human-like tone. This leads to an impressive store response rate, attracting more customers. It allows integration with ChatGPT, OpenAI, and MageNative for automated responses.

Key Features

1. The manifest chat support feature can give replies to customers in 95+ languages.
2. You can also use the auto-learn feature to provide answers according to the product catalog.
3. This Shopify plugin offers an AI Quiz feature to generate customized FAQs.

7. SmartBot-AI Chatbot

Suppose you make an online store on Shopify and are looking for a solution that provides customer support. SmartBot is an AI-powered platform that can serve your purpose. Through this app, you can quickly handle 95% of inquiries. The integration of this app with Spotify can enhance your customer satisfaction.

Key Features

1. This app offers a post-sale service to provide order status information to customers.
2. You can tailor your chat widget that aligns with your store’s branding through this app.
3. It has a personalized invitation feature that can increase consultation and conversion volume.

8. NestDesk

Usually, customers visit your website when they have a good customer service experience. With this best Shopify chat app, you can centralize all your messages from different platforms. It can help you to increase sales rates through conversation. NestDesk can allow you to handle more customers in less time with smart management.

Key Features

1. The helpdesk and Chatbot feature of the app can deliver 24/7 customer service.
2. It enables you to explore available stock and create orders during conversations.
3. NestDesk allows you to monitor the website visitor and preview their carts to understand the sales trend in a better way.

9. Channel Talk

Channel Talk integration with Shopify will allow sellers to interact with customers. You can segment the audience to send targeted marketing messages with this app. Also, you can customize a chat button that can align with your brand. Also, this platform is compatible with Kakao Talk, LINE, and email, which improves its efficiency.

Key Features

1. With the unified helpdesk feature of it, you can ensure the best customer experience.
2. Its CRM feature can help you to identify your customers.
3. This tool enables you to provide high-level customer service with marketing and chatbot features.

Part 2. How To Market Your Product Better With Live Streaming Using Wondershare Virbo Live?

These Shopify live chat apps discussed above can help you to increase sales on Shopify. The different features of these apps allow you to customize chat and increase revenue. However, other methods exist to market your product on a large scale. One of those is live streaming to promote your Shopify products, which can increase sales.

Undoubtedly, many tools can help you make videos for live streaming. To fulfill this need at a single platform, Wondershare Virbo Live offers several features to customize your live stream. This tool has an AI avatar feature with an option to customize it to engage your customers in live streaming. You can integrate this streaming tool with platforms like Facebook and TikTok, displaying wide compatibility.

Prominent Features of Wondershare Virbo Live

1. Wondershare Virbo Live can create live streams in multiple languages for a global reach.
2. You can use the AI script generation feature to create interactive video content.
3. This tool enables you to automate responses with a personalized Q&A database.

Step-by-Step Guide to Creating Stream Room With Virbo for Marketing on Shopify

This tool allows you to create stream rooms and share on different platforms. Follow the below steps to create a stream room for marketing the product.

• Step 1. Access Tool Online To Generate Stream Room

Firstly, visit the official website of the tool to access the features of Virbo Live. Tap the “Create Stream Room Now” button to proceed into the editing window.

• Step 2. Start Creating a Blank Livestream Room

After accessing the editing preview of the tool, you can customize your personalized live-streaming video. Hit the “Create a Blank Livestream Room” button on top of the new screen. A new window opens with many options to customize live video.

• Step 3. Select the Required AI Avatar

In the new window, opt for the “AI avatars” tab on the right side of the screen. Following this, many options for AI avatars will appear in the dialog box. Select any of them to make them appear on the right side of the screen.

• Step 4. Choose Background for Product Representation

After this, tap the “Background” tab to choose the background for product representation. Now, you can choose one from the available background options or upload your choice.

• Step 5. Integrate Microphone or Text for Chat Support

Next, opt for the “Human Interaction” tab and choose the “Text” option. It will allow you to add interactivity during the live stream. This greatly helps you assist your customers in buying the right product while being on your Shopify store. Furthermore, you can also translate your text into the required language for better interaction.

• Step 6. Initiate Livestreaming of Your Product

After selecting everything according to your requirements, press the “Start livestream” button. It will initiate the livestreaming of your product for marketing.

Conclusion

Integrating other apps for Shopify live chat can improve the customer buying experience. The built-in features of these apps can help you provide customer support. You can use the live stream option to market your online store’s product on Shopify. For this, you need a live-streaming tool such as Wondershare Virbo Live to generate customized marketing live streams.

‘S Top 8 Live Selling Platforms: Beginner’s Tool Tip

Live selling platforms are widely considered as the future of commerce. As more live selling platforms emerge, it can be confusing to figure out which one is best for your needs. You will likely want to work with a live stream shopping platform that allows you to create an interactive and engaging shopping experience for your viewers. Such a platform will allow your viewers to watch live product demonstrations, ask questions, and make purchases directly. In this article, we review our top 8 handpicked livestream shopping platforms and recommend a tool to help in making the right choice for your brand.

Part 1: Choosing from 8 Major Live Selling Platforms

When choosing the best live shopping platforms, you will want to consider the ability to host real-time video streams where you showcase and sell your products. A good live commerce platform will combine the immediacy of live video with online shopping convenience that allows viewers to make purchases on the spot. The following is an overview of our handpicked best live shopping platforms:

1. Smartzer

Being one of the leading live shopping and interactive video platforms, Smartzer works well with international brands. It helps customers discover products more easily and instantly add them to their cart for a seamless shopping experience. Brands such as Adidas, Mini, and Jo Malone have used Smartzer to boost their view engagement rate to an average of 55% and a click-through rate of 25%.

