2024 Approved Facebook Live Shopping A Comprehensive Guide

2024 Approved Facebook Live Shopping A Comprehensive Guide

Jeff Lv8

Facebook Live Shopping: A Comprehensive Guide

After the COVID-19 pandemic, people started trusting online shopping. Therefore, a live shopping trend emerged, which felt like a one-on-one conversation between shopkeepers and buyers. In this regard, different platforms developed and facilitated live shopping. Yet, many features and options need to be introduced for an evener shopping experience.

Considering this scenario, major tech giants like Meta entered the market. They released a Facebook live shopping feature and pushed the boundaries of e-commerce. If you are new to this tech-based shopping or selling, this guide is for you. However, read it by the end to get comprehensive insights on Facebook live selling and shopping.

right-ways-to-perform-facebook-live-shopping-1.jpg

Part 1. A Brief Introduction to Facebook Live Shopping

Facebook live shopping is a free tool to interact directly with sellers during a live video. It is among the top livestream shopping platforms in the US, and it was launched in 2021. Retailers connect with buyers while showing their items in real-world scenarios through this service. Facebook lets them tag their product in live streaming, containing website links to place orders.

According to statistics , 82% of consumers prefer livestream content from brands. Besides, 80% of the brands prefer Facebook to market their product through live videos. Still, the e-commerce market continues to develop and address loopholes in live selling with care. Anyhow, look into the perks of Facebook live selling features discussed ahead:

right-ways-to-perform-facebook-live-shopping-2.jpg

1. Facebook Live Shopping Notification

To bring viewer traffic, Facebook sends notifications to customers. People get notified via Messenger or Facebook notifications about their favorite brand’s live selling. This way, merchants can attract the maximum number of customers.

2. Product Demonstration

Live shopping has completely changed traditional online shopping. Unlike static photos of a product, selling live on Facebooklive shopping allows you to see how the product works. In the live session, potential customers can see how it looks, in which size it is available, and its exact color.

3. Easy Product Management

Before going live, the host can set up a shopping playlist with categories. Also, they can tag product details and website links before going live. As a result, people can easily navigate to the product, add it to their cart, and purchase directly. During the session, anyone can ask questions through the live chat feature.

Part 2. A Beginner’s Guide to Setting Up a Facebook Live Shopping for Your Product

After understanding these features, sellers can set up their shop. For this purpose, review this section and learn to set up your Facebook shop. Below are some details on how to create a shopping profile on Facebook:

Requirements: Firstly, check your business location, which must be based in the USA. Plus, your business can be located in 21 exempt countries in America, Europe, and Asia. Afterward, create a Facebook business page where you carry an admin role. Then, ensure that Facebook supports your country’s currency. Later, verify your product is complying with Facebook’s commerce policies.

  • Step 1. Sign in or create a Facebook page containing all information about your brand. Then, go directly to the Meta Business page and hit the “Live” button in the “Create” section.
  • Step 2. From the top bar of your Meta Business page, tap the “Live Shopping” option. There, toggle the “Enable Live Shopping” option and go to stream your first shopping session.

right-ways-to-perform-facebook-live-shopping-3.jpg

Upon creating an account and choosing a suitable product niche, it’s time to feature them. To learn how sellers feature products, review these steps and make your items visible to viewers:

  • Step 1. As you enable the live shopping option earlier, click the “Commerce Manager” to discover the Live Shopping feature in the “Promotions” tab. Continue to select the “Create Playlist” button for setting up a product playlist for live shopping.

right-ways-to-perform-facebook-live-shopping-4.jpg

  • Step 2. This opens up a new window where you have to provide all the details involving the product. Add the product and their respective details, and review the result in the playlist. After you’ve created the playlist, select where you wish to go live on Facebook, i.e., desktop or mobile app. On selecting the right option, click the “Go Live” button to conclude the process.

right-ways-to-perform-facebook-live-shopping-5.jpg

What Products Are Suitable for Facebook Live?

Determining the top-selling product would help retailers to increase sales. Notably, clothing and accessories are the most selling products of 2022 on Facebook. Meanwhile, self-grooming products stand second, followed by furniture and electronic appliances. Provided is a list of the products that seem suitable for Facebook live shopping:

  • Electronics
  • Home and Garden
  • Vehicles
  • Clothing and Accessories
  • Furniture
  • Mobile Accessories

Part 3. Some Progressive Tips To Excel in Facebook Live Shopping

After learning about setting up a Facebook shop, you should look into some tips for settling down in the market. Thus, the following are some strategies that you need to focus on before selling live on Facebook:

1. Promote Your Shopping Event

Build anticipation of your event a couple of days before. Following that, announce or promote your event and encourage people to subscribe to your page. You can invite them via other channels like Instagram posts, blogs, and social media groups.

2. Keep It Short and Engaging

Consider the first few minutes of the live event important. Show an energetic attitude and grab the audience’s attention initially. According to research, social media users prefer to watch videos in under 1 minute.

3. Plan Things and Be Organized

It is better to plan your points of discussion before the event. You should write the outline and transition lines to shift from one product to another. Besides, keep your surroundings organized to give viewers a good impression.

4. Energetically Communicate

Make your audience as much involved in the event as you can. For this, it is suggested that they respond to their questions and ask them to comment. You can show your product trials and ask a friend or family to create more engaging discussions.

5. Don’t Let Your Work Wasted

You should not let your Facebook live online selling sessions be wasted. Save it in your timeline for people to watch anytime and get information about items. It will also attract new audiences who couldn’t join the live session.

Part 4. Sell Better With Simplicity: Wondershare Virbo Live

Live selling on Facebook seems easy, but you need effective tools to attract the most customers. In this regard, people still don’t have enough knowledge to plan and execute live streaming. Therefore, using Wondershare Virbo Live is the ultimate solution to perform the entire process in one place. It is an AI tool that offers multilingual AI-driven avatars for seamless shopping broadcasting.

You can set up a customized Q/A database for automatic queries using this tool. Plus, it is compatible with almost all social media platforms, such as YouTube, Facebook, and Instagram. Not only that, but you can also dive into its prominent features, which are explained below for more insights:

  1. **AI Live Script Generation:**Are you unable to brainstorm engaging pinpoints for your product selling? Use the AI Script feature of Wondershare Virbo Live and get a compelling script by describing your needs. You can even select a script tone from marketing to specialization options.
  2. **AI Translation:**To attract a diverse audience, you need videos in different languages. Therefore, Virbo Live offers a feature to translate your script into another language. Apart from that, a dubbing option holds AI voices of different languages and accents.
  3. **AI Avatars:**If you are a camera-shy person but live selling is a need of your business, use AI Avatars as a dynamic shift to progress. They can mimic real-life nuances while showing various ethnicities and attires. You pick one via scrolling, standing, or sitting pose avatars.

Get Started Online Free Download

Steps To Sell Better With Wondershare Virbo Live

Another notable option is that Wondershare Virbo Live lets you import an image or video background for effective enhancement. To explore that option, follow these steps and use Wondershare Virbo Live to the maximum:

  • Step 1. Access Virbo Live and Create a Blank Live Stream Room

Enter the official Virbo Live website and proceed to select the “Create Stream Room Now” button. Select the “Create a Blank Livestream Room” button to initiate the live stream system as you lead into the main interface.

right-ways-to-perform-facebook-live-shopping-6.jpg

Get Started Online Free Download

  • Step 2. Customize Your AI Avatar for Streaming

From the editing screen of Virbo Live, press the “AI avatars” option from the top bar. Scroll and pick one avatar that suits you best. Then, hit the “Background” option next to AI Avatar and choose one background.

right-ways-to-perform-facebook-live-shopping-7.jpg

  • Step 3. Add Script for Livestream Video

Move to the left and enter the words you want the AI Avatar to speak under the “Script lines” section. Alternatively, you can choose the “AI Smart Script” button from the bottom left corner. You can describe your product, set a Style, and adjust other parameters to get an AI script there.

right-ways-to-perform-facebook-live-shopping-8.jpg

  • Step 4. Pick a Dubbing Voice for Avatar To Live Stream

After customizing the avatar, head to the “Dubbing” option from the top. Using it, pick one language and accent of the AI voice to proceed with the “Confirm” button. Finally, your live-selling video is ready to post via the “Start livestream” button at the top right corner.

right-ways-to-perform-facebook-live-shopping-9.jpg

Conclusion

To summarize, livestream selling is becoming a competition between platforms. Meta isn’t behind in this situation and offers live shopping on Facebook, which is highlighted in this guide. Undoubtedly, Facebook is setting trends, but it is difficult for many users to comprehend. Therefore, Wondershare Virbo Live is a perfect solution to plan and execute live selling seamlessly in one place.

After the COVID-19 pandemic, people started trusting online shopping. Therefore, a live shopping trend emerged, which felt like a one-on-one conversation between shopkeepers and buyers. In this regard, different platforms developed and facilitated live shopping. Yet, many features and options need to be introduced for an evener shopping experience.

Considering this scenario, major tech giants like Meta entered the market. They released a Facebook live shopping feature and pushed the boundaries of e-commerce. If you are new to this tech-based shopping or selling, this guide is for you. However, read it by the end to get comprehensive insights on Facebook live selling and shopping.

right-ways-to-perform-facebook-live-shopping-1.jpg

Part 1. A Brief Introduction to Facebook Live Shopping

Facebook live shopping is a free tool to interact directly with sellers during a live video. It is among the top livestream shopping platforms in the US, and it was launched in 2021. Retailers connect with buyers while showing their items in real-world scenarios through this service. Facebook lets them tag their product in live streaming, containing website links to place orders.

According to statistics , 82% of consumers prefer livestream content from brands. Besides, 80% of the brands prefer Facebook to market their product through live videos. Still, the e-commerce market continues to develop and address loopholes in live selling with care. Anyhow, look into the perks of Facebook live selling features discussed ahead:

right-ways-to-perform-facebook-live-shopping-2.jpg

1. Facebook Live Shopping Notification

To bring viewer traffic, Facebook sends notifications to customers. People get notified via Messenger or Facebook notifications about their favorite brand’s live selling. This way, merchants can attract the maximum number of customers.

2. Product Demonstration

Live shopping has completely changed traditional online shopping. Unlike static photos of a product, selling live on Facebooklive shopping allows you to see how the product works. In the live session, potential customers can see how it looks, in which size it is available, and its exact color.

3. Easy Product Management

Before going live, the host can set up a shopping playlist with categories. Also, they can tag product details and website links before going live. As a result, people can easily navigate to the product, add it to their cart, and purchase directly. During the session, anyone can ask questions through the live chat feature.

Part 2. A Beginner’s Guide to Setting Up a Facebook Live Shopping for Your Product

After understanding these features, sellers can set up their shop. For this purpose, review this section and learn to set up your Facebook shop. Below are some details on how to create a shopping profile on Facebook:

Requirements: Firstly, check your business location, which must be based in the USA. Plus, your business can be located in 21 exempt countries in America, Europe, and Asia. Afterward, create a Facebook business page where you carry an admin role. Then, ensure that Facebook supports your country’s currency. Later, verify your product is complying with Facebook’s commerce policies.

  • Step 1. Sign in or create a Facebook page containing all information about your brand. Then, go directly to the Meta Business page and hit the “Live” button in the “Create” section.
  • Step 2. From the top bar of your Meta Business page, tap the “Live Shopping” option. There, toggle the “Enable Live Shopping” option and go to stream your first shopping session.

right-ways-to-perform-facebook-live-shopping-3.jpg

Upon creating an account and choosing a suitable product niche, it’s time to feature them. To learn how sellers feature products, review these steps and make your items visible to viewers:

  • Step 1. As you enable the live shopping option earlier, click the “Commerce Manager” to discover the Live Shopping feature in the “Promotions” tab. Continue to select the “Create Playlist” button for setting up a product playlist for live shopping.

right-ways-to-perform-facebook-live-shopping-4.jpg

  • Step 2. This opens up a new window where you have to provide all the details involving the product. Add the product and their respective details, and review the result in the playlist. After you’ve created the playlist, select where you wish to go live on Facebook, i.e., desktop or mobile app. On selecting the right option, click the “Go Live” button to conclude the process.

right-ways-to-perform-facebook-live-shopping-5.jpg

What Products Are Suitable for Facebook Live?