Integrations: Shopify, Magento, WooCommerce, BigCommerce, and Salesforce

Pricing: Pricing upon request. Subscription is based on product features, usage levels, and integration.

Standout Features:

• Real-time comments and likes
• Catalog integration
• Detailed video performance data

Limitations:

• Higher pricing compares to other service providers
• Limited platform integrations
• Some advanced features have a steeper learning curve

2. NTWRK

NTWK blends entertainment, pop culture, and commerce. The live stream selling platform is designed to create a unique experience for viewers by combining live-streamed content with limited-time product drops. It also often features hard-to-find and exclusive items from various artists and brands.

Integrations: Connect to most social media platforms

Pricing: Pricing upon request

Standout Features:

• Virtual festival feature where users can participate in immersive online events with experiential content, exclusive drops, and interactive experiences
• Display of exclusive and highly-coveted product releases from brands and artists
• Users can purchase limited-editing items available only during the festival

Limitations:

• Does not embed on other platforms
• Does not provide customer activity data

3. Amazon Live

The live shopping platform is found within Amazon, allowing US Amazon vendors, US Professional Sellers, and Amazon influencers with storefronts to promote and sell their products during livestream shopping events. Store owners can create shoppable live streams where they educate and interact with shoppers in real-time. They can also partner with influencers to promote their products.

Integrations: Integrates with other Amazon systems quickly

Pricing: Free to Use

Standout Features:

• Product highlighting feature that allows store owners and users to showcase their products during live streams
• A metrics feature where users can measure their performance and improve their next live stream
• Channel Analytics dashboard within the Amazon Live Creator app provides a snapshot of total views, product clicks, and unmuted views

Limitations:

• Can only promote Amazon products
• Users cannot redirect traffic to their own websites

4. Facebook Live Shopping

This live shopping feature within Facebook combines live video streaming with ecommerce. Businesses can sell their products using live video broadcasts on Facebook. With Facebook having a huge user base, the live shopping platform is ideal for businesses of all shapes and sizes. Local businesses and craftsmen can use the platform to reach a broader audience while fashion and beauty industry businesses can leverage the platform to demonstrate makeup techniques or provide styling tips.

Integrations: Integrates with other META platforms

Pricing: Free to Use

Standout Features:

• Live stream notifications reminding users when the event is about to begin
• Brands and creators can collaborate on shows seamlessly
• Live streaming directly from a Facebook page

Limitations:

• Limited features
• Not scalable

5. TikTok Live Shop

The live shopping feature of TikTok offers a great opportunity for sellers to reach a large audience. With over 1 billion users and about 50 million daily active users in the United States, TikTok is one of the most popular social media channels. Users can increase their brand exposure, especially among millennials and Gen-Z.

Integrations: Prestashop, Square, Base, BigCommerce, Ecwid, OpenCart, and Shopline

Pricing: Free to start using, but charges from 2% for a commission fee

Standout Features:

• Effects and filters that improve the quality of live-stream videos
• Users can co-host, which allows collaboration with influencers
• In-app checkout

Limitations:

• Analytics data is only available for 28 days
• Limited functionalities

6. YouTube Live Shopping

The live shopping feature by YouTube allows creators with more than 1,000 subscribers to conduct live stream events. You can showcase your products on live streams and take advantage of live redirects. This means redirecting viewers from the premier or live stream to another one on a different channel. With the YouTube-Shopify partnership, you have the option for onsite checkout and syncing of inventory.

Integrations: Although not listed on the Website, YouTube has partnered with Shopify to enhance live shopping experience

Pricing: Free to use

Standout Features:

• Live chat moderation tools that enhance audience engagement while preventing online harassment
• Shopify integration that enables on-site checkout

Limitations:

• Users require at least 1,000 subscribers
• Available in limited countries

7. Channelize.io

Channelize.io is an end-to-end solution that enables ecommerce brands to add live shopping experiences to their apps and websites. It offers a wide range of features that allow sellers to interact live with customers. These include product demonstrations and live chat for enhanced live shopping experience.

Integrations: Shopify, Magento, WooCommerce, Wix, PrestaShop, and Shoplazza

Pricing: Free plan + demo available, with pricing starting from $49/month

Standout Features:

• Live chat and a floating video player for buyers to check the product page without leaving the live shopping experience
• In-show product promotion, spotlight, show analytics, and custom RTMP support
• Audience analytics that include unique insights about user behaviors and preferences

Limitations:

• Multi-streaming is only available in top plans
• Additional add-ons can be expensive

8. ShopShops

ShopShops was founded in 2016 as an international shopping app to replicate the fun of in-person shopping through a livestream video. The app allows sellers to grow their followers and shoppers to browse through products they are interested in.

Integrations: PayPal, Stripe, Shopify, Instagram, Meta for Business, Square for Retail, TikTok, Shippo, Intercom, and Avalara

Pricing: 30-day free trial, with pricing starting from $134/month plus 5% of sales

Standout Features:

• Real-time inventory and a waitlist where e-commerce businesses can manage inventory across channels from a single dashboard
• Updates inventory in real-time, allowing users to keep track of stock levels and avoid overselling

Limitations:

• Limited customizations
• Limited customer support

Part 2: Future Trends of AI-Powered Live Selling

Live selling is redefining e-commerce and how people buy products online. However, setting up an account and live streaming your products can be time-consuming and a costly affair. That’s why Virbo Live aims to automate the process and give you more time to focus on your products while still making sales.

01 Leveraging Virbo Live for effective live selling

Virbo Live allows users to create AI streamers that keep live shoppers engaged. The realistic AI-powered avatars will provide your viewers will all the information they need to make a purchase decision. With multi-lingual capabilities and the ability to interact with the audience in real-time, you can boost your sales even without being directly involved.