Determining the top-selling product would help retailers to increase sales. Notably, clothing and accessories are the most selling products of 2022 on Facebook. Meanwhile, self-grooming products stand second, followed by furniture and electronic appliances. Provided is a list of the products that seem suitable for Facebook live shopping:

  • Electronics
  • Home and Garden
  • Vehicles
  • Clothing and Accessories
  • Furniture
  • Mobile Accessories

Part 3. Some Progressive Tips To Excel in Facebook Live Shopping

After learning about setting up a Facebook shop, you should look into some tips for settling down in the market. Thus, the following are some strategies that you need to focus on before selling live on Facebook:

1. Promote Your Shopping Event

Build anticipation of your event a couple of days before. Following that, announce or promote your event and encourage people to subscribe to your page. You can invite them via other channels like Instagram posts, blogs, and social media groups.

2. Keep It Short and Engaging

Consider the first few minutes of the live event important. Show an energetic attitude and grab the audience’s attention initially. According to research, social media users prefer to watch videos in under 1 minute.

3. Plan Things and Be Organized

It is better to plan your points of discussion before the event. You should write the outline and transition lines to shift from one product to another. Besides, keep your surroundings organized to give viewers a good impression.

4. Energetically Communicate

Make your audience as much involved in the event as you can. For this, it is suggested that they respond to their questions and ask them to comment. You can show your product trials and ask a friend or family to create more engaging discussions.

5. Don’t Let Your Work Wasted

You should not let your Facebook live online selling sessions be wasted. Save it in your timeline for people to watch anytime and get information about items. It will also attract new audiences who couldn’t join the live session.

Part 4. Sell Better With Simplicity: Wondershare Virbo Live

Live selling on Facebook seems easy, but you need effective tools to attract the most customers. In this regard, people still don’t have enough knowledge to plan and execute live streaming. Therefore, using Wondershare Virbo Live is the ultimate solution to perform the entire process in one place. It is an AI tool that offers multilingual AI-driven avatars for seamless shopping broadcasting.

You can set up a customized Q/A database for automatic queries using this tool. Plus, it is compatible with almost all social media platforms, such as YouTube, Facebook, and Instagram. Not only that, but you can also dive into its prominent features, which are explained below for more insights:

  1. **AI Live Script Generation:**Are you unable to brainstorm engaging pinpoints for your product selling? Use the AI Script feature of Wondershare Virbo Live and get a compelling script by describing your needs. You can even select a script tone from marketing to specialization options.
  2. **AI Translation:**To attract a diverse audience, you need videos in different languages. Therefore, Virbo Live offers a feature to translate your script into another language. Apart from that, a dubbing option holds AI voices of different languages and accents.
  3. **AI Avatars:**If you are a camera-shy person but live selling is a need of your business, use AI Avatars as a dynamic shift to progress. They can mimic real-life nuances while showing various ethnicities and attires. You pick one via scrolling, standing, or sitting pose avatars.

Get Started Online Free Download

Steps To Sell Better With Wondershare Virbo Live

Another notable option is that Wondershare Virbo Live lets you import an image or video background for effective enhancement. To explore that option, follow these steps and use Wondershare Virbo Live to the maximum:

  • Step 1. Access Virbo Live and Create a Blank Live Stream Room

Enter the official Virbo Live website and proceed to select the “Create Stream Room Now” button. Select the “Create a Blank Livestream Room” button to initiate the live stream system as you lead into the main interface.

right-ways-to-perform-facebook-live-shopping-6.jpg

Get Started Online Free Download

  • Step 2. Customize Your AI Avatar for Streaming

From the editing screen of Virbo Live, press the “AI avatars” option from the top bar. Scroll and pick one avatar that suits you best. Then, hit the “Background” option next to AI Avatar and choose one background.

right-ways-to-perform-facebook-live-shopping-7.jpg

  • Step 3. Add Script for Livestream Video

Move to the left and enter the words you want the AI Avatar to speak under the “Script lines” section. Alternatively, you can choose the “AI Smart Script” button from the bottom left corner. You can describe your product, set a Style, and adjust other parameters to get an AI script there.

right-ways-to-perform-facebook-live-shopping-8.jpg

  • Step 4. Pick a Dubbing Voice for Avatar To Live Stream

After customizing the avatar, head to the “Dubbing” option from the top. Using it, pick one language and accent of the AI voice to proceed with the “Confirm” button. Finally, your live-selling video is ready to post via the “Start livestream” button at the top right corner.

right-ways-to-perform-facebook-live-shopping-9.jpg

Conclusion

To summarize, livestream selling is becoming a competition between platforms. Meta isn’t behind in this situation and offers live shopping on Facebook, which is highlighted in this guide. Undoubtedly, Facebook is setting trends, but it is difficult for many users to comprehend. Therefore, Wondershare Virbo Live is a perfect solution to plan and execute live selling seamlessly in one place.

Live Shopping in China: Major Changes in the Industry

Stores are now trying flashy ways to connect with customers in a competitive market. Among those ways, livestream shopping is a cool trend with a fun shopping experience. It became trendy in China in 2020 when the pandemic led to a physical market shutdown. This unfortunate incident led to the growth of the digital industry worldwide, becoming a blessing in disguise.

China’s live shopping keeps growing because of its diversity and advanced AI technology. Learn about how this live shopping experience has developed across the border through this review article.

china live shopping developing dynamics

Part 1. The Basic Concept of Livestream Shopping: What It Is?

Livestream shopping is a practice that involves product promotion through a live video. This innovative concept creates an engaging environment for shopping through live video entertainment. Unlike traditional e-commerce, livestream shopping encourages active audience participation. As a result, viewers can get real-time product demonstrations and responses from the hosts.

Now that you know the concept of livestream shopping in China, let’s head to its requirements. You don’t need any physical platform as it operates completely online. Navigate through this section to learn about the requirements for successful livestream shopping:

1. Video Equipment

You need a fine camera to ensure clear video for high-quality product display. Also, there should be a tripod stand to keep this camera stable and cover multiple angles. You may also use ring lights or LED panels, as good lighting is crucial for better visibility.

2. Audio Equipment

Make sure to use an external microphone, as a dedicated one ensures better audio quality. Also, a hands-free microphone makes operability easier for hosts moving around in the live stream.

3. Live Streaming Setup

You must have a computer to handle streaming software and many applications. Use any of the streaming software, but make sure to have a strong internet connection. You also need a platform that supports live-stream shopping, like Facebook or TikTok.

4. Monitoring and Analytics Tools

You need multiple-screen monitors to keep an eye on the live stream, chat, and any content. Plus, make use of an analytics tool to track viewer engagement and other relevant metrics. Considering all these factors, it is clear that you do not require a physical brand store to run a live campaign. Anyone can conduct live selling China sessions with products.

Part 2. China Live Shopping: Is It Booming or Devaluing?

Livestream shopping took an exciting turn in its success and productivity. It didn’t just happen to grow on its own; there’s a whole course of action and history behind it. To make your understanding clearer, read this brief history of China’s live shopping:

History of China Livestream Shopping

The start of promoting and selling products through live video occurred in China in 2016. The giant social platform “Taobao “ introduced the concept of live-streaming e-commerce. This trend came to the attention of millions of Chinese consumers. Also, it appeared to be a convenient way, as everyone got smartphones and payment cards for easy procession.

Consequently, the COVID-19 pandemic proved to favor this shopping trend. This was because the physical market was almost shut down completely. Thus, China’s live shopping took growth progress to approximately $352 billion by 2021. Yet, there reached a point when it slowed down and devalued. Here are some of the critical reasons for the brief downfall of livestream shopping in China:

  1. **Saturated Market:**The market became overcrowded with the gradual increase in livestream shopping. The increased competition among hosts led to its saturation and the pause in its growth.
  2. **Consumer Fatigue:**Continuous exposure to livestream shopping events made consumers less enthusiastic. Also, regular promotional messages and a lack of variety made them lose interest.
  3. **Scandals:**Mismanagement of live stream events and fraudulent practices hurt audiences’ trust. It made this shopping method less reliable and trustworthy in viewers’ eyes.
  4. Decreasing Innovation:Live stream shopping in China gained sudden popularity. Yet, it no longer remained unique when more competition entered the market. It led to a decline in the excitement and engagement of consumers.

Rise of China Live Shopping With Advancement in Technology

As we discussed the downfall of live-streaming shopping in China, there is another point to ponder. The lack of technology was the main factor for all those reasons for downfall. With the advancement of AI and virtual avatars, it has again taken the pace of growth. These new technological systems are offering more versatility and security in livestream shopping.

According to Statista , there is a gradual increase in livestream shoppers in China. This increase can be seen in the comparison chart pasted below:

reviewing statistical improvement china live shopping

A Chinese tech giant “Tencent” adapted to the challenges of this shopping trend. They released an in-app shopping feature in the “WeChat ” messaging service. It led to a gross profit of almost $14 billion in the overall valuation. Moreover, several tools are now working in favor of livestream shopping, increasing users’ diversity. Provided are three essential types of tools serving in this industry:

1. Social Platforms

Some trending social media platforms like Facebook and TikTok represent different marketing features. The audience is already there, so you just need to go live to catch their attention.

2. Production Tools

These tools can improve your production experience, leading to better conversion rates. Some even let you stream across multiple platforms and get comments.

3. E-commerce Tools

The focus of this type of tool, like Shopify, is on the buying and delivering process. They handle things like bundling, discounts, cart management, and more. Their assistive role in developing live shopping systems is evident across the market.

Provided next is resourceful data obtained from a platform, ECDB , showing the live commerce platforms used across China. The obtained data has been gathered against a decided sample space during the year 2022:

usage of china live commerce platforms

This statistical comparison can verify all the advancements in live selling in China. The following table shows countries with the most livestream e-commerce shoppers:

Asia-Pacific Region Countries Percentage of Livestream Ecommerce Shoppers
China 77
India 75
Thailand 72
Indonesia 69
Japan 32
Australia 22

Part 3. Wondershare Virbo Live: A New Direction to Innovation in China Live Shopping

As technology progressed, Wondershare Virbo emerged as the pioneer to embrace this progression. Its live streaming feature adapts cutting-edge technology to redefine the streaming experience. The tool offers AI-driven avatars that conduct live shopping events on social media. Also, it incorporates various languages and accents to ensure global reach. This feature enables businesses to connect with audiences worldwide.

Wondershare Virbo Live ensures compatibility with many social apps like YouTube, Facebook, Instagram, and more. Plus, this tool safeguards against unpredictable content issues during live shopping scenarios. Users can get continuous 24/7 broadcasting without interruptions. You can use AI streamers with natural movements in different attire and ethnicities to provide realistic content.

Key Features of Wondershare Virbo Live

  1. Virbo Live introduces a personalized Q&A database for businesses. They can set up automatic responses and connect with their audience intelligently.
  2. It offers cloud-based operation to its users to enjoy flexibility. Businesses can manage their products without downloading them.
  3. You can enter text to trigger AI streamers. This allows for real-time interaction through text input within live streams.
  4. The online tool goes beyond language barriers with AI translation. It translates text into multiple languages and generates multi-lingual AI streamers.
  5. AI live shopping script generation creates shopping scripts during live streaming.