02 Simplified live selling experience with Virbo

Starting with Virbo Live is quite easy and straightforward. You only need to choose an avatar and provide information about your product, and AI will handle the rest. Here is a step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log in to your account on the official Virbo Live website , and click “Create a Black Livestream Room” to get started. You may also select a template of choice to start your livestream room.

Step 2 Choose AI Streamers and Background

Choose an AI avatar from the virtual host library to become your virtual streamer. Add the avatar to your livestream room and make appropriate customizations.

Step 3 Enter Text or Voice

Upload your audio or enter a script for the AI avatar. You may choose to effortlessly generate a script using the AI smart scriptwriter or AI translator by Virbo Love.

Step 4 Start Live Streaming

Click Start Live Streaming in the top right corner and choose the OBS software. This will allow you to integrate the Avatar to your live shopping platform that you are using.

Step 5 Interact With the Audience

Turn on Interact with the Audience feature once your avatar has gone live. This will allow the AI streamer to freely interact with your audience by responding to their questions.

FAQs about Live Selling Platforms

1. What is live selling?

Also known as live streaming shopping, live selling is engaging with shoppers online given the same experience they would in an in-person shopping scenario.

1. How do you use live selling platforms?

To use live selling platforms effectively, interact with your viewers, demonstrating your products and encouraging them to make a purchase.

1. Can you use Virbo Live AI avatars for commercial purposes?

Yes, you can use the Virbo Live AI avatars commercially by taking a paid subscription. All in-built assets on Virbo Live are copyrighted by Wondershare ad all subscription users can use these resources commercially. However, commercial use is not supported for free users.

Conclusion

Live shopping platforms are a great choice when you want to engage with your viewers in real-time and boost your sales. Although it can feel overwhelming when looking for the right live shopping platform, your goals and target audience should be our major consideration. Once you have established the platform that works well for your brand, we recommend usingVirbo Live to create content for your live event. With the AI streamer, you can automate your live events, ensuring your audience is catered for at all times.

Live selling platforms are widely considered as the future of commerce. As more live selling platforms emerge, it can be confusing to figure out which one is best for your needs. You will likely want to work with a live stream shopping platform that allows you to create an interactive and engaging shopping experience for your viewers. Such a platform will allow your viewers to watch live product demonstrations, ask questions, and make purchases directly. In this article, we review our top 8 handpicked livestream shopping platforms and recommend a tool to help in making the right choice for your brand.

Part 1: Choosing from 8 Major Live Selling Platforms

When choosing the best live shopping platforms, you will want to consider the ability to host real-time video streams where you showcase and sell your products. A good live commerce platform will combine the immediacy of live video with online shopping convenience that allows viewers to make purchases on the spot. The following is an overview of our handpicked best live shopping platforms:

1. Smartzer

Being one of the leading live shopping and interactive video platforms, Smartzer works well with international brands. It helps customers discover products more easily and instantly add them to their cart for a seamless shopping experience. Brands such as Adidas, Mini, and Jo Malone have used Smartzer to boost their view engagement rate to an average of 55% and a click-through rate of 25%.

Integrations: Shopify, Magento, WooCommerce, BigCommerce, and Salesforce

Pricing: Pricing upon request. Subscription is based on product features, usage levels, and integration.

Standout Features:

• Real-time comments and likes
• Catalog integration
• Detailed video performance data

Limitations:

• Higher pricing compares to other service providers
• Limited platform integrations
• Some advanced features have a steeper learning curve

2. NTWRK

NTWK blends entertainment, pop culture, and commerce. The live stream selling platform is designed to create a unique experience for viewers by combining live-streamed content with limited-time product drops. It also often features hard-to-find and exclusive items from various artists and brands.

Integrations: Connect to most social media platforms

Pricing: Pricing upon request

Standout Features:

• Virtual festival feature where users can participate in immersive online events with experiential content, exclusive drops, and interactive experiences
• Display of exclusive and highly-coveted product releases from brands and artists
• Users can purchase limited-editing items available only during the festival

Limitations:

• Does not embed on other platforms
• Does not provide customer activity data

3. Amazon Live

The live shopping platform is found within Amazon, allowing US Amazon vendors, US Professional Sellers, and Amazon influencers with storefronts to promote and sell their products during livestream shopping events. Store owners can create shoppable live streams where they educate and interact with shoppers in real-time. They can also partner with influencers to promote their products.

Integrations: Integrates with other Amazon systems quickly

Pricing: Free to Use

Standout Features:

• Product highlighting feature that allows store owners and users to showcase their products during live streams
• A metrics feature where users can measure their performance and improve their next live stream
• Channel Analytics dashboard within the Amazon Live Creator app provides a snapshot of total views, product clicks, and unmuted views

Limitations:

• Can only promote Amazon products
• Users cannot redirect traffic to their own websites

4. Facebook Live Shopping

This live shopping feature within Facebook combines live video streaming with ecommerce. Businesses can sell their products using live video broadcasts on Facebook. With Facebook having a huge user base, the live shopping platform is ideal for businesses of all shapes and sizes. Local businesses and craftsmen can use the platform to reach a broader audience while fashion and beauty industry businesses can leverage the platform to demonstrate makeup techniques or provide styling tips.

Integrations: Integrates with other META platforms

Pricing: Free to Use

Standout Features:

• Live stream notifications reminding users when the event is about to begin
• Brands and creators can collaborate on shows seamlessly
• Live streaming directly from a Facebook page

Limitations:

• Limited features
• Not scalable

5. TikTok Live Shop

The live shopping feature of TikTok offers a great opportunity for sellers to reach a large audience. With over 1 billion users and about 50 million daily active users in the United States, TikTok is one of the most popular social media channels. Users can increase their brand exposure, especially among millennials and Gen-Z.

Integrations: Prestashop, Square, Base, BigCommerce, Ecwid, OpenCart, and Shopline

Pricing: Free to start using, but charges from 2% for a commission fee

Standout Features:

• Effects and filters that improve the quality of live-stream videos
• Users can co-host, which allows collaboration with influencers
• In-app checkout

Limitations:

• Analytics data is only available for 28 days
• Limited functionalities

6. YouTube Live Shopping

The live shopping feature by YouTube allows creators with more than 1,000 subscribers to conduct live stream events. You can showcase your products on live streams and take advantage of live redirects. This means redirecting viewers from the premier or live stream to another one on a different channel. With the YouTube-Shopify partnership, you have the option for onsite checkout and syncing of inventory.

Integrations: Although not listed on the Website, YouTube has partnered with Shopify to enhance live shopping experience

Pricing: Free to use

Standout Features:

• Live chat moderation tools that enhance audience engagement while preventing online harassment
• Shopify integration that enables on-site checkout

Limitations:

• Users require at least 1,000 subscribers
• Available in limited countries

7. Channelize.io

Channelize.io is an end-to-end solution that enables ecommerce brands to add live shopping experiences to their apps and websites. It offers a wide range of features that allow sellers to interact live with customers. These include product demonstrations and live chat for enhanced live shopping experience.

Integrations: Shopify, Magento, WooCommerce, Wix, PrestaShop, and Shoplazza

Pricing: Free plan + demo available, with pricing starting from $49/month

Standout Features:

• Live chat and a floating video player for buyers to check the product page without leaving the live shopping experience
• In-show product promotion, spotlight, show analytics, and custom RTMP support
• Audience analytics that include unique insights about user behaviors and preferences

Limitations:

• Multi-streaming is only available in top plans
• Additional add-ons can be expensive

8. ShopShops

ShopShops was founded in 2016 as an international shopping app to replicate the fun of in-person shopping through a livestream video. The app allows sellers to grow their followers and shoppers to browse through products they are interested in.

Integrations: PayPal, Stripe, Shopify, Instagram, Meta for Business, Square for Retail, TikTok, Shippo, Intercom, and Avalara

Pricing: 30-day free trial, with pricing starting from $134/month plus 5% of sales

Standout Features:

• Real-time inventory and a waitlist where e-commerce businesses can manage inventory across channels from a single dashboard
• Updates inventory in real-time, allowing users to keep track of stock levels and avoid overselling

Limitations:

• Limited customizations
• Limited customer support

Part 2: Future Trends of AI-Powered Live Selling

Live selling is redefining e-commerce and how people buy products online. However, setting up an account and live streaming your products can be time-consuming and a costly affair. That’s why Virbo Live aims to automate the process and give you more time to focus on your products while still making sales.

01 Leveraging Virbo Live for effective live selling

Virbo Live allows users to create AI streamers that keep live shoppers engaged. The realistic AI-powered avatars will provide your viewers will all the information they need to make a purchase decision. With multi-lingual capabilities and the ability to interact with the audience in real-time, you can boost your sales even without being directly involved.

02 Simplified live selling experience with Virbo

Starting with Virbo Live is quite easy and straightforward. You only need to choose an avatar and provide information about your product, and AI will handle the rest. Here is a step-by-step guide :

Step 1 Create a Live Shopping Rooms

Log in to your account on the official Virbo Live website , and click “Create a Black Livestream Room” to get started. You may also select a template of choice to start your livestream room.

Step 2 Choose AI Streamers and Background

Choose an AI avatar from the virtual host library to become your virtual streamer. Add the avatar to your livestream room and make appropriate customizations.

Step 3 Enter Text or Voice

Upload your audio or enter a script for the AI avatar. You may choose to effortlessly generate a script using the AI smart scriptwriter or AI translator by Virbo Love.

Step 4 Start Live Streaming

Click Start Live Streaming in the top right corner and choose the OBS software. This will allow you to integrate the Avatar to your live shopping platform that you are using.

Step 5 Interact With the Audience

Turn on Interact with the Audience feature once your avatar has gone live. This will allow the AI streamer to freely interact with your audience by responding to their questions.

FAQs about Live Selling Platforms

1. What is live selling?

Also known as live streaming shopping, live selling is engaging with shoppers online given the same experience they would in an in-person shopping scenario.

1. How do you use live selling platforms?

To use live selling platforms effectively, interact with your viewers, demonstrating your products and encouraging them to make a purchase.

1. Can you use Virbo Live AI avatars for commercial purposes?

Yes, you can use the Virbo Live AI avatars commercially by taking a paid subscription. All in-built assets on Virbo Live are copyrighted by Wondershare ad all subscription users can use these resources commercially. However, commercial use is not supported for free users.

Conclusion

Live shopping platforms are a great choice when you want to engage with your viewers in real-time and boost your sales. Although it can feel overwhelming when looking for the right live shopping platform, your goals and target audience should be our major consideration. Once you have established the platform that works well for your brand, we recommend usingVirbo Live to create content for your live event. With the AI streamer, you can automate your live events, ensuring your audience is catered for at all times.

6 Must-Have Tools for Successful Game Streaming

The gaming industry is developing by leaps and bounds in this current digital revolution. Many streamers have become a part of this industry, broadcasting live gameplay footage to earn hefty money. Content creators can showcase their gaming skills through live streams and entertain the audience. This article will discuss the best gaming streaming platform for gamers and their fans.