Get Started Online Free Download

Steps of Creating a Stream Room in Wondershare Virbo Live

Creating a China live shopping stream room is easy with Wondershare Virbo Live. Following is the step-by-step guidance to promote your Chinese products using this tool:

Step 1. Get the Tool Online To Make Stream Room

Begin by accessing the tool online through your favorite web browser. From its official website, open the main interface of Wondershare Virbo Live. On this page, hit the “Create Stream Room Now” button on the left side of the screen.

start creating stream room virbo

Get Started Online Free Download

  • Step 2. Start Creating a Blank Livestream Room

Once you’ve accessed the editing window of the tool, you can customize your AI avatars. Now, click the “Create a Blank Livestream Room” button at the top middle of the screen. Afterward, you’ll find a new window with many options for customizing your livestream setup.

proceed to set up stream room

  • Step 3. Select Your Preferred AI Avatar

In the upcoming window, navigate to the top-right and opt for the “AI Avatars” tab. A dialog box will open with different avatars in different poses and dresses. Choose any of them according to your requirements, and it will appear on the right side of the screen.

select ai avatar for video

  • Step 4. Make Changes in the Background

Next, tap the “Background” tab and select the background for product representation from various categories. Here, opt for one of them to move forward with this live-streaming process.

change live streaming background

  • Step 5. Insert the Text Prompt or Access AI Smart Script

Afterward, move to the text box on the window’s left side to enter the text. Type in or paste any dubbing script in the text section. Also, you can prompt the tool to create automated scripts with an AI smart script. For this purpose, scroll down the page and press the “AI smart script” button.

add script for live stream video

  • Step 6. Begin Live Streaming of Your Products

You are ready for live streaming once you’ve selected all the required things. Press the “Start livestream” button at the top right and see your inputs come to life.

start live stream across selected platform

Conclusion

Live shopping in China proved to be an effective solution for the market. Advanced AI technology has made its success rate even more promising. We have informed you of the various options you can use to upscale livestream shopping. Moreover, you know that Wondershare Virbo Live is the ultimate solution to raising the bar of live selling toward success.

Part 3. Wondershare Virbo Live: A New Direction to Innovation in China Live Shopping

As technology progressed, Wondershare Virbo emerged as the pioneer to embrace this progression. Its live streaming feature adapts cutting-edge technology to redefine the streaming experience. The tool offers AI-driven avatars that conduct live shopping events on social media. Also, it incorporates various languages and accents to ensure global reach. This feature enables businesses to connect with audiences worldwide.

Wondershare Virbo Live ensures compatibility with many social apps like YouTube, Facebook, Instagram, and more. Plus, this tool safeguards against unpredictable content issues during live shopping scenarios. Users can get continuous 24/7 broadcasting without interruptions. You can use AI streamers with natural movements in different attire and ethnicities to provide realistic content.

Key Features of Wondershare Virbo Live

  1. Virbo Live introduces a personalized Q&A database for businesses. They can set up automatic responses and connect with their audience intelligently.
  2. It offers cloud-based operation to its users to enjoy flexibility. Businesses can manage their products without downloading them.
  3. You can enter text to trigger AI streamers. This allows for real-time interaction through text input within live streams.
  4. The online tool goes beyond language barriers with AI translation. It translates text into multiple languages and generates multi-lingual AI streamers.
  5. AI live shopping script generation creates shopping scripts during live streaming.

Get Started Online Free Download

Steps of Creating a Stream Room in Wondershare Virbo Live

Creating a China live shopping stream room is easy with Wondershare Virbo Live. Following is the step-by-step guidance to promote your Chinese products using this tool:

Step 1. Get the Tool Online To Make Stream Room

Begin by accessing the tool online through your favorite web browser. From its official website, open the main interface of Wondershare Virbo Live. On this page, hit the “Create Stream Room Now” button on the left side of the screen.

start creating stream room virbo

Get Started Online Free Download

  • Step 2. Start Creating a Blank Livestream Room

Once you’ve accessed the editing window of the tool, you can customize your AI avatars. Now, click the “Create a Blank Livestream Room” button at the top middle of the screen. Afterward, you’ll find a new window with many options for customizing your livestream setup.

proceed to set up stream room

  • Step 3. Select Your Preferred AI Avatar

In the upcoming window, navigate to the top-right and opt for the “AI Avatars” tab. A dialog box will open with different avatars in different poses and dresses. Choose any of them according to your requirements, and it will appear on the right side of the screen.

select ai avatar for video

  • Step 4. Make Changes in the Background

Next, tap the “Background” tab and select the background for product representation from various categories. Here, opt for one of them to move forward with this live-streaming process.

change live streaming background

  • Step 5. Insert the Text Prompt or Access AI Smart Script

Afterward, move to the text box on the window’s left side to enter the text. Type in or paste any dubbing script in the text section. Also, you can prompt the tool to create automated scripts with an AI smart script. For this purpose, scroll down the page and press the “AI smart script” button.

add script for live stream video

  • Step 6. Begin Live Streaming of Your Products

You are ready for live streaming once you’ve selected all the required things. Press the “Start livestream” button at the top right and see your inputs come to life.

start live stream across selected platform

Conclusion

Live shopping in China proved to be an effective solution for the market. Advanced AI technology has made its success rate even more promising. We have informed you of the various options you can use to upscale livestream shopping. Moreover, you know that Wondershare Virbo Live is the ultimate solution to raising the bar of live selling toward success.

Becoming a Pro in TikTok Live Shopping: Your Complete Guide

Various social media platforms are helping businesses to elevate live shopping industry trends. TikTok is one of them and has become an integral part of content creators’ lives. Besides producing content, many professionals use TikTok for its selling ecosystem. It even allows people to adapt new online advertising techniques through live-stream events.

In this article, you will get insights about the working algorithm and rules of TikTok livestream shopping. You will also explore an advanced live-streaming platform. Moreover, you can learn some practical tips here to stand out as a leading seller on TikTok.

understanding more about tiktok live shopping

Part 1. What Is TikTok Live Shopping and How Does It Operate?

**TikTok Live Shopping is an innovative online advertising strategy introduced by TikTok in 2021. This feature has integrated live streaming into the e-commerce environment. Brands can showcase their products through real-time events. Unlike traditional marketing tactics, it helps to engage with customers directly for a global reach. Other than that, brands can advertise with engaging in-feed videos on TikTok to increase sales.

Shoppers can discover and purchase products and checkout directly within TikTok. They can also explore new brands by tapping the shop icon and checking the items recommended by the TikTok community. According to legitimate statistics , 67% of users say that TikTok marketing inspires them to buy something when they don’t even think about it.

How Does TikTok Live Shopping Operates?

Marketers can operate TikTok Live selling through live streaming and e-commerce. For this process, sellers start live streams and demonstrate their products or services. After going live, they can pin specific items to make them appear on screen for buyers. Also, they can schedule a live stream to get more time for preparation and promotion.

When shoppers interact with them, they can buy directly within the app by providing links or buttons. So, there is no need to go out of the platform and surf other websites. Moreover, they can make transactions through integrated payment gateways. Then, sellers ensure fulfillment and smooth delivery of the produce.

operation of live shopping in tiktok

Why Is TikTok Live Shopping Beneficial in the Current Digital Industry?

TikTok is the fastest-evolving network, with over one billion users worldwide. Therefore, it is attractive for brands to advertise products and grow their profile. The following are some major benefits of the TikTok Live shopping experience:

  1. Global Reach: An extensive user base makes TikTok more beneficial for professionals. They can go live from anywhere and showcase their products or services to find potential customers.
  2. Sales Boost: Sellers can provide discounts or offers to shoppers during live stream to increase their sales. A report shows that 40% of Gen Z TikTok users have purchased at least one product while watching live-streaming content.
  3. Real-Time Interaction: The TikTok algorithm lets sellers connect with audiences in real time. It even helps build trustworthy customer relationships that increase sales over time.
  4. Engaging Platform: TikTok has cemented its position as one of the top-most engaging platforms. It provides exceptional broadcast features and controls. About 18% of marketers and brands use TikTok for marketing and live shopping events.

Part 2. Rules To Obey While Using TikTok Live Selling Feature

Like every social media platform, TikTok has some requirements to use the live session feature. For this, you need to be at least 18 years old and have a minimum of 1000 followers. Besides, there are some rules to obey while using TikTok live. According to TikTok’s community guidelines , your content should be respectful and updated. Also, it should not address deceptive terms or violate human life.

How To Go Live on TikTok for Live Selling?

After knowing the requirements and rules, the query is how to do TikTok live selling through livestream. For this purpose, follow the simple steps to go live with your TikTok account.

Step 1. Launch the TikTok app and tap on the “+” icon at the bottom-center of the app display. It takes you into the video creation mode, and there, you slide the bottom menu bar to select the “LIVE” option.

access live button in tiktok

Step 2. After that, tap “Add a Title” to write a creative title for the livestream within 32 characters. Lastly, hit the “Go Live” button to initiate your live streaming.

proceed to enable tiktok live

How To Schedule a Live Shopping Event on TikTok?

Apart from going live simply, TikTok allows you to schedule live shopping events to get more time for preparation. Here’s how to schedule a TikTok livestream shopping event step by step.

Step 1. First, open the TikTok app and tap the “Calendar” icon at the top-right corner. Proceed to select “Create an event” on the continuing page. It then asks you to enter “Event Name” of a maximum of 32 characters and “Start Time” to set the event duration.

create event on tiktok app

Step 2. Afterward, write a “Description” of the event to define it within 200 characters. Lastly, tap on “Create,” and your event will go under review for approval. Once your live shopping TikTok event gets approved, you can see it on your profile.

add description and create live event

Part 3. Tips That Can Make You the Next Big Seller on TikTok Live Shopping

Many platforms are out there for selling on TikTok Live, and the competition is touching the sky. Therefore, you have to take smart steps to survive in the live shopping ecosystem. To help you become the next big seller on TikTok live shopping**,** we have discussed some simple tips here:

Tip 1. Using Wondershare Virbo Live To Make Engaging Livestreaming Content

For effective live selling, you need an efficient live-streaming platform. At the moment, Wondershare Virbo Live stands out as the best platform to host result-oriented live shopping events on social media. It helps you counter the language barriers with AI integration of multiple accents and languages.

It allows you to generate creative scripts for live shopping to save time and effort. Moreover, the built-in AI system helps you translate text and generate AI voice. So, you can reach a global audience to allow them to experience live shopping. It enables you to interact with the audience smartly through automatic responses. You can also set up a personal Q&A database for prompt responses.

Important Characteristics of Wondershare Virbo Live

  1. Wondershare Virbo Live offers a wide range of compatibility to go live on different social media platforms. You can integrate live streaming with all major platforms, including YouTube, TikTok, and more.
  2. You also get to use different AI avatars or VTubers that reflect different attire, poses, and ethnicities. Plus, it allows you to customize your avatar for every live session.
  3. The cloud-based support helps you manage things without downloading. You can also operate the platform flexibly without any restrictions.

Get Started Online Free Download

Comprehensive Guide to Creating a Streaming Room in Wondershare Virbo Live

Wondershare Virbo Live redefines your way of interacting with viewers. It has even made TikTok livestream shopping fun for sellers and shoppers with advanced AI features. Therefore, analyze the following steps to know how to create a stream room with this interactive tool:

Step 1. Open the Platform and Create Your Stream Room

First, open the official website of Virbo Live to access the online tool. Once you open the platform, you will see the information on the main interface. Select the “Create Stream Room Now” function on this window to proceed.

create stream room in virbo live

Get Started Online Free Download

Step 2. Create a Blank Livestream Room To Access Editing Window

After that, the tool’s home screen opens with several customization options. Next, click the “Create a Blank Livestream Room” button to create your livestream room with personalization.

make virbo blank livestream room

Step 3. Insert Text or Navigate to the AI Smart Script Function

The next screen shows multiple features to let you create a live stream. For that, click on the “Text” option on the left side of the display. Type or paste your dubbing content in the text box. You can also choose the “AI Smart Script” option at the bottom left corner to instantly add your prompt and generate a script.

add text through ai smart script

Step 4. Choose AI Avatars To Showcase Your Personality

Choose the “AI Avatars” tab from the given options in the top bar. It displays various avatars with a variety of poses and attire. Before moving forward, preview your favorite AI avatar on the right side.

add ai avatar to live video

Step 5. Try Different Backgrounds and Templates

In the top navigation bar, hit the “Background” tab to see different background options. Depending on live streaming requirements, you can customize the background. Conversely, you can try the “Template” section according to your needs and wants.

personalize your live video

Step 6. Initiate Your Livestream for Live Selling

Once you have selected everything according to the requirements, you can start. Lastly, hit the “Start livestream” button at the top right corner to give your viewers a personalized experience.

start livestream on virbo live

Tip 2. Properly Plan Your Livestream

It won’t be a good impression if you make mistakes in real-time interaction with viewers. Thus, make sure to prepare yourself before going to a live stream. To plan appropriately, collect the data and make an outline or presentation. You can livestream according to outlines and present your products.