Part 1. The Advancements in the Gaming Industry: Discussing the Statistics

Technological advancement has resulted in the development of incredible games. Integration of AI technology in gaming provides an interactive and efficient user experience. This technology has allowed developers to automate repetitive tasks while creating games. Also, gamers can enjoy playing in realistic virtual worlds with the help of VR headsets.

Gaming platforms also have the technology to analyze the user’s gaming style with a machine-learning algorithm. Cutting-edge graphics are among the best advancements in the gaming industry. Moreover, the popularity of gaming streams has also bloomed in recent years. The reason for the increased use of gaming streaming is its accessibility. It allows gamers from diverse backgrounds to share their gaming experience with interested fans.

Statistics of Gaming Streaming

No doubt, gaming streaming has witnessed a notable surge in popularity. It can be understood through the following statistics about streaming:

1. In 2024, game live-streaming viewerswill probably reach over 900 million.
2. According to estimates, the revenue in this market is expected to reach US$13.65 billion in 2024.
3. io reports that the esports viewership will grow to 640 million by 2025.
4. The game live-streaming market is anticipated to reach around 7 billion users by 2028.

Part 2. The Best Gaming Streaming Platforms in 2024

After knowing about gaming streaming, do you want to know the best platform for streaming games? Many options can help you in accessing live game streams. Below are some of the platforms for gaming streaming so you can choose the best one:

1. BIGO Live

BIGO Live is one of the best live-streaming platforms for gaming. It allows you to watch the streaming of your favorite game in high quality. These games include PUBG, GTA, Free Fire, Fortnite, and others. You can watch multiple streamers broadcast your favorite game to satisfy your craving.

1. There are many gaming streams available on this website in different languages.
2. This platform categorizes the most popular and other gaming streams for your ease.
3. It has a live option that allows you to watch live gaming broadcasts of your beloved streamer.

2. Twitch

If you are a game lover and looking for the best platform for streaming games, Twitch is the leading option. This gaming platform can stream Tekken 8, Apex Legends, and other famous games. With this platform, you can select the desired language for streaming games.

1. You can analyze the popularity of a gamer by seeing the view count of a gaming stream.
2. Twitch provides live channels to watch gaming streams in real time.
3. This website provides a search tab for your favorite game or streamer.

3. Facebook Gaming

People use Facebook to remain connected with friends and family. It is an effective platform for socializing and entertainment purposes. However, it also offers gaming streaming options to its game-loving users. Gamers can watch live streaming of their favorite game on this social media platform.

1. There are many live stream channels of one game on Facebook.
2. Viewers can comment or react to the live stream to interact with the gamer.
3. Fans can search gamers’ profiles to watch live gaming streams.

4. YouTube Gaming

YouTube is the best streaming service for sports, news, and movies. Other than that, it can help you to watch and share gaming streaming with your friends. You can enjoy streaming games like Dota 2, Battleground Mobile, and others on YouTube.

1. People can subscribe to gaming channels on YouTube to get the latest updates.
2. YouTube allows you to search for any gaming stream on the search tab.
3. Based on your watch history and subscription, it recommends gaming videos.

5. Dlive

Game streaming platforms enable the viewers to interact with streamers for an interactive experience. Dlive is one platform that lets you engage with the community. With this website, you can watch live streaming of games in different languages. Moreover, this platform offers the recommended channels for live game streaming.

1. It provides a message box in every gaming streaming section to connect with other people.
2. This website gives rewards to viewers for their engagement in the game streams.
3. Users can enjoy lag-free performance on this platform for smooth streaming.

6. Gosu Gamer

Are you fond of esports and want information about esports from around the world? Gosu Gamers is a unique website that can give news and ranking of esports gamers. It can let you watch gaming streams with a chat option. Plus, you can also get information about past and upcoming e-gaming matches.

1. It also has a replay option to help you enjoy past gaming matches.
2. Gosu Gamer has an on-time notifications feature to inform you about your favorite gaming stream.
3. This is thebest platform to stream games, and it also has live gaming tournament streams.

Part 3. Stream Your Favorite Game by Enhancing Quality With Wondershare Virbo Live

High-quality content videos will always attract the attention of viewers. The best platforms to stream games are those that can provide high-quality content. Therefore, you need a tool that can help you enhance streaming quality. Wondershare Virbo Live is one such tool that enables you to stream quality gaming content.

With this tool, you can edit and customize gaming streaming content. It supports streaming channels, including Facebook and YouTube, to stream your gaming content. Virbo Live has a microphone integration feature for live commentary during streaming. You do not need to download this tool as it has a cloud-based service.

Key Features Highlighting Details About Wondershare Virbo Live

1. You can translate streaming content in the required language for global reach through AI translation. There are a variety of options you can go across for translating the added content.
2. Users can generate scripts for gaming streaming with the AI script feature. By providing the product name, highlights, and promotional points, Wondershare Virbo Live easily generates a comprehensive script.
3. It provides AI avatars with different poses and attire to make your streams attractive.

Step-by-Step Guide To Create Stream Room for Gaming With Wondershare Virbo Live

Wondershare Virbo Live can create high-quality content for your gaming streaming. Below are the steps to create the required stream room for gaming across Virbo Live:

• Step 1. Access Tool Online for Creating Stream Room

Open the Wondershare Virbo Live website and proceed to the main editing platform. After that, click the “Create a Blank Livestream Room” button on the main interface. A new window will open with the many options to make your gaming stream personalized.

• Step 2. Choose Desired AI Avatar for Gaming Streaming

Upon reaching this window, tap the “AI avatar” tab on the top right side of the new window. You will find different avatars with different poses in the dialog box. Later, choose the desired AI avatar for your gaming streaming.

• Step 3. Adjust Changes in Background

Opt for the “Background” tab to make changes in the background. Then, you can choose from the available options for the background.

• Step 4. Integrate Personalized Voice for Live Video

After this, move toward the left side of the screen and opt for the “Script lines” tab. Next, choose the “Audio” section and hit the “Upload local voice” button. This will allow you to add personalized voice during the gaming streaming.

• Step 5. Start Live Streaming of Your Game

Once you have done all the customization, you can start streaming the game. For this, click the “Start Livestream” button to start a live stream of the game.

Conclusion

The integration of AI technology has improved the gaming experience of users. Also, gaming streaming has emerged as one of the latest trends in this industry. You can choose the best platform to stream games from available options, as provided in this article. However, if you want to optimize these gaming streams, Wondershare Virbo Live is the best solution. It helps you enhance the quality of your game streams with many features.

After the COVID-19 pandemic, people started trusting online shopping. Therefore, a live shopping trend emerged, which felt like a one-on-one conversation between shopkeepers and buyers. In this regard, different platforms developed and facilitated live shopping. Yet, many features and options need to be introduced for an evener shopping experience.

Considering this scenario, major tech giants like Meta entered the market. They released a Facebook live shopping feature and pushed the boundaries of e-commerce. If you are new to this tech-based shopping or selling, this guide is for you. However, read it by the end to get comprehensive insights on Facebook live selling and shopping.

Part 1. A Brief Introduction to Facebook Live Shopping

Facebook live shopping is a free tool to interact directly with sellers during a live video. It is among the top livestream shopping platforms in the US, and it was launched in 2021. Retailers connect with buyers while showing their items in real-world scenarios through this service. Facebook lets them tag their product in live streaming, containing website links to place orders.

According to statistics , 82% of consumers prefer livestream content from brands. Besides, 80% of the brands prefer Facebook to market their product through live videos. Still, the e-commerce market continues to develop and address loopholes in live selling with care. Anyhow, look into the perks of Facebook live selling features discussed ahead:

1. Facebook Live Shopping Notification

To bring viewer traffic, Facebook sends notifications to customers. People get notified via Messenger or Facebook notifications about their favorite brand’s live selling. This way, merchants can attract the maximum number of customers.

2. Product Demonstration

Live shopping has completely changed traditional online shopping. Unlike static photos of a product, selling live on Facebooklive shopping allows you to see how the product works. In the live session, potential customers can see how it looks, in which size it is available, and its exact color.

3. Easy Product Management

Before going live, the host can set up a shopping playlist with categories. Also, they can tag product details and website links before going live. As a result, people can easily navigate to the product, add it to their cart, and purchase directly. During the session, anyone can ask questions through the live chat feature.

Part 2. A Beginner’s Guide to Setting Up a Facebook Live Shopping for Your Product

After understanding these features, sellers can set up their shop. For this purpose, review this section and learn to set up your Facebook shop. Below are some details on how to create a shopping profile on Facebook:

Requirements: Firstly, check your business location, which must be based in the USA. Plus, your business can be located in 21 exempt countries in America, Europe, and Asia. Afterward, create a Facebook business page where you carry an admin role. Then, ensure that Facebook supports your country’s currency. Later, verify your product is complying with Facebook’s commerce policies.

• Step 1. Sign in or create a Facebook page containing all information about your brand. Then, go directly to the Meta Business page and hit the “Live” button in the “Create” section.
• Step 2. From the top bar of your Meta Business page, tap the “Live Shopping” option. There, toggle the “Enable Live Shopping” option and go to stream your first shopping session.

Upon creating an account and choosing a suitable product niche, it’s time to feature them. To learn how sellers feature products, review these steps and make your items visible to viewers:

• Step 1. As you enable the live shopping option earlier, click the “Commerce Manager” to discover the Live Shopping feature in the “Promotions” tab. Continue to select the “Create Playlist” button for setting up a product playlist for live shopping.

• Step 2. This opens up a new window where you have to provide all the details involving the product. Add the product and their respective details, and review the result in the playlist. After you’ve created the playlist, select where you wish to go live on Facebook, i.e., desktop or mobile app. On selecting the right option, click the “Go Live” button to conclude the process.

What Products Are Suitable for Facebook Live?

Determining the top-selling product would help retailers to increase sales. Notably, clothing and accessories are the most selling products of 2022 on Facebook. Meanwhile, self-grooming products stand second, followed by furniture and electronic appliances. Provided is a list of the products that seem suitable for Facebook live shopping:

• Electronics
• Home and Garden
• Vehicles
• Clothing and Accessories
• Furniture
• Mobile Accessories

Part 3. Some Progressive Tips To Excel in Facebook Live Shopping

After learning about setting up a Facebook shop, you should look into some tips for settling down in the market. Thus, the following are some strategies that you need to focus on before selling live on Facebook:

1. Promote Your Shopping Event

Build anticipation of your event a couple of days before. Following that, announce or promote your event and encourage people to subscribe to your page. You can invite them via other channels like Instagram posts, blogs, and social media groups.

2. Keep It Short and Engaging

Consider the first few minutes of the live event important. Show an energetic attitude and grab the audience’s attention initially. According to research, social media users prefer to watch videos in under 1 minute.

3. Plan Things and Be Organized

It is better to plan your points of discussion before the event. You should write the outline and transition lines to shift from one product to another. Besides, keep your surroundings organized to give viewers a good impression.