Tip 3. Gain Expertise in TikTok Features

Becoming a proficient user of TikTok features would be a plus for you. The first feature is its “Enhance” mode, which presents beauty filters to improve your appearance. The flip camera helps show something in front during live without moving the camera away. You can also share your live stream and filter your comments in real-time using TikTok.

Tip 4. Check TikTok Analytics

Having a huge number of followers is not enough. You should also analyze when most of your audience stays active for a greater reach. For this, TikTok Analytics helps to supervise the viewers’ activities during specific intervals. Besides, you can also survey viewers to better understand which time is preferable for the maximum audience.

Tip 5. Promote Your Broadcast

TikTok live selling improves when you engage with a broad audience. You can try multiple ways to promote your livestream and get more viewers. One way is to share your live stream link on other platforms or directly text the people. The second method is that you can create a promotional video of the scheduled live event. Viewers can watch your video as a trailer of the event to hype their interest.

Conclusion

Apart from creating content, TikTok live shopping trends are rising gradually. Therefore, this article presents a detailed guide about working, rules, benefits, and process of live selling on TikTok. We have also introduced Wondershare Virbo Live, which helps you grow on different platforms like TikTok. It provides exceptional compatibility and usability to facilitate users anytime and anywhere.

Various social media platforms are helping businesses to elevate live shopping industry trends. TikTok is one of them and has become an integral part of content creators’ lives. Besides producing content, many professionals use TikTok for its selling ecosystem. It even allows people to adapt new online advertising techniques through live-stream events.

In this article, you will get insights about the working algorithm and rules of TikTok livestream shopping. You will also explore an advanced live-streaming platform. Moreover, you can learn some practical tips here to stand out as a leading seller on TikTok.

understanding more about tiktok live shopping

Part 1. What Is TikTok Live Shopping and How Does It Operate?

**TikTok Live Shopping is an innovative online advertising strategy introduced by TikTok in 2021. This feature has integrated live streaming into the e-commerce environment. Brands can showcase their products through real-time events. Unlike traditional marketing tactics, it helps to engage with customers directly for a global reach. Other than that, brands can advertise with engaging in-feed videos on TikTok to increase sales.

Shoppers can discover and purchase products and checkout directly within TikTok. They can also explore new brands by tapping the shop icon and checking the items recommended by the TikTok community. According to legitimate statistics , 67% of users say that TikTok marketing inspires them to buy something when they don’t even think about it.

How Does TikTok Live Shopping Operates?

Marketers can operate TikTok Live selling through live streaming and e-commerce. For this process, sellers start live streams and demonstrate their products or services. After going live, they can pin specific items to make them appear on screen for buyers. Also, they can schedule a live stream to get more time for preparation and promotion.

When shoppers interact with them, they can buy directly within the app by providing links or buttons. So, there is no need to go out of the platform and surf other websites. Moreover, they can make transactions through integrated payment gateways. Then, sellers ensure fulfillment and smooth delivery of the produce.

operation of live shopping in tiktok

Why Is TikTok Live Shopping Beneficial in the Current Digital Industry?

TikTok is the fastest-evolving network, with over one billion users worldwide. Therefore, it is attractive for brands to advertise products and grow their profile. The following are some major benefits of the TikTok Live shopping experience:

  1. Global Reach: An extensive user base makes TikTok more beneficial for professionals. They can go live from anywhere and showcase their products or services to find potential customers.
  2. Sales Boost: Sellers can provide discounts or offers to shoppers during live stream to increase their sales. A report shows that 40% of Gen Z TikTok users have purchased at least one product while watching live-streaming content.
  3. Real-Time Interaction: The TikTok algorithm lets sellers connect with audiences in real time. It even helps build trustworthy customer relationships that increase sales over time.
  4. Engaging Platform: TikTok has cemented its position as one of the top-most engaging platforms. It provides exceptional broadcast features and controls. About 18% of marketers and brands use TikTok for marketing and live shopping events.

Part 2. Rules To Obey While Using TikTok Live Selling Feature

Like every social media platform, TikTok has some requirements to use the live session feature. For this, you need to be at least 18 years old and have a minimum of 1000 followers. Besides, there are some rules to obey while using TikTok live. According to TikTok’s community guidelines , your content should be respectful and updated. Also, it should not address deceptive terms or violate human life.

How To Go Live on TikTok for Live Selling?

After knowing the requirements and rules, the query is how to do TikTok live selling through livestream. For this purpose, follow the simple steps to go live with your TikTok account.

Step 1. Launch the TikTok app and tap on the “+” icon at the bottom-center of the app display. It takes you into the video creation mode, and there, you slide the bottom menu bar to select the “LIVE” option.

access live button in tiktok

Step 2. After that, tap “Add a Title” to write a creative title for the livestream within 32 characters. Lastly, hit the “Go Live” button to initiate your live streaming.

proceed to enable tiktok live

How To Schedule a Live Shopping Event on TikTok?

Apart from going live simply, TikTok allows you to schedule live shopping events to get more time for preparation. Here’s how to schedule a TikTok livestream shopping event step by step.

Step 1. First, open the TikTok app and tap the “Calendar” icon at the top-right corner. Proceed to select “Create an event” on the continuing page. It then asks you to enter “Event Name” of a maximum of 32 characters and “Start Time” to set the event duration.

create event on tiktok app

Step 2. Afterward, write a “Description” of the event to define it within 200 characters. Lastly, tap on “Create,” and your event will go under review for approval. Once your live shopping TikTok event gets approved, you can see it on your profile.

add description and create live event

https://techidaily.com

Part 3. Tips That Can Make You the Next Big Seller on TikTok Live Shopping

Many platforms are out there for selling on TikTok Live, and the competition is touching the sky. Therefore, you have to take smart steps to survive in the live shopping ecosystem. To help you become the next big seller on TikTok live shopping**,** we have discussed some simple tips here:

https://techidaily.com

Tip 1. Using Wondershare Virbo Live To Make Engaging Livestreaming Content

For effective live selling, you need an efficient live-streaming platform. At the moment, Wondershare Virbo Live stands out as the best platform to host result-oriented live shopping events on social media. It helps you counter the language barriers with AI integration of multiple accents and languages.

It allows you to generate creative scripts for live shopping to save time and effort. Moreover, the built-in AI system helps you translate text and generate AI voice. So, you can reach a global audience to allow them to experience live shopping. It enables you to interact with the audience smartly through automatic responses. You can also set up a personal Q&A database for prompt responses.

Important Characteristics of Wondershare Virbo Live

  1. Wondershare Virbo Live offers a wide range of compatibility to go live on different social media platforms. You can integrate live streaming with all major platforms, including YouTube, TikTok, and more.
  2. You also get to use different AI avatars or VTubers that reflect different attire, poses, and ethnicities. Plus, it allows you to customize your avatar for every live session.
  3. The cloud-based support helps you manage things without downloading. You can also operate the platform flexibly without any restrictions.

Get Started Online Free Download

Comprehensive Guide to Creating a Streaming Room in Wondershare Virbo Live

Wondershare Virbo Live redefines your way of interacting with viewers. It has even made TikTok livestream shopping fun for sellers and shoppers with advanced AI features. Therefore, analyze the following steps to know how to create a stream room with this interactive tool:

Step 1. Open the Platform and Create Your Stream Room

First, open the official website of Virbo Live to access the online tool. Once you open the platform, you will see the information on the main interface. Select the “Create Stream Room Now” function on this window to proceed.

create stream room in virbo live

Get Started Online Free Download

Step 2. Create a Blank Livestream Room To Access Editing Window

After that, the tool’s home screen opens with several customization options. Next, click the “Create a Blank Livestream Room” button to create your livestream room with personalization.

make virbo blank livestream room

Step 3. Insert Text or Navigate to the AI Smart Script Function

The next screen shows multiple features to let you create a live stream. For that, click on the “Text” option on the left side of the display. Type or paste your dubbing content in the text box. You can also choose the “AI Smart Script” option at the bottom left corner to instantly add your prompt and generate a script.

add text through ai smart script

Step 4. Choose AI Avatars To Showcase Your Personality

Choose the “AI Avatars” tab from the given options in the top bar. It displays various avatars with a variety of poses and attire. Before moving forward, preview your favorite AI avatar on the right side.

add ai avatar to live video

Step 5. Try Different Backgrounds and Templates

In the top navigation bar, hit the “Background” tab to see different background options. Depending on live streaming requirements, you can customize the background. Conversely, you can try the “Template” section according to your needs and wants.

personalize your live video

Step 6. Initiate Your Livestream for Live Selling

Once you have selected everything according to the requirements, you can start. Lastly, hit the “Start livestream” button at the top right corner to give your viewers a personalized experience.

start livestream on virbo live

Tip 2. Properly Plan Your Livestream

It won’t be a good impression if you make mistakes in real-time interaction with viewers. Thus, make sure to prepare yourself before going to a live stream. To plan appropriately, collect the data and make an outline or presentation. You can livestream according to outlines and present your products.

Tip 3. Gain Expertise in TikTok Features

Becoming a proficient user of TikTok features would be a plus for you. The first feature is its “Enhance” mode, which presents beauty filters to improve your appearance. The flip camera helps show something in front during live without moving the camera away. You can also share your live stream and filter your comments in real-time using TikTok.

Tip 4. Check TikTok Analytics

Having a huge number of followers is not enough. You should also analyze when most of your audience stays active for a greater reach. For this, TikTok Analytics helps to supervise the viewers’ activities during specific intervals. Besides, you can also survey viewers to better understand which time is preferable for the maximum audience.

Tip 5. Promote Your Broadcast

TikTok live selling improves when you engage with a broad audience. You can try multiple ways to promote your livestream and get more viewers. One way is to share your live stream link on other platforms or directly text the people. The second method is that you can create a promotional video of the scheduled live event. Viewers can watch your video as a trailer of the event to hype their interest.

Conclusion

Apart from creating content, TikTok live shopping trends are rising gradually. Therefore, this article presents a detailed guide about working, rules, benefits, and process of live selling on TikTok. We have also introduced Wondershare Virbo Live, which helps you grow on different platforms like TikTok. It provides exceptional compatibility and usability to facilitate users anytime and anywhere.

A Guide to Using OBS Studio To Stream to Facebook

Live streaming has become essential for many brands to promote their products on a large scale. They use different tools to integrate live stream features with social media platforms. Among all the available options, OBS Studio is one such streaming software that provides a cross-platform approach. You can easily use this open-source tool to stream on Facebook Live.

This article provides sufficient information about OBS and Facebook. It also solves the query about how to start OBS Facebook live streaming with proper guidelines. Moreover, you can find an AI-powered tool that intensifies your live streaming experience.

stream facebook to obs studio

Part 1. A Brief Overview of OBS and Facebook

According to a Statista report, Facebook is the most-used social network, with over 3 billion monthly visitors. Almost everyone knows about Facebook, but most people are unfamiliar with OBS Studio. This section intends to provide essential information about OBS and its compatibility with Facebook Live:

OBS Studio

OBS Studio is an open-source and free software for streaming and screen casting. Its initial version was released in 2012. Now, this tool is available for macOS, Windows, BSD, and Linux distributions. It helps to record, encode, capture, and broadcast through RTMP, WebRTC, and other protocols. Moreover, OBS Studio supports multiple plug-ins to provide more functions.

obs studio interface

Facebook

Mark Zuckerberg launched Facebook to help users connect globally. People started to use it for various purposes because of its extended functionality. Currently, it is helping individuals and companies to do wonders together. Many brands are using it for marketing and generating leads. Moreover, Facebook has even established its position as one of the finest live-selling platforms.

facebook interface

Part 2. How To Stream to Facebook With OBS Studio: A Simple Guide

Streaming live on Facebook provides capabilities to reach global audiences and share content. At the same time, you need an efficient tool like OBS to stream live on this largest social network. Due to some complex options, steamers are still confused about how to use OBS for Facebook Live effectively. In this regard, the following steps make it easy for them to stream to Facebook with OBS Studio.

  • Step 1. First of all, launch OBS Studio software on your device. On the main interface, it provides a whole range of options. Click on the “+” icon in the “Scenes” panel at the bottom left corner. Then, rename the scene on the prompt and hit the “OK” button to save it for use every time.

create a scene in obs

  • Step 2. After creating a scene, you need to add sources for audio and video. To add audio input, hit the “+” icon in the “Sources” panel. Then, select the “Audio Input Capture” option from the appeared list. After that, rename the audio source in the “Create new” bar and click the “OK” option. Another panel shows here in which you select the device from the dropdown. After that, hit the “OK” button again to save it.

set microphone during live stream

  • Step 3. To add a video capture source, click on the “+” icon again given in the “Sources” panel. Afterward, a list appears from where you select the “Video Capture Device” option. You can rename the source on the next displayed panel and then hit the “OK” button. Select the video source from available devices and customize FPS and resolution. Once you confirm the video source, it starts showing the video using that source.

define video capturing device

  • Step 4. To proceed to the live streaming feature, click the “Settings” option in the “Controls” section. Navigate to the settings page and select the “Stream” option. After that, click “Service” to check the services list and choose “Facebook Live” from there. Upon doing that, hit the “Get Stream Key” button to get a key for streaming.

set service to facebook

  • Step 5. It opens the browser and shows the Facebook page through a unique URL. On that page, you can see two options, including “Go live” and “Create event.” Here, you must select “Go Live” to proceed further.

proceed to go live across facebook

  • Step 6. On the next window, select the “Streaming software” option with a key icon. This displays the “Stream Key” for further processing. Click the “Copy” button to get the key in your clipboard.

copy streaming key from facebook

  • Step 7. After copying the key, go back to the OBS Studio tool. Paste the key in the “Stream Key” text box within the Stream Settings and hit the “OK” button.

use stream key on obs

https://techidaily.com
  • Step 8. Afterward, click on the “Start Streaming” function in the “Controls” panel. Then, it immediately starts streaming and shows its parameters in the below bar. To terminate live streaming, hit “Stop Streaming” from the same menu.

start streaming on obs

Part 3. How To Attract More Live Audiences When Streaming to Facebook With OBS Studio?

As we have mentioned, there are many live-streaming tools in the market. These streaming platforms offer handy features that help users to stream simple content. For instance, OBS is helpful but inefficient enough to produce creative live streams. For this, you need a powerful tool with complete customization options. Wondershare Virbo Live is a well-designed tool to tailor your live streams perfectly.

Interestingly, this tool’s AI Smart Script feature helps generate scripts for marketing streams in instant prompts. You can change the live stream template and background according to your desire. Also, there is a range of AI Avatars with different ethnicities, outfits, and poses for all occasions. Moreover, you can use the tool without downloading it because it offers cloud-based support.

Features of Wondershare Virbo Live To Consider

  1. Wondershare Virbo Live has an AI Streamer that provides dubbing in different languages and accents. You can also generate AI voices according to your audience.
  2. This cost-efficient tool offers a seamless streaming experience 24/7. Thus, it helps to boost the revenue of your live selling on social platforms.
  3. You can customize the size and placement of objects or text on live streams. Also, it helps to use stickers that catch the interest of viewers.

Comprehensive Steps To Create a Streaming Room Using Wondershare Virbo Live

Virbo Live would be a perfect solution for creating customized live-stream rooms. It provides intuitive controls with AI-powered features. Here’s how you can make your streaming room step-by-step with this efficient live-streaming tool.

  • Step 1. Access Tool and Advance To Create Stream

Initially, visit the official site of Wondershare Virbo Live and navigate on the main interface. Move slightly down and click the “Create Stream Room Now” option. Afterward, it will take you to the main panel of the tool.

set a new stream room

  • Step 2. Start With Selecting the Livestream Room Template

To start the customization process, pick the best template from the different choices under the “Livestream Room Template” section. After selecting the template, the window opens and displays the template on the right side of the screen.

select template for live streaming

  • Step 3. Utilize Different Controls To Customize the Template

You can customize the template on the same screen by dragging text or objects. Then, you can select creative avatars from the “AI avatars” tab for your live event. Apart from that, open the “Background” tab to choose stunning backgrounds. Plus, you can introduce “Sticker” based on the requirements of your stream.

change elements on live video

  • Step 4. Access Options for Human Interaction

After taking care of visuals, hit the “Human interaction” tab from the display’s top left and select the “Microphone” option. Upon doing this, click the “Turn microphone on to take over” button to provide access to your local microphone. After that, you can interact with the audience live when livestreaming on Facebook.

set mic for human interaction

  • Step 5. Initiate Your Customized Live Stream Successfully

After finalizing all the selections, you can start live streaming. For that, hit the “Start livestream” button given at the top right corner of the screen. The tool instantly starts your live stream with customized features.

start live stream virbo live

Conclusion

Conclusively, we have presented a detailed overview of OBS Studio and its integration with Facebook Live. You can benefit from simple instructions on how to use OBS Studio for Facebook Live. Wondershare Virbo Live provides innovative functions with AI technology to make your live streams even more exciting. Amazingly, users can seamlessly integrate this tool with all major social networks for live streaming.

The gaming industry is developing by leaps and bounds in this current digital revolution. Many streamers have become a part of this industry, broadcasting live gameplay footage to earn hefty money. Content creators can showcase their gaming skills through live streams and entertain the audience. This article will discuss the best gaming streaming platform for gamers and their fans.

stream computer games online

Part 1. The Advancements in the Gaming Industry: Discussing the Statistics

Technological advancement has resulted in the development of incredible games. Integration of AI technology in gaming provides an interactive and efficient user experience. This technology has allowed developers to automate repetitive tasks while creating games. Also, gamers can enjoy playing in realistic virtual worlds with the help of VR headsets.

Gaming platforms also have the technology to analyze the user’s gaming style with a machine-learning algorithm. Cutting-edge graphics are among the best advancements in the gaming industry. Moreover, the popularity of gaming streams has also bloomed in recent years. The reason for the increased use of gaming streaming is its accessibility. It allows gamers from diverse backgrounds to share their gaming experience with interested fans.

Statistics of Gaming Streaming

No doubt, gaming streaming has witnessed a notable surge in popularity. It can be understood through the following statistics about streaming:

  1. In 2024, game live-streaming viewers will probably reach over 900 million.
  2. According to estimates, the revenue in this market is expected to reach US$13.65 billion in 2024.
  3. io reports that the esports viewership will grow to 640 million by 2025.
  4. The game live-streaming market is anticipated to reach around 7 billion users by 2028.

Part 2. The Best Gaming Streaming Platforms in 2024

After knowing about gaming streaming, do you want to know the best platform for streaming games? Many options can help you in accessing live game streams. Below are some of the platforms for gaming streaming so you can choose the best one:

1. BIGO Live

BIGO Live is one of the best live-streaming platforms for gaming. It allows you to watch the streaming of your favorite game in high quality. These games include PUBG, GTA, Free Fire, Fortnite, and others. You can watch multiple streamers broadcast your favorite game to satisfy your craving.

  1. There are many gaming streams available on this website in different languages.
  2. This platform categorizes the most popular and other gaming streams for your ease.
  3. It has a live option that allows you to watch live gaming broadcasts of your beloved streamer.

bigo live gaming streaming tool

2. Twitch

If you are a game lover and looking for the best platform for streaming games, Twitch is the leading option. This gaming platform can stream Tekken 8, Apex Legends, and other famous games. With this platform, you can select the desired language for streaming games.

  1. You can analyze the popularity of a gamer by seeing the view count of a gaming stream.
  2. Twitch provides live channels to watch gaming streams in real time.
  3. This website provides a search tab for your favorite game or streamer.

twitch gaming streaming tool

3. Facebook Gaming

People use Facebook to remain connected with friends and family. It is an effective platform for socializing and entertainment purposes. However, it also offers gaming streaming options to its game-loving users. Gamers can watch live streaming of their favorite game on this social media platform.

  1. There are many live stream channels of one game on Facebook.
  2. Viewers can comment or react to the live stream to interact with the gamer.
  3. Fans can search gamers’ profiles to watch live gaming streams.

facebook gaming streaming tool

4. YouTube Gaming

YouTube is the best streaming service for sports, news, and movies. Other than that, it can help you to watch and share gaming streaming with your friends. You can enjoy streaming games like Dota 2, Battleground Mobile, and others on YouTube.

  1. People can subscribe to gaming channels on YouTube to get the latest updates.
  2. YouTube allows you to search for any gaming stream on the search tab.
  3. Based on your watch history and subscription, it recommends gaming videos.

youtube gaming streaming tool

5. Dlive

Game streaming platforms enable the viewers to interact with streamers for an interactive experience. Dlive is one platform that lets you engage with the community. With this website, you can watch live streaming of games in different languages. Moreover, this platform offers the recommended channels for live game streaming.

  1. It provides a message box in every gaming streaming section to connect with other people.
  2. This website gives rewards to viewers for their engagement in the game streams.
  3. Users can enjoy lag-free performance on this platform for smooth streaming.

dlive gaming streaming tool

6. Gosu Gamer

Are you fond of esports and want information about esports from around the world? Gosu Gamers is a unique website that can give news and ranking of esports gamers. It can let you watch gaming streams with a chat option. Plus, you can also get information about past and upcoming e-gaming matches.

  1. It also has a replay option to help you enjoy past gaming matches.
  2. Gosu Gamer has an on-time notifications feature to inform you about your favorite gaming stream.
  3. This is thebest platform to stream games, and it also has live gaming tournament streams.

gosu gamer gaming streaming tool

Part 3. Stream Your Favorite Game by Enhancing Quality With Wondershare Virbo Live

High-quality content videos will always attract the attention of viewers. The best platforms to stream games are those that can provide high-quality content. Therefore, you need a tool that can help you enhance streaming quality. Wondershare Virbo Live is one such tool that enables you to stream quality gaming content.

With this tool, you can edit and customize gaming streaming content. It supports streaming channels, including Facebook and YouTube, to stream your gaming content. Virbo Live has a microphone integration feature for live commentary during streaming. You do not need to download this tool as it has a cloud-based service.

Key Features Highlighting Details About Wondershare Virbo Live

  1. You can translate streaming content in the required language for global reach through AI translation. There are a variety of options you can go across for translating the added content.
  2. Users can generate scripts for gaming streaming with the AI script feature. By providing the product name, highlights, and promotional points, Wondershare Virbo Live easily generates a comprehensive script.
  3. It provides AI avatars with different poses and attire to make your streams attractive.

Step-by-Step Guide To Create Stream Room for Gaming With Wondershare Virbo Live

Wondershare Virbo Live can create high-quality content for your gaming streaming. Below are the steps to create the required stream room for gaming across Virbo Live:

  • Step 1. Access Tool Online for Creating Stream Room

Open the Wondershare Virbo Live website and proceed to the main editing platform. After that, click the “Create a Blank Livestream Room” button on the main interface. A new window will open with the many options to make your gaming stream personalized.

create virbo live stream room

  • Step 2. Choose Desired AI Avatar for Gaming Streaming

Upon reaching this window, tap the “AI avatar” tab on the top right side of the new window. You will find different avatars with different poses in the dialog box. Later, choose the desired AI avatar for your gaming streaming.

add ai avatar to video live

  • Step 3. Adjust Changes in Background

Opt for the “Background” tab to make changes in the background. Then, you can choose from the available options for the background.

use background for live video

  • Step 4. Integrate Personalized Voice for Live Video

After this, move toward the left side of the screen and opt for the “Script lines” tab. Next, choose the “Audio” section and hit the “Upload local voice” button. This will allow you to add personalized voice during the gaming streaming.

upload local voice for live video

  • Step 5. Start Live Streaming of Your Game

Once you have done all the customization, you can start streaming the game. For this, click the “Start Livestream” button to start a live stream of the game.

start game streaming online

Conclusion

The integration of AI technology has improved the gaming experience of users. Also, gaming streaming has emerged as one of the latest trends in this industry. You can choose the best platform to stream games from available options, as provided in this article. However, if you want to optimize these gaming streams, Wondershare Virbo Live is the best solution. It helps you enhance the quality of your game streams with many features.

The spread of the internet has changed consumer purchasing habits in recent years. Now, social media platforms are the growing digital marketplaces for products. The COVID-19 pandemic accelerated the trend of online shopping, and people now prefer buying online. This digital shopping mode eliminates the struggle to leave physical spaces in their busy routines.