4. Energetically Communicate

Make your audience as much involved in the event as you can. For this, it is suggested that they respond to their questions and ask them to comment. You can show your product trials and ask a friend or family to create more engaging discussions.

5. Don’t Let Your Work Wasted

You should not let your Facebook live online selling sessions be wasted. Save it in your timeline for people to watch anytime and get information about items. It will also attract new audiences who couldn’t join the live session.

Part 4. Sell Better With Simplicity: Wondershare Virbo Live

Live selling on Facebook seems easy, but you need effective tools to attract the most customers. In this regard, people still don’t have enough knowledge to plan and execute live streaming. Therefore, using Wondershare Virbo Live is the ultimate solution to perform the entire process in one place. It is an AI tool that offers multilingual AI-driven avatars for seamless shopping broadcasting.

You can set up a customized Q/A database for automatic queries using this tool. Plus, it is compatible with almost all social media platforms, such as YouTube, Facebook, and Instagram. Not only that, but you can also dive into its prominent features, which are explained below for more insights:

1. **AI Live Script Generation:**Are you unable to brainstorm engaging pinpoints for your product selling? Use the AI Script feature of Wondershare Virbo Live and get a compelling script by describing your needs. You can even select a script tone from marketing to specialization options.
2. **AI Translation:**To attract a diverse audience, you need videos in different languages. Therefore, Virbo Live offers a feature to translate your script into another language. Apart from that, a dubbing option holds AI voices of different languages and accents.
3. **AI Avatars:**If you are a camera-shy person but live selling is a need of your business, use AI Avatars as a dynamic shift to progress. They can mimic real-life nuances while showing various ethnicities and attires. You pick one via scrolling, standing, or sitting pose avatars.

Get Started Online Free Download

Steps To Sell Better With Wondershare Virbo Live

Another notable option is that Wondershare Virbo Live lets you import an image or video background for effective enhancement. To explore that option, follow these steps and use Wondershare Virbo Live to the maximum:

• Step 1. Access Virbo Live and Create a Blank Live Stream Room

Enter the official Virbo Live website and proceed to select the “Create Stream Room Now” button. Select the “Create a Blank Livestream Room” button to initiate the live stream system as you lead into the main interface.

Get Started Online Free Download

• Step 2. Customize Your AI Avatar for Streaming

From the editing screen of Virbo Live, press the “AI avatars” option from the top bar. Scroll and pick one avatar that suits you best. Then, hit the “Background” option next to AI Avatar and choose one background.

• Step 3. Add Script for Livestream Video

Move to the left and enter the words you want the AI Avatar to speak under the “Script lines” section. Alternatively, you can choose the “AI Smart Script” button from the bottom left corner. You can describe your product, set a Style, and adjust other parameters to get an AI script there.

• Step 4. Pick a Dubbing Voice for Avatar To Live Stream

After customizing the avatar, head to the “Dubbing” option from the top. Using it, pick one language and accent of the AI voice to proceed with the “Confirm” button. Finally, your live-selling video is ready to post via the “Start livestream” button at the top right corner.

Conclusion

To summarize, livestream selling is becoming a competition between platforms. Meta isn’t behind in this situation and offers live shopping on Facebook, which is highlighted in this guide. Undoubtedly, Facebook is setting trends, but it is difficult for many users to comprehend. Therefore, Wondershare Virbo Live is a perfect solution to plan and execute live selling seamlessly in one place.

After the COVID-19 pandemic, people started trusting online shopping. Therefore, a live shopping trend emerged, which felt like a one-on-one conversation between shopkeepers and buyers. In this regard, different platforms developed and facilitated live shopping. Yet, many features and options need to be introduced for an evener shopping experience.

Considering this scenario, major tech giants like Meta entered the market. They released a Facebook live shopping feature and pushed the boundaries of e-commerce. If you are new to this tech-based shopping or selling, this guide is for you. However, read it by the end to get comprehensive insights on Facebook live selling and shopping.

Part 1. A Brief Introduction to Facebook Live Shopping

Facebook live shopping is a free tool to interact directly with sellers during a live video. It is among the top livestream shopping platforms in the US, and it was launched in 2021. Retailers connect with buyers while showing their items in real-world scenarios through this service. Facebook lets them tag their product in live streaming, containing website links to place orders.

According to statistics , 82% of consumers prefer livestream content from brands. Besides, 80% of the brands prefer Facebook to market their product through live videos. Still, the e-commerce market continues to develop and address loopholes in live selling with care. Anyhow, look into the perks of Facebook live selling features discussed ahead:

1. Facebook Live Shopping Notification

To bring viewer traffic, Facebook sends notifications to customers. People get notified via Messenger or Facebook notifications about their favorite brand’s live selling. This way, merchants can attract the maximum number of customers.

2. Product Demonstration

Live shopping has completely changed traditional online shopping. Unlike static photos of a product, selling live on Facebooklive shopping allows you to see how the product works. In the live session, potential customers can see how it looks, in which size it is available, and its exact color.

3. Easy Product Management

Before going live, the host can set up a shopping playlist with categories. Also, they can tag product details and website links before going live. As a result, people can easily navigate to the product, add it to their cart, and purchase directly. During the session, anyone can ask questions through the live chat feature.

Part 2. A Beginner’s Guide to Setting Up a Facebook Live Shopping for Your Product

After understanding these features, sellers can set up their shop. For this purpose, review this section and learn to set up your Facebook shop. Below are some details on how to create a shopping profile on Facebook:

Requirements: Firstly, check your business location, which must be based in the USA. Plus, your business can be located in 21 exempt countries in America, Europe, and Asia. Afterward, create a Facebook business page where you carry an admin role. Then, ensure that Facebook supports your country’s currency. Later, verify your product is complying with Facebook’s commerce policies.