The same goes for the marketing field, which has revolutionized with live sales. Venders prefer to sell items online to generate the greatest sales without physical systems. If that interests you, get more insights on livestream selling through this article.

live selling and how to perform

Part 1. A Basic Preview To “Live Shopping”

Livestream selling or live shopping refers to live product demonstrations on digital platforms. The retailer or host has to introduce themselves, their store, and sale before describing products. They explain each detail of the products and their prices while holding them in a direct video call. During that, ensure that followers can see the product and interact through comments.

Customers perceive it as a lively shopping experience instead of websites loading products. It creates a sense of connection as people feel like shopping in physical stores. As live selling has a core element of being in real time, people can question and know about the product. Compared with traditional shopping, one can place an order through links mentioned in the livestream.

preview of live selling

Is It Beneficial To Sell Live in This Digital Industry?

Live selling is an emerging way to attract customers to shop on online marketplaces. According to research, 76% of US adults prefer shopping online for clothes and groceries. It focuses on customers’ desire to know about products that generate sales. Thus, it proves beneficial in many terms, among which a few are elaborated below:

1. Engaging and Updating Communication

Businesses can directly engage with a broader audience by entering the live selling industry. They get knowledge about current product trends to introduce similar things. Besides, this method eliminates the need to target customers in-store or via e-mails. Now, businesses can market their product and live sales simultaneously.

2. Reduced Return Rates and Customer Satisfaction

Before live selling, people need to search for what they want by visiting the official sites of brands. Also, they scroll to read honest product reviews for the validity of products. With live selling, customers can view the products and ask questions during the live sessions. Therefore, it lowers the return rates to 40% while increasing customer satisfaction and trust.

3. Potential Growth and Virtual Demonstrations

This online shopping mode has the potential to upscale your business. According to a survey, companies can see top-line growth upward of 25% through live selling. Apart from upscaling, they can see their digital competitors and define new ways to stand out. Sellers can compete by providing discount coupons and virtual demonstrations of products.

Part 2. What’s the Core Elements of a Live Video

Selling products via online videos is a marketing technique that is rapidly growing. Already, 80% of marketers confess that livestream shopping is integral to boosting sales online. If you are going tosell live as a seller, you should read this part for some insights. Here, you will learn the core elements of a live video to make your sale successful:

1. Livestream Selling Platform

To expand the product’s reach, it is essential to carefully select an online live selling platform. It could be a native live shopping platform, social media, or merchant website. As Gen Z and millennials are more attracted to live streaming, social media platforms would be ideal hosts. Many brands are integrating social media with e-commerce to cut the need for two separate apps.

2. Real-Time Session With Host

Upon choosing a suitable platform, a live video session is arranged. For that purpose, you need a host who should seem trustworthy and relatable to the product. There could be more than one person in the live sale to demonstrate products and share tips and benefits. Besides, the host needs to interact with the customers and share thoughts about the product.

3. Points of Product or Video Content

The main object of live selling is to sell products, but the best way is to create hype. In this regard, brands offer special discounts and giveaways valid only during live streams. It increases the tendency of customers to make purchases during the live sessions. The live session must be 20-30 minutes and include click-on links for easy buying.

Significant Statistics To Support Increasing Influence of Live Selling

The concept of livestream sales emerged decades ago but gained a spotlight in 2016 in China. Afterward, it flourished worldwide and grew to 171 billion USD in 2020. An estimation of the US livestream shopping market reveals worth $35 billion by 2024. Live selling is evolving not only in the US but also in other regions of the globe.

Live Streaming Sales in Regions
China 4.9 trillion yuan in 2023
The United States $17 billion in 2023
Europe Influenced 50% more than physical or online Purchasing
Livestream shopping Platforms (US 2022)
Facebook Live 55%
YouTube Live 52%
Instagram 46%
Amazon Live 30%

Part 3. Live Selling Strategies To Boost Revenue

Anyone can live sale online because you have to explain products and respond to queries. Yet not everyone generates the same revenue and gets immense popularity. The reason is operative strategies and tips, which you can use in the below discussion to gear up your shopping stream.

1. Use 24/7 Hours Seamless AI Live Streaming Software

Most sellers are unaware of current digital trends and the right actions for live selling. In that context, you need a platform to provide everything from script to selling videos. However, using Wondershare Virbo Live and staying in a single place is suggested to plan and execute the live shopping. Virbo Live is an AI tool that connects sellers with customers through streaming videos.

  1. **AI Avatar:**Wondershare Virbo Live offers an AI avatar feature for start-ups and small business owners. It eliminates the need for a well-groomed host or managing crew. AI avatars can perfectly mimic your actions with natural movements to engage the audience.
  2. **Q&A Library:**The platform allows the creation of automatic responses with a personalized library of questions. The major advantage of having such an option is that it helps users connect better with the audience.
  3. **Text Interaction:**The quality of content can be easily manipulated and managed across Wondershare Virbo Live. You can provide text to trigger your AI streamer to speak within the live stream.

Compatibility with Platforms: YouTube, LinkedIn, Facebook, Instagram, TikTok, Twitch, Alibaba, and X(Twitter).

Get Started Online Free Download

Steps To Create a Complete Livestream Room With Wondershare Virbo Live

Wondershare Virbo Live is available online and offers a cloud-based service. To fully utilize this live selling strategy, follow these steps and explore this all-in-one tool:

  • Step 1. Access the Main Interface of Virbo Live

Start the process on Wondershare Virbo Live by clicking the “Create Stream Room Now” button. You need to select the “Create a Blank Livestream Room” button to initiate the livestream room creation.

create livestream room in virbo

Get Started Online Free Download

  • Step 2. Customize the Live Stream Video in Virbo Live

Once you find yourselves in the editing section, add a script you want to use in your live-stream video. While staying in the “Script lines” section, you can add a script in the form of text or audio. If you wish to add an audio script, go to the “Audio” tab and select “Upload local voice.” This voice will then be used across the live stream video in Virbo Live.

add audio script to virbo livestream

  • Step 3. Set Avatar and Other Elements Before Starting Livestreaming

Following this, you can add your required avatars, background, and stickers to the video with the options at the top of the window. Finally, when you are done exploring, hit the “Start livestream” option and live sell on any of the supported platforms.

set avatar background and stickers

2. Pick an Appropriate Date and Time

Another tip to consider is choosing the right time and date for the maximum viewers. In this regard, retailers should avoid a popular shopping period such as Black Friday. In contrast, it is suggested to pick weekends or holidays where customers must be free to join. Also, never choose the working hours of any day and consider the time zones for a global audience.

3. Keep the Conversation Engaging and Funny

Customers can read the product details and see how it looks, so what difference will they get from a live sale? Considering this perspective, sellers should bring something unique to the shopping stream. For this purpose, they can explain the product’s benefits and use cases. Furthermore, they should keep their tone friendly and humorous for the targeted audience.

Conclusion

To summarize, livestream sale s is an emerging concept to boost revenue and sales. As shown in this article, it is fruitful for retailers and significantly contributes to generating sales. Like China’s ever-changing live selling industry, Wondershare Virbo Live is also an emerging tool. It is emerging to change virtual selling dynamics by providing seamless live-stream videos.

The spread of the internet has changed consumer purchasing habits in recent years. Now, social media platforms are the growing digital marketplaces for products. The COVID-19 pandemic accelerated the trend of online shopping, and people now prefer buying online. This digital shopping mode eliminates the struggle to leave physical spaces in their busy routines.

The same goes for the marketing field, which has revolutionized with live sales. Venders prefer to sell items online to generate the greatest sales without physical systems. If that interests you, get more insights on livestream selling through this article.

live selling and how to perform

Part 1. A Basic Preview To “Live Shopping”

Livestream selling or live shopping refers to live product demonstrations on digital platforms. The retailer or host has to introduce themselves, their store, and sale before describing products. They explain each detail of the products and their prices while holding them in a direct video call. During that, ensure that followers can see the product and interact through comments.

Customers perceive it as a lively shopping experience instead of websites loading products. It creates a sense of connection as people feel like shopping in physical stores. As live selling has a core element of being in real time, people can question and know about the product. Compared with traditional shopping, one can place an order through links mentioned in the livestream.

preview of live selling

Is It Beneficial To Sell Live in This Digital Industry?

Live selling is an emerging way to attract customers to shop on online marketplaces. According to research, 76% of US adults prefer shopping online for clothes and groceries. It focuses on customers’ desire to know about products that generate sales. Thus, it proves beneficial in many terms, among which a few are elaborated below:

1. Engaging and Updating Communication

Businesses can directly engage with a broader audience by entering the live selling industry. They get knowledge about current product trends to introduce similar things. Besides, this method eliminates the need to target customers in-store or via e-mails. Now, businesses can market their product and live sales simultaneously.

2. Reduced Return Rates and Customer Satisfaction

Before live selling, people need to search for what they want by visiting the official sites of brands. Also, they scroll to read honest product reviews for the validity of products. With live selling, customers can view the products and ask questions during the live sessions. Therefore, it lowers the return rates to 40% while increasing customer satisfaction and trust.

3. Potential Growth and Virtual Demonstrations

This online shopping mode has the potential to upscale your business. According to a survey, companies can see top-line growth upward of 25% through live selling. Apart from upscaling, they can see their digital competitors and define new ways to stand out. Sellers can compete by providing discount coupons and virtual demonstrations of products.

Part 2. What’s the Core Elements of a Live Video

Selling products via online videos is a marketing technique that is rapidly growing. Already, 80% of marketers confess that livestream shopping is integral to boosting sales online. If you are going tosell live as a seller, you should read this part for some insights. Here, you will learn the core elements of a live video to make your sale successful:

1. Livestream Selling Platform

To expand the product’s reach, it is essential to carefully select an online live selling platform. It could be a native live shopping platform, social media, or merchant website. As Gen Z and millennials are more attracted to live streaming, social media platforms would be ideal hosts. Many brands are integrating social media with e-commerce to cut the need for two separate apps.

2. Real-Time Session With Host

Upon choosing a suitable platform, a live video session is arranged. For that purpose, you need a host who should seem trustworthy and relatable to the product. There could be more than one person in the live sale to demonstrate products and share tips and benefits. Besides, the host needs to interact with the customers and share thoughts about the product.

3. Points of Product or Video Content

The main object of live selling is to sell products, but the best way is to create hype. In this regard, brands offer special discounts and giveaways valid only during live streams. It increases the tendency of customers to make purchases during the live sessions. The live session must be 20-30 minutes and include click-on links for easy buying.

Significant Statistics To Support Increasing Influence of Live Selling

The concept of livestream sales emerged decades ago but gained a spotlight in 2016 in China. Afterward, it flourished worldwide and grew to 171 billion USD in 2020. An estimation of the US livestream shopping market reveals worth $35 billion by 2024. Live selling is evolving not only in the US but also in other regions of the globe.

Live Streaming Sales in Regions
China 4.9 trillion yuan in 2023
The United States $17 billion in 2023
Europe Influenced 50% more than physical or online Purchasing
Livestream shopping Platforms (US 2022)
Facebook Live 55%
YouTube Live 52%
Instagram 46%
Amazon Live 30%

Part 3. Live Selling Strategies To Boost Revenue

Anyone can live sale online because you have to explain products and respond to queries. Yet not everyone generates the same revenue and gets immense popularity. The reason is operative strategies and tips, which you can use in the below discussion to gear up your shopping stream.

1. Use 24/7 Hours Seamless AI Live Streaming Software

Most sellers are unaware of current digital trends and the right actions for live selling. In that context, you need a platform to provide everything from script to selling videos. However, using Wondershare Virbo Live and staying in a single place is suggested to plan and execute the live shopping. Virbo Live is an AI tool that connects sellers with customers through streaming videos.

  1. **AI Avatar:**Wondershare Virbo Live offers an AI avatar feature for start-ups and small business owners. It eliminates the need for a well-groomed host or managing crew. AI avatars can perfectly mimic your actions with natural movements to engage the audience.
  2. **Q&A Library:**The platform allows the creation of automatic responses with a personalized library of questions. The major advantage of having such an option is that it helps users connect better with the audience.
  3. **Text Interaction:**The quality of content can be easily manipulated and managed across Wondershare Virbo Live. You can provide text to trigger your AI streamer to speak within the live stream.

Compatibility with Platforms: YouTube, LinkedIn, Facebook, Instagram, TikTok, Twitch, Alibaba, and X(Twitter).

Get Started Online Free Download

Steps To Create a Complete Livestream Room With Wondershare Virbo Live

Wondershare Virbo Live is available online and offers a cloud-based service. To fully utilize this live selling strategy, follow these steps and explore this all-in-one tool:

  • Step 1. Access the Main Interface of Virbo Live

Start the process on Wondershare Virbo Live by clicking the “Create Stream Room Now” button. You need to select the “Create a Blank Livestream Room” button to initiate the livestream room creation.

create livestream room in virbo

Get Started Online Free Download

  • Step 2. Customize the Live Stream Video in Virbo Live

Once you find yourselves in the editing section, add a script you want to use in your live-stream video. While staying in the “Script lines” section, you can add a script in the form of text or audio. If you wish to add an audio script, go to the “Audio” tab and select “Upload local voice.” This voice will then be used across the live stream video in Virbo Live.

add audio script to virbo livestream

  • Step 3. Set Avatar and Other Elements Before Starting Livestreaming

Following this, you can add your required avatars, background, and stickers to the video with the options at the top of the window. Finally, when you are done exploring, hit the “Start livestream” option and live sell on any of the supported platforms.

set avatar background and stickers

2. Pick an Appropriate Date and Time

Another tip to consider is choosing the right time and date for the maximum viewers. In this regard, retailers should avoid a popular shopping period such as Black Friday. In contrast, it is suggested to pick weekends or holidays where customers must be free to join. Also, never choose the working hours of any day and consider the time zones for a global audience.

3. Keep the Conversation Engaging and Funny

Customers can read the product details and see how it looks, so what difference will they get from a live sale? Considering this perspective, sellers should bring something unique to the shopping stream. For this purpose, they can explain the product’s benefits and use cases. Furthermore, they should keep their tone friendly and humorous for the targeted audience.

Conclusion

To summarize, livestream sale s is an emerging concept to boost revenue and sales. As shown in this article, it is fruitful for retailers and significantly contributes to generating sales. Like China’s ever-changing live selling industry, Wondershare Virbo Live is also an emerging tool. It is emerging to change virtual selling dynamics by providing seamless live-stream videos.

Best 12 Sports Streaming Sites (Free & Paid)

Gone are the days when live sports used to be held only on TV. With the advancement in technology, you can now leverage both free sports streaming sites or paid ones on the internet to watch any sport right from the comfort of your home.

So whether you want to watch the next UFC match or the NBA game from your mobile, PC, or basically any device that can access the internet, we present to you the best 12 sports streaming sites for 2024.

Part 1: Best 12 Sports Streaming Sites

1. BBC iPlayer

BBC iPlayer

BBC iPlayer is one of the most unique platforms on our list. While it is a general streaming website with loads of shows, resembling a Netflix-type model, the iPlayer also contains some of the most popular channels like ONE, TWO, RADIO1, CBBC, and a lot more.

But if you want to watch sports, some channels will host live sports, mainly football/soccer. One of the best aspects of using iPlayer is its quality. Since it is a tool by BBC, the quality is top-notch and the speed of playing is unmatched.

And if you are a football fan who wants to watch sports live, then BBC iPlayer is one of the best free sports streaming sites on our list.

Features

Index Performance
Available Sports Football/Soccer, Cricket, Golf, Motorsport, Tennis
Ads No
Loading Speed Fast
Free Trial N/A
Quality Up to 1080p (Full HD)

Pricing

  • Free to use
https://techidaily.com

2. BuffStream

BuffStream

BuffStream is undoubtedly one of the free sports streaming websites on the list due to one single reason; diversity. It doesn’t matter which sports you have, this website will provide you with any sports of your liking.

It provides free live streams for sports like NFL, soccer, NBA, UFC, Boxing, and a lot more. What’s amazing is that you get access to all the popular channels for free, meaning you are not missing out on any sports of your choice.

The only downside of BuffStream is the annoying ads that would keep hindering good user experience if you click anywhere on the screen. However, BuffStream provides great servers, which means you can choose the server that suits you the best.

Features

Index Performance
Available Sports NFL, Soccer, NBA, Football, Boxing, MMA, and other sports
Ads A lot of ads
Loading Speed Average
Free Trial N/A
Quality Depends on the server. Up to 1080p.

Pricing

  • Free to use

3. CricHD TV

CricHDTV

But if you are more of a cricket fan and want to watch the matches of your choice, then you would love CricHD TV . But aside from cricket, it lets you watch live sports TV so you can focus on other sports of your choice too.

A unique aspect of CricHD TV is that you can check event schedules, matchups, league tables, and match stats. The website presents everything in a user-friendly manner, meaning you know exactly which button to click and what site to visit.

Just like most free streaming sites, CrickHD TV also provides different servers, so if one of the web players isn’t working for you, you can always switch to another one.

Features

Index Performance
Available Sports Mainly Cricket. Additional sports include Football, Snooker, Tennis, Motors, Rugby, Basketball, WWE, UFC, Boxing, and a lot more.
Ads A lot of ads
Loading Speed Fast
Free Trial N/A
Quality Depends on the server. Up to 1080p.

Pricing

  • Free to use

4. Triller TV (Formerly FITE)

Triller TV

Formerly known as FITE, Triller TV is a great way to watch sports live. It provides you video on demand & subscription for Boxing, Pro Wrestling, MMA, Soccer, Moto, and a lot of other sports. The user experience on Triller TV is amazing and it provides you with a Netflix-type UI, allowing you to easily browse through the website.

You get a lot of free content on Triller TV but if you want to watch live sports of some of the biggest sports events, you can also get Triller TV+ which will let you access 1000+ live events per year.

Features

Index Performance
Available Sports Boxing, Pro Wrestling, Grappling, MMA, Football, and more.
Ads Ad-free
Loading Speed Fast
Free Trial 7-day free trial with TrillerTV+
Quality Up to 1080p

Pricing

  • Triller TV + Monthly Pass: $0.99/month (7-day free trial)
  • Triller TV + Yearly Pass: $8.99/month (7-day free trial)

5. ESPN

ESPN

ESPN is the world-leading sports streaming website with millions of users per month. It is a platform that is available in most countries of the world and delivers personalized sports content according to your needs. While it displays some sports shows for free, most users tend to go towards ESPN+ as it allows them to watch any sports in the best possible way.

ESPN holds various sports events like NFL, NBA, NHL, Soccer, WWE, Sports Betting, and dozens more so you would never get bored. It is also one of the greatest free NFL streaming sites. But to watch most live events, you will need to pay for the subscription.

Features

Index Performance
Available Sports NFL, NHL, NBA, Soccer, MBL, Soccer, UFC, Cricket, and a lot more.
Ads All live content contains advertisements
Loading Speed Fast
Free Trial N/A
Quality Up to 1080p (Full HD)

Pricing

  • ESPN+: $10.99 a month (Depending on the country)
https://techidaily.com

6. Stream2Watch

Stream2Watch

Stream2Watch is a great sports streaming site for free. It features various sports like Football, Baseball, Soccer, Tennis, Rugby, and a lot more. However, with a lot of ad pop-ups, the reputation of this website has gone down over the years. But that does not mean it is bad.

The key highlight of Stream2Watch is that it gathers most sports into one platform, allowing you to watch the content of your choice. It is quite a comprehensive website and the speed is decent too, meaning you will only occasionally experience lag.

But if you can cope with the misleading ad pop-ups, then Stream2Watch is ranked highly amongst the streaming sites with free sports.

Features

Index Performance
Available Sports NFL, Football, Sports, Soccer, Tennis, Fighting, and more
Ads Occasional misleading pop-up ads
Loading Speed Decent
Free Trial N/A
Quality Up to 1080p (Depending on the server)

Pricing

  • Free to use

7. Tubi

Tubi

Tubi might be more focused on movies and shows, but it also has 10 free stream channels for sports of most categories out there. It has a very user-friendly interface, however, there are still ads that would occasionally come and affect your sports-watching experience.

But the tool displays fewer ads than our conventional cable and there is literally no subscription required. The interesting thing about Tubi is its compatibility. While you can watch most sports shows on the internet, it also supports various platforms like Android, iOS, SONY, LG, Chromecast, and a lot more.

The only downside of using Tubi is that it shows 3 or 4 ads every 15 minutes, which is not too bad. But if we talk about streaming websites for free sports, it is still a great platform to watch some of your favorite sports shows.

Features

Index Performance
Available Sports Limited sports content available
Ads 3 to 4 ads every 15 minutes
Loading Speed Fast
Free Trial N/A
Quality 720p (HD)

Pricing

  • Free to use

8. YouTube TV

YouTube TV

YouTube TV is different from our regular YouTube App. The content comprises mainly live TV channels from TV packages all across the world. It is one of the most comprehensive sports-watching platforms you can choose.

In fact, YouTube TV is one of the best sports streaming sites that you can avail in this day and age because of all the benefits it provides. You name it, you are getting every single sport of your choice and the speed is unmatched.

Moreover, the quality depends on the live TV channel, but you can watch sports on 4K as well. The service offers access to Fox, ABC, CBS, ESPN, NBC, and PBS in most markets, as well as a ton of sports networks.

You also have a 14-day trial during the subscription phase so you can watch the shows of your choice.

Features

Index Performance
Available Sports NBA, NFL, Boxing, MMA, Cricket, Football, Rugby, and a lot more.
Ads Ad-free
Loading Speed Fastest
Free Trial 14-day free trial
Quality Up to 4K

Pricing

  • $62.99/mo for your first 3 months (Save $30)
  • $72.99/mo thereafter for the YouTube TV Base Plan

9. VIPLeague

VIPLeague

One of the oldest and most popular free sports streaming websites,VIPLeague is in a league of its own. If usual ad interruptions don’t bother you, then using a platform like this would be perfect for you.

This streaming site has the largest collection of sports starting from American Football and ending all the way to Snooker, meaning the diversity is no joke. Moreover, there are so many servers that it would make your head spin

It is also one of the best free NFL stream sites as the NFL fans are larger in size. Whenever a big event comes, a lot of people go to the VIP league to get their sports love fulfilled.

Features

Index Performance
Available Sports American Football, Basketball, Baseball, Hockey, Tennis, Fighting, and others.
Ads A lot of ads
Loading Speed Mediocre Speed
Free Trial N/A
Quality Up to 1080p (depending on the server)

Pricing

  • Free to use

10. Sky Sports

Sky Sports

Sky Sports is a premium sports-watching website and platform with many sports like Football, Rugby, Cricket, and more. It is mainly popular in Europe and Asia with hundreds of thousands of users paying for its subscription.

Sky Sports provides 8 dedicated sports channels including Premier League, Action & Arena and more, so you never get tired of watching amazing sports of your choice. When it comes to sports streaming, Sky Sports is the number one choice of many sports fans.

Features

Index Performance
Available Sports Premier League, Football, Cricket, Golf, F1, and more
Ads A lot of ads
Loading Speed Fast
Free Trial N/A
Quality Up to UHD

Pricing

  • Sky Sports: £22 (extra a month for 18 months)

11. BossCast

BossCast

If you want a free sport stream online, then BossCast would be an ideal choice. Although it also has annoying pop-up ads, the coverage is pretty impressive. In other words, whether you’re a fan of baseball, football, basketball, tennis, soccer, or most other sports, BossCast is one of the best streaming service sports platforms you can find.

BossCast used to work just on Adobe Flash, but with the newer update, it is available for modern browsers and new users can also leverage watching sports.

Features

Index Performance
Available Sports Soccer, Tennis, NHL, NFL, Boxing, UFC, MMA, and a lot more
Ads Pop Up Ads
Loading Speed Mediocre
Free Trial N/A
Quality Up to 1080p, depending on the server

Pricing

  • Free to use

12. Tamasha

Tamasha

Tamasha Web is a popular streaming website that is ideal for watching sports, specifically cricket. It is one of the biggest and largest networks where millions of fans across Asia and Europe region tune in to watch some of their cricket matches.