• Step 1. Sign in or create a Facebook page containing all information about your brand. Then, go directly to the Meta Business page and hit the “Live” button in the “Create” section.
• Step 2. From the top bar of your Meta Business page, tap the “Live Shopping” option. There, toggle the “Enable Live Shopping” option and go to stream your first shopping session.

Upon creating an account and choosing a suitable product niche, it’s time to feature them. To learn how sellers feature products, review these steps and make your items visible to viewers:

• Step 1. As you enable the live shopping option earlier, click the “Commerce Manager” to discover the Live Shopping feature in the “Promotions” tab. Continue to select the “Create Playlist” button for setting up a product playlist for live shopping.

• Step 2. This opens up a new window where you have to provide all the details involving the product. Add the product and their respective details, and review the result in the playlist. After you’ve created the playlist, select where you wish to go live on Facebook, i.e., desktop or mobile app. On selecting the right option, click the “Go Live” button to conclude the process.

What Products Are Suitable for Facebook Live?

Determining the top-selling product would help retailers to increase sales. Notably, clothing and accessories are the most selling products of 2022 on Facebook. Meanwhile, self-grooming products stand second, followed by furniture and electronic appliances. Provided is a list of the products that seem suitable for Facebook live shopping:

• Electronics
• Home and Garden
• Vehicles
• Clothing and Accessories
• Furniture
• Mobile Accessories

Part 3. Some Progressive Tips To Excel in Facebook Live Shopping

After learning about setting up a Facebook shop, you should look into some tips for settling down in the market. Thus, the following are some strategies that you need to focus on before selling live on Facebook:

1. Promote Your Shopping Event

Build anticipation of your event a couple of days before. Following that, announce or promote your event and encourage people to subscribe to your page. You can invite them via other channels like Instagram posts, blogs, and social media groups.

2. Keep It Short and Engaging

Consider the first few minutes of the live event important. Show an energetic attitude and grab the audience’s attention initially. According to research, social media users prefer to watch videos in under 1 minute.

3. Plan Things and Be Organized

It is better to plan your points of discussion before the event. You should write the outline and transition lines to shift from one product to another. Besides, keep your surroundings organized to give viewers a good impression.

4. Energetically Communicate

Make your audience as much involved in the event as you can. For this, it is suggested that they respond to their questions and ask them to comment. You can show your product trials and ask a friend or family to create more engaging discussions.

5. Don’t Let Your Work Wasted

You should not let your Facebook live online selling sessions be wasted. Save it in your timeline for people to watch anytime and get information about items. It will also attract new audiences who couldn’t join the live session.

Part 4. Sell Better With Simplicity: Wondershare Virbo Live

Live selling on Facebook seems easy, but you need effective tools to attract the most customers. In this regard, people still don’t have enough knowledge to plan and execute live streaming. Therefore, using Wondershare Virbo Live is the ultimate solution to perform the entire process in one place. It is an AI tool that offers multilingual AI-driven avatars for seamless shopping broadcasting.

You can set up a customized Q/A database for automatic queries using this tool. Plus, it is compatible with almost all social media platforms, such as YouTube, Facebook, and Instagram. Not only that, but you can also dive into its prominent features, which are explained below for more insights:

1. **AI Live Script Generation:**Are you unable to brainstorm engaging pinpoints for your product selling? Use the AI Script feature of Wondershare Virbo Live and get a compelling script by describing your needs. You can even select a script tone from marketing to specialization options.
2. **AI Translation:**To attract a diverse audience, you need videos in different languages. Therefore, Virbo Live offers a feature to translate your script into another language. Apart from that, a dubbing option holds AI voices of different languages and accents.
3. **AI Avatars:**If you are a camera-shy person but live selling is a need of your business, use AI Avatars as a dynamic shift to progress. They can mimic real-life nuances while showing various ethnicities and attires. You pick one via scrolling, standing, or sitting pose avatars.

Get Started Online Free Download

Steps To Sell Better With Wondershare Virbo Live

Another notable option is that Wondershare Virbo Live lets you import an image or video background for effective enhancement. To explore that option, follow these steps and use Wondershare Virbo Live to the maximum:

• Step 1. Access Virbo Live and Create a Blank Live Stream Room

Enter the official Virbo Live website and proceed to select the “Create Stream Room Now” button. Select the “Create a Blank Livestream Room” button to initiate the live stream system as you lead into the main interface.

Get Started Online Free Download

• Step 2. Customize Your AI Avatar for Streaming

From the editing screen of Virbo Live, press the “AI avatars” option from the top bar. Scroll and pick one avatar that suits you best. Then, hit the “Background” option next to AI Avatar and choose one background.

• Step 3. Add Script for Livestream Video

Move to the left and enter the words you want the AI Avatar to speak under the “Script lines” section. Alternatively, you can choose the “AI Smart Script” button from the bottom left corner. You can describe your product, set a Style, and adjust other parameters to get an AI script there.

• Step 4. Pick a Dubbing Voice for Avatar To Live Stream

After customizing the avatar, head to the “Dubbing” option from the top. Using it, pick one language and accent of the AI voice to proceed with the “Confirm” button. Finally, your live-selling video is ready to post via the “Start livestream” button at the top right corner.

Conclusion

To summarize, livestream selling is becoming a competition between platforms. Meta isn’t behind in this situation and offers live shopping on Facebook, which is highlighted in this guide. Undoubtedly, Facebook is setting trends, but it is difficult for many users to comprehend. Therefore, Wondershare Virbo Live is a perfect solution to plan and execute live selling seamlessly in one place.

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