Aside from cricket, it also features a live TV option where you get access to many other channels. However, primarily, Tamasha focuses on cricket sports and does a great job in providing high-quality lag-free matches.

Features

Index Performance
Available Sports Cricket, Football
Ads Occasional Ads
Loading Speed Fast
Free Trial N/A
Quality Up to 1080p

Pricing

  • Free to use

Part 2: FAQs about Sports Streaming Sites

1. What is the best streaming for live sports?

If you want to watch live sports, then ESPN+ is undoubtedly the most comprehensive site along with most sports available. However, it does come at a hefty price point. If you are looking for free best streaming sites for live sports, then you should try Buffstream.

2. What is the best website to stream PPV?

The best website to stream PPV is PPV.com. However, there are many other free alternatives like Buffstream, VIPLeague, and Stream2Watch.

3. How can I watch live sports on my computer for free?

On the list above, we have mentioned websites that work on your computer. All you need is to have a browser on your computer, load the website, and follow the instructions to watch any sports of your choice for free.

Note that some websites on our list are free while others are paid. So choose accordingly.

4. Do these sports streaming sites require a VPN?

Using VPNs with streaming websites is always recommended as they can hide your real location. However, it is not necessary for you to get a VPN to access the sports streaming sites that we have mentioned on the list.

Conclusion

There are many sports streaming websites out there. But in this list, we have covered a good mix of both free and paid streaming sites that you can access any sports of your choice with.

Being a fan of sports is hard in this day and age, especially since the regular cable is getting obsolete. But if you are someone who enjoys sports, then using one of these websites will easily let you watch your favorite sports event.

Pricing:

  • Free to use

2. BuffStream

BuffStream

BuffStream is undoubtedly one of the free sports streaming websites on the list due to one single reason; diversity. It doesn’t matter which sports you have, this website will provide you with any sports of your liking.

It provides free live streams for sports like NFL, soccer, NBA, UFC, Boxing, and a lot more. What’s amazing is that you get access to all the popular channels for free, meaning you are not missing out on any sports of your choice.

The only downside of BuffStream is the annoying ads that would keep hindering good user experience if you click anywhere on the screen. However, BuffStream provides great servers, which means you can choose the server that suits you the best.

Features

Index Performance
Available Sports NFL, Soccer, NBA, Football, Boxing, MMA, and other sports
Ads A lot of ads
Loading Speed Average
Free Trial N/A
Quality Depends on the server. Up to 1080p.

Pricing

  • Free to use

3. CricHD TV

CricHDTV

But if you are more of a cricket fan and want to watch the matches of your choice, then you would love CricHD TV . But aside from cricket, it lets you watch live sports TV so you can focus on other sports of your choice too.

A unique aspect of CricHD TV is that you can check event schedules, matchups, league tables, and match stats. The website presents everything in a user-friendly manner, meaning you know exactly which button to click and what site to visit.

Just like most free streaming sites, CrickHD TV also provides different servers, so if one of the web players isn’t working for you, you can always switch to another one.

Features

Index Performance
Available Sports Mainly Cricket. Additional sports include Football, Snooker, Tennis, Motors, Rugby, Basketball, WWE, UFC, Boxing, and a lot more.
Ads A lot of ads
Loading Speed Fast
Free Trial N/A
Quality Depends on the server. Up to 1080p.

Pricing

  • Free to use

4. Triller TV (Formerly FITE)

Triller TV

Formerly known as FITE, Triller TV is a great way to watch sports live. It provides you video on demand & subscription for Boxing, Pro Wrestling, MMA, Soccer, Moto, and a lot of other sports. The user experience on Triller TV is amazing and it provides you with a Netflix-type UI, allowing you to easily browse through the website.

You get a lot of free content on Triller TV but if you want to watch live sports of some of the biggest sports events, you can also get Triller TV+ which will let you access 1000+ live events per year.

Features

Index Performance
Available Sports Boxing, Pro Wrestling, Grappling, MMA, Football, and more.
Ads Ad-free
Loading Speed Fast
Free Trial 7-day free trial with TrillerTV+
Quality Up to 1080p

Pricing

  • Triller TV + Monthly Pass: $0.99/month (7-day free trial)
  • Triller TV + Yearly Pass: $8.99/month (7-day free trial)

5. ESPN

ESPN

ESPN is the world-leading sports streaming website with millions of users per month. It is a platform that is available in most countries of the world and delivers personalized sports content according to your needs. While it displays some sports shows for free, most users tend to go towards ESPN+ as it allows them to watch any sports in the best possible way.

ESPN holds various sports events like NFL, NBA, NHL, Soccer, WWE, Sports Betting, and dozens more so you would never get bored. It is also one of the greatest free NFL streaming sites. But to watch most live events, you will need to pay for the subscription.

Features

Index Performance
Available Sports NFL, NHL, NBA, Soccer, MBL, Soccer, UFC, Cricket, and a lot more.
Ads All live content contains advertisements
Loading Speed Fast
Free Trial N/A
Quality Up to 1080p (Full HD)

Pricing

  • ESPN+: $10.99 a month (Depending on the country)

6. Stream2Watch

Stream2Watch

Stream2Watch is a great sports streaming site for free. It features various sports like Football, Baseball, Soccer, Tennis, Rugby, and a lot more. However, with a lot of ad pop-ups, the reputation of this website has gone down over the years. But that does not mean it is bad.

The key highlight of Stream2Watch is that it gathers most sports into one platform, allowing you to watch the content of your choice. It is quite a comprehensive website and the speed is decent too, meaning you will only occasionally experience lag.

But if you can cope with the misleading ad pop-ups, then Stream2Watch is ranked highly amongst the streaming sites with free sports.

Features

Index Performance
Available Sports NFL, Football, Sports, Soccer, Tennis, Fighting, and more
Ads Occasional misleading pop-up ads
Loading Speed Decent
Free Trial N/A
Quality Up to 1080p (Depending on the server)

Pricing

  • Free to use

7. Tubi

Tubi

https://techidaily.com

Tubi might be more focused on movies and shows, but it also has 10 free stream channels for sports of most categories out there. It has a very user-friendly interface, however, there are still ads that would occasionally come and affect your sports-watching experience.

But the tool displays fewer ads than our conventional cable and there is literally no subscription required. The interesting thing about Tubi is its compatibility. While you can watch most sports shows on the internet, it also supports various platforms like Android, iOS, SONY, LG, Chromecast, and a lot more.

The only downside of using Tubi is that it shows 3 or 4 ads every 15 minutes, which is not too bad. But if we talk about streaming websites for free sports, it is still a great platform to watch some of your favorite sports shows.

Features

Index Performance
Available Sports Limited sports content available
Ads 3 to 4 ads every 15 minutes
Loading Speed Fast
Free Trial N/A
Quality 720p (HD)

Pricing

  • Free to use

8. YouTube TV

YouTube TV

YouTube TV is different from our regular YouTube App. The content comprises mainly live TV channels from TV packages all across the world. It is one of the most comprehensive sports-watching platforms you can choose.

In fact, YouTube TV is one of the best sports streaming sites that you can avail in this day and age because of all the benefits it provides. You name it, you are getting every single sport of your choice and the speed is unmatched.

Moreover, the quality depends on the live TV channel, but you can watch sports on 4K as well. The service offers access to Fox, ABC, CBS, ESPN, NBC, and PBS in most markets, as well as a ton of sports networks.

You also have a 14-day trial during the subscription phase so you can watch the shows of your choice.

Features

Index Performance
Available Sports NBA, NFL, Boxing, MMA, Cricket, Football, Rugby, and a lot more.
Ads Ad-free
Loading Speed Fastest
Free Trial 14-day free trial
Quality Up to 4K

Pricing

  • $62.99/mo for your first 3 months (Save $30)
  • $72.99/mo thereafter for the YouTube TV Base Plan

9. VIPLeague

VIPLeague

One of the oldest and most popular free sports streaming websites,VIPLeague is in a league of its own. If usual ad interruptions don’t bother you, then using a platform like this would be perfect for you.

This streaming site has the largest collection of sports starting from American Football and ending all the way to Snooker, meaning the diversity is no joke. Moreover, there are so many servers that it would make your head spin

It is also one of the best free NFL stream sites as the NFL fans are larger in size. Whenever a big event comes, a lot of people go to the VIP league to get their sports love fulfilled.

Features

Index Performance
Available Sports American Football, Basketball, Baseball, Hockey, Tennis, Fighting, and others.
Ads A lot of ads
Loading Speed Mediocre Speed
Free Trial N/A
Quality Up to 1080p (depending on the server)

Pricing

  • Free to use
https://techidaily.com

10. Sky Sports

Sky Sports

Sky Sports is a premium sports-watching website and platform with many sports like Football, Rugby, Cricket, and more. It is mainly popular in Europe and Asia with hundreds of thousands of users paying for its subscription.

Sky Sports provides 8 dedicated sports channels including Premier League, Action & Arena and more, so you never get tired of watching amazing sports of your choice. When it comes to sports streaming, Sky Sports is the number one choice of many sports fans.

Features

Index Performance
Available Sports Premier League, Football, Cricket, Golf, F1, and more
Ads A lot of ads
Loading Speed Fast
Free Trial N/A
Quality Up to UHD

Pricing

  • Sky Sports: £22 (extra a month for 18 months)

11. BossCast

BossCast

If you want a free sport stream online, then BossCast would be an ideal choice. Although it also has annoying pop-up ads, the coverage is pretty impressive. In other words, whether you’re a fan of baseball, football, basketball, tennis, soccer, or most other sports, BossCast is one of the best streaming service sports platforms you can find.

BossCast used to work just on Adobe Flash, but with the newer update, it is available for modern browsers and new users can also leverage watching sports.

Features

Index Performance
Available Sports Soccer, Tennis, NHL, NFL, Boxing, UFC, MMA, and a lot more
Ads Pop Up Ads
Loading Speed Mediocre
Free Trial N/A
Quality Up to 1080p, depending on the server

Pricing

  • Free to use

12. Tamasha

Tamasha

Tamasha Web is a popular streaming website that is ideal for watching sports, specifically cricket. It is one of the biggest and largest networks where millions of fans across Asia and Europe region tune in to watch some of their cricket matches.

Aside from cricket, it also features a live TV option where you get access to many other channels. However, primarily, Tamasha focuses on cricket sports and does a great job in providing high-quality lag-free matches.

Features

Index Performance
Available Sports Cricket, Football
Ads Occasional Ads
Loading Speed Fast
Free Trial N/A
Quality Up to 1080p

Pricing

  • Free to use

Part 2: FAQs about Sports Streaming Sites

1. What is the best streaming for live sports?

If you want to watch live sports, then ESPN+ is undoubtedly the most comprehensive site along with most sports available. However, it does come at a hefty price point. If you are looking for free best streaming sites for live sports, then you should try Buffstream.

2. What is the best website to stream PPV?

The best website to stream PPV is PPV.com. However, there are many other free alternatives like Buffstream, VIPLeague, and Stream2Watch.

3. How can I watch live sports on my computer for free?

On the list above, we have mentioned websites that work on your computer. All you need is to have a browser on your computer, load the website, and follow the instructions to watch any sports of your choice for free.

Note that some websites on our list are free while others are paid. So choose accordingly.

4. Do these sports streaming sites require a VPN?

Using VPNs with streaming websites is always recommended as they can hide your real location. However, it is not necessary for you to get a VPN to access the sports streaming sites that we have mentioned on the list.

Conclusion

There are many sports streaming websites out there. But in this list, we have covered a good mix of both free and paid streaming sites that you can access any sports of your choice with.

Being a fan of sports is hard in this day and age, especially since the regular cable is getting obsolete. But if you are someone who enjoys sports, then using one of these websites will easily let you watch your favorite sports event.

Also read:

  • Title: 2024 Approved Facebook Live Shopping A Comprehensive Guide
  • Author: Jeff
  • Created at : 2024-09-29 19:38:53
  • Updated at : 2024-09-30 20:19:13
  • Link: https://ai-live-streaming.techidaily.com/2024-approved-facebook-live-shopping-a-comprehensive-guide/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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2024 Approved Facebook Live Shopping A Comprehensive Guide